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Principles behind a Freemium Pricing Model | Tawheed Kader's...
    It seems that there are only two ways you can go about defining a pricing model for your web app these days. Either you blatantly copy your competitors (or 37Signals if you don’t have any direct competition), or you juggle through different permutations until you get to something that “feels right.”
    http://www.tawheedkader.com/2010/03/principles-behind-a-free...
    tags: marketing pricing freemium hostmon

Pick one and own it
    What if your company were allowed only one advantage over the competition? What would a sales call look like, starting with your 30-second pitch, then dealing with skeptical questions, trying to earn this potential customer's interest, respect, and eventually money, all with only one advantage?
    http://blog.asmartbear.com/one-benefit.html
    tags: hostmon sales marketing

 


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