danieltenner.com — How to make your application viral
http://danieltenner.com/posts/0009-how-to-make-your-application-viral.html

Viral growth resolves at least part of the expensive and complicated headache of actually marketing your application, by getting the application to grow all by itself.

Everyone wants their application to “spread virally”. And why shouldn’t they? Viral growth resolves at least part of the expensive and complicated headache of actually marketing your application, by getting the application to grow all by itself. So, then, the question that forms on the lips of any entrepreneur is: “How can I make my application viral?”