Pages tagged split:

MaxTo
http://maxto.net/

MaxTo is light-weight, and works on both 64-bit and 32-bit versions of Windows XP and Windows Vista. The .NET framework version 2.0 or higher is required (preinstalled on Windows Vista).
An Introduction to Website Split Testing
http://sixrevisions.com/user-interface/an-introduction-to-website-split-testing/
Website optimization
Just about every aspect of a website can be split-tested. Split testing involves a single element of a page being changed at one time. A different type of split testing is sometimes used to achieve faster improvements with a shorter number of tests; multivariate testing. In this type of testing, multiple variables are changed within a single web page. So, rather than having multiple versions of the same page, multivariate testing rotates different elements on the same page, for example, the headline, the call-to-action, the image and the opening paragraph. The advantage with multivariate testing is that you can find the optimum combination of website elements in a shorter space of time and achieve significant improvements in the website’s performance; the disadvantage is that it takes a considerable amount of traffic to get accurate results. For most websites, A/B split testing will be the optimum method of improving a website’s conversion rate over time.