Pages tagged socialmedia:

How Not to be a Key Online Influencer | David Henderson - author, journalist
http://www.davidhenderson.com/2009/01/21/key-online-influencer/

by David Henderson - author, journalist - Story of Andrew James and a tweet that was misinterpreted by his client, FedEx
use of social media
A friend initially shared this story with me recently, and I have delayed posting it until confirmation. It’s a story about a PR account executive/vice president named James Andrews from Ketchum in Atlanta who flew to Memphis to visit FedEx, one of the agency’s biggest clients. Andrews’ mission was to — now, this is important — talk with the corporate communications people at FedEx about social media. Upon landing in Memphis, Andrews posted this message on the popular social media, mini-blogging service, Twitter, that’s widely followed by business people worldwide: James Andrews“True confession but I’m in one of those towns where I scratch my head and say, ‘I would die if I had to live here.’”
It’s a story about a PR account executive/vice president named James Andrews from Ketchum in Atlanta who flew to Memphis to visit FedEx, one of the agency’s biggest clients. Andrews’ mission was to — now, this is important — talk with the corporate communications people at FedEx about social media.
unthinking use of twitter comes back to haunt someone
he top executives at the FedEx front office, and the company’s corporate communications staff. At that point, a person in the FedEx corporate communications staff apparently took umbrage to the post by Andrews and responded with this personal message to Mr. “KeyInfluencer:”
Twittering Tips for Beginners - Pogue’s Posts Blog - NYTimes.com
http://pogue.blogs.nytimes.com/2009/01/15/twittering-tips-for-beginners/
Can't escape from new technology
As a tech columnist, I’m supposed to be on top of what’s new in tech, but there’s just too much, too fast; it’s like drinking from a fire hose. I can only imagine how hopeless a task it must be for everyone else. But one thing’s for sure: The whole thing would be a lot more palatable if somebody would explain the basics. Something like this.
twitter article
twitterting tips
Plinky
http://www.plinky.com/
30+ Apps for Doing Business on Facebook
http://mashable.com/2009/01/22/business-facebook-apps/
30 facebook apps for businesses
Here are over 30 Facebook applications to help promote, network, communicate, collaborate and accomplish more with your business.
Tweepler (Tweepler.com)
http://www.tweepler.com/
Tweepler is a Twitter application that allows you to organize followers
Tweepler is a Twitter application that allows you to organize followers.
Who to follow on Twitter
20+ Great Greasemonkey Scripts for Improving Your Facebook Experience
http://mashable.com/2008/12/25/facebook-greasemonkey-scripts/
Here are over 20 great greasemonkey scripts for Facebook that will let you customize your Facebook page, remove ads, automate functions and much more.
Make your Facebook work the way you've always dreamed it would.
HOW TO Sell Social Media to Cynics, Skeptics & Luddites - Tips, Resources & Advice
http://www.interactiveinsightsgroup.com/blog1/how-to-sell-social-media-to-cynics-skeptics-luddites-tips-resources-advice/
HOW TO Sell Social Media to Cynics, Skeptics & Luddites - Tips, Resources & Advice
Fanboy.com » Blog Archive » Social Media “Experts” are the Cancer of Twitter (and Must Be Stopped)
http://www.fanboy.com/2009/01/social-media-experts-rant.html
"Like drugs, social media can be a good thing in the right hands. But there are too many people out there who don’t know what they’re doing and just get carried away. Sadly most people just lack the good old fashioned discipline to keep their worse instincts in check." (Via Danny Sanchez)
Os especialistas em mídias sociais são zumbis. E estão estragando o twitter. Porém, eles só falam com eles mesmos. Acho que vou apagar uns feeds, unfollow algumas pessoas, e ganhar tempo este ano.
There is something deely ironic about this, possibly the fact that he is a Dr Who / Battlestar Galactica fan - however, despite me being an "SEO" bloke - I would say he might have a point ?
Nearly a day goes by on Twitter without yet another social media “expert” choosing to stalk me. At first it started innocently — back in the day (about a year ago) various techie friends started to declare themselves social media gurus because they decided to hang out on Twitter and Facebook all day.
Horribly true and I'm one of the people it targets...
totally.
Sometimes the social media and SEO zombies can mate to produce a marketing strategy monster: http://is.gd/gCyv
This is quite funny. But sadly true.
RT @JesseNewhart: Why 'Social Media Experts' are The Cancer of Twitter and Need to Be Stopped: http://bit.ly/1xsDza
40 of the Best Twitter Brands and the People Behind Them
http://mashable.com/2009/01/21/best-twitter-brands/
"Smart brands use Twitter in meaningful ways, and most of them use their brand name as a way to make sure customers can find and recognize them. This piece, and the knowledge I learned from the incessant hours invested, demonstrate why brands do belong on Twitter. No other medium gets you inside a business or brand quiet like Twitter."
A good overview of what's effective on Twitter, and how some brands are managing to have authentic conversations with the community.
We all know brands are using Twitter — whether or not you want them around. Some of them don’t quite get the medium and just tweet self-serving links or marketing speak, but you won’t find any of those brands here. We’ve handpicked 40 of the best brands experimenting with the micro-blogging platform, and asked them a few short questions about how they’re using Twitter.
Some really good examples
.:: Welcome to TweetMinster – the place where real life and politics tweet. :.
http://tweetminster.co.uk/
minister
Follow UK political scene with your twitter feed
the place where real life and politics tweet. :.
Forget the corridors of power... You can take an active role in UK politics right here, right now. How? Follow and Tweet MPs and Parliamentary Candidates, and use the power of Twitter to track UK politics, make your voice heard and conversations more open. You can take a back seat... or you can tweet.
england
How to Track Twitter Clicks and Get Conversion Data
http://www.twitip.com/how-to-track-twitter-clicks-and-get-conversion-data/
Track Twitter Clicks and Get Conversion Data
good tags
42 kostenlose eBooks über Social Media Marketing | Webdesign | News | Rock 'n' Roll
http://www.web-ideas.de/kreativ-beeindruckend/social-media-2-ebooks-gratis-download/
Twitterfall
http://twitterfall.com/
new way of search for target chat
Social Media Statistics: Welcome to Social Media Statistics
http://socialmediastatistics.wikidot.com/
as it says!
Wiki-esque stats for major socnets, including demographic info
Wiki de estatísticas de mídias sociais
Top 10 Online Tools to Connect With the Obama Administration
http://mashable.com/2009/01/19/barack-obama-administration/
Herramientas que pone el estado Americano para contactar con la administración Publica
Kevin Rose: 10 Ways To Increase Your Twitter Followers
http://www.techcrunch.com/2009/01/25/kevin-rose-10-ways-to-increase-your-twitter-followers/
30 Amazingly Creative Social Bookmarks Icon Sets : Speckyboy - Web Design, Web Development and Graphic Design Resources
http://speckyboy.com/2009/01/26/30-amazingly-creative-social-bookmarks-icon-sets/
The Unforeseen Consequences of the Social Web - ReadWriteWeb
http://www.readwriteweb.com/archives/social_web_unforeseen_consequences.php
The social Web has given users great power: the ability to create and share content with people around the world - easily and quickly. The problem of course, ...
what you do on social media leaves traces and cannot be easily removed from the Web. Information can fairly easily be tracked back to you and what you say and do will be public for a long time. Whether you believe in monitoring yourself online or not, don't forget the point of the social Web
Zappos Blogs: CEO and COO Blog: How Twitter Can Make You A Better (and Happier) Person
http://blogs.zappos.com/blogs/ceo-and-coo-blog/2009/01/25/how-twitter-can-make-you-a-better-and-happier-person
excellent post on power of twitter and transparency
aMap
http://www.amap.org.uk/
Visualization of arguments
Cool widget that allows you to browse with cursor over brain maps
25 Great Blogger Widgets
http://mashable.com/2009/01/26/blogger-widgets
Here are 25 Blogger widgets to create an even more powerful way of communicating with your visitors.
Noovo - Welcome!
http://www.noovo.com/
Looking at: "Noovo - Welcome!" ( http://www.noovo.com/ )
Social Network User Demographics - eMarketer
http://www.emarketer.com/Article.aspx?id=1006882
Social Network User Demographics JANUARY 27, 2009 Adults constitute the bulk of social networkers, but use still skews young. The share of adult Internet users who have a profile on an online social network site has more than quadrupled since 2005, from 8% to 35%, according to a November–December 2008 Pew Internet & American Life Project survey.
5 Steps to Going Viral on Twitter — Copyblogger
http://www.copyblogger.com/go-viral-on-twitter/
Good short read; success strategies
Good info from copyblogger
BubbleTweet - Add A Video Message To Your Twitter Page
http://bubbletweet.com/index.php
This service lets you add a pop-up video message to your Twitters page in seconds - Quoted from their homepage. Crazy stuff! It is a video on a bubble that shows up on your Twitter page. Interesting idea! ;-)
I could also do this to "upgrade" my online profile... although I don't have a webcam... ah, well, maybe another day...
Add A Video Message To Your Twitter Page
10 Ways Social Media Will Change in 2009 - ReadWriteWeb
http://www.readwriteweb.com/archives/10_ways_social_media_will_change_in_2009.php
Social Media is Evolving Social media is morphing into a holistic experience that speaks to people's social needs in new ways. If you are a CEO of a startup who is focusing on the next generation of social media, here are 10 areas you'll need to take into consideration in the coming year:
"Social media" was the term du jour in 2008. Consumers, companies, and marketers were all talking about it. We have social media gurus, social media startups, social media books, and social media firms.
How Obama Will Use Web Technology
http://www.techcrunch.com/2009/01/24/how-obama-will-use-web-technology/
web 2.0 and collaborative communication
Techcrunch
open-source democracy.
Obama nutzt die Onlinedienste von Google, Facebook etc auch als Präsident. Spannende Entwicklung, neben der bejahenden Tech-Sicht fehlt noch die kritischere Hinterfragung.
Twitter To Go: How one local coffee shop used Twitter to double their clientele. What’s YOUR story? | Blog of Mr. Tweet
http://blog.mrtweet.net/twitter-to-go-how-one-local-coffee-shop-used-twitter-to-double-his-clientele
HOW TO: Survive a Social Media Revolt
http://mashable.com/2009/01/28/social-media-revolt/
Muhammad Saleem discusses the recent Hulu crisis and how to survive a social media revolt.
Easy come, easy go - that is how these 2.0 services should be perceived.
20+ Great Twitter Tools for Firefox
http://mashable.com/2009/01/29/twitter-tools-for-firefox
20+ Great Twitter Tools for Firefox
People love Twitter, and they love Firefox, so it only seems natural that there would be quite a few tools to merge these two items.
Seed The Web Tips Blog: My Twittonary – Every Twitter Term and Tool I Can Find
http://www.sitemasher.com/smblog2/2008/10/my-twittonary-every-twitter-term-and.html
Below is my compiled list of every term, shorthand and tool that I researched on the net (after being disappointed with http://twittonary.com/ – they can use my list below if they give credit!). I am sure many new tools are still being developed and I may have missed many that will be in Warren and Deb’s handbook (feel free to comment on the post if you know of any I missed- I am sure there's more! ) I colored coded my list by: Terms ( orange ), shorthands ( green ) and tools ( purple ) all in alphabetical order.
Twitter is a micro-blogging application that allows you to send updates (aka “tweets”) to the Twitter website and your twitter friends, similar to the Facebook status (with a limit of 140 character input). You can find and interact with people with similar interests. You can follow them, and others can follow you. It’s an instant-messaging-meets-social-media-networking tool. Below is my compiled list of every term, shorthand and tool that I researched on the net.
Recently I've been very intrigued with twitter. It has been my source of interaction for the most part - I work on the computer day and night (ya I know I should get out more!). And I also use my iPhone to tweet while watching television. For those who don’t know, Twitter is a micro-blogging application that allows you to send updates (aka “tweets”) to the Twitter website and your twitter friends, similar to the Facebook status (with a limit of 140 character input). You can find and interact with people with similar interests. You can follow them, and others can follow you. It’s an instant-messaging-meets-social-media-networking tool.
twitter dictionary
Below is my compiled list of every term, shorthand and tool that I researched on the net (after being disappointed with http://twittonary.com/ – they can use my list below if they give credit!). I am sure many new tools are still being developed and I may have missed many that will be in Warren and Deb’s handbook (feel free to comment on the post if you know of any I missed- I am sure there's more! )
57 Internet Possibilities to Investigate | chrisbrogan.com
http://www.chrisbrogan.com/100-internet-possibilities-to-investigate/
Awesome list of what and how to use tools on the internet
Top FriendFeed Tips for Twitter Users
http://mashable.com/2009/01/20/friendfeed-tips-for-twitter-users/
good tips
Friendfeed and twitter tips
Beth's Blog: How Nonprofits Can Use Social Media: Creating Your Organization's Social Media Strategy Map
http://beth.typepad.com/beths_blog/2009/01/creating-your-organizations-social-media-strategy-map.html
Here's a great post written by my friend Beth Kanter. Must read.
social media engagement methodology
A comprehensive guide to creating a social media strategy that incorporates a deep dive into the tactics and tools of social media. Check the links
A Crash Course in Comments | chrisbrogan.com
http://www.chrisbrogan.com/a-crash-course-in-comments/
Chris Brogan is one blogger that gives the real down low on how to do things right. I have been reading his stuff for a few years now, he's worth checking in on - from time to time his posts can be nuggets of gold.
Great ideas about commenting on blogs from Chris Brogan: "If comments matter to you, read on. Here are some thoughts to help improve your back and forth."
How to Friend Mom, Dad, and the Boss on Facebook...Safely - ReadWriteWeb
http://www.readwriteweb.com/archives/how_to_friend_mom_dad_and_the.php
Oh no! Your mom just joined Facebook and what's even worse, she wants to be your friend. More and more people are finding themselves in this situation today and unsure of what to do. Friending mom and dad, the boss, or other work colleagues opens up the details of your private life for the whole world to see - and you might not be entirely comfortable with that. What's to be done?
Guide til friendlists
Find ‘Em On Twitter: 15 Twitter Directories Compared
http://mashable.com/2009/01/30/twitter-people-directories/
Searching for people or applications on Twitter? Good luck with that. Since Twitter offers little in the way of people search features (though they now have a suggestion tool), your search for interesting and dynamic people to follow and applications to use could be a giant time suck. Thankfully there are more than a few third-party resources that you can turn to for finding new people to follow, and new tools to help you do what Twitter won’t let you. We’ll shed a little light on these 15 directories by separating them into four categories: applications, people, politics, and strictly business.
The Top 10 Social Networks for Generation-Y
http://mashable.com/2009/01/30/generation-y-social-networks/
Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, and owner of the award winning Personal Branding Blog. With thousands
The Top 20 Social Networks of 2008
http://mashable.com/2009/01/23/most-popular-social-networks-2008/
Now, we’ve finally got the final numbers from 2008, and with them, a look at the rankings and trends within the top 20 social networks, according to Nielsen Online. Here are the highlights: - Facebook nearly caught MySpace in traffic. MySpace had 58.4 million unique visitors in December, Facebook had 55.2 million. - Facebook passed MySpace in time per person: 2 hours, 7 minutes to 1 hour, 40 minutes. - The fastest growing sites were Twitter (664%), Tagged (421%), and Ning (303%) - Of the sites in the top 20, three saw traffic declines in 2008: Meetup (-7%), Flixster (-6%), and MySpace (-3%) - Time spent on social networks decreased for 14 of the 20 sites on the list.
140 Characters » How Twitter Was Born
http://www.140characters.com/2009/01/30/how-twitter-was-born/
Twitter was born about three years ago, when @Jack, @Biz, @Noah, @Crystal, @Jeremy, @Adam, @TonyStubblebine, @Ev, me (@Dom), @Rabble, @RayReadyRay, @Florian, @TimRoberts, and @Blaine worked at a podcasting company called Odeo, Inc. in South Park, San Francisco.
Twitter was born about three years ago, when @Jack, @Biz, @Noah, @Crystal, @Jeremy, @Adam, @TonyStubblebine, @Ev, me (@Dom), @Rabble, @RayReadyRay, @Florian, @TimRoberts, and @Blaine worked at a podcasting company called Odeo, Inc. in South Park, San Francisco. The company had just contributed a major chunk of code to Rails 1.0 and had just shipped Odeo Studio, but we were facing tremendous competition from Apple and other heavyweights. Our board was not feeling optimistic, and we were forced to reinvent ourselves.
L'histoire du projet twttr qui est devenu ce que l'on sait. Je me souviens l'avoir découvert via Tara Hunt & Factory Joe lors d'un SxSW festival en 2007.
A Twitter Mini-Guide: 60+ Useful Twitter Resources | WebGeek
http://www.hybrid6.com/webgeek/2009/01/a-twitter-mini-guide-60-useful-twitter-resources.php
New to Twitter? Looking for some ways to get more out of your Twitter experience? For a while now, I’ve been putting together a list of helpful tools and resources for Twitter. I don’t claim to be an expert on Twitter, but I know a thing or two, and I found each of these pretty useful and/or interesting. Hopefully you’ll find something useful on this list.
8 Tools to Track Your Footprints on the Web - ReadWriteWeb
http://www.readwriteweb.com/archives/8_tools_to_track_your_footprin.php
Good round up of some social media search tools
Last week we looked at how easy it is to leave footprints on the Web; today we'll show you how easy it is to digg_url = 'http://digg.com/software/8_Tools_to_Track_Your_Footprints_on_the_Web';digg_bgcolor = ...
Welke 'footprints' laat ik zelf eigenlijk achter ;-)?
BuzzGain
http://buzzgain.com/web/index.php?action=Login
BuzzGain is an online service for discovering and engaging with the people who will help your business thrive in today's social economy - where attention is a precious commodity. It empowers businesses to identify the previously hidden communities who are actively defining and shaping its future, including blogs, Flickr, youtube, Twitter, and traditional media. Much more than a Social Media monitoring solution, BuzzGain reveals influential voices and corresponding conversations so that companies can listen, learn, and engage in the connection of mutually beneficial relationships. BuzzGain provides socially networked suite that connects companies to the conversations that will help foster valuable relationships, increase customer acquisition and loyalty, and garner invaluable market intelligence. It is ideal DIY solution for marketing, public relations, advertising, sales, and customer service.
nu ştiu ce contine
Artists, Bands and Musicians on Twitter - Google Docs
http://spreadsheets.google.com/pub?key=phtgMLGe8aahYaH0pRs7VHg
アカウント 有名人 ミュージシャン
Is it real people?!
10 Tools to Make Your Blog Smarter, Faster, Better | Hack Your Life | Fast Company
http://www.fastcompany.com/blog/gina-trapani/hack-your-life/10-tools-make-your-blog-smarter-faster-better
Blogging tips
Blog smarter, not harder
Turn del.icio.us Bookmarks Into Daily Posts
10 herramientas para blogear mejor
10 Privacy Settings Every Facebook User Should Know
http://www.allfacebook.com/2009/02/facebook-privacy/
How to Change the World: Ten Ways to Use LinkedIn to Find a Job
http://blog.guykawasaki.com/2009/02/10-ways-to-use.html
"..Before trying these tips, make sure you’ve filled out your profile and added at least twenty connections.." From: http://blog.guykawasaki.com/2009/02/10-ways-to-use.html#ixzz=0654eW1eB
10 ways to use LinkedIn to Find a Job
Searching for a job can suck if you constrain yourself to the typical tools such as online jobs boards, trade publications, CraigsList, and networking with only your close friends. In these kinds of times, you need to use all the...
Networking site cashes in on friends - Telegraph
http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/4413483/Networking-site-cashes-in-on-friends.html
At the conference, Facebook asked a range of questions to its users around the world, before feeding the answers back to delegates within minutes. It selectively-targeted users in Palestine and then Israel with the same question about global peace, before debating the results at a discussion forum. It also asked 120,000 US members whether US President Barack Obama's economic stimulus package would be enough to save the US economy. Almost 60pc said it would not.
Facebook is planning to exploit the vast amount of personal information it holds on its 150m members by creating one of the world's largest market research databases. In an attempt to finally monetise the social networking site... it will soon allow multinational companies to selectively target its members in order to research the appeal of new products. Companies will be able to pose questions to specially selected members based on such intimate details as whether they are single or married and even whether they are gay or straight.
Market research company eMarketer recently cut its estimate of advertising spending on the social networking sites, including Facebook, MySpace and Bebo, this year by £351m to £912m. It said US advertising spending on Facebook will fall by 20pc to £147m
...und bitte warum regt sich darüber keiner auf?
SocialWhois » Home Page
http://www.socialwhois.com/
While the names of some new followers I get on Twitter or Friendfeed immediately ring a bell, with others, I have no idea who the person might be. Typically, I can make a “re-follow decision” within a few seconds by checking out their profile and clicking thru to whatever links they provide, but for those looking for another layer of detail, Socialwhois is a new service you might find somewhat useful. Much like a domain name whois, Socialwhois provides additional data for a username on Friendfeed or Twitter. By default, this appears to be done by trying to cross-reference the two sites – for example, before signing up, Socialwhois seemed to associate my Twitter username with several other accounts that are listed on my FriendFeed profile.
Managing Social Media with a system | Small Business Marketing Blog from Duct Tape Marketing
http://www.ducttapemarketing.com/blog/2009/01/22/my-social-media-system/
Social media professional John Jantsch goes through what his daily routine is. It's more intense than you'd think.
At a recent social media workshop a participant asked me to reveal my social media routine - how I track, converse, communicate and otherwise curate all my
Buzz Marketing for Technology: C Level Tweeters
http://buzzmarketingfortech.blogspot.com/2008/12/c-level-tweeters.html
CEOs who use Twitter
C Level Tweeters
Mindblowing Numbers From the Obama Inauguration
http://mashable.com/2009/01/20/cnn-facebook-inauguration-numbers/
11 Business Plans For Twitter
http://www.alleyinsider.com/2009/1/11-twitter-business-plans-for-your-review
Intressant om affärsmodeller i gratisekonomin.
More Adults Than Ever on Social Networks - ReadWriteWeb
http://www.readwriteweb.com/archives/more_adults_than_ever_on_socia.php
adults, like teens, are there to socialize with their friends and people they already know. Nearly nine in ten social network users (89%) say they use the networks to stay in touch with friends, and 57% say they use it to make plans with friends. Under half (49%) use the sites to make new friends.
35% of US adults (Pew) now have profiles on social media sites
An article discussing adult usage of social networks.
ReadWriteWeb story on LinkedIn
Social Media Mini Iconpack · Komodo Media
http://www.komodomedia.com/blog/2008/12/social-media-mini-iconpack/
save
What is Twitter’s Vision?
http://mashable.com/2009/02/02/what-is-twitters-vision/
The singular thing that distinguishes Twitter from blogs, RSS, IM, email, etc. is synergy
Facebook Demographic Statistics
http://www.allfacebook.com/facebook-demographic-statistics/
Facebook News, Facebook Games and analysis of Facebook.
k and have developed the following tool to make it easier for you to find interesting demographic data and sh
Social Media Metrics Superlist: Measurement, ROI, & Key Statistics Resources
http://www.interactiveinsightsgroup.com/blog1/social-media-metrics-superlist-measurement-roi-key-statistics-resources/
Twitter’s Massive 2008: 752 Percent Growth
http://mashable.com/2009/01/09/twitter-growth-2008/
There’s little doubt that Twitter was one of the most talked about startups over the past year. But just how much did it grow in 2008? The final numbers are
Social Music: Top 5 Music Recommendation Services
http://mashable.com/2009/02/02/music-recommendation-services/
need to understand this espeically for underlying web2.0 concepts
5 Problems of Recommender Systems - ReadWriteWeb
http://www.readwriteweb.com/archives/5_problems_of_recommender_systems.php
Earlier this week we posted a Guide to Recommender Systems, as part of our series on recommendation technologies. In this post we look at some of the challenges ...
Earlier this week we posted a Guide to Recommender Systems, as part of our series on recommendation technologies. In this post we look at some of the challenges in building or deploying a recommender system. And yes, Napoleon Dynamite is one of them.
5 punkter som er kritiske succesfaktorer for anbefalingssystemer
Personal Branding 101: How to Discover and Create Your Brand
http://mashable.com/2009/02/05/personal-branding-101/
from Mashable
10 Examples of Creative Twitter Uses | Houston Search Engine Marketing and Optimization Services
http://sem-group.net/search-engine-optimization-blog/10-examples-of-creative-twitter-uses/
Presenting: 10 of the Smartest Big Brands in Social Media
http://mashable.com/2009/02/06/social-media-smartest-brands/
As we battle a global recession, corporations are looking for new ways to sell their products and engage their consumers. Many have turned to the Internet, with Social Media in particular, to market their goods. Let’s take a look at 10 companies that have done a phenomenal job of taking advantage of social media platforms.
Despite Debate, Brands Find Value on Twitter - ClickZ
http://www.clickz.com/3632210
Brands on Twitter. @TheHomeDepot mentioned
Twitter, as used by some big brands. Marketing? Relation building? Who cares.
another good roundup of brands on twitter
YouTube - Web 2.0 Expo NY: Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape
http://www.youtube.com/watch?v=EhqZ0RU95d4
Gary Vaynerchuk (Wine Library)
Inspirational Gary V in NY Web 2.0 Expo
The creator of Wine Library on Building Personal Brand Within the Social Media Landscape
Web 2.0 Expo NY: Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape; Oreilley
Building Personal Brand Within the Social Media Landscape. Note: This presentation contains adult language.
Stuntdubl Business Search Marketing Consulting » 9 Reasons You Need Social Media Marketing in 2009
http://www.stuntdubl.com/2008/12/22/9-social-media-marketing/
You can have the most beautiful website in the world, and without traffic, it might as well be a billboard in the middle of a cornfield in Iowa.
Social marketing is the new search engine optimization. Reciprocal voting is the new reciprocal linking. It offers a fairly low barrier to entry, and the opportunity to drive a TON of traffic in a short period of time. Even more importantly, social media has become a cornerstone of the strategy for launching sites, or improving their link popularity.
MediaShift . Warning: Dependence on Facebook, Twitter Could Be Hazardous to Your Business | PBS
http://www.pbs.org/mediashift/2009/01/warning-dependence-on-facebook-twitter-could-be-hazardous-to-your-business029.html
Using caution when depending on Facebook or Twitter for business.
You've probably heard how much the micro-blogging service Twitter can help your business, or that being on social networking site Facebook can boost your company's profile. But what you might not have considered is the potential danger in over-relying on these startups that could go out of business, get bought out, or close your account if you aren't familiar with their Terms of Service.
Don't rely on third-party venture-funded companies to build a business model on. That's just stupid. (But fun!)
HOW TO: Live Inside Twitter and Still Stay Productive
http://mashable.com/2009/02/09/twitter-productivity
1. Manage to do lists This one is my favorite, simply because the two sites here make it so easy to never forget - even when your brain is lost inside the Twitterverse. Both Remember The Milk, and Toodledo have commands you can use to add to do items. Next time you’re telling your followers what you ate for lunch, you can also make a note to call the cute waitress you met while you were there. 2. Set a timer 3. Add a Google Calendar item 4. Get your flight information 5. Track your expenses 6. Get news alerts 7. Track packages 8. Freelancers: track job time 9. Keep track of gas mileage 10. Get the weather forecast
matrix-social_media_examples.jpg (image)
http://2.bp.blogspot.com/_UzvQ1qYedCE/SYdwrniKC9I/AAAAAAAAAEU/5ffr-82M2Wo/s1600-h/matrix-social_media_examples.jpg
For Entrepreneurial skills
Are the Creators of Twitter Living in the Last Dreamworld on Earth? -- New York Magazine
http://nymag.com/news/media/54069/
Sure, the Twitter guys still have no idea how to make money off their fabulous invention. But for now they are living in a dreamworld of infinite possibilities, maybe the last one on Earth.
The Ten Commandments of Twitter | James R. Dickey
http://jamesrdickey.com/2008/12/the-ten-commandments-of-twitter/
save
why twitter
test
These Twitter commandments will help you live a long, happy and successful Twitter life if you follow them exactly. Just kidding. These are only
Twitter Fast Growing Beyond Its Messaging Roots | Epicenter from Wired.com
http://blog.wired.com/business/2009/02/twitters-hackab.html
More Twitter news.
ny moisture sensor attached to a circuit board with an Ethernet port. You stick it in your plant's soil, and when the moisture levels drop below a certain level, your plant sends you a tweet begging to be watered.
Another cool Twitter use article. Quite clever, actually.
automate with twitter
"It's so simple and easy to access, people are thinking of more and more uses for the platform," says Dan Wasyluk, creator of the Twitter-based Snipt service. Wasyluk launched Snipt last week as a way to let programmers share short snippets of code over Twitter.
Starting a blog? 12 ideas for blog posts | Online Journalism Blog
http://onlinejournalismblog.com/2009/02/04/starting-a-blog-12-ideas-for-blog-posts/
Social Music: Top 5 Sites to Build a Playlist
http://mashable.com/2009/02/09/music-playlist/
Reviews of playlist sites
10 Harsh Truths About Corporate Websites | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/02/10/10-harsh-truths-about-corporate-websites/
Business, it's a different story, some (harsh) points made about corporate websites.
Steven Levy on the Burden of Twitter
http://www.wired.com/techbiz/people/magazine/17-02/st_levy
I get this: "The more I upload the details of my existence, even in the form of random observations and casual location updates, the more I worry about giving away too much. It's one thing to share intimacies person-to-person. But with a community? Creepy."
Erwischt!?
Wired magazine article ... another in the line of stories about social media burnout and why/if it is really worthwhile.
Growing Rich by Blogging Is a High-Tech Fairy Tale | Newsweek Daniel Lyons | Techtonic Shifts | Newsweek.com
http://www.newsweek.com/id/183666
More money was spent on e-mail advertising last year than was spent on blog advertising—yet you don't see anyone touting e-mail as the next big billion-dollar media business. Technorati, a blog researcher, estimates that bloggers who run ads earn an average of $5,060 per year. Don't call the Ferrari dealer just yet.
To be sure, some blogs are little goldmines. Gizmodo, a gadget blog run by Gawker Media, had record traffic last month, with 98 million page views, and is "fantastically profitable," Gawker CEO Nick Denton says. Dooce, a personal-diary blog run by a husband-and-wife team, does between $500,000 to $1 million a year, according to Federated Media, which sells ads for the site. Arrington says TechCrunch did $3 million in 2007 and even more in 2008. He says he could sell the company today, albeit for a lower price than it would have fetched a year ago.
twibs : find the businesses on twitter - 3,528 businesses and counting!
http://twibs.com/index.php
in.ee
Twibs is an index of businesses on twitter. You can search and browse businesses on twitter, both by alphabetical and tags for businesses using twitter. If you are a business on twitter, add your business to twibs today!
Listing of all businesses on Twitter!
Social Web Blog
http://googlesocialweb.blogspot.com/
While it's easy to add social features to your site with Google Friend Connect, you may have been wondering where to put all of the great gadgets. You need your users to sign in, to interact with your site, and to find those like-minded strangers... but pixels are precious, and you're not sure how to make more space alongside the wonderful content that brought people to your site in the first place.
Government 2.0: The Rise of the Goverati - ReadWriteWeb
http://www.readwriteweb.com/archives/government_20_rise_of_the_goverati.php
Everyone knows how well Barack Obama's presidential campaign made use of new media to raise money and market the candidate. We also know how big a role social ...
14 Tools of Highly Effective Twitter Users - Kenny Hyder
http://hyder.me/social-media/14-tools-of-highly-effective-twitter-users
A collection of the most useful twitter tools for twitter power users!
A collection of the 14 best tools available to help you manage and maximize twitter in alphabetical order!
Mainly ways to get statistics and added value out of Twitter.
Tracking Twitter Links: Twitter Analytics Tools & More | Get Elastic
http://www.getelastic.com/ecommerce-twitter-tools/
twitter
National Post reporter has total Twitter melt down | MediaStyle
http://www.mediastyle.ca/2009/02/national-post-reporter-has-total-twitter-melt-down/
LoL fight! fight ! My nerves. Twitter nerves run amok Reminds me of a few altercations on TBD!
Evidence that drama transcends character limits.
Take it easy dude!
Via @jdlasica - this is going to come in handy for some presentation or other
The quintessential "what not to do" for Twitter.
"sirdavid: @aprildunford hey april - fuck you. seriously. fuck you." Sometimes people just don't think
Pew Internet: Twitter and status updating
http://www.pewinternet.org/PPF/r/276/report_display.asp
As of December 2008, 11% of online American adults said they used a service like Twitter or another service that allowed them to share updates about themselves or to see the updates of others. The use of Twitter is highly intertwined with the use of other social media; both blogging and social network use increase the likelihood than an individual also uses Twitter. Twitter users and status updaters are also a mobile bunch; as a group they are much more likely to be using wireless technologies -- laptops, handhelds and cell phones -- for internet access, or cell phones for text messaging.
Look who is Twittering now...
In the past three years, developments in social networking and internet applications have begun providing internet users with more opportunities for sharing short updates about themselves, their lives, and their whereabouts online. Users may post messages about their status, their moods, their location and other tidbits on social networks and blogging sites, or on applications for sending out short messages to networks of friends like Twitter, Yammer and others.
Facebook Opens Status API, Say Goodbye to Twitter
http://www.allfacebook.com/2009/02/facebook-opens-status-api-say-goodbye-to-twitter/
Tonight Facebook has made a number of updates to the Facebook platform one of which is the opening of status updates. In order to get Facebook statuses, you no longer need to use a session ID to access statuses. This is a huge update and one that I think is going to take Facebook to the next level. There are additional updates listed in the Facebook blog post:
Tonight Facebook has made a number of updates to the Facebook platform one of which is the opening of status upd ...
new
Personal Branding 102: How to Communicate & Maintain Your Brand
http://mashable.com/2009/02/12/personal-branding-102/
Business Resource
Personal Branding 102: How to Communicate & Maintain Your Brand Personal Branding PersonalBranding brand brandbrand
Personal Branding 102
Put on your personal PR hat and start to promote your materials. Before you go crazy with self-promotion, realize that the most successful people are able and trained to promote the work of others as well. Here are some proven personal PR tactics:
Facebook Now Nearly Twice The Size Of MySpace Worldwide
http://www.techcrunch.com/2009/01/22/facebook-now-nearly-twice-the-size-of-myspace-worldwide/
Facebook Now Nearly Twice The Size Of MySpace Worldwide -- DJ
In November 2008 Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited ...
In November 2008 Facebook drew 200 million unique worldwide visitors; more than 1 in 5 people who accessed the Internet that month visited the site.
Twitter To Start Charging Companies For Having An Account?
http://www.techcrunch.com/2009/02/10/twitter-to-start-charging-companies-for-having-an-account/
در مصاحبه‌ای یکی از بینیانگذاران تویتر (بیز استون) به صورت ضمنی به این موضوع اشاره کرده
Companies using Twitter for commercial purposes may soon start getting charged for that activity, according to an interview British trade magazine Marketing (part ...
Twitter might start charging companies for advertising using tweets.
近々、Twitter が法人アカウントに課金を開始するという噂
Twitter Etiquette: Five Dos and Don'ts - CIO.com - Business Technology Leadership
http://www.cio.com/article/480318/Twitter_Etiquette_Five_Dos_and_Don_ts_
Twitter beginners need to understand the rules of etiquette for the service. So before you stick a foot measuring 140-characters-or-less in your mouth, check out our advice on how to follow and un-follow, share politely, direct message appropriately, and more.
Google's First Real Threat? Twitter. - beyond 140 for @lewmoorman
http://lewmoorman.com/googles-first-real-threat-twit
Google used to get 100% of my queries. Today, I bet Twitter is getting at least 10% of them. There are some things Twitter is just flat out better at for getting information than Google.
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Flewmoorman.com%2Fgoogles-first-real-threat-twit
Author noted he does almost all searching in firefox search bar. Recently noticed that am changing the settings there frequently. Google used to get 100% of my queries. Today, bet Twitter is getting at least 10% of them.
Clever. "Twitter is building a human powered search indexing engine. It is an engine that will build better results than any rules based index and has gotten millions of people super motivated to contribute for free every day (even though they don’t know it)."
The article's overall argument is a huge exaggeration, but the notion that searching across Twitter is better than searching across the entire Web for certain types of information has some truth to it. Especially for product reviews, the search space on Twitter is much less clogged with manufacturers and third-party distributors trying to sell shit -- basically, because of the social culture of Twitter, mentions of any product you might search for will be described and discussed from a personal and social point of view. However, this only works insofar as people treat Twitter as a personal messaging and status update service. I'm sure the Internet was great for product reviews too before companies started making their own websites. So if Twitter monetizes by building platforms for corporations, then it will become far less useful for product information. I don't buy the other advantage (evaluating readership through links) at all, because Google does the same thing with PageRank.
Twitter for beginners (slideshow) | Online Journalism Blog
http://onlinejournalismblog.com/2009/02/11/twitter-for-beginners-slideshow/
twitter for beginners
This is a slideshow for beginners to Twitter - a microblogging site.
Tutorial on twitter
Facebook Connect Plugin Directory - Facebook Developers Wiki
http://wiki.developers.facebook.com/index.php/Facebook_Connect_Plugin_Directory
RPX supports Facebook Connect, MySpace, OpenID and other logins
Best and Worst Practices Social Media Marketing | Online Marketing Blog
http://www.toprankblog.com/2009/02/best-worst-practices-social-media-marketing/
Social media is hot, just take a look at Google Trends and to see the comparison between topics like search marketing being eclipsed by social media in
Good guide to corporate social media marketing Do's and Don'ts
The Death Of “Web 2.0″
http://www.techcrunch.com/2009/02/14/the-death-of-web-20/
EXPO WEB 2.0
The Death Of “Web 2.0″
8 Useful Tips To Become Successful With Twitter. What are YOUR tips? | Blog of Mr. Tweet
http://blog.mrtweet.net/8-useful-tips-to-become-successful-with-twitter
More of Twitter.
Twitter Clients
http://twitstat.com/twitterclientusers.html
Twitter Clients
estudar...
Twitter Clients, Feb 16, 2009 Shows Twitter client usage for all accounts tracked by @twitstat.
HOW TO: Create Groups for Twitter
http://mashable.com/2009/02/15/twitter-groups-3/
creating twitter groups
More tools for twitter users. Especially those overwhelmed with all their follower streams
Why Facebook Is for Old Fogies - TIME
http://www.time.com/time/magazine/article/0,9171,1879169,00.html
Blog Post Ideas That Always Generate Buzz
http://thefuturebuzz.com/2009/02/16/blog-post-ideas-generate-buzz/
The Science of ReTweets
http://mashable.com/2009/02/17/twitter-retweets/
12 Twitter Stream Aggregators To Make You Smarter | Online Marketing Blog
http://www.toprankblog.com/2009/02/12-twitter-stream-aggregators/
t’
There are so many Tweets and so little time. What’s a “Tweeple” to do? Twitter aggregator and trend websites use a variety of tactics to filter out what’s up and coming and of interest to the Twittersphere in contrast to the mass of mundane Tweets.
12 Twitter Stream Aggregators To Make You Smarter | Online Marketing Blog
Ultimate How-To: Social Media Buttons, Tools and Badges Resource | 10e20 Blog
http://www.10e20.com/blog/2009/02/17/ultimate-how-to-social-media-buttons-tools-and-badges-resource/
Ultimate How-To: Social Media Buttons, Tools and Badges Resource
15 Things I Wish I Had Known When I Started My First Blog
http://www.quicksprout.com/2009/02/15/15-things-i-wish-i-had-known-when-i-started-my-first-blog/
I DO ALL 15 WRONG :-)
Six ways to make Web 2.0 work - The McKinsey Quarterly - Six ways Web 2.0 work - Business Technology - Application Management
http://www.mckinseyquarterly.com/Business_Technology/Application_Management/Six_ways_to_make_Web_20_work_2294
Web 2.0 tools present a vast array of opportunities—for companies that know how to use them.
Dig through the clutter: 40 must-reads for extraordinary bloggers - Blog tips from Dutch Problogger Ernst-Jan Pfauth
http://dutchproblogger.com/2009/02/05/40-must-reads-extraordinary-bloggers/
I’ve dug through the clutter and selected 36 posts that can help you become an original and all-round problogger. And because vanity is a blogger’s right, I’ve also included four articles by my own hand. Themes are Development & Design, Workflow, Publishing, Inspiration and Comments. Enjoy!
I’ve dug through the clutter and selected 36 posts that can help you become an original and all-round problogger.
300+ Active Web Designers to Follow on Twitter | Naldz Graphics
http://naldzgraphics.net/general/300-active-web-designers-to-follow-on-twitter/
Zach
Look for bencrowder
300+ Active Web Designers to Follow on Twitter | Naldz Graphics - http://naldzgraphics.net/general/300-active-web-designers-to-follow-on-twitter/
"If your a designer or more belong to the Design Community then obviously most people who you want to follow are your fellow designers. Then your on the right place. On the list below are 300+ Active Web Designers to Follow on Twitter.These are the most inspiring people and worth to follow.Make sure to follow them all." hmm
Six ways to make Web 2.0 work
http://www.mckinseyquarterly.com/Six_ways_to_make_Web_20_work_2294
#web2.0work
An article about "web 2.0"
Six ways to make Web 2.0 work. A Application Management Feature Article about Six ways Web 2.0 work by The McKinsey Quarterly. Free registration for most Business Technology Application Management articles. Web 2.0 tools opportunities, and how to use web 2.0. Web 2.0 tools present a vast array of opportunities—for companies that know how to use them.
Debunking Six Social Media Myths - BusinessWeek
http://www.businessweek.com/technology/content/feb2009/tc20090218_335887.htm
Using social media to market your business is a good idea. Just don't plan on getting your whiz-kid nephew to do it for free
Business week tells us what to watch not to expect from social media.
For companies, resistance to social media is futile. Millions of people are creating content for the social Web. Your competitors are already there. Your customers have been there for a long time. If your business isn't putting itself out there, it ought to be. But before you take the plunge, bear in mind the many myths that surround social media.
Free Twitter Designer
http://www.freetwitterdesigner.com/
Now you can personalize your Twitter background like never before. The tool below will help you create Twitter backgrounds that have the same look and feel as those done by professional graphic designers. It's easy to use, and best of all, it's Free! Give it a try!
Twitter Drives Traffic, Sales: A Case Study - O'Reilly Radar
http://radar.oreilly.com/2009/02/twitter-drives-traffic-sales-a.html
via: http://twitter.com/NameCheap/status/1231825827
"So what about the actual business numbers? Namecheap's site traffic increased more than 10 percent in December, driving a 20 percent increase in domain registrations. In addition, Michelle says, "The increase in Twitter followers allowed us to see a 30 percent increase in traffic when we ran a Super Bowl promo on Twitter [in February]."
Twitter Drives Traffic, Sales: A Case Study http://bit.ly/L2fEm
Delicious Toolbox: 80+ Updated Tools and Resources
http://mashable.com/2009/02/20/delicious-new-tools/
Tools and applications
Here are over 80 tools for everything from your mobile device to your blog, and more, that can help you view your bookmarks in new and unique ways, backup your bookmarks in a secure location, take your bookmarks with you on the go, blog about your most recent saves, and then some. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fmashable.com%2F2009%2F02%2F20%2Fdelicious-new-tools
How Facebook is taking over our lives - Feb. 17, 2009
http://money.cnn.com/2009/02/16/technology/hempel_facebook.fortune/
facebook
Presidend Obama used it to get elected. Dell will recruit new hires with it. Microsoft's new operating system borrows from it. No question, Facebook has friends in high places. Can CEO Mark Zuckerberg make those connections pay off?
Why Big Brands Struggle With Social Media
http://mashable.com/2009/02/20/big-brands-social-media/
How to Reach Baby Boomers with Social Media - ReadWriteWeb
http://www.readwriteweb.com/archives/how_to_reach_baby_boomers_with_social_media.php
baby boomers and social media
Baby Boomers and Social Networking stats
apparently Baby Boomers aren't exactly the technology Luddites that people think they are.
We're not as active as the Millennials in creating content, especially blog writing, but neither are we Luddites.
Pluck On Demand | Website Content & Social Media for Any Site
http://ondemand.pluck.com/
Cool web content. Can generate revenue
Life is tweet: How the Twitter family infiltrated our cultural world | Technology | The Observer
http://www.guardian.co.uk/technology/2009/feb/15/twitter-microblogging-cultural-influence
The hottest microblogging service, Twitter, is changing the way TV, literature and media operate.
Musebin | 1 line music news and reviews
http://musebin.com/top
Movable Type: Motion - Social Networking for Businesses, Publishers and Bloggers
http://www.movabletype.com/motion/
* Create a private, custom action aggregator to track sentiment and glean intelligence from conversations around the web through action streams. * Provide a private microblog community for simple internal employee or team collaboration. * Publish a public microblog to nurture and grow your community while increasing your page views. * Create a public social network to connect to your community across the web instead of competing against other social networks.
Motion, a new free social application for Movable Type, has just launched in beta.
Micro Persuasion: Five Digital Trends to Watch for 2009
http://www.micropersuasion.com/2009/02/digital-trends-to-watch-for-2009.html
"Overload takes its toll. Gorging on media is out. Selective ignorance and friends as filters are in " thats what i need to say to myself more
This has also been cross-posted on the Edelman Digital blog. In my role as Director of Insights for Edelman Digital I am writing monthly white papers for clients on key trends. Sometimes we will release these broadly. For the first...
Micro Persuasion: Five Digital Trends to Watch for 2009
The Tao of Marketing from zenhabits.com
How to Present While People are Twittering | Pistachio
http://pistachioconsulting.com/twitter-presentations
Good advice and tips. Noticing this more and more that people are tweeting from phones during presentations. Wave of the very near future.
Thanks to Paul Stewart for this one via Twitter :)
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fpistachioconsulting.com%2Ftwitter-presentations
How to manage back-channeling during workshops and conference presentations.
People used to whisper to each other or pass hand-scribbled notes during presentations. Now these notes are going digital on Twitter or via conference-provided chat rooms. Up until now, this back-channel has been mainly confined to the Internet industry and technology conferences. However, a survey of leadership conferences from Weber Shandwick shows that there is a significant increase in blogging and twittering at conferences. So the next time you present at a conference, instead of being confronted by a sea of faces looking at you, you may be phased by a sea of heads looking down at their laptops. The challenge is how to adapt to presenting with the back-channel.
twitter
18 of the Best Music Tumblelogs
http://mashable.com/2009/02/22/music-tumblr-blogs/
How To Make Twitter Sound Like Music To Your Ears
http://www.techcrunch.com/2009/02/22/how-to-turn-twitter-into-music-for-your-ears/
List of twitter music apps
"Here’s a number of ways to use Twitter for just about anything related to music:"
7 Habits of Highly Effective Twitterers: Kris Colvin | Blog of Mr. Tweet
http://blog.mrtweet.net/7-habits-of-highly-effective-twitterers-kris-colvin
*Note: This is the first part of our series to highlight Twitterers who have achieved significant professional and personal success via Twitter. They share their unique approach towards building great networks here!
The Periodic Table of the Social Media Elements « eyecube
http://eyecube.wordpress.com/2009/02/23/the-periodic-table-of-the-social-media-elements/
table of social networking
Note to check out all of the links
Social websites harm children's brains: Chilling warning to parents from to
http://www.dailymail.co.uk/news/article-1153583/Social-websites-harm-childrens-brains-Chilling-warning-parents-neuroscientist.html
Social networking websites are causing alarming changes in the brains of young users, an eminent scientist has warned.
uh oh
Ultimate How-To: Grow Your Social Media Network
http://www.interactiveinsightsgroup.com/blog1/ultimate-how-to-grow-your-social-media-network/
We’ve put together a roundup of tools, resources and great advice to help you grow your network - in two groupings. The first group of links contain tools and advice on finding the people you want to connect with - colleagues and also those people who are the influentials in your areas. The second group serves up expert resources and advice to help you connect, build and nourish your network once you identify the right people.
In social media, who you know — or who knows you — can certainly make all the difference. That’s why figuring out who to connect with and taking the time to build relationships with these people is key to leveraging the power of social media.
Facebook et al risk 'infantilising' the human mind | Media | guardian.co.uk
http://www.guardian.co.uk/uk/2009/feb/24/social-networking-site-changing-childrens-brains
Social network sites risk infantilising the mid-21st century mind, leaving it characterised by short attention spans, sensationalism, inability to empathise and a shaky sense of identity, according to a leading neuroscientist. The startling warning from Lady Greenfield, professor of synaptic pharmacology at Lincoln college, Oxford, & director of the Royal Institution, has led members of the government to admit their work on internet regulation has not extended to broader issues, such as the psychological impact on children.
Six ways to make Web 2.0 work - The McKinsey Quarterly - Six ways Web 2.0 work - Business Technology - Application Management
http://www.mckinseyquarterly.com/Business_Technology/Application_Management/Six_ways_to_make_Web_20_work_2294?gp=1
Found on Delicious with Ultimate How-To: Grow your social media network
i like it
make Web 2.0 work
reference about 2.0
Tweetable Art: 10 Twitter Tips for Artists
http://mashable.com/2009/02/23/twitter-artists/
From tweeting about the artistic process to sharing upcoming gallery news, here are 10 ways artists can better connect with their followers on Twitter.
y
OPEN Forum by American Express OPEN | How to Get Retweeted
http://blogs.openforum.com/2009/02/18/how-to-get-retweeted/
How to get Retweeted
Forget imitation as the sincerest form of flattery—it’s as twentieth century as ripping off interfaces, songs, photos, and books. Today, the sincerest form of flattery is retweeting—the process of forwarding someone else’s tweet to your followers on Twitter. (I assume that you know about Twitter. If you don’t, take a minute and read this description at Answers.com.)
The reason that retweeting is so flattering is that every time people do it, they are putting their reputation on the line. If their followers don’t like the retweet, their reputation is reduced. So whenever someone retweets your tweet, they are expressing confidence that what you’ve tweeted is interesting and good. Thus, the best measure of someone’s quality as a Twitter user is not the number of followers but the amount of retweets.
Top 10 Social Sites for Finding a Job
http://mashable.com/2009/02/24/top-10-social-sites-for-finding-a-job/
Charlie Rose - A conversation with entrepreneur and software engineer Marc Andreessen
http://www.charlierose.com/view/interview/10093
A conversation with Marc Andreessen, co-founder and chairman of Ning and an investor in several startups including Digg, Plazes, and Twitter. Best known as co-author of Mosaic, and founder of Netscape. He is on the Board of Directors of Facebook and eBay
Fantastic interview -- gives a great overview of entrepreneurship, how Silicon Valley works, social networking, the current state of the economy, and where innovation is likely to come from in the future. Highly recommended.
How to Attract and Influence People on Twitter — The Ultimate Twitter Resource
http://prevential.com/twitter-tips/
How to Attract and Influence People on Twitter — The Ultimate Twitter Resource by Derek on February 24, 2009
There are hundreds of excellent Twitter resources all over the internet, but until now, they were hard to find and implement. This Twitter Resource Book introduces you to the best Twitter Tips and Twitter How tos… period. Each chapter contains several links to hand-picked blog posts that help you improve your Twitter skills and attract more Twitter followers today.
serious mega resource of anything & everything you could ever want to know about twitter - seo, business marketing, twitter's influence on blogging, etc
140 Health Care Uses for Twitter
http://philbaumann.com/2009/01/16/140-health-care-uses-for-twitter/
Twitter’s simplicity of functional design, speed of delivery and ability to connect two or more people around the world provides a powerful means of communication, idea-sharing and collaboration. There’s potency in the ability to burst out 140 characters, including a shortened URI. Could this power have any use in healthcare? After all, for example, doctors and nurses share medical information, often as short bursts of data (lab values, conditions, orders, etc.).
Information about utilizing Twitter and healthcare
The possibilities that I believe Twitter offers currently far exceeds the constraints. I won’t offer work-around solutions to these constraints in this post. I want to focus on the possibilities because once we see the potential, we may have stonger motivations to deal intelligently with the constraints. So when reading this list, don’t get hung up on the details, the fears, the anxieties that may be provoked by the realities of health care as it is practiced today. It’s the 21st Century: let’s be imaginative, determined and innovative. Let’s be remarkable.
A Completely Unscientific (Yet Accurate) Look at Social Sites
http://brainz.org/completely-unscientific-yet-accurate-look-social-sites/
A review of Social Sites
Interested in joining a community based site but not sure which one is right for you? There are many different options out there that will cater to your specific interests and demographic. You can start by asking yourself a few questions. Is your interest in technology more Linux-based, or more camera-phone-to-take-picture-of-self-based? Would you like to make connections for business relationships or communicate to your legions of followers that you will be 'AFK' for the next 45 seconds while using the restroom? Yes, there is a little something for everyone here in cyberspace, and these demographic breakdowns of each social site will help you to choose the right community for you.
Rands In Repose: A Twitter Decision
http://www.randsinrepose.com/archives/2009/02/09/a_twitter_decision.html
In starting a significant project, an engineer knows the first three big design decisions you make are vastly more important than the second three. The nature of these decisions varies from project to project. They may be choices about look and feel, rules about architecture, or trade offs regarding feature set. Whatever these decisions are, they set a tone that defines the success of the project. When I look at Twitter, I see three early essential decisions about how Twitter allows you to craft a community. I believe much of Twitter’s continued success is due to definition and execution of these decisions. Interestingly, some obvious candidates for the Top 3, like “Scales like crazy”, “Will generate money”, and “Needs to be searchable” weren’t initially there.
For me, a tweet is still a note I tie to a balloon, which I let go and think, “Who is going to read that one?” Sometimes I look and see where it ended up, sometimes I don’t.
For me, Twitter remains a place for casual information. For me, a tweet is still a note I tie to a balloon, which I let go and think, “Who is going to read that one?” Sometimes I look and see where it ended up, sometimes I don’t.
What makes Twitter great, why, and how.
Public timeline - MicroPlaza
http://microplaza.com/public
Twitterのリンクの収集サービス
Facebook’s “In-House Sociologist” Shares Stats on Users’ Social Behavior
http://www.insidefacebook.com/2009/02/27/facebooks-in-house-sociologist-shares-stats-on-users-social-behavior/
How much do we colloborate or manage our weak and strong ties? This report suggests not as much as is often touted.
’s “In-House Sociologist” Shares Stats on Users’ Social Behavior
Facebook’s “In-House Sociologist” Shares Stats on Users’ Social Behaviorhttp://www.insidefacebook.com/2009/02/27/facebooks-in-house-sociologist-shares-stats-on-users-socia
Facebook users comment on stuff from only about 5-7% of their Facebook friends. And as has been shown by many other studies, women communicate with more people in all cases than men. “People who are members of online social networks are not so much ‘networking’ as they are ‘broadcasting their lives to an outer tier of acquaintances who aren’t necessarily inside the Dunbar circle,’” Lee Rainie, the director of the Pew Internet & American Life Project, says. - Tac Anderson
"...Facebook users comment on stuff from only about 5-10% of their Facebook friends."
HOW TO: Take Control of Your Google Search Results
http://mashable.com/2009/02/19/control-google-search-results/
Google is the dominant search engine, with over 63% market share. Aside from it being a place to discover product reviews and corporate information, it is the personal brand destination of choice.
some great links to social networks for major newspaper sites
The Twitalyzer for Tracking Influence and Measuring Success in Twitter
http://www.twitalyzer.com/twitalyzer/
HOW TO: Connect With the FriendFeed Community
http://mashable.com/2009/02/23/connect-friendfeed-community/
why should I care about making new friends, and why FriendFeed? There are more things to do than just find cool websites and pictures; people are forging important friendships and using their relationships to do things like find jobs. FriendFeed is more community-based than almost any other social media website, so if you’re looking for another tool to expand your network in a meaningful way, don’t ignore FriendFeed.
HOW TO: Attract and Engage Social Media Moms
http://mashable.com/2009/02/13/social-media-moms/
Evan Williams on listening to Twitter users | Video on TED.com
http://www.ted.com/index.php/talks/evan_williams_on_listening_to_twitter_users.html
In the year leading up to this talk, the web tool Twitter exploded in size (up 10x during 2008 alone). Co-founder Evan Williams reveals that many of the ideas driving that growth came from unexpected uses invented by the users themselves.
Talks Evan Williams: How Twitter's spectacular growth is being driven by unexpected uses
"Evan Williams reveals that many of the ideas driving that growth came from unexpected uses invented by the users themselves."
The Anatomy of a Tweet: Twitter Gets a Style Guide - Bits Blog - NYTimes.com
http://bits.blogs.nytimes.com/2009/02/13/the-anatomy-of-a-tweet-twitter-gets-a-style-guide/
Elementary rules of usage for twitter. "“This is a new genre of writing,” said Mr. Sagolla. “A new form of literature, in some ways.” " Being publised "We are working on a book to compile the most relevant styles and tips for effective short form writing. We will most likely publish it first as an iPhone App, then as a paid PDF download. If you are interested in publishing this in printed form, please contact us:"
Research
TweetSum :: Digest your followers
http://tweetsum.com/
TweetSum does one thing and does it well: we show you at a glance who’s following you, give you the tools you need to decide whether you should follow them back or not, and let you quickly add or dismiss your new followers.
Please note that we've just launched and DBIs may change. The DBI is a learning algorithm and will improve over time.
Get the DBI (Douche Bag Index) for yourself and your friends. lol
TweetSum helps you more efficiently decide whether you should follow someone back once they've followed you on Twitter.
DBI=Duchebag index
Friend Deck: An aggregator for friendfeed.
http://www.frienddeck.com/
FriendDeck is a FriendFeed news and social media aggregator. FriendDeck can perform many functions including: * Track the topics you are interested in as they occur; * Aggregate social feeds of people you are interested in; * Participate in conversations on events as they occur.
Friendfeed aggregator app. Web and Desktop via AIR.
10 Traits of Highly Effective Twitter Users
http://www.twitip.com/10-traits-of-highly-effective-twitter-users/
What Bruce Sterling Actually Said About Web 2.0 at Webstock 09 | Beyond the Beyond from Wired.com
http://blog.wired.com/sterling/2009/03/what-bruce-ster.html
Very long transcript of Bruce Sterling's talk at Webstock but well worth the effort.
We've got a web built on top of a collapsed economy. THAT's the black hole at the center of the solar system now. There's gonna be a Transition Web. Your economic system collapses: Eastern Europe, Russia, the Transition Economy, that bracing experience is for everybody now. Except it's not Communism transitioning toward capitalism. It's the whole world into transition toward something we don't even have proper words for.
Twitter = YouTube. - John Battelle's Searchblog
http://battellemedia.com/archives/004832.php
That means Google most likely really, really wants to buy Twitter. (So does Facebook, but we'll get to that in a second). The great twist: Evan and Biz, two of the key co founders of Twitter, have already sold a company to Google (Blogger) and most likely are not keen to do it again. Nor do they have to, given their recent funding and the money they made from pre-IPO Google options.
Battele funderar kring kombinationer av sociala media.
Facebook to Launch Redesigned Pages for Businesses - Tour & First Impressions
http://www.insidefacebook.com/2009/02/16/facebook-to-launch-redesigned-pages-for-businesses-tour-first-impressions/
Last fall, Facebook launched a major site redesign that primarily impacted the profile page, home page, and application developers. With the redesign, the Facebook profile page changed from a “box-oriented” design to a “Wall and tabs” design to make sharing more prominent and viral. Now, Facebook is preparing advertisers and brand managers for a similar redesign to its Pages product for businesses that could launch as soon as sometime in the next few weeks.
Redesigned Pages for Businesses
Check User Names - Social Networking Username Availability
http://checkusernames.com/
Find out if your username is still available at dozens of popular Social Networking and Social Bookmarking websites. Promote your brand by selecting the right username.
Twitter: Top 20 tools - Telegraph
http://www.telegraph.co.uk/scienceandtechnology/technology/twitter/4807126/Twitter-Top-20-tools.html
Twitter, the microblogging service used by everyone from Barack Obama to Stephen Fry, can be a hugely useful tool for both home and business use. But how do you make the best of it? How do you separate noise from genuinely interesting messages, and how do you know who you should be following? Here, we present our guide to the 20 best Twitter tools and applications to make life easier.
Twitter, the microblogging service used by everyone from Barack Obama to Stephen Fry, can be a hugely useful tool for both home and business use. But how do you make the best of it? How do you separate noise from genuinely interesting messages, and how do you know who you should be following? Here, we present our guide to the 20 best Twitter tools and applications to make life easier.
How do you make the best of Twittert? How do you separate noise from genuinely interesting messages, and how do you know who you should be following? 20 best Twitter tools and applications to make life easier.
Confessions of an Aca/Fan: If It Doesn't Spread, It's Dead (Part One): Media Viruses and Memes
http://henryjenkins.org/2009/02/if_it_doesnt_spread_its_dead_p.html
Confessions of an Aca/Fan: If It Doesn't Spread, It's Dead (Part One): Media Viruses and Memes virus virusvirus
Confessions of an Aca/Fan: If It Doesn't Spread, It's Dead (Part One):
6 Steps for Creating a Social Media Marketing Roadmap & Plan
http://lornali.com/online-reputation-management/6-steps-for-creating-a-social-media-marketing-roadmap-plan
Recently, Britta Meyer of Eurekster, which makes an embeddable custom social search portal called a Swicki, posed a question on LinkedIn about how one
Presentation: Barack Obama's Internet Strategy - ReadWriteWeb
http://www.readwriteweb.com/archives/barack_obama_internet_strategy_presentation.php
| My Social Buttons
http://mysocialbuttons.com/
What Results Can I Expect From My Social Media Campaign?
http://searchengineland.com/what-results-can-i-expect-from-my-social-media-campaign-16355
Social media comes in a variety of flavors, each with a very different end result. Networking campaigns occur on social sites like Twitter, Facebook and LinkedIn where users or companies interact with others in the community. Social media news campaigns push content out onto larger social news networking sites like Digg and Reddit. While both of these are types of social media marketing, the results are anything but similar. The main concept behind social media networking is that users can connect and communicate with each other. Usually a successful social media networking campaign isn’t judged by the traffic sent, but by the relationships built.
What Results Can I Expect From My Social Media Campaign? http://bit.ly/APk8y
Social media comes in a variety of flavors, each with a very different end result. Networking campaigns occur on social sites like Twitter, Facebook and
Social Media Networking campaigns article.
5 Twitter Applications and Tools that Made Me a Better Twitter User in 2008
http://www.twitip.com/5-twitter-applications-and-tools-that-made-me-a-better-twitter-user-in-2008/
5 Twitter Applications and Tools that Made Me a Better Twitter User in 2008
Wichtige Twitter-Clients für Desktop und iPhone
twitter applications
5 Great Alternatives to the Twitter Interface | LostInTechnology
http://www.lostintechnology.com/internet-tools/5-great-alternatives-to-the-twitter-interface
tweetdeck twhirl alternative
Some tools to enhance your Twittering.
It's been probably a year since I typed twitter.com. I do use Twitter daily, just not the Twitter site. Sometimes, I use desktop-based applications
The 90-10 Rule for Successful Twitter Networking
http://www.twitip.com/the-90-10-rule-for-successful-twitter-networking/
This made me wonder if there really could be an overlying theme or practice which could sum up in one sentence the most important thing you need to know to be successful using Twitter to generate buzz.
by Jack Humphrey blogs from The Friday Traffic Report (follow him at @bendtheweb Have you noticed all the electronic and tree-based books that have come out
Learn how twitter functions as a gift economy. If you want to gain more influence - then spend 90% of your time giving back to the community, and 10% of your time taking.
Successful Twitter Networking
Interesting article on how to contribute to Twitter
Obama's Social Media Advantage - ReadWriteWeb
http://www.readwriteweb.com/archives/social_media_obama_mccain_comparison.php
From this entry I get information about how much more Obama used the Social Networking cites online than McCain and how that helped him.
deep
A Quick ‘n Dirty Guide to Setting up Social Media Monitoring | Social Media Explorer
http://www.socialmediaexplorer.com/2009/02/18/a-quick-n-dirty-guide-to-setting-up-social-media-monitoring/
SocialMediaMonitoring
This may be a 101 level post for some, but I think it still bears putting out there. One of the things that I hear most often from people who are contemplating getting into social media is that it seems really overwhelming. With so many different services, blogs, and sites out there, small business owners and other marketers who are usually already stretched thin often figure that monitoring and participating in social media will require a time commitment and technical savvy that they just don’t have. Not true. It’s better to participate at a level you can manage than to ignore social media altogether. So here is a quick and dirty guide to setting up basic social media monitoring, using free tools and only a half hour or less per day.
Social Media Explorer explores social media, public relations and marketing through commentary and analysis.
Facebook Group and Brand Pages Best Practices | Social Media Explorer
http://www.socialmediaexplorer.com/2008/10/06/facebook-group-and-brand-page-best-practices/
Suggestions on whether to use Group or Pages as well as discussion of posted policies for comments therein.
KONGEARTIKKEL!
OBAMA SNA Strategic_1.pdf (application/pdf Object)
http://blog.guykawasaki.com/OBAMA%20SNA%20Strategic_1.pdf
Obama experience, paso a paso
New research: B2B buyers have very high social participation
http://blogs.forrester.com/groundswell/2009/02/new-research-b2.html
Winning In A World Transformed By Social Technologies
Social media usage for B2B
Twitter Reading List
http://www.c4lpt.co.uk/socialmedia/twitterrl.html
Source pour apprivoiser, qualifier et exploiter Twitter comme outil et environnement de communication, de réseautage, de veille et de promotion.
Debunking Six Social Media Myths - BusinessWeek
http://www.businessweek.com/technology/content/feb2009/tc20090218_335887_page_2.htm
great checklist of what is and isn't possible in social media
Using social media to market your business is a good idea. Just don't plan on getting your whiz-kid nephew to do it for free.
Social Media Marketing, non gratis non facile, non tanti esperti! L'articolo menziona BackType, un servizio molto interessante per tracciare i commenti
Calculating Twitter's ROI for Marketers - Advertising Age - Digital: Columns
http://adage.com/digital/article?article_id=134878
What's the bigger idea: social media as marketing stimulus or social media as a way to innovate business processes? It's both.
Interview with Clay Shirky, Part I : CJR
http://www.cjr.org/overload/interview_with_clay_shirky_par.php
Social Web Q&A with Google’s Kevin Marks
http://www.techcrunchit.com/2009/02/23/social-web-qa-with-googles-kevin-marks/
I call this the “social cloud,” meaning that “social” will be integrated with the web so that you don’t think about it anymore. Charlene Li calls this same idea “social networks become like air.” The web itself is like this — following links seems like second nature to us because we know a URL can take us anywhere. -- (on OpenSocial and other things)
In this Q&A-style post, Kevin delves into the standards that make up the emerging open social stack (OpenID, OAuth, Portable Contacts, and OpenSocial), looking at the infrastructure problems they address, and exploring some of the live implementations, including Plaxo and Google Friend Connect.
Kraft Hits on Killer App for IPhone Marketing - Advertising Age - Digital
http://adage.com/digital/article?article_id=133869
Some good insight on building a branded iPhone app...
iFood Assistant is now one iPhone's 100 most popular paid apps, and No. 2 in the lifestyle category. With its endeavor, Kraft is pulling off a rare trick: getting consumers to pay a one-time 99-cent fee for the app and also sit through ads on it. And in the process, it's collecting useful data for targeting them more closely. The lesson: When a marketer creates something that's actually useful, consumers don't really see it as straight marketing, or they're at least willing to accept advertising as the payoff. Kraft's app, which launched in December, is a helpful tool for consumers looking to make dinners faster, easier and more convenient. "When we look at consumers, we think that they're busy and they're looking for food-planning tools that can make their lives easier," said Ed Kaczmarek, director-innovation, new services at Kraft. "We developed iFood Assistant as a downloadable app so they can use it anytime and anywhere."
nice case study
Buzzable
http://buzzable.com/
Buzzable
ferramenta de grupos para twitter
Createt Twitter Groups
Does the broken windows theory hold online?
http://www.kottke.org/08/12/does-the-broken-windows-theory-hold-online
windows theory
But what about a site's physical appearance? Does the aesthetic appearance of a blog affect what's written by the site's commenters? My sense is that the establishment of social norms through moderation, both by site owners and by the community itself, has much more of an impact on the behavior of commenters than the visual design of a site but aesthetics does factor in somewhat. Perhaps the poor application of a default MT or Wordpress template signals a lack of care or attention on the part of the blog's owner, leading readers to think they can get away with something. Poorly designed advertising or too many ads littered about a site could result in readers feeling disrespected and less likely to participate civilly or respond to moderation. Messageboard software is routinely ugly; does that contribute to the often uncivil tone found on web forums?
DIGITAL CHARITY TOOLBOX: 50+ Ways to Get Your "Give" On
http://mashable.com/2008/12/17/digital-charities/
From charitable online games to gifts, and more, here are over 50 digitally-adept ways to give back this holiday season.
Craig Newmark's Keynote Unlocks the Secrets to Building a Community - ReadWriteWeb
http://www.readwriteweb.com/archives/craig_newmarks_keynote_unlocks_the_secrets_to_building_a_community.php
Niche Social Networking Sites | Social Media Answers
http://socialmediaanswers.com/niche-social-networking-sites/
all social networking sites review...
Who's Online and What Are They Doing There? - ReadWriteWeb
http://www.readwriteweb.com/archives/whos_online_and_what_are_they_doing_there.php
Para Atenas
Generation Y, aka the "Net Generation," does not dominate every aspect of online life. That revealing statistic and many others like it come from Pew Internet and American Life's recent "Generations Online" report which takes a look at how the different generations of users - from Millennials to the G.I. Generation - use the internet.
Royal Pingdom » Dawn of the Twitter Effect
http://royal.pingdom.com/2009/02/03/dawn-of-the-twitter-effect/
Blog on Twitter shutting down a site.
Yesterday a Twitter post (a tweet) by Mashable’s Pete Cashmore became so popular that traffic from Twitter crashed a blog. This sounds very similar to a common social media phenomenon originally known as the Slashdot effect (and later also the Digg effect), where a post on a popular social media site pushes more traffic than the target site can handle.
Participative Pedagogy for a Literacy of Literacies - Freesouls
http://freesouls.cc/essays/03-howard-rheingold-participative-pedagogy-for-a-literacy-of-literacies.html
modern society and technology
Harold Rheingold writes about participatory pedagogy.
Retweet: The Infectious Power Of Word Of Mouth
http://www.web-strategist.com/blog/2008/11/23/retweet-the-infectious-power-of-the-word-of-mouth/
Per Manisha: "Jeremiah Oqyang discusses the power word of mouth marketing has in his article about WOM marketing and Twitter- "ReTweet: The Infectious Power of Word of Mouth". The repaid speed at which information is shared on Twitter makes it a powerful source for marketing- especially WOM marketing. If someone takes the time to "ReTweet" this means not only did they take it as a source of information, but that they also wanted to share this information with their friends by copying the original tweet and sending it on. He states "we trust the opinions of people we know more than anyone else", so how does this influence companies?"
Parteigeflüster - Twitter-Aktivitäten von Parteien und Politikern
http://www.parteigefluester.de/
Sowas wie der Bundestweet auf wahl.de, aber nicht vollständig
The ROI of being social at work | The AppGap
http://www.theappgap.com/roi-of-being-social-at-work.html
Decades of psycho-social research on team work suggests that effective teams have both strong task-based behaviour as well as good social cohesion.
Decades of psycho-social research on team work suggests that effective teams have both strong task-based behaviour as well as good social cohesion. “A high-performance team works together to achieve mutual goals, recognizes that each member is accountable and committed to achieving team goals, communicates effectively with each other, shares the joy of achievement and the pain of not meeting goals, shares information, helps each other, and recognizes that the success of the group is dependent upon each individual”
Social Marketing Bullshit Bingo » raena.net
http://raena.net/social-marketing-bullshit-bingo/
"Are you gagging to monetize the wisdom of the crowd with your sticky strategy? I bet you are, you saucy minx. So next time you’re networking with your social media strategist pals or attending a hot Enterprise 2.0 conference, take along a Social Marketing Bullshit Bingo card. If you get a bingo, you know you’re among thought leaders who really know how to strategize in the attention economy."
Twitter to journalists: Here’s how it’s done — Eat Sleep Publish
http://eatsleeppublish.com/twitter-to-journalists-heres-how-its-done/
To prepare for the class (and give people a taste of what I was talking about) I asked people on Twitter to share whatever tips they might have for journalists looking to break in to the social Web. I put out the request in a big public tweet and also sent direct messages to several journalists, bloggers, students, professors and media mavens I knew would have something valuable to say. I put the tips up on the overhead during the class and highlighted a few in the beats between slides and questions. When we were done, I realized only I could see all the tips, and it would just be silly to keep it that way. So without further ado, here’s what some great people on Twitter advise us journalists keep in mind as we tackle social media. Follow their Twitter links to see who they are …
Use social media to get stories out everywhere! People want u to be open -human, warts & all -consider your professional IMAGE though -SM is not for everyone's brand, unless you've got LOTS of time or good PR people.
Why Twitter Turned Down Facebook - Bits Blog - NYTimes.com
http://bits.blogs.nytimes.com/2008/12/03/why-twitter-turned-down-facebook/
Twitter will complement other forms of media, he said, the way that blogs and newspapers co-exist. “New media never kill old media,” he said. “It’s all part of an ecosystem.” Mr. Williams emphasized many times that, despite its buzz, Twitter is still a tiny, two-year-old company with just 25 employees. “It’s good that the expectations are high, but give us a minute,” he joked.
Throughout the talk, he mentioned several big projects that Twitter plans to tackle but hasn’t yet. One is moving its search function, which is hard to find, to the home page. Twitter also wants to make it easier for users to find their friends on the service, filter the people they follow and form groups so they can control which messages reach which of their followers.
potential merger of FB and twitter?
15 Useful Twitter Hacks and Plug-Ins For WordPress | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/03/04/15-useful-twitter-plugins-and-hacks-for-wordpress/
15 Useful Twitter Hacks and Plug-Ins For WordPress | How-To | Smashing Magazine - http://www.smashingmagazine.com/2009/03/04/15-useful-twitter-plugins-and-hacks-for-wordpress/
100 Twitter Tools to Help You Achieve All Your Goals | Best Online Colleges
http://www.onlinebestcolleges.com/blog/2009/100-twitter-tools-to-help-you-achieve-all-your-goals/
Top 10 Social Networks for Entrepreneurs
http://mashable.com/2009/03/12/entrepreneur-networks/
Here are the top 10 social networks for entrepreneurs. Each helps entrepreneurs succeed by providing them with the guidance and resources to setup their company.
resources for entrepreneurs
"Social Media is Here to Stay... Now What?"
http://www.danah.org/papers/talks/MSRTechFest2009.html
save
Good piece on network effects and history of social network sites by Danah Boyd.
Social media is not new. Media has been leveraged for sociable purposes since the caveman's walls. Even in the realm of the Internet, some of the first applications were framed around communication and sharing. For decades, we've watched the development of new genres of social media - MUDs/MOOs, instant messaging, chatrooms, bulletin boards, etc.
Feb. 28, 2009 paper on Social Media to Microsoft.
Great overview (sampling plate) about 'social media'
HOW TO: Manage Multiple Social Media Profiles
http://mashable.com/2009/03/07/manage-multiple-profiles/
Having trouble keeping up with all your soical profiles, etc. ?
Start counting the number of social media websites you have a profile with, right now. Out of fingers yet? FacebookFacebook reviews, TwitterTwitter reviews,
Media Cloud
http://www.mediacloud.org/
Media Cloud is a system that lets you see the flow of the media. The Internet is fundamentally altering the way that news is produced and distributed, but there are few comprehensive approaches to understanding the nature of these changes. Media Cloud automatically builds an archive of news stories and blog posts from the web, applies language processing, and gives you ways to analyze and visualize the data. The system is still in early development, but we invite you to explore our current data and suggest research ideas. This is an open-source project, and we will be releasing all of the code soon. You can read more background on the project or just get started below.
Harvard's Berkman Center announces Media Could: "Media Cloud is a system that lets you see the flow of the media. The Internet is fundamentally altering the way that news is produced and distributed, but there are few comprehensive approaches to understanding the nature of these changes. Media Cloud automatically builds an archive of news stories and blog posts from the web, applies language processing, and gives you ways to analyze and visualize the data. The system is still in early development, but we invite you to explore our current data and suggest research ideas. This is an open-source project, and we will be releasing all of the code soon. You can read more background on the project or just get started below."
Media Cloud is a system that lets you see the flow of the media. The Internet is fundamentally altering the way that news is produced and distributed, but there are few comprehensive approaches to understanding the nature of these changes. Media Cloud automatically builds an archive of news stories and blog posts from the web, applies language processing, and gives you ways to analyze and visualize the data.
Tracking Twitter
http://trackingtwitter.com/brands
tracking the popularity ranking of brands, celebrities, news organizations on Twitter
I want to a Track on Twitter
Good info
HOW TO: Measure Online Influence
http://mashable.com/2009/03/02/measuring-online-influence/
Influence is difficult to ascertain online. What about that guy on Twitter with 25,000 followers? Isn’t he influential? Here are a few factors to consider.
A first approach ...
Interesting article
A List Apart: Articles: The Elements of Social Architecture
http://alistapart.com/articles/theelementsofsocialarchitecture
In an information space, a human’s needs are simple and his behavior straightforward. Find. Read. Save. But once you get a bunch of humans together, communicating and collaborating, you can observe both the madness and the wisdom of crowds.
site with thousands or millions of people, how do you make sure you can keep track of the people you care about? Resolution: Create ways for people to identify, connect, and organize the people they care about, as well as the information those people produce. The complexity of relationship classification depends on how your customers will use your website.
Artículo de ALA exponiendo algunos patrones de interacción social de redes
WeFollow: A User Powered Twitter Directory
http://wefollow.com/
Founded by Kevin Rose
A User Powered Twitter Directory
How To Develop A Facebook Page That Attracts Millions of Fans
http://www.allfacebook.com/2009/03/facebook-page-strategy/
Over the past few years Facebook has witnessed a dramatic rise in new user adoption and with that rise has come the opportunity for brands to interact directly with exis ...
There are numerous ways for brands to leverage Facebook but the overall branded experience is becoming increasingly integrated into a single offering as the new Pages product highlights. So what are the primary benefits and changes for the new branded pages?
Finding the Right "Brand Voice" on Twitter
http://mashable.com/2009/03/09/twitter-brand-voice/
Welcome to the Hive Mind; Learn How to Search Twitter
http://www.twitip.com/welcome-to-the-hive-mind-learn-how-to-search-twitter/
searching twitter
10 Ning Networks to Help You Land Your Next Job
http://mashable.com/2009/03/02/ning-job-networks/
We’re all in this economy together, so why not unite with people who have the same mission? 80% of jobs are filled through networking, so by signing up for social networks, filling out your profile and actively communicating with other people, you have a much better chance of securing a job during these tough economic times.
Are Blogs Losing Their Authority To The Statusphere?
http://www.techcrunch.com/2009/03/10/are-blogs-losing-their-authority-to-the-statusphere/
Wonderful account of the role of blogs today and a possible foretelling of their decline as "microblogging" becomes the norm.
Depending on which numbers you source or believe, all reports agree that the blogosphere continues to expand globally.
It goes back to the definition of authority. Links from blogs are no longer the only measurable game in town. Potentially valuable linkbacks are increasingly shared in micro communities and social networks such as Twitter, Facebook, and FriendFeed and they are detouring attention and time away from formal blog responses.
Brian Solis on the dispersion of blogging's impact through micromedia and communities, and the need for broader measures of "authority"
However, a disruptive trend is already at play. While blogs are increasing in quantity, their authority–as currently measured by Technorati–is collectively losing influence.
Depending on which numbers you source or believe, all reports agree that the blogosphere continues to expand globally. As the leading blog directory and ... ( 10 maart 2009)
New Facebook Pages: A Guide for Social Media Marketers
http://mashable.com/2009/03/04/new-facebook-pages/
Facebook's new pages have gone live. The following is a guide for social media marketers.
Discusses Implications of changes in new Facebook layout for business profiles.
Look at the bright side of the new facebook changes.
10 Twitter Tools that Help You Work Smarter
http://www.twitip.com/10-twitter-tools-that-help-you-work-smarter/
tLater lets you schedule your tweets for a later date/time, saving you from being glued to Twitter. Also emails you keyword alerts, sends “thank you” notes to new followers and handles multiple Twitter accounts e
Les outils de twitter
10 Twitter Tools that Help You Work Smarter - http://www.twitip.com/10-twitter-tools-that-help-you-work-smarter/
Getting started ideas
How to Twitter - WSJ.com
http://online.wsj.com/article/SB123638550095558381.html
When I first joined Twitter, I felt like I was in a noisy bar where everyone was shouting and nobody was listening.
The social rules and tips for gaining 'followers'; why opinionated people win
SXSW 2009 Twitter Visualizer
http://pepsicozeitgeist.com/
ing
A Twitter-based project that takes the pulse of SXSWi 2009
27 Things To Do Before a Conference | chrisbrogan.com
http://www.chrisbrogan.com/27-things-to-do-before-a-conference/
useful tips
meet people connect network
No conferences in my future, but would love to go to PRSA in the fall
.
Blellow | Welcome to Blellow
http://www.blellow.com/
^^
Can Twitter Survive What is About to Happen to It? | Twine
http://www.twine.com/item/123c9051b-g8/can-twitter-survive-what-is-about-to-happen-to-it
twitter tool
I am worried about Twitter. I love it the way it is today. But it's about to change big time, and I wonder whether it can survive the transition. Twitter …
The ReTweetability Index
http://www.retweetability.com/
Classement des twitters
The ReTweetability Index measures and ranks Twitter users based on the infectious power of their tweets. This number accounts for number of followers and Tweets overall, so it is a true indicator of infectiousness.
ReTweetability busca la vuelta de tuerca a la hora de analizar la popularidad de un usuario, ya que no toma en cuenta sólo los seguidores que uno tenga sino que tiene una métrica mucho más elaborada. La misma consiste en dividir las respuestas de nuestros amigos por día sobre el logaritmo natural de tuiteos por día, y a eso a su vez dividirlo sobre el logarito natural del número de followers. Bien matemática la cosa. Via DotPod.Com El ranking de alguna manera busca la verdadera popularidad, que tiene más que ver con la interacción del usuario con sus contactos que un simple conjunto de tweets egocentristas o destinados a solamente una porción de los mismos. Lo malo es que no todos los usuarios están indexados, así que probablemente tendremos que esperar a que en algún momento sume nuestro twitter a la lista.
RT index! Awesome people on this list
Twitterユーザーの影響力を算出してくれるサイト その人の発言がどれだけ他の人に取り上げられているかをもとに計算されているよう
twendz : Exploring Twitter Conversations and Sentiment
http://twendz.waggeneredstrom.com/
It’s Time To Start Thinking Of Twitter As A Search Engine
http://www.techcrunch.com/2009/03/05/its-time-to-start-thinking-of-twitter-as-a-search-engine/
At a dinner tonight with a friend the conversation turned to Twitter. He just didn’t get it, and he’s certainly not the first person to tell me that. Specifically, my friend didn’t understand the massive valuation ($250 million or more) that Twitter won in its recent funding. I told him why I thought it was more than justified: Twitter is, more than anything, a search engine. I told him what I thought of Twitter as a micro-blogging service: it’s a collection of emotional grunts. But it’s wonderful nonetheless. And enough people are hooked on it that Twitter has reached critical mass. If something big is going on in the world, you can get information about it from Twitter.
I don't want to think of it that way, but this is one of the best explanations I've read.
5 People Who Broke the Rules of Social Media and Succeeded
http://mashable.com/2009/03/10/breaking-social-media-rules/
When I was working as a stand-up comic, I was always warned about the rules of performing. In general, the advice was good (e.g. “Don’t be dirty.” “Talk about yourself.” “Play to the crowd.”), adhering to it made one look and sound like everybody else. It didn’t take long to quickly learn that for every guideline and rule of successful stand-up comedy, somebody has broken that rule and made a fortune off of it (e.g. Sam Kinison, Andy Kaufman). When I left stand-up, I learned that stand-up’s “rule breaking” successes transcended everything, even social media. And like in stand-up, I watched the masses collectively form “the rules,” which manifested itself as an endless stream of top tips, best practices, and expert advice. It all became mind numbing.
10 Great Social Sites for Resume Building
http://mashable.com/2009/03/18/resume-building/
Creating the perfect resume is not easy. Luckily, there are a number of online resources dedicated to helping you create outstanding resumes.
"Here are 10 great social sites with unique features that let you create your own resume-like profile, edit your resume online, get it reviewed by experts, print it, share it on social networks, and much more."
Why We All Benefit From Big Brands Being in Social Media
http://mashable.com/2009/03/08/big-brand-benefits/
1. Social media drives complete transparency 2. Social media drives quality product 3. Social media can be a great customer service channel 4. Social Media creates products that we want 5. You control the relationship 7. Big brands have interesting stories to tell 8. Users drive the content and conversation
See My Starbucks Idea Community Manager respond in the blog comments
i've had this tab open for a week now. i WILL eventually read this.
Yes, CEOs Should Facebook And Twitter - Forbes.com
http://www.forbes.com/2009/03/11/social-networking-executives-leadership-managing-facebook.html
Social networking has clearly reached a tipping point. Sites like MySpace and Facebook boast hundreds of millions of members. Barack Obama's presidential victory demonstrated that platforms like YouTube and Twitter could transform electoral politics. Yet in corporations where such tools have been expected to bring profound transformations, there has been strong resistance to change.
8 Excellent Tools to Extract Insights from Twitter Streams
http://socialmediatoday.com/SMC/80437
Twitter is now the third most popular social network, behind Facebook and MySpace (Compete, 2009). A year ago, it has over a million users and 200,000 active monthly users sending over 3 million updates per day (TechCrunch, 2008). Those figures have almost certainly increased since then. With the torrential streams of Twitter updates (or tweets), there’s an emerging demand to sieve signals from noises and harvest useful information. Enter Twitter Analytics, or simply just Analytwits (in the tradition of Twitter slang). These analytics tools are growing in numbers; even Twitter is developing them. Besides Twitter Search, the following 8 Analytwits are some of the more useful web applications to analyze Twitter streams. Each of these tools serve specific purpose. They crawl and sift through Twitter streams; also, aggregate, rank and slice-and-dice data to deliver some insights on Twitter activities and trends. There’s no single best analytic tool available but use in combination, they
20 Blog Topics To Get You Unstuck | chrisbrogan.com
http://www.chrisbrogan.com/20-blog-topics-to-get-you-unstuck/
Top 237 Twitter Users Who Will Follow You Back | Social News Watch
http://socialnewswatch.com/top-twitter-users/
Article du 14 mars 09
Social Collider: ready to collide
http://socialcollider.net/
The Social Collider reveals cross-connections between conversations on Twitter.
Social Collider
A graphing application created by Karsten Schmidt and Sasha Pohflepp that charts conversations on Twitter in a manner inspired by particles in an atomic collider.
How Two Coke Fans Brought the Brand to Facebook Fame - Advertising Age - Digital
http://adage.com/digital/article?article_id=135238
coca cola ♥ ..
Il mistero del successo di una delle innumerevoli pagine spontanee della Coca-Cola
Soda Has Most Popular Page After President, in Collaboration Between Creators and Marketer
How to Build a Reputation Monitoring Dashboard » aimClear Search Marketing Blog
http://www.aimclearblog.com/2009/03/16/how-to-build-a-reputation-monitoring-dashboard/
Despite Recession, More Than 50% of Marketers Increase Spending on Social Media - ReadWriteWeb
http://www.readwriteweb.com/archives/despite_recession_more_than_50_of_marketers_increase_spending_on_social_media.php
Important: worldwide scope.
Interesting take on social media marketing spend in downturn
GissiSim.com | How to twitter like a pro
http://www.gissisim.com/2009/03/how-to-twitter-like-a-pro/
good info about using tools to streamline your tweets
Super tips on using Twitter
Time Management in the Age of Social Media - BusinessWeek
http://www.businessweek.com/managing/content/mar2009/ca20090310_589525.htm
David Allen talks about ways you can make Facebook and Twitter work for you on the job
The top 7 mistakes new Twitter users make :: 10,000 Words :: multimedia, online journalism news and reviews
http://www.10000words.net/2009/03/top-7-mistakes-new-twitter-users-make.html
twitter
seven nice ones
Ten Facebook Tips For Power Users - PC World
http://www.pcworld.com/printable/article/id,161688/printable.html
Twine Could Soon Surpass Delicious, Prepares Ontology Authoring Tool - ReadWriteWeb
http://www.readwriteweb.com/archives/twine_could_soon_surpass_delicious_prepares_ontolo.php
pete.com says Delicious gets about 2 million unique visitors a month and has stopped growing. Twine just passed 1 million uniques and is growing fast. Spivack said that 40% of that traffic comes from Google, and sure enough those Twine pages look awfully juicy from a spider's perspective. Spivack expects Twine to hit 2 million uniques in a matter of months and that looks like a credible claim to us.
How To Effectively Follow 15000+ People On Twitter Using These Tweetdeck Tricks
http://jessenewhart.com/twitter/how-to-effectively-follow-15000-people-on-twitter-using-these-tweetdeck-tricks/
Twitter information
Twitter
I often get the question “How do you follow so many people on Twitter”. Using Tweetdeck it’s actually quite easy. I made this video tutorial to show you exactly how I do it. If you have any questions please leave a comment and I’ll be happy to answer them.
Rands In Repose: The Art of the Tweet
http://www.randsinrepose.com/archives/2009/03/02/the_art_of_the_tweet.html
In writing an article, I know I’m done when I delete. The process leading to done is chaotic; it’s days, weeks, or months of aggregating writing where I collect and organize paragraphs and sentences. Over time, content creation becomes content shaping as I organize the thoughts into a pleasing coherence.
How to write a good tweet that puts a bit of you into it.
Say More with Less
the sense of tweeting
Facebook’s Response To Twitter
http://www.techcrunch.com/2009/03/04/facebooks-response-to-twitter/
Response To Twitter
Techcrunch article
How to Tweet Your Way Out of a Job « I’m Not Actually a Geek
http://bhc3.wordpress.com/2009/03/17/how-to-tweet-your-way-out-of-a-job/
From I'm Not a Geek Blog dated ~ 23 Mar 2009
How to Tweet Your Way Out of a Job
Twitterで就職先の悪口をつぶやいたら、就職先の関係者にばれて大変なことに。
A lucky job applicant tweeted the following: Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work.
6 Reasons Why Twitter is the Future of Search - Google Beware
http://www.winningtheweb.com/twitter-future-search-google.php
6 Reasons Why Twitter is the Future of Search
Twitmatic | Watch the videos being shared on Twitter right now!
http://www.twitmatic.com/
Videos on Twitter
ExecTweets
http://www.exectweets.com/
Find and Follow Top Business Execs on Twitter
ExecTweets is a resource to help you find and follow the top business executives on Twitter.
The Future of Twitter: Social CRM
http://www.web-strategist.com/blog/2009/03/22/the-future-of-twitter-social-crm/
Twitter has multiple business models to choose from I get asked over and over: “How do you think Twitter will monetize? What’s their business model?” While it’s clear their already experimenting with ‘house’ ads, ads that promote features of their service, I’m not sure that’s going to be the right direction for them. We already know that click through rates on social networks are low, why? because people are there to communicate with each other –not search for information like Google or on a media site. It’s possible they could turn on ads in the search tool, as people are seeking information. Yet all of these tactics have been done on other social sites, I think that Twitter has a unique opportunity to tap into the lucrative CRM space. Manually tracking a large brand within Twitter isn’t scalable It’s important to first realize that managing a large brand on Twitter isn’t scalable, with hundreds –maybe thousands of tweets about a marketplace a day, individuals will have a very diffic
This is a great article about where Twitter is going. It says they have a lot of thing going for them right now (like customers) but are lacking many things too. If they find the right tools Twitter could be big.
Twitter
GissiSim.com | 6 Ways how I let Twitter work for me
http://www.gissisim.com/2009/03/how-i-let-twitter-work-for-me/
Social Media Marketing Industry Report
http://www.whitepapersource.com/socialmediamarketing/report/
Skimmer - We Are Fallon
http://www.fallon.com/skimmer
日本語表示できない?
this looks pretty bad ass
web 2.0 aggregator
A lifestreaming app that let's you see it all in one place.
Skimmer - The coolest and easiest was to view and share online content.
Digg Toolbox: 50 New Tools and Resources
http://mashable.com/2009/03/05/digg-new-tools
Marketers Moving to Social Media - eMarketer
http://www.emarketer.com/Article.aspx?id=1006989
Pupils to study Twitter and blogs in primary shake-up | Education | The Guardian
http://www.guardian.co.uk/education/2009/mar/25/primary-schools-twitter-curriculum
The rise of digital new mediums comes with the death of old media and in this example, history. This is becoming a major shift in educational approaches. We see the digital age having a great effect on the new generations. We see mobiles and laptops in the school bag, rather than the textbook or the calculator. And in this article we see the average student to have '"fluency" in handwriting and keyboard skills, and learn how to use a spell check alongside how to spell...' A revolution has started, and i wonder where it'll live us!
Proposal that children learn familiarity with blogging, podcasting, Wikipedia & Twitter as sources of information and communication
Use of web2.0 in schools
En primaria habrá que saber desemvolverse con las nuevas tecnologías en UK
Primary school curriculum in UK under review. "Children to leave primary school familiar with blogging, podcasts, Wikipedia and Twitter as sources of information and forms of communication. They must gain "fluency" in handwriting and keyboard skills, and learn how to use a spellchecker alongside how to spell."
British children will no longer have to study the Victorians or the second world war under proposals to overhaul the primary school curriculum.
A Control Freak's Guide to Social Media Influence
http://mashable.com/2009/03/24/brand-influence/
"Losing control is a primary reason stated by brands who are unwilling to open themselves up to the conversation - and a major reason why most continue to use social media as little more than a brochure on the web. And yet the illusion of control is just that – an illusion." (Via @bentforkz)
Fin mikroguide til hvordan man skal agere som brand i sociale medier.
Gary Hamel on Managing Generation Y - the Facebook Generation - Gary Hamel’s Management 2.0 - WSJ
http://blogs.wsj.com/management/2009/03/24/the-facebook-generation-vs-the-fortune-500/
Interested ideas on how web2.0 changed how people think.
Twitter Frenzy | The Daily Show | Comedy Central
http://www.thedailyshow.com/video/index.jhtml?videoId=219519&title=twitter-frenzy
Sam Bee says Twitter has become such a big deal because it's awesome and our rotting corpses are grabbing for its glimmer.
27 Twitter Applications Your Small Business Can Use Today | SMALL BUSINESS CEO
http://www.smbceo.com/2009/03/25/top-27-twitter-applications
Twitter is growing in popularity by leaps and bounds lately. It seams like everyone is talking about Twitter. The neat thing is that everyone seems to use Twitter in their own unique way. Hundreds of Twitter applications can be found on numerous sites that offer cool tools to help you manage the way you use Twitter. If you use Twitter for marketing your small business, I sorted thru tons of apps to bring you the most helpful. Feel free to suggest other Twitter apps, for business owners, below in the comments.
4 Ways Companies Use Twitter for Business - ReadWriteWeb
http://www.readwriteweb.com/archives/4_ways_companies_use_twitter_for_business.php
Gartner released a report today that highlights the different ways that companies are adopting Twitter for business use. Although Twitter was originally intended for communication among individuals, a number of organizations have begun to actively participate on the platform. However, not all companies are using Twitter in the same way. Some are tweeting, some are just listening, and some really savvy companies are doing both.
Data Visualization Is Reinventing Online Storytelling - Advertising Age - DigitalNext
http://adage.com/digitalnext/post.php?article_id=135313
Data Visualization
Today's consumer seems to have an insatiable appetite for information, but until recently making sense of all of that raw data was too daunting for most. Enter the new "visual scientists" who are turning bits and bytes of data -- once purely the domain of mathematicians and coders -- into stories for our digital age.
A nice round up of teh ideas and some great examples
Advertising Age - DigitalNext
Crowdsourcing Examples / FrontPage
http://crowdsourcingexamples.pbwiki.com/
usage of crowdsourcing wiki
Micro Persuasion: Social Networking Demographics: Boomers Jump In, Gen Y Plateaus
http://www.micropersuasion.com/2009/03/social-networking-demographics.html
According to the study, baby boomers... * Increased reading blogs and listening to podcasts by 67 percent year over year; nearly 80 times faster than Gen Y (1 percent) * Posted a 59 percent increase in using social networking sites—more than 30 times faster than Gen Y (2 percent) * Increased watching/posting videos on the Internet by 35 percent—while Gen Y usage decreased slightly (-2 percent) * Accelerated playing video games on the go via mobile devices by 52 percent— 20 times faster than Gen Y (2 percent) * Increased listening to music on an iPod or other portable music player by 49 percent—more than four times faster than Gen Y (12 percent)
Social Media for Social Causes Study: The Results
http://mashable.com/2009/03/26/social-media-nonprofit-study/
Will help in analysing the use of social media in social causes.
Twitter’s Tweet Smell Of Success | Nielsen Wire
http://blog.nielsen.com/nielsenwire/online_mobile/twitters-tweet-smell-of-success/
about grow twitter
about twitter
Twitter’s Tweet Smell Of Success
Twitter: We Can Do What Google Can't - Advertising Age - Digital
http://adage.com/digital/article?article_id=135016
"a search of "what's happening -- right now," and in Twitter's small but growing world, it is. While being a searchable database of what is being said at a particular time is unique, it doesn't take Twitter too far afield from Google, which is a catalog of the world's recorded knowledge. Google looks back at what documents have been produced and can be surfaced, while Twitter looks back at what was said on a given topic. "
"While being a searchable database of what is being said at a particular time is unique, it doesn't take Twitter too far afield from Google, which is a catalog of the world's recorded knowledge. Google looks back at what documents have been produced and can be surfaced, while Twitter looks back at what was said on a given topic. "Certainly there's an AdWords-like business there, but, as Mr. Chaffee told us, Twitter has another "wild card." "In the future, searches won't only query what's being said at the moment, but will go out to the Twitter audience in the form of a question, like a faster and less-filtered Yahoo Answers or Wiki Answers. Users would be able to tap the collective knowledge of the 6 million or so members of the Twitterverse."
from BF
Twitter sees lucrative opportunities in search, albeit a different kind of search than what Google offers, and, as co-founder Biz Stone told Ad Age recently, "we'll certainly be exploring those."
Building Complementary Services: A Powerful Long-Term Social Media Marketing Strategy
http://www.doshdosh.com/complementary-services-social-media-marketing-strategy/
Twitter SEO - How to Optimize Your Website For Twitter Search
http://www.winningtheweb.com/twitter-seo-optimize-search.php
Optimising for Twitter search
consigli seo per twitte
I think this article means "How to optimize your tweets for search results"
Twitter Now Growing at a Staggering 1,382 Percent
http://mashable.com/2009/03/16/twitter-growth-rate-versus-facebook/
The latest numbers from Nielsen Online indicate that Twitter grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month. Not only is that huge growth in one year, but in one month as well, as in January, Twitter.com clocked in with 4.5 million unique visitors in the US, meaning the service grew by more than 50 percent month-over-month
Maybe it’s Jimmy Fallon’s integration of it into his new TV show, Shaq’s use of it to interact in real-life with fans, or blog’s ability to write about it non-stop, but one way or another, Twitter’s growth just continues to explode.
10 MORE Must Have Twitter Tools
http://www.twitip.com/10-more-must-have-twitter-tools/
TWITTER TOOLS
Due to the extreme popularity of TwiTip's 10 Twitter Tools that Help You Work Smarter post, we're proud to present 10 MORE must have Twitter tools to help you
Twitter Confirms Paid Pro Accounts On The Way
http://www.businessinsider.com/twitter-confirms-paid-pro-accounts-on-the-way-2009-3
I'd pay for analytics for the company
As expected, money to get corporations "more features" on Twitter -- no launch date yet.
Twitter tools and Firefox plugins that are uncannilly usefull it will blow you off your **** :D | delimitdesign.com
http://delimitdesign.com/social-media/twitter-tools-usefull-twitter-firefox-add-ons-plugins-extremely-usefullons/
This makes your time on Twitter a pure joy, as these help people identify with others. This article will focus on explaining the cool tools that litterally & awesomely extend features offered by Twitter.
Share My Playlists
http://www.sharemyplaylists.com/
cv
nice list of spotify playlists, well set out.
Share your Spotify playlists with the world and discover new music!
Share My Playlists Share your Spotify playlists with the world and discover new music Spotify URL Playlist Title Your Name Description Add Playlist cover art – optimum 150 x 150 Genre * Alternative * Blues * Classical * Comedy * Country * Dance * Disco * Electronica * Folk * Heavy Metal * Hip-Hop/Rap * House * Jazz * Latin * Pop * Punk * R&B * Reggae * Rock * Soul * Soundtrack * Techno * World Submit your Playlist Feature Playlists
Top 20 Ways to Share a Great Blog Post
http://mashable.com/2009/03/29/sharing-great-posts/
Some interesting thoughts on how to spread a blog post. Could be useful! :)
mashable
6 Twitter Games To Make Tweeting Fun
http://mashable.com/2009/03/28/twitter-games
Awesome twitter games!
will try these games later
How To Monetize a Social Network: MySpace and Facebook Should Follow TenCent « abovethecrowd.com
http://abovethecrowd.com/2009/03/09/how-to-monetize-a-social-network-myspace-and-facebook-should-follow-tencent/
How To Monetize a Social Network: MySpace and Facebook Should Follow TenCent « abovethecrowd.com
The Twitter Followholic: An Epidemic
http://mashable.com/2009/03/10/twitter-followholic/
GET SICK!
Some great apps to help you deal with Twitter and get most out of it
It’s an illness. It’s a disease that attacks the brain, affecting the response of your fingers on the keyboard and mouse. “Stop clicking,” you say to yourself as another follow button has turned into a green-checked following icon. The first step to recovery is admitting you have a problem: you’re a followholic and you can’t stay away from a Twitter user’s follow button. (Say it out loud: My name is ______, and I’m a followholic.)
ollow you back, but they never did. Manage incoming followers: First, turn off auto-follow in whatever program you’re using to do it. There is no possible w
5 Elements of a Successful Facebook Fan Page
http://mashable.com/2009/03/30/successful-facebook-fan-page/
mashable
For many companies a Facebook (Facebook reviews) fan page is an integral part of their social media campaign. But, what elements help fan pages build up large followings and what can brands do to emulate the success of others? I’ve put together a list of specific elements that I believe have helped create fan pages with large, engaged, followings.
Relationship Symmetry in Social Networks: Why Facebook will go Fully Asymmetric - Bokardo
http://bokardo.com/archives/relationship-symmetry-in-social-networks-why-facebook-will-go-fully-asymmetric/
Why Facebook will go Fully Asymmetric
20 Twitter Badges to Show Off Your Tweets
http://mashable.com/2009/03/30/twitter-badges/
20 Twitter Badges to Show Off Your Tweets
There are a number of ways to promote your Twitter (Twitter reviews) account. You can add yourself to one of the many growing Twitter directories, advertise your brand, or, as I’ll discuss in this post, feature a badge with your Twitter information on your website, blog, or even in your email. Here are 20 embeddable badges and widgets that you can customize to include your tweets and, in some cases, those of your friends. Have another badge or widget to add to the list? Tell us about it in the comments.
Here are 20 embeddable badges and widgets that you can customize to include your tweets and, in some cases, those of your friends. Have another badge or widget to add to the list? Tell us about it in the comments.
Moontoast
http://moontoast.com/
ask an expert
Quite an interesting idea. (via sai)
Peer 2 peer e-learning
Media Database
http://www.trackvia.com/misc/media-database.htm
Includes country, publication, title, beat.
Media Database powered by TrackVia that features media on Twitter.
MediaOnTwitter database
A US datebase of (US) media types in Twitter
How-To: Search the Social Web - Ultimate Toolkit
http://www.interactiveinsightsgroup.com/blog1/how-to-search-the-social-web-ultimate-toolkit/
socialmedia search tools monitoring socialnetworking ; Social Search Engines That Search Across Multiple Social Media Sites ; Finding Information on Blogs ; Searching on Twitter, Microblogs and Lifestreaming Services ; Message Boards and Forum Search Tools ; Conversations and Comments Search Tools ; Finding Information on Social News, Bookmarking and Other Social Media Sites ; Brand Monitoring Tools and Techniques ; Managing Your Search Information: Advice on Aggregation & Filtering ; Finding People On the Social Web ;
30 Funny Twitter Comics | Webdesigner Depot
http://www.webdesignerdepot.com/2009/03/50-twitter-comic-strips/
funny
30 Twitter comic strips that reflect on how the world is using and reacting to Twitter.
As you probably already know, Twitter is hotter than ever. Everyone seems to be tweeting these days about anything and everything that's on their mind. If
Digital Outlook Report 2009
http://digitaloutlook.razorfish.com/publication/?i=13617
very thorough cutting edge report, all 170+ pages...
analysis and future of digital marketing applications including tv, mobile, and social
Onderzoek met vooruitzichten ontwikkeling media en internet in 2009 van Razorfish (US)
Razorfish outlook on the digital space - version 09
Check Username Availability at Multiple Social Networking Sites
http://namechk.com/
Allow you to check the availability of your username across multiple sites
Check Username Availability
UnHub
http://unhub.com/
On-stop unified page. Great for brand building, where you can glue your twitter, facebook, blogs, and etc..
自分のブログやtwitterなんかをお纏め。
Cool Hub for keeping all social networking profiles together in one place
aggregator
You Are Everywhere
Большое количество сайтов, которое просматривает интернет-пользователь, привело к появлению инструментов агрегации и интеграции контента вроде «Френдфида». А количество социальных профайлов, в свою очередь, привело к возникновению их агрегаторов. Новый сервис UnHub его авторы и обозреватели техноблога TechCrunch назвали одним из самых удобных в своем роде по ряду причин. Прежде всего, пользователь получает страницу по удобному короткому адресу вида http://unhub.com/имя, где могут быть собраны данные всех его профайлов. Это содержимое, размещенное на страницах социальных сетей Faecbook, LinkedIn, фотографии из Flickr или Picasa и видео из YouTube.
Your UnHub URL directs others to your profiles, photostreams, channels, etc. with a persistent bar at the top of the screen.
5 Tips for Optimizing Your Brand’s Facebook Presence
http://mashable.com/2009/04/01/optimize-facebook-page/
5 Tips for Optimizing Your Brand’s Facebook Presence
ways to fine-tune your profile for maximum affect. So here are five tips to optimize your activities on Facebook, including the right way to create profile and thumbnail graphics, how to show different content to Fans and non-Fans, creating DIY vanity urls, and how managing what and when you post can lead to greater success.
How to optimise facebook
Skelliewag.org » Posts » How to Start (or Start-over) Building Your Personal Brand
http://www.skelliewag.org/how-to-start-or-start-over-building-your-personal-brand-877.htm
HOW TO: Build Your Personal Brand on Facebook
http://mashable.com/2009/04/02/facebook-personal-brand/
1. Know your audience -------------------------------------------------------------------------------- Too many people are sharing information to the wrong audiences. Your manager doesn’t want to know if you just went to the bathroom and, although your parents would love to eavesdrop on your relationship with your girlfriend or boyfriend, you might not want to share those details. Since our lives are starting to converge more and more every day, you need to decide what audiences you want to connect with on Facebook. 2. Decide on your branding strategy 3. Set your privacy settings 4. Fill out your profile completely 5. Import contacts and grow your network 6. Update your status 7. Start a group or a page 8. Join or start an event in your area 9. Link out to your Facebook profile 10. Feed your social networks
How Chris Hughes Helped Launch Facebook and the Barack Obama Campaign | Fast Company
http://www.fastcompany.com/magazine/134/boy-wonder.html
How Chris Hughes, 25, Helped Launch Facebook and the Barack Obama Campaign http://is.gd/nQZW [from http://twitter.com/suPEARLative5/statuses/1443010417]
Great article on building and working with online communities
Interesting
47 Twitter Power Users’ Secrets To Getting Many Followers | JobMob
http://jobmob.co.il/blog/get-many-twitter-followers-power-user-secrets/
Twitter power users have many thousands of people following their tweets. Here are their tips and insight to gaining so many followers.
Digital Marketing: The Golden Rules of the Web - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=135193
very good rules
Yes, We Plan: How Altruism and Advertising Could Change the World | Epicenter from Wired.com
http://blog.wired.com/business/2009/03/yes-we-plan-how.html
Small, good intentions can bring about great leaps.
Sort of quest/points/prestige based site for encouraging and coordinating social activism. Seems to have no ethos except facilitating action (and making a profit).
Omniture Adds Twitter Analytics for Brands
http://mashable.com/2009/03/04/omniture-twitter-analytics/
erful analytics product, SiteCatalyst, is now the first of its kind to actually import Twitter (Twitter reviews) data for better measurement of brand activity.
Social Networking with BuddyPress - Nettuts+
http://net.tutsplus.com/tutorials/wordpress/social-networking-with-buddypress/
BuddyPress adds Facebook social networking features to WordPress blogs.
5 Examples of Social Media Blunders and What to Learn From Them
http://mashable.com/2009/03/08/social-media-blunders/
A Poor Man’s Guide to Finding Influencers. » The Buzz Bin
http://www.livingstonbuzz.com/2009/03/10/a-poor-mans-guide-to-finding-influencers/
he primary challenge of successful social media is being able to listen and communicate with the broader community. This requires knowing who your community is, and where to find them online. To do this, engaging top influencers is essential, but how do you find them?
Think about how the community likely identifies itself online. To do so, do: General search; explore Top blogs and bloggers; Visit the blogs; read Message boards and forums; Search social media sites.
finding influencers, finding top blogs/bloggers
SharePoint 2007: Gateway Drug to Enterprise Social Tools :: Personal InfoCloud
http://www.personalinfocloud.com/2009/03/sharepoint-2007-gateway-drug-to-enterprise-social-tools.html
Via Adriana
Social Media ROI - Zygote @ Egg Co.
http://zygote.egg-co.com/social-media-roi/
How can we measure success and returns from social media campaigns?
teen sex analogy
Solid presentation on how to approach social media marketing from a quantitative perspective. Most interesting are the examples of different types of social media campaigns to drive different business goals. There is no one-size-fits all social media marketing campaign.
» The Hierarchy Of Tweets - Analysing The Psychology of Twitter
http://www.theinnovationdiaries.com/2009/03/24/the-hierarchy-of-tweets-analysing-the-psychology-of-twitter/
Analisis de los mensajes que circulan en Twitter.
7 Top Twitter Topic Trackers - ReadWriteWeb
http://www.readwriteweb.com/archives/7_top_twitter_topic_trackers.php
to follow street art trends - or find people - etc -
services that look for a specific keyword, topic, or hashtag (all falling under the fuzzy category of meme or viral idea) and cluster related tweets together.
The Anatomy of a Facebook Meme
http://mashable.com/2009/04/03/facebook-meme/
The Ultimate Small Business Twitter List | Small Business Trends
http://smallbiztrends.com/2009/01/the-ultimate-small-business-twitter-list.html/
Explorar en Twitter
So I set out to create a list of the people and organizations to consider following on Twitter if you want to keep your finger on the pulse of small businesses. In other words, who are the people on Twitter who regularly provide information by, about and for small businesses?
Baker Tweet
http://bakertweet.com/
you. HAVE. to be kidding me.
BakerTweet is a way for busy bakers to tell the world that something hot and fresh has just come out of the oven.
Tweeting when bread is fresh...
Saiba quando o pão está fresco pelo Twitter.
Chinese Social Networks ‘Virtually’ Out-Earn Facebook And MySpace: A Market Analysis
http://www.techcrunch.com/2009/04/05/chinese-social-networks-virtually-out-earn-facebook-and-myspace-a-market-analysis/
gregorylent - April 5th, 2009 at 9:12 am PDT
Chinese Social Networks ‘Virtually’ Out-Earn Facebook And MySpace: A Market Analysis
Social networks are taking off in China. The following guest post by George Godula. David Li, and Richard Yu explores how Chinese social networks are pursuing different business models than their American counterparts, relying more on micropayments and the sale of virtual goods.
Editor’s Note: Social networks are taking off in China. The following guest post by George Godula. David Li, and Richard Yu explores how Chinese social networks are pursuing different business models than their American counterparts, relying more on micropayments and the sale of virtual goods. George Godula is the co-founder of Web2Asia, an East Asian incubator and also a consultancy for Western startups trying to enter markets in China, Japan and Korea. David Li is a developer of social networking applications such as Growing Gifts, and he also was the developer of OnChat, an early in-browser graphical avatar chat system. Richard Yu is a Seattle native living in China, where he consults for Shanghai-based web startups while writing his blog.
George Godula. David Li, and Richard Yu
European Social Media: 19 Web Startups to Watch
http://mashable.com/2009/04/05/europe-social-media/
Mashable is exclusively announcing the 19 finalists in a European startup competition, selected by a panel including Amazon CTO Werner Vogels.
Silicon Valley isn't the only place that's a hotbed for social media and web entrepreneurship: Europe is filled with skilled entrepreneurs and successful
Mashable is exclusively announcing the 19 finalists in a European startup competition, selected by a panel including Amazon CTO Werner Vogels. It’s all part of the 2009 Next Web Conference in Amsterdam this month, which gathers together Europe’s tech community and brings it some well-deserved international attention.
How-To: Create a Unique Twitter Background
http://www.interactiveinsightsgroup.com/blog1/how-to-create-a-unique-twitter-background/
Nine Inch Nails iPhone App Extends Reznor's Innovative Run | The Underwire from Wired.com
http://blog.wired.com/underwire/2009/04/trent-reznor-wa.html
Nine Inch Nails iPhone App Extends Reznor's Innovative Run
"My quest in life now is to surround myself with smart, innovative people," he says, "instead of the gangster types who have exploited artists over the years."
Seth's Blog: The power of a tiny picture (how to improve your social network brand)
http://sethgodin.typepad.com/seths_blog/2009/04/the-power-of-a-tiny-picture-how-to-improve-your-social-network-brand.html
If it's important enough for you to spend your time finding and connecting with new people online, it's important enough to get the first impression right. If you use any online social network tool, the single most important first impression you make is with the 3600 to 5000 pixels you get for your tiny picture. In the social group I run, part of my job is to pick the featured members. As a result, I spend a lot of time looking at little pictures. Here's one person's take on the things you can do to avoid wrecking that first impression:
your social network face is important
Twitter Analytics for "Analytics": Juice Analytics
http://www.juiceanalytics.com/writing/twitter-analytics-analytics/
Excellent discussion on what is interesting in analytics.
Twitter’s wild popularity hasn’t obscured the fact that the service needs to eventually make money. The concept of “Twitter analytics” as a revenue stream has come up often enough to make my ears itch and my nose burn.
TwitThis'); //--> Twitter’s wild popularity hasn’t obscured the fact that the service needs to eventually make money. The concept of “Twitter analytics” as a revenue stream has come up often ...
Despite all the activity, I haven’t yet seen a solution that offers the kind of valuable analytics that a company could use to understand the Twitter conversation relevant to their business. The applications above are either focused on the measurement of individual Twitter users or offer a high-level tracking of words and phases in the general conversation. They treat tweets as transactions — How many? How valuable? Who’s listening? Who’s responding?
HOW TO: Leverage Social Media for Career Success
http://mashable.com/2009/04/07/social-media-career-success/
B.L. Ochman's blog: Top 10 Reasons Your Company Should Not Tweet
http://www.whatsnextblog.com/archives/2009/04/top_10_reasons_your_company_should_not_tweet.asp
1. every Tweet has to be approved by legal - CLASSIC 9. you plan to track Twitter with Google Analytics - OMFG ;)
Mainstream media is in an orgiastic frenzy of coverage about Twitter. Everyone's Tweeting, from celebrities to CEOs according to CNN, The View, Today, the NY Times, the Wall St Journal and just about everyone else. Each of them covers Twitter like it's an overnight phenomenon that came out of nowhere, although Twitter has been gaining traction for three years and now has 9 14 million members. Should your company be on Twitter? Not necessarily. Top 10 reasons not to join Twitter: 1. every Tweet has to be approved by legal. Twitter is a social network where conversation is fast and interconnected. If you have to wait a day, or even a few hours for your 140 character Tweet to gain legal approval, Twitter will be the wrong platform for you. 2. you plan to use Twitter like a giant RSS feed, broadcasting nothing but headlines, deals. People follow people they find interesting. If all your Tweets are a one-way street: Block! 3. you think using Twitter is a social media strategy
"It's a tactic, a tool, not a strategy. It works if you already have an online following who'll view your Tweets as a way to interact with your company on a human level."
Twitter Traffic Explodes...And Not Being Driven by the Usual Suspects! (comScore Voices)
http://www.comscore.com/blog/2009/04/twitter_traffic_explodes.html
Reuters reporter Alexei Oreskovic recently authored an interesting blog post about the demographics of Twitter users. What he discovered was that 18-24 year olds, the traditional social media early adopters, are actually 12 percent less likely than average to visit Twitter (Index of 88). It is the 25-54 year old crowd that is actually driving this trend. More specifically, 45-54 year olds are 36 percent more likely than average to visit Twitter, making them the highest indexing age group, followed by 25-34 year olds, who are 30 percent more likely.
Older than thought, but 25-54 is a MASSIVE audience.
With so many businesses using Twitter, along with the first generations of Internet users “growing up” and comfortable with technology, this is a sign that the traditional early adopter model might need to be revisited.
Top 10 Reasons Your Company Probably Shouldn't Tweet - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=135827
You’re NOT a social media expert, you idiot • openpresswire.com
http://openpresswire.com/twitter/youre-not-a-social-media-expert-you-idiot/
You’re NOT a social media expert, you idiot
#FollowFriday: The Anatomy of a Twitter Trend
http://mashable.com/2009/03/06/twitter-followfriday/
@JitterbugBoy #followfriday = recommend other people to follow, on a Friday. For origins, see http://tinyurl.com/b3crrz [from http://twitter.com/stevegreer/statuses/1322087659]
March 6th, 2009 | by Micah Baldwin
What if you didn’t know who to follow on Twitter? Would you randomly start following people? Would you follow people you see mentioned by those you already follow? Most likely you would ask your friends for recommendations since you can trust that your friends will suggest people who are worth following. Which is exactly how FollowFriday began.
Do You Pass the Social Media Recruitment Test?
http://mashable.com/2009/04/08/social-media-recruitment/
Done
Do You Pass the Social Media Recruitment Test?
How to Monitor Your Social Media Presence in 10 Minutes a Day
http://blog.hubspot.com/blog/tabid/6307/bid/4663/How-to-Monitor-Your-Social-Media-Presence-in-10-Minutes-a-Day.aspx
How to monitor your social media presence on Twitter, Facebook, LinkedIn, Flickr and more in 10 minutes a day.
Social Media Presence
» Twitter, the Most Important Website Since Google?
http://www.97thfloor.com/blog/twitter-the-most-important-website-since-google/
Most Important Website
Discusses how the author uses Twitter to get information on buying a car, etc.
week 2 discussion
twitter resource
Building Sites Around Social Objects (Live from Web 2.0) - ReadWriteWeb
http://www.readwriteweb.com/archives/building_sites_around_social_objects_live_from_web.php
Building Sites Around Social Objects (Live from Web 2.0)
Some basic web marketing rules
Erklärt das Konzept des "Social Objects" sehr anschaulich - einem Design Paradigma für funktionierende soziale Anwendungen
"socialize your product online"
Five Fabulous Gmail Gadgets You Won't Find in Labs - ReadWriteWeb
http://www.readwriteweb.com/archives/five_fabulous_gmail_gadgets_you_wont_find_in_labs.php
gadgets for gmail
Additional Gmail plugins
Agencies Need to Think More Facebook, Twitter and Less TV - Advertising Age - Digital
http://adage.com/digital/article?article_id=135837
Fred Wilson says Earned media is the future, not paid media. Let's see my PR brethren run with that one, and the ad people get all pouty
At the Ad Age Digital Conference, Union Square Ventures partner Fred Wilson has seen the future of marketing, and it's in earned, not paid media.
Venture Capitalist Fred Wilson Tells Marketers They Should Not Buy Media but 'Earn' It
How to Grow Your Google Authority @ chrisg.com
http://www.chrisg.com/google-authority/
If you look over the above list you will see the main things your site needs to convey is: Natural, organic growth based on sound promotion behavior Valuable and unique content tailored towards people rather than search A solid foundation and human-centered design
What matters to Google.
Good for google info
The best social media marketing. | From The Head Of Zeus Jones
http://www.zeusjones.com/blog/2009/the-best-social-media-marketing/
airly lengthy process of weeding through hundreds upon hundreds of examples of social media marketing done by companies to find the best for a client presentation. It was tedious beyond belief because there’s actually quite a lot of crap. I’m guessing there’s probably a similar search or two going on out there at the moment, so I thought I’d share our best of list, You may not agree but at least it might save you some time.
Interesting review of a range of sites which utilise social networking - often for marketing
Newspapers: 5 Ways to Avoid Extinction
http://mashable.com/2009/03/24/newspaper-best-practices/
Woody Lewis gives newspapers advice on how to remain relevant including developing alliances, finding a strong technology partner and taking full advantage of Twitter. Lewis argues that doing nothing is not an option.
Newspapers: 5 Ways to Avoid Extinction
An article on how major newspapers can use social media to avoid collapse.
Interesting article on Newspapers slow extinction and possible ways to battle this.
10 Most Extraordinary Twitter Updates
http://mashable.com/2009/04/10/extraordinary-twitter-updates/
View my * My Posts * Facebook * Twitter * Friendfeed * LinkedIn * Digg * 10 Most Extraordinary Twitter Updates
Here are 10 of the most extraordinary and creative uses of Twitter updates. From marriage proposals to breaking news, and much more.
Social Media at Work » Social Media Statistics
http://socialmediaatwork.com/social-media-statistics/
A collection of social media research facts and stats, organized by date in which they were published. If you have a better idea for how to organize this, let us know.
Twitter Statistics
A collection of social media research facts and stats, organized by date in which they were published.
HOW TO: Get the Most Out of Status Updates
http://mashable.com/2009/04/09/status-update-tips/
Great list of apps to make the most of your Twitter experience and increase your blogging skills.
True/Slant
http://trueslant.com/
news site
wordpress video - wordpress plugin for integrated video on video blogs, and video tools
When to NOT Use Social Media - ReadWriteWeb
http://www.readwriteweb.com/archives/when_to_not_use_social_media.php
Educators would be wise to examine if these are some of the reasons email, admin blogging and other forms of social media (twitter) are failing to work/catch on in the public school systems. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.readwriteweb.com%2Farchives%2Fwhen_to_not_use_social_media.php
http://www.readwriteweb.com/archives/when_to_not_use_social_media.php
The ROI for Social Media Is Zero - ClickZ
http://www.clickz.com/3633341
The ROI for Social Media is Zero http://www.clickz.com/3633341
People's conversations are not media; they can't be purchased as such by advertisers. In other words, people don't talk whenever advertisers want them to and they won't say whatever advertisers tell them to -- so it isn't "media" like TV, print, and radio.
YouTube Is Doomed (GOOG)
http://www.businessinsider.com/is-youtube-doomed-2009-4
"According to a report by Credit Suisse, YouTube is on track to lose roughly $470 million in 2009....YouTube will manage to rake in about $240 million in ad revenue in 2009, against operating costs of roughly $711 million."
One thing is clear: YouTube cannot maintain its current course and remain a going concern. Google can continue to fund the experiment for a period of time, but at some juncture, shareholders will ask hard questions about why Google is sacrificing half a billion dollars to support a project whose chances of providing a return, at any point, is dubious at best. Advertising cannot solve the problem, at least not in its current form, and not in the near term. With a diminishing field of options, a massive, growing, cost center, and an economy in recession, Google will need to make some hard decisions about the future viability and business model of its prodigal child.
YouTube on track to lose $470 million in 2009.
The economics are hard to overcome. Assuming YouTube delivers the 75 billion streams that Credit Suisse projects for 2009, and assuming YouTube manages to slot an ad for every stream (which is practically speaking, impossible, given the nature of much of their content), YouTube would have to achieve a $9.48 CPM for every video impression shown. Presumably, the videos YouTube is already monetizing represent the best content available, with diminishing returns as they reach deeper and deeper into a repository rife with copyright violation, the indecent, the uninteresting, and the unwatchable. Hulu claims to be charging a $30 CPM, of which roughly 70% goes to the copyright holder. Averages for other proprietary content hover around the $10 CPM mark. CPMs for user-generated content, assuming you can attract the advertisers, tend to be measured in fractions of a dollar.
Five Phases of Social Media Marketing | SocialComputingJournal.com
http://socialcomputingjournal.com/viewcolumn.cfm?colid=789
from SocialComputingJournal.com
new and hot bookmarks
mashable
8 Steps For Building Community On Twitter: Tips For Membership Organizations
http://www.twitip.com/8-steps-for-building-community-on-twitter-tips-for-membership-organizations/
Just in case you didn't see my Twitip post - please RT. Thanks so much! http://tinyurl.com/cvurj2
neat twit tips for EH interest?
Great free apps for multimedia journalists « Adam Westbrook
http://adamwestbrook.wordpress.com/2009/04/08/great-free-apps-for-multimedia-journalists/
The great thing about multimedia journalism is that it provides so much choice for treating stories. Do I write a straight article? Upload an mp3 interview? Produce a video package? An audio slideshow? An interactive map? Even a timeline? I’ve been experimenting with most of the above for both work and in my own time, and discovered there are more and more free web based applications which let you do many of these without too much technical know-how. Here then is a list of great free resources for multimedia journo’s hoping to get things done on the cheap. It’s by no means comprehensive…if you know of a better one, then stick it in the comments box!
A whole set of great websites for multimedia websites.
Herramientas para periodistas multimedia
SEOmoz | 21 Tips to Earn Links and Tweets to Your Blog Post
http://www.seomoz.org/blog/21-tips-to-earn-links-and-tweets-to-your-blog-post
It's been a long time since I've covered blogging strategies, and my recent panel with one of the world's foremost authorities got me thinking that given our success, both with the SEOmoz blog and with blogs for clients, it's time to share a bit more. Today, I'd like to cover how to make that single post you're composing more likely to earn the attention it deserves. Let's dive into the list:
blogging tips,good one
Från SeoMoz
How to Sell Your Soul on Twitter and Who's Buying - ReadWriteWeb
http://www.readwriteweb.com/archives/how_to_sell_your_soul_on_twitter_and_whos_buying.php
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.readwriteweb.com%2Farchives%2Fhow_to_sell_your_soul_on_twitter_and_whos_buying.php
"... We were disappointed when a browser script showed us a Magpie redirect behind a shortened link in a Skype testimonial today. Then we used a search on the service BackTweets to find out who else is buying fake Tweets on the service. It's so revolting and pitiful that it's kind of sad. ..." [Accessed Sunday, 12th April, 2009]
ReadWriteWeb
What are you doing? No what are you doing Apple, Skype, Flip, StubHub and Box.net?? These popular companies just couldn't resist paying off Twitter users to put advertisements into their Twitter streams using the new pay-per-tweet service Magpie. So there's the Twitter-sphere for you! Bring on "real time search," bring on a globally connected community, bring on vapid, vile, stupid shilling. It all seems pretty sad to me. And to the advertisers out there - is this cynical scheme the best you can do to engage with all the new ways people are communicating online? That's pretty bad.
Can the Statusphere Save Journalism?
http://www.techcrunch.com/2009/04/11/can-the-statusphere-save-journalism/
<em>Recently, I enjoyed a refreshing and invigorating dinner with Walt Mossberg. While we casually discussed our most current endeavors and experiences, the discussion shifted to deep conversation about the future of journalism in the era of socialized media with one simple question, “are newspapers worth saving?”</em> [photo by swanksalot]
@briansolis blogs: Journos must "create a dedicated tribe that supports, shares, and responds to your work."
“Think about it. Of the hundreds, thousands, of newspapers around the country, there are really only a few that matter. Good journalism and journalists, on the other hand, are worth saving.”
Renny Gleeson on antisocial phone tricks | Video on TED.com
http://www.ted.com/index.php/talks/renny_gleeson_on_antisocial_phone_tricks.html
A Brief History of the Status Message
http://mashable.com/2009/04/08/status-update-history/
More social media resources from Mashable:
Mashable article by Jennifer Van Grove.
Status update'ens historie og lidt om hvad fremtiden kan byde på
Micro Persuasion: How to Become a Super Tweeter in Just 15 Minutes a Day with iGoogle
http://www.micropersuasion.com/2009/04/become-a-super-tweeter-in-15-minutes-a-day-with-igoogle.html
How to Become a Super Tweeter in Just 15 Minutes a Day with iGoogle
Over 75+ Beautiful Twitter Design Icons | Creative Nerds
http://creativenerds.co.uk/freebies/over-75-beautiful-twitter-design-icons/
If you’re a twitter addict this is the perfect post for you, these twitter icons are essential for web designers, bloggers, and graphic designers. This is a great compilation of 75 superb twitter icons, which can be used for your website and even used to help customize your personal twitter profile background.
Facebook Shares Tips and Case Studies for Brand Marketers
http://mashable.com/2009/04/13/facebook-brand-marketers/
With its recent redesign and a slew of new features, Facebook has been moving to make Pages a focal point of the site. Personally, I recently described these changes as “the business model that moves [the company] from a successful social network to a highly profitable business.
With its recent redesign and a slew of new features, Facebook has been moving to make Pages a focal point of the site. Personally, I recently described these
Study: CPG ROI May Be Measurable in Facebook, MySpace - Advertising Age - Digital
http://adage.com/digital/article?article_id=135940
Great article from Advertising Age re: Social Media/Networking ROI, real $$ and campaign discussed
TwitZap (101) What's Happening
http://www.twitzap.com/#What%27s%20Happening
TwitZap lets you slice Twitter into channels of stuff that matters to you. Once your channels are set they will update in real-time, all in a familiar interface.
auto-refresh
Twitter search tool that lets you create channels to monitor activity in realtime.
Finding Your Social Media Purple Cow
http://mashable.com/2009/04/13/social-media-gimmicks/
Good Article!
What do you do if it's your job promote toilet paper or minivans on the web? Find a great social media gimmick. Here are ten gimmick-building rules of thumb.
10 High Fliers on Twitter - Chronicle.com
http://chronicle.com/free/v55/i31/31a01001.htm
10 High people to follow on Twitter.
On the microblogging service, professors and administrators find work tips and new ways to monitor the world
Jeff Young
the famous profile of 10 academic twitterers
Twitter Handbook for Teachers
http://www.scribd.com/doc/14062777
An overview of Twitter and ways of using it in education for a group of educators attending Twizza (Twitter & pizza) gathering in Perth, Western Australian on April 8, 2009. Created by Tomaz Lasic (@lasic, http://human.edublogs.org) human edublog twitter lasic
Interesting overview and resource guide for using twitter.
uses skrbl tool to present tips for using Twitter
Data Visualizations: 5 Beautiful Social Media Videos
http://mashable.com/2009/04/14/data-visualizations-social-media/
Data visualizations are a wonderful way to display the interactions between large groups of people within a network. Virtual places like Twitter, Facebook, or Flickr can be easier understood when you see a visual representation of their inner workings. We’ve chosen five fresh videos that visualize various social media ecosystems.
Visualizing social media in very interesting ways
11 Useful Twitter Tools That Don’t Require Your Password
http://www.twitip.com/11-useful-twitter-tools-that-dont-require-your-password/
Social Media and SEO: 5 Essential Steps to Success
http://mashable.com/2009/04/15/social-media-seo/
Now more than ever, company marketers are charged with improving performance with fewer resources and shifting marketing budgets from traditional to digital tactics like SEO and social media. There are significant benefits from combining search engine optimization and social media marketing tactics ranging from increased social network discovery via search to the ability to attract links for improved SEO.
Conversation Agent: 50 Content Ideas that Create Buzz
http://www.conversationagent.com/2009/04/50-content-ideas-the-create-buzz.html
Rather than give you a review of the book, which you can find on Amazon, I thought it would be useful to share some ideas and take aways that apply to content creation - the new business of marketing and communications.
Entrepreneur
The Best Niche Social Media News Sites Right Now | 10e20 Blog
http://www.10e20.com/blog/2009/04/01/niche-social-media-news-websites/
The following 35 sites are broken down into 8 different categories and each site has an active community and can help you get exposure. These sites aren’t going to send you 50,000 visitors but they will send you targeted traffic & links (if you’re content is good).
Chris Winfield - Niche sites that will send traffic with good content
Last week I gave a presentation at SES NY and included a list of 35 niche social media sites that we participate in regularly. Lots of people have asked me for
Last week I gave a presentation at SES NY and included a list of 35 niche social media sites that we participate in regularly. Lots of people have asked me for this list so I decided to put it here. The following 35 sites are broken down into 8 different categories and each site has an active community and can help you get exposure. These sites aren’t going to send you 50,000 visitors but they will send you targeted traffic & links (if you’re content is good).
The Future of Social Media Monitoring - ReadWriteWeb
http://www.readwriteweb.com/archives/whats_next_in_social_media_monitoring.php
The Future of Social Media Monitoring
Marshall Kirkpatrick's analysis of where the future of social media monitoring may lead. 4/15/09
7 marketing mistakes to avoid on Twitter - iMediaConnection.com
http://www.imediaconnection.com/content/22655.asp
10 Must-Try Social Media Sites for College Students
http://mashable.com/2009/04/16/social-media-college/
Today’s college students are no strangers to social media and all that it can do for our social interactions. 85% of students at 4-year universities have Facebook profiles. However, while populating most of the major sites, many students have not yet embraced the great amount of other social media tools available to them. There are a number of tools that cater specifically to students and new ones are constantly being developed. Here are ten must-try sites that will help you network, collaborate, communicate, and make your daily college tasks a bit easier. Better yet, they all offer free services.
Guide to social media sites
Here are ten must-try social media sites that will help you network, collaborate, communicate, and make your daily college tasks a bit easier.
A Whole Lotta Nothing: This is how Social Media really works
http://a.wholelottanothing.org/2009/03/this-is-how-social-media-really-works.html
So maybe instead of getting your company on twitter, paying marketers to mention you are on twitter, and paying people to blog about your company, forget all that and just make awesome stuff that gets people excited about your products, hire people that represent the company well, and when your stuff is so awesome that friends share it with other friends, you may not even need "social media marketing" after all.
forget all that and just make awesome stuff that gets people excited about your products, hire people that represent the company well, and when your stuff is so awesome that friends share it with other friends, you may not even need "social media marketing" after all.”
The Rainbow company makes awesome stuff, has a great website (pretty damn slick all-CSS one at that), and helpful catalog materials (both online and off). They got on my radar when a friend dug up their details for a blog post, in a way no marketing budget could influence.
How to Weather a Twitterstorm - Advertising Age - Digital
http://adage.com/digital/article?article_id=135991
Clever words. Web Crisis Management 101
Thanks to Twitter, Facebook and YouTube, the voices of all sorts of critics are amplified online. So what's a marketer to do when an online firestorm erupts?
Six tips for future amazons and domino's
FriendFeed
http://beta.friendfeed.com/
yes. Me like new Friendfeed. might entice me back. RT @Zee: New Friendfeed is up! http://is.gd/1V0m [from http://twitter.com/PaulSweeney/statuses/1463427696]
Logic+Emotion: Marketing In A Post-Consumer Era
http://darmano.typepad.com/logic_emotion/2009/04/why-marketing-in-a-post-consumer-era-wont-look-like-marketing.html
From David @armano's Logic+Emotion
ner at Dachis Corp. This my
Free Social Media Monitoring Tools | Take Me To Your Leader: Blog focusing on trend watching in marketing, consumer behaviors, technology, and social media.
http://takemetoyourleader.com/2009/03/24/free-social-media-monitoring-tools/
Ask Jeremiah: The Comprehensive FAQ Guide to Twitter
http://www.web-strategist.com/blog/2009/03/11/ask-jeremiah-comprehensive-faq-guide-to-twitter/
Need a Twitter expert in your corner? I’m here to help! New, Advanced? Shy? Submit a Question I’ll take the most rudimentary basic question to the most advanced, don’t be shy. This is a living FAQ, if you have a question for me, Jeremiah, leave a comment and I’ll answer, if you’re really shy, you can email me, but I can’t promise I’ll see it (I get a lot of emails). I’ll be updating this over time, so please bookmark, and share with your network. Was this helpful? spread the word If you liked the post, please tweet it, by copying and pasting this into twitter: Got a question about Twitter? ask @jowyang http://snipurl.com/dmizv Alright, let’s get to work, I’m here to help, this faq will grow over time. Ask Jeremiah: Comprehensive FAQ Guide to Twitter What are common terms and phrases I need to know? Do I Tweet or Twitter? Twitter, which evolved from simple status messages to now a global conversation, is referred to in a number of times. Asking folks: “Are you on Twitte
twitter jeremiah
Ask Jeremiah: « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
Need a Twitter expert in your corner? I’m here to help! New, Advanced? Shy? Submit a Question I’ll take the most rudimentary basic question to the most advanced, don’t be shy. This is a living FAQ, if you have a question for me, Jeremiah, leave a comment and I’ll answer, if you’re really shy, you can email me, but I can’t promise I’ll see it (I get a lot of emails). I’ll be updating this over time, so please bookmark, and share with your network.
My Name is E
http://www.mynameise.com/
E * Tour * Mobile * Connector * About * Contact * Login * Signup Signup All your online identities, shared in real life. E enables you to collect your accounts - on Facebook, LinkedIn, Twitter and every other network of your choice - in one spot, and share them in real life by using any mobile phone or Connector. You decide which profiles you share: E allows you to make an online ‘business card’ for every occasion. This way, you’ll be able to share business info with business contacts, and private info with private contacts. Learn more... Watch the Video Company * About * Investors * Press * Sales * Twitter Service * API * Get Satisfaction! Legal * Terms of use E for Everybody Copyright © 2007-2009. All rights reserved. E is a joint effort of Postmachina and madewithlove. Login Username Password Remember me * Cancel * Forgot password? * Login
zhang
The Failure of #amazonfail « Clay Shirky
http://www.shirky.com/weblog/2009/04/the-failure-of-amazonfail/
we got it wrong
Metadata is worldview; sorting is a political act.
interesting analysis. I was entirely offline last weekend, so I pretty much came in at the waaaay tail end.
smart people being stupid
Open and honest account of jumping to conclusions.
We’re used to the future turning out differently than we expected; it happens all the time. When the past turns out differently, though, it can get really upsetting, and because people don’t like that kind of upset, we’re at risk of finding new reasons to believe false things, rather than revising our sense of what actually happened.
Digital Marketing: Using Social Media to Listen to Consumers - Advertising Age - Digital
http://adage.com/digital/article?article_id=135605
"at what point does the echo chamber of social media drown out the real opinions of the people who buy your brand?"
If the social-media sphere attacks your brand, do "real people" hear the screams? Not likely, according to surveys that indicate marketers shouldn't rush to quiet every micro-outrage that sweeps across the web.
Motrin offended twittering moms-so what?
Reading: Using Social Media to Listen to Consumers http://adage.com/digital/article?article_id=135605
HOW TO: Track Social Media Analytics
http://mashable.com/2009/04/19/social-media-analytics/
HOW TO: Track Social Media Analytics
600+ Free Design, Twitter and Social Media Icons: A Collection Motherload | The Design Cubicle
http://www.thedesigncubicle.com/2009/04/600-free-design-twitter-and-social-media-icons-a-collection-motherload/
Whether it’s those little Twitter birds, social media or website icons, we all love and need them from time to time. Over the past several months many other blogs have compiled their list of website, social media, Twitter and other icons, so in case you missed them here is the motherload collection!
13 “Twits” Who Will Change Your Perspective on Reality
http://mashable.com/2009/04/14/twitter-science/
interesting twitters
OPEN Forum by American Express OPEN | | How to Demo Twitter
http://blogs.openforum.com/2009/04/19/how-to-demo-twitter/
Guy Kawasaki: One of the great challenges for anyone who loves Twitter is to show other people why they should love it too. Often it’s like explaining something you find funny: “You had to be there.” The contextual, ever-changing, and high-volume nature of Twitter makes explaining it difficult. Here are ten tips to help you demo Twitter to your friends, family, and colleagues.
ten tips to help you demo Twitter to your friends, family, and colleagues.
One of the great challenges for anyone who loves Twitter is to show other people why they should love it too.
One of the great challenges for anyone who loves Twitter is to show other people why they should love it too. Often it’s like explaining something you find funny: “You had to be there.” The contextual, ever-changing, and high-volume nature of Twitter makes explaining it difficult. Here are ten tips to help you demo Twitter to your friends, family, and colleagues.
HOW TO: Retweet on Twitter
http://mashable.com/2009/04/16/retweet-guide/
Twitter RT explanation
The 7 Ways to Approach Twitter
http://mashable.com/2009/04/20/twitter-strategy/
HOW TO: Use Social Media for Travel Research
http://mashable.com/2009/03/22/social-media-travel/
Whether you’re traveling to another city,.
CoTweet: The Twitter CRM Tool of Choice for BestBuy, JetBlue, and Ford
http://mashable.com/2009/03/27/cotweet/
Another good article on Mashable for companies trying to figure out how to leverage twitter
The high costs of running YouTube. - By Farhad Manjoo - Slate Magazine
http://slate.com/id/2216162
According a recent report by analysts at the financial-services company Credit Suisse, Google will lose $470 million on the video-sharing site this year alone. To put it another way, the Boston Globe, which is on track to lose $85 million in 2009, is five times more profitable—or, rather, less unprofitable—than YouTube. All so you can watch this helium-voiced oddball whenever you want.
Interesting article telling that not only the newspapers struggle, YouTube is suffocating as well under the enourmous costs of storing its content.
User-generated content may have changed the Internet, but sites like YouTube are suffocating under the costs of storing it.
Facebook in 2010: no longer a walled garden - O'Reilly Radar
http://radar.oreilly.com/2009/03/facebook-in-2010-no-longer-a-walled-garden.html
A lot of what I've been working on the past two years has been built on the assumption that the model that social networks use today will fundamentally change. Social networks have largely been built on the premise of being walled gardens in such a way that users can't communicate or share content or friends across networks; put simply this is what keeps a Facebook user from being able to send a message to a MySpace user.
5 Ways to Get Your Questions Answered on Twitter
http://mashable.com/2009/04/21/twitter-questions-answers/
A use for twitter... twttrstrm is brilliant, using Squidoo to create sort of "answer pages"
Lifehacker - Six Ways You Should Be Using Twitter (that Don't Involve Breakfast) - Feature
http://lifehacker.com/5207514/six-ways-you-should-be-using-twitter-that-dont-involve-breakfast
Twitter has become a nationwide phenomenon, and like any phenom, all the Twitter talk grows quickly tiresome. But despite what you may think, Twitter isn't just for narcissists; it's actually insanely useful.
jk
Three Secrets to Make a Message Go Viral | Fast Company
http://www.fastcompany.com/magazine/135/made-to-stick-getting-your-ideas-to-fly.html
How to make a story work for you
Why is the gang-initiation tale so irresistible to pass on? Notice a few things about the idea. It's emotional -- in fact, if you believe it, it's terrifying. The French psychologist Bernard Rimé has found that people almost compulsively share emotional experiences (both positive and negative), and the more intense the emotion, the more likely they are to talk about it. There's another emotional angle: When someone shares this legend with you, they feel like they're doing a public service. They might believe they're saving your life. And that's the second trait of viral ideas. It's often a small favor: "Hey, it's Free Breakfast Day at Denny's!" or "Dude, have you seen the video of that David kid who was drugged up after his dentist visit?" It feels good to save our friends money, or del
9 Twitter Search Apps : Better Than Twitter & Google
http://www.searchenginejournal.com/twitter-search-apps/9126/
Twitter Search was a red hot topic last week, and will probably continue to heat up as Twitter usage grows ...
Twitter Search is kind of a boring example as the best way to tap into the Twitter Search API. Various 3rd party applications do a much better job of using Twitter Search to the best of its abilities and here are some of my favorites.
Better ways to search for real time information
Now You Can Change What Google Says About You - ReadWriteWeb
http://www.readwriteweb.com/archives/now_you_can_change_what_google_says_about_you.php
The program offers people control over their search appearance only in as much as they are willing to give Google more information about themselves. Google's Joe Kraus explained to us that up to four Google Profiles will appear at the bottom of a results page.
10 Twitter tools to effectively manage your followers - Daily SEO blog
http://www.dailyseoblog.com/2009/03/10-twitter-tools-to-effectively-manage-your-followers/
@alawine 10 powerful tools to manage your followers, very cool collection: http://bit.ly/12ulT [from http://twitter.com/markivey/statuses/1399546408]
Ignore Twitter? Major brands learn they'd better respond -- and quick - Los Angeles Times
http://www.latimes.com/business/la-fi-twitter20-2009apr20,0,2701874.story
Twitter
6 Twitter Search Services Compared
http://mashable.com/2009/04/22/twitter-search-services/
With developers rushing like wild dogs to build and launch applications to make your Twitter (Twitter reviews) experience more productive, how can you choose which is the best tool to use if you’re running queries on your company name and competitor’s product line, or references on small-town bakeries or Red Sox pitchers? Thankfully, there is no shortage of search applications. But how different are their interfaces, how similar are their results, and what options do they offer? Let’s see.
A Guide to Protecting Your Online Identity
http://mashable.com/2009/04/21/protecting-online-identity/
Being online is like being in public. Nearly anything that gets posted can come back to haunt you. Here is a guide to protecting your online identity.
8 Principles for the Modern Blog …at least for 2009 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/04/13/8-principles-for-the-modern-blog-at-least-for-2009/
Note to read later.
10 Twitter Tips for the Workplace - Business Center - PC World
http://www.pcworld.com/businesscenter/article/162943/10_twitter_tips_for_the_workplace.html
Business Center - PC World
Pioneers in Workplace Tweets suggest the most effective use of the microblogging technology.
Having trouble convincing your boss that Twitter isn't a waste of time? Then you might find it interesting to learn that social media evangelists across the U.S. federal government are blasting out Tweets several times a day to their constituents. Here are their suggestions for how to integrate new media tools such as Twitter, Facebook and Flickr into a large, old-fashioned bureaucracy:
PR 2.0: Twitter and Social Networks Usher in a New Era of Social CRM
http://www.briansolis.com/2009/03/twitter-and-social-networks-usher-in.html
Social Media has slowly evolved not only as a new content publishing, sharing, and discovery medium, but more importantly as a peer-to-peer looking glass into the real world conversations that affect the perception, engagement, and overall direction of the brands we represent. Socialized media didn't invent "conversations," it simply organized and amplified them.
Gitig: Blog site about social networks and such. He did that cool petal graphic of the social media landscape.
The Importance of Focus: A Guide for Social Media Brands
http://mashable.com/2009/03/06/brands-focus/
The Best Ways to Discover Music Through Twitter | Epicenter from Wired.com
http://blog.wired.com/business/2009/04/the-best-ways-t.html
"Twitter's growing fame as a text platform is slightly deceiving. A huge amount of music gets posted to to the messaging service every single day — the trick is knowing how to find it."
The Best Ways to Discover Music Through Twitter
Journalists on Twitter - Muck Rack
http://muckrack.com/
Follow the live feeds of top journalists on Twitter. You can also add a journalist.
The Art of Writing Great Twitter Headlines — Copyblogger
http://www.copyblogger.com/twitter-headlines/
Twitter has become the place for sharing content links. If your content catches attention on Twitter and spreads, suddenly you’re getting significant traffic from people who may have never visited your site before.
Artículo con consejos acerca de escribir entradas en Twitter con valor añadido.
Yes! This will be covered in @TheBook.
In defense of Twitter
http://www.kottke.org/09/04/in-defense-of-twitter
An interesting article justifying twittering as an activity
A great post concerning how there is nothing inherent to the banality of Twitter updates; this banality exists in "real" conversations as well. It's a good point and one that I've been trying to make recently with friends who "just don't get Twitter."
Heraclitus would have had a f***ing Twitter feed.
Mike Arauz | Blog: Spectrum of Online Friendship
http://www.mikearauz.com/2009/04/spectrum-of-online-friendship.html
"Online friendship is better described along a spectrum defined by the actions people take and how we feel about them."
Spectrum of Online Friendship
BLDGBLOG: How the Other Half Writes: In Defense of Twitter
http://bldgblog.blogspot.com/2009/04/how-other-half-writes-in-defense-of.html
"...Twitter is a note-taking technology, end of story. You take short-form notes with it, limited to 140 characters. [...] If I attend a public lecture but I start to jot things down in a Moleskine, it would seem that only a particularly virulent form of social fascism would ask me to put that notebook down and begin 'sharing ideas' with the people next to me. No thanks – I'd rather write, actually. [...] there seem to be quite a lot of assumptions at work [when people object to microblogging], with so many class, political, and even gender implications for who is allowed to speak, who we are meant to listen to, who can write, how they are permitted to do so, in what social contexts writing is meant to occur, and what topics can be legitimately addressed by others, that I'd hope a much longer discussion about this might someday take place."
"What very much bothers me about this attitude toward Twitter is something else: if you were to go around the United States reading the handwritten diaries of, say, high-school girls or adolescent boys or even well-read college students, you would find equally inane chattering: "I feel fat today." "Can't wait for summer in Boca! But I need new shorts." "My history professor is HOT." "I hate holidays. Christmas at home is so boring." Are you really going to tell me that the average contemporary, hand-written diary is any more interesting than that?...I fail to see any clear distinction between someone's boring Twitter feed – considered only semi-literate and very much bad – and someone else's equally boring, paper-based diary – considered both pro-humanist and unquestionably good. Kafka would have had a Twitter feed! And so would have Hemingway, and so would have Virgil, and so would have Sappho. It's a tool for writing. Heraclitus would have had a f***ing Twitter feed."
Kafka would have had a Twitter feed! And so would have Hemingway, and so would have Virgil, and so would have Sappho. It's a tool for writing. Heraclitus would have had a f***ing Twitter feed.
With the caveat that this post doesn't have much to do with architecture, but with the further caveat that I will be speaking about media – specifically online media – next week at the Australian National Architecture Conference, I thought I'd offer a few thoughts here about Twitter.
It seems "Twitter" is code for "Please tell me how you think Twitter is stupid and useless." This article begs to differ.
Williams and Stone: The Twitter Revolution - WSJ.com
http://online.wsj.com/article/SB124000817787330413.html
Building 43
http://www.building43.com/
New community for internet geeks...
Check Out Building 43: A Place For People Fanatical About The Internet http://building43.com [from http://twitter.com/carreonG/statuses/1332474258]
Robert Scoble's newest Internet tech website
When Did You Join Twitter?
http://whendidyoujointwitter.appspot.com/
Micro Persuasion: Twitter is Peaking
http://www.micropersuasion.com/2009/03/twitter-is-peaking.html
He's called it, but I'm sure many people are feeling the same. And furthermore, Twitter's so trendy right now it can't possibly last. The kids who join a niche precisely because it's a tiny, obscure little niche are going to be leaving Twitter in droves.
Author says "In the last six months, Twitter has gone nuclear. There are three reasons why and I explore them in this post. However, they also point to why Twitter is about to jump the shark and we should begin asking ourselves what's "the next big thing."...As I have written before, no community has ever had staying power. Twitter right now is poised to fall victim to the same trend. Let's take a look at three reasons why Twitter has witnessed incredible growth, all of which point to why the service is peaking right now."
Though Twitter itself may be a bubble soon to burst, I do not think microblogging is going anywhere.
As long as Twitter maintains a following I feel every business should join it and converse with their customers
HOW TO: Track Swine Flu Online
http://mashable.com/2009/04/25/track-swine-flu/
* Facebook * Twitter * Friendfeed * LinkedIn * Digg * HOW TO: Track Swine Flu Online
Lists several suggestions for keeping track of swine flu information. Includes WHO, HealthMaps and more.
The Future of the Social Web: In Five Eras « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/04/27/future-of-the-social-web/
Enterprise: List of 40 Social Media Staff Guidelines | Laurel Papworth- Social Network Strategy
http://laurelpapworth.com/enterprise-list-of-40-social-media-staff-guidelines/
This list also includes policies called; Staff blogging policies, enterprise social network guidelines, Employee Blogging Policies, Staff engagement in online communities, and so on.
Managing staff who participate in social networks. This list also includes policies called; Staff blogging policies, enterprise social network guidelines,
Swine flu: Twitter's power to misinform | Net Effect
http://neteffect.foreignpolicy.com/posts/2009/04/25/swine_flu_twitters_power_to_misinform
" I think it's only a matter of time before that the next generation of cyber-terrorists -- those who are smart about social media, are familiar with modern information flows, and are knowledgeable about human networks -- take advantage of the escalating fears over the next epidemic and pollute the networked public sphere with scares that would essentially paralyze the global economy. Often, such tactics would bring much more destruction than the much-feared cyberwar and attacks on physical -- rather than human -- networks. "
I am highly skeptical that any of the people I follow on Twitter are talking about swine flu to "fit in" or "gain popularity." This article does, however, make me want to start making stuff up.
twitter and the lack of context for what passes for conversations on it. agree up to a point but what people call noise is only that in their context. I suspect this has to do with assumption that there must be one right, correct and overriding context, which of course is not true.
Interesting post on the past 3 days of swine flu craze on Twitter and its impact.
"That aside, the “swine flu” Twitter-scare has once again proved the importance of context – and how badly most Twitter conversations are hurt by the lack of it"
Twitter and its bad efect
"...the “swine flu” Twitter-scare has once again proved the importance of context – and how badly most Twitter conversations are hurt by the lack of it."
25 Social Media Marketing Tips from Dell, Comcast, HP, Wells Fargo, Best Buy, General Mills, Ford, UPS, Home Depot, Cirque du Soleil | Online Marketing Blog
http://www.toprankblog.com/2009/04/social-media-marketing-tips/
there are distinct competitive advantages for both individuals and businesses from a better understanding of the social web. This post provides specific advice from in-house social media marketers
The benefit from a firm grasp of social media for companies is impossible to ignore. Whether you work in marketing, advertising, public relations or interactive, there are distinct competitive advantages for both individuals and businesses from a better understanding of the social web.
Should Your Company Have a Social Media Policy?
http://mashable.com/2009/04/27/social-media-policy/
Why you have to engage in social media, even if you don't want to - Blog - Small Business Start Up - Ideas - Resources
http://blog.asmartbear.com/blog/why-you-have-to-engage-in-social-media-even-if-you-dont-want.html
Startups, small business, marketing, and useful geekery from someone who's been there: Jason Cohen, founder of Smart Bear Software
It's not just a passing thing, it's not just for kids, and it's not OK to sit idly by, even though we don't understand it yet.
FACEBOOK FAIL: How to Use Facebook Privacy Settings and Avoid Disaster
http://mashable.com/2009/04/28/facebook-privacy-settings/
Oooh. You need this handy guide from mashable!
The newspaper industry just gave away another free meal, er Twitter: do they have any left? « Scobleizer: Technology, innovation, and geek enthusiasm
http://scobleizer.com/2009/04/19/the-newspaper-industry-just-gave-away-another-free-meal-er-twitter-do-they-have-any-left/
« Scobleizer: Technology, innovation, and geek enthusiasm
Facebook Statistics, Demographics, Reports, and News – CheckFacebook
http://checkfacebook.com/
Interesting facts about facebook
CheckFacebook.com tracks data reported from Facebook's advertising tool to help marketers and researchers understand how Facebook is spreading across the glob
12 Inspiring Stories of Successful Social Networkers
http://mashable.com/2009/04/28/grow-social-network/
Growing your social network
What follows are ten successful network growing techniques and the 12 inspiring stories of the people who made them happen.
HOW TO: Plan and Promote Events With Social Media
http://mashable.com/2009/04/29/events-social-media/
HOW TO: Plan and Promote Events With Social Media
Twitter Tally - eMarketer
http://www.emarketer.com/Article.aspx?R=1007059
Twitter
Celebrities, politicians, entrepreneurs, business leaders and everyday users are flocking to the service en masse, generating a frenzy of activity and attention. Everybody is talking about Twitter, but what do the numbers say? eMarketer estimates there were r
Professors experiment with Twitter as teaching tool - JSOnline
http://www.jsonline.com/news/education/43747152.html
Ekachai and Menck see it as their responsibility to teach students about Twitter because social media knowledge is becoming essential to their future fields - communications, advertising, public relations and marketing.
Professors experiment with Twitter as teaching tool
Twitter Quitters Post Roadblock to Long-Term Growth | Nielsen Wire
http://blog.nielsen.com/nielsenwire/online_mobile/twitter-quitters-post-roadblock-to-long-term-growth
Micro Persuasion: The Next Twitter or Facebook is the Open Web
http://www.micropersuasion.com/2009/04/the-next-twitter-or-facebook-is-the-open-web.html
Marketers need to really embrace the fact that it's peers and their data, rather than brand, that will become the primary way we make decisions. The greatest rewards will go to those who embrace and participate in as many communities as they possibly can in credible ways.
Today online shopping
Second Life was digital marketing's Vietnam. Communities come and go. Hubs seem to lose their innovation edge just as consumers grow more fickle, new venues emerge and viable monetization options remain scarce. If history repeats itself, Facebook and Twitter will one day be replaced by something else. However, this time it will be the open web.
10 Ways To Be Useful on Twitter
http://www.twitip.com/10-ways-to-be-useful-on-twitter/
30 Essential Twitter Tutorials for Newbies and Experts | Post | Outlaw Design Blog
http://www.outlawdesignblog.com/2009/30-essential-twitter-tutorials-for-newbies-and-experts/
Twitter tips
Twitter Quitters Just Don't Get It - Business Center - PC World
http://www.pcworld.com/businesscenter/article/164107/twitter_quitters_just_dont_get_it.html
News of Twitter's low user retention rate is hardly shocking, and those of us who've stuck with it aren't likely to miss those who don't.
"But eventually, for most of us anyway, it dawns on us that Twitter is a lot more than a worldwide stream of trivial, self-promotional text bombs. And when that happens, we begin to see the beauty in Twitter's simple, terse messaging system. Used in conjunction with a good client app like TweetDeck, Twitter becomes an active massively multi-user conversation to rival any other social medium. " Depends on the kind of conversation you want, I guess; I'm still mainly in the "don't get it" camp.
The point of Twitter? Or just another twit?
Pretty much on point.
5 Ways to Take Control of Your Personal Brand Today
http://mashable.com/2009/04/30/control-personal-brand/
About your personal brand.
Five easy and initial steps you can take to start building your brand today. These will help you control your online identity, protect your future, centralize your digital assets, safeguard your brand from threats and more.
With a bad economy, more pressure at work and overwhelming competition, investing in yourself and your future is crucial. There are a lot of new trends and tricks that you can take advantage of now. Below are five easy and initial steps you can take to start building your brand today. These will help you control your online identity, protect your future, centralize your digital assets, safeguard your brand from threats and more. Tell us how you’ve taken control of your personal brand in the comments below.
60% of Twitter Users Quit Within the First Month
http://mashable.com/2009/04/28/twitter-quitters/
ok, I figured this out. And I can do it from inside Safari
maybe it's because they're "doing it wrong" and not creating a network that is worthwhile to them.
We’re hearing some pretty amazing statistics about Twitter these days: growth from February 2008 to February 2009 was reportedly 1382%, with the incline increasing yet further in recent months. But like many social networks, it seems many people lose steam with the service. Stat tracking firm Nielsen reports today that a full 60% of users who sign up fail to return the following month. As discussed in the comments, Nielsen is only able to measure return visits to Twitter.com: how many people set up a desktop application like TweetDeck and continue to Tweet, but never return to Twitter.com?
Stat tracking firm Nielsen reports today that a full 60% of users who sign up fail to return the following month. And in the 12 months pre-Oprah, retention rates were even lower: only 30% returned the next month. Thats good news, to some degree: retention rates have increased over time.
We’re hearing some pretty amazing statistics about Twitter (Twitter reviews) these days: growth from February 2008 to February 2009 was reportedly 1382%, with the incline increasing yet further in recent months. But like many social networks, it seems many people lose steam with the service. Stat tracking firm Nielsen reports today that a full 60% of users who sign up fail to return the following month. And in the 12 months “pre-Oprah”, retention rates were even lower: only 30% returned the next month. That’s good news, to some degree: retention rates have increased over time.
Health Check: How Trusted Is Your Corporate Blog?
http://www.web-strategist.com/blog/2008/12/10/health-check-how-trusted-is-your-corporate-blog/
This is a quick and dirty scorecard, if I was going one for a real Forrester report, it would be far more conclusive, weighted , detailed, quantitative, and scientific, but today, this is just a quick example, to illustrate a point we already know, let’s get to it, please, turn your head and cough:
Post by Jeremiah Owyang, social media consultant at Forrester Research.
You Might Not Love the New Facebook, But Brands Should
http://mashable.com/2009/03/19/new-facebook-brands/
Earlier this week, we posed the question “Where has the old Facebook gone?” to address the frustrating experience that many users are having with the latest homepage design. The post attracted tons of feedback, most of which agreed with the sentiment that the new homepage is less personal, less informative, and less attractive to application users and developers.
YOU might not love the new Facebook, but brands should ~via @mashable http://bit.ly/gQdt [from http://twitter.com/sbeckham/statuses/1355500301]
brands should love new facebook
Earlier this week, we posed the question “Where has the old Facebook gone?” to address the frustrating experience that many users are having with the latest
Users aside though, there is one audience that appears to be benefitting greatly from Facebook’s new design: brands. Not only are Facebook Pages – the network’s competitive play against celebrity Twitter (Twitter reviews) users – revamped and more social, but their updates are taking up space on member’s homepages, and in turn, as our data shows, driving lots of traffic and engagement for brands.
How-To
http://mashable.com/category/how-to-web/
Lifehacker - How to Filter and Manage Your Online Social Life - Social Networks
http://lifehacker.com/5234590/how-to-filter-and-manage-your-online-social-life
You love your friends and enjoy your acquaintances, but their Facebook/Twitter/LinkedIn/MySpace activity is killing your productivity.
How to Filter and Manage Your Online Social Life
There's Twitter the company, and twitter the medium | Technology | Los Angeles Times
http://latimesblogs.latimes.com/technology/2009/03/theres-twitter.html
Interesting article. There's Twitter the company, and twitter the medium.
RT @LeoLaporte People love [..] Twitter, he said. "But what they ignore is that there’s a dark side to all of that http://bit.ly/KseM [from http://twitter.com/meika/statuses/1397262354]
Last year, Leo Laporte became a Twitter quitter. The host of one of Silicon Valley’s most popular podcasts was none too excited that of all the names in the world, the burgeoning message service had picked one that hit piercingly close to home. The online broadcasting network that Laporte owns and runs a short walk from his house in Petaluma is called TWiT.tv, after his company’s flagship show, “This Week in Tech.”
About twitter as a company and as a social network
too much power in Twitter's hands?
Positively Paula: 10 Tips for Social Media Marketers
http://www.pauladrum.com/from_the_inside/2009/04/10-tips-for-corporate-social-marketers.html
There have been many chapters in the book of my life, some sad but most really happy. I’m now at the end of another chapter and it is bittersweet. I’m leaving H&R Block to become the General Manager of a new online shopping site that will be launching this fall. I’m excited to start this new chapter as it is fulfilling one of my dreams, but, sad to leave behind a great brand and wonderful colleagues.
Firms Seek Profit in Twitter's Chatter - WSJ.com
http://online.wsj.com/article/SB123793945676332341.html
WSJ: Firms Seek Profit in Twitter's Chatter &lt;paying users for right to sell ads in their tweets,Magpie&Friends,GlamMedia http://bit.ly/WoI7b [from http://twitter.com/frankhellwig/statuses/1406214635]
Companies are trying to profit from Twitter's users by experimenting with business models that incorporate parts of the free messaging service.
Companies are trying to profit from Twitter's popularity by experimenting with business models that incorporate parts of the free messaging service. So far no companies on Twitter have reaped a windfall.
Twitter business models...
Companies are trying to profit from Twitter's popularity by experimenting with business models that incorporate parts of the free messaging service.
How To Monitor Online Conversations
http://webworkerdaily.com/2009/03/31/how-to-monitor-online-conversations/
Keeping up with online conversations can be a daunting task. As a freelance consultant, I not only need to keep up with what people are saying about me and my company, but I also need to monitor the latest industry trends to learn new skills and stay relevant. While wearing my blogging hat, I also have to keep up with conversations that would be interesting to web workers for this blog, or relevant for people building online communities for my own blog.
social media measurement, monitoring
Anthropology: The Art of Building a Successful Social Site - ReadWriteWeb
http://www.readwriteweb.com/archives/anthropology_the_art_of_building_a_successful_soci.php
Spolsky on how to make a successful social site
Subscribe to ReadWriteWeb * Subscribe to RWW via RSS * Follow @rww on Twitter * Join the RWW FriendFeed Room *
25 Free Social Media Marketing & SEO Ebooks, White Papers + Other Downloads | SEOptimise
http://www.seoptimise.com/blog/2009/03/25-free-social-media-marketing-seo-ebooks-white-papers-other-downloads.html
seo, social networking, online marketing resources
Great set of resources on social media!
How Big is Facebook?
http://mashable.com/2009/04/04/how-big-is-facebook/
Facebook give the chance to make someone go-a broad
What started as a place for students to socialize is now a cross-generational, location-agnostic meeting place that at once keeps us in touch with our second grade buddies, distant relatives and closest friends. But just how prominent is Facebook in our culture? We’ve gathered together a number of metrics that illustrate the growth and cultural saturation Facebook currently enjoys.
numbers on how often Facebook is mentioned online and how fast it's membership is growing
The Rapid Growth Of Twitter With The Stats To Prove It | Six Pixels of Separation - Marketing and Communications Blog and Podcast - By Mitch Joel at Twist Image
http://www.twistimage.com/blog/archives/the-rapid-growth-of-twitter-with-the-stats-to-prove-it/
There were some fascinating statistics released recently from Nielsen Online about the growth of Twitter. These stats will blow you away
There were some fascinating statistics released recently from Nielsen Online about the growth of Twitter. These stats will blow you away: 1,382% year-over-year growth in February 2009. Total unique visitors grew from 475,000 in February 2008 to seven million last month. Twitter is the fastest growing member community site for...
10 Corporate Twitter Accounts Worth Following - Reviews by PC Magazine
http://www.pcmag.com/article2/0,2817,2341886,00.asp
Twitter isn't just about finding out about plane crashes and what your best friend ate for lunch. Its uses are evolving, and big corporations are joining the fun. Some corporate accounts serve as a boring PR tool that spews press releases and follows everyone who tweets about their company. But others have found interesting, inventive ways to engage customers on Twitter. Some corporations, namely @Palm_Inc and @WholeFoods, have used the service to release news and answer questions. Others, such as @DellOutlet and @MotoDeals, have become a hot place to go to find great deals on merchandise. And not to be outdone, companies like @ComcastCares, and @HRBlock, have used Twitter as a new extension to customer service, allowing near real-time responses to difficult questions. We've compiled a list of 10 corporate Twitter accounts that can either help you in a jam or allow you to give instant product and service feedback to someone who will actually get the message. @Palm_Inc 1. @Palm_Inc –
conturi de companii
7 Ways to Create Your Own Social Start Page
http://mashable.com/2009/05/03/social-start-pages/
35 Incredibly Useful Facebook Applications for Better Connectivity | Noupe
http://www.noupe.com/tools/35-facebook-applications-for-better-connectivity.html
35 Incredibly Useful Facebook Applications for Connectivity http://www.noupe.com/tools/35-facebook-applications-for-better-connectivity.html [from http://twitter.com/felipemorales/statuses/1613216048]
Facebook is a leading social networking site with over 120 million members. There are now many Facebook applications that allow it be used productively in
35 Incredibly Useful Facebook Applications for Better Connectivity // 페이스북 어플 모음
85+ of the Best Twitterers Designers Should Follow
http://mashable.com/2009/05/04/twitter-designers/
There are thousands of designers on Twitter (Twitter reviews) tweeting about everything from ongoing projects to their personal lives. But only a small percentage of those tweet about design topics of interest to other designers and design addicts. These people cover everything from their design process to their own projects, and design resources from all over the web. Below is a list of more than 85 of those Twitterers
Twitter for Libraries (and Librarians)
http://www.infotoday.com/cilmag/may09/Milstein.shtml
includes "Twittiquette for Institutions" sidebar
Twitter PR Strategy on Flickr - Photo Sharing!
http://www.flickr.com/photos/27132029@N06/3022781883
A strategic approach for organizations which are using Twitter to connect with their audiences, developed by Ogilvy's 360 Degree Digital Influence group.
Handycons 2 - another free hand drawn icon set
http://www.jankoatwarpspeed.com/post/2009/02/23/Handycons-2-another-free-hand-drawn-icon-set.aspx
Four months after releasing Handycons icon set, I am happy to release Handycons 2 - icon set containing 20 more hand drawn icons. This time it is not limited just to socail media related icons. Package contains Facebook, Blinklist, Feedburner, Flickr, FriendFeed, Furl, Gmail, Google, Heart icon, Last FM, Linked IN, Magnolia, Newsvine, PayPal, Skype, Sphinn, Twitter, Vimeo, Yahoo and You Tube icons. All icons come in four sizes: 16x16, 32x32, 64x64 and 12x128px. And they are all free, of course :)
Cool hand drawn icons
The 50 Media Sites Bloggers Link To The Most
http://www.techcrunch.com/2009/03/09/the-50-media-sites-bloggers-link-to-the-most/
Media search engine Technorati is about to release The Technorati Attention Index, which measures the mainstream media websites with the highest number of blogs linking to them in the past 30 days. Right now it has a blog post with the inaugural list. YouTube takes the top spot with the New York Times, BBC News, CNN.com, and MSN rounding out the top five. Compared to the top non-blog sources on Techmeme’s leaderboard, which is a narrower universe of sites which tech blogs link to, the top five mainstream media sites there are CNET News, The New York Times, The Wall Street Journal, Reuters, and Computerworld. (The leaderboard for sister site Memeorandum, which covers politics, more closely matches Technorati’s list). Here’s the list in its entirety from Technorati’s index: 1. YouTube 2. New York Times 3. BBC News 4. CNN.com 5. MSN 6. guardian.co.uk 7. Washington Post 8. Yahoo! News 9. Reuters 10. Los Angeles Times 11. Telegraph.co.uk 12. MSNBC 13. Th
most linked to from technorati
6 Tips For Building Deeper Connections With Twitter
http://www.twitip.com/6-tips-for-building-deeper-connections-with-twitter/
So, you’ve been on Twitter for awhile and realize it has some value beyond updating others on your every move. You may have followers and conversations, but most of your tweeps are on the surface. So, how do you build stronger connections? Here are 6 ways to take your connections deeper: 1. Add Value One big theme here is giving value on Twitter. People do not want to be sold, spammed or overwhelmed with tweets of little value. Think before you tweet. Ask, will this add value? Will this help someone? 2. Listen. Really? I thought Twitter is where I get to talk and tell people stuff. - Use the Favorites to save things you are listening to and might want to talk about later. - Try to read your tweet-stream in batches rather than watching your Tweetdeck all day. 3. Get engaged. Start conversations. - If someone in your stream asks a question? Reply. Share your knowledge. - If someone is looking for help? Offer your help or make an introduction to someone who can. - Like what s
RT @tweetmeme 6 Tips For Building Deeper Connections With Twitter http://bit.ly/ZxhBn [from http://twitter.com/Doug_Caldwell/statuses/1409223825]
guter artikel
RT @dustyedwards: 6 Tips For Building Deeper Connections With Twitter ... http://bit.ly/yIjV2 [from http://twitter.com/Bleau/statuses/1611408833]
7 Ways to Use Social Media to Build Stunning Brands | Social Media Marketing | Social Media Consulting - Convince & Convert
http://www.convinceandconvert.com/social-media-marketing/7-ways-to-use-social-media/
Gartner Highlights Four Ways in Which Enterprises Are Using Twitter
http://www.gartner.com/it/page.jsp?id=920813
As businesses struggle to consider the uses of microblogging platforms such as Twitter in the workplace, Gartner, Inc. has highlighted the four ways in which organizations are using Twitter.
As businesses struggle to consider the uses of microblogging platforms such as Twitter in the workplace, Gartner, Inc. has highlighted the four ways in which organizations are using Twitter. "Despite the fact that Twitter is primarily aimed at individual users in the consumer market, many of those individuals work for companies and 'tweet' about business issues, leading businesses to explore how they could best use it," said Jeffrey Mann, research vice president at Gartner.
What Social Media Means for Search - Advertising Age - Digital
http://adage.com/digital/article?article_id=135566
The three kinds of online connections. Marketers need to be aware of the different types of personal networks emerging through social media.
It's Not Just What's on a Page or Who Links to It; It's How It Relates to Users' Personal Networks
Nine Twitter tips for business | Business Center | Working Mac | Macworld
http://www.macworld.com/article/140254/2009/05/twitterdos.html
Here's how to strike the right balance when using this popular service to promote your business. (Hint: don't use it to spam everyone you know.)
James, I know how much you love Twitter. I think you should check this article out. It might give you more direction on how you should use your account.
A few neat tips on how businesses, not individuals, can use Twitter
Firefox Could Be the Real Facebook Challenger - ReadWriteWeb
http://www.readwriteweb.com/archives/firefox_could_be_the_real_facebook_challenger.php
Could Firefox compete with Facebook in the social scene? Or could Facebook compete against Firefox in the browser arena?
Firefox doesn't keep track of the number of users it has but Asa Dotzler, Mozilla's director of community development, said today that the company estimates that there are ...
"It's only logical to extrapolate from that analysis that the line between browsers and social networks will become much less clear and the two types of software will very likely compete with each other."
FF Challenge Facebook?
Really liking "Firefox Could Be the Real Facebook Challenger - ReadWriteWeb" ( http://tinyurl.com/czylrw )
5 Ways Traditional Media is Going Social
http://mashable.com/2009/05/04/old-media-goes-social/
I need visit this space
Social media has infiltrated nearly every aspect of our public and private lives, from the White House providing access to its official photostream to a coffee shop that takes orders via Twitter. Businesses have been quick to respond, adopting new and sometimes radical processes while keeping an eye on earnings that reflect the poor economy. As faltering brands look for new strategies, and the newspaper industry desperately searches for a way to keep a portion, if not all of its print business alive, traditional media companies are using social media to engage their audiences. 1. Widget TV Verizon will soon push a software update to its FiOS service that will allow customers to connect their set-top boxes to the Web. The company has developed a software development kit (SDK) that its in-house engineers have used to build widgets integrating Facebook (Facebook reviews) and Twitter (Twitter reviews) into its legacy video product. These are base cases, where the viewer can send messages
BBC NEWS | Technology | Social networks 'are new e-mail'
http://news.bbc.co.uk/1/hi/technology/7942304.stm
Heads up email marketers-the kiddies are abandoning inboxes for FB messages. Adapt strategy or die. http://bit.ly/g4PFt RT @felfoldi [from http://twitter.com/sbeckham/statuses/1350843030]
Twitterの標準化についての議論。
Student's Wikipedia hoax quote used worldwide in newspaper obituaries - The Irish Times - Wed, May 06, 2009
http://www.irishtimes.com/newspaper/ireland/2009/0506/1224245992919.html
A WIKIPEDIA hoax by a 22-year-old Dublin student resulted in a fake quote being published in newspaper obituaries around the world. The quote was attributed to French composer Maurice Jarre who died at the end of March. It was posted on the online encyclopedia shortly after his death and later appeared in obituaries published in the Guardian, the London Independent, on the BBC Music Magazine website and in Indian and Australian newspapers. “One could say my life itself has been one long soundtrack. Music was my life, music brought me to life, and music is how I will be remembered long after I leave this life. When I die there will be a final waltz playing in my head, that only I can hear,” Jarre was quoted as saying. However, these words were not uttered by the Oscar-winning composer but written by Shane Fitzgerald, a final-year undergraduate student studying sociology and economics at University College Dublin. Mr Fitzgerald said he placed the quote on the website as an experimen
A WIKIPEDIA hoax by a 22-year-old Dublin student resulted in a fake quote being published in newspaper obituaries around the world. The quote was attributed to French composer Maurice Jarre who died at the end of March. It was posted on the online encyclopedia shortly after his death and later appeared in obituaries published in the Guardian, the London Independent, on the BBC Music Magazine website and in Indian and Australian newspapers.
Amusing how many journalists slag off Wikipedia, but then use it for their own research
oops
A List Apart: Articles: The Wisdom of Community
http://www.alistapart.com/articles/the-wisdom-of-community/
It’s one of the most important concepts on the web today—perhaps the most important for social media—but it’s one of the least understood. When James Surowiecki wrote The Wisdom of Crowds in 2004, he explored the stock market and other classic social psychology examples, but “web 2.0” was still nascent. It’s time to connect his ideas to the social web, where they can reach their full potential. The Wisdom of Crowds (WOC) theory does not mean that people are smart in groups—they’re not. Anyone who’s seen an angry mob knows it. But crowds, presented with the right challenge and the right interface, can be wise. When it works, the crowd is wiser, in fact, than any single participant. The standard example is this: Imagine you have a jar of pennies. Ask a few hundred people how many there are inside. When you tally the results, chances are, all the guesses will be wrong. But if you average all the answers, the result will be almost perfect, almost all the time. The web, with its low barr
derek powazek
Facebook, YouTube at Work Make Better Employees: Study
http://www.wired.com/techbiz/media/news/2009/04/reuters_us_work_internet_tech_life
The University of Melbourne study showed that people who use the Internet for personal reasons at work are about 9 percent more productive that those who do not.
According to the researchers, "short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a days' work, and as a result, increased productivity." More importantly, "firms spend millions on software to block their employees from watching videos, using social networking sites or shopping online under the pretence that it costs millions in lost productivity." Someone should let them know their logic is flawed.
Best Practices for Designing a Social News Website | Webdesigner Depot
http://www.webdesignerdepot.com/2009/03/best-practices-for-designing-a-social-news-website/
Practices for Designing a Social News Website
news
A look at the layouts of several SN sites
How to Make Gmail Your Ultimate Productivity Center | Zen Habits
http://zenhabits.net/2009/05/how-to-make-gmail-your-ultimate-productivity-center/
How to use Gmail as productivity hub
50 Awesome Online Lectures for Social Media Masters | MatchACollege.com
http://www.matchacollege.com/blog/2009/50-awesome-online-lectures-for-social-media-masters/
50 Awesome Online Lectures for Social Media Masters | MatchACollege.com
Facebook Developers | Facebook Developers News
http://developers.facebook.com/news.php?blog=1&story=225
Today we are excited to announce an important step toward greater openness through Facebook Platform. For the first time, we're opening the core Facebook product experience -- the stream -- with the new Facebook Open Stream API. The home page design centralizes the stream of information that tells you what's going on right now in the world around you. With the Facebook Open Stream API users will be able to use applications to read and interact with their stream, anywhere. As a Facebook developer you'll also be able to access the stories you've published into the stream and display them in your application, whether it's on a mobile device, Web site or desktop, for users however you choose. To enable developers to access the stream, we've built the Facebook Open Stream API in part using the emerging Activity Streams standard. Over the last several months, we've been collaborating with the community, hosting meetups at Facebook headquarters, and speaking at industry events about Activit
Facebook just opened up 200 million activity streams to developers: http://bit.ly/1aflgR Kudos on activity stream standards support. [from http://twitter.com/dhinchcliffe/statuses/1631797834]
RT @iCreate_JB: RT Announcing The Facebook Open Stream API http://bit.ly/JVel3 (via @facebook) - OMG this sounds like awesomeness! [from http://twitter.com/suPEARLative5/statuses/1630114772]
Facebook Dev News: The Facebook Open Stream API: Today we are excited to announce an unpreced.. http://tinyurl.com/dbol24 [from http://twitter.com/johnhaydon/statuses/1630232994]
The Facebook Open Stream API
Open API
How and Why to Launch a Business Presence on Twitter - CIO.com - Business Technology Leadership
http://www.cio.com/article/484266/How_and_Why_to_Launch_a_Business_Presence_on_Twitter_
various Twitter tip articles here -- see under RELATED on right side
CIO Magazine: How and Why to Launch a Business Presence on Twitter http://tinyurl.com/d54xbh (quoted) (via Twitter) http://ff.im/1vv44 [from http://twitter.com/FredericMartin/statuses/1326127701]
From an upstart airline to the cable company some people love to hate, organizations big and small have reaped success in improving customer service, receiving R&D tips, and marketing their products on Twitter. Here's expert advice on how and why your business should tap into Twitter.
daily RT | the most popular tweets on the web
http://dailyrt.com/
the most popular tweets on the web
Toplisting of the most retweeted tweets in realtime
The Seven Deadly Sins of Social Media.: The Social Path
http://www.thesocialpath.com/2009/05/seven-deadly-sins.html
Envy: Don’t be dissuaded by other people “doing it better than you.” I don't actually think it is Envy, but more of a lack of self-worth / perfectionism, at least among the Indies that I know. But I guess that wouldn't fit into a 7 Deadly Sins list.
Forrester Wave Report: The Leaders in Community Platforms for Marketers (Part 4/4)
http://www.web-strategist.com/blog/2009/01/09/forrester-wave-community-platforms-2009/
HOW TO: Use Twitter for Customer Service
http://mashable.com/2009/05/09/twitter-customer-service/
Customer service can evoke some serious misgivings or negative emotions. Although customer support is designed to help the consumer, the pain of waiting for a phone representative and the impersonal emails can cause more damage than good for a brand. People are turned off by the term and companies have begun to use different terminology to describe their efforts.
27 Twitter Tools To Help You Find And Manage Followers | 1stwebdesigner - Love In Design
http://www.1stwebdesigner.com/development/27-twitter-tools-to-help-you-find-and-manage-followers/
This is my first Twitter related article, I am using Twitter a lot lately so it is really unforgivable not even have one article related to Twitter. Now I am starting to correct this mistake and here comes list with 27 Twitter tools, which will help You find more followers, manage them, find who doesn’t follow You back, who stops following, statistics and much, much more.
!!!0905
45 Pros You Should Be Following on Twitter
http://www.blogtrepreneur.com/2009/04/15/45-pros-you-should-be-following-on-twitter/
This is a list of big wigs on twitter
If you love the Twitter like I love the Twitter, you know that it is much more than just a work diversion or a way to practice your editing skills. Part non-stop news feed, part networking luncheon/happy hour, part social commentary; Twitter is where the pros are hanging out. And you can learn a lot simply by reading and observing their Tweets. Ready to fire up your TweetDeck or Whirl? Then consider following these Pros—they come from various industries and have different styles, but they all personally update their accounts on a regular basis, and provide both interesting information, humor, and personal insights in their individual fields. Techies, Entrepreneurs, and Biz Folk Name: Robert Scoble Handle: @Scobleizer Why Follow: Widely regarded as one of the biggest (and most social) geeks on the internet. Scoble is a prolific Twitterer! Name: Guy Kawasaki Handle: @GuyKawasaki Why Follow: Marketing guru who earned his chops at Apple in the 1980’s. He is now enjoying success as a ven
However, if you are planning to engage in Twittering (or even if you’ve already jumped in with both feet) there are a few rules of etiquette—or Twittiquette—that you want to remember if you’re going to use the application for your business:
19 Reasons You Should Blog And Not Just Tweet
http://thefuturebuzz.com/2009/05/10/reasons-you-should-blog-and-not-just-tweet/
Six reasons why no one likes you online - The Viral Garden
http://moblogsmoproblems.blogspot.com/2009/04/six-reasons-why-no-one-likes-you-online.html
25+ Celebrity Twitter Users - Mashable
http://mashable.com/2008/10/20/25-celebrity-twitter-users/
25+ Celebrity Twitter Users
icons
From Britney Spears to Dave Matthews, Hillary Clinton to Barack Obama, here are over 25 celebrities who use Twitter.
Google Uses Twitter to Sell Ads - Advertising Age - Digital
http://adage.com/digital/article?article_id=135758
The search giant has started offering marketers ad units that stream their five most recent "tweets" across the Google AdSense network. The first marketer to use the ad units is Intuit, whose TurboTax brand is trying to boost its Twitter followers. Intuit used several of the measures available for any AdSense campaign to target the ads, which are running on sites such as Bebo, Facebook, Hi5, MySpace and Alltop.
NEW YORK (AdAge.com) -- Twitter may still be tweaking its own business model, but Google has found a way to use the popular microblogging service to sell ads. When a user clicks on an ad from Google, it takes them to TurboTax's Twitter page. When a user clicks on an ad from Google, it takes them to TurboTax's Twitter page. The search giant has started offering marketers ad units that stream their five most recent "tweets" across the Google AdSense network. The first marketer to use the ad units is Intuit, whose TurboTax brand is trying to boost its Twitter followers. Intuit used several of the measures available for any AdSense campaign to target the ads, which are running on sites such as Bebo, Facebook, Hi5, MySpace and Alltop.
Google has started offering marketers ad units that stream their five most recent Twitter "tweets" across the Google AdSense network.
"After all, while Twitter is growing and had about 7 million unique visitors in February, Nielsen NetView pegs the active digital media universe as 167 million people."
Just Landed: Processing, Twitter, MetaCarta & Hidden Data | blprnt.blg
http://blog.blprnt.com/blog/blprnt/just-landed-processing-twitter-metacarta-hidden-data
Guy parses the Twitter stream with MetaCarta data services to create a Processing visualization of people's flights around the world.
drool :) "The idea is simple: Find tweets that contain this phrase, parse out the location they’d just landed in, along with the home location they list on their Twitter profile, and use this to map out travel in the Twittersphere"
Looking for ‘Just landed in…’ in public twitter streams, »BOOM!« Arcs on map!
10 Ways To Put Your Content In Front Of More People | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/05/12/10-ways-to-put-your-content-in-front-of-more-people/
10 maneras de poner el contenido de un web site o Blog frente a tu audiencia
10 Ways to Change the World Through Social Media
http://mashable.com/2009/05/12/social-media-change-the-world/
10 Ways to Change the World Through Social Media
See 2 previous lists of 10 ways at bottom of article.
Our children will inherit a world profoundly changed by the combination of technology and humanity that is social media. They’ll take for granted that their voices can be heard and that a social movement can be launched from their laptop. And they’ll take for granted that they are connected and interconnected with hundreds of millions of people at any given moment. What’s most profound is that these represent parts of a greater whole. They represent a shift in power from centralized institutions and organizations to the people they represent. It is the evolution of democracy by way of technology, and we are all better for it. For most of us, social media has changed our lives in some meaningful way. Collectively it is changing the world for good. Given the pace of innovation and adoption, change has become a constant. Every so often we find the need to stop and reflect on its most recent and noteworthy developments, hence the following list. Please note this is not a top 10 list, no
Идеи за действия в социалните чрез мрежи
LinkedIn SuperGuide -Tutorials, Tips and Tools
http://www.interactiveinsightsgroup.com/blog1/linkedin-superguidetutorials-tips-and-tool/
linkedin tips
10 Ways to Launch a New Blog with a ‘Bang’ | Webdesigner Depot
http://www.webdesignerdepot.com/2009/05/10-ways-to-launch-a-new-blog-with-a-bang/
info on how to launch a new blog with a BANG!
Twitter Puts a Muzzle on Your Friends: Goodbye People I Never Knew (Updated) - ReadWriteWeb
http://www.readwriteweb.com/archives/twitter_puts_a_muzzle_on_your_friends_goodbye_peop.php
8 Essential Apps for Your Brand's Facebook Page
http://mashable.com/2009/05/13/facebook-brand-apps/
Goodreads vs Twitter: The Benefits of Asymmetric Follow - O'Reilly Radar
http://radar.oreilly.com/2009/05/goodreads-vs-twitter-asymmetric-follow.html
I am never more painfully reminded of the limits of symmetric “friend”-based social networks than I am when I post a book review on Goodreads. I love books, and I love spreading the word about ones I enjoy (as well as ones I expected to enjoy, but didn’t quite). Most of the time, my reviews go out quietly to a small group of friends, whose book recommendations I also follow. It’s a lovely social network. But every once in a while, I post a link to one of my reviews on Twitter, and am immediately deluged with friend requests. Some of them are from people I know, but whose taste in books I may not share (or even care about), and many are from complete strangers. If I say “yes” to any of them, I have to see every book they review as well. As you can imagine, it doesn’t scale. I don’t mind if anyone in the world reads my reviews, and they are in fact all public on the site, but for someone to “follow” my reviews (get notified when I write them), they have to be accepted as my friend, in
at O'Reilly Radar — funny... I said this over a year ago... ;-)
Asymmetric follow is why I use Twitter regularly and Facebook much less often. With Twitter’s model, I can find people I’m interested in, whether or not they know me, and learn about them and their lives and thoughts.
"I don’t mind if anyone in the world reads my reviews, and they are in fact all public on the site, but for someone to “follow” my reviews (get notified when I write them), they have to be accepted as my friend, in which case I see all their reviews as well." Asymmetric follow = RSS/Atom, basically. :) this is not a bad thing.
See Kathy Sierra comments @48
Higher Education in a Web 2.0 World : JISC
http://www.jisc.ac.uk/publications/documents/heweb2.aspx
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.jisc.ac.uk%2Fpublications%2Fdocuments%2Fheweb2.aspx
» twittersphere | the most talked about stories from social messaging utility twitter.com
http://twittersphere.com/
Twitter
a current melange of the most talked about stories from social messaging utility twitter.com - the screen into the greenhouse of worldshaking linkage and chatter.
The Journalist's Guide to Twitter
http://mashable.com/2009/05/14/twitter-journalism/
Where is Everyone? - Articles - Baekdal.com
http://www.baekdal.com/articles/Management/market-of-information/
a little tour through the history of information - or more specifically where to focus efforts if you want get in touch with other people.
brilliant visualization of media habits
Understanding the New Web Era: Web 3.0, Linked Data, Semantic Web - ReadWriteWeb
http://www.readwriteweb.com/archives/understanding_the_new_web_era_web_30_linked_data_s.php
I've been following a fascinating 3-part series of posts this week by Greg Boutin, founder of Growthroute Ventures. The series aimed to tie together 3 big trends, all based around structured data: 1) the still nascent "Web 3.0" concept, 2) the relatively new kid on the structured Web block, Linked Data, and 3) the long-running saga that is the Semantic Web. Greg's series is probably the best explanation I've read all year about the way these trends are converging. In this post I'll highlight some of Greg's thoughts and add some of my own.
Interesting read about the ideas of linked data and how that relates to web3.0 and the semantic web . . .interesting take on it.
UPDATED: New 'WSJ' Conduct Rules Target Twitter, Facebook
http://www.editorandpublisher.com/eandp/news/article_display.jsp?vnu_content_id=1003972544
It Begins: "Staffers at The Wall Street Journal on Tuesday were given a newly compiled list of rules for "professional conduct," which included a lengthy guide for use of online outlets, noting cautions for activities on social networking sites. In an e-mail to employees, Deputy Managing Editor Alix Freedman wrote, "We've pulled together into one document the policies that guide appropriate professional conduct for all of us in the News Departments of the Journal, Newswires and MarketWatch. Many of these will be familiar.""
* Business and pleasure should not be mixed on services like Twitter. Common sense should prevail, but if you are in doubt about the appropriateness of a Tweet or posting, discuss it with your editor before sending. FAIL
HOW TO: Simplify Your Social Media Routine
http://mashable.com/2009/05/14/social-media-routine/
mashable with several good steps
Oh, was I happy when I saw this title today? Yes, very. Does it simplify my social media routine? Nope. But their advice is not bad: say less and make it meaningful, read less and scan more to get to those really juicy things you need and like, be friends with the people who like you and don't forget to manage your time. That's what my grandma is telling me since I was 8.
zuviel social media? 6 überschaubare tips
redesocial 3 SocialMediaRoutineSimplify mashable.com/2009
Your Client Wants Twitter; Do You Get It? - Small Agency Diary - Advertising Age
http://adage.com/smallagency/post?article_id=136559
Very nice piece on SM. One more reason I want to work for PJA.
selling social media to brands
How Executives Should be Using Social Media - BusinessWeek
http://www.businessweek.com/managing/special_reports/20090508social_media.htm
Tweets From the Chiefs - BusinessWeek
http://images.businessweek.com/ss/08/09/0908_microblogceo/index.htm
How CEOs are using twitter
CEOs using Twitter.
From Digg's Kevin Rose to Sun's Jonathan Schwartz, 18 CEOs who tweet offer microblogging tips
HOW TO: Reorganize Finances Using the Web
http://mashable.com/2009/03/15/reorganize-finances/
Online resources to help manage money
Twitter.edu: 100 Excellent, Educational Twitter Feeds - Learn-gasm
http://www.bachelorsdegreeonline.com/blog/2009/twitteredu-100-excellent-educational-twitter-feeds/
http://www.bachelorsdegreeonline.com/blog/2009/twitteredu-100-excellent-educational-twitter-feeds/
How to lose your job in 140 characters or less « The BrandBuilder Blog
http://thebrandbuilder.wordpress.com/2009/03/19/how-to-lose-your-job-in-140-characters-or-less/
How to lose your job in 140 characters or less
TIP: don't twitter that you hate your job...or you might lose it...or not get it. duh http://short.to/21gv [from http://twitter.com/DrIanFenwick/statuses/1373450215]
Via the Thinkhammer blog and the I’m Not Really A Geek blog, this great little cautionary tale / wake-up call for people who don’t quite grasp that EVERYTHING they post on the internet is 100% public.
How P2 Changed Automattic — Matt Mullenweg
http://ma.tt/2009/05/how-p2-changed-automattic/
web layout/feel for ideacus... I mostly like how the top makes you feel like it's a totally different page...
A post about and video showing the Twitter-like collaborative WordPress Theme P2.
P2 - twitter-like realtime-editable theme for wordpress
A intruiging blog theme for wordpress. Allows you to blog in real-time. Need to take a closer look at this
Jere, oliks tää P2 se teema jota sä näytit mulle aikasemmin? Aika lupaava mikrobloggaus-intranet-härveli ton videon perusteella...
이거 뭔가요?
The Rise Of Social Distribution Networks
http://www.businessinsider.com/henry-blodget-the-rise-of-social-distribution-networks-2009-5
Covers Twitter, FaceBook, etc. and relates to streaming . . . comparative
Twubs
http://twubs.com/
Twitter
Twubs are hubs around metahashtags - bringing together Twitpics, RSS Feeds, videos, Photos...
Are you using Facebook, Linkedin and Twitter differently? | Blog of Mr. Tweet
http://blog.mrtweet.net/how-are-you-using-facebook-linkedin-twitter-differently
*Updated post with great comments by Heather Rasley and Dean Kakridas, both of whom said much more in 3 paragraphs than I did in one whole blog post. How
Twitter Proves Its Worth as a Killer App for Local Businesses - Advertising Age - Digital
http://adage.com/digital/article?article_id=136662
Pizza joint uses exclusive Twitter promo to bring in 15% of the day's business -- now that's effective ROI!
Small business uses Twitter to increase sales, create awareness and start conversations.
New Orleans Pizza Joint, Chicago Yogurt Chain See Results From Promos on Microblogging Service
Naked Pizza, a New Orleans healthful-pizza shop that's hoping to go national -- Mark Cuban is a backer -- has been marketing itself via the microblogging service. And recently it has started to track Twitter-spurred sales at the register. In a test run April 23, an exclusive-to-Twitter promotion brought in 15% of the day's business.
danieltenner.com — How to make your application viral
http://danieltenner.com/posts/0009-how-to-make-your-application-viral.html
Viral growth resolves at least part of the expensive and complicated headache of actually marketing your application, by getting the application to grow all by itself.
Everyone wants their application to “spread virally”. And why shouldn’t they? Viral growth resolves at least part of the expensive and complicated headache of actually marketing your application, by getting the application to grow all by itself. So, then, the question that forms on the lips of any entrepreneur is: “How can I make my application viral?”
25 Twitter Apps to Manage Multiple Accounts
http://mashable.com/2009/05/18/twitter-apps-manage-multiple-accounts/
Twitter
It may seem like an impossible task to keep up with all the Twitter apps that have come to market as of late. Even though you have plenty of directories to help with the process, we noticed that it’s still difficult to ascertain which apps support multiple accounts...
apophenia: answers to questions from Twitter on teen practices
http://www.zephoria.org/thoughts/archives/2009/05/16/answers_to_ques.html
Incredibly insightful
danah's answers to Qs on teen uses of social media - May '09
What do teens do on Twitter (and the rest of the Internet)?
"To all who asked questions about Twitter: average teens don't use Twitter. They may in the future, but they do not now. Those who do are early adopters and not representative of any mainstream teen practice. Because of Oprah and celebs, some teens are starting to hear about it, but they don't understand it and they aren't using it."
Beth's Blog: How Nonprofits Can Use Social Media: So you want a Facebook Fan Page for Your Nonprofit? Here's the Scoop!
http://beth.typepad.com/beths_blog/2009/05/so-you-want-a-facebook-fan-page-.html
This webinar will be a resource for non-profits and other organizations for social good. Expanding on the Non-Profits on Facebook page, we want to help you harness the power of Facebook and bring positive change to the world. Facebook empowers non-profits by enabling them to mobilize communities, organize events, increase fundraising, reduce costs with free online tools, and raise awareness through viral networks.
NTEN offered a fantastic Webinar today featuring Randi Zuckerberg, Director of Marketing at Facebook and Adam Conner from the DC Office on the emerging best practices for nonprofits who want to set up Facebook Fan Pages. Here's the description This...
"We want to encourage you to experiment. Let's be honest, takes an effort to build a community Just because Facebook is free doesn't mean it is easier to get a million fans. Don't start from scratch - look at the other groups that are already talking about your cause and experiment or piggy back or do cross promotion."
Hacking Education | Union Square Ventures: A New York Venture Capital Fund Focused on Early Stage & Startup Investing
http://www.unionsquareventures.com/2009/05/hacking_education.html
It has been two months since we hosted a great group of academics, entrepreneurs, educators, and administrators at our Union Square Sessions Event, Hacking Education. Fred posted his initial thoughts immediately after the event and in a great example of peer production, Alex Krupp curated the Twitter stream that captured the thoughts of folks inside and outside of the event. I finally found some quality time to spend with the transcript that is now online, and thought I would try to expand on Fred's initial thoughts and develop a couple of the key themes that came out of the conversation. Before diving in, however, I'd like to make a pitch for the transcript. It is not perfect (imagine trying to record 40 high powered people all talking at once), but it is readable and full of lots of insights. I would encourage anyone who is interested in the impact of technology on education to plow through it. I have tried to pull some of the highlights here, but there is no way that even this over
There was broad consensus that the internet is enabling substantial changes in the way we learn and teach. It has always been possible to learn outside of a school setting. The ubiquitous connectivity and very low cost of content production and distribution seems to enable the unbundling of key components of education.
Summary of a meeting on how technology could "reinvent" education. Topics include open courseware, game curriculum, reducing marginal cost of education to zero if viewed as an information good, etc. Tiny gem is Danah Boyd's comments which explain why the OLPC project has run into problems overseas.
50 Free Social Media Icon Sets for Your Blog | Social Media Directory for Designers
http://directoryfordesigners.com/50-free-social-media-icon-sets-for-your-blog
Dobra stranica dizajniranje bloga!!
5 Ways to Share Images on Twitter
http://mashable.com/2009/05/19/twitter-share-images/
Useful information for Twitter users.
13 Essential Social-Media 'Listening Tools' : MarketingProfs Articles
http://www.marketingprofs.com/9/essential-social-media-listening-tools-mcdaniel.asp?sp=1
1
"If you have customers, chances are they're talking about you to their friends, to their coworkers, and to anyone else who will listen. Here are some of the top tools for listening to and monitoring the online chatter about your brand:"
You're a marketer who's hip to the idea of social media: You have a blog for your company or client, you know Facebook inside and out, and you can Tweet with the best of them. So you've got the communicating part down pat.
NOOP.NL: Social Media Blogs Top 200
http://www.noop.nl/2009/05/social-media-blogs-top-200.html
Well, here it is... the Social Media Blogs Top 200. Forget the AdAge Power 150, forget BlogRank's Top 100 Blogs, forget eCairn's Top 150 Blogs, and forget WinningTheWeb IM Top Blogs. This is the real thing. The best list of...
Online Reputation Management: 16 Free Tools
http://www.sitepoint.com/blogs/2009/05/21/tools-manage-online-reputation/
The Coming End of YouTube, Twitter and Facebook Socialism - Advertising Age - The Media Guy
http://adage.com/mediaworks/article?article_id=136388
The New York Times > Business > Image > The Road to 200 Million
http://www.nytimes.com/imagepages/2009/03/29/business/29face.graf01.ready.html
Facebook's rise to 200 million users, showing network diagrams and site expansion and use
infographic on growth of Facebook
Nice diagram from NY Times showing map of the world and changing age distribution of Facebook members over time.
Great data visualization for how the age and worldwide distribution of Facebook members has cahnged since launch in 2004
Most Corporate Social Media Efforts Will Fail - Search Engine Watch (SEW)
http://searchenginewatch.com/3633285
Last October, Gartner unveiled a study that stated that by 2010, 60 percent of the Fortune 1000 companies with a web site will be involved in some form of online community that is utilized for customer relationship purposes. What the research also goes on to state is that 50 percent of those that set out and establish or become involved in these communities will fail in their efforts. That's about 300 Fortune 1000 companies that will fail at social media: a striking number, especially in light of recent economic pitfalls.
a prediction -- focused on failure. based on a study released in October 2008, the prediction was that by 2010, 60 percent of the Fortune 1000 companies with a web site will be involved in some form of online community that is utilized for customer relationship purposes. What the research also goes on to state is that 50 percent of those that set out and establish or become involved in these communities will fail in their efforts.
ces, and companies listeni
25 Signs You’ve Got a Strong SM Consultant or Agency » The Buzz Bin
http://www.livingstonbuzz.com/2009/01/05/25-signs-youve-got-a-strong-sm-consultant-or-agency/
Advice to marketers on choosing social media consultants.
by Beth Harte (cross-posted on the Harte of Marketing) and Geoff Livingston Our original post Top 25 Ways to Tell ...
1) Believes in the generous web and practices cross-linking in their blog (example: Kami Huyse) 2) Highlights others’ work in their blog (example: Chris Brogan) 3) Integrates social media as part of larger marketing strategy(example: Razorfish) 4) Doesn’t pretend to be an expert in all things digital; instead simply focuses on what he/she/they do best (example: Common Craft) 5) Gives away best practices in an effort to educate, grow social media in general (example: Todd Defren/SHIFT Communications) 7) Will tell you that there is no magic bullet for determining social media ROI and that you need to go further to accurately monitor, measure and determine the effectiveness of social media. (example: K.D. Paine). 8) Understands that social media is an important part of the larger word of mouth marketing principles (example: Ogilvy’s John Bell) etc...
What Are the Top Performing Brands on Facebook?
http://mashable.com/2009/01/27/facebook-page-statistics/
Facebook Pages, which let people become “fans” of their favorite brands, people, and places - have become an important piece of the social media strategy for lots of companies. But how do you measure how well the effort is performing? Raw number of fans is one way, but more important than that are the actual growth rates your Facebook Page is showing.
Tool to measure fan growth
MUST READ THIS
RT @mashable: What Are the Top Performing Brands on Facebook? ( http://zz.gd/bc3ff4 ) [from http://twitter.com/jcookaz/statuses/1152520266]
Geek Chart - Show Where You Share
http://www.geekchart.com/
some web aplication to get a geekiness graphic.
Twitter/ブログ/YouTube、ポスト状況の可視化、円グラフ/光沢、←マウスオーバーしないとラベルが読めない/同時に考えられない
オンラインでの活動状況を円グラフにすることができるサービス
A Geek Chart is a badge to put on your website that shows where you share stuff online. Each slice of the Geek Chart is a link to your profile on sites like Flickr, Twitter, Youtube, Digg and more.
Social Media Marketing Budgets on the Rise
http://mashable.com/2009/03/23/social-media-marketing-budgets/
Mashable social media marketing budgets
sweet for a slide
this bookmark brought from the different place.
"According to a new study released by Aberdeen Group (published today by eMarketer), 63 percent of companies plan to increase their social media marketing budgets in 2009, despite the current weakness in the economy. Digging deeper into the numbers, 21 percent of those surveyed plan to increase social media spending by 25 percent or more, while a mere 3 percent plan to shrink their budgets (34 percent responded “no change”)."
Nice blog post about social media marketing budgets - ups and downs
social media marketing budgets rise
"According to a new study released by Aberdeen Group, 63 percent of companies plan to increase their social media marketing budgets in 2009,"
Top 5 Ways to Share Videos on Twitter
http://mashable.com/2009/05/23/video-for-twitter/
Video sharing on Twitter.
The 6 Dangerous Fallacies of Social Media | Social Media Marketing | Digital Marketing Training - Convince & Convert
http://www.convinceandconvert.com/social-media-marketing/the-6-dangerous-fallacies-of-social-media/
The is a balanced look at social marketing. Addressing positives and negatives
Inexpensive, fast, viral, unmeasurable, optional.
20 Facebook Tips/Tricks You Might Not Know | How-To
http://www.hongkiat.com/blog/20-facebook-tipstricks-you-might-not-know/
Facebook tips
nice
20 Facebook Tips/Tricks You Might Not Know | How-To
SearchMerge
http://searchmerge.com/
Search Engine
Buscador multilateral
What Companies Should Know About Digital Natives « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/05/14/what-companies-should-know-about-digital-natives
blog Jeremiah Owyang, digitální domorodci vs digitální imigranti
web-strategist.com strategist estrategia
There Is No Social Media Kit | Altitude Branding | Brand Elevation through Social Media
http://altitudebranding.com/2009/05/there-is-no-social-media-kit/
The best answer I can give you about your social media endeavors is actually a series of questions. The social media strategy you build will be based on your answers to a pile of smart questions about your business and your tolerance for a new approach.
The dreaded “It Depends” answer is the bane of existence for a lot of corporate communicators trying to get involved in social media. We want shortcuts. We want a kit of parts, turn-key, that we can plug and play. (We did love the Chia Pet after all. Just add water.)
How to build a social media strategy
questions to ask your client before the "get a youtube account".
Is Social Media Making Corporate Websites Irrelevant?
http://mashable.com/2009/05/25/vitamin-water-kobe-vs-lebron/
There was a time when having a dotcom was key to your brand. The URL you pointed everyone to in all of your marketing. But with the emergence of the social web, and opportunities to engage with fans elsewhere, is that the right strategy?
VitaminWater Facebook campaign
social media making corp website irrelevant
Twitter to Facebook: 5 Ways to Post to Both
http://mashable.com/2009/05/25/twitter-to-facebook/
There once was a time when our Facebook (Facebook reviews) friends wanted nothing to do with our Twitter (Twitter reviews) updates. Now that Twitter is growing at an astounding rate and rounding the mainstream bend, more of our Facebook friends have developed a fancy for Twitter themselves, and it’s becoming commonplace to highlight our tweets on our Facebook walls.
twitter and facebook
I've been asked about why/how I'm active in many socialmedia at once. here are 5 tools that expedite distribution across your socialnets.
One Tweet Over the Line - Room for Debate Blog - NYTimes.com
http://roomfordebate.blogs.nytimes.com/2009/05/24/one-tweet-over-the-line/
#p4smf microinformation can be both embarrassing & boring http://bit.ly/PDxP2 One Tweet Over the Line [from http://twitter.com/Doug_Caldwell/statuses/1928771953]
One Tweet Over the Line - Room for Debate Blog - NYTimes.com
Clay Shirky, Interactive Telecommunications Program at N.Y.U Timothy B. Lee, Princeton’s Center for Information Technology Policy Susan Mernit, former AOL vice president and blogger David E. Meyer psychology professor, University of Michigan
Just as Bill Clinton destroyed the idea that marijuana use was a disqualifier to serious work, the increasing volume of personal life online will come to mean that, even though there’s a picture from when your head was on fire that one time, you can still get a job.
There seems no part of public, private or commercial life that hasn’t been made more accessible through social networking tools like Twitter, Facebook and YouTube. Hospitals are posting videos of surgeries on YouTube and doctors are sending tweets from operating rooms to educate the public and market their services. Those are just the latest examples of media-driven communication in places that used to be relatively private. Is there such a thing as overuse of social networking tools? In the online world, is the notion of a public/private divide simply not applicable? * Clay Shirky, Interactive Telecommunications Program at N.Y.U * Timothy B. Lee, Princeton’s Center for Information Technology Policy * Susan Mernit, former AOL vice president and blogger * David E. Meyer psychology professor, University of Michigan
The New Socialism: Global Collectivist Society Is Coming Online
http://www.wired.com/culture/culturereviews/magazine/17-06/nep_newsocialism?currentPage=all
The frantic global rush to connect everyone to everyone, all the time, is quietly giving rise to a revised version of socialism. Communal aspects of digital culture run deep and wide. Wikipedia is just one remarkable example of an emerging collectivism—and not just Wikipedia but wikiness at large.
The frantic global rush to connect everyone to everyone, all the time, is quietly giving rise to a revised version of socialism.
Tweeting Too Hard
http://tweetingtoohard.com/
Tweeting Too Hard - Tired of people posting nothing but pretentious tweets about themselves? Give them the recognition they deserve and give the rest of us a good laugh.
destinationCRM.com: Social Media: The Five-Year Forecast
http://www.destinationcrm.com/Articles/CRM-News/Daily-News/Social-Media-The-Five-Year-Forecast-53635.aspx
Social Media: The Five-Year Forecast
The distinction between traditional and innovative marketing will become significantly more pronounced as the socially driven online communities continue to gain momentum, according to a Forrester Research report released today. "The Future of the Social Web," by Jeremiah Owyang, a Forrester senior analyst, examines the monumental changes that have shaped -- and will continue to impact -- how consumers engage with each other. That engagement, Owyang writes, will affect the way each company reaches its customers -- and more important, their influencers. "The community will take charge," Owyang tells CRM magazine in a one-on-one interview, "and that's going to happen whether or not marketers or brands participate." Social networking, he adds, will only continue to facilitate the power shift toward the consumer.
The Man Who Made Gmail Says Real-Time Conversation is What's Next - ReadWriteWeb
http://www.readwriteweb.com/archives/the_man_who_made_gmail_says_real-time_conversation.php
maybe?
"The open, realtime discussions that occur on FriendFeed," he says, "are going to become a major new communication medium on the same level as email, IM and blogging." ... even more the *distributed* discussions via Twitter, me thinks.
"Paul Buchheit built the first version of Gmail in one day. Then, he built the first prototype of Google's contextual advertising service, Adsense, in one day as well."
The Man Who Made Gmail Says Real-Time Conversation is What's Next (The Future of FriendFeed) http://bit.ly/ZAjW4 [from http://twitter.com/marshallk/statuses/1671776888]
4 Lessons for Social Media Marketers
http://mashable.com/2009/05/01/social-media-marketing-lessons/
Facebook Pages vs Facebook Groups: What's the Difference?
http://mashable.com/2009/05/27/facebook-page-vs-group/
Not a lot of new info, just reiterates our stance: Pages for brands, groups for organzing on a personal or small issue basis
Link tracking and analytics for social media | awe.sm
http://totally.awe.sm/
awe.sm is an open sharing analytics platform for social media campaign tracking across sites like Twitter, Facebook, and MySpace.
Link tracking and analytics for social media
5 Ways to Create Collaborative Drawings With Friends
http://mashable.com/2009/05/01/collaborative-drawings/
Here are five great tools to turn drawing into a shared experience, whether collaborating on business designs or just making masterpieces with your friends.
"Living and Learning with Social Media"
http://www.danah.org/papers/talks/PennState2009.html
Interesante estudio
"Living and Learning with Social Media" danah boyd Symposium for Teaching and Learning with Technology Penn State: State College, PA 18 April 2009 [This is a rough unedited crib of the actual talk] Citation: boyd, danah. 2009. "Living and Learning with Social Media." Penn State Symposium for Teaching and Learning with Technology. State College, PA: April 18.
Unedited crib of talk from Penn State Symposium for Teaching and Learning with Technology. State College, PA: April 18.
danah boyd
5 Ways to Share Your Social Media Identity
http://mashable.com/2009/05/27/share-social-media-profiles/
This is a very good link. A must have for social networking geeks.
One of the great things about the current web landscape is that the barrier to entry for entrepreneurs to create great new social media sites is very low. Open source, falling hardware and bandwidth costs, and social media itself (which can be used as a viral marketing vehicle), mean that enterprising developers can more easily than ever create amazing new services. That’s great for consumers because it facilitates a lot of competition that leads to the best possible products.
We might use one site for sharing photos, another for sharing videos, and a couple more for sharing links. The content we create on those sites makes up our social media identity, and as we use more sites, it becomes increasingly difficult to share it all from one place. Yesterday, I received an email from a friend whose signature had links to no less than eight social media profiles. Thankfully, there are better ways to share your social media identity. Below are five sites that offer social media badges you can share and embed.
Some helpful links to different types of social media badges.
10 Ways to Share Music on Twitter
http://mashable.com/2009/05/29/twitter-music/
There are plenty of ways to share tunes on Twitter. Below are ten of the best ways to tweet about the music you're listening to.
there are plenty of ways to share tunes on Twitter
The Ten Ways Twitter Will Permanently Change American Business – 24/7 Wall Street
http://247wallst.com/2009/05/26/the-ten-ways-twitter-will-permanently-change-american-business/
Micro-blogging platform Twitter has 32 million users, which is an increase from about 2 million a year ago, according to research mentioned in The Wall Street Journal. Some Internet measurement services show that figure increasing 50% to 100% month-over-month.
Twitter
full article
Twitter Marketing: Why You Don't Need to Mass Follow Twitter Users
http://www.doshdosh.com/twitter-marketing-mass-follow-users/
Everyday great ideas come along and this is one of them
windows
Many people think that to achieve all of the above, they need to build a large list of Twitter followers and broadcast links to get free traffic. It’s a simple strategy. The more followers you have, the more people listen to you, and the easier it is to spread your messages. But do you really need a large number of followers to promote yourself successfully on Twitter? The answer is no. Not at all. But many people still persist in mass following users. Let’s look at some of the reasons why you don’t need to use this marketing tactic.
marketing
Many people are mass following Twitter users as a marketing strategy. Let's look at the reasons why you don't need to use this Twitter marketing tactic.
RT @doshdosh: Why You Don't Need to Mass Follow Twitter Users (New Dosh Dosh post) - share if you like! http://bit.ly/bQGlx [from http://twitter.com/lekahe/statuses/1606777218]
RT @DanHaneveer: RT @JetSetCitizen: Why You Don’t Need to Mass Follow Users from @doshdosh http://bit.ly/kAvfw [from http://twitter.com/AdamPieniazek/statuses/1768200431]
How Twitter is Dethroning the Old Guard
http://mashable.com/2009/05/01/twitter-dethroning-old-guard/
With Oprah showcasing Twitter recently to her millions of soccer moms, and other traditional media taking notice, I’m guessing that people who are not big users of technology, either your mom or relatives, have recently asked you like they have asked me, “What is the big deal about Twitter? Is it just a fad or is it really impacting how we interact and use the web? And if the latter, in what ways?” Below are the three areas where Twitter, in its rise as the next great social media site, is I think beginning to dethrone (or at least impact) several of the major players and technologies in the game.
twitter-dethroning-old-guard twitter mashable.com 1
Don't you just love disruption? How Twitter is Dethroning the Old Guard: http://bit.ly/1aBjms [from http://twitter.com/markivey/statuses/1679672014]
mentions of google, myspace and email
Onzalige twitter wijziging artikel rww http://tinyurl.com/cop7nc http://tinyurl.com/o7fl76 [from http://twitter.com/joopgij/statuses/1781791386]
What is Web 3.0? Semantic Web & other Web 3.0 Concepts Explained in Plain English
http://www.labnol.org/internet/web-3-concepts-explained/8908/
Web 3.0 will be about semantic web, personalization (e.g. iGoogle), intelligent search and behavioral advertising among other things.
Top 7 Twitter Tutorials on YouTube
http://mashable.com/2009/05/31/twitter-tutorials-youtube/
This post from Mashable groups the top seven Twitter Tutorials that are available on You Tube.
Learning, and Profiting, from Online Friendships - BusinessWeek
http://www.businessweek.com/magazine/content/09_22/b4133032573293.htm
Companies are working fast to figure out how to make money from the wealth of data they're beginning to have about our online friendships
Practically every hand we shake and every business card we exchange can lead to an invitation, sometimes within minutes, for a "friendship" on LinkedIn or Facebook. What do these relationships say about us and the people in our networks? Companies armed with rich new data and powerful computers are beginning to explore these questions. They're finding that digital friendships speak volumes about us as consumers and workers, and decoding the data can lead to profitable insights.
The Top 6 Game-Changing Features of Google Wave
http://mashable.com/2009/05/31/google-wave-features/
Without a doubt, the product that has the entire web buzzing right now is Google Wave, the search giant’s newly announced communication platform.
The Top 6 Game-Changing Features of Google Wave http://ow.ly/ajb1 [from http://twitter.com/JasonThibault/statuses/1991700334]
Complete Brand Marketing on Facebook | Involver
http://involver.com/pages/index.html
Complete Brand Marketing on Facebook | Involver - http://involver.com/pages/index.html
"Complete Brand Marketing on Facebook"
New Twitter Research: Men Follow Men and Nobody Tweets - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/06/new_twitter_research_men_follo.html
new Twitter research
Great stuff on Twitter stats. Raises a lot of questions and possible lines of research.
very different than other social networks... the top 10% of prolific Twitter users accounted for over 90% of tweets. an average man is almost twice more likely to follow another man than a woman.
Flickr Photo Download: Preview: The Twitterverse v0.9 by @BrianSolis & @Jess3
http://www.flickr.com/photos/briansolis/3570379944/sizes/o/
Twitter und verwandte Applikationen in Relation
See also: http://www.micropersuasion.com/2009/06/what-is-the-the-future-of-twitter-only-you-know.html
7 Technologies Shaping the Future of Social Media
http://mashable.com/2009/06/01/social-media-future-tech/
New technologies in store for us over the next 10 years that will make our social (media) lives easier
How One Teacher Uses Twitter in the Classroom
http://www.readwriteweb.com/archives/how_one_teacher_uses_twitter_in_the_classroom.php
Twitter would make an ideal backchannel discussion technology.
5 Essential Steps to Make Your Site Search & Social Media Friendly
http://mashable.com/2009/06/02/social-media-friendly-website/
The popularity of the social web is growing rapidly and has already changed the way we discover, consume and share information online. Consumers and businesses alike will continue to publish digital media that can be searched on, giving marketers opportunities to make it easier for search engines and consumers to discover and interact with content. The challenge is to figure out where social media and SEO fit within an overall online marketing and content strategy and implementing a plan that aligns realistic tactics with business goals.
5 Essential Steps to Make Your Site Search & Social Media Friendly
The increasing demand for fresh, live web content as well as the expectation of consumers to interact with what they find in the search results requires that website owners and content publishers make their websites both search and social media friendly.
10 Must-Haves for Your Social Media Policy
http://mashable.com/2009/06/02/social-media-policy-musts/
A few weeks ago, I wrote that your organization should have a social media policy, and one of the things I heard among all the great comments was: “Okay, but what should it say?” There are generally two approaches to social media policy making. Some organizations handle social media in an evolutionary way. Chad Houghton, the director of e-media and business development at the Society for Human Resource Management, told me that he thinks, “it might be beneficial not to create some arbitrary rules without first seeing where the opportunities and risks really are.” Other organizations, meanwhile, feel more comfortable establishing a clear policy from the outset. IBM, for example, has published their social media guidelines publicly for anyone to read. It’s a great policy, though rather long. Whether you’re writing your social media policy from the get-go, or letting it develop organically in reaction to situations as they arise, here are 10 things you should definitely consider. These
10 Must-Haves for Your Social Media Policy
almost.at - Following People at Real-World Events in Real-Time
http://almost.at/
Following People at Real-World Events in Real-Time
Ultimate Guide to Delicious Social Bookmarking
http://www.interactiveinsightsgroup.com/blog1/ultimate-guide-to-delicious-social-bookmarking/
My favorite social media tool is social bookmarking service Delicious. I’ve always been an avid researcher and Delicious allows me to discover, save, organize and share information that I find online like no other service. It’s the engine of many of the blog posts I put together. Delicious is an especially good tool for marketers. Not only are is it an excellent tool for research and data mining, but it can also be a great vehicle for driving website traffic- articles that make it to the popular page(s) of Delicious can deliver large amounts of traffic to a website. The bookmarking feature of Delicious when compared to social news sites such as Digg and Stumbleupon can also lead to a steadier flow of traffic and repeat traffic over time as people return to pages they have bookmarked on Delicious. In this post, I’ve pulled together a very comprehensive collection of tutorials, advice, resources, tips and tools to help you use Delicious to enhance your marketing, research and other
YouTube Brands: 5 Outstanding Leaders in YouTube Marketing
http://mashable.com/2009/06/01/youtube-brands/
One thing is becoming apparent: The brands that achieve long-term success on YouTube are the ones that consistently and frequently publish refreshing content that has intrinsic value for audiences online. Here are some of the standout brands that have created a strong position on YouTube by understanding the zeitgeist of collective content generation and some of the clever marketing tactics they are using to build their presence on the site.
Twitter
http://mashable.com/tag/twitter/
lidt lisom facebook:)
RT @mashable: Love this gorgeous image of all the Twitter tools: http://bit.ly/VYLnH (We review most of em here: http://bit.ly/pod86 [from http://twitter.com/dcouturepdx/statuses/1961121655]
The Problem with Social Media in the Office - eMarketer
http://www.emarketer.com/Article.aspx?R=1007109
Great commentary on why social media is a double-edged sword for businesses.
Excellent survey information re: social media and business
Online conduct
How to Save the World
http://blogs.salon.com/0002007/2009/05/29.html#a2386
a look at intranets and social net tools within an organization
leaf trust your instincts
Great overall look at tools and how to use them
environment economics politics stories business innovation knowledge management entrepreneurship eco blog
el futuro de la web 2.0
Poll: Business People Say Twitter More Important Than LinkedIn
http://www.readwriteweb.com/archives/poll_business_people_say_twitter_more_important_th.php
ReadWriteWeb: Poll: Business People Say Twitter More Important Than LinkedIn. Poll conducted by LinkedIn. http://bit.ly/sMQbG [from http://twitter.com/dcouturepdx/statuses/1993300652]
Qu'est-ce qui a de l'importance dans les médias sociaux?
A LinkedIn poll of more than 3,000 business people showed that Twitter was deemed "more important" than LinkedIn.
How-To: Build & Manage Your Brand Identity with Social Media
http://www.interactiveinsightsgroup.com/blog1/how-to-build-and-manage-your-social-media-brand-identity/
Trying to figure out the best way to brand yourself or establish your company’s brand identity on social media sites?
9 Ways People Respond to Your Content Online | Lateral Action
http://lateralaction.com/articles/9-responses/
Blogs and Twitter have almost eliminated any barrier to publishing. You have an idea and in a few minutes your thoughts can be online. Think about it – with every person thinking about more than 50,000 thoughts a day, producing online content can be simple. Maybe. But simply churning out meaningless content does not guarantee that others will read what you write. Make this mistake and people will read what you write and write you off. What’s the alternative? Use your creativity to generate content that will inspire and transform the lives of the audience in a positive way. Remember that it costs time (and indirectly – money) for your audience to read what you write. And, they expect a good return for that investment. You will know whether you are succeeding in influencing your audience in a positive way because the audience will tell you. No, maybe not directly but by the way they respond to your content. So here are the nine ways your audience will respond to your online content:
25 Awesome Facebook Apps for Designers | Webdesigner Depot
http://www.webdesignerdepot.com/2009/06/25-awesome-facebook-apps-for-designers/
merch app for facebook
AwesomeFacebookApps
Straight from Google: What You Need to Know
http://www.mattcutts.com/blog/seo-for-bloggers/
Matt Cutts blog
I just gave a talk at WordCamp San Francisco 2009. Thanks to Matt Mullenweg and the Automattic folks for a great time! I think there will be a video up soon, but if you want to browse the slides in the mean time, here they are: You can also download the talk in PowerPoint format.
WhatYouNeedtoKnow
9 Crucial UI Features of Social Media and Networking Sites | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/06/03/9-crucial-ui-features-of-social-media-and-networking-sites/
The main function of a good user interface is to provide users with an intuitive mapping between user’s intention and application’s function that manages to provide a solution to the given task. Basically, user interface describes the way people interact with a site and the way users can access its functions. In fact, usability is a biproduct of a good user interface and it determines how easily a user can perform all of the functions provided by the site. Usability is a crucial part of every design, especially on websites with a large amount of functions and users.
crucial features of the user interfaces of social media and social networking sites
Sosyal ağ sitelerinin 9 çok önemli kullanıcı taraflı uygulamaları. Normal sitelerin örnek alması gerekiyor.
Why NPR is the Future of Mainstream Media
http://mashable.com/2009/06/03/npr/
Why NPR is the Future of Mainstream Media
In March of this year, National Public Radio (NPR) revealed that by the end of 2008, 23.6 million people were tuning into its broadcasts each week. In fact, NPR’s ratings have increased steadily since 2000, and they’ve managed to hold on to much of their 2008 election coverage listenership bump (with over 26 million people tuning in each week so far in 2009), unlike many of their mainstream media counterparts. Compared to cable news, where most networks are shedding viewers, and newspapers, where circulation continues to plummet, NPR is starting to look like they have the future of news all figured out. Or at least, they appear to doing a lot better at it than the rest of the traditional media.
In March of this year, National Public Radio (NPR) revealed that by the end of 2008, 23.6 million people were tuning into its broadcasts each week. In fact, NPR’s ratings have increased steadily since 2000, and they’ve managed to hold on to much of their 2008 election coverage listenership bump (with over 26 million people tuning in each week so far in 2009), unlike many of their mainstream media counterparts. Compared to cable news, where most networks are shedding viewers, and newspapers, where circulation continues to plummet, NPR is starting to look like they have the future of news all figured out. Or at least, they appear to doing a lot better at it than the rest of the traditional media. But what is NPR doing differently that’s causing their listener numbers to swell?
In March of this year, National Public Radio (NPR) revealed that by the end of 2008, 23.6 million people were tuning into its broadcasts each week. In fact, NPR’s ratings have increased steadily since 2000, and they’ve managed to hold on to much of their 2008 election coverage listenership bump, unlike many of their mainstream media counterparts. Compared to cable news, where most networks are shedding viewers, and newspapers, where circulation continues to plummet, NPR is starting to look like they have the future of news all figured out. Or at least, they appear to doing a lot better at it than the rest of the traditional media. But what is NPR doing differently that’s causing their listener numbers to swell? They basically have a three-pronged strategy that is helping them not only grow now, but also prepare for the future media landscape where traditional methods of consumption could be greatly marginalized in favor of digital distribution.
How Twitter Will Change the Way We Live - TIME
http://www.time.com/time/business/article/0,8599,1902604,00.html
It used to be that you compulsively checked your BlackBerry to see if anything new had happened in your personal life or career: e-mail from the boss, a reply from last night's date. Now you're compulsively checking your BlackBerry for news from other people's lives. And because, on Twitter at least, some of those people happen to be celebrities, the Twitter platform is likely to expand that strangely delusional relationship that we have to fame.
as millions of devotees have discovered, Twitter turns out to have unsuspected depth Yes, the breakfast-status updates turned out to be more interesting than we thought. But the key development with Twitter is how we've jury-rigged the system to do things that its creators never dreamed of.
Once just a fad, Twitter is developing into a powerful form of communication. What its growth says about us — and the future of American innovation
25 Media People You Should Follow on Twitter - Advertising Age - MediaWorks
http://adage.com/mediaworks/article?article_id=136967
Advertising Age
social media
Six Ways that Google Wave is Going to Change Your Business, Career and Life | Think Vitamin
http://thinkvitamin.com/dev/six-ways-that-google-wave-is-going-to-change-your-business-career-and-life/
Extensions, Embedding APIs, Collaboration, Open Source, Google Web Toolkit (GWT), Playback
The Twitter Tag Project - Follow Friday!
http://thetwittertagproject.com/followfriday.php
the lazy way to build follow Friday lists
I missed last Friday so I probably have more people to recommend than usually. Using http://is.gd/navF thanks to @haloefekti #FollowFriday [from http://twitter.com/lekahe/statuses/1604374668]
Помогает сгенерировать followfriday на основе активности последних 200 твитов (кто отвечал вам, кого вы ретвитили, кто ретвитил вас). Никто не запрещает вносить туда и чисто человеческий фактор. Математика и статистика тем не менее многие взаимосвязи в жизни отражает
How Twitter Will Change the Way We Live -- Printout -- TIME
http://www.time.com/time/printout/0,8816,1902604,00.html
How Twitter Will Change the Way We Live
Fantastic article by Steven Johnson on Time.com
6/05/09
How Twitter Will Change the Way We Live - TIME
http://www.time.com/time/business/article/0,8599,1902604-1,00.html
Twitter makes the cover of TIME Magazine.
Modeling The True Value Of Social Networks: 2009 Edition
http://www.techcrunch.com/2009/06/04/the-true-value-of-social-networks-the-2009-updated-model/
A year ago we modeled out the true value of various social networks based on the idea that users in high-value online advertising markets like Japan, the UK and the U.S. were worth more (financially speaking) than those in lower value online advertising markets. Facebook had recently become the largest worldwide social network in terms of users, but based on our model MySpace was still by far the most valuable social network. We’ve now remodeled social network valuations based on current user numbers and Facebook’s most recent $10 billion valuation. The results are dramatically different.
Modeling The True Value Of Social Networks: 2009 Edition
The new model takes into account the dramatic rise of Facebook usage over the last year, the massive recent decline in MySpace usage, and less dramatic changes in the other social networks. We’ve also modeled out the various valuations with the old Bebo ($850 million) and LinkedIn ($1 billion) valuations as pivot points. We’ve also added Twitter to the list just for kicks.
social network model
recent data and modeling by TechCrunch - turns out MySpace still worth more than Facebook
Social Media Venn Diagram Tee
http://site.despair.com/socialmediatee/
Ganz weit vorn!!! Endlich eine Grafik, die myspacefacebooktweettwitter logisch erklären kann!
According to this T-Shirt, ADHD+Narcissism+Stalking=Twitter http://twurl.nl/ohawcg [from http://twitter.com/telesaur/statuses/2050345896]
camiseta com diagrama sobre mídias sociais
Brilliant.
Social Media: Unlocking the Power of Behavioral Disorders
Twitter's Ten Rules For Radical Innovators - Umair Haque - HarvardBusiness.org
http://blogs.harvardbusiness.org/haque/2009/06/twitter_2.html
Good list.
7 Habits of Highly Effective Twitterers: Wayne Sutton | Blog of Mr. Tweet
http://blog.mrtweet.net/7-habits-of-highly-effective-twitterers-wayne-sutton
good habits...worth noting.
Wayne Sutton | Blog of Mr. Tweet
How to Build a Strong Reputation With Comments | Social Media Rockstar
http://socialmediarockstar.com/how-to-build-a-strong-reputation-with-comments
Read about using comments
How to Build a Strong Reputation With Comments
This is one of Dennis' long held ideas, having even done this for some time on usability and web dev blogs and articles, giving tips when possible (and not giving away too much IP) and always linking back to the IE site. Combine this with the social media cheatsheet idea and comments can be left on the most popular blogs and articles of any topic.
Seth's Blog: Making commercials for the web
http://sethgodin.typepad.com/seths_blog/2009/04/making-commercials-for-the-web.html
Seth does a great job reminding us that what's posted on YouTube shouldn't be the same as what goes on TV. Great list of tips, too.
TV advertisers are finally discovering that YouTube + viral imagination = free media.
Making commercials for the web /Seth's Blog/ - TV advertisers are finally discovering that YouTube viral ... http://tinyurl.com/chcl94 [from http://twitter.com/jorgefsb/statuses/1627779796]
Mapping the Current Web Transition - ReadWriteWeb
http://www.readwriteweb.com/archives/mapping_the_current_web_transition.php
A year ago, I wrote a magnum opus three-part post that attempted to chronicle some of the underlying changes happening in the economy and how this would impact ...
读写网对当前经济及其对互联网的影响,以及互联网的发展进行了归纳和展望
"A year ago, I wrote a magnum opus three-part post that attempted to chronicle some of the underlying changes happening in the economy and how this would impact web technology ventures. "Useful, but too long" was a recurring comment. So, here is a one-year update, much shorter. And hopefully a bit clearer, seeing as we are further into this transition."
Closed social-network sites cannot survive in their current form, and yet they are so dominant today. So the transition to open and pervasive will be a big and messy fight... which will be great fun for journalists to cover! - is this another way of saying there will be one big network? Advertising: Advertisers will adopt a barbell approach: CPM for branding, and CPA for direct-revenue generation (as soon as publishers figure out how to make money selling CPA). CPC will still be dominated by Google but will become less dominant as CPA gains traction. Google will play in CPA and CPM but won't dominate as it does in CPC. Publishers will sideline CPA because nobody will be able to compete with the CPC price set by Google
(no description)
Twitter on your intranet: 17 microblogging tools for business | Enterprise Web 2.0 | ZDNet.com
http://blogs.zdnet.com/Hinchcliffe/?p=414
The enterprise is a mini-world of rules in its own right and the freewheeling environment of the Web has to be combined in some workable way with the tighter constraints of the workplace.
Usare il microbloggng tra dipendenti in intranet: consigli e utilizzi possibili by Dion Hinchcliffe
Dion writes about enterprise microblogging tools, showing that there are some issues to solve if we want to use this for "real business" (tm) One of the things is Filtering, i.e. how to dig out the tweets that are relevant to your work and current context. This will in my mind make out hte difference - enabling microblogging to become the tool for knowledge workers, not only in communication with peers, but also for exploring and searching information.
Twitter on your intranet: 17 microblogging tools for business
analiza 17 herramientas twitter para entornos empresariales
Social Media Policy Examples
http://123socialmedia.com/2009/01/23/social-media-policy-examples/
Policy examples for companies planning to implement social media.
123socialmedia.com social list web2.0 socialmedia media article business Corporate socialnetworking legal policy guidelines examples policies strategy casestudy modelodepalavras
Dual Perspectives Article
http://www.wired.com/dualperspectives/article/news/2009/06/dp_social_media_ars
The future of social business: http://bit.ly/QqvFU It's all about dis(x2)intermediation. [from http://twitter.com/dhinchcliffe/statuses/2078680801]
talks about the social networking phenomenon mentions an interesting new google program coming about soon
walls come tumbling down - how to take social networking to the next level
Google wave- how it will let you build the next facebook, twitter, whatever...
Everything I Need to Know About Twitter I Learned in J School
http://mashable.com/2009/06/05/twitter-journalism-school/
What Charlie meant by that is that news journalism works best when it’s simple and direct, at least in the story’s lead sentences. And simplicity (and other tenets of good journalism — like brevity, and clarity, and immediacy) are now cornerstones of how many businesses, brands and individuals communicate on Twitter.
The 100 most mentioned brands on Twitter - Brand Republic News - Brand Republic
http://www.brandrepublic.com/Digital/News/904325/top-100-mentioned-brands-Twitter/?DCMP=EMC-Digital-Bulletin
Twitter
A Brief History Of Social Media
http://socialmediarockstar.com/history-of-social-media
Social media isn't really new. While it has only recently become part of mainstream culture and the business world, people have been using digital media for
Actually kicks some serious ass. Starts with phone phreaking.
Local Tweets: 9 Ways to Find Twitter Users in Your Town
http://mashable.com/2009/06/08/twitter-local-2/
Nice ways to find local media, local influencers
23 Essential Elements of Sharable Blog Posts | chrisbrogan.com
http://www.chrisbrogan.com/23-essential-elements-of-sharable-blog-posts/
The Future of Twitter - 10 Ways Twitter Will Change American Business - TIME
http://www.time.com/time/specials/packages/article/0,28804,1901188_1901207,00.html
While there may be commercial value for using Twitter to communicate with customers, the danger is that the Twitter community could turn against a marketer viewed as being too crass by being relentlessly self-promoting.
130+ Enormous Twitter Toolbox | Twitter Tools | Tools
http://www.tripwiremagazine.com/Tools/Twitter-Tools/enormous-twitter-toolbox.html
comprehensive Twitter Toolboxes
Social Music: 5 Essential Tools for Marketing Your Band
http://mashable.com/2009/02/19/musician-marketing-tools/
Social Networking Media ROI Calculator
http://www.dragonsearchmarketing.com/social-media-roi-calculator.htm
Social Networking Media ROI Calculator
Metrics
How Social Media is Radically Changing the Newsroom
http://mashable.com/2009/06/08/social-media-newsroom/
How Social Media is Radically Changing the Newsroom
Good stuff
Social networking sites are some of the newest tools for reporters to use in news gathering, networking and promoting their work. But many newsrooms are fuzzy on the usage.
BBC NEWS | Technology | Twitter hype punctured by study
http://news.bbc.co.uk/1/hi/technology/8089508.stm
people do not get the power of twitter. its early days folks.
bbc quoting Harvard study shows most Twitterers tweet less than once every 74 days
Twitter is a broadcast medium rather than an intimate conversation with friends
Just 10% of Twitter users generate more than 90% of the content, a Harvard study of 300,000 users found.
10 Twitter Tools to Organize Your Tweeps
http://mashable.com/2009/06/09/organize-twitter/
Organized according to function
RT @RoseClark: Time to prune Twitter: 10 Twitter Tools to Organize Your Tweeps http://tinyurl.com/nu4pxg [from http://twitter.com/commonsense4/statuses/2095718954]
Inbound Marketing & the Next Phase of Marketing on the Web
http://blog.hubspot.com/blog/tabid/6307/bid/4416//Inbound-Marketing-the-Next-Phase-of-Marketing-on-the-Web.aspx
Inbound Marketing & the Next Phase of Marketing on the Web
From Hubspot Blog
blog article from May 2008 HubSpot materials
The Online Reputation Management Guide
http://outspokenmedia.com/guides/orm-guide/
RT @LilianMahoukou: Online reputation management guide: http://bit.ly/18WIY9 (via @Adgenius) [from http://twitter.com/hvaudaux/statuses/1971066316]
The following Online Reputation Management Guide will show small businesses how to assess, build, track and monitor their online reputation. In most cases, you can follow these simple steps to easily grow your personal brand and/or small business. If you’d prefer, you can also download the ORM Guide as a PDF.
Peashoot — Start, Grow and Track your Campaigns
http://peashootapp.com/
Are you posting links to your products on social media sites? Peashoot is a campaign manager made for people just like you :) Peashoot creates special short URLs, tracks your campaign progress and listens for people on the web talking about your campaign.
Peashoot is a tool for measuring the ROI of your online marketing campaigns. It helps you set goals, success metrics and generate reports.
Peashoot is the easy way to start your next social media campaign.
If you have a business that is involved with social media, then you need to check this service out.
BBC NEWS | Technology | Twitter hype punctured by study
http://news.bbc.co.uk/2/hi/technology/8089508.stm
"Micro-blogging service Twitter remains the preserve of a few, despite the hype surrounding it."
"Twitter is a broadcast medium rather than an intimate conversation with friends." - Bill Heil Just 10% of Twitter users generate more than 90% of the content, a Harvard study of 300,000 users found. "This implies that Twitter's resembles more of a one-way, one-to-many publishing service more than a two-way, peer-to-peer communication network..." Nielsen Online figures show that visitors to the site increased by 1,382%, from 475,000 to seven million, between February 2008 and February 2009. It is thought to have grown beyond 10 million in the past 4 months. By comparison, Facebook - one of the most popular social networking sites by number of visitors - has 200 million active users and grew by 228% during the same period. Nielsen firm found that more than 60% of US Twitter users failed to return the following month. Conclusions: - Twitter is an open micro-blogging platform - It's growing fast but not sticky - RTS does not revolve around Twitter
study claims twitter is really more of a broadcast medium
stats from the nielsen og harvard studies show median post per person 1 and less than 10% active users...
On a typical online social network, he said, the top 10% of users accounted for 30% of all production.
Facebook | Coming Soon: Facebook Usernames
http://blog.facebook.com/blog.php?post=90316352130
using own name in url
Facebook | Coming Soon: Facebook Usernames
RT @michelletripp: It's official: Facebook vanity URLs announced. Set your alarm clocks. These babies will go fast! http://ow.ly/dalI [from http://twitter.com/mikkokiviniemi/statuses/2100046951]
Facebook is adding usernames...finally! http://bit.ly/xlFEG [from http://twitter.com/AdamPieniazek/statuses/2098524709]
"From the beginning of Facebook, people have used their real names to share and connect with the people they know. This authenticity helps to create a trusted environment because you know the identity of the people and things on Facebook. The one place, though, where your identity wasn't reflected was in the Web address for your profile or the Facebook Pages you administer. The URL was just a randomly assigned number like "id=592952074." That soon will change. We're planning to offer Facebook usernames to make it easier for people to find and connect with you. When your friends, family members or co-workers visit your profile or Pages on Facebook, they will be able to enter your username as part of the URL in their browser. This way people will have an easy-to-remember way to find you. We expect to offer even more ways to use your Facebook username in the future."
Twitter is Not a Conversational Platform - O'Reilly Radar
http://radar.oreilly.com/2009/06/twitter-is-not-a-conversationa.html
Perhaps the most common reason given for joining the microsharing site Twitter is
If microsharing tools resemble wikis more than conversational tools and social networks, this has huge implications for how people and organizations approach use of this emerging technology. Solis suggests, I think rightly, that "sometimes it's effective to...maintain a presence simply by reading, listening, and sharing relevant and timely information without having to directly respond to each and every tweet."
Lifehacker - The Google Wave Highlight Reel - Google Wave
http://lifehacker.com/5285944/the-google-wave-highlight-reel
These eight 30-60 second clips highlight the best parts of Google Wave.
"Don't have 80 minutes? These eight 30-60 second clips highlight the best parts of Google Wave."
Sysomos | In-Depth Look Inside the Twitter World
http://www.sysomos.com/insidetwitter/
I am in the minority on practically everything.
"We wanted to take an extensive snapshot of Twitter that goes far beyond anything done to document Twitter's use, growth and demographics," said Nick Koudas, Sysomos' co-founder and chief executive. "While Twitter's growth has been well documented, we wanted to put the spotlight on how people use Twitter, as well as identify many of the key trends in their backgrounds, demographics and activity. Our study, based on the most comprehensive dataset of Twitter users, provides a wealth of information for anyone interested in getting in-depth details about Twitter."
Estudio sobre Twitter
Dual Perspectives Article
http://www.wired.com/dualperspectives/article/news/2009/06/dp_social_wired
by forcing users to commit their thinking to the bite-size form of the public tweet, Twitter may be giving a powerfully productive new life to a hitherto underexploited quantum of thought: The random, fleeting observation.
perspectives on twitter
For those of you increasingly convinced that you're the last human alive who doesn't get the point of Twitter, I have comforting news: Nobody does. Not really.
Dual Perspectives article by Julian Dibbell: ... Sure, it's easy to dismiss Twitter because of the content — the endless stream of latte orders, flight delays, mood swings. Who cares? But that would be a mistake. Early critics of the television also wrote it off as a time waster with few redeeming social or cultural values: the boob tube. But TV became a powerful change agent regardless of, or even in spite of, the programming. The medium was the message. ...
Read in-depth coverage of current and future trends in technology, and how they are shaping business, entertainment, communications, science, politics, and culture at Wired.com.
Why Twitter from Wired Magazine
For those of you increasingly convinced that you're the last human alive who doesn't get the point of Twitter, I have comforting news: Nobody does. Not really. Sure, the twittering masses (17 million registered U.S. users, by latest count) have some idea what their habit is good for. For many, Twitter's steady stream of one-line updates — "microblogging," as the form is known — is a low-maintenance way to feel connected to family, friends, celebrities. For others, it's a marketing tool, a public diary, a communal news feed, or even, simply, a sort of brain game — a text-message Sudoku, where the daily challenge is to fit the maximum amount of cleverness into the minimal space of a 140-character limit. But knowing how people use Twitter isn't the same thing as knowing why they use it. And that turns out to be a puzzle even seasoned Twitter watchers have found difficult to crack.
Facebook | Facebook Marketing Solutions
http://www.facebook.com/marketing
something you might want to check out if you haven't found this already
collection of marketing campaigns and other stuff curated by the facbook folks.
A Roundup of Twitter Tracking Tools
http://www.socialmediatoday.com/SMC/100158
I want to share with you a roundup of Twitter tracking tools that I have put together. It’s the result of the market research I did before launching our own prototype of a Twitter measurement tool a few weeks back. The list below summarizes tools that analyze influencers or popularity, evaluate sentiment or number of mentions, identify the location of the person tweeting, offer trend analysis or focus on time frames. I marked an “X” in the category that I perceive is the tool’s primary utility. That is not to say that each tool doesn’t do other things. Also as an aside, I personally don’t like the idea of sharing my Twitter password with a third party. You will need to decide whether you want to share yours with tools like Twitstat and Twitterank.
5 Habits of Successful Executives on Twitter
http://mashable.com/2009/06/12/twitter-executives/
Sosiaalisen median ohjeita johtajille
Twitter article
Executives that have mastered Twitter have pioneered a new way for people to connect with the companies that want their business. Here are 5 habits of successful execs on Twitter.
Junta42 blog: 42+ Social Media Marketing Tools
http://blog.junta42.com/content_marketing_blog/2009/06/42-online-content-sharing-and-productivity-tools.html
Making Millions via Twitter: @DellOutlet Surpasses $2 Million in Sales
http://mashable.com/2009/06/11/delloutlet-two-million/
"It took nearly two years to reach $2 million in Twitter-based revenue, and only six months to go from $1 million to $2 million." Can you make some twitter-exclusive offers?
t took nearly two years to reach $2 million in Twitter-based revenue, and only six months to go from $1 million to $2 million. Dell has since embraced social media on multiple accounts (http://www.dell.com/twitter). And as one of the first companies to successfully utilize Twitter as a business platform, it has been a trendsetter for other companies on Twitter like @JetBlue and @Zappos. We think it’s important to note that while $2 million is a lot of money, it still pales in comparison to the $61 billion in revenue that the entire company generated in 2008. Regardless, @DellOutlet still is fundamental proof that Twitter can be a lucrative platform for companies big and small. It’s a win-win for both the consumer (who get a great deal) and the company (who makes more money).
took 18 months to reap $1 million in revenue, then only 6 months to go from $1 million to $2 million
There's an art to writing on Facebook or Twitter -- really - USATODAY.com
http://www.usatoday.com/life/lifestyle/2009-06-09-status-writing-online_N.htm
June 9, 2009: USATODAY.com
Social Networking writing tips
There's an art to writing on Facebook or Twitter -- really - USATODAY.com http://bit.ly/aCXpt [from http://twitter.com/chiefshu/statuses/2112073508]
The Technology Generation Gap at Work is Oh So Wide - ReadWriteWeb
http://www.readwriteweb.com/archives/the_technology_generation_gap_at_work_is_oh_so_wide.php
Liked:The Technology Generation Gap at Work is Oh So Wide.. http://bit.ly/W0RnM [from http://twitter.com/rohitharsh/statuses/1606758184]
Recently, business information solutions provider LexisNexis released the results of a study that examined how technology was used in the American workplace. The focus of the study was ...
The Technology Generation Gap at Work is Oh So Wide
The fastest way to register domain names with Twitter - Tweetname
http://tweetname.com/
Use Twitter to send a direct message to "tweetname" with the domain you want. We'll reply with "Success!" or "D'oh."
Checking out http://tweetname.com - It lets you register domain names via Twitter [from http://twitter.com/jeroxie/statuses/1637234779]
Service to register domain names via twitter. Oh, I'm in trouble now....
The Web in Numbers: Twitter's Phenomenal Growth Suddenly Stops
http://mashable.com/2009/06/09/web-in-numbers-may/
Twitter is an odd thing.
Twitter isn't the fashion statement it was ...last week. Facebook and YouTube both show continual growth, but Twitter's has leveled off. Evidently, it's utility is limited, ultimately by the platform itself. Designers can only expand on the concept of microblogging so far, and Twitter suffers from some pernicious faults--the number of people one follows is inversely proportional to the amount of time one must spend browsing their tweets. People get tired of spending their lives on Twitter, whereas other popular sites are more conducive to leisurely browsing.
Twitter, Facebook growth statistics
Seems unlikely.
HOW TO: Exchange Business Cards With Twitter @Replies
http://mashable.com/2009/05/19/twtbizcard/
Lately we’re seeing business card applications for mobile phones, SMS, and the web sprout up faster than we can follow. We’ve got 8 fantastic options for the iPhone, and a super simple SMS option courtesy of Contxts, and now there’s something even easier for us Twitterholics.
Top 5 Twitter Related Trends to Watch
http://mashable.com/2009/06/14/twitter-trends-3/
Twitter
Here are five important Twitter trends to keep your eye on right now
The Daily Dish | By Andrew Sullivan
http://andrewsullivan.theatlantic.com/the_daily_dish/2009/06/the-revolution-will-be-twittered-1.html
"The key force behind this is the next generation, the Millennials, who elected Obama in America and may oust Ahmadinejad in Iran. They want freedom; they are sick of lies; they enjoy life and know hope."
Is twitter the only network to survive in Iran?
The Revolution Will Be Twittered
It's increasingly clear that Ahmadinejad and the old guard mullahs were caught off-guard by this technology and how it helped galvanize the opposition movement in the last few weeks.
As the regime shut down other forms of communication, Twitter survived. With some remarkable results. Those rooftop chants that were becoming deafening in Tehran? A few hours ago, this concept of resistance was spread by a twitter message. Here's the Twitter from a Moussavi supporter: ALL internet & mobile networks are cut. We ask everyone in Tehran to go onto their rooftops and shout ALAHO AKBAR in protest #IranElection That a new information technology could be improvised for this purpose so swiftly is a sign of the times. It reveals in Iran what the Obama campaign revealed in the United States. You cannot stop people any longer. You cannot control them any longer. They can bypass your established media; they can broadcast to one another; they can organize as never before.
TweetPsych
http://tweetpsych.com/
blah, analyzes your account
Top 10 WordPress Plugins to Promote Your Social Media Profiles
http://mashable.com/2009/06/16/wordpress-social-media-profile/
Unresolvable
A Simple Presence Framework | chrisbrogan.com
http://www.chrisbrogan.com/a-simple-presence-framework/
In my case, [chrisbrogan.com] is my home base. The goals of this base are fourfold:
Great blog post by Chris Brogan summing up a basic strategy for social media presence/engagement
Clay Shirky: How cellphones, Twitter, Facebook can make history | Video on TED.com
http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html
While news from Iran streams to the world, Clay Shirky shows how Facebook, Twitter and TXTs help citizens in repressive regimes to report on real news, bypassing censors (however briefly). The end of top-down control of news is changing the nature of politics.
Many to many conversation. Social collaboration. Crowdourcing
15 Free Awesome Social Bookmark Icons Sets | Css Reflex - Design Blog | Web Design | Inspiration and Resources for Designers
http://www.cssreflex.com/2009/06/15-free-awesome-social-bookmark-icons-sets.html
Cyberwar guide for Iran elections - Boing Boing
http://www.boingboing.net/2009/06/16/cyberwar-guide-for-i.html
The purpose of this guide is to help you participate constructively in the Iranian election protests through Twitter.
Some interesting information and guidance that gives some insight into how social media is being used by both sides in the Iran election protests.
"The purpose of this guide is to help you participate constructively in the Iranian election protests through Twitter." - Power of networks.
Twitter For Business
http://www.slideshare.net/iangreen/twitter-for-business-1196362
Has good business areas Twitter can address
rules of twitpitching
Slideshare presentation
TED Blog: Q&A with Clay Shirky on Twitter and Iran
http://blog.ted.com/2009/06/qa_with_clay_sh.php
Shirky on how Twitter and social tools have enabled global focus on the Iran protests in a new way.
Q&A with Clay Shirky on Twitter and Iran
reading @cshirky on twitter and Iran, fascinating. thanks :) http://blog.ted.com/2009/06/qa_with_clay_sh.php [from http://twitter.com/evrenk/statuses/2212437449]
Someone tweeted from Tehran today that "the American media may not care, but the American people do." That's a sea-change.
as a medium gets faster, it gets more emotional. We feel faster than we think - That push model of one message for all is an incredibly crappy way of linking supply and demand.
NYU professor Clay Shirky gave a fantastic talk on new media during our TED@State event earlier this month. He revealed how cellphones, the web, Facebook and Twitter had changed the rules of the game, allowing ordinary citizens extraordinary new powers to impact real-world events.
"NYU professor Clay Shirky gave a fantastic talk on new media during our TED@State event earlier this month. He revealed how cellphones, the web, Facebook and Twitter had changed the rules of the game, allowing ordinary citizens extraordinary new powers to impact real-world events. As protests in Iran exploded over the weekend, we decided to rush out his talk, because it could hardly be more relevant. I caught up with Clay this afternoon to get his take on the significance of what is happening. HIs excitement was palpable."
Seven Must-Have Twitter Tools | Fast Company
http://www.fastcompany.com/magazine/135/scobleizer-brand-new-day.html
Reputations are created and destroyed online in the speed of 140 characters. Seven tools to earn you a thumbs-up.
Facebook Connect Live Sites - Facebook Developers Wiki
http://wiki.developers.facebook.com/index.php/Facebook_Connect_Live_Sites
Here is a sample of sites that are live with Facebook Connect. Check out these examples as you think about how to integrate into your own site. When your site is live, feel free to edit this page and add a link to it here.
Facebook Developers Wiki.
50 Social Sites That Every Business Needs a P | Marketing | Focus.com
http://www.focus.com/fyi/marketing/50-social-sites-every-business-needs-presence/?tfso=3338
Focus.com article on social marketing strategy.
Corporate Blogs and 'Tweets' Must Keep SEC in Mind - WSJ.com
http://online.wsj.com/article/SB124078135070257099.html
Post a disclaimer if you are part of a publicly-traded company.
[IBM] avoids blogs and Twitter for investor issues, because it fears violating SEC disclosure rules or inviting public criticism
The growing Twitter audience also attracted the attention of eBay's lawyers, who last month required Mr. Brewer-Hay to include regulatory disclaimers with certain posts. Some followers think the tougher oversight is squelching Mr. Brewer-Hay's spontaneous, informal style. His experience shows the tension that can arise as more companies tap social media to reach investors, customers and others. Eighty-one Fortune 500 companies sponsor public blogs, including Wal-Mart Stores Inc., Chevron Corp. and General Motors Corp., according to the Society for New Communications Research. Of those blogs, 23 link to corporate Twitter accounts.
Richard Brewer-Hay
For later reading; missed this when it came out.
blog twitter corporate b2b b2c SEC rules regulations
PR 2.0: The Conversation Prism v2.0
http://www.briansolis.com/2009/03/conversation-prism-v20.html
www.theconversationprism.com
The Eloquence of the Conversation Prism and Social Science
updated version Mar 2009
great art
Digital Ethnography » Blog Archive » How to get students to find and read 94 articles before the next class
http://mediatedcultures.net/ksudigg/?p=202
From Michael Wesch's Digital Ethnography blog My student-researchers and I tried something a little different to kick off our semester. Instead of the standard syllabus that requires everybody to read a few articles to discuss, we decided instead to organize ourselves into a Smart Mob that would try to read a good hunk of the literature on a single topic in one go. Each student was required to find 5 articles, read them, and summarize them; uploading their summaries (or the author’s own abstract) into a ZohoCreator form. ZohoCreator is a free service that allows you to create database input forms.
ZohoCreator
Dr. Michael Wesch at Kansas State University talks about how his undergraduate students created a database of articles around a single topic
Grow Bigger Ears in 10 Minutes | chrisbrogan.com
http://www.chrisbrogan.com/grow-bigger-ears-in-10-minutes/
10 steps to setting up a free listening station on the web
25 Excellent Social Media Sites for Your Health
http://nursingassistantguides.com/2009/25-excellent-social-media-sites-for-your-health/
How one company uses Web 2.0 tools to run and promote their business
http://www.socialmedia.biz/2009/06/14/how-one-company-uses-web-20-tools-to-run-and-promote-their-business/
He purchased a Mail Boxes, Etc. mail box and paid a little extra to have it not show a P.O. box number. By keeping one mailing address (and consistent phone numbers through Google Voice) Jagger doesn’t have to reprint company stationary every time they move.
The Ultimate List of Twitter Tools | The Social Media Guide
http://thesocialmediaguide.com.au/2009/05/30/the-ultimate-list-of-twitter-tools/
twiiter tools
todo
140 characters, Ads, Backgrounds and Buttons, Browser Plug-Ins, Business, Clouds, Dictionary, Directory etc.
Tror faktisk at listen lever op til navnet...
Brand Mentions Preferred over Ads - eMarketer
http://www.emarketer.com/Article.aspx?R=1007050
Want to get Internet users to visit your Website or follow your brand? The best way to accomplish those tasks, according to ARAnet, based on polling by Opinion Research Corporation, may not be advertising. Compared with banner ads, pop-up ads, e-mail offers and sponsored links, articles that include brand information were most likely to lead US Internet users to read—and act.
Content rules.
People who sign up for Twitter, post once, then never return. - By John Swansburg and Jeremy Singer-Vine - Slate Magazine
http://www.slate.com/id/2219995
- By John Swansburg and Jeremy Singer-Vine - Slate Magazine
hat 10 percent of the service's users account for more than 90 percent of tweets. The study dove
Unresolvable
At their best they resemble found art, an index of first lines of poems that have yet to be written: mundial marching backwards toward the source of the four winds 9:45 AM Jul 17, 2007 stonelove27 I am standing behind my nose... 11:59 AM Sep 5, 2007 ladydrea Marcus Aurelius! You are loved! (I'm typing now...) 10:53 AM Jun 7, 2008 newdayrising sold your soul to Jesus for a carton of yoghurt. He doesn't even like yoghurt that much. 12:48 PM Mar 31, 2008 boustanyn Getting ready for the third phase of life on this earth.... 12:51 PM Nov 17, 2008 bkennedy weeping gently 2:47 PM Mar 30, 2007 In at least one instance, two orphan tweets appear to have been in conversation. marcbresseel getting ready for cannes - printing latest briefing - I hate folding my shirts 8:36 AM Jun 14, 2008 Kolcott @Marcbresseel You fold your shirts? 9:13 AM Jul 10, 2008 A lone call followed by a lone response; a social network of two.
Which got us to thinking—there must be a legion of Twitterers out there who sign up, tweet once, and never return. In the spirit of the great blog One Post Wonder, "a collection of blogs that have one post," we set out to find these orphaned tweets. Different people obviously have different tweet metabolisms, but we decided that any account that's been dormant for at least six months is fair game. We found several thousand of them.
Sysomos | Business Intelligence for Social Media
http://sysomos.com/
Business Intelligence for Social Media
Could compete with Radian6?
CDC - Social Media Tools for Consumers and Partners - Peanut Product Recall related to Salmonella Infections
http://www.cdc.gov/socialmedia/
Social media on CDC site
The Centers for Disease Control and Prevention (CDC) and the U.S. Department of Health and Human Services (HHS) are working together to provide consumers and partners with social media tools that access information about the ongoing 2009 H1N1 Flu outbreak. Visit the CDC.gov 2009 H1N1 Flu and PandemicFlu.gov Web sites for information on 2009 H1N1 Flu.
The Centers for Disease Control and Prevention (CDC) and the U.S. Department of Health and Human Services (HHS) are working together to provide consumers and partners with social media tools to access information about the ongoing 2009 H1N1 Flu outbreak.
Seth's Blog: What kind of open are you looking for?
http://sethgodin.typepad.com/seths_blog/2009/05/what-kind-of-open-are-you-looking-for.html
Seth's Blog: What kind of open are you looking for? http://bit.ly/5uFRE [from http://twitter.com/dcouturepdx/statuses/2254080263]
Facebook Grader | Score Your Profile
http://facebook.grader.com/
For business or personal Facebook pages
Facebook Grader : Measure the power of your Facebook profile
Twitter Search in Plain English - Common Craft - Our Product is Explanation
http://commoncraft.com/twitter-search
video tutorial de commoncraft esxplicant twittsearch
Another great video from CommonCraft, this focussing on Twitter Search
10 Things All Businesses Should Do to Market More Effectively on Facebook
http://www.insidefacebook.com/2009/01/27/10-things-all-businesses-should-do-to-market-more-effectively-on-facebook/
Writing exercise for Writing for the Web
Tee blogi artikkeli!
1. Create a Facebook Page Your Facebook Page should be the “hub” of your Facebook marketing presence. With a Facebook Page, Facebook users can become a “fan” of your company or product; when that happens, your name and logo will appear on their profile page and your name will appear in their profile feed. fbmarketingpages1In turn, more users will be able to discover your Facebook Page through their friends’ profiles and Facebook searches, and your Page can grow “virally” without you even having to do much work. Finally, Pages rank very highly in Google search results, boosting your SEO rankings.
100 Tips, Tools, and Resources for Twitter Research | Select Courses
http://www.selectcourses.com/blog/2009/100-tips-tools-and-resources-for-twitter-research/
100 Tips, Tools, and Resources for Twitter Research
How to Be Generous: A Guide for Social Media Brands
http://mashable.com/2009/06/18/social-media-generosity/
Idées pour impliquer sa marque sur les réseaux sociaux
With social media, the cost of media has in effect been eliminated. This elimination of cost means that brands can now share much more of themselves, of their story, than ever before.
MediaShift . Rules of Engagement for Journalists on Twitter | PBS
http://www.pbs.org/mediashift/2009/06/rules-of-engagement-for-journalists-on-twitter170.html
media twitter
PBS MediaShift
..."Twitter is now a vital journalistic tool for both reporting events and breaking down barriers between legacy media and its audiences, there are still multiple questions around professional journalists' activities on Twitter that require thoughtful, open debate".... [really intersting post from Julie Posetti]
Top 20 Take Away Tips for Tweeting Journos
100 Tips, Tools, and Resources for Teaching Students About Social Media | Teaching Degree.org
http://www.teachingdegree.org/2009/06/22/100-tips-tools-and-resources-for-teaching-students-about-social-media/
100 Tips, Tools, and Resources for Teaching Students About Social Media from Teaching Degree.org
10 Twitter Best Practices for Brands
http://mashable.com/2009/06/24/twitter-brand-best-practices/
Here are 10 best practices for brands on Twitter.
HOW TO: Build Your Thought Capital on Twitter
http://mashable.com/2009/04/27/twitter-thought-capital/
Twitter citation So how do you build thought capital from retweeting? As Ben Parr wrote, “retweeting is an integral part of the Twitter experience.” Retweets are a simple, yet powerful idea: you are citing someone else’s work. This is what it looks like: In this example, @ashley0206 found something @kwtodd linked to interesting. This simple retweet builds both @ashley0206’s and @kwtodd’s credibility. Why? Because now all of @ashley0206’s followers are now aware of @kwtodd. @kwtodd is now seen as someone who understands marketing, so people following @ashley0206 (like myself) will see if they want to follow @kwtodd. This retweet also allows @ashley0206’s followers see what she is into, thus adding to her credibility. Why retweets are important Dan Zarella’s brilliant quantitative analysis places retweets into four categories, and while impressive, still misses out on the qualitative, human aspect of social networks.
Good article on the value of Retweeting as a tool to build thought capital on Twitter.
Retweet.
Статья, сравнивающая построение социального капитала на Твиттере с помощью retweets с механизмом цитирования в науках.
7 ‘Secret’ Ways To Use Twitter Search
http://www.twitip.com/7-%E2%80%98secret%E2%80%99-ways-to-use-twitter-search/
Twitter search patterns explained,
Twitter Search is just amazing because it can give you real-time feedback about pretty much everything. That is, if you know how to look for it. Here is how: Before we start I need to point out that both TweetDeck and Seesmic (my two favorite Twitter apps - with Seesmic being the #1) allows you to open special search panels, allowing you to “follow” a search term, instead of a person.
Tips on refining and enhancing Twitter Searches
Social Network Icon Pack · Komodo Media
http://www.komodomedia.com/blog/2009/06/social-network-icon-pack/
360i Social Marketing Playbook
http://www.scribd.com/doc/16256776/360i-Social-Marketing-Playbook
The Top 10 Twitter SEO Tips
http://mashable.com/2009/06/25/twitter-seo-tips/
Era al top de dlicious.. i sembla interessant.
Green Tweets: 75+ Environmentalists to Follow on Twitter
http://mashable.com/2009/06/15/twitter-environmentalists/
Twitter Guide Book – How To, Tips and Instructions by Mashable
http://mashable.com/guidebook/twitter/
FollowFridays.com | Twitter FollowFridays
http://followfridays.com/
Twitter FollowFridays
twitter aggregator about endorsements
Twitter search sites: The three best, and all the rest | Webware - CNET
http://news.cnet.com/8301-17939_109-10272370-2.html
When you want to know what's happening on the Web right now, Google won't cut it. These sites will.
Outils de recherhe sur Twitter
Tweetboard - True Twitter Conversation
http://tweetboard.com/alpha/
Tweetboard - True Twitter Conversation
You can integrate this into your website. Turns tweets into conversations.
Tweetboard is a fun and engaging micro-forum type application for your website. It pulls your Twitter stream in near real-time (max 1 min delay), reformatting tweets into threaded conversations with unlimited nesting. Conversations that spun off the original conversation are also threaded in-line, giving your site visitors full perspective of what's being discussed.
like a forum that you can embed on any page.
19 Twitter Desktop Apps Compared
http://mashable.com/2009/06/27/twitter-desktop-apps/
Ready to move beyond Twitter's web-based interface? Here's a review of several desktop clients.
自分はNambuをつかってます。
Finding Utility in the Jumble of Tweeted Thoughts - NYTimes.com
http://www.nytimes.com/2009/04/14/technology/internet/14twitter.html
But taken collectively, the stream of messages can turn Twitter into a surprisingly useful tool for solving problems and providing insights into the digital mood.
How Twitter as a Hive Mind and information sharing technology is useful for everyone. How Twitter is more than just narcissistic microblogging.
Collectively, Twitter’s messages are a surprisingly useful tool for solving problems and revealing public opinion.
Taken collectively, the stream of messages can turn Twitter into a surprisingly useful tool for solving problems and providing insights into the digital mood. By tapping into the world’s collective brain...
CrowdEye
http://www.crowdeye.com/home.aspx
How to find most viewed youTube videos
graph with tweets/hour. paid ads, normal twitter search
Realtime search
Real-time... Social... Search. Find out what all the twitter is about.
참고하기.. 트위터 이용한 검색서비스
The Day Facebook Changed Forever: Messages to Become Public By Default (UPDATED)
http://www.readwriteweb.com/archives/the_day_facebook_changed_messages_to_become_pulic.php
Speculation on opening status updates up to the public and making them available to trolling search engines.
Reading: The Day Facebook Changed: Messages to Become Public By Default http://bit.ly/18mi52 [from http://twitter.com/sandroalberti/statuses/2348881447]
Wow, Facebook profiles are going public by default.
One of the most anticipated days in the history of social networking site Facebook has finally come: the company announced today that it has begun making status messages, photos and videos visible to the public at large by default instead of being visible only to a user's approved friends.
One of the most anticipated days in the history of social networking site Facebook has finally come: the company announced today that it has begun making status messages, photos and videos visible to the public at large by default instead of being visible only to a user's approved
Number of US Facebook Users Over 35 Nearly Doubles in Last 60 Days
http://www.insidefacebook.com/2009/03/25/number-of-us-facebook-users-over-35-nearly-doubles-in-last-60-days/
Don’t look now, but the number of Americans over 35, 45, and 55 on Facebook is growing fast. In the last 60 days alone, the number of people over 35 has nearly doubled.
Don’t look now, but the number of Americans over 35, 45, and 55 on Facebook is growing fast. In the last 60 days alone, the number of people over 35 has nearly doubled. Developers and marketers may want to think about how to serve this group of new users.
Looking at Facebook US audience growth over the last 180 days, it’s clear that Facebook is seeing massive increases in adoption amongst users 35-65. The fastest growing demographic on Facebook is still women over 55 - there are now nearly 1.5 million of them active on Facebook each month.
The Art of Branding | Small Business Marketing Guide - Brought to you by HP
http://www.smbmarketingguide.com/brand-strategy/the-art-of-branding/
The Art of Branding | Small Business Marketing Guide - Brought to you by HP
In this Web 2.0, user-generated, Open-Source, social-networking world, it’s so easy to forget that just
In this Web 2.0, user-generated, Open-Source, social-networking world, it’s so easy to forget that just because something can be done doesn’t mean it should be done. All branding, no matter whether it’s on a billboard, blog, website, or Twitter, should adhere to these simple principles. Here are nine keys to the art of branding
In this Web 2.0, user-generated, Open-Source, social-networking world, it’s so easy to forget that just because something can be done doesn’t mean it
HOW TO: Back Up Your Tweets
http://mashable.com/2009/06/21/lifestream-backup/
What would you do if all of the activity and data from your Twitter, Flickr, Delicious, or Wordpress accounts were to suddenly disappear? It’s not as far fetched as it sounds – social bookmarking service Ma.gnolia lost all user data permanently this year. And hackers, downtime, and errors happen all the time. The moral? Always have a backup.
Foller.me - before you follow...
http://foller.me/
Gibt einen Überblick zu einem beliebigen Twitter-Account
19 Presence Management Chores You COULD Do Every Day | chrisbrogan.com
http://www.chrisbrogan.com/19-presence-management-chores-you-could-do-every-day/
TWEETED 6/29
TwitterForBusyPeople - Friends At a Glance
http://www.twitterforbusypeople.com/index.html
followerの発言時期を解析
In the Last Day
lets you see what a twitterer's friends are doing -- by most recent activity
6 Gorgeous Twitter Visualizations
http://mashable.com/2009/06/30/gorgeous-twitter-visualizations/
6 Gorgeous Twitter Visualizations
100 Best Blogs for Journalism Students - Learn-gasm
http://www.bachelorsdegreeonline.com/blog/2009/100-best-blogs-for-journalism-students/
journalism blog writing
journalism 2.0 the beginning
I normally don't trust a web site with an URL like "bachelor's degree online," but this is a good - and overwhelming - list.
Els 100 millors blogs per estudiants de periodisme, amb les últimes novetats i discussions sobre el futur del sector.
Today’s journalism students are entering an industry that’s facing a crossroads. These days, newspapers and media in general are adapting and growing at a rapid pace, and it’s essential that students keep up, or they’ll be left in the dust. By reading these blogs, you can keep an ear to the ground on the latest developments that matter the most to journalism students.
HOW TO: Learn and Practice Languages Using Social Media
http://mashable.com/2009/06/30/social-media-language-learning/
I hop this web page will help me learn japanese, english, italian and french properly. thank, delicious
Laura I. Gómez is an online media executive and former college language instructor. You can follow her on latinageek.com and on Twitter @lauraigomez.
Creating Your Social Media Plan | Using Social Media for Business
http://outspokenmedia.com/social-media/social-media-planning/
HOW TO: Use Social Media for Enterprise Business
http://mashable.com/2009/06/30/social-media-enterprise/
"The Not-So-Hidden Politics of Class Online"
http://www.danah.org/papers/talks/PDF2009.html
Discussion of the migration of myspace users to facebook, explores the way class, race, and social lines are distributed across social networking sites
fascinating look at social networks and class structure
social networking
"...increasingly, we're seeing people with similar levels of access engage in fundamentally different ways. And we're seeing a social media landscape where participation 'choice' leads to a digital reproduction of social divisions."
HOW TO: Use Wikis for Business Projects
http://mashable.com/2009/07/01/wikis-business-projects/
While a wiki can let project documentation grow organically as a project unfolds, it is like any tool and needs to be used the right way to get the most out of it. If you’re thinking about using a wiki in your team’s toolkit for the first time, keeping a few points in mind will help everyone get up and running without tripping over the changes that the wiki way brings to project documentation.
50 Free and Exclusive Twitter Icons | Webdesigner Depot
http://www.webdesignerdepot.com/2009/07/50-free-and-exclusive-twitter-icons/
these are nice twitter icons
Twitter
A Corporate Guide For Social Media - Forbes.com
http://www.forbes.com/2009/06/30/social-media-guidelines-intelligent-technology-oreilly.html
for web 2.0
SEOmoz | A Checklist to Choose Which Internet Marketing Channel is Right for Your Business
http://www.seomoz.org/blog/a-checklist-to-choose-which-internet-marketing-channel-is-right-for-your-business
If a client came to you with $1 million to invest in a single Internet marketing channel, which one would you choose? Obviously, the question is a bit ridiculous (given that there's no additional detail provided), but it's designed to elicit an "off-the-cuff" response to a challenging scenario. The answer, of course, is "it depends" - and therein lies the rub. On what does it depend? Well... That's what I hope to answer with this blog post. My goal is not to solve the issue for an individual campaign, but from a very strategic level - asking questions like "where is the company today and where does it want to get to?" then applying those answers to the selection of marketing opportunities. Let's start by defining the macro-level channels themselves, then examine how we'd reach the right conclusions.
Debunking Social Media Myths - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/06/debunking_social_media_myths.html
"I was selling in the idea that social media is free, until the community manager headcount came in."
Social media involvement means having live people who actively participate in your initiatives. It requires people - therefore it's not free.
seeding, feeding, and weeding.
10 Ways to Find People on Twitter
http://mashable.com/2009/07/02/twitter-people/
TwitterTwitterTwitter is all about facilitating conversations, but until you’re following some people, it’s just a blank page. Once you find people to follow and talk to, however, Twitter becomes exceptionally useful. You can share thoughts, ask questions, get updates about news, music, brands, and businesses, and discover helpful links and information. Finding good people to follow, especially for new users staring at a blank page the first time they log in, can be a bit daunting, though.
10 formas de encontrar gente en Twitter
scottberkun.com » Calling bullshit on social media
http://www.scottberkun.com/blog/2009/calling-bullshit-on-social-media/
Critique of the hype surrounding social media
so, so true
This is so true... We keep talking about "social media" like it's something different than people just talking and connecting. It's really very human and simple, despite technology.
twoquick :: simple google + twitter search
http://www.twoquick.com/
Simple Google and Twitter Search
search google + twitter at once
Simple Google + Twitter search. Find stuff on Google and see what people are saying on Twitter.
Twitter your Flickr « Flickr Blog
http://blog.flickr.net/en/2009/06/30/twitter-your-flickr/
love Flickr2Twitter! http://bit.ly/fjQKT [from http://twitter.com/snaggle/statuses/2411257784]
Being in Korea, I feel a strange affinity to the flic.kr domain. http://bit.ly/8Wd4v #flickr #Flickr2Twitter [from http://twitter.com/chadwalker/statuses/2417140253]
Twitter Guide Book: Mashable Launches Hub for Twitter Resources
http://mashable.com/2009/06/26/twitter-guidebook/
Social Media Directory for Designers
http://directoryfordesigners.com/
The Directory for Designers was created so that designers from all across the globe could share their various social media profiles allowing the community to easier connect. If you're looking for someone in particular just search for that person's name and find all of the directories they're members of. If you want to find other designers at a particular site, go to that site's directory and start adding friends. And don't forget to add your own information while you're there!
I like the background image
Diretório Social de Mídias para Designer's
directory for designers
Get your geek on. Support the library. | geekthelibrary.org
http://geekthelibrary.org/
FUN!
website supporting library support, demonstrating the value of libraries
i support the library :)
Tweetboard: Add a Twitter-Powered Forum to Your Website
http://mashable.com/2009/06/26/tweetboard/
Mashable review Tweetboard, for website owners who want to display threaded Twitter conversations on their own site and create an instant Twitter-powered forum, where all tweets from the Tweetboard link back to the publisher.
About Face: A free white paper on Facebook Pages | The Advance Guard
http://www.theadvanceguard.com/about_face_white_paper/
With the recent update to Facebook Pages, many brands and businesses will be left wondering how they can best take advantage of this upgrade. The Advance Guard has collected some ideas and tips into a white paper that can now be freely downloaded and shared under a Creative Commons license.
Twitter Better: 20 Ways to Filter Your Tweets
http://mashable.com/2009/07/03/twitter-filter/
Most Twitter users probably follow under a thousand other people, but that's enough to make it hard to keep track of the real-time stream.
Twitter Filtering Tips
Fundamentals of Social Media Marketing Strategy | Online Marketing Blog
http://www.toprankblog.com/2008/12/social-media-marketing-strategy-2/
Central to the notion of effective social media participation is the ability to create, publish and share content. The sheer volume of information on the topic
» Blog Archive » 100 Useful Twitter Tips & Tools for Web Designers
http://www.webdesignschoolsguide.com/productivity-and-learning/100-useful-twitter-tips-tools-for-web-designers.html
Jak používat twitter
we’ll look at 100 tips and tools that are great for web designers on Twitter.
kewls twitter tips and tools for web devs!
Unveiling the New Influencers | PR2.0
http://www.briansolis.com/2009/06/unveiling-the-new-influencers/
Traditional influence has followed a systematic top-down process of developing and pushing “controlled” messages to audiences for decades, rooted in
HOW TO: Get Retweeted on Twitter
http://mashable.com/2009/07/02/how-to-get-retweeted/
This week viral marketing scientist Dan Zarrella dug into the data on retweets and published some interesting stats about retweet behavior. These help us understand why people retweet things, and might help you too.
Learning Twitter? Don't Take Your Cue From These Ad Agencies - Agency News - Advertising Age
http://adage.com/agencynews/article?article_id=137724
NEW YORK (AdAge.com) -- As Twitter moves into the business mainstream -- nearing some 35 million unique global visitors, according to ComScore -- it's increasingly clear that one community has yet to fully embrace the social-networking tool du jour: agencies. The irony is that the same people clients hire to erect communications and social-media strategies often appear uncomfortable using Twitter themselves. One stark example: A couple of months back, Volvo struck a landmark ad-placement deal with YouTube to promote the Twitter feed for its XC60 model (@VolvoXC60). But the agency that created the innovative rich-media ad for Volvo, Havas' Euro RSCG, has an account (@Euro_RSCG) that's never been used.
Agencies are struggling to get their heads around Twitter
The irony is that the same people clients hire to erect communications and social-media strategies often appear uncomfortable using Twitter themselves. SO TRUE
Learning Twitter? Don't Take Your Cue From These Ad Agencies - Agency News - Advertising Age
y's brand, but don't hit people over the head with a litany of press releases. Be human. Attach a personality -- a name, a photo -- to your Twitter feed and balance promoting your brand with some personal updates so followers can get a sense of your company culture. Remember, Twitter is public! A client probably won't appreciate your tweeting "Ouch, got a nasty hangover" when you're late to the meeting. Keep clients looped. Be sure to share your agency's Twitter strategy with your clients. Get permission if you want to mention one by name, and don't forget that a lot of your work is proprietary. Don't let a careless misstep to cost you the relationship. Listen. Know what people are saying about you on Twitter. Use search.twitter.com or an application such as TweetDeck to monitor the chatter. Respond. The point of being on Twitter is to engage wi
Over-promotion is a big problem on Twitter. At the same time, an agency's Twitter feed should share relevant information -- not only press releases -- so the balance can be hard to find.
Influential Marketing Blog: 10 Stunning (And Useful) Stats About Twitter
http://rohitbhargava.typepad.com/weblog/2009/07/10-stunning-and-useful-stats-about-twitter.html
Twitter
Interesting Stats about Twitter!
Viralheat | Social media monitoring and analytics
http://www.viralheat.com/
the web, twitter, viral video measured by your topic, in realtime, at one amazing price
12 Excellent Social News Sites for Web Designers
http://sixrevisions.com/web_design/12-excellent-social-news-sites-for-web-designers/
are a great for finding useful resources, tutorials, and information on the web. These sites typically puts users in the driver’s seat by giving them the ability to submit links, vote on other people’s submissions, as well as vote down stories that they don’t like. Because of this, they’re able to create a user-driven site and connect people who have similar interests.
social news sites
How to Change the World: How I Tweet: Just the FAQs
http://blog.guykawasaki.com/2009/07/how-i-tweet-just-the-faqs.html
The Alltop “advertising” justifies and pays for my tweeting—you can think of my tweets as PBS content and the accompanying Alltop promotion as the fundraising telethon. Question: Okay, but what if I don’t want to see Alltop promotions?
Habla de los ghostwriters, que es el equipo de personas que tweetean por él.
“AC, “GR,” “NC,” and “LF”
Facebook Users Are Getting Older. Much Older.
http://mashable.com/2009/07/07/facebook-users-older/
So what? I thought ... smart older people have to learn about this social networking stuff somewhere ... so why not on the world's biggest social app, Facebook.
Analytics company iStrategyLabs has examined the demographics stats from FacebookFacebook's Social Ads platform, and they've reached some very interesting
Strategic Blogging and Some Tactics to Nail It | chrisbrogan.com
http://www.chrisbrogan.com/strategic-blogging-and-some-tactics-to-nail-it/
Once you get past the “should my company be blogging” hurdle and into the “okay, so now what?” part of the race, the next question you might find yourself facing is, “What should I be doing to marry my blogging to my business goals?” If you’re in charge of making blogs deliver a business value to your organization, here’s some thoughts to consider. (Note: this is a business-minded post. You can use blogs however you like.)
RT @chrisbrogan Strategic Blogging and Some Tactics to Nail It http://ow.ly/15Gukv [from http://twitter.com/ploked/statuses/2402798902]
Facebook's Own Estimates Show Declining Student Numbers; Now More Grandparents Than High School Users
http://www.readwriteweb.com/archives/facebooks_own_estimates_show_youth_flight_from_sit.php
There are more Facebook users over 55 years old today than there are high school students using the site
"35 to 54 year old users, now the biggest group on the site"
This is just interesting...
Facebook user demos
Top Blogs on Twitter - Huffington Post, TechCrunch, Engadget, and more - Twittorati
http://twittorati.com/
Twittorati site.
10 Web Apps To Build The Next Big Thing Without Writing Any Code
http://www.sitepoint.com/blogs/2009/07/08/10-web-apps-to-build-the-next-big-thing-without-writing-any-code/
programar sin teclear
Para probar alg´un dia
3 apps to check username availability across all sites at once – The Next Web
http://thenextweb.com/2009/06/30/check-username-availability-sites/
Social Media Icons — Paul Robert Lloyd
http://paulrobertlloyd.com/2009/06/social_media_icons
2.0icons
From Paul Robert Lloyd.
33 Promising Web Development And Social Network Firefox 3.5 Plugins | Graphic and Web Design Blog - Inspiration, Resources and Tools
http://www.1stwebdesigner.com/development/33-promising-web-development-and-social-network-firefox-3-5-plugins/
Social Media: Anderson Analytics Reveals Users' Habits - Advertising Age - Digital
http://adage.com/digital/article?article_id=137792
Today 110 million Americans, or 60% of the online population, use social networks, and that number is fairly conservative, because instead of counting unique users or everyone who has an account, as many estimates do, the Anderson study counted only people who have used a social network at least once in the past month.
what does the social networking site you use say about you?
CoTweet™ - How business does Twitter
http://cotweet.com/
CoTweet is a platform that helps companies reach and engage customers using Twitter.
Elements of a Good LinkedIn Recommendation | chrisbrogan.com
http://www.chrisbrogan.com/elements-of-a-good-linkedin-recommendation/
5 Steps for Successful Social Media Damage Control
http://mashable.com/2009/07/09/social-media-damage-control/
The New Social Engagement: A Visit to Zappos
http://mashable.com/2009/04/26/zappos/
e-business becoming social, new trend in marketing, web 2.0 marketing
Most Mashable readers have probably heard of the online retail company, Zappos. You may have learned of them via TwitterTwitterTwitter and count yourself among the 400,000+ people that follow the CEO, Tony Hsieh (pronounced Shay but who people refer to as Tony), or from a friend after she had one of the best customer experiences in her life. No matter how you heard of them, we wager to guess that you did so through word-of-mouth. And word about Zappos has been spreading. . . . They did $3 million dollars in gross sales the day before our recent visit, and surpassed $1 billion last year. They are one of the companies forging a new era of business that emphasizes, in their words, “making personal and emotional connections.”
Worth checking out -- they TRAIN their employees in Twitter?
Who Uses Social Networks and What Are They Like? (Part 1)
http://www.readwriteweb.com/archives/who_uses_social_networks_and_what_are_they_like_part_1.php
For example, Facebook users tend to be old, white, and rich. MySpace users are young...and fleeing. Other info is new: Twitterers are more likely to have a part-time job, LinkedIn users like to exercise and own more gadgets.
A new study by Anderson Analytics looks into the demographics and psychographics of social networking users on Facebook, MySpace, Twitter, and LinkedIn with a goal of providing marketers with information about users' interests and buying habits as related to their network of choice. The end result is a detailed look at the profiles and habits of social networking users on the web today.
Socialbrite
http://www.socialbrite.org/
Social Media
Socialbrite is a learning hub & sharing community that brings together top experts in social media, social causes and online philanthropy. We're here to share insights about the tools and best practices that drive the social Web and advance the social good
HOW TO: Manage Social Media Goals and Expectations
http://mashable.com/2009/07/11/social-media-goals/
You have insightful tweets, write amazing blog posts, and can make a viral video like it's nobody's business. So why don't you have 500,000 followers, 50,000
How Teenagers Consume Media: the report that shook the City | Business | guardian.co.uk
http://www.guardian.co.uk/business/2009/jul/13/teenage-media-habits-morgan-stanley
student reported use of media
Social Network Design: Examples and Best Practices | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/07/13/social-network-design-examples-and-best-practices/
Freaking awesome Examples and Best Practices - How To Social Network Design
...But what’s the best way to design a social network? What are the elements that make a social network more user-friendly and more attractive to users? Read on to find out. Mooie bundeling
Posterous vs. Tumblr: A Head to Head
http://mashable.com/2009/06/29/posterous-vs-tumblr/
Posterous, though not really made with the web-created post in mind, does have a web posting WYSIWYG editor that does just fine. It’s a little bit more difficult to post and preview, but that’s not where Posterous tries to excel. ... You can basically import content from any blogging platform ever created (you can export too), and push your Posterous content out to any social site where you have a following.... n a twitter mood, email your post to twitter@posterous.com. Only want to update Flickr, send your email to flickr@posterous.com. Want to do just those two, that’s okay too; email flickr+twitter@posterous.com you can even add tags ((tag: social media, photo)). ... Posterous’ knockout posting punch is email — the technology that most of us take for granted on a daily basis. What Posterous can do with your emails is simply incredible, and we recommend creating all of your posts by emailing post@posterous.com.
Twitter is not for teens, Morgan Stanley told by 15-year-old expert | Business | guardian.co.uk
http://www.guardian.co.uk/business/2009/jul/13/twitter-teenage-media-habits
adolescentes sobre consumo de mídia
The US investment bank's European media analysts asked Matthew Robson, an intern from a London school, to write a report on teenagers' likes and dislikes, which made the Financial Times' front page today. His report, that dismissed Twitter and described online advertising as pointless, proved to be "one of the clearest and most thought-provoking insights we have seen – so we published it", said Edward Hill-Wood, executive director of Morgan Stanley's European media team.
Understanding Luxury Brands and Social Media
http://mashable.com/2009/07/02/luxury-brands/
great article on mashable.com
Great article on luxury consumers and social media.
Attività sui media sociali con marchi di lusso
Facebook for Business SuperGuide
http://www.interactiveinsightsgroup.com/blog1/facebook-for-business-superguide/
Facebook has certainly garnered a lot of attention these past weeks- first with it’s new vanity URL feature and then with it’s changed privacy features. Facebook’s vanity URL feature - particularly for Facebook pages - is of particular interest to businesses. As Facebook continues it’s explosive growth heading towards 250 million active users, more and more businesses are hoping to leverage Facebook for serious business purposes. Facebook’s new feature allows businesses to create a custom url for their business page - something that wasn’t possible until now. (If you haven’t gotten your custom name, read Facebook expert Mari Smith’s post: How To Secure Your Facebook Username (Vanity URL).) Want to sharpen your skills and learn how to really leverage Facebook to grow your business? Below I’ve put together a comprehensive collection of resources, tips and advice on how to use Facebook for business purposes including: 1. General Guides, Tutorials and Help 2. Facebook Pages an
Five Ways to Use Twitter to Improve Your Marketing - ClickZ
http://www.clickz.com/3633745
found on ClickZ via twitter (@rrabago)
20 Tips to Manage Your Online Social Life – Part 1
http://www.makeuseof.com/tag/20-tips-to-manage-your-online-social-life-part-1/
30+ More Ways to Create Twitter Groups
http://mashable.com/2009/07/13/more-twitter-groups/
Tips on how to create Twitter Groups
Fluent: The Razorfish Social Influence Marketing Report Fluent: The Razorfish Social Influence Marketing Report
http://fluent.razorfish.com/publication/?m=6540&l=1
Social Influence Marketing is about employing social media and social influencers to achieve the marketing and business needs of an organization.
Top 10 Social Media Presentations | Digital Buzz Blog
http://www.digitalbuzzblog.com/the-top-10-social-media-presentations-online/
There would be 100+ Social Media Presentations on SlideShare but this is just about the Top 10 Presentations you’d actually want to spend the time reading! Some of the social media presentations loose their punch with out the speaker actually talking you through it, but I’m sure you’ll all find every side valuable. Note: Some are a little basic while others are much more advanced so there is something for everyone here!
I’m addicted to slideshare and after reading a bunch of re-tweets about the Top 10 Social Media Presentations I thought it might be useful to post them on Digital Buzz! There would be 100+ Social Media Presentations on SlideShare but this is just about the Top 10 Presentations you’d actually want to spend the time reading!
10 Key SEO Strategies Every Facebook Page Owner Should Know
http://www.insidefacebook.com/2009/07/13/seo-facebook-pages-10-key-strategies/
TweetFeel - Real-time Twitter search with feelings towards your favorite brand, celebrity or anything else. (Tweet Feel)
http://www.tweetfeel.com/
realtime yay or nay. I'd like to see it produce more than 2 results for Adebayor, for example
Why Non-Profits Are So Good at Social Media - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/06/nonprofits.html
for Writing for the Web discussion starter
Describes how several non-profits are successfully using social media. Author: Alexandra Samuel, HR Business Publishing, June 16, 2009.
5 Business Models for Social Media Startups
http://mashable.com/2009/07/14/social-media-business-models/
Before you launch your startup, you should be thinking about how you're going to make money. Here are 5 ways social media startups can bring in some cash.
101 Killer Wordpress Plugins to Meet Anyone’s Needs - Webitect
http://webitect.net/resources/101-killer-wordpress-plugins-to-meet-anyones-needs.php
Sommario di plugin importanti in ambiente WP
Wordpress is easily the best and most robust blogging platform available today. Part of the reason for the success and “staple” status of Wordpress is due to the availability of thousands of plugins that can take your blogging experience from novice to pro overnight.
Why I Hate Social Media - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=137393
Far from being interesting (unless you enjoy following mutually referencing bloggers who blog about blogging), social media is just an excuse. It is... the old marketing industry's latest excuse to waste more money on bad ideas and lazy thinking.
Artigo de Matt Jones no Advertising Age
Legistalker
http://legistalker.org/
WA State Congressional delegation tracker
Legistalker combs a variety of news, social networking, and government sites to pool information about members of the U.S. Congress. Searching for a Senator or Representative will return mentions of that individual in the media, Twitter updates, YouTube videos, Capitol Words—a nifty weighted cloud of the words they've used in interviews and floor speeches—and their voting record which includes what they've introduced and votes yes or no on.
Breaks down references to U.S. representatives and senators in the news, on Twitter, and on YouTube.
An accountable government requires an informed citizenry. Every day, Congress relies more and more on the Internet to communicate with the world. Legistalker makes it easy for you to stay on top of what your elected officials say and how they vote. Legistalker was created by Forum One Communications as an entry for the Apps for America competition. The ever-growing database is updated every 20 seconds, and relies on data from Twitter, YouTube, Capitol Words, literally hundreds of different news sources, and others.
10 Ways Universities Share Information Using Social Media
http://mashable.com/2009/07/15/social-media-public-affairs/
Como usan algunas universidades al social media
Universities are constantly exploring new ways to use social media to fulfill their missions of engaging and sharing knowledge with their constituents. Below are just 10 highlights of how universities are using social media for public affairs. As always, please share other examples you have used or come across in the comments below.
Cato Unbound » Blog Archive » Not an Upgrade — an Upheaval
http://www.cato-unbound.org/2009/07/13/clay-shirky/not-an-upgrade-an-upheaval/
Clay Shirky - a man who can tease out the issues that affect us in publishing with exquisite precision. change Journalism for Scholarly Publishing and you have the issues that face us today...
The hard truth about the future of journalism is that nobody knows for sure what will happen; the current system is so brittle, and the alternatives are so speculative, that there’s no hope for a simple and orderly transition from State A to State B. Chaos is our lot; the best we can do is identify the various forces at work shaping various possible futures. Two of the most important are the changing natures of the public, and of subsidy. As Paul Starr, the great sociologist of media, has often noted, journalism isn’t just about uncovering facts and framing stories; it’s also about assembling a public to read and react to those stories. A public is not merely an audience. For a TV show with an audience of a million, no one cares whether it’s the same million every week — head count rules. A public, by contrast, is a group of people who not only know things, but know other members of the public know those things as well. Both persistence and synchrony matter, because journalism is
This will not replace the older forms journalism, but then nothing else will either; both preservation and simple replacement are off the table. The change we’re living through isn’t an upgrade, it’s a upheaval, and it will be decades before anyone can really sort out the value of what’s been lost versus what’s been gained. In the meantime, the changes in self-assembling publics and new models of subsidy will drive journalistic experimentation in ways that surprise us all.
"This will not replace the older forms journalism, but then nothing else will either; both preservation and simple replacement are off the table. The change we’re living through isn’t an upgrade, it’s a upheaval, and it will be decades before anyone can really sort out the value of what’s been lost versus what’s been gained. In the meantime, the changes in self-assembling publics and new models of subsidy will drive journalistic experimentation in ways that surprise us all."
10 things you should cover in your social networking policy | 10 Things | TechRepublic.com
http://blogs.techrepublic.com.com/10things/?p=875
Get the key facts on a wide range of technologies, techniques, strategies, and skills with the help of these concise, need-to-know lists.
72 Sets of Free Social Bookmarking Icons - Icons - Geek Sucks
http://www.geeksucks.com/icons/72-sets-of-free-social-bookmarking-icons.htm
Eye-catching social bookmarking icons are a big plus point for a website. If social bookmarking icons are attractive then probabilities of website visitors clicking on them get increases which help everybody to split, promote and bookmark your content. So, for my website visitors I have gathered a huge set of collection of social bookmarking icons. In the rest part of my article, you will see the collections of my social bookmarking icons that I found after spending lots of time and labor and I expect you will find your desire one from here to include in your blog. Extended Set of Social Iconst
Haven't seen a lot of these before.
How to Behave: New Rules for Highly Evolved Humans
http://www.wired.com/culture/lifestyle/magazine/17-08/by_index
Funny compendium by Wired
Twitter’s Internal Strategy Laid Bare: To Be “The Pulse Of The Planet”
http://www.techcrunch.com/2009/07/16/twitters-internal-strategy-laid-bare-to-be-the-pulse-of-the-planet/
Fascinating internal twitter docs - via Stefan
“If we had a billion users, that will be the pulse of the planet.
Twitter's strategy leaked by Arrington
Does Social Networking Breed Social Division? - Gadgetwise Blog - NYTimes.com
http://gadgetwise.blogs.nytimes.com/2009/07/09/does-social-networking-breed-social-division/
Studies suggest that users of Facebook and MySpace are breaking down along class and racial lines.
"Is the social media revolution bringing us together? Or is it perpetuating divisions by race and class?" (NYT)
Alimentan las redes sociales las divisiones del mundo real? Articulo en el Nwe York Times, basado en la investigacion de Danah Boyd, investigadora del Harvard Law School’s Berkman Center for Internet and Society
(2009, NYTimes) Article about recent research suggesting there is classism in the use of social media. The quality of the reporting is very weak - hard to say if I agree with the conclusions.
How hetero? - Stockholm Pride 2009
http://www.stockholmpride.org/howhetero/
As part of the celebrations for Stolkholm Pride 2009, this cool website gives you your very own "heterosexual" rating through the evaluation of keywords found in your Twitter posts. Very amusing and easy to use.
How hetero are you?
This site analyzes Twitter feeds to determine how the percentage hetero of the tweeter. It's meant to make users think about heterosexual norms and how they affect the gay and lesbian community.
The Future of Search: Social Relevancy Rank
http://www.readwriteweb.com/archives/future_of_search_social_relevancy_rank.php
Real-time Web search (of streams of activities) is a hot topic right now. Everyone, including Google and Microsoft, recognizes the value of using trusted contacts as filters. What was once called social search is now called real-time search, but this time it will really happen. First, it will be applied to streams and then to the Web in general.
Here is an idea so obvious that it is surprising Twitter has not implemented it already: front-load search results with people you follow. When you search for, say, "Wilco" on Twitter today, the results are in the chronological order. That is not really relevant because you do not know who most of these people are. But if instead you could see people you follow, the search results would be much more useful.
How Twitter's Staff Uses Twitter (And Why It Could Cause Problems)
http://www.readwriteweb.com/archives/twitters_staff_may_not_use_twitter_like_you_do_tha.php
@Pogue twitter staff believes twitter best used for casual conversations, not serious archiving etc. :) http://bit.ly/3bXAXn [from http://twitter.com/marshallk/statuses/2094867969]
Twitter team members don't follow very many other people, they aren't following many of the top developers in their own community, and they don't even Tweet very much.
Case Study: The Barack Obama Strategy
http://www.slideshare.net/socialmedia8/case-study-the-barack-obama-strategy
The Barack Obama Strategy
Los 100 usuarios de Twitter que escriben en español que deberías seguir
http://alt1040.com/2009/06/los-100-usuarios-de-twitter-que-escriben-en-espanol-que-deberias-seguir
I'm usually wary of top 100 lists that I find on the front page of Delicious, but I've been looking for ways to keep up with Spanish.
Los 100 usuarios de Twitter que escriben en español que deberías seguir
CEOs Who Use Twitter: Tweets from the Chiefs - BusinessWeek
http://images.businessweek.com/ss/09/05/0508_ceos_who_twitter/
In August 2008 we reported on 18 chief executives who use the microblogging application Twitter to clue customers in on new services, help them with questions about their products, and generally get a little bit personal with customers, business associates, and the public. Not even a year later, we bring you nearly 50 CEOs who find tweeting a personal and professional delight. Twitter's growth has been astounding. As of August, for example, Digg founder Kevin Rose had only 61,000 "followers"— people who sign up to view a certain Twitter user's tweets—but now he has more than 600,000. So read on to learn how Virgin Group's Richard Branson, Zappos.com's Tony Hsieh, and dozens more CEOs harness the simple powers of Twitter.
Dozens of CEOs who find Twitter to be a personal and professional delight. Here's how they use the service, and who they like to follow
In August 2008 we reported on 18 chief executives who use the microblogging application Twitter to clue customers in on new services, help them with questions about their products, and generally get a little bit personal with customers, business associates, and the public. Not even a year later, we bring you nearly 50 CEOs who find tweeting a personal and professional delight. Twitter's growth has been astounding. As of August, for example, Digg founder Kevin Rose had only 61,000 "followers"— people who sign up to view a certain Twitter user's tweets—but now he has more than 600,000.
MediaShift . How Journalists Are Using Twitter in Australia | PBS
http://www.pbs.org/mediashift/2009/05/how-journalists-are-using-twitter-in-australia147.html
Twitter became big news once journalists realized its power as a tool for breaking stories during the Mumbai Massacre in 2008. In the aftermath of the micro-blogging platform hitting the headlines, there was an explosion of professional journalists in the Twittersphere. This growth has been fueled by increasing mainstream awareness of the importance of social media to the future of a crisis-ridden industry and the elevation of Twitter as a platform for news dissemination, citizen journalism and audience interaction. So, how are journalists using Twitter? How is the service changing traditional reporting practices and what (if any) are the rules of engagement with the platform for professional journalists?
"So, how are journalists using Twitter? How is the service changing traditional reporting practices and what (if any) are the rules of engagement with the platform for professional journalists? I interviewed 25 of the journalists I follow on Twitter (most of them Australian with a smattering of South African and U.S. respondents) to find out first-hand."
Article by Julie Posetti about how journalists use Twitter - May 2009
Twitter became big news once journalists realized its power as a tool for breaking stories during the Mumbai Massacre in 2008. In the aftermath of the micro-blogging platform hitting the headlines, there was an explosion of professional journalists in the Twittersphere. This growth has been fueled by increasing mainstream awareness of the importance of social media to the future of a crisis-ridden industry and the elevation of Twitter as a platform for news dissemination, citizen journalism and audience interaction.
Twibbon.com - Start Something!
http://twibbon.com/
create icons to show support for causes on Twitter
twibbon.com is the easiest way to promote awareness of your cause on twitter. Create a twibbon in 3 easy steps and soon all your supporters will be proudly wearing their twibbons on their twitter profile images. Simply describe your cause and upload a twibbon image and we will do the rest.
33 Ways to Use LinkedIn for Business
http://webworkerdaily.com/2009/07/13/33-ways-to-use-linkedin-for-business/
Top 10 Great Social Sites for Movie Lovers
http://mashable.com/2009/07/18/movie-social-networks/
Global Advertising: Consumers Trust Real Friends and Virtual Strangers the Most | Nielsen Wire
http://blog.nielsen.com/nielsenwire/consumer/global-advertising-consumers-trust-real-friends-and-virtual-strangers-the-most/
The Nielsen Company, News, Press Releases, Nielsen Media Research, Nielsen Online, Nielsen Mobile
Online reviews -- here we come.
http://www.zooloo.com/
http://www.zooloo.com/
The complete online environment for everyone, built around your domain name.
ZooLoo Аггрегатор. Все в одном...
Bantam
http://www.bantamlive.com/
Bantam - Red social en tiempo real
CRM with Live Social elements added
What the F**K is Social Media: One Year Later
http://www.slideshare.net/mzkagan/what-the-fk-is-social-media-one-year-later
Twitter for Beginners: 5 Steps for Better Tweeting
http://mashable.com/2009/07/20/twitter-new-users/
Here are five steps for new users to take in order to make the Twitter experience more enjoyable from the beginning.
트위터에서
The Most Engaged Brands On The Web
http://www.techcrunch.com/2009/07/20/the-most-engaged-brands-on-the-web/
What big brands do the best job with social media? A new study by analyst Charlene Li of the Altimeter Group and Wetpaint ...
What big brands do the best job with social media? A new study by analyst Charlene Li of the Altimeter Group and Wetpaint ranks the top 100 brands by social media engagement. You can find the report embedded below or on ENGAGEMENTdb, which was presumably created with Wetpaint’s site-creation software.
Ranks the top 100 brands by social media engagement - claims level is tied to revenue growth (correlation does not mean causation?)
A new study by analyst Charlene Li of the Altimeter Group and Wetpaint ranks the top 100 brands by social media engagement. Contains report
12 Rules For Bringing 'Social' To Your Business | SocialComputingJournal.com
http://socialcomputingjournal.com/viewcolumn.cfm?colid=833
Sharing on Facebook Now More Popular than Sharing by Email
http://mashable.com/2009/07/20/facebook-sharing-data/
"Facebook now dominates sharing, with 24 percent of shares from the widget consisting of users posting items to the social network. That handily beats out email (11.1 percent) and Twitter (Twitter) (10.8 percent), making the world’s most popular social network also the most popular service for sharing content."
How do you know which social sites are most popular? Aside from looking at the raw traffic numbers, a good indicator is data about which sites are seeing the
Facebook - 24% Email -11% Twitter - 11%
"According to AddToAny, Facebook now dominates sharing, with 24 percent of shares from the widget consisting of users posting items to the social network. That handily beats out email (11.1 percent) and Twitter (10.8 percent), making the world’s most popular social network also the most popular service for sharing content. This is undoubtedly welcome news at Facebook, as the site continues to emphasize sharing and readies its own real-time search engine."
krapet přehnané, ale stejnak krapet zajímací :)
card.ly » Home
http://card.ly/
Make your "tiny" portfolio online in which you'll be able to integrate your networks (Facebook, Twitter, YouTube, etc.), a little about you and how to contact you. Choose between many nice skins and features.
Social Media Brand Engagement Database - ENGAGEMENTdb
http://www.engagementdb.com/
Want to know not just what companies are doing on the social web but how well they're doing it? We have brought you just the tool to measure and monitor brand engagement: for the first time ever, ENGAGEMENTdb ranks the world's most valuable brands based on how they leverage social media to interact with customers.
17 Ways to connect with local twitterers
http://www.goldenblogging.com/17-ways-to-connect-with-local-twitterers/
Social Media Brand Engagement Report - ENGAGEMENTdb
http://www.engagementdb.com/Report
World's first report ranking the top brands' use of and engagment with social media tools.
Social media database showing customer engagement by brand.
interesting chart might have more info
50 Social Service and Bookmarking Icon Sets for Bloggers : Speckyboy Design Magazine
http://speckyboy.com/2009/07/20/50-social-service-and-bookmarking-icon-sets-for-bloggers/
Social Service and Bookmarking Icon Sets
There are many elements of blogging that are essential, the most important is the ability to share your posts and information with a wider audience, and we accomplish this via the many social bookmarking services (digg, delicious, twitter…) that are available. Finding a bookmarking iconset that fits into your theme can be difficult or maybe you don’t want the boring or the bland, but you want an iconset that has been designed by a high quality designer and has something distinctive and original. Below you will find such iconsets.
http://mashable.com/2009/07/21/facebook-connect-new/
http://mashable.com/2009/07/21/facebook-connect-new/
ts containing links can automatically be encoded with Awe.sm, for users of that service.
New Study Finds Correlation Between Social Media and Financial Success
http://www.readwriteweb.com/archives/new_study_finds_correlation_between_social_media_and_financial_success.php
A new study released by enterprise wiki provider Wetpaint and the Altimeter Group shows that the brands most engaged in social media are also experiencing higher financial success rates than those of their non-engaged peers. To determine this relationship, the study focused on 100 companies from the 2008 BusinessWeek/Interbrand Best Global Brands survey and the various social media platforms they used like Facebook, Twitter, blogs, wikis, and forums. Although it's difficult to prove for certain that the companies' involvement in social media has led to their increased revenues, the implication behind the new data is that it has.
La première étude qui montre qu'il y a un lien entre l'utilisation des social medias et les résultats financiers des entreprises. A montrer aux marques pour les motiver à s'impliquer dans la plateforme
10 Ways to Use Social Media to Pick a College
http://mashable.com/2009/07/20/social-media-colleges/
Here are 10 social media resources for high school students (and their parents) to use in order to find out more about what college life is really like at the school they plan to attend.
32 Ways to Use Facebook for Business
http://webworkerdaily.com/2009/07/21/32-ways-to-use-facebook-for-business/
reading the Facebook rules regarding business accounts.
first bookmark
Facebookをビジネスで利用する32の手順
Stuff To Tweet » The Hippest Tweets on the Web
http://stufftotweet.com/
bunch of great stuff to waste time on
Yes, Your Social Media Strategy Needs Design - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/07/yes_your_social_media_strategy.html
harvard business - social strategy / harvard biznes
100 Serious Twitter Tips for Academics | Best Colleges Online
http://www.bestcollegesonline.com/blog/2009/07/21/100-serious-twitter-tips-for-academics
The following tips will help you know just how to get started using Twitter in academia, teach you etiquette, offer strategies and benefits, provide suggestions for specific ways to use Twitter, list tools to use with Twitter, and more.
Twitter 101 for Business — A Special Guide
http://business.twitter.com/twitter101
A mini site from Twitter explaining what Twitter is and why individuals and organizations may want to use it.
This is a great guide for twitters and business twitters!
Social Network Icon Pack · Komodo Media
http://www.komodomedia.com/blog/2009/06/social-network-icon-pack/#icons
CHART OF THE DAY: How People Share Content On The Web
http://www.businessinsider.com/chart-of-the-day-social-networking-sites-dominate-sharing-2009-7
According to AddToAny, a company that provides Web publishers tools to let their users share content, more people use Facebook to share links than any other service -- including, to our surprise, email.
via passitalong Quote: Report in the Silicon Alley Insider on why people share online. Shows how Facebook is a preferred method but twitter gaining on them quickly and with far fewer users.
Gráfico mostrando como as pessoas compartilham conteúdo na web. A fatia maior é do Facebook (24%)
Just a nice overview of what's out there and how popular they are.
10 Ways Universities Are Engaging Alumni Using Social Media
http://mashable.com/2009/07/23/alumni-social-media/
act.ly - Start a Twitter Petition
http://act.ly/
** Posted using Viigo: Mobile RSS, Sports, Current Events and more **
Musicians on Twitter: 100+ Artists That Tweet
http://mashable.com/2009/07/08/twitter-musicians/
Musicians on Twitter
Musician's that Tweet - from Mashable
As the industry changes, so have the methods by which music is promoted. Traditional marketing is being replaced by artists and bands using social media sites like Twitter (Twitter) to engage fans, promote their work, and connect with others. The modern web and the future of the music industry seem almost inextricably intertwined in terms of marketing, listening, communicating, and purchasing. Twitter is one of the many ways for people to instantly and quickly communicate, and artists are taking advantage of its vast potential. Is your favorite artist tweeting? Here are over 100 musicians who tweet to keep fans and friends informed. Tell us about additional musicians you’re following in the comments.
Mashable Mind Map: What is the Future of Blogging?
http://mashable.com/2009/07/07/future-of-blogging/
A little over five years ago, sites like Typepad (TypePad), Blogger (blogger) and WordPress (WordPress) dazzled by empowering anyone to instantaneously share his or her thoughts with the world
The Social Data Revolution(s) - Now, New, Next - HarvardBusiness.org
http://blogs.harvardbusiness.org/now-new-next/2009/05/the-social-data-revolution.html
Successful interactions have become genuine communication with near-instantaneous feedback. For example, PayScale allows users to retrieve real-time salary reports based on their job title, location, education, and experience-but only after they have contributed their own data. As the expectations of users change, firms must spend more time developing incentive systems that will entice more users to participate. Consequently, the online world is beginning to be ruled by the expectations of the users. No longer is it sufficient for a search engine to cough up some hotels across the world when a weary traveler is looking for a good deal in Bangkok! As these consumer expectations shift, companies that want to stay relevant have no choice but to accept the ideas of the consumer revolution as swiftly as possible. For users, switching costs are cheap
Successful interactions have become genuine communication with near-instantaneous feedback. For example, PayScale allows users to retrieve real-time salary reports based on their job title, location, education, and experience-but only after they have contributed their own data. As the expectations of users change, firms must spend more time developing incentive systems that will entice more users to participate. Consequently, the online world is beginning to be ruled by the expectations of the users. No longer is it sufficient for a search engine to cough up some hotels across the world when a weary traveler is looking for a good deal in Bangkok! As these consumer expectations shift, companies that want to stay relevant have no choice but to accept the ideas of the consumer revolution as swiftly as possible. For users, switching costs are cheap
In 2009, more data will be generated by individuals than in the entire history of mankind through 2008. Information overload is more serious than ever. What are the implications for marketing?
People trust people not advertising in product choices
In 2009, more data will be generated by individuals than in the entire history of mankind through 2008.
Supposedly humans will create more data in 2009 than in all time up to 2008. Not sure where that data comes from
MediaPost Publications Study: Social Media Pays 07/21/2009
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=110120
Introduction to the Real Time Web - ReadWriteWeb
http://www.readwriteweb.com/archives/introduction_to_the_real_time_web.php
Real-time information delivery is fast emerging as one of the most important elements of our online experience. No more waiting for the Pony Express to deliver a parcel cross-country, no more waiting for web services to communicate from one polling instance to another. This is information being available to you at nearly the moment it's produced, whether you're watching for it or not. Just this afternoon, Google declared real-time search to be one of the biggest unsolved challenges it faces. This morning the NYTimes put a link to a new real-time view of all its news stories on the front page of its site. Last night Facebook announced a new feature that will let users be notified instantly when their friends interact with media related to themselves on the site. This is big stuff, but what does it all mean? We offer below a collection of readings on the real-time web.
Real-time information delivery is fast emerging as one of the most important elements of our online experience. No more waiting for the Pony Express to deliver a parcel cross-country, no more waiting for web services to communicate from one polling instance to another. This is information being available to you at nearly the moment it's produced, whether you're watching for it or not.
105 Examples of Clean and Minimal Twitter Apps | SingleFunction
http://singlefunction.com/105-examples-of-clean-and-minimal-twitter-apps/
5 Events That Have Used Social Media for a Good Cause
http://mashable.com/2009/04/02/social-media-charity-events/
Best point is #5, which observes that giving a personal touch vastly increases the chances of raising significant amounts of money.
HOW TO: Start a Petition on Twitter
http://mashable.com/2009/07/21/twitter-petitions/
Petitions are one of the most valuable tools organizers have to gather support for a cause and demonstrate the strength behind it. Even if they’re not always ultimately successful in enacting their goal, petitions are an amazing way to bring people together around an issue, spread awareness, and show others how many people care about a cause.
Tips på bra naminsamlingstjänster för Twitter.
Who Uses Social Networks and What Are They Like? (Part 2)
http://www.readwriteweb.com/archives/who_uses_social_networks_and_what_are_they_like_part_2.php
In a recent study by Anderson Analytics, the demographics and psychographics of social networking users on Facebook, MySpace, Twitter, and LinkedIn were revealed. The ultimate goal was to provide marketers with information about users' interests and buying habits as related to their network of choice. The end result is a detailed look at the profiles and habits of social networking users on the web today. Here we'll delve into the details about the specific networks studied.
In a recent study by Anderson Analytics, the demographics and psychographics of social networking users on Facebook, MySpace, Twitter, and LinkedIn were revealed. The ultimate goal was to provide marketers with information about users' interests and buying habits as related to their network of choice. The end result is a detailed look at the profiles and habits of social networking users on the web today.
As we've heard before, Facebookers are older and better off. They are more likely to be married (40%), white (80%) and retired (6%) than users of the other social networks. They have the second-highest average income ($61,000) and an average of 121 connections. In general, there is no one area of interest for this group of social networkers. Out of 45 categories, national news, sports, exercise, travel, and home and garden skewed only slightly higher than the rest. This is likely because this network has the most users and contains a high number of users within each demographic. Facebookers are also extremely loyal: 75% say Facebook is their favorite site and 59% say they've increased their use in the past 6 months. - via Paula Sanchez
The Ultimate Guide for Everything Twitter Part II | Webdesigner Depot
http://www.webdesignerdepot.com/2009/07/the-ultimate-guide-for-everything-twitter-part-ii/
The Ultimate Guide for Everything Twitter Part II
We published the Ultimate Guide for Everything Twitter at just at the right time when everyone wanted to know about this Twitter thing, how to start using it, and how to sleeve it into their websites and blogs.
Foursquare: Why It May Be the Next Twitter
http://mashable.com/2009/07/25/foursquare-app/
Foursquare is by no means the first location-based social network to help you connect with friends using GPS via your mobile device. In fact, Brightkite was one of the first companies to really make a splash, combining location sharing, friend connections, and Twitter-like streams to create a photo and status update feed for your check-in history, and placestreams for each location. [Next Twitter? or NBT ?]
interesting
Eine gute Erklärung von Foursquare, einem Local Social Networking Spiel (oder so). Eine tolle Idee zum location based gaming/ location based ecommerce.
socialseek by sensidea
http://www.sensidea.com/socialseek/
>socialseek by sensidea
outil veille en ligne. appli adobe air
All the real-time social goodness in your city or anywhere. Stay in the scene with socialseek!
Haven't tried yet but looks like it's a good social tool.
HOW TO: Build Your Personal Brand on LinkedIn
http://mashable.com/2009/07/27/linkedin-personal-brand/
A comprehensive guide to help you build your personal brand on LinkedIn.
Dan Schwabel/mashable
Twitter is for old people, work experience whiz-kid tells bankers - Times Online
http://www.timesonline.co.uk/tol/news/uk/article6703399.ece
very cool story
Very relevant to sourcing and creating any type of media for YP. It gives me insight into what my (and other) children are on.
7 Secrets to Tweeting Your Corporate Culture
http://mashable.com/2009/07/27/twitter-corporate-culture/
follow us @BGChamber - we will keep you updated with ribbon cuttings, ground breakings and news around the South Central Kentucky area.
Why People Use Twitter - eMarketer
http://www.emarketer.com/Article.aspx?R=1007193
An interesting research on Twitter users. It would worth to know the findings while we add ourselves into the big number.
Twitter
According to the “Consumer Internet Barometer” from TNS and The Conference Board, 41.6% percent of Internet users who used Twitter did so to keep in touch with their friends. In addition, 29.1% used it to update their status, 25.8% to find news and stay updated, 21.7% for work purposes and 9.4% for research.
LinkedIn Gives You a Better Way to Brand Your Business
http://mashable.com/2009/07/27/custom-company-profiles/
Great site called Mashable - Social Media Guide with blogs and much more.
Template Twitter Strategy for Government Departments
http://www.scribd.com/doc/17313280/Template-Twitter-Strategy-for-Government-Departments
5 Easy Social Media Wins for Your Small Business
http://mashable.com/2009/07/28/social-media-small-business/
Digital Engagement | Director of Digital Engagement
http://blogs.cabinetoffice.gov.uk/digitalengagement/
Twitter guide written by UK Government
Government's Twitter guidelines in 20 pages (oh the irony)
Director of Digital Engagement
New government guidance has been published urging civil servants to use the micro-blogging site Twitter. Launched on the Cabinet Office website, the 20-page document is calling on departments to "tweet" on "issues of relevance or upcoming events". The website is already used by Downing Street, the Foreign Office and many individual MPs.
Template Twitter strategy for Government Departments
http://blogs.cabinetoffice.gov.uk/digitalengagement/post/2009/07/21/Template-Twitter-strategy-for-Government-Departments.aspx
/.../Finally, some of the benefits I've found of having this document in my armoury are: -To get buy-in, explain Twitter's importance to non-believers and the uninitiated, and face down accusations of bandwagon-jumping -To set clear objectives and metrics to make sure there's a return on the investment of staff time (and if there isn’t, we’ll stop doing it) -To make sure the channel is used consistently and carefully, to protect corporate reputation from silly mistakes or inappropriate use -To plan varied and interesting content, and enthuse those who will provide it into actively wanting to do so. -As a briefing tool for new starters in the team who will be involved in the management of the channel
34 Ways to Use YouTube for Business
http://webworkerdaily.com/2009/07/28/34-ways-to-use-youtube-for-business/
SOem tips on how to use youtube
http://webworkerdaily.com/2009/07/28/34-ways-to-use-youtube-for-business/ business socialmedia 11 youtube marketing entrepreneurship enpresa onlinemarketing social-media social 30
Social Media Best Practices - eMarketer
http://www.emarketer.com/Article.aspx?R=1007200
Social Media Best Practices - eMarketer
"In late 2008, MarketingSherpa surveyed social media marketers about the effectiveness of their practices. Large majorities rated social media marketing effective at influencing brand reputation, increasing awareness and improving search rankings and site traffic."
The “Must-Have” Tool Kit of Social Media Citizen
http://socialmediatoday.com/SMC/106772
Social Media Today is a moderated business community for the web's best thinkers on Social Media and Web 2.0
Top 15 Social Media Resources for Foodies
http://mashable.com/2009/07/30/social-media-foodies/
15 Useful Twitter Tools For Web Workers | FreelanceFolder
http://freelancefolder.com/15-useful-twitter-tools-for-web-workers/
If there was a popularity contest between social media platforms, I am sure Twitter would be the winner. Networking, trends, and search features all On its own,
Three Steps to Building an Online Brand - ReadWriteStart
http://www.readwriteweb.com/readwritestart/2009/07/three-steps-to-building-online-brand.php
Breakdown: The Five Ways Companies Let Employees Participate in the Social Web « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/07/15/three-ways-companies-let-employees-participate-in-the-soical-web/
"Consider this a supplement to my latest report on “How Companies Should Organize for Social Computing“. I continue to get questions from clients, and have spent time with more large brands are connecting with customers. Diving in further, I’ve noticed that there are five ways that companies allow employees to participate."
Repeets.com - Your Twitter Retweet Source
http://repeets.com/
Your Twitter Retweet Source
Is your social media expert really an expert? | The Home of Peter Shankman - Shankman.com
http://shankman.com/is-your-social-media-expert-really-an-expert/
There’s a new phenomena of people declaring themselves social media experts. We’ve actually heard from firms who pushed someone to become their resident social media expert because the person was on Facebook. There is no endorsement or accreditation to set apart legitimate industry leaders from bandwagon opportunists. Social media is a hot topic. We get it. And we don’t want to see people getting scammed by self-touting experts ready to make a quick buck. There are very few people who could, or should in all honesty, be called social media experts. We’re sharing this list with our networks, including those not yet involved in the social media world to give them a helpful guide.
Funny list of what NOT to look for in a social media expert. My fav: "#11. Any use of the term “MySpace” unless you’re only targeting 14-year-old males, or independent bands."
Three Instantly Effective Social Media Strategies - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/07/three_instant_social_media_sol.html
http://blogs.harvardbusiness.org/cs/2009/07/three_instant_social_media_sol.htmlc social marketing socialmedia social-media socialmediastrategy Ideas business internet web2.0 web webdesign twitter network Networks strategy
I saved this because everything is about business. Do I sabotage myself over that, or practice my craft?
If you've got an experienced social media team, a solid budget and an appetite for innovation, you can create an original online presence that engages your customers or supporters in an entirely new kind of online experience. But many organizations lack the time, budget or experience to start from scratch. That doesn't limit your social media options to a generic corporate news blog or a standard-issue Facebook page. Here are three great options for robust social media presences that let you manage cost and risk by building on existing tools and established best practices.
How Community Arts Organizations Are Using Social Media
http://mashable.com/2009/07/08/community-arts-organizations/
http://mashable.com/2009/07/08/community-arts-organizations/ comoascomunidadesdearteestausandoaredesocial social art arte mashable.com
As more diverse organizations dive into web marketing, for-profit organizations can learn well from their indie counterparts about experimentation and innovation online. A few notable community and arts groups have been inventive in their use of social media and truly collaborative in their outreach in ways that even the most seasoned corporate marketer can appreciate. Among the arts and community organizations using social media thoughtfully and in big ways (which aren’t necessarily representative of their limited budgets) are independent artists and companies in photography, film, modern art, radio and craft. They’ve capitalized on the audiovisual nature of the Web to showcase the storytelling and community-building aspects of their work, and the results are worth a pass-along.
The White House - Blog Post - WhiteHouse 2.0
http://www.whitehouse.gov/blog/09/05/01/WhiteHouse/
Tweetable Eats: What Street Vendors Can Teach Businesses About Twitter
http://mashable.com/2009/07/17/twitter-street-vendors/
Using Twitter for Business
Twitter may not be the sole driving source (no pun intended) behind the growth of street food vendors. But a growing number of street vendors have been leveraging Twitter in innovative and interesting ways.
A Brief and Informal Twitter Etiquette Guide
http://www.chrisbrogan.com/a-brief-and-informal-twitter-etiquette-guide/
The idea to write a brief and informal twitter etiquette guide came from my new friend Zaven, who asked whether, in some cases, people might just be behaving in a social structure that makes sense to their culture, but not mine. He might be right. With that as a motivator, here are some guidelines for Twitter to consider.
Manual de buenas maneras en Twitter
5 More Twitter Related Trends to Watch Right Now
http://mashable.com/2009/07/24/top-twitter-trends/
the twitter dynasty
When Do You Use Twitter Versus Facebook?
http://mashable.com/2009/08/01/facebook-vs-twitter/
also best buy not listening case #fail #customer experience
When to use Twitter versus vs Facebook
Twitter Vs Facebook - which is best?...
Soren Gordhamer is the author of Wisdom 2.0: Ancient Secrets for the Creative and Constantly Connected (HarperOne, 2009). His homepage is: www.sorengordhamer.com. You can follow him on Twitter.
HOW TO: Customize Your YouTube Channel
http://mashable.com/2009/08/02/customize-youtube-channel/
How the Old, the Young and Everyone in Between Uses Social Networks - eMarketer
http://www.emarketer.com/Article.aspx?R=1007202
social networks
Social Networking on Intranets (Jakob Nielsen's Alertbox)
http://www.useit.com/alertbox/social-intranet-features.html
Jakob Nielsen's Alertbox - a good source for Social Networking on Intranets
Social software is not a trend that can be ignored. It's affecting fundamental change in how people expect to communicate, both with each other and the companies they do business with. And companies can't just draw a line in the sand and say it's okay for employees to use Web 2.0 to communicate with customers, but it's not okay to use it when communicating with each other; Philips case study...
uccessful social media initiatives at many companies emerged from underground, grassroots efforts
"Perhaps more than any other corporate intranet innovation, social software technologies are exposing the holes in corporate communication and collaboration — and at times filling them before the (usually slow-moving) enterprise can fully grasp (and control) the flow." Also as I've said main times "But in truth, social software isn't really about the tools. It's about what the tools let users do and the business problems the tools address."
10 Questions to Evaluate a Social Media 'Expert' | Internet Marketing Strategy: Conversation Marketing
http://www.conversationmarketing.com/2009/07/10-questions-for-social-media-experts.htm
do i pass?
Excerpt: "If you know more than 5 people, chances are you now know someone who declares themselves a social media expert. How can you tell if someone's claim of expertise is legit? Here's my quick quiz."
ROI
The Journalist's Guide to Facebook
http://mashable.com/2009/08/03/facebook-journalism/
Sourcing information on Facebook
Facebook as a reporting tool for journalists.
Celebrities like Martha Stewart and Bill Gates might find Facebook (Facebook) high maintenance, but the world’s largest social networking site can be invaluable to journalists. Facebook gives reporters a means to connect with communities involved with stories, find sources, and generate leads. For media companies, Facebook is a way to build community and reach a larger audience.
useful for digc and jour
For Companies, a Tweet in Time Can Avert PR Mess - WSJ.com
http://online.wsj.com/article/SB124925830240300343.html
"We're getting to a point if you're not responding, you're not being seen as an authentic type of brand," says Mr. Brown.
A growing number of businesses are tracking social-media outlets such as Facebook and Twitter to gauge consumer sentiment and avert potential public-relations problems. Ford Motor Co., PepsiCo Inc. and Southwest Airlines Co., among others, are deploying software and assigning employees to monitor Internet postings and blogs. They're also assigning senior leaders to craft corporate strategies for social media.
FOR BLOG POST: Les cas d'une veille réussie
wing number of businesses are tracking social-media outlets such as Facebook and Twitter to gauge consumer sentiment and avert potential public-relations problems.
SocialSafe: Get Your Facebook Data Out of Facebook
http://mashable.com/2009/08/03/socialsafe/
SocialSafe is an effective, fun new application enabling Facebook users to manage their Facebook data offline on their home computer.
How to get your Facebook data out of Facebook.
What the F**k Is Social Media? Here’s an Answer
http://mashable.com/2009/08/03/what-is-social-media/
que es social media, un año despues... buenos consejos para posicionar tu producto.
Presentation on Social Media
A great primer on why social media is essential.s
The next time you need to explain the benefits of social media to someone, just send them this post and make sure they flip through the entire presentation.
What the F**k is social media? This presentation provides some answers.
62 Ways to Use Twitter for Business
http://webworkerdaily.com/2009/08/03/62-ways-to-use-twitter-for-business/
Twitter - das dürfte sich herumgesprochen haben, ist nicht nur das, was man darin sehen will, sondern auch das, was man daraus macht. Was für die Gegner Beschäftigungstherapie für Loser, ist für geschickte Kommunikatoren eine echte Perspektive für Networking und Marketing. Eine Liste auf den Punkt, was Twitter alles ist. vom Web Worker Daily, Meryl Evans.
Some suggestions on how to use Twitter for business.
Most of you know that Twitter can be used for much more than just announcing what you ate for breakfast. ...
HOW TO: Build Your Company’s Profile on LinkedIn
http://mashable.com/2009/08/03/linkedin-company-profile/
LinkedIn can be an enormously valuable way to attract top talent to your company, especially if you use all of the options available to you.
HOW TO: Deal With Social Networking Overload
http://mashable.com/2009/07/30/social-networking-overload/
1. Ask Yourself Why 2. Consider Your Purpose 3. Create Boundaries 4. Communicate Your Plan
Report: Social Networks Growing while Other Social Media Sites Stagnate and Decline
http://www.readwriteweb.com/archives/social_networks_growing_while_other_social_media_sites_stagnate_and_decline.php
After four surveys of active internet users, a group whose total estimated global audience is now 625 million (or one in thirteen of people worldwide!), UM found that the usage of social networks is on the rise.
Universal McCann has released a new report that looks at the state of social media today. Apparently, this trend is showing no sign of slowing down. In fact, it's still growing.
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.readwriteweb.com%2Farchives%2Fsocial_networks_growing_while_other_social_media_sites_stagnate_and_decline.php
apophenia: Would the real social network please stand up?
http://www.zephoria.org/thoughts/archives/2009/07/28/would_the_real.html
looks like an interesting categorization
danah maps three models of social networks: 1. Sociological "personal" networks 2. Behavioral social networks 3. Publicly articulated social networks
Stats Confirm It: Teens Don’t Tweet
http://mashable.com/2009/08/05/teens-dont-tweet/
Teens may not be tweeting, but there is some evidence here of other generations taking to it
One of the hardest dems to reach
Why Teens Don’t Tweet
http://mashable.com/2009/08/05/why-teens-dont-tweet/
Twitter’s different than Facebook (Facebook) or MySpace (MySpace) because Twitter is not about your friends. As I highlighted in my analysis of Twitter’s new homepage, Twitter is quickly becoming the epicenter of world events. Yes, you can update your status, but you can do that just as easily on Facebook. What you can’t do on other social media sites is learn about the #IranElection crisis in real-time. But does this really interest teenagers? Teenagers are notorious for being terrible at social engagement, voting, and keeping up with the news. While I don’t want to typecast an entire age demographic, I can say this with confidence: Teens, more than any other age group, care about their friends.
We struck a nerve with a lot of people this morning with our article Stats Confirm It: Teens Don't Tweet. In it, we explained how a recent Nielsen report shows
deographic breakdown
Twitter Bird ImageWe struck a nerve with a lot of people this morning with our article Stats Confirm It: Teens Don’t Tweet. In it, we explained how a recent Nielsen report shows that only 16 percent of Twitter (Twitter) users are under 25. The response was overwhelming – especially from teenagers who currently use Twitter.
15 More Fantastic Social Media Resources for Foodies
http://mashable.com/2009/08/05/social-media-foodie-sites/
Social media en eten. Waarom niet? Als je van lekker eten houd, dan kun je je vingers aflikken bij al deze sites waar je ervaringen kunt delen, nieuwe recept ideeën kunt opdoen, en gewoon kunt babbelen met andere liefhebbers
** Posted using Viigo: Mobile RSS, Sports, Current Events and more ** Last week, we brought you a list of the top 15 resources for foodies across the social web. But food lovers have really taken to t
Mashable's Twitter Guide Book Now Available for Download
http://mashable.com/2009/08/05/twitter-guide-book-download/
Helpful resource on Twitter
Mashable's Twitter Guide Book, a one-stop shop for getting up to speed with everything Twitter, is now available for download.
Twitter is Not Your Average Social Network
http://mashable.com/2009/06/02/twitter-users-dont-tweet
@maedelmaedel: "Twitter is more like Wikipedia than a social network - 10% of the user create 90% of the content http://bit.ly/r6dT5" (from http://twitter.com/maedelmaedel/status/3145407508)
Reading: "Twitter is Not Your Average Social Network" ( http://bit.ly/qq96k ) [from http://twitter.com/markivey/statuses/2036292159]
"Twitter is not so much about connecting with your friends, it’s about broadcasting information." http://is.gd/MqDp [from http://twitter.com/doktordab/statuses/2005864086]
"25% of Twitter users don’t tweet at all, while 50% of users tweet less than once every 74 hours... witter really is more like Wikipedia than, say, Facebook."
90% tweets from 10% of users
20 Simple Productivity Tools for Bloggers
http://mashable.com/2009/08/06/blogging-productivity-tools/
Några av verktygen i den här artikeln verkar intressanta att kolla vidare på.
20 Simple Productivity Tools for Bloggers
You don’t have to subscribe to the cult of GTD, shave your head and donate all your possessions to David Allen to improve your blogging workflow. Even taking a small amount of time to add some new discoveries to your toolkit now and then can reap long-lasting benefits. Take a look at this list of apps, extensions and other tools that aim to help you save time as a web writer.
Take a look at this list of apps, extensions and other tools that aim to help you save time as a web writer.
9 Strategies for Finding Incredible Content
http://www.searchenginejournal.com/9-stratgies-for-finding-incredible-content/11271/
articulo intersante
REcherche de contenus pertinents
Finding great content online from a social media and search marketer’s standpoint is a very vital aspect to building out ...
Finding great content online from a social media and search marketer’s standpoint is a very vital aspect to building out social accounts, writing blog posts, researching target markets, link acquisition, and blogger outreach. The following 9 sites and mashups are ways to help facilitate the discovery of great content.
It's SO over: cool cyberkids abandon social networking sites | Media | The Guardian
http://www.guardian.co.uk/media/2009/aug/06/young-abandon-social-networking-sites
5% drop in 18-24 using social networking sites like facebook
Authority Rules: The 10 Rock-Solid Elements of Effective Online Marketing
http://authorityrules.com/
copyblogger eBook with links to dig deeper on developing online authority.
When it comes to online marketing… Authority is what works.
Social Media Optimization: 16 Rules Revisited - Online Marketing Blog
http://www.toprankblog.com/2009/08/social-media-optimization-redux/
16 Rules For Social Media Optimization Revisited: http://bit.ly/3sAWrk Good piece that stands out from the noise. [from http://twitter.com/dhinchcliffe/statuses/3153279367]
"Guidelines for marketing with social media aren’t all that new. In 2006 five members of the digital marketing community collaborated on 16 rules for “social media optimization”. Fast forward to nearly 2010 and social media has begun to take a more significant role in the marketing mix."
16 Rules For Social Media Optimization Revisited
Twitter is Top Social Media Platform at Fortune 100 Companies
http://mashable.com/2009/08/03/twitter-fortune-100/
"Lots of big brands are embracing social media, but which platform is most popular? At least as far as Fortune 100 companies go, Twitter (Twitter) easily takes the top spot, according to a recent study from PR firm Burson-Marsteller. "
Lots of big brands are embracing social media, but which platform is most popular? At least as far as Fortune 100 companies go, TwitterTwitter easily takes the top spot, according to a recent study from PR firm Burson-Marsteller.
Lots of big brands are embracing social media, but which platform is most popular? At least as far as Fortune 100 companies go, TwitterTwitter easily takes the
105 Twitter Apps for PR
http://www.pamil-visions.net/105-twitter-apps/22870/
Twitter is no longer a little known platform for bloggers to communicate on. These days, even large corporations are realizing something many smaller businesses have known for a while . . . Twitter is a powerful PR tool.
Bulletin August/September 2009
http://asis.org/Bulletin/Aug-09/AugSep09_Crumlish.html
social media antipatterns and fuckups
The Information Architecture of Social Experience Design: Five Principles, Five Anti-Patterns and 96 Patterns (in Three Buckets)
Designing and building a successful social website or application is no mean feat. Adding a social dimension to an existing experience is trickier still. Nevertheless, the skills to do so are well worth cultivating, as the ubiquitous, pervasive, massively interconnected world of the Internet and allied digital networks, such as mobile SMS (short message service) connections, have unlocked a growing panoply of opportunities for social relationships, remote presence, real-time interactions and the capacity for self-organized groups of people to coordinate their behavior and collaborate on changing the world.
Five Principles Of the myriad principles we've unearthed so far, five cut across the entire experience: Pave the Cowpaths Talk Like a Person Play Well with Others Learn from Games Respect the Ethical Dimension
Tweet Blocker - Cleaning up the Twitterverse
http://tweetblocker.com/
Herramienta para poder detectar qué followers pueden ser spam
Use TweetBlocker to remove spam from your account. Developer API available.
Cleaning up the Twitterverse
Cody Brown - MySpace is to Facebook as Twitter is to ______
http://codybrown.name/2009/08/06/myspace-is-to-facebook-as-twitter-is-to-______/
pretty brilliant prognosis on the future of social networking
The past few weeks have come with two major reveals for the weirdos who follow online social networks. The first was big news. Twitter’s internal documents leaked and the identity-crisis of earth’s most popular start-up is now public. The second was more under the radar but just as important. In a memo that went out to staff, the CEO of MySpace admitted that their users are caught between three competing notions of what MySpace is or should be.
Facebook was one of the first social networks to emphasize genuine identity insofar as they required full names, university email addresses, and deleted accounts that used aliases. The second was pragmatic. Facebook launched in a single target market. In this case, of course, it was Harvard. What this enabled was a less abstract more manageable mission. Instead of having to define what an ‘online social networking space’ was supposed to be for everyone, Zuckerburg just had to answer for Harvard.
Shownar
http://www.shownar.com/
Mia points out this idea could be used to pick up buzz around Museum content online e.g. online exhibitions & objects
Shownar tracks the online buzz around BBC shows.
BBC prototype tracking online buzz and discussions around BBC shows. Cool.
A new prototype from the BBC tracking the online buzz around telly and radio.
Shownar tracks the online buzz around BBC shows. It's an experimental prototype
Learning to Text: Don’t LOL at Death, and Other Tips - WSJ.com
http://online.wsj.com/article/SB10001424052970203674704574328920789548170.html?mod=yhoofront
Quick! Tell Us What KUTGW Means
http://online.wsj.com/article/SB10001424052970203674704574328920789548170.html?mod=yhoofront
In many offices, a working knowledge of text-speak is becoming de rigueur. And at home, parents need to know the lingo in order to keep up with—and sometimes police—their children.
Facebook Is Now the Fourth Largest Site In The World
http://www.techcrunch.com/2009/08/04/facebook-is-now-the-fourth-largest-site-in-the-world/
The global rise of Facebook is nothing less than astounding. In the month of June alone it gained 24 million unique visitors worldwide, compared to the month before, for a total of 340 million unique visitors worldwide. It is now the fourth largest site in the world, trailing only Google, Microsoft, and Yahoo sites, according to comScore (see table below). Facebook itself only officially acknowledges 250 million active registered users (but you don’t have to be a registered user to visit some Facebook pages).
Seth's Blog: "All I do is work here"
http://sethgodin.typepad.com/seths_blog/2009/07/all-i-do-is-work-here.html
Seth Godin sums up the sentiment that when it comes to the brand you work for, the buck always stops with you...even if the true responsibility for your brand's shortcomings arise from a different team/divison/location/etc.
Advice for both employees and employers
Twenty-Five Interesting Ways to use Twitter in the Classroom
http://docs.google.com/present/view?id=dhn2vcv5_118cfb8msf8
10 Harsh Truths About Corporate Blogging | How-To | Smashing Magazine
http://www.smashingmagazine.com/2009/08/09/10-harsh-truths-about-corporate-blogging/
Tien vuistregels voor bloggende bedrijven. De voornaamste is: ga uit van een langetermijn verbintenis en wees eerlijk.
Next Big Sound
http://nextbigsound.com/
Track how millions of fans interact with online music everyday.
mostra quando as bandas são mais ouvidas no last.fm, myspace e iLike
Free Ebooks on Marketing, Social Media, Business, Blogging and More
http://dannybrown.me/ebooks/
Number of Social Networking Users Has Doubled Since 2007
http://mashable.com/2009/07/28/social-networking-users-us/
With Facebook, Twitter (Twitter), LinkedIn (LinkedIn), and other social networking sites growing rapidly, it’s not too surprising that on the whole, the number of social networking users has doubled since 2007. Specifically, 55.6 million adults – or just less than 1/3rd of the population – in the US now visit social networks at least monthly, according to a new report from Forrester Research. That’s up from just 15 percent of adults in 2007, and around 18 percent last year.
With Facebook, TwitterTwitter, LinkedInLinkedIn, and other social networking sites growing rapidly, it’s not too surprising that on the whole, the number of social networking users has doubled since 2007.
55.6 million adults – or just less than 1/3rd of the population – in the US now visit social networks at least monthly, according to a new report from Forrester Research. That’s up from just 15 percent of adults in 2007, and around 18 percent last year.
Facebook Acquires FriendFeed (Updated)
http://www.techcrunch.com/2009/08/10/facebook-acquires-friendfeed/
buying the little guy ... more annoyence from FB?
キタコレ!
Facebook Acquires FriendFeed (Updated) by Jason Kincaid on August 10, 2009. Includes interview.
Presumably FriendFeed will end up being incorporated into FB interface? At this point details on the acquisition are still very sparse, but it’s clearly a good match. Over the last year or so, Facebook has “borrowed” quite a few features that FriendFeed popularized, including the ‘Like’ feature and an emphasis on real-time news updates
"Facebook has acquired FriendFeed, we’ve learned. We’re gathering details now. At this point details on the acquisition are still very sparse, but it’s clearly a good match. Over the last year or so, Facebook has “borrowed” quite a few features that FriendFeed popularized, including the ‘Like’ feature and an emphasis on real-time news updates."
Techcrunch: Facebook has acquired FriendFeed, we’ve learned. We’re gathering details now.
JustBought.it - Crowd Powered Shopping
http://justbought.it/
** Posted using Viigo: Mobile RSS, Sports, Current Events and more **
Full-screen I #justbought 46" longboard http://jb.ly/bnzx from www.stubbiesbaynation.com in Dallas US
Ferramenta usando Google Maps para shopping local
10 Ways to Archive Your Tweets
http://www.readwriteweb.com/archives/10_ways_to_archive_your_tweets.php
Did you know that your tweets have an expiration date on them? While they never really disappear from your own Twitter stream, they become unsearchable in only a ...
" At first, Twitter held onto your tweets for around a month, but as the service grew more popular, this "date limit" has dramatically shortened. According to Twitter's search documentation, the current date limit on the search index is "around 1.5 weeks but is dynamic and subject to shrink as the number of tweets per day continues to grow."
5 Tips For Getting More from Facebook | Small Business Marketing Blog from Duct Tape Marketing
http://www.ducttapemarketing.com/blog/2009/08/10/5-tips-for-getting-more-from-facebook/
In continuing with my series of quick social media tips (check out 5 tips for LinkedIn) I’m covering some tips for business use of Facebook here. I’ve actually written about some of these tips in great detail before, but this can act as a quick primer for folks who like their info snack sized like this
In continuing with my series of quick social media tips (check out 5 tips for LinkedIn) I'm covering some tips for business use of Facebook here. I've actually
10 Creative Contests Powered by Social Media
http://mashable.com/2009/08/11/social-media-contests/
Future of PR: When Agencies Represent Communities –Not Brands
http://www.web-strategist.com/blog/2009/03/29/future-of-pr-when-agencies-represent-communities-not-brands/
From Web Strategy by Jeremiah Owyang
Future of PR? When agencies represent communities, not brands: http://twurl.nl/p1js6t [from http://twitter.com/markivey/statuses/1418258374]
With communities in the driver seat over product, a shift will happen as communities can define the spec of future products and therefore multiple brands will bid for their business. As a result, we should expect the agency model to flip over, where PR agencies start to represent communities of customers –rather than brands.
Communities will continue to gain more and more power as they lean on each other to make decisions, support each other, and share their lifestyle. What happens to agencies that traditionally serve brands? With communities in the driver seat over product, a shift will happen as communities can define the spec of future products and therefore multiple brands will bid for their business. As a result, we should expect the agency model to flip over, where PR agencies start to represent communities of customers –rather than brands.
Gartner Hype Cycle 2009: Web 2.0 Trending Up, Twitter Down
http://www.readwriteweb.com/archives/gartner_hype_cycle_2009.php
Trends and twitter decline
Gartner is a key authority on technology in industy. I actually disagree with their evaluation
Web 2.0 Trending Up, Twitter Down
Here we go again with Web 2.0
Designing for Social Traction (slide deck) - Bokardo
http://bokardo.com/archives/designing-for-social-traction-slide-deck/
great presentation slides.. very valuable!
Presentation by Joshua Porter. "each part focusing on a specific problem in software. Each problem is a major hurdle in what I call the usage lifecycle, or the stages people go through as they use and adopt software over time."
Social Web Design by Joshua Porter
Facebook’s New Privacy Features: A Complete Guide
http://mashable.com/2009/08/12/facebook-privacy-features/
From Corporate to Personal: A Breakdown Of The Four Types of Twitter Profiles « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/07/30/from-corporate-to-personal-the-four-types-of-social-media-profiles/
twitter socialmedia
Building a Twitter book
apophenia: Teens Don't Tweet... Or Do They?
http://www.zephoria.org/thoughts/archives/2009/08/06/teens_dont_twee.html
Yesterday, Mashable reported Nielsen's latest Twitter numbers with the headline Stats Confirm It: Teens Don't Tweet. This gained traction on Twitter turning into the trending topic "teens don't tweet" which was primarily kept in play all day yesterday with teens responding to the TT by saying "I'm a teen" or the equivalent of "you're all idiots... what am I, mashed potatoes?" I want to unpack some of what played out because I'm astonished by the misinterpretations in every which direction. We have a methodology and interpretation problem. As Fred Stutzman has pointed out, there are reasons to question Nielsen's methodology and, thus, their findings. Furthermore, the way that they present the data is misleading. If we were to assume an even distribution of Twitter use over the entire U.S. population, it would be completely normal to expect that 16% of Twitter users are young adults. So, really, what Nielsen is saying is, "Everyone expects social media to be used primarily by the young
Teens Don't Tweet... Or Do They?
"Everyone expects social media to be used primarily by the young but OMG OMG
analysis of neilsen article
400+ Beautiful Twitter Icons for your Website | Blog Godown
http://www.bloggodown.com/2009/05/400-beautiful-twitter-icons-for-your.html
De quoi piocher pour l'icono d'Arsène je pense ...
ideasonideas - Eric Karjaluoto discusses design, brands and experience » Blog Archive » More mess; less B.S. (or: Nine simple suggestions for using social media)
http://www.ideasonideas.com/2009/06/more-mess-less-bs-or-nine-simple-suggestions-for-using-social-media/
Less B.S.
'Have someone cursing about your product? Talk to them and find out why they’re so frustrated. In the past we used to pay for focus groups, now we get real-world feedback for free. Quite a bargain, isn’t it?'
Managing beyond Web 2.0 - McKinsey Quarterly - Business Technology - Strategy
http://www.mckinseyquarterly.com/Business_Technology/BT_Strategy/Managing_beyond_Web_20_2389
Companies should prepare now for the day when Web 2.0 morphs into Web 3.0.
Victor Keegan: Virtual worlds are getting a second life with 39% growth | Technology | The Guardian
http://www.guardian.co.uk/technology/2009/jul/29/virtual-worlds
If you think virtual worlds are a passing fad, look at the figures. Almost all of the 39% growth came from children. Girls used to grow up with their dolls; now they are growing up with their avatars. This goes largely unreported because the users don't read newspapers, but as Kzero reports, poptropica.com – aimed at five- to 10-year-olds – has 76 million registered users. If you move up to 10- to 15-year-olds, users rival the populations of countries – led by Habbo (135 million), Neopets (54 million), Star Dolls (34 million) and Club Penguin (28 million). It starts tailing off among 15- to 25-year-olds – apart from Poptropica (35 million) – but it underlines the likelihood that as youngsters get older they will be looking for more sophisticated outlets and for ways to link existing social networks such as Facebook or MySpace to more immersive virtual worlds.
If you think virtual worlds are a passing fad, look at the figures. Almost all of the 39% growth came from children. Girls used to grow up with their dolls; now they are growing up with their avatars.
growing up with avatars instead of dolls
New study: Deep brand engagement correlates with financial performance « Altimeter Group : Digital Strategy by Charlene Li, co-author of “Groundswell”
http://www.altimetergroup.com/2009/07/engagementdb.html
New study: Deep brand engagement correlates with financial performance
Master List (A Wiki of Social Media Monitoring Solutions)
http://wiki.kenburbary.com/
A Wiki of Social Media Monitoring Solutions
Social media monitoring wiki. Good stuff for anyone trying to monitor online rep.
HOW TO: Use Facebook for Professional Networking
http://mashable.com/2009/08/14/facebook-networking/
Ask anybody why they use Facebook, and most people will respond with reasons like staying in touch with friends, or being able to share pictures. Rarely does one’s professional life ever get mentioned when describing the social network. When it comes to business networking, LinkedIn (LinkedIn) tends to take all the thunder, and Facebook (facebook) is generally written off as a place just for fun. Yet, perhaps that’s a mistake.
Ask anybody why they use Facebook, and most people will respond with reasons like staying in touch with friends, or being able to share pictures. Rarely does one’s professional life ever get mentioned when describing the social network. When it comes to business networking, LinkedIn tends to take all the thunder, and Facebook is generally written off as a place just for fun. Yet, perhaps that’s a mistake. Facebook, after all, has 250 million active users compared to about 44 million for LinkedIn, and even though the atmosphere is clearly not as focused on business, there are still a ton of opportunities for professional networking that business users would be remiss to pass up. Once you look beyond the obvious social features like sharing pictures and poking friends, there are plenty of ways to tap into the professional community on the world’s largest social network.
Social Media Marketing Spend to Hit $3.1 Billion by 2014
http://mashable.com/2009/07/08/social-media-marketing-growth/
Social Media is not going away anytime soon!
social media marketing to grow at an annual rate of 34 percent – faster than any other form of online marketing and double the average growth rate of 17 percent for all online mediums.
Forrester estimates that $716 million will be spent on social media marketing in 2009, growing to $3.1 billion in 2014.
foresight into advertising revenue for online venturess
Social Media Marketing Spend to Hit $3.1 Billion by 2014
The Evolution of Blogging
http://gigaom.com/2009/08/13/the-evolution-of-blogging/
Dave Winer’s ability to peer into the future is uncanny. He was talking about a river of news long before the current activity streams became popular. He was evangelizing RSS long before there were blogs. I could go on and on about his prescient observations, but it’s his warnings that are especially prophetic. For as long as I can remember, he’s been warning that users of new social web technologies need to be in control of their own destiny. He sounded the alarm about Feedburner and how it was hijacking an open standard, RSS, and inserting itself between content creators and consumers. And he’s long cited the need for open social communication platforms, often voicing his displeasure with newer services such as Twitter. People have ignored Winer at their own peril, as two events over the last week have made clear. First was the shutdown drama around a little-known URL-shortening service called Tr.im. While it’s since been resurrected, the incident showed me [...]
Best Software to Create a Social Networking Community with CMS Software : Web Design Resources Blog & Graphics Blog with Lists of Web Site Design Tools
http://www.allwebdesignresources.com/webdesignblogs/graphics/best-software-to-create-a-social-networking-community-with-cms-software/
Opensource SMS systems
Best Software to Create a Social Networking Community with CMS Software : Web Design Resources Blog & Graphics Blog with Lists of Web Site Design Tools
Is a Perfect Storm Forming For Distributed Social Networking?
http://www.readwriteweb.com/archives/is_a_perfect_storm_forming_for_distributed_social_networking.php
is the time right for distributed net as Dave Winer sugests? links to various tools that could be really useful
"Maybe it's better to host your own. That's the thinking coming from a growing number of early technology adopters as service after service goes down, sells out or otherwise frustrates the users who have published their content online only to see the tools they use become broken or less desirable." One word (camelCased): BuddyPress.
Everything You Never Knew About Facebook | PR2.0
http://www.briansolis.com/2009/08/everything-you-never-knew-about-facebook/
While I’m currently in the midst of writing my next book, I stumbled across some very interesting and useful statistics that offer a glimpse into Facebook behavior and activity as well as the state of the Facebook platform. I believe that they reinforce many of our hunches and assumptions and also introduce facts that may alter the ingredients of your next Social Media initiative.
Shot at SXSW While I'm currently in the midst of writing my next book, I stumbled across some very interesting and useful statistics that offer a glimpse
Everything You Never Knew About Facebook
Quite an interesting list of facts. "30 million users update their statuses at least once each day" Some of these users say they would never Twitter.
12 Things Newspapers Should Do to Survive
http://mashable.com/2009/08/14/newspaper-survival/
Pretty sweet roundup of current thinking on how newspapers need to change their mindset to adapt to the web.
Gathering voices in the journalism industry and on the web to give some thought as to what newspapers should be considering in order to survive and evolve.
I'm not sure I fully agree with all the points, but the article is worth reading, poses some good questions and details challenges faces print newspapers industry in today's world.
Though there are countless articles and blog posts sprawled across the web about the dying newspaper industry, this will not be one of them...but those who think there is one silver bullet to fix the newspaper business are mistaken.
Why Teens Aren’t Using Twitter: It Doesn’t Feel Safe
http://www.techcrunch.com/2009/07/13/why-teens-arent-using-twitter/
왜 십대들은 트위터를 안쓸까? 트위터는 열린 네트워크... 십대들은 그게 싫다??? 페이스북은 닫힌 네트워크..나를 친구맺는 사람이 누구인지 알고 승인을 받아야 한다.
RT @thecleversheep: Twitter to a 16 year old. RT @Educator:"Why Teens Aren’t Using Twitter: It Doesn’t Feel Safe" http://ow.ly/hbig [from http://twitter.com/teachernz/statuses/2625404256]
Flickr Photo Download: Facebook vs Twitter
http://www.flickr.com/photos/metrobest/3485574749/sizes/o/in/set-72157617478192160/
Flickr is almost certainly the best online photo management and sharing application in the world. Show off your favorite photos and videos to the world, securely and privately show content to your friends and family, or blog the photos and videos you take with a cameraphone.
Interesting graphic from April 2009 with user data
via @kylecameron
Yahoo! Know Your Mojo!
http://yahoo.knowyourmojo.com/
Concierge is my social mojo. What's yours? Find out at http://bit.ly/knowmojo [from http://twitter.com/desabol/statuses/3308254285]
Always fun; characterize persons by their twitter behavior...
conciergeだといわれた。
How To: Backup And Search All Your Friends' Tweets In Google Reader
http://www.readwriteweb.com/archives/how_to_backup_and_search_all_your_friends_tweets_i.php
Archive the Tweets of everyone else you find of interest, and make them searchable.
How To: Backup And Search All Your Friends' Tweets In Google Reader http://ff.im/-6w2AV [from http://twitter.com/desabol/statuses/3271275061]
http://www.slideshare.net/slides2407/drunkenomics-the-story-of-bar-stool-economics
http://www.slideshare.net/slides2407/drunkenomics-the-story-of-bar-stool-economics
Great slide show on drinking and economics.
This is short, funny and nice story about taxes and tax cuts. We are sure you'll find it interesting and would appreciate your vote for the presentation. FYI.... THIS PRESENTATION WAS CONCEIVED, DESIGNED AND DEVELOPED IN ABOUT 27 HOURS. That story of how we managed it is coming up shortly as a separate presentation
Government releases 20-page guide to using Twitter | Technology | guardian.co.uk
http://www.guardian.co.uk/uk/2009/jul/27/twitter-socialnetworking
Guía para utilizar Twitter en las comunicaciones entre gobierno y ciudadanía
• Human: He warns that Twitter users can be hostile to the "over-use of automation" - such as RSS feeds – and to the regurgitation of press release headlines: "While corporate in message, the tone of our Twitter channel must therefore be informal spoken English, human-edited and for the most part written/paraphrased for the channel." • Frequent: a minimum of two and maximum of 10 tweets per working day, with a minimum gap of 30 minutes between tweets to avoid flooding followers' Twitter streams. (Not counting @replies or live coverage of a crisis/event.) Downing Street spends 20 minutes on its Twitter stream with two-three tweets a day plus a few replies, five-six tweets a day in total. • Timely: in keeping with the "zeitgeist" feel of Twitter, official tweets should be about issues of relevance today or events coming soon. • Credible: while tweets may occasionally be "fun", their relationship to departmental objectives must be defensible.
Fascinating breakdown of how a bureaucracy tries to fit itself within 140 characters. Some aspects are right on, others are only fascinating. At least they're looking at what government "digital engagement" might look like.
Guidelines suggest tweets should be frequent, timely and credible
Even its author (Neil Williams) admits that a 20-page strategy paper for government departments on how to use Twitter might be regarded as "a bit of over the top" for a microblogging tool with a limit of 140 characters a message. (...) He suggests that nothing too onerous is involved. Each department's "digital media team" should only need to spend less than an hour a day running their Twitter streams. A quick discussion of potential tweets at the morning press cuttings meetings should be followed by emails to minister's private offices to gather more material, and any incoming messages should be replied to. However, the idea of official government use of a tool that provides a confidential and confessional glimpse into somebody's personal life and views appears at first sight to be something of an oxymoron.
ReTweeter - あなたの Twitter つぶやきの発信力を解析します
http://retweeter.unicco.in/
ReTweeter とは? ReTweeter (りついったー) は、Twitter で RT (ReTweet) された発言の読者数を調べるサービスです。 RT された数と、RT したユーザーのフォロワー数から「のべ何人に、あなたの発言が配信されたか」を記録します。
RT したユーザーのフォロワー数から「のべ何人に、あなたの発言が配信されたか」を記録します
Epeus' epigone: How Twitter works in theory
http://epeus.blogspot.com/2009/03/how-twitter-works-in-theory.html
Kevin Marks, 14 Aug 2009. Flow, faces, phatic, following, publics, mutual media, small-world networks. "The subtlety is that the publics are semi-overlapping ... we are the synapses in the global brain of the web of thought and conversation."
It is said that an economist is someone who sees something that works in practice and wonders whether it works in theory. Twitter clearly works in practice - and if you want practical advice, watch Laura Fitton's Tech talk at Google, or read her Twitter for Dummies. I've learned a lot from talking to her and others about this phenomenon, and I wanted to write about some theories that help me understand it.
It is said that an economist is someone who sees something that works in practice and wonders whether it works in theory. &quot;Twitter clearly works in practice - and if you want practical advice, watch Laura Fitton&#039;s Tech talk at Google, or read her Twitter for Dummies. I&#039;ve learned a lot from talking to her and others about this phenomenon, and I wanted to write about some theories that help me understand it.&quot;
At its heart Twitter is a flow - it doesn't present an unread count of messages, just a list of recent ones, so you don't have email's inbox problem - the implicit pressure to turn bold things plain and get that unread number down. Instead, you can dip in and out of it, when you have time, and what you see is notes from people you care about.
It is said that an economist is someone who sees something that works in practice and wonders whether it works in theory. "Twitter clearly works in practice - and if you want practical advice, watch Laura Fitton's Tech talk at Google, or read her Twitter for Dummies. I've learned a lot from talking to her and others about this phenomenon, and I wanted to write about some theories that help me understand it."
Twitter Launches a Twitter 101 Guide for Business
http://mashable.com/2009/07/23/twitter-101/
Curious as to exactly *why* they did. Excerpt: "Twitter released Twitter 101 for Business, a guide for getting started with using the Twitter service. It covers the basics of Twitter, how to get started, the lingo, and includes case studies. Here’s how Twitter describes its value to businesses on its new Twitter 101 website."
guide for business on twitter
YouTube - Social Media Revolution
http://www.youtube.com/watch?v=sIFYPQjYhv8
Is social media a fad?Or is it the biggest shift since the Industrial Revolution?Welcome to the World of Socialnomics
Is social media a fad? Or is it the biggest shift since the Industrial Revolution? Welcome to the World of Socialnomics
Ein Video zum Umfang und den Auswirkungen von Social Media. 2009
5 Reasons Why Twitter's Growth Cannot Be Stopped
http://mashable.com/2009/08/04/twitter-continued-growth/
Twitter is the most active Web presence and generates most conversational volume on the Web, making it the number one social brand for July 2009, according to Social Radar. It was at number one in June too. Social Radar analyzes the Web to see what brands are mentioned most by unique sources. This includes blogs, other social networks, forums, etc. The analysis includes brands, not just social networks. FacebookFacebook is at number 4, with the iPhone and GoogleGoogle at number 3 and 4, respectively. Check out the full list for July here. The point is there is a lot of buzz out there about Twitter and people are continuing to talk about it, and it’s even becoming part of everyday language.
eeing it here at Buddy Media. Our brand clients pushed us to expand to include our newly launched Twitter Platform so they can leverage the power of Twitter for their business in conjunction with our Facebook Page Management Platform. Brands are realizing that Twitter isn't going anywhere, and consumers are leveraging Twitter to share stories, gain knowledge, get feedback, and vent. My gut? They're going to generate revenue via Search.
5 Reasons Why Twitter’s Growth Cannot Be Stopped
10 Things You Must Do to Earn Your Audience's Trust
http://mashable.com/2009/08/12/earn-public-trust/
Here are 10 things you must do to earn the trust of your online audience. While written from a crowdfunding perspective, this advice applies to anyone working in social media.
Lincoln once said, “With the public trust, anything is possible. Without it, nothing is possible”. Social media is now a daily activity that millions of people around the world consume and participate in. This is the first time in human history that anyone, no matter who you are or where you are has an opportunity to create, share, and prosper, and if you’re going to succeed and stand out in a heavily crowded social media ocean, you need to earn your audience’s trust.
How To Kick Start A Community –an Ongoing List « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/08/14/how-to-kick-start-a-community-an-ongoing-list/
Statistics Show Social Media Is Bigger Than You Think « Socialnomics – Social Media Blog
http://socialnomics.net/2009/08/11/statistics-show-social-media-is-bigger-than-you-think/
see numbers below the video
If Twitter Consisted of 100 People [Gorgeous Graphics]
http://mashable.com/2009/08/17/twitter-100/
Great example of how gorgeous web graphics can be and impactful telling of story
Wenn Unternehmen twittern | TRENDOPFER
http://www.trendopfer.de/wahrheit/2009/08/wenn-unternehmen-twittern/
Köstlich
Herrlich!!
Betreff: Tweet #1 Freitag, 10:01 Uhr Lieber F., bezugnehmend auf unsere Besprechung von Montag letzter Woche,...
Corporate Twitter Toolbox: Twitter Tools for the Enterprise
http://mashable.com/2009/08/17/enterprise-twitter-tools/
Posted from: Mashable
Why Cloud Computing is the Future of Mobile
http://www.readwriteweb.com/archives/why_cloud_computing_is_the_future_of_mobile.php
The term "cloud computing" is being bandied about a lot these days, mainly in the context of the "future of the web." But cloud computing's potential doesn't begin and end with the personal computer's transformation into a thin client
The term "cloud computing" is being bandied about a lot these days, mainly in the context of the "future of the web." But cloud computing's potential doesn't begin and end with the personal computer's transformation into a thin client - the mobile platform is going to be heavily impacted by this technology as well. At least that's the analysis being put forth by ABI Research. Their recent report, Mobile Cloud Computing, theorizes that the cloud will soon become a disruptive force in the mobile world, eventually becoming the dominant way in which mobile applications operate.
mobile cloud computing to take off because....mobile already has
The first mobile apps powered by the cloud will likely be business-focused mobile productivity applications where collaboration, data sharing, multitasking, and scheduling are key factors. For consumers, though, navigation and mapping applications will be the most obvious examples of the trend. Plus, there are some specialty applications today which already function as mobile cloud apps - for example, Schlage offers a remote keyless entry system which lets you mobilely control your home from a distance. You can let someone into your house, manage your lights, your thermostat, your camera system, etc. There are also a few applications in the iPhone app store that let you remotely manage your PC and your DVR, too.
Summer of Social Good by Mashable
http://summerofsocialgood.com/
site de dons
Summer of Social Good is the first large scale online charitable campaign to raise funds through the power of Social Media and the Internet.
Site of social fundraising on twitter
Summer of Social Good is the first large scale online charitable campaign to raise funds strictly online through the power of Social Media and the Internet. The goal is to use the power of "Social Influence" via Twitter, Facebook, MySpace, Blogs and other online media to raise an unprecedented amount for our fund benefiting The Humane Society, LIVESTRONG, Oxfam America and WWF from June 1st until August 28th, 2009. This is the first "Social Media for Social Good" initiative by Mashable, The Social Media Guide. Please stay tuned to Mashable.com for more information, updates, calendar and special announcements. 100% of funds raised will be donated to charity through the Summer of Social Good fund. All proceeds will be split equally between our four charities. Learn more by clicking on the logos below or clicking next.
Social Media Strategy Handbook ‎(wharman)‎
http://sites.google.com/site/wharman/social-media-strategy-handbook
Handbook created by Red Cross to manage social media strategy.
100 Entrepreneurs You Should Follow and Learn From on Twitter | Associate Degree - Facts and Information
http://associatedegree.org/2009/07/19/100-entrepreneurs-you-should-follow-and-learn-from-on-twitter/
entrepreneurs on twitter
Socialnomics – Social Media Blog
http://socialnomics.net/
Everything related to Social Media Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fsocialnomics.net
10 practical tips for Facebook fan pages - iMediaConnection.com
http://www.imediaconnection.com/content/24109.asp
Treat your fan page like an online ad and optimize
Why I Don’t Use Twitter
http://www.techcrunch.com/2009/08/17/why-i-dont-use-twitter/
Answers to Social Media Questions You Should Know - Online Marketing Blog
http://www.toprankblog.com/2009/08/answers-to-social-media-questions-you-should-know/
Discussion of Costs and Benefits of Companies Having a Social Networking Presence
A few ways to discover where your customers are on the social web include: * Participation * Social Media Monitoring * Logging existing traffic and behaviors to your web site from social media web sites. * Surveys of your existing customers * Referencing demographic information supplied by social media sites that offer advertising. * Third party data sources
In the course of providing consulting services and conducting training programs for companies on social media marketing & PR or a combination of SEO and
Personas | Metropath(ologies) | An installation by Aaron Zinman
http://personas.media.mit.edu/
Enter your name, and Personas scours the web for information and attempts to characterize the person - to fit them to a predetermined set of categories that an algorithmic process created from a massive corpus of data. The computational process is visualized with each stage of the analysis, finally resulting in the presentation of a seemingly authoritative personal profile.
How to Blog Effectively | Webdesigner Depot
http://www.webdesignerdepot.com/2009/08/how-to-blog-effectively/
Top 35 Plugins of Wordpress to Share Your Blog Post | Tools | PelFusion.com
http://pelfusion.com/tools/top-35-plugins-of-wordpress-to-share-your-blog-post/
When ever you write something on your blog you always want to share it with others, even your blog readers want the same (if they like it off course) . To do
Social Advertising Best Practices
http://www.iab.net/socialads
Social media is big and getting bigger, providing marketers with a combination of reach, relationships, and relevance:
Social Advertising Best Practices PDF from IAB http://www.iab.net/socialads [from http://twitter.com/teedubya/statuses/2222208877]
Social media has overtaken email as the most popular consumer activity, according to a recent Nielsen study. Importantly, consumer growth is coming from an older demographic than social media's historical base; for example, Facebook's strongest growth is coming from 35-49 year-olds, adding twice as many 50-64-year-olds as opposed to those under 18.
by IAB
Social media is big and getting bigger, providing marketers with a combination of reach, relationships, and relevance: * Reach: Social media has overtaken email as the most popular consumer activity, according to a recent Nielsen study. Importantly, consumer growth is coming from an older demographic than social media's historical base; for example, Facebook's strongest growth is coming from 35-49 year-olds, adding twice as many 50-64-year-olds as opposed to those under 18. (Nielsen “Global Faces and Networked Places,” March 9, 2009; MediaPost Blogs Research Brief, “Social Networking Is No Respecter of Age,” March 18, 2009.) * Relationships: Social media's strength is in the personal connections it enables, the peer-to-peer contact, providing reasons for consumers to visit regularly and for extended periods of time. * Relevance: Consumers are extremely engaged with the content and connections that their friends are creating because of its personal relevance.
The 12 most annoying types of Facebookers - CNN.com
http://www.cnn.com/2009/TECH/08/20/annoying.facebook.updaters/index.html
I can think of someone for each of these..
Hurricane Bill leads to tropical storm warning for Bermuda
The 7 Deadly Sins of Blogging | Copyblogger
http://www.copyblogger.com/blogging-sins/
los siete pecados de blogear
6 Steps to Kill Your Community — Matt Mullenweg
http://ma.tt/2009/08/kill-your-community/
Some platforms claim to increase your user engagement, get you more comments, increase your traffic, and more, through means that I consider short-sighted and harmful. This guide tells you how to increase the number of comments you get by 400-1,000% and ruin whatever shred of community you had on your site.
Viral Marketing Campaign Checklist | Dan Zarrella
http://danzarrella.com/viral-marketing-campaign-checklist.html
** Posted using Viigo: Mobile RSS, Sports, Current Events and more **
How to Use Facebook: 5 Tips For Better Social Networking
http://www.readwriteweb.com/archives/how_to_use_facebook_5_tips_for_better_social_networking.php
Wie man aus Facebook mehr nutzen zieht und sich für andere Nutzer attraktiv macht.
5 Tips for using Facebook as a powerful social networking tool. As featured on the ReadWriteWeb blog.
6 Gorgeous Facebook Visualizations
http://mashable.com/2009/08/21/gorgeous-facebook-visualizations/
create beautiful Facebook visualizations of your own with very little effort. Enjoy!
This Facebook add-on lets you easily create 3D graphical representations of the connections in your Facebook network. You can also view graphs for other users, fine tune the settings to create various graphs, zoom and pan your graph, and choose between a light and a dark theme. The results can be stunning, especially for users with a lot of Facebook friends.
Great Social Site with connections to all other social sites
TWEET IDEAS: 13 Things to Do on Twitter Besides Tweet
http://mashable.com/2009/08/21/13-twitter-tools/
Tired of delivering the typical stream of status updates on Twitter (Twitter)? Why not try some of the following ideas for other things you can do with the service?
List of advanced Twitter functions
Great Twitter Applications for Small Business.
http://www.youngentrepreneur.com/blog/2009/08/10/great-twitter-applications-for-small-business/
Great Twitter Applications for Small Business http://bit.ly/grAkS [from http://twitter.com/inti/statuses/3228223886]
Details the top ten Twitter applications for small business.
Okay, here’s a teaser for you. What kind of word can you come up with that incorporates some or all of the word “Twitter” to describe a useful business application, tool or service?
if your business is involved in affiliate marketing in any way, then you should check out Twist. See which trends are hot right now within a variety of searchable topics and niches.
What Click-Through Rate Can You Expect From Twitter?
http://mashable.com/2009/07/07/twitter-clickthrough-rate/
r, when a URL gets retweeted, you’re adding the retweeting user’s followers to the mix. So the ret
YouTube
For social media marketers, an important question has remained unanswered, what sort of click-through rate can you expect on Twitter?
From Mashable.com - As much as anything, we use Twitter to share links. Most active Twitter users, from those that just joined to seasoned vets with thousands of followers, use Twitter to share the things they come across during the day. In fact, Twitter has become such a popular link sharing medium, that over the past year, my firm has seen Twitter climb the rankings of referral traffic for a number of client sites. Particularly in the tech space, we frequently see Twitter among the top ten traffic sources in Google Analytics. But for social media marketers, an important question has remained unanswered, what sort of click-through rate can you expect on Twitter?
The Ultimate Community Management FAQ | Altitude Branding | Brand Elevation through Social Media
http://altitudebranding.com/2009/07/the-ultimate-community-management-faq/
Awesome!
Altitude Branding | Brand Elevation through Social Media Community management
Amber Naslund on community management. Longish but good stuff.
How to verify a tweet | Twitter Journalism
http://www.twitterjournalism.com/2009/06/25/how-to-verify-a-tweet/
Twitter is the great equalizer. It doesn't matter if you have 100 followers or 10,000, you can break news. That's because all tweets are recorded and indexed at search.twitter.com. If someone types the right keyword(s),
RT @eni_kao [Midia] Twitter comme source pour les journalistes : comment accorder du crédit à un twitt ? http://bit.ly/QYFbq (via @palpitt) [from http://twitter.com/geexor/statuses/2323857015]
Official Google Research Blog: On the predictability of Search Trends
http://googleresearch.blogspot.com/2009/08/on-predictability-of-search-trends.html
a must read. useful tool. includes link to paper
Since launching Google Trends and Google Insights for Search, we've been providing daily insight into what the world is searching for. An understanding of search trends can be useful for advertisers, marketers, economists, scholars, and anyone else interested in knowing more about their world and what's currently top-of-mind.
An interesting look at the predictability of google searches. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fgoogleresearch.blogspot.com%2F2009%2F08%2Fon-predictability-of-search-trends.html
Social Media Brasil - Cobertura oficial 2009
http://socialmediabrasil.com.br/
Site do maior evento de mídias sociais do Brasil.
HOW TO: Survive the New, New Facebook
http://mashable.com/2009/03/27/facebook-homepage-tips/
Earlier this week, Facebook promised a number of changes to appease user concerns about the latest homepage re-design. Users have been noticing these improvements being pushed live to their homepage over the last day or so, and this morning, I finally got them enabled on my account. After doing a bit of tweaking, I’m definitely enjoying my Facebook homepage more than I was the past couple weeks with version 1 of the redesign. I thought I’d share with you a few of these tweaks - designed primarily to reduce information overload - so you can try them on your own account, unless of course you’re happy with the new, new Facebook as-is.
Using Facebook effectively.
Social Media ROI: Dell's $3m on Twitter and Four Better Examples
http://www.readwriteweb.com/archives/social_media_roi_dells_3m_on_twitter_and_four_bett.php
Dell revenues from Twitter surpass $3m Ebay found in 2006 that participants in online communities spend 54% more than non-community users.
Telling your reluctant boss that social media is worth using because Dell made $3 million on Twitter, however, runs the risk of encouraging e-commerce broadcast as the model for engagement in conversation. Other, more conversational, examples of ROI make important additions to conversations about Dell and social media. (They also concern a lot more money.)
GReader share: Social Media ROI: Dell's $3m on Twitter and Four Better Examples http://ow.ly/dMKH [from http://twitter.com/webbstrategi/statuses/2136446718]
More on Dell's Twitter profitability
Twitter
http://twitter.com/help/verified
>認証済みアカウントとは? アカウントが本人のものかという混乱を避けるため、Twitterは「認証済みアカウント」の実験(ベータ版テスト)を始めます。われわれは、日頃からなりすましや、本人かどうかという混乱に悩まされる人たちの信頼性を確立するよう働きかけています。Verifiedのついたアカウントは本物です! どういう意味? この仕組みがあれば、われわれが知っているプロフィールのどれが「本物」で信頼できるかを、簡単に見極めることができます。これは、われわれがその人や存在と連絡を取り合い、プロフィールが確認されたものであることを表し、認証されたことを意味します。(これは、実際に誰がTwitterに書き込みをしているかを認証するものではありません) これはまた、「認証済みアカウント」マークがないプロフィールが偽物であるというわけでもありません。Twitter上の大多数のアカウントはなりすましではありませんし、われわれはなりすましを100%チェックできるわけでもありません。今後は、誤ったアイデンティティーやなりすましがあった場合に対処するため、一部のプロフィールを認証するにすぎないのです。 もし、まだ認証されていないアカウントが本物か迷っている場合は、その当人の公式ウェブサイトを確認し、その人のTwitterプロフィールにリンクが貼られているかを見てみることができます。(たびたびになりますが、リンクがないからといってなりすましということではありません) 誰のアカウントに「認証済みアカウント」マークが表示されるの? われわれは、なりすましやアイデンティティーの混乱等の問題を抱える著名な方のプロフィールから認証を始めます。(例えば、著名なアーティスト、アスリート、俳優、政府関係者や公共機関等です。)将来はもっと沢山のプロフィールを認証する予定ですが、まずは費用と時間の関係で、一部のアカウントのみから始めます。何ヶ月かを経てテストが進歩してきたら、もっと沢山のプロフィールにまで範囲を広げてこのテストを行なっていけるでしょう。 なりすましなどの問題に困ってます。自分のアカウントを認証できるの? すべてのプロフィールを認証することはできませんが、もしあなたのアカウントが日常的になりすましなどの問題がある場合は解決に向けてお手伝いします。 …
With this feature, you can easily see which accounts we know are 'real' and authentic. That means we've been in contact with the person or entity the account is representing and verified that it is approved. (This does not mean we have verified who, exactly, is writing the tweets.)
"To prevent identity confusion, Twitter is experimenting (beta testing) with a 'Verified Account' feature. We're working to establish authenticity with people who deal with impersonation or identity confusion on a regular basis. Accounts with a [check mark indicating they are] Verified are the real thing!"
"With this feature, you can easily see which accounts we know are 'real' and authentic. That means we've been in contact with the person or entity the account is representing and verified that it is approved. (This does not mean we have verified who, exactly, is writing the tweets.)"
To prevent identity confusion. Test-Version.
To prevent identity confusion, Twitter is experimenting (beta testing) with a 'Verified Account' feature. We're working to establish authenticity with people who deal with impersonation or identity confusion on a regular basis.
Twitter Talkback: What Makes a Quality Tweet?
http://mashable.com/2009/08/16/quality-twitter-tweet/
40% of tweets are “pointless babble.” It begets the question, “What then makes a quality tweet?” Informative, humorous, personal, inspiring.
"The answer to this, in fact, may determine the long-term success of Twitter (Twitter). As a completely user-generated content website, the quality of its content is, well, up to us users. " kort kategorisering af tweets...
It begets the question, “What then makes a quality tweet?” The answer to this, in fact, may determine the long-term success of Twitter (Twitter). As a completely user-generated content website, the quality of its content is, well, up to us users. Sure, Twitter management can add or take away features and keep the site running, but whether a new user signs on to see pointless babble or quality content is solely and completely up to us! Below are my four categories in which most high quality tweets I read fall under. But we’re most interested in what you think makes for an interesting Tweet: let us know in the comments.
The best tweets are informative, funny, personal, or inspiring -- or maybe all four.
twitter everywhere.......
Twitter Tips Ultimate Guide | Using social media to guide and help you connect to social networks: Twitter, Facebook, Google, LinkedIn, YouTube using social media
http://thesocialmediaguide.com.au/2009/08/20/twitter-tips-ultimate-guide/
How to use social media to connect social networks. Blog with learning resources and tutorials on lots of tools like Twitter.
81 Pixel perfect Social Media Icons - Psdtuts+
http://psd.tutsplus.com/freebies/icons/81-pixel-perfect-social-media-icons/
81 Pixel perfect Social Media Icons
81 Pixel perfect Social Media Icons free for personal and commercial work. Each icon is hand crafted and available as a large share button, 32 pixel and 16 pixel icon.
30+ Impressive Social Media Stats Visualized [Video]
http://mashable.com/2009/08/14/social-media-stats-visualized/
This a post on the Mashable: The Social Media Guide blog
Play Free Multiplayer Games At OMGPOP
http://www.omgpop.com/
jogos on-line
OMGPOP is the #1 place to play free multiplayer games with your friends. Our multiplayer games have been played over 100 million times!
CtwittLIKE
http://ctwittlike.appspot.com/
CTwittLike is a new and interesting Twitter application that lets you view Twitter as someone else, with all the Tweets from the people he/she follows.
watch your Twitter Stream as someone else sees it
See twitter like somebody else (i.e. see all the public tweets they would see)
see twitter like someone else
5 Ways Sentiment Analysis is Ramping Up in 2009
http://www.readwriteweb.com/archives/sentiment_analysis_is_ramping_up_in_2009.php
Eine Übersicht über Sentiment-Analyse-Anbieter (mit Link auf einen NYT-Artikel mit noch mehr Anbietern).
The New York Times has an article today about sentiment analysis, a trend which has been accelerating on the back of the Real-time Web - and Twitter in ...
Welcome to HootSuite, the ultimate Twitter toolbox -...
http://old.hootsuite.com/upgrade
Desktop App
I upgraded to #HootSuite 2.0 because I want to see how it compares to using CoTweet and su.pr http://hootsuite.com/upgrade [from http://twitter.com/GrowMap/statuses/3217783265]
I upgraded to #HootSuite 2.0 because i wanted check it,& dont know how to avoid this stupid spammy msg.sorry. http://hootsuite.com/upgrade [from http://twitter.com/matushiq/statuses/3327077469]
Twitter client for organizations I upgraded to #HootSuite 2.0 because of a slew of new features (ex: track stats)
Magma
http://mag.ma/
video search engine, aggregating and correlating video search results from a variety of sources.
Real-Time Conversations Hasten Social CRM
http://www.techcrunch.com/2009/07/11/real-time-conversations-hasten-social-crm/
reading Real-Time Conversations Hasten Social CRM - In the world of business, social media, led by Twitter, is forc... http://ow.ly/15HvW5 [from http://twitter.com/ploked/statuses/2596380995]
Social CRM is no longer an option. It necessitates brand involvement to proactively share answers, solve problems, establish authority, and build relationships and loyalty, one tweet, blog post, update, and “like,” at a time.
The 10 Commandments of Social Media | The Ten Commandments Of Social Media | Fast Company
http://www.fastcompany.com/blog/lon-safko/ten-commandments-social-media/ten-commandments-social-media?partner=homepage_newsletter
los 10 mandamientos de medios sociales
Great article and subsequent comments, 10 commandments of social media.
social media religion lol, the 10 commmand ments of social media
add this to the social media matrix and you have a recipe for life
5 Social Media Lessons Learned from Whole Foods
http://mashable.com/2009/08/25/whole-foods/
For future classes as a case study on social media and twitter.
Sosiaalisen median koodit ks. linkit
Some basic insights into how big corporates can and are using social media...
This is an excellent article with a lot of resonance to our work.
Social technology growth marches on in 2009, led by social network sites
http://blogs.forrester.com/groundswell/2009/08/social-technology-growth-marches-on-in-2009-led-by-social-network-sites.html
"In the US, social technology Creators and Collectors grew slowly, and Critics didn't grow at all. ... Why? Probably because much of this activity has been sucked into social network sites like Facebook. At the same time, Joiner activity exploded and Spectators became nearly universal."
Consumers' participation in social technologies
Best Buy Goes All Twitter Crazy With @Twelpforce
http://www.techcrunch.com/2009/07/21/best-buy-goes-all-twitter-crazy-with-twelpforce/
Once registered, tweeting Best Buy employees from across all operations can send messages from the @Twelpforce account, and if they add the hash-tag #twelpforce, their messages will automatically show up under the twelpforce handle with a credit to their proper Twitter account. This is similar to how we handle the auto-posting of TechCrunch posts on our Twitter account.
Best Buy employees can use their company and Twitter ID to register for the service here, after which tweets from the lot of them will be displayed in a single stream on the same page. Once registered, tweeting Best Buy employees from across all operations can send messages from the @Twelpforce account, and if they add the hash-tag #twelpforce, their messages will automatically show up under the twelpforce handle with a credit to their proper Twitter account. This is similar to how we handle the auto-posting of TechCrunch posts on our Twitter account.
Brilliant: Best Buy transforms army of employees into helpful customer service Twits w/ @twelpforce http://bit.ly/VaxMa [from http://twitter.com/markivey/statuses/2804744718]
Top 100 Best Social Media Books, Ever « Mellow Billow
http://blog.mellowbillow.com/2009/08/17/top-100-best-social-media-books-ever/
Calculated using 6 criteria including quantity sold and amazon rating
RT @geechee_girl: our @dummies is #23 on this list of best social media books http://bit.ly/bCram [from http://twitter.com/WayneNH/statuses/3363041048]
Why Craigslist Is Such a Mess
http://www.wired.com/entertainment/theweb/magazine/17-09/ff_craigslist
Great article on the problems with Craigslist as well as a good profile on the founder
The Internet's great promise is to make the world's information universally accessible and useful. So how come when you arrive at the most popular dating site in the US you find a stream of anonymous come-ons intermixed with insults, ads for prostitutes, naked pictures, and obvious scams?
Newmark's claim of almost total disinterest in wealth dovetails with the way craigslist does business. Besides offering nearly all of its features for free, it scorns advertising, refuses investment, ignores design, and does not innovate. Ordinarily, a company that showed such complete disdain for the normal rules of business would be vulnerable to competition, but craigslist has no serious rivals. The glory of the site is its size and its price. But seen from another angle, craigslist is one of the strangest monopolies in history, where customers are locked in by fees set at zero and where the ambiance of neglect is not a way to extract more profit but the expression of a worldview.
"If most people are good and their needs are simple, all you have to do to serve them well is build a minimal infrastructure allowing them to get together and work things out for themselves. Any additional features are almost certainly superfluous and could even be damaging." "During the company's first years, Newmark approved nearly every message on the list, and in the decade since he has spent much of his time eliminating offensive ones. Even by the most conservative accounting, he has passed judgment on tens of thousands of classified ads. Very few people could do this and thrive." "These all signal Newmark and Buckmaster's wariness about what humans, including themselves, might do if given the chance. There may be a peace sign on every page, but the implicit political philosophy of craigslist has a deeply conservative, even a tragic cast. Every day the choristers of the social web chirp their advice about openness and trust; craigslist follows none of it"
this is the anti-business
Twenty-One Top Twitter Tips - Forbes.com
http://www.forbes.com/2009/07/31/top-twitter-tips-entrepreneurs-technology-twitter.html
TIPs
Forbes canvassed scads of businesses and pricey social-networking gurus looking for honest answers.
An excellent article that @brendanhughes could have written.
great business article on Twitter from Forbes.
theKbuzz
5 Essential Tips for Promoting Your Charity Using Social Media
http://mashable.com/2009/08/21/charity-social-media/
Good advice on non-profit behavior using social media
Here are five essential tips for charities to get the most out of social media when promoting their cause.
From Andrew
How to Track Your Twitter ROI : Technology : Idea Hub :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/technology/article/how-to-track-your-twitter-roi-jennifer-van-grove
If you're using Twitter for business, there will come a point when you, or those you report to, will want proof that your Twitter efforts have a tangible return on investment (ROI).
Quelques outils pour monitorer son activité sur Twitter. Je ne les ai pas encore essayés, mais ça à l'air pas mal.
A wealth of resources for business owners — videos, articles, blogs, and expert advice to boost your business, sponsored by American Express OPEN.
Lots Twitter measurement ideas here!
Twitter to roll out commercial accounts this year | VentureBeat
http://digital.venturebeat.com/2009/08/20/twitter-to-roll-out-commercial-accounts-this-year-co-founder-stone-says/
Yes, Twitter will start earning some income this year.
RT @PRNewswire: Twitter to roll out commercial accounts this year | VentureBeat http://ow.ly/l8bU [from http://twitter.com/WayneNH/statuses/3516508953]
5 Fresh Ideas for Social Media Marketers
http://mashable.com/2009/08/28/social-media-marketing-ideas/
That social media marketing is big business isn't news, but how do you stand out in an increasingly crowded field? Here are five fresh ideas.
!!! 090828 Should you find yourself in a social media marketing lull, we think you can take inspiration from these five innovative and fresh ideas currently making their mark on both the online and offline worlds. The important thing to keep in mind is that whether you’re trying to engage a unique audience, tailor deals using location, advertise in new ways, go bold, or tackle your Twitter (Twitter) fear head on, you’re likely to find the most success if you can shake things up a bit.
Social media may be for narcissists, but it’s also proving to be a business utility. Retailers are shifting their marketing dollars such that social media budgets are swelling, and creative contests are popping up all over the web. In case you haven’t noticed, social media marketing is big business.
apophenia: Twitter: "pointless babble" or peripheral awareness + social grooming?
http://www.zephoria.org/thoughts/archives/2009/08/16/twitter_pointle.html
This pov (Twitter as social grooming) makes a lot of sense to me. But I would also dispute the term "pointless babble" itself: the two examples of "phatic" (non-information-conveying) expressions given here, "hi", and "thank you", actually can convey quite a lot of information, depending on context.
Spirited and spot on defence of the cod analysis of Twitter that some commentators engage in as a form of denial...
Now, turn all of your utterances over to an analytics firm so that they can code everything that you've said. I think that you'll be lucky if only 40% of what you say constitutes "pointless babble" to a third party ear.
Refreshing perspective on twitter. Makes me want to tweet. (Aside: this shines some light on things I've been trying to figure out about IM lately too. It might as well be re-titled "why IM should never be logged".)
Social Follow - All social networks in one button
http://www.socialfollow.com/
Have Facebook, Myspace, YouTube and LinkedIn accounts and want to feature them all on your website? Social Follow has created one happy place for all your social profiles to hang out and get along. Social Following is the action of following someone through all of their social accounts. The Social Follow button gives people an easy way to Social Follow you through all your social accounts, either personally or for your business. Take the tour or create your free account by clicking the "Get it Now!" button. Then create and customize your button. It's a simple 3 step process.
crea un bottone dove sono linkati tutti gli account di social networking
Create a Follow Me Button | All social networks in one button
10 Fabulous Free Mac Social Apps
http://mashable.com/2009/08/28/free-mac-apps/
You've got a Mac, and you love social media. Now what? Check out our list of 10 fabulous free apps to make your Mac more social.
If you’re a Mac user and a social media addict, what’s better than social apps for the Mac? Free social apps for the Mac, of course! In this post we’ll take a look at 10 gratis programs for connecting to your social world via OS X. From file sharing to instant messaging, from Twitter to social television, there is very likely something on this list for you.
The Twitter Experiment at UT Dallas
http://www.utdallas.edu/~mrankin/usweb/twitterconclusions.htm
informal summary by Monica Rankin of her use of Twitter in the classroom
Do You Know Who’s on Twitter? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007250
Contains facts and numbers on Twitter users; demographics, followers, average number of tweets, and other interesting notes. However, I feel that this study if focused on asia, will have a different result.
Twitter has experienced explosive growth in 2009. According to “An In-Depth Look Inside the Twitter World,” from Sysomos, 72.5% of all Twitter users joined the service in the first five months of this year. Who are they? More than one-half of all Twitter users (53%) are women, and the majority are young. Among users who disclose their age, 66% are under 25, and another 15% are ages 25 to 29.
More women than men. A few loudmouths and a lot of wallflowers. And some very busy marketers
twiiter stats as of August 2009
How Facebook Can Ruin Your Friendships - WSJ.com
http://online.wsj.com/article/SB10001424052970204660604574370450465849142.html
Although it's annoying when people tell you how you should act online, this article does have some good points. Esp. liked the "Facebook needs to have an eyeball roll function"
WSJ article.
101 Tips from 50 Small Business Bloggers : Money : Idea Hub :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/money/article/101-tips-from-50-small-business-bloggers-gregory-go
A wealth of resources for business owners — videos, articles, blogs, and expert advice to boost your business, sponsored by American Express OPEN.
It's quite easy for small business owners to become distracted by their day-to-day responsibilities. But in this competitive economy you can't afford to miss out on the newest business innovations. That's why we asked 50 of the top small business bloggers to share their best tips for small business owners. Their response was incredible. While some shared nuggets of wisdom, others gave us actionable tips you can use right away. Here's your crib sheet to the best business advice the blogosphere has to offer.
Great roundup of tips for small business by successful bloggers.
14 Reasons Why Enterprise 2.0 Projects Fail | Enterprise Web 2.0 | ZDNet.com
http://blogs.zdnet.com/Hinchcliffe/?p=718
Printed 30/8
It’s a classic adage that we usually learn more from our failures than from our successes. I’ve find this line of reasoning with Enterprise 2.0 failures to be fascinating because of how very different it’s often turning out to be from traditional IT projects. For one, IT doesn’t seem to be in the driver’s seat nearly as much with Enterprise 2.0. In fact, the initiative is frequently coming from the business side. Two, as the latest case studies emerge and are analyzed, it is grassroots efforts that often end up being the most successful, bubbling up and then across the organization, only then to be formally adopted later. And three, many so-called Enterprise 2.0 projects are local, unblessed, informal uses of social computing software which — by their very nature — are less compliant with enterprise technology standards, legal/HR guidelines, and corporate policy. The point here is that many Enterprise 2.0 tools are often used widely in organizations without tacit approval.
IT doesn’t seem to be in the driver’s seat ...the initiative is frequently coming from the business side. Two, as the latest case studies emerge and are analyzed, it is grassroots efforts that often end up being the most successful, bubbling up and then across the organization, only then to be formally adopted later. And three, many so-called Enterprise 2.0 projects are local, unblessed, informal uses of social computing software which are less compliant with enterprise technology standards, legal/HR guidelines, and corporate policy. So, this seems to mean projects are more likely to fail due to seeming larger than usual lack of alignment and organizational backing. .... ...they were missing one or more ingredients to succeed. Occasionally some of them will hit on the right formula, reach a critical mass of participation, break out of their team or department, and begin drawing in the rest of the organization.
the smart strategy now appears to be to find and build upon the early successes stories; namely the internal but local efforts that are rising and have already hit upon the right mix of tools, participants, motivation, and content.
14 Reasons Why Enterprise 2.0 Projects Fail
Why Don’t Teens Tweet? We Asked Over 10,000 of Them.
http://www.techcrunch.com/2009/08/30/why-dont-teens-tweet-we-asked-over-10000-of-them/
Most teens don’t use Twitter because it doesn’t enable them to do anything they can’t already do elsewhere, which is the same reason most adults don’t use Twitter. It has nothing to do with any teen-specific concerns like texting plans or safety. It comes down to something more simple: delivering value beyond Facebook and MySpace...
Aug 30, 2009 article
Teen responses about why they don't use Twitter probably mirrors adult population views
If we break down those top reasons one by one, a clearer picture emerges of why Twitter is not more popular among teens. * Teens already update their status religiously on other sites like Facebook, MySpace, and myYearbook. * Teens use MySpace to keep up with musicians and celebrities, which MySpace differentiates on. * As a group, teens are not major consumers of news from any outlet, making “staying current” a poor driver of mainstream adoption — though of course there are exceptions. * Teens use both MySpace and Facebook to keep up with friends they know.
good data on teens and twitter. it skews more teen than facebook. but most teens think "it's lame" and a passing fab. they are so wrong
only 11% of Twitter is teen as evidence of Twitter’s unpopularity to that group.
Tweeting By Numbers: 7 Ways to Become a Twitter Analyst
http://mashable.com/2009/08/30/analyze-twitter-content/
There are plenty of Twitter tools out there designed to help you understand TwitterTwitter metrics. These tools come in handy for measuring change in tweet
There are plenty of Twitter tools out there designed to help you understand Twitter metrics. These tools come in handy for measuring change in tweet fluctuations, charting follower count numbers, finding out hashtag frequency, and quantifying Twitter activity.
Could a journalist use this info?
Twitter and Copyright — “Twitterlogical: The Misunderstanding of Ownership”, by Brock Shinen, Esq.
http://www.canyoucopyrightatweet.com/
Are tweets copyrightable? This article by Brock Shinen who is a business, intellectual property and entertainment attorney argues that it isn't IF the content that you post via Twitter was not copyrighted to begin with. Facts are not copyrightable. There is also the amount of content that you take from an original work that plays an importance.
A seriously good article on whether you can copyright tweets. Short answer: no.
Short answer: no, with a but; long answer: yes, with a maybe.
'Many people believe they own everything they post online, be it Tweets, Facebook status, or whatever. The truth is that most people are most likely incorrect in their assumption.'
Can you copyright tweets?
The Real-Time Web: A Primer, Part 1
http://www.readwriteweb.com/archives/the_real-time_web_a_primer_part_1.php
u sure that cloud compu
This is part 1 of a three-part series on the fundamental characteristics of the real-time Web. Like cloud computing less than a year ago and social networking two ...
100 Fabulous Social Networks and Communities for Lifelong Learners | Rated Colleges
http://www.ratedcolleges.com/blog/2009/100-fabulous-social-networks-and-communities-for-lifelong-learners/
More marketers use social networking to reach customers - USATODAY.com
http://www.usatoday.com/tech/news/2009-08-27-social-networks-marketers_N.htm
Marketers who closely follow social media can find some enticing statistics to justify their online strategies: Facebook More than 10,000 websites use Facebook Connect, a service that lets Facebook users log in to affiliated sites using their Facebook account and share information from those sites with their Facebook friends. About 30 million Facebook members access it through mobile devices. Twitter Twitter users spend 66% more dollars on the Internet than non-Twitter users, says market researcher ComScore. LinkedIn LinkedIn has more than 365,000 company profiles. More than 12 million small-business professionals are members of LinkedIn. MySpace More than 1 million small businesses and individuals promote their goods and services on MySpace.
"Social-networking services increasingly are indispensable business tools, says Forrester Research. According to its survey of 1,217 business decision makers worldwide late last year, 95% use social networks to some extent. And 53% of more than 300 marketers planned to increase social-media marketing spending this year, according to a Forrester presentation in April."
Continued growth in social media and social networking use by big companies - Ford, Lenovo, Starbucks, etc.
"Social-networking services increasingly are indispensable business tools, says Forrester Research. According to its survey of 1,217 business decision makers worldwide late last year, 95% use social networks to some extent."
More Truth About Twitter | Information Is Beautiful
http://www.informationisbeautiful.net/2009/more-truth-about-twitter/
Twitter statistics in graphical format, incl. "If the Twitter community were 100 people", "The Average 100 Tweets", and "Peak Days/Hours".
peaks in twitter acivity
Sweet charts that highlight Twitter users and uysage.
Eight Twitter Habits That May Get You Unfollowed or Semi-Followed
http://socialmediatoday.com/SMC/118535
A great article that will make you reconsider your Twitter etiquette.
Good tips for twitter users to ensure they are staying relevant to their audiences and getting noticed.
nice round up of twitter misbehavior if you use it for business
Social Media Today is a moderated business community for the web's best thinkers on Social Media and Web 2.0
Some GREAT things to note when trying to Twitter successfully
40 Freelance Writing Blogs | Freelancing and Outsourcing Tips, Commentary, Analysis, and News from oDesk
http://www.odesk.com/blog/2009/08/best-top-40-freelance-writing-blogs/
writing blogs
40 Freelance Writing Blogs
A Look At Facebook’s Reach Worldwide
http://www.techcrunch.com/2009/08/27/a-look-at-facebooks-reach-worldwide/
Everyone knows that Facebook has become absolutely massive, but it’s easy to lose sight of just how big a number like 250 million is. Buzzpoint, a social media marketing firm based out of Los Angeles, has put together an impressive visualization that shows off just how large Facebook has grown. The company has estimated the current and past Facebook usage statistics using available data and plotted a number of graphs tracking its progress over the last three years. I’ve broken the image (which is quite massive on its own) into a few chunks below, and you can download the whole thing here.
Everyone knows that Facebook has become absolutely massive, but it's easy to lose sight of just how big a number like 250 million ...
Facebook Stats
Datos sobre Facebook.
Buzzpoint, a social media marketing firm based out of Los Angeles, has put together an impressive visualization that shows off just how large Facebook has grown.
The Building Blocks of Social Media for Business
http://www.chrisbrogan.com/the-building-blocks-of-social-media-for-business/
Chris Brogan tries (and succeeds) in offering a general primer on social media for business. A solid read
Recommendations from Chris Brogan on how businesses can and should engage in social media
review of a book
also contains info about the Thesis Theme for WordPress
TO READ
Social Network Marketing Expands Sphere - eMarketer
http://www.emarketer.com/Article.aspx?R=1007252
Though social network advertising gets a lot of attention, it is only one of many ways marketers can reach customers on social networks. Social networks can be used for branding, improving customer lo
May 2009 survey—52% of social network users had become a fan or follower of a company or brand, while 46% had said something good about a brand or company on a social networking Website—double the percentage who had said something negative (23%).
Though social network advertising gets a lot of attention, it is only one of many ways marketers can reach customers on social networks. Social networks can be used for branding, improving customer loyalty, lead generation, direct marketing and e-commerce. 52% of social network users had become a fan or follower of a company or brand, while 46% had said something good about a brand or company on a social networking Website—double the percentage who had said something negative (23%).
SimsBlog: Top 10 Lies Newspaper Execs are Telling Themselves
http://simsblog.typepad.com/simsblog/2009/09/top-10-lies-newspaper-execs-are-telling-themselves.html
Great (intelligent) rant on the future of news (via @foraggio)
Among the good points made in this (long) post: "As more journalists are laid-off, the more potential expert bloggers there are..." (originally observed by @JustinNXT).
Top 10 lies Newspaper Execs are Telling Themselves from @Judy_Sims:
Top 7 Sites for Parenting How-To Videos
http://mashable.com/2009/08/19/social-media-parenting/
** Posted using Viigo: Mobile RSS, Sports, Current Events and more **
What is the Future of Teaching?
http://mashable.com/2009/08/31/online-education-teachers/
Datos importantes sobre el futuro de la enseñanza. Enlaces interesantes
Teaching on-line
According to the New York Times Bits blog, a recent study funded by the US Department of Education (PDF) found that on the whole, online learning environments actually led to higher tested performance than face-to-face learning environments. “On average, students in online learning conditions performed better than those receiving face-to-face instruction,” concluded the report’s authors in their key findings.
As online learning becomes used more and more, what will happen to teachers?
ONLINE. But teachers matter: According to the New York Times Bits blog, a recent study funded by the US Department of Education (PDF) found that on the whole, online learning environments actually led to higher tested performance than face-to-face learning environments. “On average, students in online learning conditions performed better than those receiving face-to-face instruction,” concluded the report’s authors in their key findings.
25 Examples of Web 2.0 and Traditional Design Rules Coming Together | Webdesigner Depot
http://www.webdesignerdepot.com/2009/09/25-examples-of-web-2-0-and-traditional-design-rules-coming-together/
At its best, Web 2.0 stands as an equal to the traditional design rules practiced for centuries, though it is no doubt a reflection of our
9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom
http://www.problogger.net/archives/2009/09/03/9-things-to-do-to-make-sure-your-next-blog-post-is-read-by-more-than-your-mom/
4. Pitch it to another Twitter User. This is similar to pitching another blogger but can have a great impact as well. In fact I recently had a link from a blogger who both posted on his blog and tweeted the link and the Tweet converted much better for me in terms of traffic.
I do most of these things, but still, I confess that my mom often comprises 100% of my readers :P
Algo que todos los blogueros deberíamos saber
With all that noise on the Web how’s a reader supposed to find your latest blog post? Luck? Serendipity? Jedi mind control? Forget it. ProBlogger has nine ways to ensure your mom isn’t your blog’s only reader.
Reading: 9 Things to Do To Make Sure Your Next Blog Post is Read by More than Your Mom http://bit.ly/JG1QO [from http://twitter.com/nickdaws/statuses/3717834267]
Best Practices for Corporate Twittering
http://www.socialmediatoday.com/SMC/119962
corporate social media policy
Nice suggestions for twitter use
good post- applies to us all
How companies are benefiting from Web 2.0 - McKinsey Quarterly - Business Technology - Strategy
http://www.mckinseyquarterly.com/Business_Technology/BT_Strategy/How_companies_are_benefiting_from_Web_20_McKinsey_Global_Survey_Results_2432
Muy completo
The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.
"The heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business."
heaviest users of Web 2.0 applications are also enjoying benefits such as increased knowledge sharing and more effective marketing. These benefits often have a measurable effect on the business.
Study Shows Small Businesses That Blog Get 55% More Website Visitors
http://blog.hubspot.com/blog/tabid/6307/bid/5014/Study-Shows-Small-Businesses-That-Blog-Get-55-More-Website-Visitors.aspx
Information about how blogging can affect your business
Companies that blog have far better marketing results. Specifically, the average company that blogs has: * 55% more visitors * 97% more inbound links * 434% more indexed pages
The data was crystal clear: Companies that blog have far better marketing results. Specifically, the average company that blogs has: 55% more visitors 97% more inbound links 434% more indexed pages
If you blog, you know that it's good for your business. But how -- and how much? To answer to those questions, I looked at data from 1,531 HubSpot customers (mostly small- and medium-sized businesses). 795 of the businesses in my sample blogged, 736 didn't.
blogging increases visitors.. write about this for VAnetworking. say it on John Jantzch's blog.
"Companies that blog have far better marketing results."
Companies that blog have far better marketing results
20 Must Read Beginner Twitter Tips for Small Business Owners
http://www.twitip.com/20-must-read-beginner-twitter-tips-for-small-business-owners/
Twitter is a tool that all small business owners should use as part of their overall efforts to build a distributed social media footprint.
A good description of how twitter is being used in business.
20 Must Read Beginner Twitter Tips for Small Business Owners
6zjNO.jpg (JPEG Image, 463x293 pixels)
http://imgur.com/6zjNO.jpg
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WOW: Facebook Launches a Twitter App
http://mashable.com/2009/08/20/facebook-twitter-app/
WOW: Facebook Launches a Twitter App http://bit.ly/1Sqjvj [from http://twitter.com/jjjunk/statuses/3441745251]
This is a bit of a shocker. Facebook, who has seemingly been in a race to emulate many of Twitter’s features, just announced that it’s launching the
How To Create Your First Facebook Page Advertisement
http://www.allfacebook.com/2009/08/facebook-page-advertisement/
Werbeanzeige auf Facebook gestalten
HOW TO: Use Twitter Hashtags for Business
http://mashable.com/2009/09/04/twitter-hashtags-business/
If you’ve used Twitter (Twitter) for more than a couple of hours, you’ve probably already seen a tweet or two containing a word with the hash symbol (”#”) attached to it. That’s what Twitter users call a “hashtag,” and at any given time at least one of them can usually be found among the trending topics on Twitter. But what exactly is a hashtag? Hashtags are essentially a simple way to catalog and connect tweets about a specific topic. They make it easier for users to find additional tweets on a particular subject, while filtering out the incidental tweets that may just coincidentally contain the same keyword. Hashtags are also often used by conference and event organizers as a method of keeping all tweets about the event in a single stream, and they’ve even been used to coordinate updates during emergencies. In fact, hashtags were first popularized during the 2007 San Diego wildfire, when the tag #sandiegofires was used to identify tweets about the natural disaster.
twitter hastags explained
Great HashTag Article
The Five Biggest Mistakes in Measuring Social Media - ClickZ
http://www.clickz.com/3634712
Basic advice on measuring social media
Big Mistake No. 1: Assuming Your Fans/Followers Will See a Post
Attention world: It is now time to take social media seriously.
Designing Tweets: How To Integrate Twitter Into Your Website
http://www.sitepoint.com/blogs/2009/09/04/integrate-twitter-into-web-design/
SitePoint Blogs: News, opinion, and fresh thinking for web developers and designers
22 Facebook Funded Startups to Watch
http://mashable.com/2009/09/01/facebook-fbfund-startups/
Good reading, follow up on it!
HOW TO: Use Twitter’s Advanced Search Features
http://mashable.com/2009/09/05/twitter-advanced-search/
There’s an astonishing amount of information to be gleaned from mining the amazing real-time stream of information Twitter (Twitter) provides. Twitter search (tweetzi Twitter Search) is an extremely powerful way of turning up some of those answers. Even using only plain text queries can turn up lots of valuable information about what people are talking about right now.
There's an astonishing amount of information to be gleaned from mining the amazing real-time stream of information TwitterTwitter provides. Twitter
45% of Employers Now Screen Social Media Profiles
http://mashable.com/2009/08/19/social-media-screening/
This article shines light on the possible downside of user generated content. The author of the article outlines how more and more employers are turning to the net in order to see how prospective employees represent themselves to the world. Many could argue that this indeed is an invasion of privacy but this seems to be the avenue that is readily available for use. This article links with history2.0 as it exposes how our media consumption habits are continually changing with certain forms of media now being phased out to make way for new advanced media with multiplatform databases. The website that the article is found in is a multi platform for user generated content and provides the links to further spread information to other users. This gives legitimacy to the facts brought forward in the article as the information would have come from within the website.
We all know that employers are getting savvy to social networking sites and the information we share online. But what you may not know is that a recently conducted survey shows that nearly 1 in 2 companies are doing their online due diligence for prospective job candidates. This according to research firm Harris Interactive, who was commissioned by CareerBuilder.com and surveyed 2,667 HR professionals, finding that 45% of them use social networking sites to research job candidates, with an additional 11% planning to implement social media screening in the very near future.
This according to research firm Harris Interactive, who was commissioned by CareerBuilder.com and surveyed 2,667 HR professionals, finding that 45% of them use social networking sites to research job candidates, with an additional 11% planning to implement social media screening in the very near future.
The Influentials : Web Ecology Project
http://www.webecologyproject.org/2009/09/analyzing-influence-on-twitter/
New Approaches for Analyzing Influence on Twitter
ents on the Web. Especially compared to other social networks, Twitter simplifies most of the e
Google Wave: 5 Ways It Could Change the Web
http://mashable.com/2009/09/05/google-wave-ideas/
Google Wave arrives on September 30th. On that day, Google will start sending out 100,000 invites to non-developers to its much-anticipated real-time communication platform.
Top 10 YouTube Videos for Social Good
http://mashable.com/2009/08/19/youtube-social-good/
Web video can be an especially effective way for charities to get the word out about their cause. Moving pictures are compelling because they represent a very visual and visceral way to both inform and entertain. Web video in particular can be a boon to non-profit organizations because it is both cost effective (uploading a video to YouTubeYouTubeYouTube is free), and potentially viral. Of course, standing out among the tens of thousands of videos on the web isn’t easy. In general, the most creative videos tend to be the most memorable and leave a more lasting impression. Below are our picks for the top 10 YouTube videos for social good and why they’re awesome. Please let us know your favorite social good videos in the comments.
Web video can be an especially effective way for charities to get the word out about their cause. Moving pictures are compelling because they represent a very visual and visceral way to both inform and entertain. Web video in particular can be a boon to non-profit organizations because it is both cost effective (uploading a video to YouTube (YouTube) is free), and potentially viral.
HOW TO: Get the Most Out of Posterous
http://mashable.com/2009/09/06/posterous-guide/
Use this as your guide to uncovering the gems that make Posterous a glamorous blogging alternative and the email-to-blog-to-everywhere platform that strips the hassle out of blogging.
There’s something interesting happening in the space between Twitterhttp:/​/​www.blippr.com/​apps/​336651-Twitter and a full blown blog. We’re seeing more and more of our social friends turn to sites like Posteroushttp:/​/​www.blippr.com/​apps/​337125-Posterous for 140 character plus musings, or simple and fast photo and video sharing. Whether you need a little more space to create a lifestream that serves as a compliment to your Twitter presence, or you’re looking to totally replace your existing personal or group blog, Posterous makes the transition and posting process dead simple. The Posterous possibilities are endless, and the best part is it that takes very little effort to maintain your site and attract a subscriber base.
The Most Creative 10 Websites and Apps Built on Top of Twitter | Inspired Magazine
http://www.inspiredm.com/2009/08/31/the-most-creative-10-websites-and-apps-built-on-top-of-twitter/
Twitting all day about design stuff is one of my favorite things lately, but Twitter is more – much more than that. A lot of creative folks have build whole new and amazing websites and services around Twitter and we’re showcasing the best 10. Please leave your thoughts suggestions in the comments area.
100 Ways To Improve Your Blog
http://www.dragosroua.com/100-ways-to-improve-your-blog/
Internet-Manifest
http://www.internet-manifest.de/
heute nur so nebenbei überflogen, noch keine Zeit gehabt es genau zu lesen aber man sollte es sich auf jeden Fall mal anschauen.
Nichts Neues, aber mal alles an einer Stelle, kein Internet-Manifest, sondern ein Journalismus-im-Zeitalter-des-Internets-Manifest, vielleicht aber auch nicht so richtig ein Manifest und leider nur von den üblichen Verdächtigen erstunterzeichnet, was der Wirkung nicht zuträglich sein dürfte; trotz allem sinnvoll.
Wie Journalismus heute funktioniert. 17 Behauptungen.
10 New Sites for Socially Responsible Shopping
http://mashable.com/2009/09/06/socially-responsible-shopping/
Do you know the environmental or social policies of the places you shop? Do you know where your products come from? These 10 sites will help you find out.
9/6/09
http://media.ft.com/cms/c3852b2e-6f9a-11de-bfc5-00144feabdc0.pdf
http://media.ft.com/cms/c3852b2e-6f9a-11de-bfc5-00144feabdc0.pdf
views of one teenager on how he uses media. not statistically valid, but useful
Morgan Stanley Europe Resaerch on how teenagers consume media. There are several issues that immediately jump out from the piece. Teenagers are consuming more media, but in entirely different ways and are almost certainly not prepared to pay for it. They resent intrusive advertising on billboards, TV and the Internet. They are happy to chase content and music across platforms and devices (iPods, mobiles, streaming sites). Print media (newspapers, directories) are viewed as irrelevant but events (cinema, concerts etc.) remain popular and one of the few beneficiaries of payment. The convergence of gaming, TV, mobile and Internet is accelerating with huge implications for pay-TV.
5 Rules for Better Web Writing
http://mashable.com/2009/09/08/web-writing/
Writing rules
"Many people assume that the same words that work for print campaigns or materials can just be copied and pasted for the web, but that’s just not true. "
keep it short, scanable & know you objectives and target group
Top 5 Web Trends of 2009: The Real-Time Web
http://www.readwriteweb.com/archives/top_5_web_trends_of_2009_the_real-time_web.php
Lists several apps that offer real time web experiences and explains how they cam to be.
Looks at how recent developments at FriendFeed, Twitter, Google's PubSubHubbub, Facebook, RSScloud, and Delicious exemplify a move toward the real-time web.
Internet-Manifesto
http://www.internet-manifesto.org/
A challenge to journalism
TWITTER FEVER: 5 Red Hot Twitter Trends to Track
http://mashable.com/2009/09/06/hot-twitter-trends/
Twitter trends, hop on board!
Twitter apps tools
We’ll show you why your Twitter thermometer should be set to map geolocation, prepared for yet another Twitter app to shut its doors, unsurprised to find the demand for content analysis growing, poised for another shocking Twitter policy, and ready to see Twitter on the big screen.
But Twitter (Twitter), by its nature, can be very ephemeral. Just like styles that are in one minute and out the next, so too do Twitter trends evolve over time. That’s why we have a whole new batch of Twitter trends that are currently red hot.
Hi, I'm - your nametag on the internet
http://hi.im/
Hi, I'm is like your nametag on the internet
Featuring your latest content from your favorite networks, your Hi, I'm page tells everyone who you are and what you're about all on one page.
agrégateur de réseau sociaux
Agrégateur d'identité numérique
nametag on the internet
STATS: Young People Are Flocking to Twitter
http://mashable.com/2009/09/02/twitter-demographics/
According to new data from comScore, younger users – specifically those in the 12-17 and 18-24 year-old demographics – are Twitter’s fastest growing audience segment.
One of the most actively discussed topics in the Twitter universe over the past couple months has been the idea that teens don’t tweet – at least not as
In other words, unlike popular social sites before it – most notably Facebook() and MySpace() – Twitter is actually “aging in reverse,” first gaining popularity with older users and only later teens and young adults.
"most notable positive shifts are evident among the 12-17 and 18-24 year old segments"
Top 10 Web 2.0 Activities for Ecommerce | Get Elastic
http://www.getelastic.com/top-ten-2-dot-0/
Unresolvable
이커머스를 위한 웹2.0 소셜 기능
by Linda Bustos. [August 17, 2009]
Some good ideas for utilising Web 2.0 tools with examples.
Retailers often wonder what Web 2.0 / social media activities to be involved with, so this post ranks what I believe are the top 10 Web 2.0 activities for ecommerce based on their business impact.
Facebook | Facebook Widgets
http://www.facebook.com/facebook-widgets/
Facebook Page Badgets for Websites
Para que los fans puedan enlazar tu página de facebook desde tu web
Widget overview page, both for personal and business profiles.
50+ Really Cool Twitter Mashups
http://techxav.com/2009/07/15/50-really-cool-twitter-mashups/
Ever since Twitter released its API to the public, developers around the world rack their brains creating applications or tools that are benefitial for the users.
link com varios add ons para twitter.
A compilation of 50 Twitter Mashups
Facebook | Home
http://lite.facebook.com/
I like the lean mean incarnation of Facebook lots. I don't really get into all the applications within FB anyway so this is much easier to pop in and check out what's going on and pop out.
Posted by Supybot
5 Ways Banks Are Using Social Media
http://mashable.com/2009/09/11/banks-social-media/
Many banks have started using social websites to help them with everything from healing the financial industry to promoting their latest credit cards. By embracing the most popular tools available, the industry has also been embracing the best of what social media culture has to offer, and smaller, community banks seem to be leading the charge when it comes to social media innovation.
The Medium - Facebook Exodus - NYTimes.com
http://www.nytimes.com/2009/08/30/magazine/30FOB-medium-t.html?em
Why some Facebook members are moving on.
Things fall apart; the center cannot hold. Facebook, the online social grid, could not command loyalty forever. If you ask around, as I did, you’ll find quitters. One person shut down her account because she disliked how nosy it made her. Another thought the scene had turned desperate. A third feared stalkers. A fourth believed his privacy was compromised. A fifth disappeared without a word.
Oversharers
http://www.oversharers.com/
please, go on
Seth's Blog: When tactics drown out strategy
http://sethgodin.typepad.com/seths_blog/2009/08/when-tactics-drown-out-strategy.html
The importance of focusing on the bigger picture.
3 Most of us are afraid of strategy, because we don't feel confident outlining one unless we're sure it's going to work. And the 'work' part is all tactical, so we focus on that. (Tactics are easy to outline, because we say, "I'm going to post this." If we post it, we succeed. Strategy is scary to outline, because we describe results, not actions, and that means opportunity for failure.)
"Building a permission asset so we can grow our influence with our best customers over time" is a strategy. Using email, twitter or RSS along with newsletters, contests and a human voice are all tactics. In my experience, people get obsessed about tactical detail before they embrace a strategy... and as a result, when a tactic fails, they begin to question the strategy that they never really embraced in the first place. The next time you find yourself spending 8 hours on tactics and five minutes refining your strategy, you'll understand what's going on.
How Your Library May Not Be Using Twitter But Should | kellydallen
http://www.kellyd.com/2009/07/29/how-your-library-may-not-be-using-twitter-but-should/
I've been doing some workshops recently on social networking (especially Twitter) for our library system and thought I would collect some of this information here because I usually can't cover everything I would like and it may also be useful inform
10 SEO Tips For Maximizing Facebook Visibility
http://searchengineland.com/10-seo-tips-for-maximizing-facebook-visibility-24477
All of this has potentially massive repercussions for how marketers view Facebook chatter. By really digging deep into how Facebook is searching internal content, you’ll be tapping into the next level of the web’s development, uncovering a gold mine of data about what people are talking about, what they like and dislike, and how they are influencing the opinions of others. This is clearly an important search frontier.
Postling :: a simple social media tool for small businesses
http://www.postling.com/
a simple social media tool for small businesses
HOW TO: Update Facebook From Outside Facebook
http://mashable.com/2009/08/11/how-to-update-facebook/
tips on sending updates to facebook from IM, email, twitter, etc.
Top 10 Gadgets for Social Media Addicts
http://mashable.com/2009/09/04/social-gadgets/
우리나라 사람은 우리나라가 IT분야 최고라고 생각하고 생각한다.
TweetMixx - More Links, Less Clutter. Filter, preview, and share links you really care about!
http://www.tweetmixx.com/
Mixx is your link to the web content that really matters. There's a lot of information out there and, let's face it, you don't have all day to find the good stuff (if you do, we're totally jealous). And who knows better than you what informs you, what makes you think, what makes you laugh? So why should some faceless editor get to decide what's important? But now you're in charge. You find it; we'll Mixx it. Use YourMixx to tailor the content categories, tags, specific users and groups, and we'll deliver the top-rated content as chosen by you and people who share your passions. So go ahead and whip up your own version of the web. Just tell us how you like it Mixxed and we'll deliver the best the web has to offer—morning, noon and night.
More Links, Less Clutter. Filter, preview, and share links you really care about!
10 People You Won’t See on Twitter Anymore
http://mashable.com/2009/09/13/twitter-spammers/
new twitter rules
Finally Twitter is cracking down - what you won't get away with anymore... http://ow.ly/pcxj [from http://twitter.com/LauraleeGuthrie/statuses/3966587512]
Twitter new Terms of Service will ban these types - spammers etc
A nice round up of the annoying users on twitter that (if new rules are to be believed) we won't see anymore.
How To Integrate Facebook With WordPress « Smashing Magazine
http://www.smashingmagazine.com/2009/09/14/how-to-integrate-facebook-with-wordpress/
Facebook is one of those Web phenomena that impress everyone with numbers. To cite some: about 250 million users are on Facebook, and together they spend more than 5 billion minutes on Facebook… every day. These numbers suggest that we should start thinking about how to use Facebook for blogging or vice versa.
How To Integrate Facebook With WordPress
emplates. You can change the language manu
Eleven Things I’d Do If I Ran a News Organization « Mediactive
http://mediactive.com/2009/09/12/eleven-things-id-do-if-i-ran-a-news-organization/
8. We would embrace the hyperlink in every possible way. Our website would include the most comprehensive possible listing of other media in our community, whether we were a community of geography or interest. We’d link to all relevant blogs, photo-streams, video channels, database services and other material we could find, and use our editorial judgement to highlight the ones we consider best for the members of the community. And we’d liberally link from our journalism to other work and source material relevant to what we’re discussing, recognizing that we are not oracles but guides.
Dan Gillmor's list of how to run a news organization.
Dan Gilmore presents us with some things he'd do if he ran the news, very progressive, community-involved ideas. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fmediactive.com%2F2009%2F09%2F12%2Feleven-things-id-do-if-i-ran-a-news-organization
(see comments on vetting audience participation)
Eleven Things I'd Do If I Ran a News Organization
"1. We would not run anniversary stories and commentary except in the rarest of circumstances. They are a refuge for lazy and unimaginative journalists."
Seth's Blog: The problem with non
http://sethgodin.typepad.com/seths_blog/2009/09/the-problem-with-non.html
Yep. This is why change management is important to understand.
Non-profits failing to engage with social media at their cost
A great post by Seth Godin
Basically, be open to change.
Discussing non-profits resistance to change and embracing new technology
Some issues about management and marketing for the non-profit: how do non profits organizations face changes? How do they use new technologies for their marketing purposes? How do they evolve?
YouTube - Did You Know 4.0
http://www.youtube.com/watch?v=6ILQrUrEWe8
Wissenswerte Zahlen in Beziehung zwischen Offline-Medien und dem Internet.
This is another official update to the original &quot;Shift Happens&quot; video. This completely new Fall 2009 version includes facts and stats focusing on t...
7 Ways to Make News Sites More Social
http://mashable.com/2009/09/15/social-news-sites/
7 Ways to Make News Sites More Social
Journalism is supposed to be a conversation, but often news websites don’t provide the tools for that conversation to take place. Implementing social media tools and allowing readers to connect to the organization through Twitter, Facebook (Facebook) and other networks, can make it easier for users to engage with the news content and their community members. However, some fundamental tools that allow readers to share content through social media are not being utilized. A recent study that looked at almost 200 newspapers and TV stations with Twitter accounts found that only a third offered readers a way to share a story link using Twitter, while 80 percent provided a Facebook sharing button.
1. “Connect With Us” Links and Directories 2. Twitter Streams and Showcased Tweets 3. Live Blogging 4. Creating a Social News Network 5. Social Share Buttons 6. Enable Social Commenting 7. Utilize User-Generated Content
Newspapers and Web sites: information, entertainment, social networking advice
Mashable
A Social Media Strategy Checklist - ClickZ
http://www.clickz.com/3634939
wonderfully written social media strategy checklist
Ten steps to building a social media strategy that delivers.
Outlines the basics of engaging with and getting the most of social media.
Run through this check list when I talk with Paul tomorrow
5 Easy Steps to Stay Safe (and Private!) on Facebook
http://www.readwriteweb.com/archives/5_easy_steps_to_stay_safe_and_private_on_facebook.php
People everywhere are mindlessly over-sharing on the world's largest social network, without a second thought as to who's reading their posts or what effect it could have on them further down the road.
5 Easy Steps to Stay Safe (and Private!) on Facebook
When the President of the United States warns schoolchildren to watch what they say and do on Facebook, you know that we've got a problem...and it's not one ...
hen the President of the United States warns schoolchildren to watch what they say and do on Facebook, you know that we've got a problem...and it's not one limited to the U.S.'s borders, either. People everywhere are mindlessly over-sharing on the world's largest social network, without a second thought as to who's reading their posts or what effect it could have on them further down the road. For example, did you know that 30% of today's employers are using Facebook to vet potential employees prior to hiring? In today's tough economy, the question of whether to post those embarrassing party pics could now cost you a paycheck in addition to a reputation. (Keep that in mind when tagging your friends' photos, too, won't you?) But what can be done? It's not like you can just quit Facebook, right? No - and you don't have to either. You just need to take a few precautions.
ng to enter here is "Only Friends." Anythin
HOW-TO: Write Effectively for Twitter & the Social Web
http://www.interactiveinsightsgroup.com/blog1/how-to-write-effectively-for-twitter-and-the-social-web/
HOW-TO: Write Effectively for Twitter & the Social Web
Want your tweets to be more compelling? Want to be a better writer on the social web? Me too! The advent of social media has opened up a wide range of opportunities for non-professional writers like me — and probably you too — to write online. Most of us writing for websites or blogs or posting on Twitter likely aren’t trained journalists. Even professional writers trained for print must learn to adapt their writing style to an online audience who experiences content differently than a print audience. And social media itself has changed writing online – making it more informal and personal. In fact, when you’re writing online these days, you’re writing not only for your audience but also for search engines and social media sites. Add Twitter to the equation and the need to communicate with only 140 characters raises writing for the social web to a new art form.
Great list of websites that write about how to write effectively for twitter, blogging and other social media sites.
Nice set of links about writing for social media.
TWITTER ANALYSIS: 40% of Tweets Are Pointless Babble
http://mashable.com/2009/08/12/twitter-analysis/
40% of #Tweets Are #Pointless Babble http://ow.ly/k2NH [from http://twitter.com/schulezweinull/statuses/3310688918]
@cuketka it is still not so bad.. RT @adent: 40% příspěvků na Twitteru jsou nesmyslné bláboly: http://jdem.cz/bwpn5 [from http://twitter.com/matushiq/statuses/3287194711]
TWITTER ANALYSIS: 40% of Tweets Are Pointless Babble http://ow.ly/jZtU [from http://twitter.com/10minuteexpert/statuses/3294127451]
RSS never blocks you or goes down: why social networks need to be decentralized - O'Reilly Radar
http://radar.oreilly.com/2009/09/rss-never-blocks-you-or-goes-d.html
Recurring outages on major networking sites such as Twitter and LinkedIn, along with incidents where Twitter members were mysteriously dropped for days at a time, have led many people to challenge the centralized control exerted by companies running social networks
y this is a felt need that's spreading across the Net. Interestingly, they approach the questions from a list of what information needs to be shared and how it needs to be transmitted; I come from the angle of what people want from each other and how their needs can be met. The two approaches converge, though. See the comments for other interesting related blogs.
stribe.com - Welcome
http://www.stribe.com/
Stribe is a plug and play service to instantly create a social network on any website
Open Government Innovation Gallery
http://www.whitehouse.gov/open/innovations/
Examples of open government in USA
USA initiatives in eGov and eP
In the Innovations Gallery, the public can browse examples of new ways in which agencies across the Executive branch are using transparency, participation, and collaboration to achieve their mission.
"The Innovations Gallery celebrates the innovators and innovations who are championing the President’s vision of more effective and open government."
The Innovations Gallery celebrates the innovators and innovations who are championing the President’s vision of more effective and open government. In the Innovations Gallery, the public can browse examples of new ways in which agencies across the Executive branch are using transparency, participation, and collaboration to achieve their mission.
EXAMPLES listed on WhiteHouse.gov
list of innovations by the White House that are open to participation
Übersicht der Gov Web Innovationen des White House
WhiteHouse.gov is the official web site for the White House and President Barack Obama, the 44th President of the United States. This site is a source for information about the President, White House news and policies, White House history, and the federal government.
HOW TO: Do Good on LinkedIn
http://mashable.com/2009/09/08/linkedin-good/
non per il contenuto ma per il "drag & share"
HOW TO: Make Facebook Your Company Newsroom
http://mashable.com/2009/09/18/facebook-newsroom/
Fazendo uma Sala de Notícias para a empresa
The Three Spheres of Web Strategy –Updated for 2009 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/09/14/the-three-spheres-of-web-strategy-updated-for-2009/
The core structure of the goals and challenges of a Web Strategist
Who’s a Web Strategist? In a company, they often are responsible for the long term vision of corporate web properties. At a web company where their product is on the web, they’re often the product manager or CTO. Regardless of role, the responsibilities are the same, they need to balance all three of these spheres, and make sure their efforts are in the middle of all three.
I hope this is one of those resources you print out pin to your desk, and share with others. This is the core theme of this blog, the balance needed for successful web endeavors in organizations. I originally posted this diagram in 2006, the
6 Tips for Customizing Your Small Business Blog
http://mashable.com/2009/09/15/small-business-blog/
Relevant for nonprofits too: use plugins, integrate social media, keep the design simple but professional, host it yourself, and have a prominent "about us" section
70 Do Follow Social Media Sites | Design And Marketing Blog
http://digitallabz.com/blogs/70-do-follow-social-media-sites.html
ial
As social media has grown and evolved over the past few years, it has become a new avenue for marketers and webmasters to execute link building campaigns. This blog post is an attempt to list the social media sites that allow “do follow” links; which should have the potential to contribute to the search rank of the page being linked.
Free eBook- Using the Social Web to Find Work | chrisbrogan.com
http://www.chrisbrogan.com/free-ebook-using-the-social-web-to-find-work/
I’ve written Using the Social Web to Find Work as a free ebook for you to download and share with others. It includes ideas and information from [chrisbrogan.com], and takes you from the specifics of using LinkedIn to your benefit, into some ideas on how to grow and nurture your social networks ahead of a need for them. It’s not much, but I wanted to help in one way that I know how – by providing ideas and actionable information.
Mostly Brogan's thoughts on how to get the most out of LinkedIn
25 Twitter Projects for the College Classroom | Online Colleges
http://www.onlinecolleges.net/2009/08/10/25-twitter-projects-for-the-college-classroom/
Much has been written about how Twitter is making its way into the halls of higher education. Go beyond the usual tips and strategies of using Twitter with these 25 projects that can be done in a college classroom. Part of the allure of Twitter is that it lends itself well to online classes, so many of these projects can be done without needing a physical classroom at all
these ideas could also be used in a plurk classroom
Part of the allure of Twitter is that it lends itself well to online classes, so many of these projects can be done without needing a physical classroom at all.
Groups: The Secret Weapon of the Social Web - ReadWriteWeb
http://www.readwriteweb.com/archives/groups_the_secret_weapon_of_the_social_web.php
true. I have been very lazy about grouping on the various social services that I use.
Social interaction online is not very sophisticated. The news feed model of conversation has taken over the social web, from Facebook to Twitter to FriendFeed to MySpace, but by itself it doesn't serve us very well.
Groups: The Secret Weapon of the Social Web http://bit.ly/UlWGP [from http://twitter.com/FredericMartin/statuses/1664171234]
@vindugoel on folowing thousands of people but getting value from it: http://bit.ly/9Nlho [from http://twitter.com/marshallk/statuses/1700230046]
Various services have different ways for users to separate their "friends" into different groups, viewable by topic, category or type of connection. By better understanding the value that groups can deliver, we can better strategise our creation of groups.
The Web At A New Crossroads
http://www.arcticstartup.com/2009/09/11/the-web-at-a-new-crossroads/
"And for the time, it fit the write-print/publish model many people had become familiar with thanks to Microsoft Word and other text editors — and which was in turn rewarded by Google’s link-based approach to search."
This real-time web is not mature yet, since the platforms that sequester all of our activities today are proprietary ones like Facebook and Twitter. These are convenient, to be sure, but of limited utility to users with cross-site ambitions, who require interoperability. While “brand-mediated” profiles and relationships may not seem completely odious on the surface, there are four major drawbacks to keep in mind:
10 Revealing Infographics about the Web
http://sixrevisions.com/resources/10-revealing-infographics-about-the-web/
Some great graphics to use when demonstrating the different topics
Online Database of Social Media Policies
http://socialmediagovernance.com/policies.php
wmsn-06-09.png (PNG Image, 1024x537 pixels)
http://www.vincos.it/wp-content/uploads/2009/06/wmsn-06-09.png
Social Media Policies from 80+ Organizations
http://mashable.com/2009/09/20/social-media-policies/
Project ‘Gaydar’: An MIT experiment raises new questions about online privacy - The Boston Globe
http://www.boston.com/bostonglobe/ideas/articles/2009/09/20/project_gaydar_an_mit_experiment_raises_new_questions_about_online_privacy/?page=full
At MIT, an experiment that identifies which students are gay is raising new questions about online privacy. Using data from Facebook, two students in an MIT class on ethics and law on the electronic frontier made a striking discovery: just by looking at a person's online friends, they could predict whether the person was gay. The project, given the name 'Gaydar' by the students, is part of the fast-moving field of social network analysis, which examines what the connections between people can tell us, from predicting who might be a terrorist to the likelihood a person is happy, fat, liberal, or conservative." MIT professor Hal Abelson, who co-taught the course, is quoted: "That pulls the rug out from a whole policy and technology perspective that the point is to give you control over your information — because you don't have control over your information."
Using data from Facebook, they made a striking discovery: just by looking at a person’s online friends, they could predict whether the person was gay. They did this with a software program that looked at the gender and sexuality of a person’s friends and, using statistical analysis, made a prediction. People may be effectively “outing” themselves just by the virtual company they keep. If our friends reveal who we are, that challenges a conception of privacy built on the notion that there are things we tell, and things we don’t. Even if you don’t affirmatively post revealing information, simply publishing your friends’ list may reveal sensitive information about you, or it may lead people to make assumptions about you that are incorrect.
'guessing' whether someone is gay via FB
Deux étudiants du MIT ont imaginé un outil capable de repérer sur la toile les personnes homosexuelles. Leur outil parcours les sites sociaux à la recherche d'indices comme les goûts musicaux, les choix politiques, les types d'amis, les réactions à l'information... afin de déterminer si les personnes ont une forte proportion de chance ou pas d'être homosexuelles. Leur propos, montrer comment on peut détourner le traitement de l'information que les internautes déversent sur le net.
Article covering some projects analysing how revealing your Facebook friend list can be
Smokescreen § Homepage
http://www.smokescreengame.com/
Awesome online game
A new, Serious ARG (SARG?), from the people who brought you Perplex City. This time, commissioned by Channel 4 and aimed at teens. '...its goal is to illustrate the threats, dangers and opportunities of life online'. It doesn't have any offline activity, as far as I can tell, which makes sense with this demographic, the fact that Channel 4 is involved and the subject matter. It's a little to leading in the interactivity though, and not at really transmedia, so not strictly within the realms of what has come to be known as ARG. Still, interesting to see a current, non-commercial example of a participation drama.
Game supposedly teaching how to behave "responsibly" on social networking websites (and alike).
Nuorisolle suunnattu peli nettiturvallisuudesta
Top 5 Business Blogging Mistakes and How to Avoid Them
http://mashable.com/2009/09/21/business-blogging-mistakes/
Creating a blog for your small business isn’t easy; it requires hard work and the ability to think creatively about your work. But if you avoid the five big mistakes laid out in this post, your chances of building a successful business blog will be much better.
Tasty Tweets: 55+ Foodies to Follow on Twitter
http://mashable.com/2009/08/13/twitter-foodies/
From celebrity foodies you'll recognize from TV to professional chefs, bloggers, and restaurant critics, many food lovers are tapping into Twitter's real-time network.
Report: Nine Scientifically Proven Ways to Get Retweeted on Twitter | Popwise | Fast Company
http://www.fastcompany.com/blog/dan-macsai/popwise/report-nine-scientifically-proven-ways-get-re-tweeted-twitter
RT @featureBlend: Report: Nine Scientifically Proven Ways to Get Retweeted on Twitter http://j.mp/6E0oj [from http://twitter.com/cyberdad/statuses/4173172887]
Homepage | Socialwok
http://www.socialwok.com/
Socialwok adds the missing social layer to Google Apps. Create a secure private social network for your Google Apps Domain.
HOW TO: Set Up a Winning Facebook Fan Page
http://mashable.com/2009/09/22/facebook-pages-guide/
4 Ways Social Media is Changing Business
http://mashable.com/2009/09/22/social-media-business/
A very good article on how to be a social-media-friendly business
Trends in social media and how savvy businesses are adapting to the new era - circa Sept 2009
Advertising Agencies & Social Media: A Culture Clash | Social Media Explorer
http://www.socialmediaexplorer.com/2009/09/21/advertising-agencies-and-social-media-a-culture-clash/
Read later
philosophically, advertising and social media are very different. Creatives, client services folks, account planners and the like are being asked to undertake a new method of communications that runs counter to everything they’ve ever been taught.
Also, some editing would help.
Seth's Blog: Launching Brands in Public
http://sethgodin.typepad.com/seths_blog/2009/09/launching-brands-in-public.html
Another breakthrough idea from Seth Godin. Brands In Public should be huge. I'll keep an eye on it, that's for sure. Hopefully I'll have a business/organization/something that will need to use it.
You can't control what people are saying about you. What you can do is organize that speech. You can organize it by highlighting the good stuff and rationally responding to the not-so-good stuff. You can organize it by embracing the people who love your brand and challenging them to speak up and share the good word. And you can respond to it in a thoughtful way, leaving a trail that stands up over time.
"Squidoo has built several hundred pages, each one about a major brand. Each page collects tweets, blog posts, news stories, images, videos and comments about a brand. If your brand wants to be in charge of developing this page, it will cost you $400 a month. And once you take the page over, the left hand column belongs to you. You can post responses, highlight blog posts, run contests or quizzes."
h saying tha
twitterstorm. An idea (one that's negative to the brand)
oneforty the Twitter outfitter
http://oneforty.com/
Develop a Social Media Strategy in 7 Steps | Social Media Marketing | Social Media Consulting - Convince & Convert
http://www.convinceandconvert.com/social-media-marketing/develop-a-social-media-strategy-in-7-steps/
Full Circle Associates » How I use social media
http://www.fullcirc.com/wp/2009/08/04/how-i-use-social-media/
More goodness from Nancy White, who is probably one of the most adept users of social media out there. "When the door to connection is open, watch who walks through and follow them, not those who stand at the doorway and naysay! And I'm not just talking about social media early adopters. I'm talking about people passionate about getting something done." That shouldn't (I would say) be taken as an endorsement of a non-critical stance. But if someone naysays, they ought to at least have ventured into the technology (and its community) to have some grounds for their criticism. Nancy White, Full Circle Associates, August 5, 2009.
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.fullcirc.com%2Fwp%2F2009%2F08%2F04%2Fhow-i-use-social-media
"My practices have been radically changed and shaped - yes, even transformed - by social software."
Erfahrungsbericht zum Einsatz von Social Media
How Nancy White uses social media
Free ‘Social Media Bookmark Icon +’ pack, the ever growing icon set | Nouveller
http://www.nouveller.com/general/free-social-media-bookmark-icon-pack-the-ever-growing-icon-set/
Free ‘Social Media Bookmark Icon +’ pack, the ever growing icon set http://bit.ly/z38eB [from http://twitter.com/kureng/statuses/3458046092]
(New) 27 Circular Social Media Icons in 3 Sizes | WordPress Blogging | Blog Perfume
http://www.blogperfume.com/new-27-circular-social-media-icons-in-3-sizes/
(New) 27 Circular Social Media Icons in 3 Sizes | WordPress Blogging | Blog Perfume - http://www.blogperfume.com/new-27-circular-social-media-icons-in-3-sizes/
HOW TO: Plan a DIY Wedding Using Social Media
http://mashable.com/2009/09/23/diy-wedding/
amazing article on using social media tools and applications to help plan your wedding web 2.0 style
50 Terrific Twitter Tutorials for Teachers
http://www.onlinecolleges.net/2009/09/22/50-terrific-twitter-tutorials-for-teachers/
Social Networking’s New Global Footprint | Nielsen Wire
http://blog.nielsen.com/nielsenwire/global/social-networking-new-global-footprint/
The Nielsen report into Social Media growth between 2007 and 2008. Good stats about SM growth
Two-thirds of the world’s Internet population visit social networking or blogging sites, accounting for almost 10% of all internet time, according to a new Nielsen report “Global Faces and Networked Places.”
Twitter, Twitter, Twitter… | ReadWriteWeb France
http://fr.readwriteweb.com/2009/07/20/analyse/twitter-twitter-twitter/
Beaucoup de gens pensent que Twitter est un flux de pensées futiles, symptomatiques d’une culture qui se perd, irresponsable et egocentrée, à la recherche d’un
Analyse de twitter: barrière, fonctionnement, usage, etc.
Social Media Outsourcing Can Be Risky (Jakob Nielsen's Alertbox)
http://www.useit.com/alertbox/social-mega-ia.html
Why it can be hard to incorporate material from social media sites on your web site.
Jakob discusses the best ways to organise multimedia content
Facebook Fan Boxes: Embeddable Facebook Pages
http://mashable.com/2009/07/08/facebook-fan-boxes/
From Mashable.com - The latest: Facebook Fan Boxes, which lets Facebook Page admins embed the latest activity from their Page on their own website. Page admins will now see an “Add Fan Box to your site” link under the logo of their page. From there, they can cut and paste the code into their website, which will then display a widget containing that page’s latest updates, and optionally, pictures of fans. Additionally, Facebook users can become a fan of a Page right from the website the Box is embedded on.
6 Incredible Twitter Powered Art Projects
http://mashable.com/2009/09/26/twitter-art/
witter has brought us many things. It lets us communicate in real-time about breaking news events, it lets us share content like photos, music, and videos, and it lets us do business in new ways. But Twitter is also being used to power some very intriguing and beautiful virtual art projects. Tweets are being visualized and mashed up with other content in ways that create stunning online art. In this post we’ll highlight six incredible experimental art projects that are using Twitter (Twitter) as a basis for their awesome creations. These visualizations go beyond just displaying data in more interesting ways — they are also truly fascinating pieces of online art.
this is kinda neat...kinda
Mobile Marketing: Brands Can Build a Successful App Strategy - Advertising Age - Digital
http://adage.com/digital/article?article_id=139233
More than a year into the age of the iPhone app, brands are starting to get on board -- and best practices are emerging. Here are 12 lessons.
STUDY: Time Spent on Social Networks Has Tripled
http://mashable.com/2009/09/25/social-networking-triple/
Pesquisa feita em agosto/09, divulgada em setembro/09
According to a new report from The Nielsen Company, Americans spent 17% of all their Internet time using social networking sites. This was nearly triple the time spent a year ago.
Let’s Kill The CPM
http://www.techcrunch.com/2009/09/25/lets-kill-the-cpm/
Una gran idea
Online advertising pros-and-cons and blog debate
Yes. Yes. Yes. Been talking about this idea with my friends for a couple years now. Traditional online ads are dead. Eye tracking shows they are largely invisible. Online ad people object, saying "they still work," "just depends on the creative." No. They're a distraction, an ask for attention that pays back very little to the consumer. Banners are the equivalent to flashing LED billboards on the side of the freeway: they're all about the advertiser, not the consumer. Next.
Just differentiate b/w the content writer & the content publisher. The publisher is stuck in the CPM/CPA world as it is now, trying to cover costs & make a return in an ever increasing universe of sites & pages. The writer is spreading his content/meme, in this case a reformer meme.
OK, Advertising Week just ended… does anyone else feel like the online advertising industry is the orchestra, playing on while the Titanic is sinking?
51 Herramientas Social Media. | gabycastellanos.com
http://www.gabycastellanos.com/51-herramientas-social-media/
Buena recopilación
Entonces aqui va este post de 51 herramientas que te ayudaran a trabajar en Social Media. Las dividire por entornos para que os sea mucho mas facil y de ayuda. Usarlas con cuidado, que os dara poder en cualquier presentacion o delante de cualquier cliente.
Five Best Twitter Clients - twitter - Lifehacker
http://lifehacker.com/5368817/five-best-twitter-clients
Five Best Twitter Clients
How Freemium Can Work for Your Startup
http://gigaom.com/2009/09/01/how-freemium-can-work-for-your-startup/
Top 5 Web Trends of 2009: Personalization
http://www.readwriteweb.com/archives/top_5_web_trends_of_2009_personalization.php
PostRank Combines Google Analytics With Social Media Stats
http://mashable.com/2009/09/24/pagerank-analytics/
Free for 30 days, $9 a month after.
What PostRank Analytics does is take the Google Analytics data and show you the pageviews, Twitter followers and “engagement score” for the day before. You can see how your figures stand up over time, by week, month or quarter.
HOW TO: Gather Feedback With Social Media
http://mashable.com/2009/09/28/social-media-feedback/
tracking comment
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in
Top 50 Real-Time Web Companies
http://www.readwriteweb.com/archives/top_50_real-time_web_companies.php
As part of our lead-up to The ReadWrite Real-Time Web Summit, which is just over two weeks away, in this post we're listing 50 leading companies of the Real-Time Web. Like any list, it is bound to be missing some worthy companies - so we invite you to list more in the comments. Our aim is to unveil the top 100 Real-Time Web companies at our event.
As part of our lead-up to The ReadWrite Real-Time Web Summit, which is just over two weeks away, in this post we're listing 50 leading companies of the ...
News, Current Events, Latest News and Worl
Why Ford is Winning on the Social Web
http://mashable.com/2009/05/18/ford-social-media/
It’s no secret that American car companies are in trouble these days. With those troubles comes a huge spike in buzz for each respective company. Some would argue, despite the bad news, this increased public focus is an opportunity for auto brands to reposition in the market. Here is a quick look at how the bad news out of Detroit is playing out and who is making strides.
The New (Media) Workout Plan - Patrick Moberg
http://www.patrickmoberg.com/workoutplan/
Unorthodox excercise regiment based around new media addiction.
CW
Patrick Moberg
love it! (via @radiohead022)
WaPo’s Social Media Guidelines Paint Staff Into Virtual Corner; Full Text of Guidelines | paidContent
http://paidcontent.org/article/419-wapos-social-media-guidelines-paint-staff-into-virtual-corner/
Late Friday afternoon, Washington Post (NYSE: WPO) Senior Editor Milton Coleman sent a memo to the staff with a social media policy—effectively immediately—aimed at staffers’ use of “individual accounts on online social networks, when used for reporting and for personal use.” The new policy was translated externally by WaPo ombudsman Andy Alexander on his blog, along with a worst-case illustration: the decision by Managing Editor Raju Narisetti, responsible for features and the web, to shut down what appears to have been a small Twitter account intended for a private audience of friends and associates (as private as something that goes to 90-ish people can be) after some of his comments were called into question.
Late Friday afternoon, Washington Post (NYSE: WPO) Senior Editor Milton Coleman sent a memo to the staff with a social media policy—effectively immediately—aimed at staffers’ use of “individual accounts on online social networks, when used for reporting and for personal use.”
The Washington Post's social media guidelines for its journalists are thought by some to be a little on the stringent side... "All Washington Post journalists relinquish some of the personal privileges of private citizens. Post journalists must recognize that any content associated with them in an online social network is, for practical purposes, the equivalent of what appears beneath their bylines in the newspaper or on our website."
3 New Facebook Strategies for Building Your Personal Brand
http://mashable.com/2009/09/29/facebook-personal-brand-strategy/
Here are three new strategies for building, promoting, and expanding your personal brand using Facebook.
Includes tips to make fan pages interesting
STUDY: 80% of Twitter Users Are All About Me
http://mashable.com/2009/09/29/meformers/
Mashable covers our research. Is nice!
Rutgers University Professors Mor Naaman and Jeffrey Boase set out to analyze the content and characteristics of social media activity. They dubbed communications systems like Facebook and Twitter, “social awareness streams,” and then took to examining user behavior.
80% of users are “meformers,” or “Me Now” status updaters. Meformers are “people who use the platform to post updates on their everyday activities, social lives, feelings, thoughts, and emotions.” The rest (20%) are informers who use the channels to share informational updates like links news articles. #Based on the categories and complex cluster analysis, the professors were able to lump Twitterers into one of two categories: meformers or informers. The former makes up 80% of the user base, while the latter a meager 20%. Interesting enough, though, the study also showed that the informers have significantly more friends and followers than their meformer counterparts. The median informer has 131 friends and 112 followers, while the median meformer has just 61 friends and 43 followers. # Informers have a higher proportion of mentions of other users in their messages (that is they @reply to more Twitterers) - 25% of messages come from mobile phones
100 Best Blogs for New Media Students | Associate Degree - Facts and Information
http://associatedegree.org/2009/08/24/100-best-blogs-for-new-media-students/
New Media students are on the verge of an exciting and evolving field of study. With topics ranging from social networking to innovative art forms to gaming to Internet policy and politics falling under this umbrella, there is plenty for students to learn about and stay connected with. Adding these blogs to your favorite reader will help you keep current on all that is happening in the world of New Media.
Here is a list blogs that cover new literacies and how they relate to a variety of topics including education, business, politics, and culture. I ended up here looking for a link to post, but I couldn't decide which one I liked best, so I'm posting the list instead.
New Media students are on the verge of an exciting and evolving field of study.
Lots of great people to follow and keep track of.
Make Phone Calls on Twitter With @Call
http://mashable.com/2009/09/16/jajahcall/
RT @mashable: Make Phone Calls on Twitter With @Call - http://bit.ly/IvGRM - Definitely pushing the envelope! [from http://twitter.com/sspohnjr/statuses/4043562130]
Web-based phone service JAJAH has just released their Twitter calling feature JAJAH@Call in beta, giving participating members the ability to call each other,
Web-based phone service JAJAH has just released their TwitterTwitter calling feature JAJAH@Call in beta, giving participating members the ability to call each
Hmmm...2min free "tweet call" on #Twitter - What do you think? http://ow.ly/pNlF [from http://twitter.com/LauraleeGuthrie/statuses/4082452663]
Facebook Just Made It Super Easy To Put Connect On Your Site
http://www.techcrunch.com/2009/09/30/facebook-just-made-it-super-easy-to-put-facebook-connect-on-your-site/
Facebook Connect launched to the public less than a year ago, and already it's seen an incredible amount of traction. Unfortunately, for those ...
Facebook Just Made It Super Easy To Put Connect On Your Site
How to Write a Facebook Application in 5 Minutes - Facebook Apps Tutorial for Non-Developers
http://www.labnol.org/internet/tutorial-write-a-facebook-application/10116/
This step-by-step guide describes how you can write your own Facebook App in 5 minutes without being a geek. A video tutorial for writing Facebook applications is included for reference.
5 Advanced Social Media Marketing Strategies for Small Businesses
http://mashable.com/2009/09/30/small-business-strategies/
Add Facebook Connect Features to Your Site in Three Steps
http://mashable.com/2009/09/30/facebook-connect-wizard/
Facebook connect
Add Facebook Connect Features to Your Site in Three Steps
The Facebook Connect Wizard is just what it sounds like – a way to incorporate Facebook Connect into your website in three steps. Just enter in your URL, upload a file to your server so that Facebook Connect can talk to your site, and then find the social markup and integration tools you want to add on the backend of your site.
Over the last ten months, Facebook Connect has flourished as a tool to not only minimize login and sign-up minutiae, but to allow developers and content
How Google Wave could transform journalism | Technology | Los Angeles Times
http://latimesblogs.latimes.com/technology/2009/09/google-wave-collaborative-journalism.html
"here's a list of a few wild ideas we had for using Wave."
For the last two months, while we've been testing the Google Wave developer preview, we have been talking amongst ourselves about how this thing could change (or add to) what we do. So, here's a list of a few wild ideas we had for using Wave."
The Top Six Reasons Companies are Still Scared of Social Media
http://socialmediatoday.com/SMC/126750
reasons why companies are scared of social media
Embeddable Waves: The Google Wave WordPress Plugin
http://mashable.com/2009/09/08/google-wave-wordpress-plugin/
One of the more intriguing aspects of Google Wave – the much anticipated communication and collaboration platform that debuts later this month – is the fact that Waves can be embedded anywhere on the Web. Waves, in case you’re not familiar, are essentially individual threaded conversations that take place within Google Wave. So, when we’re talking about an embeddable Wave, it means a conversation that can be placed on other websites, with the same functionality as it would have within Wave itself. Since some developers already have access to Google Wave, we’re now able to show you what this functionality looks like – and how you may be seeing it in the future – via a WordPress plugin that has already been built for easily embedding Waves in blog posts.
Blame Drew's Cancer - Blow off Steam on Twitter... for Charity!
http://blamedrewscancer.com/
Tweet with the hashtag #BlameDrewsCancer and Blame Drew's Cancer for anything and everything you want. $1 goes to charity for every person who participates.
On May 20th, 2009, Drew Olanoff was diagnosed with cancer. Ever since that day, Drew has blamed everything on his cancer. Losing his keys, misplacing his wallet, Twitter being slow, the Phillies losing, etc. Why? Because you have to beat up on Cancer to win… and you can help out. Blame Drew's Cancer for anything you want by tweeting with the hashtag #BlameDrewsCancer and it'll come here. When Drew beats Cancer we hope to have sponsors that will donate a dollar for every participant to our partner, LIVESTRONG.
S.P.E.E.D. Writing: 5 Tips to Double Your Writing Productivity | Copyblogger
http://www.copyblogger.com/speed-writing/
3 Great Social Media Policies to Steal From
http://mashable.com/2009/10/02/social-media-policy-examples/
this is for when you have to write your own policy
9 Successful Techniques for Making Money from Podcasting
http://mashable.com/2009/10/01/podcast-money-making-tips/
A compendium of nine proven money-making techniques for podcasters. All are successful to varying degrees and some podcasters use a combination of methods. This summary provides an explanation of all the techniques, and tips from the podcasters who have pulled them off.
What follows is a compendium of nine proven money-making techniques for podcasters. All are successful to varying degrees and some podcasters use a combination of methods. This summary provides an explanation of all the techniques, and tips from the podcasters who have pulled them off. For more tips, advice, and to hear the full money making podcast story, make sure to read and listen to each the interviews linked throughout this article.
Many people podcast because they love of it, but at some point, you may need to think about paying the bills. Here are 9 tips for making money from podcasting.
For many, creating a podcast is something that’s done solely out of passion. But even among those who do it strictly for the love of podcasting, after awhile, once you’ve built up an audience, there comes a time when you think to yourself, “I can’t keep doing this for free.”
The Linguistics of ReTweets | Dan Zarrella
http://danzarrella.com/retweet-linguistics.html
Research in to link occurrence, average syllables per word and readability grade levels of retweets vs. regular tweets.
Interesting. Linguistic analysis of tweets and retweets: http://tr.im/qsxn (via @NiemanLab) [from http://twitter.com/mkeagle/statuses/2420004728]
BBC to relaunch websites with focus on social media | Media | guardian.co.uk
http://www.guardian.co.uk/media/pda/2009/sep/29/bbc-website-relaunch-social-media
Enlace encontrado en la cuenta twitter http://www.twitter.com/amandecherie para el término de búsqueda <b> La web 2</b>
Radical redesign of news and other sites planned for March, according to sources. By Mercedes Bunz
First glimpse on the BBC's planned relaunch which is to include huge improvements concerning personalisation and online communication.
He explained that the BBC is not only working on a new homepage and the underlying hosting platform, but his team is currently researching "what the next generation in social media will be".
Maybe Digital Culture needs to become compulsory component of any E-learning Programme
Twitter’s Golden Ratio (That No One Likes To Talk About)
http://www.techcrunch.com/2009/08/26/twitters-golden-ratio-that-no-one-likes-to-talk-about/
good description of classes of people on twitter.
Hate to take the linkbait but I disagree with @techcrunch on the golden ratio for Twitter. I want all types in my feed http://bit.ly/1ZLZui [from http://twitter.com/JMaultasch/statuses/3557139305]
Comenta varias "máximas" de las relaciones entre cantidad de gente que sigue un usuario y cantidad de gente que lo sigue.
A Twitter aranyszabálya, ami alapján elég hatékonyan el lehet dönteni, hogy egy minket újonnan követő embert visszakövetünk-e. Lényege, hogy ha a follower-following arány negatív (több following-ja van a usernek, mint ahány follower), akkor ez nagy valószínűséggel azt mutatja, hogy nem érdemes őt követni, mert nem érdekes a tartalma vagy mert valamilyen spammer. Ha az arány pozitív , akkor valszeg érdemes követni. Minél nagyobb az arány + vagy - irányba, annál igazabb lesz ez a szabály egy bizonyos pontig. Egyes IRL sztároknak többmillió followerük van, akik nem tudják ennek a mennyiségnek a felét sem visszakövetni, de nem biztos hogy ilyen nagy mértékben van jó tartalmuk. A túl nagy + aránnyal rendelkezőkre sokszor mondják, hogy nem is igazi Twitter userek, mert csak nagyon kevés embert követnek. A szabályt sok felhasználó használja és úgy tűnik valóban működik, de ellentmond a Twitter egyik alapelvének, miszerint ha elkezdesz követni valakit akkor elvárod, hogy az vissza is kövessen.
G2 meets Thomas Gensemer, the man who masterminded Obama's online presidential campaign | Politics | The Guardian
http://www.guardian.co.uk/politics/2009/feb/18/thomas-gensemer-online-election-campaign
Interview from Guardian G2, Feb 2009. "People have been bamboozled with the technology for too long," he says. "The real questions are, 'What are your goals, and how can you use technology to achieve them?' "Organisations can build very quickly, if they do the messaging right. They need to be able to answer the question, 'What can someone do for me today?'
"People have been bamboozled with the technology for too long," he says. "The real questions are, 'What are your goals, and how can you use technology to achieve them?' Our biggest sales pitch is that we couple the services along with the technology. A lot of our competition just sells technology, and the types of organisation and causes that we like to work with, if I go in and sell them really powerful technology, it doesn't do them any good, because they don't have the wherewithal to make sense of it."
Newest addition to my fantasy dinner party guestlist: Thomas Gensemer. http://is.gd/jUmY [from http://twitter.com/louisedoherty/statuses/1226680797]
Thomas Gensemer Mastermind of the Democratic campaign
Birdsall’s Massive Twitter Sites & Tools Directory - Birdsall Social Media
http://www.birdsallsocialmedia.com/2009/04/04/birdsall%E2%80%99s-massive-twitter-sites-tools-directory/
Just spent about 3 hours using some of the resources here. Must have
Massive is hardly enough to describe this compendium of Twitter stuff
Every day I run across some cool new site for Twitter. Who would have thought that micro-blogging would inspire so many random data mines & apps? I’ve compiled several published lists, my bookmarks & links I’ve been sent – so I can’t claim to be the origin of this list. Keep in mind, many of [...]
How To Measure The Value Of A Fan Or Follower In Social Media
http://searchengineland.com/how-to-measure-the-value-of-a-fan-or-follower-in-social-media-26456
It’s hard to justify the time spent on social media account management. But there are ways to measure the real value (monetary or otherwise) of fans on Facebook and followers on Twitter.
Create fancy share box with CSS and jQuery
http://www.jankoatwarpspeed.com/post/2009/07/13/Create-fancy-share-box-with-CSS-and-jQuery.aspx
PJF's Pages - Journal - Dark Stalking on Facebook
http://pjf.id.au/blog/?position=590
What makes this all rather chilling is that I'm doing all of this via the application API. If your friend has installed an application, then it can access quite a lot of information about you, unless you turn it off. If your friend has granted the application the read_stream privilege, then it can read your status stream. Even if a friend of a friend has done this, and you comment on your friend's status entries, it's possible to infer your existence and retrieve those discussions through dark stalking.
Most recently, I've been able to obtain status feeds, even for users who have very tight privacy settings, although I had to tweak my own application's privileges to do so. I don't know how far into the past these go, but they also come with likes information, and comments. This gives me a wealth of information on the strength and types of relationships people have. A person who comments a lot on another user's posts probably finds that user interesting. If I descended into keyword and text analysis, I may even be able to determine how they find that user interesting.
Programs to pull info out of facebook accounts
the information available to people via facebook is amazing....
Forrester Predicts Huge Growth for Social Media Marketing
http://www.marketingpilgrim.com/2009/04/forrester-social-media-growth.html
Forrester Research is holding its own conference down in Orlando and has just revealed its predictions for the growth of online advertising. The bottom line is that social media and mobile will be the hottest, but just about everything will see an upward trend.
Future forecast is pretty positive for social media
Graphs on marketing spending projections for social media
Forrester Research is holding its own conference down in Orlando and has just revealed its predictions for the growth of ...
10 Hilarious Twitter Parody Videos
http://mashable.com/2009/09/27/twitter-parody-videos/
Whether or not Twitter has hit a traffic growth ceiling, the 140 character status update platform has already proved it can permeate past its early adopter audience and attract a more mainstream user-base complete with Twittering athletes, celebrities, and government officials.
Here are 10 hilarious Twitter parody videos.
Collection of twitter parodies from mashable http://bit.ly/Q6280 [from http://twitter.com/lbraun2000/statuses/4444794604]
De roligaste parodierna på twitter
Two-Minute Video Makes a Lot of Sense of Google Wave - Google Wave - Lifehacker
http://lifehacker.com/5372987/two+minute-video-makes-a-lot-of-sense-of-google-wave
If you're still struggling to understand how you might use Google Wave despite our in-depth first look, this quick video offers an excellent explanation of just one use case for how Wave can outshine email as a collaboration tool.
A Small Business Guide to Wikis
http://mashable.com/2009/10/04/business-wikis-guide/
Must read -
Women Rule the Social Web
http://mashable.com/2009/10/03/women-rule-the-social-web/
When it comes to sites like Flickr (Flickr), Facebook (Facebook), Twitter (Twitter), FriendFeed (FriendFeed), MySpace (MySpace) and Bebo (Bebo), however, women outnumber men. In fact, there’s only one major holdout for men on the social web: social news site Digg (Digg), where 64% of users are male.
When it comes to sites like Flickr, Facebook, Twitter, FriendFeed, MySpace and Bebo, however, women outnumber men. In fact, there’s only one major holdout for men on the social web: social news site Digg, where 64% of users are male.
…at least according to an infographic by Information is Beautiful. The stats, compiled by Brian Solis from Google Ad Planner data, show that equal numbers of men and women use sites like LinkedIn, DeviantArt and YouTube. When it comes to sites like Flickr, Facebook, Twitter, FriendFeed, MySpace and Bebo, however, women outnumber men.
Social Network Statistics | Brian Solis - PR 2.0
http://www.briansolis.com/2009/10/revealing-the-people-defining-social-networks/
Some great data on the demographics of who is using social media. 75% of Facebookers and 81% of Twitterers are 25 and older. These are not "youth" tools.
perfil dos usuários de cada rede social
Data from August 2009
The Myth of Crowdsourcing - Forbes.com
http://www.forbes.com/2009/09/28/crowdsourcing-enterprise-innovation-technology-cio-network-jargonspy.html
"What really happens in crowdsourcing as it is practiced in wide variety of contexts, from Wikipedia to open source to scientific research, is that a problem is broadcast to a large number of people with varying forms of expertise. Then individuals motivated by obsession, competition, money or all three apply their individual talent to creating a solution."
Does crowdsourcing exist as it is popularly conceived? Yes, it does, but it doesn't have anything to do with innovation. Jigsaw, the community-created database of 16 million business contacts, is crowdsourcing. Tens of thousands of people have added business contacts to Jigsaw's database so they can earn points and get access to business contacts entered by others. Jigsaw sells this data to companies, generating millions in revenue. Jigsaw is the only true crowdsourced business I know of. The other businesses mentioned in the crowdsourcing category, Innocentive, Threadless, Spreadshirt, iStockPhoto, are really versions of Wikipedia, that is, aggregations of the inventions of individual virtuosos. Other large projects, like Linux, Apache ( APA - news - people ) and GIMP, are virtuoso creations around which consortiums of experts have gathered.
What really happens in crowdsourcing as it is practiced in wide variety of contexts, from Wikipedia to open source to scientific research, is that a problem is broadcast to a large number of people with varying forms of expertise. Then individuals motivated by obsession, competition, money or all three apply their individual talent to creating a solution.
great article that most crowdsourcing is about broadcasting to people with training. however, this is challenged by pitting 100 semitrained folk against individual virtuosos. the 100 semitrained folk win.
"... in the popular press, and in the minds of millions of people, the word crowdsourcing has created an illusion that there is a crowd that solves problems better than individuals. ... There is no crowd in crowdsourcing. There are only virtuosos, usually uniquely talented, highly trained people who have worked for decades in a field. Frequently, these innovators have been funded through failure after failure. From their fervent brains spring new ideas. The crowd has nothing to do with it. The crowd solves nothing, creates nothing. What really happens in crowdsourcing ... is that a problem is broadcast to a large number of people with varying forms of expertise. Then individuals motivated by obsession, competition, money or all three apply their individual talent to creating a solution." Author: Dan Woods, Forbes.com, Sept. 29, 2009.
How to Demo Twitter - Holy Kaw!
http://holykaw.alltop.com/how-to-demo-twitter
bun pt wks - demo prin exemple, similar pt cirip
This is the set of links that were used to demo Twitter to the Surfing Industry Manufacturers Association. The purpose was to show consumer brands like Reef, Sector 9, and Sanuk how they could use Twitter as a tool.
Twitter Data Analysis: An Investor’s Perspective
http://www.techcrunch.com/2009/10/05/twitter-data-analysis-an-investors-perspective/
RT @rgbroitman: Some good Twitter stats here: http://ow.ly/sXKz [from http://twitter.com/cyberdad/statuses/4657457633]
From TechCrunch: Robert Moore - CEO and Co-Founder of RJmetrics provides highlights on Twitter usage.
Penn Olson – 10 Successful Facebook Business Pages
http://www.penn-olson.com/2009/08/02/10-successful-facebook-business-pages/
***
Who’s Driving Twitter’s Popularity? Not Teenagers - NYTimes.com
http://www.nytimes.com/2009/08/26/technology/internet/26twitter.html?_r=1
Despite their reputation as early adopters, young people are not flocking to Twitter. But their parents are.
The public nature of Twitter is particularly sensitive for the under-18 set, whether because they want to hide what they are doing from their parents or, more often, because their parents restrict their interaction with strangers on the Web... Many young people use the Web not to keep up with the issues of the day but to form and express their identities, said Andrea Forte, who studied how high school students use social media for her dissertation. (She will be an assistant professor at Drexel University in the spring.)
6 Great Twitter Quiz and Polling Apps - ReadWriteStart
http://www.readwriteweb.com/readwritestart/2009/10/6-great-twitter-quiz-and-polli.php
Dana Oshiro, 1 Oct 2009. "a list of 6 services you can use to get the answers you need from your Twitter friends and followers."
8 of the Best Social Media Extensions for Joomla
http://mashable.com/2009/05/06/joomla-social-media-extensions/
rs you value them and want them to return. It also shows your readers that your content is valuable
Social Media Extensions Recommendations
Joomla (Joomla)! is a CMS powerhouse, but the core does not include any social media integration other than RSS feeds. With a free download and easy installation, any Joomla! administrator can quickly integrate with popular social media applications. In addition to driving traffic to your site, integrating your Joomla! site with social media applications shows your readers you value them and want them to return. It also shows your readers that your content is valuable (or you think it is) and it’s worth sharing. Here are eight of the best social media extensions for Joomla!
Joomla!
Here are eight of the best social media extensions for Joomla!
HOW TO: Integrate Facebook With Your Blog
http://mashable.com/2009/10/06/facebook-blog-integration/
facebook integration
chrisbrogan's casestudy Bookmarks on Delicious
http://delicious.com/chrisbrogan/casestudy
After seeing Chris' post on convincing people about social media I thought it would be worthwhile bookmarking his case studies bookmarks as a useful resource (blog post referred to: http://www.chrisbrogan.com/starting-your-social-media-case/)
via jdodds
awesome
chrisbrogan's casestudy Bookmarks on Delicious Tagged as casestudy socialmedia casestudies marketing socialnetworking strategy web2.0 study reference social list Use case studies. Need some to start with? Here, take mine. Find the ones that best align with what you want to do, and/or that best match your company’s verticals. Case studies are nature’s way of saying, “Hey, here’s an ass-covering for you.”
5 Ways to Write Retweetable Tweets
http://mashable.com/2009/10/06/retweetable-tweets/
Rules to successfully retweet and gain followers.
The 'Web Squared' Era - Forbes.com
http://www.forbes.com/2009/09/23/web-squared-oreilly-technology-breakthroughs-web2point0.html
Notes on Information Society
Five years in, collective intelligence applications are increasingly driven by cascades of sensor data being thrown off by devices, often without explicit human intervention. Today’s smartphones contain microphones and cameras, as well as motion, proximity, location, and direction sensors. They have their own eyes, ears, and sense of touch. Revolutionary new applications connect those senses to cloud databases and programs running on massive server farms.
La web al cuadrado (Web squared), el nuevo invento de marketing de Tim O´Reilly.
Google Wave 101 - Wave - Lifehacker
http://lifehacker.com/5376138/google-wave-101
Community management: The 'essential' capability of successful Enterprise 2.0 efforts | Enterprise Web 2.0 | ZDNet.com
http://blogs.zdnet.com/Hinchcliffe/?p=913
ommunity management: The 'essential' capability of successful Enterprise 2.0 efforts
It’s not a skill that’s been widely understood until quite recently, however community management has begun to move to the forefront of discussions about enterprise social computing as the use of social tools begins to climb the maturity curve. Now community management is increasingly proving not just useful but a critical component of Enterprise 2.0 efforts despite an often vague understanding of what it is and where it should be situated in the org chart.
The History and Evolution of Social Media | Webdesigner Depot
http://www.webdesignerdepot.com/2009/10/the-history-and-evolution-of-social-media/
Contiene una información muy completa de redes sociales, videos, fotos... Genial
Artikel zur Geschichte der Social Media
In this article, we’ll review the history and evolution of social media from its humble beginnings to the present day.
The History and Evolution of Social Media | Webdesigner Depot - http://www.webdesignerdepot.com/2009/10/the-history-and-evolution-of-social-media/
HOW TO: Manage a Facebook Group
http://mashable.com/2009/10/07/facebook-groups/
"acebook Pages may be taking the social network by storm, but they can take time and technical skill to set up. When you need to promote something quickly, or are looking to foster a stronger sense of community, the more traditional Facebook Group is often the way to go. While not as fancy as Pages, Groups offer many of the same features, with a slightly more streamlined look. This makes it easy for virtually anyone to create a Group, for any number of purposes, and get them live quickly—an important benefit in the time-sensitive social media sphere. However, the ease and speed with which a Group can be set up has created a lot of spammy or messy Groups that are slapped together in minutes and abandoned soon after. In order to break through the clutter and gain members, you need to take the time to set up a Group correctly. Here are a few tips:
IBM Study: The end of advertising as we know it
http://socialmediatoday.com/SMC/127366
its past. The push for control of attention, creativity, measurements and inventory will reshape the advertising value chain and shift the balance of power.
Research report w/ PDF download by IBM Research on the future of ad models
Based on IBM global surveys there are four change drivers shifting control within the ad industry: 1. Attention – Consumers are increasingly in control of how they view, interact with and filter advertising in a multichannel world. 2. Creativity – Thanks to technology, the rising popularity of user-generated and peer-delivered content, and new ad revenue-sharing models (e.g., YouTube, Crackle, Current TV), amateurs and semi- professionals are now creating lower-cost advertising content. 3. Measurement – Advertisers are demanding more individual-specific and involvement- based measurements, putting pressure on the traditional mass-market model. 4. Advertising inventories – Will be bought and sold through efficient exchanges, bypassing traditional intermediaries.
# Attention – Consumers are increasingly in control of how they view, interact with and filter advertising in a multichannel world. # Creativity – Thanks to technology, the rising popularity of user-generated and peer-delivered content, and new ad revenue-sharing models (e.g., YouTube, Crackle, Current TV), amateurs and semi- professionals are now creating lower-cost advertising content. # Measurement – Advertisers are demanding more individual-specific and involvement- based measurements, putting pressure on the traditional mass-market model. # Advertising inventories – Will be bought and sold through efficient exchanges, bypassing traditional intermediaries.
and a significant share of ad space is sold through auctions and exchanges. Advertisers know who viewed and acted on an ad, and pay based on real impact rather than estimated “impressions.” Consumers self-select which ads they watch and share preferred ads with peers. User-generated advertising is as prevalent (and appealing) as agency-created spots.
Twaxed.com : Beware What You Share
http://www.twaxed.com/
HAHA. LOVE it.
Beware What You Share
50 Awesome Open Courses for Web Writers | AccreditedOnlineColleges.org
http://www.accreditedonlinecolleges.org/blog/2009/50-awesome-open-courses-for-web-writers/
With the popularity and ubiquity of writing online, there’s a new demand for web writers. If you’re studying to become a web writer, blogger, or copywriter, there are lots of courses that can offer you the education you need. Read on, and you’ll learn about 50 awesome open courses for web writers.
50 siti per imparare a scrivere, gratis
I Just Made Love
http://ijustmadelove.com/
I don't see anything. But it's an interesting idea.
error has occured, go make love and gi
Facebook Is the Most Valuable Source of Traffic [Stats]
http://mashable.com/2009/10/06/study-traffic-sources/
Between search engines and social media, there are a lot of different ways that people can get to your website. But which of these sources provides loyal users that come back to your site multiple times? That’s the subject of a new study by ad network Chitika, who analyzed the browsing habits of 33 million unique users over the course of September. According to their findings, FacebookFacebookFacebook provides the most loyal visitors, with 20% of those that originate from the social network in turn visiting the site they landed upon four or more times in a week. Among other social media sites, Digg traffic produced loyal users 16% of the time, while Twitter traffic was only good for 11% loyalty. In the realm of search engines, YahooYahoo!Yahoo! provides the most loyal visitors at 15%, followed by GoogleGoogleGoogle and BingBingBing with around 12% each.
bing, digg, facebook, Google, statistics, twitter, Yahoo
Facebook Is the Most Valuable Source of Traffic [Stats]: Between search engines and social media, there are a l.. http://bit.ly/2lr3ER [from http://twitter.com/GoodMillwork/statuses/4659544733]
25 Social Media Sites for Entrepreneurs | VentureBeat
http://entrepreneur.venturebeat.com/2009/09/02/25-social-media-sites-for-entrepreneurs/
If you’re an entrepreneur who has been seduced by social media tools such as Twitter, LinkedIn or Facebook, you may ...
Useful information for business owners interested in using social media for their business
#10Ways to Support Charity Through Social Media
http://mashable.com/2009/07/14/support-charity-sosg/
Here are 10 ways you can use social media to show your support for issues that are important to you.
Social media is about connecting people and providing the tools necessary to have a conversation. That global conversation is an extremely powerful platform for spreading information and awareness about social causes and issues. That’s one of the reasons charities can benefit so greatly from being active on social media channels. But you can also do a lot to help your favorite charity or causes you are passionate about through social media.
Methods members of the Christmas Bureau can help spread the word socially
ソーシャルメディアを使ってNPO活動をサポートする方法など。
The Ultimate List of Niche Social Networks « Internet Marketing Blog
http://raven-seo-tools.com/blog/1151/the-ultimate-list-of-niche-social-networks
As participation marketing continues to gain traction as the most effective way to market a website, niche social networks are emerging as a crucial part of that strategy. While Facebook and Twitter can play an integral part in social media campaigns, they don’t always have the best targeted users and groups. Whereas, niche social networks, like cork’d and Social Workout, provide highly targeted communities for marketers.
Five Reasons Companies Should be Integrating Social Media with Facebook Connect | Web Business by Ken Burbary
http://www.kenburbary.com/2009/08/five-reasons-companies-should-be-integrating-social-media-with-facebook-connect/
Quick explanation for those not familiar with Facebook Connect. It is a service developed by Facebook that lets Facebook users login into partner sites using
As of this writing, there are more than 15,000 registered implementations (websites, devices and applications) of Facebook Connect since its general availability in December 2008. According to Nick O’Neil from Allfacebook.com, the most recent statistics show that Facebook Connect is close to 1 million users. Impressive numbers given this initiative isn’t even a year old yet. Implementing this can be trivial, and offers immediate benefits to companies willing to experiment. Already we’re seeing these benefits on Connect enabled sites:
The case for integrating Facebook Connect into your site to improve communication and traffic.
Quick explanation for those not familiar with Facebook Connect. It is a service developed by Facebook that lets Facebook users login into partner sites using their Facebook account and share information with Facebook friends. Basically, a single sign
Losing To The Social Web: Visualized | Digital Buzz Blog
http://www.digitalbuzzblog.com/loosing-to-the-social-web-visualized/
Off-Site Content Distribution is rapidly growing, I’m talking RSS Feeds, Twitter, YouTube Channels, Facebook Fan pages and so on… All the best brands and websites now actively push their content (the same stuff you use to get from their website and still want to access) to as many various “off-site” sources and platforms as possible.So naturally this removes unique visitors from their main sites, channeling them into a maze of various networks, feeds and tweets…Oh, and ofcourse, widgets/apps – we’ve only just seen the start of these.
charts - are microsites dead
A brands website has been the single biggest "online" focus for 99% of businesses over the last 10 years apart from banner campaigns and microsites here and there, but with the evolution of social media growing at unheard of rates (Twitter is up
Brand specific sites losing traffic, social sites gaining.
I don’t think websites & microsites are dead yet. There are still years and years of usefulness ahead for them, we’ll just need to come up with better ways to connect them and their content into the social lives of customers online…
The Complete Guide to Video Blogging
http://mashable.com/2009/10/09/video-blogging/
Even though the notion of video blogging itself isn’t new, the actual endeavor is still novel to many people. This guide will explore concepts behind video blogging and the tools for creating and distributing that content.
The Complete Guide to Video Blogging http://bit.ly/tcuoG [from http://twitter.com/gohewitt/statuses/4737498633]
8 Awesome Mashups Made Possible by APIs
http://mashable.com/2009/10/08/top-mashups/
mashup is app
8 Awesome Mashups Made Possible by APIs http://bit.ly/BFfPa [from http://twitter.com/gohewitt/statuses/4713099243]
Really interesting/cool!
Audience or Community | chrisbrogan.com
http://www.chrisbrogan.com/audience-or-community/
The difference between an audience and a community is which direction the chairs are pointing
The difference between an audience and a community is which direction the chairs are pointing.
Brogan defines his views on audience and community
the baby book for modern parents - lil'grams
http://lilgrams.com/
online baby book blogg
UGC platform (blog / foto / video ..) for new parent ... with some social network elements added ...
kanyelicio.us
http://kanyelicio.us/
See what Kanye West thinks of your website - awesome.
"This website is pretty good, and I'm gonna let you see it..." Taking the piss out of the jackass.
Lufthansa MySkyStatus™
http://myskystatus.com/
Tweeting planes.
While you're in the air, MySkyStatus sends altitude, location, departure and arrival updates automatically to your Facebook and Twitter pages. It's travel made social and it's easy to set up. Let's get started.
How To Champion Social Media At Work | Social Media Explorer
http://www.socialmediaexplorer.com/2008/11/17/how-to-be-the-social-media-champion-at-your-office/
Sosyal medyanın işlerimizde de kullanılması
Social Media Explorer explores social media, public relations and marketing through commentary and analysis.
ways to convince colleagues to sign up to social media stuff
to be used for social media focal points at Eurocontrol
What Does that Hashtag Mean? New Service Tells You - ReadWriteWeb
http://www.readwriteweb.com/archives/what_does_that_hashtag_mean_new_service_tells_you.php
Tagalus is a social dictionary of tags used on Twitter. Users vote for the best definitions.
hashtags
How to build a Facebook community | Socialbrite
http://www.socialbrite.org/2009/10/09/how-to-build-a-facebook-community-14-levers-you-need-to-be-pulling/
"Like any social tool, Facebook needs to be worked in order to achieve specific marketing, event or fundraising goals." A practical primer on going about this
Author: Socialbrite website
The End of the Email Era - WSJ.com
http://online.wsj.com/article/SB10001424052970203803904574431151489408372.html
E-mail is dead. Long live e-mail.
Someone faxed this to me. I made photocopies and sent it to several friends via USPS: "Email, stuck in the era of attachments, seems boring compared to services like Google Wave..."
Why Email No Longer Rules…
Delicious Freshens Up With Twitter. Founder Hates It.
http://www.techcrunch.com/2009/08/04/delicious-freshens-up-with-twitter-which-its-founder-hates/
OMG HAHA!!!!!
test
twit twit
search a great deal.
Google Wave crashes on beach of overhype
http://scobleizer.com/2009/10/01/google-wave-crashes-on-beach-of-overhype/
"DO NOT ASSUME THIS IS A TWITTER KILLER. It is not. It’s not even a good sharing engine, far worse than FriendFeed is. I’d recommend using a private room over on FriendFeed first."
Google Waveはノイズに満ちていて、カオスの世界。
DO TRY THE API if you are a developer. From what I’m seeing that’s where the real value in Google Wave will come, but we haven’t seen enough apps yet so end users won’t find much here to play with yet.
Google Wave crashes on beach of overhype
FTC Publishes Final Guides Governing Endorsements, Testimonials
http://www.ftc.gov/opa/2009/10/endortest.shtm
Правила продажных блоггеров в оригинале
Ab Dezember gelten neue Regeln, die die US-Wettbewerbsbehörde jetzt erlassen hat. Danach müssen Blogger oder Nutzer, wenn sie ein Produkt bewerten, "die materiellen Beziehungen, die sie zu den Anbietern des Produktes oder der Dienstleistung haben, offen legen". Sonst droht eine Geldstrafe in Höhe von 11.000 US-Dollar - ganz gleich ob Geld gezahlt oder Test-Produkte bereitgestellt wurden.
la legge
HOW TO: Use Social Media in Your PR Pitch Plan
http://mashable.com/2009/10/12/social-media-pr-pitch/
Social Media Measurement Lags Adoption - eMarketer
http://www.emarketer.com/Article.aspx?R=1007286
ROI
Despite widespread adoption of social media, measurement still lags. Only 16% of those polled said they currently measured ROI for their social media programs. More than four in 10 respondents did not even know whether the social tools they were using had ROI measurement capabilities.
Measuring the success of social media marketing can be difficult, but using a variety of hard and soft ROI metrics is one solution. For example, distributing a coupon via a social network and monitoring its redemption can put a concrete number on social success. And marketers can also assign a dollar value to soft metrics, such as number of fans or followers, to measure ROI.
"Despite widespread adoption of social media, measurement still lags. Only 16% of those polled said they currently measured ROI for their social media programs. More than four in 10 respondents did not even know whether the social tools they were using had ROI measurement capabilities."
Cute as Hell Pet Community - Quite Possibly the Cutest Place on Earth
http://www.cuteashell.com/
Cute as Hell is a community and shopping site made exclusively for pet people. Enter your pet in cute pet contests, build a detailed pet profile page with photos, Twitter status updates, pet commenting, and more!
Google Wave And The Dawn Of Passive-Aggressive Communication
http://www.techcrunch.com/2009/10/12/google-wave-and-the-dawn-of-passive-aggressive-communication/
By http://bit.ly/Tweets2Delicious
Whether Google Wave succeeds is really irrelevant. More important is if the idea of Wave does. Again, the idea of passive-aggressive communication.
Die Umschreibung passiv-aggressiv ist in diesem Zusammenhang schlecht gewählt, aber sonst ist der Artikel auf TechCrunch eine gute Beschreibung für die Entwicklung der Online-Kommunikation.
Gary's Social Media Count | PERSONALIZE MEDIA
http://www.personalizemedia.com/garys-social-media-count/
Running count of all social media activity
An intriguing social media "scoreboard" of sorts. You can embed it anywhere
Excellent 'live' social media counter/visualisation
"counter of social media uses"
Living statistics – Many of us who have been following social media since the early 90s are very sensitive to today’s exponential growth in usage of the sharing web. Inspired by other cool real time counters, my own Rise of SM presentations, Laurel Papworth and various videos I decided to put together this little Flash app (which is in constant development) showing how active & dynamic the Social Web is. More after the embed.
18 Essential Tools for Every Word-of-Mouth Marketer
http://mashable.com/2009/10/13/word-of-mouth-marketing-tools/
Streams, Walls, and Feeds: Distributing Content Through Social Networks and RSS (Jakob Nielsen's Alertbox)
http://www.useit.com/alertbox/streams-feeds.html
AlertBox gives insight to how users interact with corporate streams. like Facebook, Twitter, and RSS.
According to a study of social networking postings, users like the simplicity of messages that pass into oblivion over time, but were frequently frustrated by unscannable writing, overly frequent postings, and their inability to locate companies on social networks.
Summary: Users like the simplicity of messages that pass into oblivion over time, but were frequently frustrated by unscannable writing, overly frequent postings, and their inability to locate companies on social networks.
Does your social class determine your online social network? - CNN.com
http://www.cnn.com/2009/TECH/science/10/13/social.networking.class/index.html
This article questions whether social networks may maintain some of the same cultural divides as regular networks.
Does it have less to do with class and more to do with age or maturity?
10 things you need to stop tweeting about - The Oatmeal
http://theoatmeal.com/comics/twitter_stop
americas-best-young-entrepreneurs-2009: Personal Finance News from Yahoo! Finance
http://finance.yahoo.com/career-work/article/107946/americas-best-young-entrepreneurs-2009?mod=career-leadership
America's Best Young Entrepreneurs 2009--via Yahoo! Finance (Congrats to @Shama!!!) http://ow.ly/uad5 [from http://twitter.com/allenmireles/statuses/4844559545]
The Fun Theory: Volkswagen Masters the Viral Video
http://mashable.com/2009/10/11/the-fun-theory/
Could it be? A viral video that actually works? Hard to tell actually. The experiments are cool and people are watching, but the numbers on ROI? The world may never know…
"The Fun Theory" a series of experiments, can being fun can improve people’s behavior? http://ow.ly/u6br - these are pretty cool.... [from http://twitter.com/gideonking/statuses/4830916520]
Videos "the fun theory" Stiegen mit Tönen, the World's deepest bin
How to Blog Almost Every Day
http://www.chrisbrogan.com/how-to-blog-almost-every-day/
"Here are some thoughts into my process that I hope will give you a framework for writing a blog post (almost) every day."
fresh ideas about blogging everyday
How to Manage Twitter
http://www.chrisbrogan.com/how-to-manage-twitter/
RT @phaoloo: How To Manage Twitter http://bit.ly/3vbuJS [from http://twitter.com/KeithDriscoll/statuses/3344500619]
Chris Brogan: "At the time of this writing, I have over 91,000 Twitter followers. No, I don’t read every word they type. No, I don’t recommend that you try to get 10s of thousands of followers. But I’m frequently asked how I keep up with everyone, and so, I’m going to update something I wrote once before in November of 2008. I hope this is useful to you. "
How to Manage Twitter
20 Essential Resources for 4 of the Web's Hottest Social APIs
http://mashable.com/2009/10/14/api-resources/
ressources pour programmer sur twitter, flicker, fb et google maps
8 Tips For Getting Your Fan Page Found In Facebook Search
http://searchengineland.com/8-tips-for-getting-your-fan-page-found-in-facebook-search-27621
8 consigli su come rendere visibile la tua pagina su facebook
Have a Facebook page or creating a new one? Do yourself a favor and be proactive in setting your page up, so users can find you when they are looking. Too
Whether you are setting up your first page, or tweaking an old one, the following tips can help you rise to the top of the search results.
Might be useful in helping Holly get known
A list of 8 tips for optimizing one's Facebook Fan Page for Facebook Search. As featured on Search Engine Land.
The Journalist's Guide to YouTube
http://mashable.com/2009/09/02/journalists-youtube/
When you think of YouTubeYouTubeYouTube, you probably think of viral videos such as choreographed wedding procession dances and sneezing pandas. But YouTube’s content load is massive — 20 hours of video are uploaded every minute — and it has a lot more to offer than just silly, viral videos. One area of YouTube that is currently growing like a weed is news.
Mashable
The Journalist’s Guide to YouTube
News videos fall into three categories: rebroadcasts of current material; original videos and distribution of news; and archive of older video footage. Media companies, indie news organizations, and even citizen journalists are putting YouTube’s voluminous video database to work in all three ways, and the lines between these three uses tend to blur and overlap.
7 Free or Cheap Ways to Effectively Promote Your Business Online
http://www.dumblittleman.com/2009/10/7-free-or-cheap-ways-to-effectively.html
STATS: Facebook and Twitter’s Growth Flattens
http://mashable.com/2009/10/13/facebook-twitter-growth-stop/
Throughout the entire 2008 and the better part of 2009, we’ve reported on Facebook and Twitter’s explosive growth. Month after month, we’ve seen tremendous numbers from both these services, while some giants of old, such as MySpace, dropped lower and lower. Somewhere in June, however, Twitter stopped growing, at least according to Compete. The same thing happened to Facebook (Facebook) at the exact same time; at first we’ve attributed the traffic numbers to the summer slumber, but now that Compete’s numbers for September are out, there’s no doubt that both Facebook and Twitter are no longer growing, at least in the eyes of the (admittedly US-centric) Compete.
Interesting stats from Mashable, including growth of Linked In
HOW TO: Organize an Event on Facebook
http://mashable.com/2009/10/14/facebook-events-guide/
Some people wonder if all this social networking is really making us more social — we’re just sitting in front of our computers, after all. But Facebook, the web’s largest social network, plays host to 3 million event listings each month. And these are offline events, ranging in size from small, friendly get-togethers, to company picnics, to enormous political protests.
How Speakers Should Integrate Social Into Their Presentation « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/10/09/how-speakers-should-integrate-social-into-presentations/
Whether you're a professional speaker, company representative, or panelist at a conference, you must develop a social strategy during your speaking. The Audience Continues To Gain Power Over Speakers A few years ago, the first major eruption
via Corbin Ball
Present socially! 1. Prepare more; know your audience; monitor the backchannel (with help); interact with audience; use technology to converse mid-speaking
Five reasons corporations are failing at social media
http://www.socialmediatoday.com/SMC/132126
When you boil it down it’s about listening to your customers, being helpful by offering your knowledge and giving them interesting content to share and thereby advocate for you.
Social media isn’t complicated. When you boil it down it’s about listening to your customers, being helpful by offering your knowledge and giving them interesting content to share and thereby advocate for you. The IMS speakers shared several case studies (yes, too many of them mentioned Comcast and Zappos) on how organizations have embraced social media to connect with and built trust and affection among customers. None of the examples required hyper-specialized knowledge or technology for a company to connect with people.
Companies that can't talk about anything other than their products, or don't respond to their customers online are hurting their social-media efforts, Amy Mengel writes. Companies also need to make sure that their internal processes are in line with the technology and that the company culture is cut out for social media
“It’s not rocket surgery.” That malapropism became a bit of a mantra at last week’s Inbound Marketing Summit. Social media isn’t complicated. When you boil it down it’s about listening to your custo
20 Social Networking Sites for Business Professionals
http://www.sitepoint.com/blogs/2009/07/28/social-networking-sites-for-business/
20 Social Networking Sites for Business Professionals - http://www.sitepoint.com/blogs/2009/07/28/social-networking-sites-for-business/
Many of us actively use sites like Twitter and Facebook to promote our businesses. And those of us looking to connect with more business-related contacts may turn to sites like LinkedIn to develop relationships with people we have worked with or may want to work with. With the growing use of social networking by business professionals, there is a growing number of social networking sites focused on business users and meeting their needs. Here is a list of 20 social networking sites for entrepreneurs, business owners and professionals that are worth a look.
5 Ways Social Media is Changing Our Daily Lives
http://mashable.com/2009/10/16/social-media-changing-lives/
for presentation
The Fun Theory
http://www.thefuntheory.com/
""
The Fun Theory This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behaviour for the better. Be it for yourself, for the environment, or something entirely different, just so long as it’s change for the better.
Top 5 Twitter Trends to Watch Right Now
http://mashable.com/2009/10/17/crowdsourced-twitter-trends/
Alright. Agree on the most of the trends.
t
The Twitter Times
http://twittertim.es/
The Twitter Times is a real-time personalized newspaper generated from your Twitter account.
"The Twitter Times is a real-time personalized newspaper generated from your Twitter account." Amusant !
Smarter Healthcare: How Social Media is Revolutionizing Your Doctor Visits
http://mashable.com/2009/10/05/social-media-healthcare/
Web-based and social media tools are making it easier to get health information, find doctors, make appointments, keep records, and get support.
"One of the most obvious ways that the web and social media are making our lives healthier, is in the proliferation of health information."
Shouts & Murmurs: Subject: Our Marketing Plan : The New Yorker
http://www.newyorker.com/humor/2009/10/19/091019sh_shouts_weiner
funny cos it's true
The New Yorker
Mike Arauz: A New Business Model for Digital Agencies
http://www.mikearauz.com/2009/05/new-business-model-for-digital-agencies.html
Why make one big website when you can create 100 little digital experiences?
I want to see a new digital agency model that sells a package of 100 small digital experiences, that can each be executed quickly and cheaply, instead of selling the 1 big digital experience
thoughts about how to behave as the a new model digital agency
A ceramics professor comes in on the first day of class and divides the students into two sections. He tells one half of the class that their final grade will be based exclusively on the volume of their production; the more they make, the better their grade. The professor tells the other half of the class that they will be graded more traditionally, based solely on the quality of their best piece. At the end of the semester, the professor discovered that the students who were focused on making as many pots as possible also ended up creating the best pots, much better than the pots made by the students who spent all semester trying to create that one perfect pot.
http://stealourideas.tumblr.com/
Twelve Tips and Tricks to Get the Most Out of Posterous : The World :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/the-world/article/twelve-tips-and-tricks-to-get-the-most-out-of-posterous-guy-kawasaki
3. Customize the look-and-feel of your site. Posterous now supports customization. Select one of the built-in themes, and customize the colors. Or create your own custom theme. You can even port Tumblr themes to Posterous.
Posterous is sort of blogging, but not. It allows you to "lifestream" more easily and upload photos, text, etc. very quickly to a central site.
Google Wave Extensions: An Inside Look
http://mashable.com/2009/06/11/google-wave-extensions/
While the focus of this buzz is centered around Google Wave’s() features, there’s an aspect of the new platform that hasn’t received the attention it deserves: Google Wave extensions, which allow any developer to add their own gadgets or robots to the open-source tool. Extensions offer the potential for Google Wave to end up being used in so many different ways. But what exactly is an extension? Why would someone build one? And how exactly does one go about it?
Good summary.
Master List (A Wiki of Social Media Marketing Examples)
http://wiki.beingpeterkim.com/master-list
5 Must-Read Social Media Marketing Studies | Social Media Examiner
http://www.socialmediaexaminer.com/5-must-read-social-media-marketing-studies/
Showcase of Social Networking Websites | Vandelay Design Blog
http://vandelaydesign.com/blog/galleries/social-networking-websites/
RT @mayhemstudios @vandelaydesign Showcase of Social Networking Websites http://bit.ly/18WPaG [from http://twitter.com/MarketingVeep/statuses/4676318145]
10 ways to use social media to get a new job | News | TechRadar UK
http://www.techradar.com/news/world-of-tech/10-ways-to-use-social-media-to-get-a-new-job-642756
jobsearch social media
かなり使える、企業利用向けTwitter周辺サービスのまとめ | smashmedia
http://smashmedia.jp/blog/2009/10/003095.html
細々と、でも地道にやってるブックオフオンラインのTwitterアカウントの運用でぼくが実際に使ってるツールを紹介します。 特に不自由はしてないのですが、「もっと便利なのがあるよ!」って場合はぜひ教えてください。
35+ websites to gain serious design related traffic
http://blog.webdistortion.com/2009/04/14/35-websites-to-gain-serious-design-related-traffic/
These are websites within the design community that allow user submitted content. There are a couple of larger sites / blogs with good content that allow this — a simple tagline with a link that can direct visitors to your site. This can drive traffic to popular posts, and convert some other people’s traffic to your RSS subscription.
List of popular sites to submit articles.
Great page of design resources.
The first thing that I do when I'm promoting a particularly good piece of content is to scope out the websites within the design community that allow user
Mobile Web Is Taking Over the World (and Other Internet Trends)
http://mashable.com/2009/10/20/mobile-web-presentation/
مطابق آمارهای جهانی، میزان استفاده از تلفنهای همراه برای اتصال به اینترنت در سال جاری رشدی چشمگیر داشته و پیش بینی میشود این روند سیر صعودی شدیدتری داشته باشد. بازار اصلی هم از آن آیفون خواهد بود
Mobile Internet usage is on the rise. Apple’s share of the mobile smartphone market is only going to increase. AT&T’s mobile data traffic has increased by 4,932% over the last three years. There will be over 1 billion “heavy mobile data users” by 2013. These are just some of the stats that were shared with the audience at the Web 2.0 Summit today in San Francisco. Morgan Stanley analyst Mary Meeker led a speedy and high-charged presentation over Internet trends. The data and stats packed in her 68 page presentation is nothing short of mind-boggling. The focus of her presentation this year (she gives this rapid-fire speech every year at Web 2.0) was on Mobile Internet and 8 key trends that Morgan Stanley has identified, including that social networking + mobile are driving big changes in communication and commerce.
Mobile Internet usage is on the rise. Apple’s share of the mobile smartphone market is only going to increase. AT&T’s mobile data traffic has increased by 4,932% over the last three years. There will be over 1 billion “heavy mobile data users” by 2013. These are just some of the stats that were shared with the audience at the Web 2.0 Summit today in San Francisco. Morgan Stanley analyst Mary Meeker led a speedy and high-charged presentation over Internet trends. The data and stats packed in her 68 page presentation is nothing short of mind-boggling. The focus of her presentation this year (she gives this rapid-fire speech every year at Web 2.0) was on Mobile Internet and 8 key trends that Morgan Stanley has identified, including that social networking + mobile are driving big changes in communication and commerce.
The Answer Factory: Fast, Disposable, and Profitable as Hell | Magazine
http://www.wired.com/magazine/2009/10/ff_demandmedia/all/1
Christian Muoz-Donoso is going to make this job pay, he's got to move quickly. He has a list of 10 videos to shoot on this warm June morning, for
The result is a factory stamping out moneymaking content. “I call them the Henry Ford of online video,” says Jordan Hoffner, director of content partnerships at YouTube. Media companies like The Atlanta Journal-Constitution, AOL, and USA Today have either hired Demand or studied its innovations. This year, the privately held Demand is expected to bring in about $200 million in revenue; its most recent round of financing by blue-chip investors valued the company at $1 billion. In this industrial model of content creation, Muñoz-Donoso is working the conveyor belt — being paid very little for cranking out an endless supply of material. He admits that the results are not particularly rewarding, but work is work, and Demand’s is steady and pays on time. Plus, he says, “this is the future.” He has shot more than 40,000 videos for Demand, filming yo-yo whizzes, pole dancers, and fly fishermen. But ask him to pick a favorite and he’s stumped. “I can’t really remember most of them,” he says.
First, to find out what terms users are searching for, it parses bulk data purchased from search engines, ISPs, and Internet marketing firms (as well as Demands own traffic logs). Then the algorithm crunches keyword rates to calculate how much advertisers will pay to appear on pages that include those terms. (A portion of Demands revenue comes from Google, which allows businesses to bid on phrases that they would like to advertise against.)
Demand Media has created a virtual factory that pumps out 4,000 videoclips and articles a day. It starts with an algorithm. The algorithm is fed inputs from three sources: Search terms (popular terms from more than 100 sources comprising 2 billion searches a day), the ad market (a snapshot of which keywords are sought after and how much they are fetching), and the competition (whats online already and where a term ranks in search results).
the future is mechanical, cheap, shallow
5 Small Businesses Successfully Using Social Media
http://mashable.com/2009/10/21/social-media-small-businesses/
Social Media
Exclusive: U.S. Spies Buy Stake in Firm That Monitors Blogs, Tweets | Danger Room | Wired.com
http://www.wired.com/dangerroom/2009/10/exclusive-us-spies-buy-stake-in-twitter-blog-monitoring-firm/
America’s spy agencies want to read your blog posts, keep track of your Twitter updates — even check out your book reviews on Amazon
America’s spy agencies want to read your blog posts, keep track of your Twitter updates — even check out your book reviews on Amazon. In-Q-Tel, the investment arm of the CIA and the wider intelligence community, is putting cash into Visible Technologies, a software firm that specializes in monitoring social media. It’s part of a larger movement within the spy services to get better at using ”open source intelligence” — information that’s publicly available, but often hidden in the flood of TV shows, newspaper articles, blog posts, online videos and radio reports generated every day. Visible crawls over half a million web 2.0 sites a day, scraping more than a million posts and conversations taking place on blogs, online forums, Flickr, YouTube, Twitter and Amazon. (It doesn’t touch closed social networks, like Facebook, at the moment.) Customers get customized, real-time feeds of what’s being said on these sites, based on a series of keywords.
50 Most Influential Bloggers of 2009 | Make Money Online
http://www.incomediary.com/50-most-influential-bloggers-of-2009/
Around 3 years ago I started blogging and have seen my business come such a long way since. It’s crazy to think that some of these people started a blog from home, less than 3 years ago and now are earning millions of dollars a year! The opportunities with blogging are endless and I hope today’s post of the fifty most influential bloggers of 2009 will inspire you to follow in their footsteps. Let us know in the comments below who has inspired you the most to build a better blog!
remarkable man, which is
Official Google Blog: RT @google: Tweets and updates and search, oh my!
http://googleblog.blogspot.com/2009/10/rt-google-tweets-and-updates-and-search.html
Google & Bing adding Tweets to search results; http://bit.ly/1U27fr [from http://twitter.com/jcookaz/statuses/5052661578]
Google to index Twitter
Googleがtwitter内検索に対応する事になるって
delicious blog » How SPEAR Identifies Domain Experts within Delicious
http://blog.delicious.com/blog/2009/08/how-spear-identifies-domain-experts-within-delicious.html
analyzing user behavior to find experts
SPEAR (Spamming-resistant Expertise Analysis and Ranking) is a new technique to measure the expertise of users by analyzing their public activities on platforms like Delicious.
"A major problem of the Internet today is that finding high quality information is not easy nor fast. The steady increase of spam and junk content on the Web further complicates this challenge. Another related issue is that finding knowledgeable and trustworthy users on social platforms like Delicious is much more difficult than it should be. Wouldn’t it be nice if Delicious recommended “good” users with similar interests? Or wouldn’t it be helpful if you could get a selection of great websites on jewelry or mortgage without being overwhelmed by spam? To tackle this problem, we created the SPEAR algorithm. SPEAR (Spamming-resistant Expertise Analysis and Ranking) is a new technique to measure the expertise of users by analyzing their public activities on platforms like Delicious. A great benefit of SPEAR is that it returns two very useful sets of results: first, a list of users ranked by their expertise; and second, a list of websites ranked by their quality."
good, but missing essential parts for recommendations for educational system.
SPEAR (Spamming-resistant Expertise Analysis and Ranking) is a new technique to measure the expertise of users by analyzing their public activities on platforms like Delicious
Social Media Marketing Applications - 10 Proven Ideas - Online Marketing Blog
http://www.toprankblog.com/2009/10/social-media-application/
How to Market an Offline Event Online
http://www.chrisbrogan.com/how-to-market-an-offline-event-online
iThinkMedia - Exploring the worlds of new media, social networking, learning and open source.
http://ithinkmedia.com/Blog/Articles/100-Educators-to-Follow-on-Twitter/
Top educators to follow on Twitter
100 Educators to Follow on Twitter!
# 65. Milton Ramirez - @tonnet
One of those lists, this time of educators who are on Twitter. Quite a pot pourri the list is heavily US centric. To assist in making a decision to follow there is a brief bio attached to each name though according to the author of the list there are only five K-12 teachers on the list. The list also features some education related organisations. Worth a quick look at least.
The Social Media & Web Guide to Going Green
http://mashable.com/2009/04/21/social-media-green-guide/
How can consumers who want to reduce their impact on the planet find the best social media tools? The following sites are great shortcuts for weeding through the myriad online options.
How can consumers who want to reduce their impact on the planet find the best social media tools? Here is the social media and web guide to going green.
The social media and web guide to going green: http://bit.ly/801Jo [from http://twitter.com/sherrymain/statuses/1579819305]
Who Uses Social Networks? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007210
Everyone knows that social networking sites are growing in popularity. Millions of individuals visit daily—or even more often. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.emarketer.com%2FArticle.aspx%3FR%3D1007210
Quite a jump in the last year for the 55+ demographic
Everyone knows that social networking sites are growing in popularity. Millions of individuals visit daily&mdash;or even more often. According to the “Consumer Internet Barometer” report from TNS and
Everyone knows that social networking sites are growing in popularity. Millions of individuals visit daily—or even more often.
Internet rules and laws: the top 10, from Godwin to Poe - Telegraph
http://www.telegraph.co.uk/technology/news/6408927/Internet-rules-and-laws-the-top-10-from-Godwin-to-Poe.html
Proposed by Rob Pommer on rationalwiki.com in 2007, this states: “A person's mind can be changed by reading information on the internet. The nature of this change will be from having no opinion to having a wrong opinion.”
The internet has matured into a world of its own, and like the real world, it obeys certain immutable laws. Here are 10 of the most important.
10 Small Business Social Media Marketing Tips, (Part 1 of 2) — crowdSPRING Blog
http://blog.crowdspring.com/2009/10/20/10-small-business-social-media-marketing-tips/
One of the biggest challenges for small businesses who want to market using social media is capacity. crowdSPRING is a small business - there are only 10 people on our team - so we understand this challenge well. You must decide whether social media makes sense for your small business. There is no universal answer. In this two part series (part 2 will be published in a few days), I’ll offer 10 small business social media marketing tips. For each tip, I’ll discuss the basic strategy - for those who simply want to get their toes wet, and also the advanced strategy - for those who want to spend a bit more time and go a bit deeper in their social media marketing efforts. Where possible, I’ll point you to other excellent resources to help you execute your strategy. The tips are all based on my own experience leveraging social media marketing for crowdSPRING. I recommend only tools I’ve personally used - and third party references I trust.
Best 5 Social Bookmarking Plugins For Wordpress | W3Mag
http://w3mag.com/2009/08/30/best-5-social-bookmarking-plugins-for-wordpress/
Best 5 Social Bookmarking Plugins For Wordpress
The best plugins for adding social bookmarking to Wordpress blog
http://www.paintbits.com/webdesign/wordpress-social-bookmarking/
Sysomos | In-Depth Look at the 5% of Most Active Twitter
http://sysomos.com/insidetwitter/mostactiveusers
When Sysomos published its initial "Inside Twitter" report last month that looked at the people on Twitter and how it was being used, we discovered that 5% of users accounted for 75% of all activity. This finding was based on indexing 11.5 million accounts, and then looking at the top 5% users who accounted for most number of Tweets.
We found that 32% of all tweets made by the most active Twitter users were generated by machine bots that posted more than 150 tweets/day. The actual percentage of machine-generated tweets among the most active users is probably higher than 32% because there many bots that update less than 150 times/day. Based on our previous "Inside Twitter" report and this report on the most active users, 24% or one-quarter of all tweets overall, are generated by these very active bots. Many of these bots, however, are not spam, with some examples being @diggupdates, @deliciousrecent, @imdb, @twitseeker, @rosehose, @ladyreporter, @nieuwslijstnl, @dogbook, @ combatsi. The last three on the list - news updates from Netherlands (@nieuwslijstnl), real-time updates on what pets are doing (@dogbook), and updates from Second Life game (@combatsi) - each generate more than 2,000 tweets/day and rank as the most active bots.
Machine bots ≠ SPAM. Sysomos study says 32% of tweets by most active users are by robot but includes useful services! http://bit.ly/6i2t3 [from http://twitter.com/JMaultasch/statuses/3166705193]
5% most active twitter users
There’s a Better Way to ReTweet!
http://www.twitip.com/theres-a-better-way-to-retweet/
use 'via @' instead of 'RT @' and more details
Tips for using “via @”
Could this be the next RT?
There’s a Better Way to ReTweet! - http://tinyurl.com/dflfo2 [from http://twitter.com/FredericMartin/statuses/1354855281]
by Miles Tinsley - follow him at @milestinsley Retweeting is a popular way to share a useful or interesting tweet. The concept is beautifully simple, but
via or RT http://is.gd/nRcA I guess via is the better way, time to start trying it out [from http://twitter.com/afoster/statuses/1517730628]
The evolving face of networks | Technology | The Guardian
http://www.guardian.co.uk/technology/2009/oct/07/facebook-social-networks-evolutionary-graph-theory
What we do know is that more measurements need to be made, spread out over the next two to five years. According to Lieberman, the only way to predict how a social network will evolve is to construct an artificial one and track the flow of ideas within it. What is the likelihood of people forwarding on items that they receive in a social network such as Facebook (news items, links, video clips)? What is the likelihood of people responding to messages, or re-tweeting other people's tweets on Twitter? "The idea we need to explore is this: what is the likelihood that a particular stimulus within a social network leads to a particular response?" says Lieberman. "In my opinion, as we get better at measuring what happens within social networks, I predict a lot more organised marketing efforts on social networks as well as systematic influence campaigns."
What we do know is that more measurements need to be made, spread out over the next two to five years. According to Lieberman, the only way to predict how a social network will evolve is to construct an artificial one and track the flow of ideas within it. What is the likelihood of people forwarding on items that they receive in a social network such as Facebook (news items, links, video clips)? What is the likelihood of people responding to messages, or re-tweeting other people's tweets on Twitter? "The idea we need to explore is this: what is the likelihood that a particular stimulus within a social network leads to a particular response?" says Lieberman. "In my opinion, as we get better at measuring what happens within social networks, I predict a lot more organised marketing efforts on social networks as well as systematic influence campaigns."
"Laura Parker: What can evolutionary graph theory teach us about the spread of ideas on social networks such as Facebook and Twitter?"
The evolving face of social networks Laura Parker: What can evolutionary graph theory teach us about the spread of ideas on social networks such as Facebook and Twitter?
from the site: Article about Harvard graduate student Erez Lieberman, whose evolutionary graph theory is encouraging people to think about social networks in a different way: as an evolving population.
network developing and graph theory
Ten Useful Examples of the Real-Time Web in Action
http://www.readwriteweb.com/archives/ten_useful_examples_of_the_real-time_web_in_action.php
Here's our list of ten cool companies or services that make use of real-time web in what they do.
Twitter and Status Updating, Fall 2009 | Pew Internet & American Life Project
http://www.pewinternet.org/Reports/2009/17-Twitter-and-Status-Updating-Fall-2009.aspx
Encuesta Pew 2009.
the median age for Facebook is now 33, up from 26 in May 2008
stats for people using twitter facebook among adults
newest numbers. Annes summary: The median age for a Twitter user is 31. MySpace = 26. Facebook = 33. LinkedIn = 39. http://bit.ly/PIPtw (only American users)
Great info on average age of users per channel.
apophenia: Some thoughts on Twitter vs. Facebook Status Updates
http://www.zephoria.org/thoughts/archives/2009/10/25/some_thoughts_o_2.html
danah boyd discusses the differences in Twitter and Facebook status updates in relation to the social graph.
The Science of Retweets on Twitter | Brian Solis - PR 2.0
http://www.briansolis.com/2009/10/the-science-of-retweets-on-twitter/
retweet science
Post shows the best subjects, words, punctuation, days and times to maximize retweets.
interesting take. About Dan Zarella's report. http://twitter.com/danzarrella http://danzarrella.com/
10 of the Best Social Media Tools for Entrepreneurs
http://mashable.com/2009/10/26/socia-media-entrepreneurs/
AWESOME SITE for Entrepreneurial Advancement!!!!
15 Twitter Users Shaping the Future of Publishing
http://mashable.com/2009/10/22/twitter-publishing/
Official Google Blog: Introducing Google Social Search: I finally found my friend's New York blog!
http://googleblog.blogspot.com/2009/10/introducing-google-social-search-i.html
Your friends and contacts are a key part of your life online. Most people on the web today make social connections and publish web content in many different ways, including blogs, status updates and tweets. This translates to a public social web of content that has special relevance to each person. Unfortunately, that information isn't always very easy to find in one simple place. That's why today we're rolling out a new experiment on Google Labs called Google Social Search that helps you find more relevant public content from your broader social circle. It should be available for everyone to try by the end of the day, so be sure to check back.
8 Best Ways to Share ‘Mix Tapes’ | Epicenter | Wired.com
http://www.wired.com/epicenter/2009/10/best-8-ways-to-share-mix-tapes/
In the olden days, boys and girls used to spend hours using double cassette decks to carefully craft mix tapes to share in order to express their innermost
HOW TO: Measure Social Media ROI
http://mashable.com/2009/10/27/social-media-roi/
With a great PPT embedded.
Measuring ROI on social media is difficult, and recent surveys have found that most people don't do it. Use our guide to learn how to measure ROI the right way.
TweetMeme Analytics Show You How Retweets Spread on Twitter
http://mashable.com/2009/10/06/tweetmeme-analytics/
TweetMeme Analytics Show You How Retweets Spread on Twitter http://ff.im/-9ltxH [from http://twitter.com/zachbrowne/statuses/4669051970]
We’ve always thought it would be fascinating to get more insight into how retweets spread, in part to understand what works with Twitter (Twitter) users. While there are existing analytics tools and packages, TweetMeme (Tweetmeme) has launched their own service as a complementary tool to their existing offering for deep insight into Twitter retweets.
tools for tracking tweets
TweetMeme Analytics Show You How Retweets Spread on Twitter http://ff.im/-9lyUT [from http://twitter.com/kenmat/statuses/4669950471]
Follow that Tweet! Tweetmeme Analytics let you see right down to the domain.
Social Games: How The Big Three Make Millions
http://www.techcrunch.com/2009/10/26/social-games-how-the-big-three-make-millions/
By http://bit.ly/Tweets2Delicious
annually on sales of virtual goods. Need a shotgun to do that next job on Mobsters? No problem. Pay with a credit card, paypal, or your mobile phone and it’s all yours. And people are obviously very willing to buy these virtual goods. Nothing new there.
HOW TO: Become an Expert in Your Industry
http://mashable.com/2009/10/27/industry-expert-how-to/
Google's Eric Schmidt on What the Web Will Look Like in 5 Years
http://www.readwriteweb.com/archives/google_web_in_five_years.php
# Five years from now the internet will be dominated by Chinese-language content. # Today's teenagers are the model of how the web will work in five years - they jump from app to app to app seamlessly. # Five years is a factor of ten in Moore's Law, meaning that computers will be capable of far more by that time than they are today. # Within five years there will be broadband well above 100MB in performance - and distribution distinctions between TV, radio and the web will go away. # "We're starting to make signifigant money off of Youtube", content will move towards more video. # "Real time information is just as valuable as all the other information, we want it included in our search results."
Previsões sobre o futuro próximo da Internet.
* Five years from now the internet will be dominated by Chinese-language content. * Today's teenagers are the model of how the web will work in five years - they jump from app to app to app seamlessly. * Five years is a factor of ten in Moore's Law, meaning that computers will be capable of far more by that time than they are today. * Within five years there will be broadband well above 100MB in performance - and distribution distinctions between TV, radio and the web will go away. * "We can index real-time info now - but how do we rank it?"
Why People Go Online - eMarketer
http://www.emarketer.com/Article.aspx?R=1007184
Home
Learning and fun top the list.
100 Ways You Should Be Using Facebook in Your Classroom | Online College Tips - Online Colleges
http://www.onlinecollege.org/2009/10/20/100-ways-you-should-be-using-facebook-in-your-classroom/
100 Ways You Should Be Using Facebook in Your Classroom
Teachers can utilize Facebook for class projects, for enhancing communication, and for engaging students in a manner that might not be entirely possible in traditional classroom settings.
5 Ways to Attract and Empower Your Crowd
http://mashable.com/2009/09/02/attract-your-crowd/
Social media advertising
5 Ways to Attract and #Empower Your #Crowd http://ow.ly/oaRC [from http://twitter.com/schulezweinull/statuses/3819609045]
10 Small Business Social Media Marketing Tips
http://mashable.com/2009/10/28/small-business-marketing/
Social media is a big place, and navigating the many networks and tools can be tough. Here are 10 great ways small businesses can make the most of social media.
30+ Very Useful Twitter Tools You Must Be Aware Of | SEOptimise
http://www.seoptimise.com/blog/2008/11/30-very-useful-twitter-tools-you-must-be-aware-of.html
We see at least a dozen new Twiter tools every other day. So I selected just 30+ Twitter tools that are most useful right now. Some of these tools have been around for a few months some have sprung up just recently. They have one thing in common: You must be aware of these tools in case you’re serious about Twitter participation.
more twitter tools
Google Wave Use Cases: Education
http://www.readwriteweb.com/archives/google_wave_use_cases_education.php
Twenty Usability Tips for Your Blog — Condensed from Dozens of Bloggers’ Experiences | I'd Rather Be Writing - Tom Johnson
http://www.idratherbewriting.com/2007/04/09/twenty-usability-tips-for-your-blog-%25E2%2580%2594-condensed-from-dozens-of-bloggers-experiences/
Listorious: Discover the Best Twitter Lists
http://listorious.com/
4 Emerging Trends of the Real-Time Web
http://mashable.com/2009/10/29/real-time-web-trends/
Real-time Web is becoming more popular.
Social Bookmarking Link Codes for 33 of the Biggest | Pro Blog Design
http://www.problogdesign.com/wordpress/social-bookmarking-link-codes-for-33-of-the-biggest/
Social Bookmarking Link Codes for 33 of the Biggest | Pro Blog Design - http://www.problogdesign.com/wordpress/social-bookmarking-link-codes-for-33-of-the-biggest/
Social bookmarking and link sharing is probably the largest source of traffic for most of us. Sites like Stumbleupon and Delicious send hundreds of thousands of visitors across the blogosphere. So how can we encourage more people to share our links? One of the easiest options is to include a set of links at the bottom of your posts which readers can click to automatically vote for your article. There are plugins which can do this of course, but that requires you to work with their settings, names icons in their banner and it means having yet another plugin installed on your site. If you would rather avoid that and have complete control for yourself, then you might prefer to code the links into your theme yourself.
http://www.linkedin.com/shareArticle?mini=true&url=
10 Essential Entrepreneurs to Follow on Twitter
http://mashable.com/2009/10/29/entrepreneurs-twitter-follow/
Here are 10 essential entrepreneurs from a variety of backgrounds to follow on Twitter.
TweetedBrands
http://www.tweetedbrands.com/
50 Most mentioned brands on twitter
TweetedBrands - The most mentioned brands on Twitter
50 Most mentioned brands on twitter.
10 Twitter Lists You Should Follow
http://www.readwriteweb.com/archives/best_twitter_lists.php
Anyone who's worked with OPML files before is likely to find Twitter lists frustrating so far. // Twitter Lists are exciting because curation of dynamic sources is exciting. This is a particularly accessible way to do what syndication geeks have been thrilled by for years. // We've said before that groups are the secret weapon of the social web and we're excited to see this feature go live. Hopefully it will become more awesome with time.
excellent info to be found among these lists for Writing for the Web
10 Twitter Lists You Should Follow
STATS: 84% of Social Media Programs Don’t Measure ROI
http://mashable.com/2009/09/22/social-media-programs-roi/
84% of respondents said they don’t currently measure the ROI (return on investment) of their social media programs. 106743 Even less encouraging, more than 40% of respondents said they didn’t even know whether they could track ROI from their social tools. This is worrisome because it indicates that industries and professionals are adopting technology without actually taking into account how it will impact their business and what value it will add.
It’s easy to say, “social media will improve customer retention” — and in fact that might be true for a number of businesses, but without proper ways to measure how these tools work, making them more effective and efficient becomes difficult. Moreover, without having an ROI strategy in place, businesses might be more willing to drop social technologies or treat them as a short-term fad. For social media and social technology to really work, businesses need to be able to measure its impact, positive and negative.
Part of the problem with new communciations is quantifying effectiveness. What is the cost of using new media and how do we measure return?
Live Stream Box - Facebook Developer Wiki
http://wiki.developers.facebook.com/index.php/Live_Stream_Box
<iframe src="http://www.facebook.com/widgets/livefeed.php?app_id=YOUR_APPLICATION_ID&width=400&height=500" width="400" height="500" marginwidth="0" scrolling="no" frameborder="0"></iframe>
Web Ecology Project
http://webecologyproject.org/
Code Release: Language Detection and Translation
The Web Ecology Project is an interdisciplinary research group based in Boston, Massachusetts focusing on using large scale data mining to analyze the system-wide flows of culture and community online. In addition to the task of understanding culture on the web through quantitative research and rigorous experimentation, we are attempting to build a science around community management and social media. To that end, we are building tools and conducting research that enable planners to launch data-driven campaigns backed by network science. twitter archive.
Researching Quantized Social Interaction
Want to Figure Out Your Social Media ROI? Consider a Plan. | Marketing Profs Daily Fix Blog
http://www.mpdailyfix.com/2008/11/want_to_figure_out_your_social.html
Good post from Beth Harte.
louisgray.com: 15 Tools for Your Twitter Toolbox
http://www.louisgray.com/live/2008/11/15-tools-for-your-twitter-toolbox.html
via AngelaMaiers RT @louisgray- 15 Twitter Tools for your Toolbox-
Google Wave Guide: User Manual Released for Wave
http://mashable.com/2009/11/01/google-wave-guide-2/
Confused about how to use Google Wave, the new Google product that combines messaging, wiki-like features and group collaboration into a single app? You’re not alone. To clear up the confusion, we recently published Google Wave: A Complete Guide, a feature-length article that explains Wave in plain English. Now Gina Trapani and Adam Pash have gone a step further, releasing The Complete Guide to Google Wave. The book, which is available for free online, details all of Wave’s features – and some use cases – in 8 chapters. It’s a super-handy reference if you’re still stuck on how to get the most out of Wave. Recommended!
Google Press Center: Twitter Directory
http://www.google.com/press/twitter_directory.html
All the different Google accounts on Twitter
Google accounts on Twitter published October 31
How To Spam Facebook Like A Pro: An Insider’s Confession
http://www.techcrunch.com/2009/11/01/how-to-spam-facebook-like-a-pro-an-insiders-confession/
facebook users, beware
Interesting article on the spamming economics of Facebook and social media, straight from the horses mouth
Last night we wrote about the lead generation scams within social gaming networks. This is a guest post by Dennis Yu, the CEO ...
How To Spam Facebook Like A Pro: An Insider’s Confession
How-To: Influence Influencers- Bloggers, Tweeters & Others
http://www.interactiveinsightsgroup.com/blog1/how-to-influence-influencers-bloggers-tweeters-others/
Want to get the right people talking about you and your business in a flattering light? Read more: http://www.interactiveinsightsgroup.com/blog1/how-to-influence-influencers-bloggers-tweeters-others/#ixzz0VinAj4AO
Perfect resource for WOM marketing, reaching influencers
How-To: Influence Influencers- Bloggers, Tweeters & Others
blogcuları etkleme ve kendin hakkında konuşturma sanatı
The Future of the Social Web | Brian Solis - PR 2.0
http://www.briansolis.com/2009/10/the-future-of-the-social-web/
Six Social Media Trends for 2010 - Conversation Starter - HarvardBusiness.org
http://blogs.harvardbusiness.org/cs/2009/11/six_social_media_trends.html
With approximately 70 percent of organizations banning social networks and, simultaneously, sales of smartphones on the rise, it's likely that employees will seek to feed their social media addictions on their mobile devices
uh oh...social media predictions for 2010 have started - a good article on Harvard Business
mobile
1. less social; 2. corporations scale up; 3. Social business gets competitive; 4. Everyone has a social media policy; 5. Mobile gets important for social media; 6. Sharing is now more than email
via @leebryant
HOW TO: Use Twitter Lists
http://mashable.com/2009/11/02/twitter-lists-guide/
The just-launched Twitter Lists feature is a new way to organize the people you’re following on Twitter, or find new people. In actuality, though, Twitter Lists are Twitter’s long awaited “groups” feature. They offer a way for you to bunch together other users on Twitter into groups so that you can get an overview of what they’re up to. That’s because Lists aren’t just static listings of users, but rather curated Twitter streams of the latest tweets from a specified set of users.
B.L. Ochman's blog: 10 Things Social Media Can't Do
http://www.whatsnextblog.com/archives/2009/10/10_things_social_media_cant_do.asp
B.L. Ochman's blog: 10 Things Social Media Can't Do
10 Things Social Media Can't Do
Waardevolle tips over wat je kan verwachten van Sociale Media en wat niet.
The Future Of The Web: Where Will We Be In Five Years? - Noupe
http://www.noupe.com/trends/the-future-of-the-web-where-will-we-be-in-five-years.html
speculation, but interesting
Monetizing Social Networks: The Four Dominant Business Models and How You Should Implement Them in 2010
http://venturedig.com/tech/monetizing-social-networks-the-four-dominant-business-models-and-how-you-should-implement-them-in-2010/
pretty darn fascinating
@venturedig
Four Primary Business Models in the social networking space that I’ve experienced–they primarily are concerned with Facebook Applications.
Social networks and kids: How young is too young? - CNN.com
http://www.cnn.com/2009/TECH/11/02/kids.social.networks/index.html
How young is too young for kids to be on facebook - the minimum age is 13 - but they have no way to verify how old kids who sign up actually are
Important article to read about children of all ages creating profiles. I believe this supports our driving need to incorporate instruction and discussion on this topic in schools. Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.cnn.com%2F2009%2FTECH%2F11%2F02%2Fkids.social.networks
Researchers say a growing number of children are flouting age requirements on sites such as Facebook and MySpace, or using social-networking sites designed just for them. Facebook and MySpace require users to be at least 13. But they have no practical way to verify ages, and many young users pretend to be older when signing up. Some scientists worry that pre-adolescent use of the sites, which some therapists have linked to Internet addiction among adults, could be damaging to children's relationships and brains.
4 Ways News Organizations are Using Twitter Lists
http://mashable.com/2009/11/03/news-twitter-lists/
"Twitter lists are giving news sites the ability to curate news and further open up to Twitter users that can help them to gather news."
HOW TO: Build Your Personal Brand on YouTube
http://mashable.com/2009/11/04/youtube-personal-brand/
A guide on how to create a custom look to your youtube page.
Use for Capstone
Excellent tools for using youtube properly
Facebook Business Guide: How Companies Can Utilize Facebook Pages For Social Media Marketing - Part 1
http://www.masternewmedia.org/facebook-business-guide-how-companies-can-utilize-facebook-pages-for-social-media-marketing-part-1/
Ideas for how businesses can capitalize on the various tabs in Facebook. Different from normal Facebook usage. With examples.
Purdue University Adds Twitter and Facebook to Class Participation
http://mashable.com/2009/11/03/hotseat/
Purdue y Facebook hotseat
Students at Purdue University are experimenting with a new application developed at the school called Hotseat that integrates Facebook, Twitter, and text messaging to help students “backchannel” during class.
10 Ways You Can Use Twitter Lists
http://mashable.com/2009/11/04/twitter-lists-uses/
10 Ways You Can Use Twitter Lists
Savvy individuals are looking for ways to use lists to further their personal/professional agendas, and while we are all still learning how to harness the power of this new feature, here are a few ideas to get the creative juices flowing.
Choosing the Right Social Media Tools for Your Business [Video]
http://mashable.com/2009/10/27/social-media-tools-video/
how to grow your business via socialnetworking
Twitter Lists: Frequently Asked Questions and Strategies
http://mashable.com/2009/11/03/twitter-lists-faq/
Twitter's new Lists feature is making it easier for people to organize and recommend friends. Here are some frequently asked questions about Lists.
"Over the past few days, the new Twitter Lists feature has opened up to all Twitter users and there has been a flurry of people trying them out and evaluating their pros and cons. So far, three uses have become most visible: 1) Lists as a way of organizing your followers, 2) Lists as a form of recommendation, and 3) Lists as a way of measuring influence. ¶ This article will answer the most common questions about Twitter Lists and talk about how they can be strategically employed by users to enhance the Twitter experience."
How To: Successfully Launch a Web Design Startup with Social Media and No Budget | Inspired Magazine
http://www.inspiredm.com/2009/11/04/how-to-successfully-launch-a-web-design-startup-with-social-media-and-no-budget/
As Facebook Ages, Gen Y Turns to Twitter
http://www.readwriteweb.com/archives/as_facebook_ages_gen_y_turns_to_twitter.php
Facebook is getting old. No, people aren't getting tired of it, it's actually getting old, as in its population is aging. In May of 2008, the median age for Facebook was 26. Today, it's 33, a good seven years older. That's an interesting turn of events for a site once built for the exclusive use of college students. So where are today's college students hanging out now? Well, to some extent, they're still on Facebook, despite having to share the space with moms, dads, grandparents, and bosses. Surprisingly though, they're also headed to another network you may have heard of: Twitter.
Young people and Twitter. SHOCK!
New average ages of social media users: Twitter 31, Facebook 33, LinkedIn 39, MySpace 26 According to a review of the newest Pew Internet report, average ages of the top social media sites are shifting and converging.
Demographics of social networks: Over the course of the year, there have been countless reports - some more substantial than others - but all with the same message: Generation Y is just not interested in Twitter. The reports generally cited members of this demographic as saying Twitter was "pointless" and "narcissistic." Apparently, that's beginning to change. Well, maybe not their perception of Twitter, but certainly their use of it. Today, Twitter is now the second-youngest of the top four social networking sites. Its median age is 31. MySpace's is 26, LinkedIn is 39, and, as noted above, Facebook is 33.
Facebook Fan Page Best Practices – The Buzz Bin
http://www.livingstonbuzz.com/2009/11/02/facebook-fan-page-best-practices/
Geoff Livingston posts some great Facebook Fan Page Best Practices. And thanks to Beth Kanter and Michaela Hackner who pointed out this resource #ntenthanks ;)
Eight suggestions will optimize your fan page to create the most vibrant community possible.
Social Isolation and New Technology | Pew Internet & American Life Project
http://pewinternet.org/Reports/2009/18--Social-Isolation-and-New-Technology.aspx
This Pew Internet Personal Networks and Community survey finds that Americans are not as isolated as has been previously reported. People’s use of the mobile phone and the internet is associated with larger and more diverse discussion networks. And, when we examine people’s full personal network – their strong and weak ties – internet use in general and use of social networking services such as Facebook in particular are associated with more diverse social networks.
his report adds new insights to an ongoing debate about the extent of social isolation in America. A widely-reported 2006 study argued that since 1985 Americans have become more socially isolated, the size of their discussion networks has declined, and the diversity of those people with whom they discuss important matters has decreased. In particular, the study found that Americans have fewer close ties to those from their neighborhoods and from voluntary associations. Sociologists Miller McPherson, Lynn Smith-Lovin and Matthew Brashears suggest that new technologies, such as the internet and mobile phone, may play a role in advancing this trend. Specifically, they argue that the type of social ties supported by these technologies are relatively weak and geographically dispersed, not the strong, often
An interesting report on the changing landscape of social connections.
Can we get on Pew's press release list so we don't have to read about their studies in NY times?
Free Twitter Alerts within Lists - Listiti.com
http://listiti.com/
Get notified whenever your brand / product / company / ... or any keyword appears in Twitter Lists of your choice
Twitter + Google Alerts
servizio gratuito che permette di monitorare le liste di Twitter.
Get notified whenever your brand / product / company / ... or any keyword appears in Twitter Lists of your choice
Google Dashboard: Now You Know What Google Knows About You
http://mashable.com/2009/11/05/google-privacy-dashboard/
How much does Google know about you? http://ow.ly/zUKz [from http://twitter.com/LauraleeGuthrie/statuses/5484012833]
There’s no two ways about it: if you use a lot of Google services, then Google knows a lot about you. Google has received a solid amount of criticism because of this, and they’ve decided to alleviate the issue by launching Privacy Dashboard; a one-stop-shop with all the information that Google knows about you and your online habits collected in one place. Dashboard covers more than 20 products and services, including GmailGmailGmail, Calendar, Docs, Web History, OrkutOrkutOrkut, YouTubeYouTubeYouTube, PicasaPicasaPicasa, Talk, Reader, Alerts, Latitude and others. It’s quite a scary list; personally, I’m using all of these, and I was quite interested to see what exactly I’ve told GoogleGoogleGoogle about myself without even knowing.
There's no two ways about it: if you use a lot of Google services, then Google knows a lot about you. Google has received a solid amount of criticism because of
6 Must Read Posts about the ROI of Social Media
http://www.socialmediatoday.com/SMC/137495
6 Must Read Posts about the ROI of Social Media
Bettween | The Ultimate Twitter Conversation Tracker
http://bettween.com/
The Ultimate Twitter Conversation Tracker
این وب سایت به شما این امکان را می دهد که گفتگوها و توییتهای انجام شده بین دو کاربر در توییتر را رهگیری و مشاهده کنید!
2ユーザー間の会話をトラッキング。
19 Blogs You Should Bookmark Right Now
http://www.inc.com/magazine/20091101/19-blogs-you-should-bookmark-right-now.html
25 things journalists can do to future-proof their careers | Blog | Econsultancy
http://econsultancy.com/blog/4507-25-things-journalists-can-do-to-future-proof-their-careers
Reflexión sobre la figura del periodismo que, más allá de que estemos más de acuerdo o menos, creo que es interesante.
a newspaper story doesn't just have to be about text... the format also allows for a large image, for example, which may lend additional weight to the story. But hey, if that holds true for newspapers then what about the internet? An article online can include video, audio, image galleries, links to further reading, a direct response channel in the form of reader comments, and it can be read in any number of ways (online, RSS readers, mobile devices, etc).
Some food for thought as we rethink our web/print strategy
Mobile is a truly wonderful tool. It has never been easier to capture ideas, build out stories, and publish content. There are so many amazing mobile apps out there that will help journalists. Audioboo. Dictaphone apps. To-do lists. Workflow tools. Built-in cameras. Video capabilities. Notebooks. Mindmaps. Messaging. The mobile phone really is the journalist’s best friend. The iPhone is simply amazing (if your boss only knew he'd surely pay for it). Learn how to get the best out of your phone...
What Facebook Quizzes Know About You
http://www.readwriteweb.com/archives/what_facebook_quizzes_know_about_you.php
A: Almost everything you've put on there.
15 Social Media Twitter Lists to Follow and Expand
http://mashable.com/2009/11/06/15-social-media-twitter-lists-to-follow-and-expand/
patent search may please be simplified
High-quality Twitter list
NSFW: After Fort Hood, another example of how ‘citizen journalists’ can’t handle the truth
http://www.techcrunch.com/2009/11/07/nsfw-after-fort-hood-another-example-of-how-citizen-journalists-cant-handle-the-truth/
a provocative argument against the stand-by-and-watch version of citizen journalism. I'd argue, though, that those who stand by and watch are in the minority among the Twitter population.
I’d probably feel slightly smug, if I didn’t feel so sick. Smug that after two weeks of me suggesting that social media might not be an unequivocally Good Thing in terms of privacy and human decency, the news has delivered the perfect example to support my view. Unfortunately it’s hard to feel smug – hard to feel anything but sadness and nausea – when thirteen innocent people are dead.
Inside Twitter HQ | Technology | The Guardian
http://www.guardian.co.uk/technology/2009/jul/15/twitter-headquarters-biz-stone
Life at Twitter
But behind the calm, every-office exterior, lies the astonishing truth: the staff here are holding up the systems behind the world's hottest internet startup. They are responsible for a sprawling website on which 35 million people from all over the world fire out vast numbers of messages every second. This isn't just any normal office. This is Twitter.
Google Wave vs Twitter at conferences | FreshNetworks Blog
http://blog.freshnetworks.com/2009/11/google-wave-vs-twitter-at-conferences/
Google Wave is going to take digitally-enabled conference back-channel a step further through collaborative sharing activities
Twitter has quickly become the must-have channel for conference back-chat. Reading what other people tweet during a speech provides an extra dimension as you get a sense of what the audience is thinking. And just like passing notes in class, it’s also a lot more fun than simply sitting and listening. (and empowering – remember that Facebook interview from SXSW’08?) Twitter is also a great way to attend a conference without actually being there – just follow a conference hashtag (e.g. #smib09 or #figarodigital) and find out all the gossip and the key points from the comfort of your desk. But watch out Twitter. Google Wave is going to take this digitally-enabled conference back-channel a step further.
Google Wave as a backchannel at conferences
Setting a twitter back channel during conferences is a way to communicate your thoughts to the rest of the crowd during a presenation. However at a recent conference the same functionality was completed using a Google Wave, except with Wave the attendees were also able to create note sheets for each speaker using the 'knowledge of the crowd', Wave + 1.
Back-chat during conference presentations using Gogle Wave and Twitter
A good comparison of Google Wave vs Twitter as platforms for conference communication.
Why Social Media Is Vital to Corporate Social Responsibility
http://mashable.com/2009/11/06/social-responsibility/
3. Getting Your Good Work Out There
"Social media has begun to play a key role in how companies shape their corporate social responsibility (CSR) policies and present themselves as good corporate citizens."
Although I noticed a link to a story about how Twitter is not good for business, this article from Mashable contends that social media is important for corporations, especially in adhering to Corporate Social Responsibility. I think it points out some good general tips that social technology can help with in creating a positive image for one's corporation. At the same time, it also show how helpful social media is in allowing corporations to connect to possible customers and making them feel good about their consumer choices.
Social media has begun to play a key role in how companies shape their corporate social responsibility (CSR) policies and present themselves as good corporate citizens.
Social Media in Learning examples
http://c4lpt.co.uk/handbook/examples.html
muitos sites social
UK site
Specific examples of how web 2.0 tools can be used for learning - compiled from the comments of the contributors to 'Top Tools for Learning'
100+ ways to use social media for learning
7 Ways to Get More Out of LinkedIn
http://mashable.com/2009/11/09/linkedin-tips/
some of the things you should consider incorporating into your LinkedIn strategy
10 Essential Social Media Blogs You Should Definitely Bookmark | Inspired Magazine
http://www.inspiredm.com/2009/11/01/10-essential-social-media-blogs-you-should-definitely-bookmark/
10 Essential Social Media Blogs You Should Definitely Bookmark
// The social blog scene is getting pretty crowded these days and we cannot just stand here without releasing a new list. So give it up for the coolest
The social blog scene is getting pretty crowded these days and we cannot just stand here without releasing a new list. So give it up for the coolest social media & social marketing blogs out there! Please leave some suggestions & feedback in the comments area.
20 + mind-blowing social media statistics | Blog | Econsultancy
http://econsultancy.com/blog/4327-20-+-mind-blowing-social-media-statistics
Social media remains the hot topic of the digital world and I often get asked about the various statistics involved. This in itself is fairly difficult, as this particular online sphere is constantly shifting, evolving and growing at an astronomical rate. But I’ve pulled together some interesting (and hopefully useful) data for a couple of the bigger players in the market...
econsultancy - interesting social media stats
20 + mind-blowing social media statistics | Blog | Econsultancy
http://econsultancy.com/blog/4327-20-+-mind-blowing-social-media-statistics
Social media remains the hot topic of the digital world and I often get asked about the various statistics involved. This in itself is fairly difficult, as this particular online sphere is constantly shifting, evolving and growing at an astronomical rate. But I’ve pulled together some interesting (and hopefully useful) data for a couple of the bigger players in the market...
Custom Facebook Page Gallery | An Inspiring Gallery of Custom Facebook Pages
http://www.customfacebookpage.com/
hiiiiiiiiiiiiiii
40% of People "Friend" Brands on Facebook
http://www.readwriteweb.com/archives/survey_brands_making_big_impact_on_facebook_twitter.php
reaosns, news etc
By http://bit.ly/Tweets2Delicious
Digital marketing company Razorfish has just launched its third annual FEED survey of 1,000 "connected consumers." The survey is focused on online consumer behavior. This year Facebook and ...
40% of People "Friend" Brands on Facebook
[Follow for the deals/discounts... instread of a love for them. Is that really so surprising?] This year Facebook and Twitter feature prominently. 40% of respondents "friended" brands on Facebook, while 25% reported following brands on Twitter. What's more, Razorfish found that consumers access brands on Twitter and Facebook mainly for deals and promotions.
Evan Williams | evhead: Why Retweet works the way it does
http://evhead.com/2009/11/why-retweet-works-way-it-does.html
Interesting blog from the creater of Twitter
I'm making this post because I know the design of this feature will be somewhat controversial. People understandably have expectations of how the retweet function should work. And I want to show some of the thinking that's gone into it. I've been a big proponent of this particular design internally at Twitter, because, while it won't serve every use case, I think it offers something new and powerful.
excellent communication on the introduction of the new retweet feature on twitter. i don't think i've _ever_ retweeted anything. although i couldn't have articulated the reasons, i think the problems listed in the 'background' section of the post existed in my subconscious somewhere. i might start retweeting now though.
How Twitter is Changing the Face of Media
http://mashable.com/2009/11/11/twitter-media-landscape/
Interesante artículo de como twitter está cambiando los medios de comunicación.
Kesmit-ing: The Twitter Experiment - Bringing Twitter to the Classroom at UT Dallas
http://kesmit3.blogspot.com/2009/04/twitter-experiment-bringing-twitter-to.html
Twitter in the classroom.
Usin Twitter in History class
Reflection on the use of twitter in college lecture course at UT Dallas
Twitter in the clssroom
Twitter-Tools für den Profi | Tools, Twitter | Dr. Web Magazin
http://www.drweb.de/magazin/twitter-tools-profi-software/
by Dirk Metzmacher: Um die Arbeit mit dem Kommunikationsinstrument zu erleichtern, unterstützen uns Tools unter anderem bei der Analyse, dem Filtern nach Hash-Tags und Keywords, der Integration von Medien wie Fotos oder Videos sowie bei der Einbindung in die Website oder das Weblog.
Evolution: The Eight Stages Of Listening « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/11/10/evolution-the-eight-stages-of-listening/
As Social Customers Become More Empowered, Organizations Must Have A Listening Strategy As we approach 2010 planning companies need a strategy around listening. Sadly, most companies, and their agency partners don’t know why to listen or how. As a result, they must identify which stage of listening they are at, and then set a goal on which stage they see to aspire in 2010. I originally published this matrix for client workshops and a keynote presentation on developing listening and advocacy programs, and I’m going to continue to share more and blow-out each of my slides.
RT: @shakingtree: As Social Customers Become More Empowered, Organizations Must Have A Listening Strategy http://bit.ly/j6NY1 - by @jowyang [from http://twitter.com/harro/statuses/5656284212]
TweetLevel
http://tweetlevel.edelman.com/
One tool for finding out how "influential" you are on Twitter.
TidyTweet.com - Filter your embedded Twitter feed and block Twitter spam
http://www.tidytweet.com/
Forma de crear presentaciones y comunicarse con una comunidad virtual
The smarter way to filter out the spam and clutter you don’t want!
TidyTweet helps keep your Twitter feed free from inappropriate language, users, and content. Keep an eye on your conversations 24/7 and decide for yourself what stays and what goes.
9 Rules of Facebook Promotion Every Small Business Should Know
http://www.allfacebook.com/2009/07/facebook-small-business/
You're the owner of a local small business and you are trying to figure out the best steps to get on to Facebook to drive new customers. It can be a daunting task and with little extra time in the day, how can you be expected to spend time promoting your business on Facebook? I completely understa ...
Official Google Blog: Search for "me" on Google
http://googleblog.blogspot.com/2009/04/search-for-me-on-google.html
"Stop Googling Me!" --T-shirt seen in SoHo…
making a profile on google so when people search for me, they see that first.
Top 5 Must-Read Social Media Books
http://mashable.com/2009/11/13/social-media-book-review/
So you want to get up to speed fast on the latest social media thinking. Maybe give your colleague, boss or friend a dose of new social strategies. But where to start? Amazon nicely suggests 44,444 titles that they would be delighted to overnight direct to your bookshelf. Ummm, no thanks. Fortunately, you’ve got your own social media fairy right here. (Hi!) We’ve already done the hard part for you, and have narrowed down those 44,444 titles to 5 killer must-reads that can get you on the road to social media stardom. Abracadabra!
A mudança de Comunicação nas Empresas. Esta história é magicamente formatado para 2 tipos de pessoas: os leitores e espectadores. Olhe para cima para o vídeo, ou desloque-se para o texto. Magic. Você vai aprender porque confiança é a nova moeda, de Chris Brogan Smith e Julien, como a revolução da mídia social "tem transformado o megafone em torno" de Tara Hunt, os dois pilares do sucesso de mídia social de Mitch Joel, porque você precisa trabalhar o seu rosto largo de Gary Vaynerchuk e, por último, os detalhes de algumas das ferramentas mais eficazes para fora lá para crescer seu negócio e marca pessoal com Tamar Weinberg. Essas idéias são 5 (quase!) Tudo que você precisa para criar e executar um poderoso jogo de meios de comunicação social-plano. Let's go
read social book must
10 WordPress Plugins to Help Build Community
http://mashable.com/2009/11/13/wordpress-community-plugins/
The expression of community has changed considerably since the emergence of social media technologies, but its basic foundation — the notion of individuals exchanging information, ideas, and opinions — remains firmly intact. Today, one of the most widely-used tools in developing these types of exchanges online is WordPress (WordPress), the popular blogging and publishing platform. Part of its appeal is the ease with which users can build advanced functionality into their sites with plugins. If you’re interested in building a community around your site, there are plenty of third-party add-ons that can help create one.
Pew Internet & American Life Project
http://www.pewinternet.org/Reports/2009/6--The-Internets-Role-in-Campaign-2008.aspx
Statistical findings from a Pew survey, showing the percentage of internet users that used online sources to get information on the 2008 election. The survey shows how many users shared information through blogs, watched political videos online, shared political content online through e-mail, and used social networking sites to get involved.
This research summary from the Pew Internet & American Life Project provides some interesting insights into who used the Internet during the 2008 presidential campaign and how they used it. In short, the researchers note a significant jump in the number of people seeking information about candidates online rather than from radio or print, not to mention the level of engagement (two-sided interaction with the information) these users demanded. The most intriguing part of the research is perhaps unwritten: The shift in methods of civic engagement highlighted by this report points to the importance of studying--and more importantly teaching--new media/literacies.
This article is an overview of internet usage patterns in relation to the 2008 US Election campaign. It statistically analyses who went online to get involved in the political process.
Tutkimustuloksia Internetin roolista USA:n vaalikampanjassa. Mistä kansalaiset hakivat tietoa jne.
How to Get More Followers on Twitter
http://www.twitip.com/how-to-get-more-followers-on-twitter/
problogger tips for getting more Twitter followers
How do I get more followers on Twitter? This is a question I get asked a lot - so I thought I'd put together a bit of a compilation of links to posts I've
Guía para ser un buen 'community manager' (*) | soitu.es
http://www.soitu.es/soitu/2009/10/17/actualidad/1255799953_712592.html
Guía para ser un buen 'community manager
Twitter Cluelessness : The World :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/the-world/article/twitter-cluelessness-guy-kawasaki
As a small business person, you can’t afford to look clueless anywhere on the Internet, but this is especially true on Twitter. Read on if you want to avoid this fate.
by Guy Kawasaki
A funny thing often happens to me: People tell me that they&rsquo;re really into technology and ask what it was like to work for Steve Jobs. But they
Small-Business Guide - Marketing Your Business With Facebook - NYTimes.com
http://www.nytimes.com/2009/11/12/business/smallbusiness/12guide.html?em
Corporate Social Media Policy: Top 10 Guidelines « PR-Squared
http://www.pr-squared.com/index.php/2009/07/corporate-social-media-policy-top-10-guidelines
Looking for examples of Corporate Social Media Policy? This template was vetted by top corporate lawyers. Save yourself a few hours’ worth of research and work!
11 Must-Dos for the Serious Blogger | Social Media Marketing | Social Media Consulting - Convince & Convert
http://www.convinceandconvert.com/social-media-marketing/11-must-dos-for-the-serious-blogger/
Designing Social Interfaces: Overview and Practical Techniques - Smashing Magazine
http://www.smashingmagazine.com/2009/11/17/designing-social-interfaces-overview-and-practical-techniques/
MediaPost Publications 100 Ways To Measure Social Media 11/17/2009
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=117581
100 Ways To Measure Social Media - 11/17/2009
STUDY: Most Fortune 100 Companies Don't Get Twitter
http://mashable.com/2009/11/17/fortune-100-companies-twitter/
the majority of them weren’t using Twitter effectively to engage their followers, weren’t tweeting often, and didn’t display any personality in their tweets, according to the study.
Web Squared: When Web 2.0 Meets Internet of Things
http://www.readwriteweb.com/archives/web_squared_when_web_20_meets_internet_of_things.php
Recently Tim O'Reilly and John Battelle released a white paper entitled Web Squared: Web 2.0 Five Years On. It focuses squarely, pardon the pun, on the intersection of ...
"Streams of Content, Limited Attention: The Flow of Information through Social Media"
http://www.danah.org/papers/talks/Web2Expo.html
Some in the room might immediately think, "Ah, but it's a meritocracy. People will give their attention to what is best!" This too is mistaken logic. What people give their attention to depends on a whole set of factors that have nothing to do with what's best. At the most simplistic level, consider the role of language. People will pay attention to content that is in their language, even if they can get access to content in any language. This means Chinese language content will soon get more attention than English content, let alone Dutch content or Hebrew content.
In his seminal pop-book, Csikszentmihalyi argued that people are happiest when they can reach a state of "flow." He talks about performers and athletes who are in the height of their profession, the experience they feel as time passes by and everything just clicks. People reach a state where attention appears focused and, simultaneously, not in need of focus at the same time. The world is aligned and it just feels right.
As we continue to move from a broadcast model of information to a networked one, we will continue to see reworkings of the information landscape. Some of what is unfolding is exciting, some is terrifying. The key is not be all utopian or dystopian about it, but to recognize what changes and what stays the same. The future of Web2.0 is about information flow and if you want to help people, help them reach that state. Y'all are setting the tone of the future of information.
Via Jon Stahl - very interesting stuff
essay
6 Ways to Use Ning for Business
http://mashable.com/2009/11/18/ning-business/
There is an almost overwhelming number of options on the social web for businesses to create and participate in communities. You hear a lot about Facebook Fan Pages, Twitter() communities, and even LinkedIn Groups; but businesses have another option when looking to build a community online that’s often overlooked despite having nearly 40 million users: Ning. Ning allows businesses to create their own off-site social network for their brand’s community, and participate in existing conversations with the communities they are looking to engage. Here are 6 ways businesses can put Ning to work.
50 Fresh Interactive Studio and Social Media Agency Websites - Noupe
http://www.noupe.com/showcases/50-fresh-interactive-studio-and-social-media-agency-websites.html
สวยๆ ทั้งนั้น
As you might observe, social marketing is the new black. Tons of studies predict huge budgets for social media strategies from the top shots, so the agencies need to sharpen their interactive skills in order to separate clients from their money. Lots of big advertising and PR networks created digital marketing divisions but given the fact that this is such a fresh trend, the independent studios have almost the same chances to land a big contract if they’re creative enough. Long story short, here is a showcase of 50 outstanding websites of digital marketing agencies, interactive advertising studios and online PR bureaus. The majority follows the trends of modern web design – wide layout, projects carousel, text over images, crisp textures in the background, large headers, homepage smooth animations, and – of course – integrated Twitter & Facebook functionalities.
Social Software: The Other 'Design for Social Impact,' by Gentry Underwood - Core77
http://www.core77.com/blog/featured_items/social_software_the_other_design_for_social_impact_by_gentry_underwood_15039.asp
top post exploring the implications of 'social-ness' on interaction design - must read for anyone designing sites for participation & collaboration
The 7 Harsh Realities of Social Media Marketing | Copyblogger
http://www.copyblogger.com/harsh-social-media-marketing/
So in honor of Dan Kennedy, who sometimes styles himself as the “Professor of Harsh Reality,” I thought I’d talk today about some of the not-so-kumbaya aspects of social media marketing. Harsh Realities
So in honor of Dan Kennedy, who sometimes styles himself as the Professor of Harsh Reality, I thought Id talk today about some of the not-so-kumbaya aspects of social media marketing.
Good read for those considering using social media to market or those of us in the thick of it.
So in honor of Dan Kennedy, who sometimes styles himself as the “Professor of Harsh Reality,” I thought I’d talk today about some of the not-so-kumbaya aspects of social media marketing.
Downloads | Komodo Media
http://www.komodomedia.com/download/#social-network-icon-pack
Downloads!
80+ ridiculously rad social networking icons
Finally, some social networking icons I would actually use.
5 Things Small Business Owners Should Do Today Online
http://www.chrisbrogan.com/5-things-small-business-owners-should-do-today-online/
I write quite often from the perspective of larger company social media and business communications. That’s because most of my clients are large companies. However, these social tools allow a small business owner a lot in the way of advantages, and I want to put together a little map of steps I might take if I were running a small business and wanted more sales.
Social Media Time Management | Brand Elevation Through Social Media and Social Business | Altitude Branding
http://altitudebranding.com/category/social-media-time-management/
Magntize | Beautiful websites that introduce you to the world.
http://magntize.com/
Beautiful, professionally designed websites for you and your personal brand in a matter of minutes.
online Visitenkarte
Don’t Miss These 5 Things About Google Wave! « Bit Rebels
http://www.bitrebels.com/geek/dont-miss-these-5-things-about-google-wave/
A few nights ago as I was playing on the wave, I learned how to embed video, MP3s, websites and many other very fun things that would make any self proclaimed geek super excited.
Surgeons send 'tweets' from operating room - CNN.com
http://www.cnn.com/2009/TECH/02/17/twitter.surgery/index.html
For some reason, twittering during surgery does not make me feel comfortable: http://tinyurl.com/bwe5jr [from http://twitter.com/blueroot/statuses/1219426508]
# For the second known time, surgeons "Twittered" last week during surgery # Doctors used social-networking site Twitter to give updates about the procedure # Following along online were other doctors, medical students and the merely curious # Surgeons hope twittering will help educate other doctors and the public
Henry Jenkins: In a Social Networking World, What's the Future of TV?
http://www.huffingtonpost.com/henry-jenkins/in-a-social-networking-wo_b_292014.html
"As the news media focused on Jay Leno's relocation into a regular five night a week prime time spot, the veteran Tonight Show host expressed growing confusion about the state of his medium. He told The Los Angeles Times, "I don't know what TV is anymore." "
Great Henry Jenkins piece on post-TV
Some call this a "post-network" era and are suggesting that it constitutes a change as dramatic as the shift from broadcasting to cable. Yet, actually, television may be in the hands of a different kind of network -- Facebook or Twitter rather than ABC or Fox.
Is television the stuff we watch on our TVs? My local cable company allows me to watch grainy YouTube videos on my big screen television and allows me to download movies directly from Netflix or Amazon to watch on demand. And of course, I can play Wii games through my television set. But is any of that television?
Toekomst van televisie, interessante voorbeelden
Internet Vices - Patrick Moberg
http://www.patrickmoberg.com/internet-vices/
de twitter
Twitter is crack cocaine Fucking ANYONE is your friend. Yuppies do it on their iPhone. Cheap. Short. Fruitless.
HOW TO: Take Advantage of FriendFeed's Unique Features
http://mashable.com/2009/08/10/friendfeed-tips-saved-searches/
Useful WordPress Plugins for Statistics | WebDesignFan.com
http://webdesignfan.com/useful-wordpress-plugins-for-statistics/
The death of the URL | FactoryCity
http://factoryjoe.com/blog/2009/11/16/the-death-of-the-url/
"We all know that the internet has won as the transport medium for all data — but the universal interface for interacting with the web? — well, that battle is just now getting underway."
A Dozen Social Media Applications
http://chiefmarketer.com/disciplines/online/0922-social-media-applications/
Social media gets lots of attention these days. The NFL banned players from using Twitter. Bing integrated Twitter results into its search engine results pages (SERPs). When Michael Jackson died the site handled an estimated 5,000 tweets per minute and, proving Twitter's global reach, a state department official asked Twitter to postpone scheduled maintenance due to the critical role the site played in the recent Iran elections.
UK Government Writes Twitter Guide...in 20 Pages
http://mashable.com/2009/07/28/uk-government-twitter-guide/
An example of a twitter guide from the UK government
SHARED USING: http://www.tagle.it
Everything you ever wanted to know about Twitter | Charles Curle Design
http://www.curledesign.com/everything-you-ever-wanted-to-know-about-twitter/
Twitter関連ツールや資料のまとめ。
INSANE MASTER LIST
East Bay Express | News | Yelp and the Business of Extortion 2.0
http://www.eastbayexpress.com/gyrobase/yelp_and_the_business_of_extortion_2_0/Content?oid=927491&page=1
Nt sure if it is true bt if yes then Yelp better hv an explanation.. http://tinyurl.com/cmach3 [from http://twitter.com/rohitharsh/statuses/1227620373]
...interviews with dozens of business owners over a span of several months, six people told this newspaper that Yelp sales representatives promised to move or remove negative reviews if their business would advertise
Several business owners likened Yelp to the Mafia, and one said she feared its retaliation. "Every time I had a sales person call me and I said, 'Sorry, it doesn't make sense for me to do this,' ... then all of a sudden reviews start disappearing." To these mom-and-pop business owners, Yelp's sales tactics are coercive, unethical, and, possibly, illegal.
♺ @themartorana Turns out, YELP is evil. Corroborated by a local Philly establishment. I feel lied to by YELP. http://bit.ly/YelpIsEvil [from http://twitter.com/inxilpro/statuses/1231965312]
Yelp and the Business of Extortion 2.0 Local business owners say Yelp offers to hide negative customer reviews of their businesses on its web site ... for a price.
How Google Wave is Changing the News
http://mashable.com/2009/11/22/news-media-google-wave/
Social Media ROI Examples & Video « Socialnomics – Social Media Blog
http://socialnomics.net/2009/11/12/social-media-roi-examples-video/
pagina widgets
h
Twinester - Create or join groups and communities for Twitter.
http://www.twinester.com/
Twinester - Create or join groups and communities for Twitter.
Desenvolvido por piracicabanos, permite você criar comunidades no twitter
Create or join groups and communities for Twitter.
De carona no Twitter, brasileiros criam rede social com 'microcomunidades' Twinester reúne usuários do Twitter com base nos interesses em comum. Mensagens são limitadas a 140 caracteres, como acontece no microblog.
Twinester lets you create or join groups and communities for Twitter. These groups are called Nests.
HOW TO: Find and Add Facebook Apps
http://mashable.com/2009/10/24/facebook-apps-guide/
trovare e aggiungere applicazioni su facebook
With over 300 million
Quote and Comment
http://jayrosen.tumblr.com/post/110043432/mindcasting-defining-the-form-spreading-the-meme
"A method I endorse is to understand things by participating in them. By doing your own thing, you learn the difference between possible actions (what you can do with the system) and likely behavior: what most people will tend to do when that system is switched on for them. Forget this difference and you foreclose on your invention. I started about a year ago in my project to understand Twitter by being on it . I wanted to know what it could be used for by citizens of the Web seeking knowledge for any reason. As a writer I wanted to make it work for me and my interrelated schemes. (Which is the approach I have with Tumblr, too. And Friend Feed .)"
http://tr.im/kWAw
A method I endorse is to understand things by participating in them. By doing your own thing, you learn the difference between possible actions (what you can do with the system) and likely behavior: what most people will tend to do when that system is switched on for them. Forget this difference and you foreclose on your invention.
"On Twitter, mindcasting is the new lifecasting" (BUT: some lifecasting injected is essential)
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fjayrosen.tumblr.com%2Fpost%2F110043432%2Fmindcasting-defining-the-form-spreading-the-meme
"5 Star Wars Status Updates" by Brian Murphy on CollegeHumor
http://www.collegehumor.com/article:1794889
Luke, a stormtrooper, General Veers, Han Solo among others
After social networks, what next? | Media | guardian.co.uk
http://www.guardian.co.uk/media/pda/2009/nov/24/future-of-social-networks-twitter-linkedin-mobile-application-next
How I Tweet : The World :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/the-world/article/how-i-tweet-guy-kawasaki
Guy Kawasaki on His way of using twitter
@guykawasaki
so twittert Guy Kawasaki.
Social Media Analytics: Twitter: Quantitative & Qualitative Metrics | Occam's Razor by Avinash Kaushik
http://www.kaushik.net/avinash/2009/11/social-media-analytics-twitter-quantitative-qualitative-analysis.html
Thought provoking article and some nice recommended LPI for measuring your Twitter influence
twitter analitics
Velocity of Media Consumption: TV vs. the Web (Jakob Nielsen's Alertbox)
http://www.useit.com/alertbox/media-velocity.html
Dimensions of Media Difference All media move faster these days. Compare an old TV show with a current one, and you'll see that the cuts come quicker. And, between TV and the Web, there are many differences that result in a substantially faster online media velocity:
apophenia: spectacle at Web2.0 Expo... from my perspective
http://www.zephoria.org/thoughts/archives/2009/11/24/spectacle_at_we.html
spectacle at Web2.0 Expo... from my perspective
Backchannel gone bad
But in return, please come with some respect. Please treat me like a person, not an object. Come to talk with me, not about me. I'm ready and willing to listen, but I need you to be as well.
Facebook Marketing: IKEA’s Genius Use of Photo Tagging
http://mashable.com/2009/11/25/facebook-marketing-ikeas-genius-use-of-photo-tagging/
Video on Mashable to watch later... looks like it could be funny.
We talk a lot about how big brands are embracing social media as a mechanism to connect directly with customers. Still, it's much easier to talk about
How Social Networks Are Changing Everything - BusinessWeek
http://www.businessweek.com/magazine/content/09_20/b4131067611088.htm
How social networks are changing everything (BusinessWeek) http://twurl.nl/dbpu1r [from http://twitter.com/markivey/statuses/1765590556]
RT: @valdiskrebs: Old goal: organize the world's information.New goal: organize the world's people. http://is.gd/xMeG [from http://twitter.com/CircleReader/statuses/1788508260]
Facebook and its ilk offer platforms to explore all the Web with one's relevant data in tow, and they're set to overtake the big portals
Business needs to take social netowrks into account
State of the Art - Twitter Is What You Make It - NYTimes.com
http://www.nytimes.com/2009/02/12/technology/personaltech/12pogue.html
Twitter, in other words, is precisely what you want it to be. It can be a business tool, a teenage time-killer, a research assistant, a news source — whatever. There are no rules, or at least none that apply equally well to everyone. In fact, Mr. Williams said that a huge chunk of Twitter lore, etiquette and even terminology has sprouted up from Twitter users without any input from the company. For example, the people came up with the term “tweets” (what everyone calls the messages). The crowd began referring to fellow Twitterers by name like this: @pogue. Soon, that notation became a standard shorthand that the Twitter software now recognizes. The masses also came up with conventions like “RT,” meaning re-tweet — you’re passing along what someone else said on Twitter.
Notes on how to find people and things on twitter
HOW TO: Make Social Media Work for Non-Consumer Brands
http://mashable.com/2009/11/25/social-media-b2b/
Non-consumer companies realize there are clear benefits to implementing a social media strategy, but what do they need to do to achieve success? The truth is, the social media strategy, processes, and principles, don’t really change much depending on your company type and size. Here are a few rules to live by when implementing your social media strategy.
360i Publishes Social Marketing Playbook | Digital Connections | 360i
http://blog.360i.com/social-media/playbook
the explicit
http://www.zefrank.com/explicit/
Jorge Luis Borges wrote that we each have three themes that guide our creative life. I don’t remember what his were exactly but I’m going to guess labyrinths, knife fights and memory. If you don’t know of him, I would start with Borges: Collected Fictions , which is certainly worthwhile..........To try and trick the self-consciousness away I framed this blog as “Notes and Advice to Someone Just Like Me.” I assumed that someone like me would be a more forgiving audience. 3) I was wrong. Ha!
Ze Frank on Scale.
10 Big Marketing Predictions for 2010 | The Rise Underground
http://blog.therisetothetop.com/2009/11/10-big-marketing-predictions-2010/
2010 is going to be an incredible year for marketing. Now, of course I don’t have a crystal ball (or do I...insert creepy music here) but the shift is unmistakable and can't be ignored. The days of hit and miss expensive marketing and advertisin
10 prediccions de Marketing pel 2010
2010 is going to be an incredible year for marketing.
A Guide to Mobile Web Design Tips and Tricks
http://mashable.com/2009/11/26/mobile-web-design
A Guide to Mobile Web Design Tips and Tricks
Если вдруг придётся делать сайт с версией под мобильник
Having a mobile-optimized web site can really make your site stand apart from the pack. These resources will help you create a killer mobile site in no time.
Being a Director of Community | Altitude Branding | Brand Elevation through Social Media
http://altitudebranding.com/2009/03/being-a-director-of-community/
Amber Naslund
20+ more mind-blowing social media statistics | Blog | Econsultancy
http://econsultancy.com/blog/4402-20+-more-mind-blowing-social-media-statistics
August 2009 stats for social media
Inside the Marketers Studio - David Berkowitz's Marketing Blog: 100 Ways to Measure Social Media
http://www.marketersstudio.com/2009/11/100-ways-to-measure-social-media-.html
a great list of ideas from David Berkowitz
At most of the events I've been to lately, measurement continues to be a hot topic. The first question that comes up is, "What can I measure?" That's where this cheat sheet can come in handy: a list of 100 thought-starters.
The Boom of Social Sites | Other | Focus.com
http://www.focus.com/fyi/other/boom-social-sites/
The explosion of social networking sites over the past decade has facilitated a transformation in the way we communicate with each other. Here we look at some of these communities with over 1 million users, both active and defunct.
gráfico con número de usuarios de las redes sociales desde el comienzo
Infographic of various social sites, dates est and members
sorteie.me - Realize sorteios via Twitter
http://sorteie.me/
sorteios via Twitter
300 Case Studies of Social Media Marketing
http://www.scribd.com/doc/16316521/300-Case-Studies-of-Social-Media-Marketing
Scrib doc
apophenia: I want my cyborg life
http://www.zephoria.org/thoughts/archives/2009/07/13/i_want_my_cybor.html
My colleagues aren't that much older than me but they come from a different set of traditions. They aren't used to speaking to a room full of blue-glow faces. And they think it's utterly fascinating that I poll my twitterverse about constructs of fairness while hearing a speaker talk about game theory. Am I learning what the speaker wants me to learn? Perhaps not. But I am learning and thinking and engaging. I'm 31 years old. I've been online since I was a teen. I've grown up with this medium and I embrace each new device that brings me closer to being a cyborg. I want information at my fingertips now and always. There's no doubt that I'm not mainstream. But I also feel really badly for the info-driven teens and college students out there being told that learning can only happen when they pay attention to an audio-driven lecture in a classroom setting. I read books during my classroom (blatantly not paying attention).
None of my colleagues brings a laptop. I do. And occasionally my interns do (although they often feel like they're misbehaving when they do so they often don't... I'm more stubborn than they are). My colleagues interrupt the talk with questions. (One admits that he asks questions because he's more interested in talking to the speaker than listening... he also asks questions to stay awake.) I find the interruptions to the speaker to be weirdly inappropriate. I much much prefer to ask questions to Twitter, Wikipedia, and IRC/IM. Let the speaker do her/his thing... let me talk with the audience who is present and those who are not but might have thoughtful feedback. When I'm inspired, I ask questions. When I'm not, I zone out, computer or not.
"danah boyd is a researcher at Microsoft Research New England and a Fellow at the Harvard University Berkman Center for Internet and Society. She recently completed her PhD in the School of Information at the University of California-Berkeley."
What will it take for us to see technology as a tool for information enhancement? At the very least, how can we embrace those who learn best when they have an outlet for their questions and thoughts? How I long for being connected to be an acceptable part of engagement.
Danah Boyd on the discussion of using a notebook in a conference (or lecture)
"I desperately, desperately want my colleagues to be on IM or IRC or some channel of real-time conversation during meetings. While I will fully admit that there are times when the only thing I have to contribute to such dialogue is snark, there are many more times when I really want clarifications, a quick question answered, or the ability to ask someone in the room to put the mic closer to the speaker without interrupting the speaker in the process. I have become a "bad student." I can no longer wander an art museum without asking a bazillion questions that the docent doesn't know or won't answer or desperately wanting access to information that goes beyond what's on the brochure (like did you know that Rafael died from having too much sex!?!?!). I can't pay attention in a lecture without looking up relevant content. And, in my world, every meeting and talk is enhanced through a backchannel of communication."
Danah blogs about who "began his question by highlight that, unlike most of the audience who seemed more invested in the internet than scholarly conversations, HE had been paying attention. It's not very often that I feel like I've been publicly bitchslapped but boy did that sting. .... Of course, I haven't become that much of an adult because here I am blogging the details of said encounter. There's no doubt that I barely understood what the speaker was talking about. But during the talk, I had looked up six different concepts he had introduced (thank you Wikipedia), scanned two of the speakers' papers to try to grok what on earth he was talking about, and used Babelfish to translate the Italian conversations taking place on Twitter and FriendFeed in attempt to understand what was being said. Of course, I had also looked up half the people in the room (including the condescending man next to me) and posted a tweet of my own.
Had multiple conversations about iPhones / laptops in meetings last week. Agree that it's helpful to be connected during a meeting / presentation, but I wonder sometimes if we could cut meeting time in half if everyone was paying attention for the entire thing. Half of the onus is on the presenters IMHO: get better at presentations.
Ten Things Social Media Can't Do - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=140128
"Social media is not a one-shot deal. It's a long-term commitment to openness, experimentation and change that requires time to bear fruit." This is just one of the 10 things social media can't do for your business.
strategy, buy-in, long term, measurement, outsource, reputation, budget, ROI, expertise, and most importantly: SM needs to complement PR, marketing etc.
10 things social media can't do: http://j.mp/nYLmN I'm not sure I agree with everything here, but it's a good list nonetheless. [from http://twitter.com/MacDivaONA/statuses/5428816098]
Social Media Time Management: 9 Guiding Principles | Brand Elevation Through Social Media and Social Business | Altitude Branding
http://altitudebranding.com/2009/10/social-media-time-management-9-guiding-principles/
This is the last in our series on Social Media Time Management, but you’ll really find that these are less ideas about managing just social media and more ideas for managing online life in general. It’s a balancing act. And ultimately, you’re in the driver’s seat.
Good article on time management/social media focus.
25 Blogs To Help You Stay Current With Social Media | FreelanceFolder
http://freelancefolder.com/25-blogs-to-help-you-stay-current-with-social-media/
Guy Kawasaki's list of 25 top social media blogs
How to Improve Your Twinfluence and Twitter Grade - Mashable
http://mashable.com/2008/10/23/how-to-improve-twinfluence-and-twitter-grade/
There has been a lot of talk over the last couple of weeks about two TwitterTwitter ranking tools, Twitter Grader and Twinfluence. Any tool that measures the effectiveness of a Social Media site for a user is important to serious and casual users alike. The fact that there are now two tools presenting a user’s “ranking” in different ways is an indication of the efforts of Social Media to be taken seriously. Tools that give an indication of the “influence” of a particular user are of use not only for users seeking authoritative users to follow, but for professional users seeking key “influencers” to work with. I decided to run an experiment with them both to see what actions affect your scores and what don’t and if affecting my scores actually did anything for me other than improve my own sense of self worth.
blog
85+ Resources: Educator Guide for Integrating Social Media « emergent by design
http://emergentbydesign.com/2009/11/24/75-resources-educator-guide-for-integrating-social-media/
From the Emergent by Design blog an overview on using social media in education.
"This resource is by no means exhaustive, but it’s a good starting point for finding the information and people that will help you make the transition into a ’21st century learning environment’. I intend for this to be a wikipost (I will update resources as they are shared with me by others), so feel free to bookmark the page and check in periodically for new material."
"I hope this post will be a handy reference guide, especially for those teachers new to social media technologies and how to integrate them into the classroom. This resource is by no means exhaustive, but it’s a good starting point for finding the information and people that will help you make the transition into a ’21st century learning environment’. I intend for this to be a wikipost (I will update resources as they are shared with me by others), so feel free to bookmark the page and check in periodically for new material. Enjoy."
ViralHeat: Sophisticated Social Media Tracking on the Cheap
http://mashable.com/2009/07/07/viralheat/
Mashable article
tweet cloud
http://tweetcloud.icodeforlove.com/index.php
twitter visualization tweetcloud cloud tools
Create a picture of your own tweets
Tweet Cloud is a service that lets you generate a cool looking cloud of the words your tweets mostly contain.
Do You Make These 10 Mistakes When You Blog?
http://michaelhyatt.com/2009/11/do-you-make-these-10-mistakes-when-you-blog.html
There are other mistakes, too; I doubt this list is exhaustive. But I think I have covered the major ones. If you can avoid these, you will be well on your way to increasing your traffic and growing your audience.
Dat kan natuurlijk wel zijn....maar... doe 't maar 's...:-)
Mistake #7: You don’t create catchy headlines. According to Brian Clark, who runs the must-read site, CopyBlogger, “on average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest.” This means your headlines are the most important thing you write. Fortunately, Brian has an entire series of posts called “How to Write Magnetic Headlines.” I suggest you read every post.
10 Social Media Campaigns that Rock! Learn How to do the Same! « Thoughtpick Blog
http://blog.thoughtpick.com/2009/06/10-social-media-campaigns-that-rock-learn-how-to-do-the-same.html
What defines an exemplary social media campaign? What are the elements necessary to capture consumers' attention and bring about interest and participation in any given social media campaign? What are the best recent social media campaigns online? How can we measure the success of a social media campaign?
Half of Social Media Users Connect With Brands
http://mashable.com/2009/08/31/social-media-brands/
Marketers may be adopting social media in droves, but are consumers reciprocating by following or becoming a fan of companies and brands on social media sites?
A study published today by eMarketer, more than half of social networking users have become a fan or follower of a brand online. Moreover, users are far more likely to say something positive about a brand than something negative.
McKinsey: What Matters: Will people pay for content online?
http://whatmatters.mckinseydigital.com/the_debate_zone/will-people-pay-for-content-online
o Clay Shirky says “no, it’s too easy to obtain free content elsewhere on the Web” and Steven Brill says “yes, some consumers will pay for some content.” '
The Debate Zone: Will people pay for content online?
trendwatching.com's December 2009 Trend Briefing covering "10 CRUCIAL CONSUMER TRENDS FOR 2010"
http://trendwatching.com/trends/10trends2010/
Iran's Protests: Why Twitter Is the Medium of the Movement - TIME
http://www.time.com/time/world/article/0,8599,1905125,00.html
Easy for the average citizen to use and hard for any central authority to control, Twitter is practically ideal for a mass protest movement. But its strengths are also its weaknesses
Time article about the coverage of the 2009 Iranian election on Twitter.
for utk essay!
Easy for the average citizen to use and hard for any central authority to control, Twitter is practically ideal for a mass protest movement. But its strengths are also its weaknesses
Trend Tracker: Current and emerging Twitter trends presented to you by the forward-thinking Palm® Pre™.
http://www.palmtrendtracker.com/
excelente herramienta de trackeo de twitter
Aplicación simple e intuitiva que permite realizar un seguimiento en tiempo real de las tendencias en Twitter con dos particularidades: permite comparar el número de menciones de cada tag así como el origen geográfico de los mismos.
트위터를 이용한 이슈 트렌드
Permite ver la tendencia de uso de palabras en Twitter
82 Million User-Generated Content Creators and Counting
http://mashable.com/2009/02/19/user-generated-content-growth/
The Big Money Facebook 50 | The Big Money
http://www.thebigmoney.com/slideshow/big-money-facebook-50-0
A atuação de grandes empresas no Facebook.
How To Create the Perfect Facebook Fan Page » Techipedia | Tamar Weinberg
http://www.techipedia.com/2009/create-facebook-page/
Study: Males vs. females in social networks | Royal Pingdom
http://royal.pingdom.com/2009/11/27/study-males-vs-females-in-social-networks/
Have you ever wondered how many of Twitter’s users are women? Or men? What about Facebook, MySpace, Digg, LinkedIn, and other sites in the social media sphere? We have tracked down this information for a number of social network sites (19 of them). All the major ones have been included, like Facebook, MySpace and Twitter and also some of the most popular social news sites; Digg, Reddit and Slashdot.
Kevin: The male-female ration on 19 social network sites including Facebook, MySpace and Twitter and social news sites like Digg, Reddit and Slashdot.
Full list of sites in this mini study: Facebook, LinkedIn, MySpace, Twitter, Slashdot, Reddit, Digg, Delicious, StumbleUpon, FriendFeed, Last.fm, Friendster, LiveJournal, Hi5, Imeem, Ning, Xanga, Classmates.com, Bebo.
Facebook | An Open Letter from Facebook Founder Mark Zuckerberg
http://blog.facebook.com/blog.php?post=190423927130
Our little neighborhood is growing up. Kudos for the improved and simplified security.
An Open Letter from Facebook Founder Mark Zuckerberg
keep this for reference
It has been a great year for making the world more open and connected. Thanks to your help, more than 350 million people around the world are using Facebook to share their lives online.
VIDEO: Google Wave Gets Explained
http://mashable.com/2009/10/02/video-google-wave-gets-explained/
http://apps.asterisq.com/mentionmap/#
http://apps.asterisq.com/mentionmap/
"An exciting web app for exploring your Twitter network. Discover which people interact the most and what they're talking about. It's also a great way to find relevant people to follow."
Find people to follow on Twitter
see who mentions who in the twitterverse. No login reqd
BREAKING: Facebook Introduces @Mentions in Status Updates
http://mashable.com/2009/09/10/facebook-mentions/
RT @tweetmeme BREAKING: Facebook Introduces @Mentions in Status Updates http://bit.ly/4a4KV8 - Interesting. [from http://twitter.com/Nfernus/statuses/3894519662]
RT @yonitdm: BREAKING: Facebook Introduces @Mentions in Status Updates - http://bit.ly/fZ13n (via @mashable) [from http://twitter.com/cyberdad/statuses/3894386304]
One of Twitter'sTwitter strongest features is the @reply, where you can direct a message to someone else on Twitter by typing @ and then their username.
more evidence of facebook copying twitter
RT @mashable: Considering what this means for Twitter: "BREAKING: Facebook Introduces @Mentions in Status Updates" http://bit.ly/fZ13n [from http://twitter.com/Ipu_chan/statuses/3894493236]
STATS: Social Media Resistance Is Fading Fast
http://mashable.com/2009/08/26/social-media-brand-marketers/
Recently, Mashable highlighted a study that showed two-thirds of marketers now use social media in some capacity. Today, more data confirming this trend, but also pointing to what looks poised to be nearly total saturation within a year. According to a report published today by eMarketer, 59% of brand marketers currently use social media. But within 12 months, that number will swell to 82%. And in the long-run, only 13% indicate having no plans to enter the medium.
10 Web trends to watch in 2010 - CNN.com
http://www.cnn.com/2009/TECH/12/03/cashmore.web.trends.2010/index.html
10 web trends to watch in 2010
Soon, our whereabouts may optionally be appended to every Tweet, blog comment, photo or video we post.
So many of these were in my list....
Twitter Trumps Online Conference - Six Steps For Using Twitter For Your Conference Or Event
http://www.twitip.com/twitter-trumps-online-conference-six-steps-for-using-twitter-for-your-conference-or-event/
6 Gadget Trends and Their Effects on Social Media
http://mashable.com/2009/02/10/gadget-trends/
RT @microgeist: 6 Gadget Trends and Their Effects on Social Media ( http://ping.fm/UP27j ) [from http://twitter.com/theholodeck/statuses/1315335005]
10 Web trends to watch in 2010 - CNN.com
http://edition.cnn.com/2009/TECH/12/03/cashmore.web.trends.2010/index.html
From Pete Cashmore, founder of Mashable
Mashable's Social Media Guide for Small Businesses
http://mashable.com/2009/12/04/small-business-guide/
How to Gather and Use Twitter Metrics (with pictures) - wikiHow
http://www.wikihow.com/Gather-and-Use-Twitter-Metrics
Practical tips for using metrics to measure results on Twitter
Betting on the Real-Time Web - BusinessWeek
http://www.businessweek.com/magazine/content/09_33/b4143046834887.htm
No one knows how the microblogging site and similar online social networks will make money, but investors see a new Web revolution
The uncertainty is keeping some investors on the sidelines. Jeffrey M. Crowe, general partner at Norwest Venture Partners, says his firm has looked at several real-time companies but hasn't pulled the trigger on funding. "The jury is still out on how much value gets delivered beyond Twitter itself," he says.
But there's a method behind the mania. In just the past couple of years, several developments have come together to make the Web more of a real-time experience: ubiquitous high-speed Internet connections; a growing number of mobile devices such as the iPhone with full Web browsers; and new Web technologies that enable instant transmission of messages and data. That mix has made always-on, real-time communications easy and addictive. The iconic example, Twitter, attracted 44.5 million people to its Web site in June, plus perhaps an equivalent number who gain access to its services via other sites and software. Facebook's 250 million active users, whose instant status updates are a key part of its appeal, share more than 1 billion videos, photos, and other content each week. "Real-time" is actually a bit of a misnomer. Most of this activity doesn't truly occur in real time,
But there's a method behind the mania. In just the past couple of years, several developments have come together to make the Web more of a real-time experience: ubiquitous high-speed Internet connections; a growing number of mobile devices such as the iPhone with full Web browsers; and new Web technologies that enable instant transmission of messages and data. That mix has made always-on, real-time communications easy and addictive. The iconic example, Twitter, attracted 44.5 million people to its Web site in June, plus perhaps an equivalent number who gain access to its services via other sites and software. Facebook's 250 million active users, whose instant status updates are a key part of its appeal, share more than 1 billion videos, photos, and other content each week. "Real-time" is actually a bit of a misnomer. Most of this activity doesn't truly occur in real time,
20 Libros gratis sobre Social Media y Marketing en Internet | Nativo Digital
http://www.nativodigital.cl/2009/08/20-libros-gratis-sobre-social-media-y-marketing-en-internet/
Compilación de ebooks gratuitos sobre social media y marketing
The 12 most annoying types of Facebookers - CNN.com
http://edition.cnn.com/2009/TECH/08/20/annoying.facebook.updaters/index.html
5 Ways Social Media Will Change Recorded History
http://mashable.com/2008/11/18/consequences-of-social-media/
5 Ways Social Media Will Change Recorded History - Mashable
Society didn’t take away the privacy of individuals. We gave it away
pt viral
Geeks Guide to Promoting Yourself With Twitter - Calaméo – Publish and share documents
http://en.calameo.com/read/0000000257624143a2b57
This is one hardcore piece of Twitter for Business 101. Great way to put a training guide online!
Twitter guide
O Livreiro: a comunidade para quem gosta de livro
http://www.conhecaolivreiro.com.br/home/
a comunidade para quem gosta de livro
Rede social sobre livros , leitura e afins... muito interessante!
community based site about literature and books.
FT.com / Reportage - The rise and fall of MySpace
http://www.ft.com/cms/s/2/fd9ffd9c-dee5-11de-adff-00144feab49a.html
interesting article, all too believable.
In summer 2005, having spent the best part of four decades building a newspaper, film and television empire, Rupert Murdoch decided that the time had come to get serious about the internet. As founder and chairman of News Corporation, one of the world’s biggest and most powerful media conglomerates, Murdoch controls an eclectic portfolio of businesses ranging from The Sun newspaper to the movie studio 20th Century Fox. Yet with young people “watching less television and reading fewer newspapers”, as he observed that summer, News Corp desperately needed a bigger presence online.
Ten Commandments of Social Media - Noupe
http://www.noupe.com/how-tos/ten-commandments-of-social-media.html
mainly 4 Twitter stuff
from Noupe
"There are a lot of misconceptions when it comes to social media. People seem to think that every day standards and decency get tossed out the window because of the anonymity of the Internet. Unfortunately for those people, that’s not always the case. First off, the Internet is getting smaller, and by that, I mean that it’s getting easier to find out who people are. You know how the saying goes “It’s a small world.” That reigns true for the Internet, especially social media sites, as well. Everyone is connected one way or another. There’s a whole “Six Degrees of Separation” thing going on. There are Ten Commandments of Social Media that you should always try to follow. They will not only make you a better person but they will make your followers that much more appreciative of what you have to say."
Book Marketing
http://www.tribalauthor.com/
WTF?
Has a manifesto on how to build a platform for a best-selling book
<p>This online book marketing manifesto is being offered to you as a vehicle to:</p><p>Open your eyes to the massive change that’s happening in the world of book marketing<br />Bust a lot of myths, expose scams and stop you from throwing thousands of dollars away<br />Help you understand how to get the biggest advance possible or self-publish and [...]</p>
mostly applicable to domain specific tech books but interesting to think how this would apply to fiction and non-fiction authorsaik
<p>It’s an amazing dream…<br />You wake up at 2:00am with an idea. A story, a vision for a book. You’ve been writing, journaling, maybe even blogging for years. Pen to paper, fingers to keys…it’s in your blood. You’re genetically compelled to craft literary magic. But, now. Oh now. You’ve finally got the big idea!<br />The one that’s [...]</p>
Twitter Search To Become Real Search
http://mashable.com/2009/05/07/twitter-search-real/
Twitter search is evolving and may put a dent in Google's seemingly impenetrable armour. - http://bit.ly/KTyXJ [from http://twitter.com/kahler/statuses/1725630776]
Look out Google! "Twitter search will soon start crawling the links included in tweets."-Mashable http://bit.ly/13dIJH [from http://twitter.com/chadwalker/statuses/1726823711]
RT @PierreTran: Twitter Search To Become Real Search | Mashable http://bit.ly/m6mGJ une belle pierre dans l'océan Google [from http://twitter.com/hvaudaux/statuses/1726678510]
RT @munirlodin: Twitter Search To Become Real Search http://bit.ly/LXfQa [from http://twitter.com/mfubib/statuses/1725709011]
The fact that Twitter (Twitter reviews)’s search is now often faster and more relevant than any other search engine out there is not a secret anymore.
MediaShift . The Five Habits of Highly Successful Community Managers | PBS
http://www.pbs.org/mediashift/2009/08/the-five-habits-of-highly-successful-community-managers243.html
Three sources of friction: Power, Disillusionment, Lack of Appreciation; Five ways to reduce friction. This reminds me of what our new country director is doing right where the last one was doing wrong.
An article by Roland Legrand on Mediashift relating to social media community managers.
Twitter Yourself a Job - WSJ.com
http://online.wsj.com/article/SB123103484826451655.html?mod=googlenews_wsj
WSJ article: Twitter yourself a job http://tinyurl.com/a7mtft [from http://twitter.com/pabaker55/statuses/1097446686]
artículo al que se refiere @angelmendez
Nice And Simple Toolbar For Your Website With CSS3 And jQuery | PV.M Garage
http://www.pvmgarage.com/en/2009/12/nice-and-simple-toolbar-for-your-website-with-css3-and-jquery/
recently there are some famous blogs, like Abduzeedo and Mashable, that are using a fixed toolbar on the bottom of the page with useful button for the sharing.
"Nice And Simple Toolbar For Your Website With CSS3 And jQuery" http://j.mp/5oMaQQ
In this tutorial we'll learn how to build a nice toolbar for our website using some CSS3 properties and basic jQuery techniques.
Top 50 Twitter Tracking and Analytics Tools
http://www.honeytechblog.com/top-50-twitter-tracking-and-analytics-tools/
Good list of twitter analytics tools
Measuring Social Media Marketing
http://www.chrisbrogan.com/measuring-social-media-marketing/
In working with our various clients at New Marketing Labs, we like to start with measurement as it aligns to goals. We’re always excited that people want to work with us, but we also want to make sure their time isn’t wasted by simply “doing social media.”
Chris Brogan outlines interesting ideas - could help with future clients
The 4 Types of Branded Facebook Campaigns
http://www.allfacebook.com/2009/07/branded-facebook-campaigns/
From AllFacebook.
Unternehmen und das Netz: 10 Schritte, um im Social Web zu glänzen » netzwertig.com
http://netzwertig.com/2009/08/20/unternehmen-und-das-netz-10-schritte-um-im-social-web-zu-glaenzen/
The 10 Most Innovative Viral Video Ads of 2009
http://mashable.com/2009/12/07/viral-video-ads/
BBC News - Children who use technology are 'better writers'
http://news.bbc.co.uk/2/hi/technology/8392653.stm
Children who blog, text or use social networking websites are more confident about their writing skills, according to the National Literacy Trust. A survey of 3,001 children aged nine to 16 found that 24% had their own blog and 82% sent text messages at least once a month. In addition 73% used instant messaging services to chat online with friends. However, 77% still put real pen to paper to write notes in class or do their school homework. Of the children who neither blogged nor used social network sites, 47% rated their writing as "good" or "very good", while 61% of the bloggers and 56% of the social networkers said the same. "Our research suggests a strong correlation between kids using technology and wider patterns of reading and writing," Jonathan Douglas, director of the National Literacy Trust, told BBC News. "Engagement with online technology drives their enthusiasm for writing short stories, letters, song lyrics or diaries." Mr Douglas dismissed criticisms about the inf
Children who use technology are 'better writers'
Children who blog, text or use social networking websites are more confident about their writing skills, according to the National Literacy Trust.
Social Web’s Big Question: Federate or Aggregate? - GigaOM
http://gigaom.com/2008/11/30/social-webs-big-question-federate-or-aggregate/
was kommt nach dem web 2.0? http://is.gd/9GuC #geekstuff [from http://twitter.com/doktordab/statuses/1861274928]
A Power “communicator” will allow you to send information to all your friends across networks with the ease of sending an email. “This is just like Meebo,” Vachani insisted, where they log in to and constantly interact with the service. It doesn’t use any APIs, and all the magic happens using this technology developed by the company. Vachani called it “intelligent proxy.” I have asked for more details to understand how exactly it works.
The big question facing the social web depends on the direction it needs to take. A sharp increase in the number of web services and social networks has many of us yearning for a single sign-on, which has led to the idea of “federation.”
as well as other web services. It is not the first startup of its kind. Several others — MyLifeBrand
A sharp increase in the number of web services and social networks has many of us yearning for a single sign-on, which has led to the idea of “federation.” On the flip side, we also want one place to manage our diverse web services in one place — in other words, aggregation.
16 bitchin' commands and shortcuts for Twitter | Blog | Econsultancy
http://econsultancy.com/blog/4129-16-bitchin-commands-and-shortcuts-for-twitter
Beware Social Media Snake Oil - BusinessWeek
http://www.businessweek.com/magazine/content/09_50/b4159048693735.htm
Hordes of marketing &quot;experts&quot; are promoting the value of wikis, social networks, and blogs. All the hype may obscure the real potential of these online tools
Hordes of marketing "experts" are promoting the value of wikis, social networks, and blogs. All the hype may obscure the real potential of these online tools
This is why claiming to be an "expert" in social media is not an option - I had a love/hate response while reading this article.
For business, the rising popularity of Facebook, Twitter, and other social media Web sites presents a tantalizing opportunity. As millions of people flock to these online services to chat, flirt, swap photos, and network, companies have the chance to tune in to billions of digital conversations.
Their pronouncements follow a rigid gospel: Be transparent, engage with your customers, break down silos. Yet these strictures don't always make business sense.
Facebook's New Privacy Changes: The Good, The Bad, and The Ugly | Electronic Frontier Foundation
http://www.eff.org/deeplinks/2009/12/facebooks-new-privacy-changes-good-bad-and-ugly
publicly available information"
In conclusion, we at EFF are worried that today's changes will lead to Facebook users publishing to the world much more information about themselves than they ever intended.
The new changes are intended to simplify Facebook's notoriously complex privacy settings and, in the words of today's privacy announcement to all Facebook users, "give you more control of your information." But do all of the changes really give Facebook users more control over their information? EFF took a close look at the changes to figure out which ones are for the better — and which ones are for the worse.
8 Must-Have Traits of Tomorrow's Journalist
http://mashable.com/2009/12/09/future-journalist/
The multi-faceted role of the online journalist is rapidly evolving. These 8 skills will be essential for landing the journalism jobs of tomorrow.
8 Must-Have Traits of Tomorrow's Journalist
Kevin: "The multi-faceted role of the online journalist is rapidly evolving. These 8 skills will be essential for landing the journalism jobs of tomorrow." Jay Rosen suggests a ninth skill: 'flexible ideas of what "journalism" is.'
The Journalist's Guide to Maximizing Personal Social Media ROI
http://mashable.com/2009/12/02/personal-social-media-roi/
Cómo usan Twitter cinco periodistas
Keep Your WordPress Blog Fresh With Content From Twitter and FriendFeed
http://mashable.com/2009/02/19/fresh-from-wordpress-plugin/
Keep Your WordPress Blog Fresh With Content From Twitter and FriendFeed
The Wordpress plugin pulls recent content from Twitter or FriendFeed.
Twitter Promotion Done Right: #moonfruit
http://mashable.com/2009/07/01/moonfruit-macbook/
Mashable post praising the Moonfruit campaign
A few weeks ago, we wrote about a promotion from website builder SquarespaceSquareSpace, where the company offered up 30 iPhones in 30 days to be randomly
Web site builder Moonfruit made it to the top of the Twitter traffic when it gave away 10 Mac laptops as part of a 10-year anniversary campaign.
Twitter Blog: Soon to Launch: Lists
http://blog.twitter.com/2009/09/soon-to-launch-lists.html
Twitter lists - interesting!
Will make it easier to follow tweets by category
Look out for Lists - coming soon on Twitter http://j.mp/1188bO [from http://twitter.com/nickdaws/statuses/4527081638]
The 5 Phases Of The Facebook Sales Funnel
http://www.allfacebook.com/2009/06/facebook-sales-funnel/
What Women Want from Social Sites - eMarketer
http://www.emarketer.com/Article.aspx?R=1007231
Women who are core social network users expect a lot, according to “The Power of Social Networking For Women Research Study” from female-oriented social networking site ShesConnected. Participants in
Social Media Today | Top Tools for Social Media Monitoring
http://www.socialmediatoday.com/SMC/155299
Top Tools for monitoring social media by Marshall Spender. This was a follow up on Dave Chaffey's post on "Online brand reputation or listening software - a review of 26 tools". I did not go through the top tools, for a later time.
12/10/09
Twitter Eats World: Global Visitors Shoot Up To 19 Million
http://www.techcrunch.com/2009/04/24/twitter-eats-world-global-visitors-shoot-up-to-19-million/
Twitter Eats World: Global Visitors Shoot Up To 19 Million http://ow.ly/3NQb [from http://twitter.com/barbhd34/statuses/1603606539]
Twitter’s march towards world domination continues apace. This morning comScore released its global numbers for March, 2009. Worldwide visitors to Twitter.com increased 95 percent in the month of March from 9.8 million to 19.1 million, according to its estimates. This compares to 9.3 million visitors in the U.S. alone.
10 Ways Social Media Will Change In 2010
http://www.readwriteweb.com/archives/10_ways_social_media_will_change_in_2010.php
Really nice summary of where we're headed.
This time last year, I wrote about the 10 ways social media will change 2009, and while all predictions have materialized or are on their way, it has ...
december 2009
TV Shows, TV Trivia, TV Quotes, TV Episodes and more - TVLoop
http://tvloop.com/
The TVLoop™ online community is the largest online community of passionate TV fans with over 16 million registered members across TVLoop.com and the top 5 social networking sites including Facebook and MySpace. The TVLoop community enables members to connect with other passionate fans, discuss their favorite shows, play social games, and watch their favorite episodes and clips. The TVLoop community is owned and operated by Watercooler, Inc.
yay tvloop!
How I Got 294 Comments With One Blog Post | Copyblogger
http://www.copyblogger.com/294-comments/
preeminent
Good way to advertise products online
Here's how one guy started a successful consulting service by giving away a product to produce social interest in it.
MediaPost Publications Social Media Fails To Manifest As Marketing Medium, Report Likens Twitter To TiVo: More Hype Than Reality 05/20/2009
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=106445
marketing medium
Good stats on actual usuage of Twitter, drop off rates, etc.
Google, Facebook, MySpace and More Meet to Talk Activity Streams - ReadWriteWeb
http://www.readwriteweb.com/archives/google_facebook_myspace_activitystreams.php
how to handle media files in activity feed streams
People from Google, MySpace, Facebook, Yahoo!, Nokia, Comcast" and startups met on January 8, 2009, to "discuss proposed standards for the future of 'activity streams'." Marshall Kirkpatrick analogizes standards to the railroads' standardization on gauge track.
A Day in the Internet
http://www.onlineeducation.net/internet/
Some of us never realize how huge the internet really is.
Take a look at these numbers and you may be shocked at how enormous the Internet is on an average day.
Social Media Today | Social Media Policies of 113 Organizations
http://www.socialmediatoday.com/SMC/155843
Event Planning Online: 14 Essential Social Media Tools
http://mashable.com/2009/12/13/event-planning-tools/
Jason Keath's social software for event planning list
Possible feature/function benchmarks for the crowd-sourced event promotion idea
Seth's Blog: What Matters Now: get the free ebook
http://sethgodin.typepad.com/seths_blog/2009/12/what-matters-now-get-the-free-ebook.html
9 Tips for Enriching Your Presentations With Social Media
http://mashable.com/2009/12/14/presentations-social-media/
Keynote Tweet
Social media offers some innovative ways to engage your audience during a presentation. Here are some tips on how to enrich the experience using these social tools.
Pioneer presenters are using social media to engage their audience and extend the reach of their ideas. Twitter (Twitter), Facebook (Facebook), and numerous custom online tools allow presenters to create a backchannel for their audience’s ideas and feedback. This two-way engagement can enrich the audience’s understanding as well as the presenter’s effectiveness. Here are 9 tips for improving your presentations with social media.
10 New Privacy Settings Every Facebook User Should Know
http://www.allfacebook.com/2009/12/facebook-privacy-new/
Last week Facebook rolled out a new version of their privacy settings to all users. Privacy settings are something that many Facebook users are regularly confused about. That’s why we published our original Facebook privacy guide back in February. After millions of people visited our privacy guide, we realized how important privacy is to Facebook users. With the new settings rolled out, we thought that now would be a great time to update the guide with the latest changes. In this guide we present a thorough overview of the most important privacy settings which includes previous settings that are still relevant as well as new privacy settings that have been added by Facebook. The majority of the old privacy settings are still relevant, however there’s a chance that you may now be sharing much more information with the whole world. Make it through our new Facebook privacy guide and you’re guaranteed to be safe.
HOW TO: Manage Successful Social Media Promotions
http://mashable.com/2009/12/08/social-media-promotions/
35 social media KPIs to help measure engagement | Blog | Econsultancy
http://econsultancy.com/blog/4887-35-social-media-kpis-to-help-measure-engagement
Way of "measuring" impact?
A good laundry list of potential measurements for a social media program
A list of social interaction metrics / KPIs 1. Alerts (register and response rates / by channel / CTR / post click activity) 2. Bookmarks (onsite, offsite) 3. Comments 4. Downloads 5. Email subscriptions 6. Fans (become a fan of something / someone) 7. Favourites (add an item to favourites) 8. Feedback (via the site) 9. Followers (follow something / someone) 10. Forward to a friend 11. Groups (create / join / total number of groups / group activity) 12. Install widget 13. Invite / Refer 14. Key page activity 15. Love / Like this 16. Messaging 17. Personalisation 18. Posts 19. Profile 20. Print page 21. Ratings 22. Registered users 23. Report spam / abuse 24. Reviews 25. Settings 26. Social media sharing / participation 27. Tagging 28. Testimonials 29. Time spent on key pages 30. Time spent on site 31. Total contributors 32. Uploads 33. Views 34. Widgets 35. Wishlists
measure engagement
KPIs rather than looking for ROI of social media engagement
16 social media guidelines used by real companies | Blog | Econsultancy
http://econsultancy.com/blog/5049-16-social-media-guidelines-used-by-real-companies
10 Rules for Increasing Community Engagement
http://mashable.com/2009/12/16/community-engagement/
Here are 10 tips for increasing user engagement that work for news community web sites, but can apply to all types of online user-engagement communities.
4 Surprising Google Wave Uses
http://mashable.com/2009/12/15/surprising-google-wave-uses/
Google Wave has been touted as a game-changing collaboration tool. Some have struggled to grasp it, but other have put it to some fun uses. Here are 4 examples.
So now that Google Wave has opened up to one million users and there are countless unused invites floating around twitter, just about anyone who wants to take Google’s new collaboration tool for a ride can do so. Yeah, some people are disappointed with the platform, but if you’re among them you’ll have to admit that whether it’s going to catch on or not, it’s been used for some neat stuff.
Four uses in particular have stood out for their cleverness and high fun factor, and you probably didn’t see any of them coming. Each has gotten a lot of press, so if you’ve been following Wave closely you might have heard of them.
No. 1 is the Seattle Times use of Wave during the manhunt for the Lakewood police killer.
Hotseat at Purdue University
http://www.itap.purdue.edu/tlt/hotseat/
Enabling collaborative micro-discussion in and out of the classroom Hotseat, a social networking-powered mobile Web application, creates a collaborative classroom, allowing students to provide near real-time feedback during class and enabling professors to adjust the course content and improve the learning experience. Students can post messages to Hotseat using their Facebook or Twitter accounts, sending text messages, or logging in to the Hotseat Web site.
An app developed by Purdue University. Something All schools should be ding
Hotseat, a social networking-powered mobile Web application, creates a collaborative classroom, allowing students to provide near real-time feedback during class and enabling professors to adjust the course content and improve the learning experience. Students can post messages to Hotseat using their Facebook or Twitter accounts, sending text messages, or logging in to the Hotseat Web site.
Followformation - Make Following Make Sense
http://www.followformation.com/
Brian Wong's deal
Make following make sense followformation is a tool for twitter users who want to follow the top people in the areas of their interest.
How a 40,000+ Employee Company Trains its Employees on Social Media
http://mashable.com/2009/12/16/telstra-social-media/
How a 40,000+ Employee Company Trains its Employees on Social Media
The 40,000 person company makes social media training mandatory for its employees and formalized a policy of “3Rs” – responsibility, respect and representation. Taking things a step further, today the company is trying something about as transparent as it gets – publishing their entire social media training guide online, so that anyone can check it out, learn and critique.
#IranElection Crisis: A Social Media Timeline
http://mashable.com/2009/06/21/iran-election-timeline/
virtualni javni prostor
One of the striking aspects of the #IranElection crisis has been the heavy use of social media. Iranians have relied on it to spread information on protests and to communicate their situation to millions of concerned people worldwide. In fact, so much has been recorded via social media that it is possible to understand the progression of events through it. Thus, we have built a timeline of events utilizing information recorded via social media. This timeline uses Twitter, Flickr, YouTube, and Wikipedia to paint a broad picture of the situation, as well as the growing conversation around it.
10 Twitter users that every journalism student should follow? | Online Journalism Blog
http://onlinejournalismblog.com/2009/01/28/10-twitter-users-that-every-journalism-student-should-follow/
Online Journalism Blog
Facebook Plans to Make Money by Selling Your Data - ReadWriteWeb
http://www.readwriteweb.com/archives/facebook_sells_your_data.php
facebook make money
Motivational Tweets: 25 of the Most Inspiring Users on Twitter
http://mashable.com/2009/09/17/motivational-twitter-users/
Eight cool social media infographics | Blog | Econsultancy
http://econsultancy.com/blog/5126-eight-cool-social-media-infographics
So, inspired by the newest of social media infographics, I thought it might be useful to collect some of the better examples in one place as a source of inspiration and information. Links to the actual graphics are in the headline titles.
Great for business!!! Cyentist & 430
Cool graphics explaining social media
Telstra's 3Rs of Social Media Engagement
http://www.exchange.telstra.com.au/training/flip.html
The Australian telecom Telstra recently released to the web the social media guide they designed for their employees. It's an animated graphic novel! I think they score points for both attributes (using visuals effectively and releasing it publicly).
Telstra - Austrian telecom - published social media guide for their employees
Telstras multimediale Schiene ... sehr gute Lösung!
Ad.ly Analytics - Understand Your Followers
http://analytics.ad.ly/
Herramienta que reporta cifras y analisis alrededor de la cuenta del twitter.
Perfil de tus seguidores. De pago
I'm just trying this out now to see what I think...you may want to check it out, too.
Herramienta para analizar a tus followers.
The Next Media Company | chrisbrogan.com
http://www.chrisbrogan.com/the-next-media-company/
Everything must have collaborative opportunities. If I write about a restaurant, you should have wikified access to add to the article directly.
chrisbrogan.com
Tankar om framtiden. Annonser kan inte vara den bärande inkomstkällan.
Top 100 Real-Time Web Companies
http://www.readwriteweb.com/archives/top_100_real-time_web_companies.php
California
As part of the lead-up to our inaugural event this Thursday 15th October, The ReadWrite Real-Time Web Summit, we're pleased to announce our list of the top 100 ...
13 Types of Posts that Always Get Lots of Comments
http://www.problogger.net/archives/2009/12/18/13-types-of-posts-that-always-get-lots-of-comments/
5 Awesome Tools To Track Trends On Twitter – What do YOU use? | Blog of Mr. Tweet
http://blog.mrtweet.net/5-awesome-tools-to-track-trends-on-twitter-what-do-you-use
5 Awesome Tools To Track Trends On Twitter http://bit.ly/EiiKe [from http://twitter.com/FelipeMorales/statuses/2048717735]
Average Twitter user has 126 followers, and only 20% of users go via website | Technology | guardian.co.uk
http://www.guardian.co.uk/technology/blog/2009/jun/29/twitter-users-average-api-traffic
RT @mikecane: Average Twitter user has 126 followers, and only 20% of users go via website http://tinyurl.com/m9osu5 [from http://twitter.com/jhelmus/statuses/2392524076]
RT @suryasnair: RT @JesseNewhart: Average Twitter user has 126 followers, and only 20% of users go via website http://bit.ly/19dsHV [from http://twitter.com/mikkokiviniemi/statuses/2389322147]
Sono decisamente sopra la media (165)
Introducing the ReadWriteWeb Guide to Online Community Management - ReadWriteWeb
http://www.readwriteweb.com/archives/introducing_the_readwriteweb_guide_to_online_commu.php
@marshallk: ".@clarkkaren our Guide to Online Community Management was well received http://bit.ly/tv1fZ" (from http://twitter.com/marshallk/status/5453618012)
Publication américaine sur le management d'une communauté Mai 2009 299dollars
does Josh have this?
42 Million U.S. Women Use Social Media: Blogs Most Influential | Small Business Trends
http://smallbiztrends.com/2009/05/42-million-women-use-social-media-blogs.html
An interesting study.
"The study found that 42 million women in the United States (roughly 53% of the 79 million adult women in the United States who use the Internet) participate in social media at least weekly. As they spend more time with social media, women are spending correspondingly less time with traditional media: 39% less on newspapers, 36% less time reading magazines, and 30% less time watching TV."
Women spending more time with social media sites, less with newspaper, magazines and TV
The study found that 42 million women in the United States (roughly 53% of the 79 million adult women in the United States who use the Internet) participate in social media at least weekly. As they spend more time with social media, women are spending correspondingly less time with traditional media: 39% less on newspapers, 36% less time reading magazines, and 30% less time watching TV.
The top seven social networking sites for kids - Times Online
http://www.timesonline.co.uk/tol/life_and_style/education/young_times/article6747799.ece#cid=OTC-RSS&attr=1063742
The top seven social networking sites for kids http://bit.ly/7fMPU [from http://twitter.com/kureng/statuses/3249788249]
From the UK: A new study has found that young people are turning their backs on sites such as Facebook and Twitter. Meanwhile, the number of 35 to 54-year-olds using such sites has rocketed by 25 per cent in the last year. So what can you do if you don’t want to be poked by your mum or added by your gran? Here’s a round up of the coolest sites and virtual worlds for children
ClubPenguin.com Poptropica.com Habbo.co.uk Neopets.com Stardoll.com MoshiMonsters.com FreeRealms.com
50 Awesome Twitter Tips to become a Pro | Blog Godown
http://www.bloggodown.com/2009/07/50-awesome-twitter-tips-to-become-pro.html
for anyone who needs to learn about Twitter
Web 2.0 Suicide Machine - Meet your Real Neighbours again! - Sign out forever!
http://suicidemachine.org/
Open, Smart and 100% satisfaction guaranteed!
shanenickerson.com: the 46 stages of Twitter
http://www.shanenickerson.com/nickerblog/2009/06/the-46-stages-of-twitter.html
From sceptic to Twitter junky in 46 steps
1. Hear the word Twitter. Scoff. 2. Hear it again from someone else. Scoff again. 3. Hear about famous celebrity who is apparently "On Twitter." Scoff, but make mental note to check it out. 4. Log into Facebook to comfort self. 5. Sign up for Twitter. 6. Give up because it seems dumb. 7. Loudly criticize others on Twitter. 8. Follow @johncmayer, @aplusk, @rainnwilson, @wilw, @mrskutcher, @oprah, and one other person you actually know. 9. Post tweet that is a variant of: "Trying out this Twitter thing." 10. Attempt to dig a little deeper into Twitter. 11. Notice rampant usage...
hysterical.
The 46 Stages of Twitter
"36. Alienate actual people in your life in an attempt to impress ones you don't know."
City Brights: Howard Rheingold : Twitter Literacy (I refuse to make up a Twittery name for it)
http://www.sfgate.com/cgi-bin/blogs/rheingold/detail?entry_id=39948
why twitter - one of the best articles to explain why
Twittermania is definitely sliding down the backlash slope of the hype cycle. It's not just the predictable wave of naysaying after the predictable waves of sliced-breadism and bandwagon-chasing. We're beginning to see some data. Nielsen, the same people who do TV ratings, recently noted that more than 60% of new Twitter users fail to return the following month.
When I recently participated in a live discussion onstage, we projected in real time the tweets that included a hashtag for the event, an act that blended the people in the audience together with the people on the panel in a much more interactive way than standard Q&A sessions at the end of the panel. After years as a public speaker and panelist, I found it fascinating and useful to have a window on what my previously silent audience was thinking while I was talking. You have to be sure enough about what you are saying onstage to keep from being distracted or thrown by the realtime feedback. Backchannel twitterers have been to virtually mob speakers they felt were wasting their attention.
Excellent post on social media literacy using Twitter as the key example. It is not about the tools, it is about an online culture. This article attempts to identify characteristics of this culture. For example; "Twitter is not a community, but it's an ecology in which communities can emerge...It is a platform for mass collaboration. To oversimplify, I think successful use of Twitter means knowing how to tune the network of people you follow, and how to feed the network of people who follow you."
bitly.tv
http://bitly.tv/
What the world is watching now
Lo que la gente esta viendo en este momento
단축URL서비스로 가장 많이 퍼진 동영상을 보여주는 싸이트 지금, 어제, 이틀간
Tweetraising: The Potential For Charities On Twitter
http://www.techcrunch.com/2009/07/05/tweetraising-the-potential-for-charities-on-twitter/
Twitter has been hailed as an incredibly useful marketing tool for businesses and brands, both big and small, to disseminate information and engage with consumers on a massive scale. But what about non-profits? The ability to use social media to fundraise for charitable purposes has been questionable. A few months ago, the Washington Post reported that Causes, one of Facebook’s popular applications used by non-profits to raise money, was not netting much money for charities, despite its large amount of users (according to the application’s page, it has 26 million monthly users).
Fundraising + Twitter = Tweetraising
Ten top issues in adopting enterprise social computing | Enterprise Web 2.0 | ZDNet.com
http://blogs.zdnet.com/Hinchcliffe/?p=581
# Lack of social media literacy amongst workers. Anecdotally, the farther a business is from the technology industry, the less likely that line workers will be familiar with the latest software innovations.
social computing adoption curve dion hinchcliffe
Ten top issues in adopting enterprise social computing http://snipr.com/o2ybe [from http://twitter.com/FredericMartin/statuses/2876580605]
Ten top issues in adopting enterprise social computing | Enterprise Web 2.0 | ZDNet.com
PR Blogger: 21 Beispiele für den Social Media Newsroom
http://klauseck.typepad.com/prblogger/2009/06/social-media-newsroom.html
Viele Unternehmen öffnen sich online ihren Kunden. Das machen einige Organisationen durch ihre Social Media Newsrooms (oder Social Media Releases) deutlich. Der alte Presseraum auf einer Website hat längst ausgedient und ist wenig serviceorientiert gewesen. An die Stelle statischer Inhalte...
21 Beispiele für den Social Media Newsroom
PR Blogger
gute Beispiele für SMN + Tipps und Hinweise zur Gestaltung
Google Wave's Massive Potential for Business Users
http://mashable.com/2009/12/18/google-wave-business/
Google Wave is an innovative new way for people to communicate and collaborate. Taking the time to understand Wave and how it works might be a worthwhile investment for business users. Here’s what Wave could mean for the future of business communication and collaboration.
10 Must-Read eBooks for Social Media Lovers
http://mashable.com/2009/12/21/must-read-ebooks/
The Comms Corner: My picks for the 99 most useful Social Media (and PR) Blog posts of 2009
http://thecommscorner.blogspot.com/2009/12/99-most-useful-social-media-pr-posts-of.html
I like this list.
Google’s Personalized Results: The “New Normal” That Deserves Extraordinary Attention
http://searchengineland.com/googles-personalized-results-the-new-normal-31290
What are the results you get back for a search on the US health care debate? Fox News might be all set to lambaste Google for giving a liberal site top billing, only to find that CNN reports that it’s a conservative site that’s number one — and both stations might be wrong. That’s because the results each reports on will be only what their particular reporters at each station saw. Their viewers may see different results. In fact, each one of their viewers may see results different from one another.
On Friday afternoon, Google made the biggest change that has ever happened in search engines, and the world largely yawned. Maybe Google timed its
How to Use Linkedin to get the Job You Want | Personal Branding Blog - Dan Schawbel
http://www.personalbrandingblog.com/how-to-use-linkedin-to-get-the-job-you-want/
Useful for my friends looking for jobs
In this post you will learn how to bypass the “virtual gatekeeper” (the company’s career page) and get the attention of the recruiter you need for the job you want by using Linkedin. Here is what to do. 1. Create your Linkedin profile page. Dan Schawbel wrote a nice post on using Linkedin to promote your personal brand. Go read it for some tips on creating a good Linkedin profile. 2. Go to the Linkedin homepage and click the Advanced Link at the top right by the Search People box.
How to Follow ALOT of People on Twitter and Still be Engaging using TweetDeck
http://www.twitip.com/how-to-follow-alot-of-people-on-twitter-and-still-be-engaging-using-tweetdeck/
re a
How to Follow A LOT of People on Twitter and Still be Engaging using TweetDeck
However…. one of the tools that has helped me incredibly to manage the task is TweetDeck. TweetDeck has a lot of great tools designed to help Twitter users with a variety of tasks - some of which are simply indispensable to those trying to connect with large numbers of people.
One of the most common questions that I'm asked by fellow Twitter users is how I manage the large number of people that I follow and am followed by on
How to use the new Facebook pages for business | Small Business Marketing Blog from Duct Tape Marketing
http://www.ducttapemarketing.com/blog/2009/03/16/facebook-pages-get-more-business-friendly/
help with setting up custom tabs on facebook
ultimate example of what’s possible for business using Pages, but it should get your started.
Social Networking Still the #1 Growth Area in Online Marketing
http://mashable.com/2009/01/12/social-networking-online-marketing/
Some optimistic news today in a study dug up by eMarketer: lots of small businesses plan to increase their spending on social network marketing in 2009. In
Some optimistic news today in a study dug up by eMarketer: lots of small businesses plan to increase their spending on social network marketing in 2009. In fact, 25% of the small businesses surveyed by Ad-ology Research indicated that they would increase spending on the medium this year, a higher percentage than any other marketing format.
social marketing forcast for 2009
Results of eMarketer's study: Change in Online Marketing Usage/Spending in 2009 According to US Small Businesses by Tactic (% of respondents)
Article used as research towards a paper on social networking and business.
13 Essential Social-Media 'Listening Tools' : MarketingProfs Articles
http://www.marketingprofs.com/9/essential-social-media-listening-tools-mcdaniel.asp
You're a marketer who's hip to the idea of social media: You have a blog for your company or client, you know Facebook inside and out, and you can Tweet with the best of them. So you've got the communicating part down pat. But the big question is, Are you listening? If you have customers, chances are they're talking about you to their friends, to their coworkers, and to anyone else who will listen. Here are some of the top tools for listening to and monitoring the online chatter about your brand:
Dunkin Donuts’ Facebook Campaign Turns Your Profile Pic into Prizes
http://mashable.com/2009/06/03/dunkin-donuts-facebook-campaign/
Motivate Facebook members to promote your products or events and engage with the campaign’s focus on tying social media with offline experiences is a great way to immediately make the organization's Facebook presence relevant.
Dunkin' Donuts: Profilbilder sollen neues Produkt bekannt machen
With the Keep It Coolatta sweepstakes, fans of the brand on Facebook (Facebook) (there’s over 800,000 of them) can post a photo of themselves with any Coolatta beverage to the Fan Page wall, add the caption #CoolattaGiveaway, and subsequently update their profile with the pic, and they’ll be entered to win a daily giveaway through June 24. Dunkin’ Donuts will randomly select winners, award the prizes, and update their official profile with the winning image.
Facebook is huge, Twitter is mainstream, and social media is everywhere. It’s now not unheard of for large and traditional brands to embrace the unknown for better or worse. Remember the Skittles ordeal?
5 Ways Twitter Can Save You Money
http://mashable.com/2009/06/18/twitter-save-money/
Pilsner economic indicator: Lowest beer sales in Germany since reunification. http://tiny.cc/yZmwY (via @bill_easterly) [from http://twitter.com/pkedrosky/statuses/3231803829]
How to Get the Most Out of Social Networks and Not Annoy Users - Advertising Age - Digital
http://adage.com/digital/article?article_id=136233
"The constant barrage of invites to sign up for this group or download that app are starting to wear on social-network users, presenting big challenges for the brands and marketers who are looking to use these sites to aggregate fans and cultivate relationships with customers."
The constant barrage of invites to sign up for this group or download that app are starting to wear on social-network users.
AKQA had success with a Marmite group on Facebook. The savory spread's advertising message is "Love it or hate it," so the group works well as a discussion topic for social networkers. Fans post recipes, discuss weird and wonderful ways to enjoy the sticky black spread, tell tales of conversion to the taste and share frustrations about not being able to purchase it outside the U.K. Too often, Mr. Beattie said, advertising on social networks is "still a traditional interruptive approach where brands are piggybacking on content that people value." The IAB research found that exclusive content, which appeals to 28% of social networkers, and a genuine interest in the message, which attracts 37%, are the keys to a positive response from consumers on social networks. And because only 5% say that they actively dislike messages from brands, there are big opportunities for marketers who can hit the right notes
Berkman Publication Series - Media Re:public - Home
http://cyber.law.harvard.edu/pubrelease/mediarepublic/
The transformation of the media world is well underway, facilitated by the spread of digital tools. A myriad of innovative new media organizations have sprung up to take advantage of the opportunities that stem from low-cost distribution networks. Meanwhile the economic base of many of the large media companies continues to erode.
a series of papers exploring the potential and the challenges of the emerging networked digital media environment
Transformation of the media into the digital world.
The transformation of the media world is well underway, facilitated by the spread of digital tools. A myriad of innovative new media organizations have sprung up to take advantage of the opportunities that stem from low-cost distribution networks. Meanwhile the economic base of many of the large media companies continues to erode. Despite the demonstrated success of many new media enterprises, the euphoria over the rise of participatory media has been tempered by concerns over the quality and credibility of online media, the possible fragmentation of audiences, a decline in editorial standards and the persistent challenge of effectively reporting the news. Over the past year, researchers at the Berkman Center for Internet & Society have reached out to a broad range of media experts to help in this assessment of the changes in new media over the past several years and to take a sober look at the successes and ongoing challenges.
Twitter’s 1,928 Percent Growth and Other Notable Social Media Stats
http://mashable.com/2009/07/16/twitter-june-2009-growth/
Earlier this month, we looked at some numbers from Web tracking firm Compete, showing the current growth (or lack thereof) at many of the companies we cover.
Skittles Site Receives an Extreme Social Makeover
http://mashable.com/2009/03/02/skittles-social/
March 2nd, 2009 | by Stan Schroeder
article about skittles site redesign
Many companies are starting to realize that whatever content they offer online still can’t match the various social media offerings out there, where the community contributes to the whole. Few, however, have taken it so far as candy maker Skittles, which replaced its entire homepage with its Twitter stream. The only thing that’s left is a widget-like navigation console in the upper left part of the screen, but lo and behold: instead of pointing you to some company PR nonsense, it sends you to the Skittles entry on other popular social destinations: WikipediaWikipedia reviewsWikipedia reviews, YouTube, Flickr.
Reading: Skittles Site Receives an Extreme Social Makeover http://bit.ly/keuQw [from http://twitter.com/sandroalberti/statuses/1270542887]
Skittles replaced its entire homepage with its Twitter stream.
The Importance of Social Media Audits « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/07/28/the-importance-of-a-social-media-audits/
Types of audits, pricing
I Can Haz Community? | Think Vitamin
http://thinkvitamin.com/features/i-can-haz-community/
Fifteen ideas for how to make your online community awesome. A summary of a talk by Ben Huh (of I Can Has Cheezburger) at FOWA London 08.
Ben Huh from I Can Has Cheeseburger gives you 15 top tips on how to take your community to the next level, one user at a time.
15 top tips on how to take your community to the next level, one user at a time.
Facebook Connect vs Google Friend Connect: Fight!
http://mashable.com/2008/12/05/facebook-connect-vs-google-friend-connect/
The differences between Facebook Connect and Google Friend Connect
Tweeting the terror: How social media reacted to Mumbai - CNN.com
http://www.cnn.com/2008/WORLD/asiapcf/11/27/mumbai.twitter/
Article on 926 tweeting from CNN.
Interesting! how social media sites can be helpful (as well as harmful?) during a crisis...
Article suggests 6M Twitter users ...
6 Buzzworthy Laws All Web Marketers Should Understand
http://thefuturebuzz.com/2009/02/11/6-buzzworthy-internet-laws/
Metcalfs Law, Streisand Effect, Long Tail
Welcome to AddATweet!
http://www.addatweet.com/
sidebar that allows you to see all of the tweets that were made about a specific webpage. There is a box at the top that allows you to add comments and tweet them out to your followers. Clicking the ‘tweet this’ box adds your comments to the webpage as well as your public timeline on Twitter. You can reply to tweets, re-tweet them, @ mention the person, and even mark them as spam. When you re-tweet or reply from within AddATweet, your comments are posted right under those that you were responding to, making it a threaded conversation.
tool for posting website comments to twitter
AddATweet é uma aplicação para comentar em qualquer site que desejar, usando sua conta no Twitter.
有点像bookmark的评论
2009.08.16 :: Am going to start documenting websites that openly practice exclusion of web surfers.. This one claims its download does not install on anything prior to Firefox 3.0 which excludes everyone for whom the same will not install based on their current computer configuration..
interestingtwitter id based aplication enables to post comments avoiding login sites, and publishing them on twitter as well. differently from other integrations, the comments remain on the page visited, not only on the social media site.
Social Media in 2009: Our Predictions and Desires - ReadWriteWeb
http://www.readwriteweb.com/archives/social_media_in_2009_our_predi.php
Over the past year, we've been inundated with social media. We've seen Twitter go mainstream, lifestreaming take over blogging, and we've tried what felt like a million different applications. We've joined then abandoned new services recklessly, leaving our accounts to wither away on platforms long forgotten. What more could we possibly do in 2009?
'For the entrepreneurs still looking to get our attention with the latest social media toys, their pitch may no longer be "come try this, it's new," but instead, "come try this, it helps." Because if there's anything we learned from 2008, it's that social media overload is not sustainable."
ReadWriteWeb
read again!
what do we think will happen? what would be useful (personally)? what could be applied to clients?
MediaPost Publications Ten Ways To Decide If Your Business Should Tweet 06/09/2009
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=107548
How to decide if your business should tweet http://adjix.com/g743 via @GuyKawasaki: [from http://twitter.com/markivey/statuses/2092035660]
via @koskim at LinkedIn
Ten factors to consider when deciding whether a business should tweet: 1. Domain squatting: Is there any value for you to register your business name or real name as a Twitter user name? 2. Brand mentions: Is anyone talking about your actual business already? 3. Topical mentions: Are people on Twitter discussing topics relevant to your business? 4. Location mentions: Are they in a proximity to become customers? 5. Target Audience: What is your target audience twittering about? 6. Competitiveness: How cutthroat is your business? Do you need to do anything and everything to stay ahead? Twitter could be a competitive advantage, or a necessary defensive strategy. 7. Sales cycle complexity: How involved is the purchase decision? The more complex the greater value Twitter contact can be. 8. Purchase frequency: How valuable is it to stay top of mind? 9. Acquisition vs. retention: do existing customers use Twitter or will potential customers? 10. Bandwidth and resources
Smarter Transportation: 10 Social Media Tools to Navigate Your City
http://mashable.com/2009/09/29/social-media-transportation/
This list of ten social media tools will help you hack your transportation habits to better navigate your city.
From figuring out the best route to get from point A to point B to helping people avoid speeding tickets, from simplifying public transportation to arranging carpools, social media tools are making it easier for people to get around the places they live.
Smarter Transportation: 10 Social Media Tools to Navigate Your City http://bit.ly/MS2hd [from http://twitter.com/gohewitt/statuses/4705484091]
From Here to Tweeternity: A Practical Guide to Getting Started on Twitter - Stepcase Lifehack
http://www.lifehack.org/articles/communication/from-here-to-tweeternity-a-practical-guide-to-getting-started-on-twitter.html
Praktični vodič za twiteraše
How long have you been tweeting? Find out the age of your Twitter account.
http://howlonghaveyoubeentweeting.com/
いつからTwitterをやっているかを競えるサービス
HOW TO: Deal With Social Media Conflict
http://mashable.com/2009/02/22/social-media-conflict/
There are 3 things to remember when responding to differing points of view.
how to handle negative blog comments, with the whole world watching
Facebook Blows A Whopper Of An Opportunity
http://www.techcrunch.com/2009/01/14/facebook-blows-a-whopper-of-an-opportunity/
Burger King does Facebook marketing wrong
How To Produce Video Interviews For Your Blog Using Skype
http://socialmouths.com/blog/2009/12/21/how-to-produce-video-interviews-for-your-blog-using-skype/
Video Interviews For Your Blog Using Skype
Videos are everywhere lately, specially interviews. I mean bloggers are really taking it to the next level and why not, it’s a great way to engage your visitor and make them stay a little longer. Are you asking yourself if this is hard to put together?
HOW TO: Implement a Social Media Business Strategy
http://mashable.com/2009/12/28/social-media-business-strategy/
Facebook Guide Book – How To, Tips and Instructions by Mashable
http://mashable.com/guidebook/facebook/
"Facebook is the world's leading social network, with over 300 million users and more than 900 employees. But how do you get the most out of it? To answer this question and more, Mashable has created The Facebook Guide Book, a complete collection of resources to help you master Facebook."
Comprehensive Facebook Guide Book.
Developer Roadmap - Facebook Developer Wiki
http://wiki.developers.facebook.com/index.php/Developer_Roadmap
Developer Roadmap - Facebook Developer Wiki
Report: Corporate Blogs Not Trusted - ReadWriteWeb
http://www.readwriteweb.com/archives/corporate_blogs_trust.php
According to a new report by Forrester Research, corporate blogs are the least trusted information source of all. Only 16% of online consumers who read corporate blogs say that they trust them.
oversikt over firmablogger
Ein Forrester-Studie besagt, dass Corporate Blogs nicht getraut wird; dies muss man allerdings so nicht stehen lassen.
Social Media Giving: Target’s Smart Facebook Campaign
http://mashable.com/2009/05/11/target-bullseye-gives/
Great ex of co (Target) using its Facebook Page to give $$ to charity while brand blding via @John_Bailey (thnx!) http://bit.ly/om487 [from http://twitter.com/markivey/statuses/3375105856]
Retail chain Target already gives 5 percent of its income to charity. For the next couple weeks, they are going to be allocating those funds – which come out
Retail chain Target already gives 5 percent of its income to charity. For the next couple weeks, they are going to be allocating those funds – which come out to $3 million every week – to charities selected by Facebook users. The company has launched the “Bullseye Gives” campaign on Facebook, which is essentially a voting application connected to the brand’s existing Facebook page.
Top Twitter Lists
http://www.vobios.com/twitter-lists/
Free Online Resources for the Digital Enterprise - WebMama
http://www.webmama.com/search-marketing-resources/index.htm
Barbara Coll, founder of WebMama.com. recommends these tools, blogs, and sites for your SEO, SEM, Internet and pay per click marketing strategies. Keep up to date on the dynamic SEM world.
The Story Of Twitter In Picture Form
http://www.techcrunch.com/2009/06/22/the-story-of-twitter-in-picture-form/
Twitter in Pictures
History of Twitter
The open, social web | FactoryCity
http://factoryjoe.com/blog/2009/05/18/the-open-social-web/
Open Social Web - Presentation
Chris Messina of OpenID, Citizen Agency, and Flock fame, presents on the open, social web.
Getting Links AND Content From Flickr
http://searchengineland.com/getting-links-and-content-from-flickr-17000
Ideas on how to use Flickr to attract links and really great content. As featured on Search Engine Land.
Using Flickr to build content isn't so hard once you get inspiration from this article which features a case study and suggested scenarios that you can use Flickr with to help.
How To Configure Your Facebook Page In Under 15 Minutes
http://www.allfacebook.com/2009/08/how-to-configure-your-facebook-page/
Step 5: Start Inviting Friends Once you’ve finished adding your applications and customizing your public profile, all you need to do is invite people to get started. One thing that I highly recommend is targeting nodes of individuals. If there is a tightly connected network of individuals among your friends, invite each of them on the same day. This way you increase the likelihood of your newly created Facebook Page becoming a recommended page.
Add Static FBML
Community Building 101 for the Bootstrapped Startup - ReadWriteWeb
http://www.readwriteweb.com/archives/community_building_101_for_the_bootstrapped_startu.php
Despite a worsening economy, some bootstrapped startups are witnessing tremendous growth, both in user participation and back-end development. Case in point, Tip'd, a four month old financial news ...
Despite a worsening economy, some bootstrapped startups are witnessing tremendous growth, both in user participation and back-end development. Case in point, Tip'd, a four month old financial news site which has seen its monthly traffic double, submissions almost triple, and its user base increase by an average of 60 new members every day. But what is it about this niche vertical site that has in such a short period of time grown to become one of the leading financial news sites on the Web? According to Muhammad Saleem, Tip'd's community director, there is no secret ingredient to success. Instead, it's about maintaining focus on community and continuously delivering tools to help them sort through the noise that has become an unfortunate side effect of today's information age.
Community Building 101 for the Bootstrapped Startup - ReadWriteWeb
The long tail of blogging is dying | Technology | The Guardian
http://www.guardian.co.uk/technology/2009/jun/24/charles-arthur-blogging-twitter
Certainly has for me in 2009.
Arthur, Charles (The Guardian, 24 de junio 2009)
The popularity of blogging seems to be fading as people turn to the easier aspects of social media: status updates and tweeting
Why? Because blogging isn't easy. More precisely, other things are easier – and it's to easier things that people are turning. Facebook's success is built on the ease of doing everything in one place. (Search tools can't index it to see who's talking about what, which may be a benefit or a failing.) Twitter offers instant content and reaction. Writing a blog post is a lot harder than posting a status update, putting a funny link on someone's Wall, or tweeting. People are still reading blogs, and other content. But for the creation of amateur content, their heyday for the wider population has, I think, already passed. The short head of blogging thrives.
Artigo do editor de tecnologia do Guardian.
| Technology | The Guardian
Because blogging isn't easy. More precisely, other things are easier – and it's to easier things that people are turning. Facebook's success is built on the ease of doing everything in one place. (Search tools can't index it to see who's talking about what, which may be a benefit or a failing.) Twitter offers instant content and reaction. Writing a blog post is a lot harder than posting a status update, putting a funny link on someone's Wall, or tweeting. People are still reading blogs, and other content. But for the creation of amateur content, their heyday for the wider population has, I think, already passed. The short head of blogging thrives. Its long tail, though, has lapsed into desuetude.
101 Lectures for Your Open Source Education | Online College Tips - Online Colleges
http://www.onlinecollege.org/2009/07/22/101-lectures-for-your-open-source-education/
By Amber Hensley As a college student, open source philosophy has a lot to offer you. You can not only take advantage of the great resources open source has, but also become a part of a movement that shares more freedom of ideas. In these lectures, you’ll learn more about the open source philosophy and what it can be used for.
As a college student, open source philosophy has a lot to offer you. You can not only take advantage of the great resources open source has, but also become a part of a movement that shares more freedom of ideas. In these lectures, you’ll learn more about the open source philosophy and what it can be used for.
Is Twitter The CNN Of The New Media Generation?
http://www.techcrunch.com/2009/06/17/is-twitter-the-cnn-of-the-new-media-generation/
As more negative stigma is attached the the younger generations relying more heavily upon social networking sites to form relationships, could it be possible that some sites; such as twitter, feel that they are more capable of providing insight into the world than the mainstream news corporations? Maybe because they have less political bias and promote freedom of speech they could, in fact, be better equiped to present the truth.
Ten Technologies That Will Rock 2010
http://www.techcrunch.com/2010/01/01/ten-technologies-2010/
Newest Professions, Growing Salaries
http://hotjobs.yahoo.com/career-articles-newest_professions_growing_salaries-992
Education Distance learning, which provides instruction to students who are not on-site, is booming. O*Net now recognizes distance learning coordinators, who prepare and run online courses at colleges, trade schools and secondary schools. A master's degree instructional design, curriculum design, curriculum development is usually required, as is a strong understanding of Web-based technologies. The Bureau of Labor Statistics doesn't yet recognize distance learning coordinators as a job category, but an analysis of job openings shows a range from the upper $30s to the low $60s for a coordinator with at least two years' experience.
Anesthesiologist assistants and Green jobs
The latest directory of job titles from Occupational Information Network (O*Net) features a variety of new entries that many people have never heard before. Some of these jobs -- at least the duties -- have been around in some form for a while. What's new is a "professional pathway" for these careers.
The latest directory of job titles from Occupational Information Network (O*Net) features a variety of new entries that many people have never heard before. Some of these jobs -- at least the duties -- have been around in some form for a while. What's new is a "professional pathway" for these careers, according to employment expert and author Laurence Shatkin. "O*Net officially recognizes job titles once there is a critical mass of workers in those jobs and a clear road map for attaining the positions," he says.
Mashable's Social Media Guide for Journalists
http://mashable.com/2009/12/30/social-media-guide-for-journalists/
Navigating the journalistic seas this past year has been a particularly challenging/exciting task. As many a publication foundered in the economic benthos, others rode the wave of new technology into previously uncharted waters. Mashable has been there through it all, stepping in to provide journalists with touchstones and compass directions to help them do everything from tell more compelling tales through alternative storytelling to make the most of their Twitter accounts.
Highly recommended.
December 30, 2009
4 Reasons Why Marketers Should Choose Facebook Pages Over Facebook Groups
http://www.insidefacebook.com/2009/06/08/4-reasons-why-marketers-should-choose-facebook-pages-over-facebook-groups/
# A new graph showing different types of fan interactions with the Page over time. Here, you see that the graph combines comments, wall posts, and likes to show relative volume of interactions. # A new count of active fans this week, with full age/sex/location breakdown. # A new count of total interactions this week, broken down by type. # A new post quality rating, from 1 to 5 stars. # Graphs for Interactions, Interactions per Post, Post Quality, Stream CTR, Posts, Page views, Media Consumption, Reviews
HOW TO: Do Almost Anything Online in 2010
http://mashable.com/2010/01/02/how-to-guide-2010/
Manual sobre redes sociales.
10 News Media Content Trends to Watch in 2010
http://mashable.com/2009/12/24/news-media-content-trends/
The news media experimenters of 2009 will be upping the ante in 2010 with new storytelling and social engagement strategies. Here are the top trends to watch for.
The news media is experiencing a renaissance. As we end the year, its state in 2009 can be summarized as a year of turmoil, layoffs and cutbacks in an industry desperately seeking to reinvent its business model and content. But despite the thousands of journalism jobs lost, the future has much hope and opportunity for those that are willing to adapt to a changing industry.
Wiki:Participatory Media Teaching and Learning Resources | Social Media CoLab
http://socialmediaclassroom.com/community/wiki/participatory-media-teaching-and-learning-resources
Recursos Wiki
Howard Rheingold
A repository of resources is growing on the Social Media Classroom wiki.
all kinds of links to resources
Participatory media include (but aren't limited to) blogs, wikis, RSS, tagging and social bookmarking, music-photo-video sharing, mashups, podcasts, video commentsand videoblogs.
What’s Working for Social Media Marketers? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007449
What’s Working for Social Media Marketers?
A September 2009 MarketingProfs survey of business-to-business (B2B) and business-to-consumer (B2C) marketers found that the marketing tactics most often used on social sites are not necessarily the b
Ten things every journalist should know in 2010 | Journalism.co.uk Editors' Blog
http://blogs.journalism.co.uk/editors/2010/01/04/ten-things-every-journalist-should-know-in-2010/
This is an update on a post I wrote at the beginning of last year - Ten things every journalist should know in 2009. I still stand by all those points I made
Kompakte Liste für alle Onlinepublizierer gefunden bei: Gerhard Rettenegger http://rettenegger.blogspot.com/
CubeTree Launches As A Facebook + FriendFeed + Twitter For Enterprise
http://www.techcrunch.com/2009/05/10/cubetree-launches-as-a-facebook-friendfeed-twitter-for-enterprise/
CubeTree places a large emphasis on the micro-updates, just like Twitter. The rationale behind this is that there are often things people maybe want others to know, but don’t want to send out an email to everyone in the company, as Fubini notes. With status updates, employees can give passive updates to coworkers which show up in their stream throughout the day. But that’s not all that goes into the feed, like FriendFeed (and now Facebook), CubeTree can import elements from other social services such as Google Reader shared items, TripIt trips, Salesforce data and others. And just like FriendFeed (and again, now Facebook), anyone can now comment on these items in the feed.
CubeTree artikkeli
CubeTree’s new enterprise collaboration suite, which is opening to the public tomorrow, has a familiar look: It looks like a cross between Facebook and FriendFeed (more-so before they were both recently redesigned). And that familiarity is part of the idea to getting this to work on the enterprise level. As with other social networks, there are two main components to CubeTree: The Feed and the Profile. But on CubeTree’s feed, instead of seeing updates from everyone in your social graph, you see updates from coworkers. And on your profile page, rather than highlighting pictures or videos of yourself, there is an emphasis on information and documents.
Psychologist: Facebook Makes You Smarter, Twitter Makes You Dumber
http://mashable.com/2009/09/07/facebook-smarter-twitter-dumber/
based on some recent neuroscience studies
memory_brainOf course, it’s not that simple; but if you believe Dr Tracy Alloway from the University of Stirling in Scotland, Twitter and Facebook are very different beasts when it comes to improve your “working memory“, which relates to “the structures and processes used for temporarily storing and manipulating information in short-term memory.”
Facebook Makes You Smarter, Twitter Makes You Dumber
Psychologist: Facebook Makes You Smarter, Twitter Makes You Dumber http://ff.im/-7LOlp [from http://twitter.com/kenmat/statuses/3827888273]
Of course, it’s not that simple; but if you believe Dr Tracy Alloway from the University of Stirling in Scotland, Twitter and Facebook are very different beasts when it comes to improve your “working memory“ [...]
Psychologist: Facebook Makes You Smarter, Twitter Makes You Dumber: Of course, it&#8217;s not that simple; but i.. http://bit.ly/mvYOS [from http://twitter.com/StoneCS/statuses/3818117834]
True or Not? Psychologist: Facebook Makes You Smarter, Twitter Makes You Dumber http://ow.ly/orHP [from http://twitter.com/gideonking/statuses/3836716669]
Get A Yardstick | Altitude Branding | Brand Elevation through Social Media
http://altitudebranding.com/2009/03/get-a-yardstick/
Fostering human relationships between customers and businesses is immeasurable, but important!
Effective Analytics Measure Altitude Branding
Ah, measurement. How we love to have a gauge of whether what we’re doing is working or not. No more telling me that you can’t measure the impact of social media. Here’s a pile of metrics you can consider. Try benchmarking them before you start your online outreach or community efforts, and tracking them throughout and after.
How to say stupid things about social media | Cory Doctorow | Technology | guardian.co.uk
http://www.guardian.co.uk/technology/2010/jan/05/social-media-cory-doctorow
Cory Doctorow answers some standard objections against social media
Cory Doctorow erklärt uns im britischen Guardian, wieso Kritik an Social Media nicht immer den Kern der Sache trifft.
There are plenty of things to worry about when it comes to social media. They are Skinner boxes designed to condition us to undervalue our privacy and to disclose personal information. They have opaque governance structures. They are walled gardens that violate the innovative spirit of the internet. But to deride them for being social, experimental and personal is to sound like a total fool.
Go Cory! Go Cory! How to say stupid things about social media | Technology | guardian.co.uk
I don't call my parents in Canada and recount the latest additions to my daughter's vocabulary because they need to know that the kid can say "elephant" and "potty" now; I call them up to say, "all is well with your son and his family", and "you are in my heart", and "I love you". Criticizing the "banality" of Facebook conversation is as trite and ignorant as criticising people who talk about the weather. There's a reason we say "Did you sleep well?" at breakfast and "How was your weekend?" when we turn up to the office on Monday (and it's not that we care about the weekend or the rest).
9 Fantastic Facebook Pages for Fashion
http://mashable.com/2009/07/21/facebook-fashion-pages/
fashion retail
About 5 months ago Alison Driscoll Comments 9 Fantastic Facebook Pages for Fashion 146Share email share facebook logoAlison Driscoll is an interactive copywriter and social media consultant who specializes in Facebook. She authors a blog at alisondriscoll.com. The Internet has revolutionized the fashion world, making trends more accessible and affordable for everyone, and expanding where and when we can shop. Social media has taken fashion a step further, encouraging discourse on designers and providing real-time feedback on the looks that work, and the ones that don’t. Facebook (Facebook)’s extensive list of features lets users comment on, post and share their favorite outfits and accessories with just a few clicks, anytime, from virtually anywhere. This social network has proved itself to be popular with savvy social shoppers for its fashion-forward Facebook Pages; here are 9 that use photos, apps and fan discussions for maximum impact. For Deals 1. Rue La La Rue La La is one
8 Things to Avoid When Building a Community
http://mashable.com/2010/01/05/community-engagement-pitfalls/
my christmas community, for aging crowds and holp live
Social Media Today | 10 Ways to Get Serious About Social Media
http://www.socialmediatoday.com/SMC/161834
a must read
Why Twitter Will Endure - NYTimes.com
http://www.nytimes.com/2010/01/03/weekinreview/03carr.html
Really liked this. There's a lot more going than most realize.
"Not that long ago, I was at a conference at Yale and looked at the sea of open laptops in the seats in front of me. So why wasn’t my laptop open? Because I follow people on Twitter who serve as my Web-crawling proxies, each of them tweeting links that I could examine and read on a Blackberry. Regardless of where I am, I surf far less than I used to."
Like many newbies on Twitter, I vastly overestimated the importance of broadcasting on Twitter and after a while, I realized that I was not Moses and neither Twitter nor its users were wondering what I thought. Nearly a year in, I’ve come to understand that the real value of the service is listening to a wired collective voice.
I can remember when I first thought seriously about Twitter. Last March, I was at the SXSW conference, a conclave in Austin, Tex., where technology, media and music are mashed up and re-imagined, and, not so coincidentally, where Twitter first rolled out in 2007. As someone who was oversubscribed on Facebook, overwhelmed by the computer-generated RSS feeds of news that came flying at me, and swamped by incoming e-mail messages, the last thing I wanted was one more Web-borne intrusion into my life.
article on twitter
So you’re drowning in a sea of information. Perhaps the answer is more information.
Cómo elaborar una página de Facebook eficaz | Kabytes
http://www.kabytes.com/negocios/como-elaborar-una-pagina-de-facebook-eficaz/
desestructuradas. Si, el muro puede ser muy valioso
tins ::: Rick Klau's weblog: Eight Lessons Learned as a Brand on Twitter
http://tins.rklau.com/2009/03/eight-lessons-learned-as-brand-on.html
tins ::: Rick Klau's weblog: Eight Lessons Learned as a Brand on Twitter
@geekygirldawn came across this article, 8 Lessons Learned as a Brand on Twitter, thought it'd be of interest 2 u http://is.gd/plLo [from http://twitter.com/eighteyes/statuses/1465882491]
Article describing how a brand has used Twitter for business.
Back in January, we set up the official Blogger account on Twitter. We had a general idea of what we hoped to accomplish - better interaction with passionate users, quick communication of known issues, bug fixes, etc. - but this was not a long planned deliberate move by us. If anything, it was a bit of an experiment.
akes monitoring Twitter much easier. This was a particularly acute problem for Blogger, since "blogger" is a pretty generic term. Setting up a persistent query for "blogger" yielded far too many hits per minute to be worthwhile... weeding through all of them to find the few that were specifically about big-B
The Best Way to Build a Twitter Account? Step by Step.
http://blog.hubspot.com/blog/tabid/6307/bid/4638/The-Best-Way-to-Build-a-Twitter-Account-Step-by-Step.aspx
How Social Media Has Changed Us
http://mashable.com/2010/01/07/social-media-changed-us/
Over the last 10 years, we’ve seen social media galvanize thousands over politics, create as many industries as it has destroyed, and offer an abundance of visual and audio entertainment. But has all this incredible change actually changed us, or just the world we live in? ...
Below are some areas in which social media has had lasting, and arguably permanent effects on the ways in which we live. The question is, are these changes all for the better?
Over the last 10 years, we’ve seen social media galvanize thousands over politics, create as many industries as it has destroyed, and offer an abundance of visual and audio entertainment. But has all this incredible change actually changed us, or just the world we live in? Below are some areas in which social media has had lasting, and arguably permanent effects on the ways in which we live. The question is, are these changes all for the better? Child Literacy
RockMelt
http://rockmelt.com/
Promises to basically be the Next Generation's web browser for social networking.. In particular, Facebook is getting a fair share of mention in the early hypes right now.. Backed by Netscape founder Marc Andreessen, will be fun to watch this something new as it evolves.. :)
Alltop - Top Corporate News
http://corporate.alltop.com/
25 Mind Blowing Social Media Infographics
http://www.webdoctus.com/2010/01/25-mind-blowing-social-media-infographics/
UniLever CMO Clift Throws Down the Social-Media Gauntlet - Advertising Age - Digital
http://adage.com/digital/article?article_id=135943
mportancia de la red, de as rrpp y de escuchar al consumidor interesante la evolucionde : cotillear en la carniceria a chatear a face book lo mismo pero mas sofisticado y. cn más alcance.... ejemplo de dove y contra ejemplo de greenpeace estrategia de corporate brand
CAUSE MARKETING AS DESCRIBED BY UNILEVER CMO
Clift chides marketers for not recognizing their brands are not their own.
Dieser Beitrag betrifft nicht nur Marketing, sondern auch PR–bemerkenswert vor allem die "Five new rules of [PR]: "Listening to consumers is more important than talking at them."
BATAVIA, Ohio (AdAge.com) -- Brands aren't simply brands anymore. They are the center of a maelstrom of social and political dialogue made possible by digital media, said Unilever Chief Marketing Officer Simon Clift, who warned that marketers who do not recognize that -- and adapt their marketing -- are in grave peril. Unilever Chief Marketing Officer Simon Clift Unilever Chief Marketing Officer Simon Clift Photo Credit: Gary He "No matter how big your advertising spending, small groups of consumers on a tiny budget might hijack the conversation," he said. "So this internet thing is much bigger and more interesting than just finding successors to TV advertising." Mr. Clift was speaking to a packed house at Ad Age's Digital Conference last week, in an address that did much to define an internet-driven sea change that's put consumers in control and at times threatened to overwhelm marketers and their agencies, who -- despite frequent protestations to the contrary -- are still rather p
8 Things Every Geek Needs to Do Before 2010
http://www.readwriteweb.com/archives/8_things_every_geek_needs_to_do_before_2010.php
Facebook's Zuckerberg Says The Age of Privacy is Over
http://www.readwriteweb.com/archives/facebooks_zuckerberg_says_the_age_of_privacy_is_ov.php
And yet another reason why I HATE Facebook
Facebook and Privacy
Prediction: 2010 will be the year Facebook is largely abandoned
Facebook founder Mark Zuckerberg told a live audience yesterday that if he were to create Facebook again today, user information would by default be public, not private as ...
This is a radical change from the way that Zuckerberg pounded on the importance of user privacy for years. That your information would only be visible to the people you accept as friends was fundamental to the DNA of the social network that hundreds of millions of people have joined over these past few years. Privacy control, he told me less than 2 years ago, is "the vector around which Facebook operates." I don't buy Zuckerberg's argument that Facebook is now only reflecting the changes that society is undergoing. I think Facebook itself is a major agent of social change and by acting otherwise Zuckerberg is being arrogant and condescending.
Land Rover Taps Twitter as Campaign Cornerstone - Advertising Age - Digital
http://adage.com/digital/article?article_id=136090
Land Rover last week became the first national brand to execute a national Twitter campaign in a bid to promote its newest models' debuts at the New York Auto Show. While brands as diverse as Southwest Airlines and Smirnoff vodka have been tweeting and accumulating followers for months, Land Rover attempted to use the burgeoning social-media platform in a more ambitious way, seeding so-called hashtags (words used in tweets that make it easier to follow an ongoing conversation via online searches) on billboards, taxi TVs and other out-of-home venues; spreading word of the Twitter effort through auto-obsessed blogs and online publications eager for a peek at its latest bells and whistles; and paying a fledgling Twitter ad network to spread the word among its army of compensated, heavily followed Twitter users, all of whom wallpapered their Twitter profiles with Land Rover branding.
Land Rover utilizing Twitter in some interesting ways; http://tinyurl.com/cjbdx6 [from http://twitter.com/jcookaz/statuses/1578827997]
"While brands as diverse as Southwest Airlines and Smirnoff vodka have been tweeting and accumulating followers for months, Land Rover attempted to use the burgeoning social-media platform in a more ambitious way, seeding so-called hashtags (words used in tweets that make it easier to follow an ongoing conversation via online searches) on billboards, taxi TVs and other out-of-home venues; spreading word of the Twitter effort through auto-obsessed blogs and online publications eager for a peek at its latest bells and whistles; and paying a fledgling Twitter ad network to spread the word among its army of compensated, heavily followed Twitter users, all of whom wallpapered their Twitter profiles with Land Rover branding. While it's too early to know what sort of return Land Rover will receive for its efforts, "it cost us virtually nothing," said Keith Rhodes, VP and account director at WPP-owned direct-marketing firm Wunderman, which orchestrated the effort."
Land Rover last week became the first national brand to execute a national Twitter campaign in a bid to promote its newest models' debuts at the New York Auto Show.
Land Rover last week became the first national brand to execute a national Twitter campaign in a bid to promote its newest models' debuts at the New York Auto Show
Success or failure?
Shocking News: Scientists Say Workplace Social Networking Increases Productivity! - ReadWriteWeb
http://www.readwriteweb.com/archives/shocking_news_scientists_say_workplace_social_netw.php
Can you believe that using social networking sites at work can increase your workplace productivity? A new study just published by Australian scientists found that taking time to visit websites of personal interest, including news sites and YouTube, provided workers a mental break that ultimately increased their ability to concentrate and was correlated with a 9% increase in total productivity.
Reading: Scientists Say Workplace Social Networking Increases Productivity http://bit.ly/tUILN [from http://twitter.com/sandroalberti/statuses/1459864907]
Shocking News: Scientists Say Workplace Social Networking Increases Productivity! http://tinyurl.com/cp9lyt [from http://twitter.com/AdNerds/statuses/1461946011]
5 Reasons Why Educators Need To Embrace Internet Technologies
http://www.emergingedtech.com/2009/05/5-reasons-why-educators-need-to-embrace-internet-technologies/
Are we really still at a point in time where we need to be convinced of this? I hope not!
In April I wrote a post about 10 internet technologies that educators should be informed about. This quickly became my most read posting. I included some references in this article to why educators should be aware of and informed about these tools, but most of those comments were really about why each specific technology was included in the list, as opposed to why, in a more general sense, it is important for educators to make an effort to embrace these technologies. So that is the topic for this week - why you should care, as an educator, about these tools. What's in it for you as an instructor, and what's in it for your students?
In April I wrote a post about 10 internet technologies that educators should be informed about. This quickly became my most read posting. I included some references in this article to why educators should be aware of and informed about these tools, but most of those comments were really about why each specific technology was included in the list, as opposed to why, in a more general sense, it is important for educators to make an effort to embrace these technologies. So that is the topic for this week - why you should care, as an educator, about these tools. What’s in it for you as an instructor, and what’s in it for your students?
why you should care, as an educator, about these tools. What’s in it for you as an instructor, and what’s in it for your students?
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.emergingedtech.com%2F2009%2F05%2F5-reasons-why-educators-need-to-embrace-internet-technologies
Nielsen: Twitter's growing really, really, really, really fast | The Social - CNET News
http://news.cnet.com/8301-13577_3-10200161-36.html
New numbers about 'community destination' sites in the U.S. reveal that Twitter grew well over a thousand percent between February 2008 and February 2009. Read this blog post by Caroline McCarthy on The Social.
How to Promote Your Facebook Fan Page & Get Lots of Fans | Search Engine Journal
http://www.searchenginejournal.com/how-to-promote-your-facebook-fan-page/15902/
FACEBOOK COULD KILL GOOGLE -- Analyst (GOOG)
http://www.businessinsider.com/henry-blodget-facebook-could-kill-google-analyst-2009-3
Growth charts for Facebook Traffic
Ross Sandler of RBC has done what every good analyst should do, which is say something interesting. What Ross has said is that, at its current growth rate, Facebook will surpass Google in size by 2011-2012.
Ross Sandler of RBC has done what every good analyst should do, which is say something interesting. What Ross has said is that, at its current growth rate, Facebook will surpass Google in size by 2011-2012.
Facebook projected to surpass Google by 2011: http://bit.ly/17MG2Y [from http://twitter.com/sbeckham/statuses/1355135083]
3 Ways Educators Are Embracing Social Technology
http://mashable.com/2010/01/10/educators-social-technology/
Skype, Phones, Twitter
See how Skype, Twitter and Mobile / Cell Phones are used for student learning.
wellicht interessant voor jouw werkveld?
Twitter no Brasil
http://www.slideshare.net/bullet_promo/twitter-no-brasil-1453989?type=presentation
O departamento de Presença Digital da Bullet fez uma pesquisa com 3.268 brasileiro usuários do Twitter, para traçar o cenário do Brasil no Twitter. Ele dá um “overview geral” sobre o serviço de microblogging também.
social online research revealling brazilian presence on twitter
Conversations About The Internet #5: Anonymous Facebook Employee - The Rumpus.net
http://therumpus.net/2010/01/conversations-about-the-internet-5-anonymous-facebook-employee/?full=yes
Hochinteressante Einblicke in Facebook.
Interview, mostly about privacy, with an anonymous Facebook employee: http://bit.ly/6Zrsq1 Worth reading. (via @johnbattelle on FB) – Tim O'Reilly (timoreilly) http://twitter.com/timoreilly/status/7673198122
Cyfweliad dienw gyda boi yn gweithio i Facebook. Son am HyperPHP
10 Tips for Becoming a Smarter, Social Business Person – GigaOM
http://gigaom.com/2010/01/10/10-tips-for-becoming-a-smarter-social-business-person/
The web is filled with social networks: We have Twitter for meeting new people, Facebook for old college buddies, and Bebo for those of us who don’t want to hang out with the mainstream. Those social networks are rarely viewed as corporate services — they’re relaxing at the end of a long workday, not playgrounds for more business activity. But I would argue that social networks provide value to a business person on several levels, whether it be for those furiously working each day in a cubicle or for others closing big deals on the golf course.
Tweet Crunch | Latest news from Twitter and Micro Blogging
http://tweetcrunch.com/
Latest news from Twitter and Micro Blogging
Seth's Blog: The pillars of social media site success
http://sethgodin.typepad.com/seths_blog/2009/03/the-pillars-of-social-media-success.html
Who likes me? Is everything okay? How can I become more popular? What's new? I'm bored, let's make some noise
If you want to understand why Twitter is so hot, look at those five attributes. They deliver all five, instantly.
Why people choose to visit online social sites: Who likes me?, Is everything okay?, How can I become more popular?, What's new?, I'm bored, let's make some noise
The pillars of social media site success /Seth's Blog/ - Why people choose to visit online social ... http://tinyurl.com/ddgjj6 [from http://twitter.com/jorgefsb/statuses/1380983695]
5 things that drive social interaction/why people choose to visit online social sites: * Who likes me? * Is everything okay? * How can I become more popular? * What's new? * I'm bored, let's make some noise
The Complete Guide to Getting the Most Out of Twitter - Noupe
http://www.noupe.com/how-tos/the-complete-guide-to-getting-the-most-out-of-twitter.html
By Cameron Chapman We've all heard of Twitter at this point, and I would be the majority of our readers are already using it. But that doesn't mean we're all using it...
This guide should give you the basics you need to get more out of Twitter, whether you use it for your business or personal life.
Tinker Gives Twitter Its Long Awaited Events Firehose
http://www.techcrunch.com/2009/03/30/tinker-gives-twitter-its-long-awaited-events-firehose
Tinker is a events service for Twitter, that allows user to quickly browser through different persistent Twitter searches relevant to various current events.
The 10 Stages of Social Media Business Integration
http://mashable.com/2010/01/11/social-media-integration/
Brian Solis mentions PR Newswires Social Media Metrics: Employ listening devices such as Google Alerts, Twitter Search, Radian6, and PR Newswire’s Social Media Metrics to track conversations and instances associated with key words.
47 Mandamentos
http://www.slideshare.net/maximo23/47-mandamentos
5 Tips for Creating a Successful Social Media Contest
http://mashable.com/2010/01/12/social-media-contest/
Simple steps to ensure the initiative doesn't lose focus.
Best Internet Marketing Posts of 2009: Social Media, SEO, PPC, Small Business, Web Design, and More » Techipedia | Tamar Weinberg
http://www.techipedia.com/2010/internet-marketing-posts-2009
Without further ado, I now present to you the best internet marketing posts of 2009
Find incredibly valuable articles on the subject of Internet Marketing in social media, search engine optimization, PPC, web design, small business, and more.
Social Media, SEO, PPC, Small Business, Web Design, and More.
Best Internet Marketing Posts of 2009
HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace
http://mashable.com/2010/01/14/custom-twitter-youtube-myspace-backgrounds/
Great tutorial on how to add a custom background. Really impressive backgrounds.
HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace
This is what I have been looking for all along! Great article!
If you’re using your social media profiles
10 Musts for Marketing to Women on Facebook
http://mashable.com/2010/01/13/marketing-women-facebook/
Blah..Blah..Blog..Rantings by Merle: "Are Your Ears Burning?- 20 Tools for Tracking Social Media Marketing"
http://mcpromotions.blogspot.com/2010/01/your-ears-burning-20-tools-for-tracking.html
20 Tools for Tracking Social Media Marketing"
Blah..Blah..Blog..Rantings by Merle: "Are Your Ears Burning?- 20 Tools for Tracking Social Media Marketing"
Some of the measuring and tracking tools at our disposal. "Online reputation management" tools, as they're often referred to, will help us to define keywords, or phraseswe you wish to track and then watches for any mention of our company name, products, or services.
how to measure traffic
A Closer Look at Facebook's New Privacy Options
http://www.readwriteweb.com/archives/a_closer_look_at_facebooks_new_privacy_options.php
ReadWriteWeb mener at det er en del positive endringer i Facebooks privacy-innstllinger (siden du nå lettere kan styre hvem som skal se hva) - men problemet er jo nettopp at det ikke ER så lett. Fortsatt alt for kronglete å forstå, og alt for mye arbeid å lage listene som skal til..
Chances are you wouldn't tell grandma about the wild party you went to last Saturday night. Likewise, you might have spent Sunday evening at home knittin' a mitten ...
This newest change in the privacy options for sharing content on Facebook represents a major change to the nature of communicating on the site. If it's implemented well it could make a dramatic difference in the way people use the site. Given the change underway and the company's move to lobby governments around the world in favor of its privacy philosophy, we think it would be a good idea to have a more thorough public conversation about what that philosophy is.
Walkthrough
5 Digital Music Trends
http://mashable.com/2009/05/30/digital-music-trends/
5 Digital Music Trends resources list from mashable
File sharing, Mashups, Mobile music, Concert sales, Direct sales
How Gen-Y Startups Use Social Media to Shatter the Status Quo
http://mashable.com/2009/07/29/gen-y-startups-social-media/
The use of social media as a business tool is a relatively new concept, but it is one that is allowing Gen-Y entrepreneurs to challenge established norms and leave their mark on the business world.
With 22.7% of 16-19 year olds unemployed and the financial and corporate landscape contracting right in front of them, the so-called Y Generation (Gen-Y) currently has the opportunity to take a strong hold on today’s business landscape. And it seems that they intend to. Half of all new college graduates now believe that self-employment is more secure than a full-time job and 70% of today’s high schoolers plan on starting their own companies.
Top 10 Enterprise Web Products of 2008 - ReadWriteWeb
http://www.readwriteweb.com/archives/top_10_enterprise_web_products_2008.php
Enterprise adoption of cloud computing, SaaS, and social media (whatever you want to call it) is accelerating. This is a healthy market, in which vendors are doing well in a tough economy. As we near the end of a year that will go down in history with the words "meltdown," "panic," "crisis," and "depression" attached, it is time to celebrate the winners in this market, enterprise-focused web products that are already doing well and poised for even greater success in 2009. And if these products excite you, we invite you to subscribe to the ReadWriteWeb Enterprise
Entrepreneurship Επιχειρηματικότητα
top 10 best for enterprise web product
Nice to see that AWS and LinkedIn both made this list...
enterprise-focused web products that are already doing well and poised for even greater success in 2009.
The 10 Hottest Viral Video Ad Campaigns Right Now
http://mashable.com/2009/05/21/viral-video-ad-campaigns/
You Tube Viral Ads Videos Socialmedia buzz
We're living in the YouTube generation, where not only are you consuming video at massive rates, but also uploading boat loads of it. However, only a select few
t mobile and samsung
video
Nonprofits 2.0 - Change.org: 10 Insights Gained from Spending 7,280 Hours on Social Media Websites
http://nonprofits.change.org/blog/view/10_insights_gained_from_spending_7280_hours_on_social_media_websites
Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 ... Read more of this post, 10 Insights Gained from Spending 7,280 Hours on Social Media Websites, at Change.org.
RT @rajdey: Nonprofits: 10 Insights Gained from Spending 7,280 Hours on Social Media Websites: http://twurl.nl/seiez3 (via @marthalanefox) [from http://twitter.com/AsherJac/statuses/2894739702]
Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 ...
10 top things to do and not do with nfp social media
very good observations on skillful use of social media
3 Things You Need to Know About Social Media Strategy
http://mashable.com/2010/01/14/social-media-strategy-needs/
Klinkt logisch maar drie vuistregels voor social media binnen een bedrijf zijn: 1 samenwerken 2 de bedrijfsleiding moet achter het idee staan 3 neem je tijd: de impact van social media ontstaat niet op 123
This is information I share with clients all the time - they are simple and seem like common sense when you read about them, but all too often overlooked by organisations when considering their social media policy.
"If the direction doesn’t come from the very top, managers, who have myriad reasons to fear change, will hang on to the status quo. Despite the best intentions of agencies and consultants, social media integration is bound to meet huge resistance until top management says it’s OK to spend time and money to integrate it into the company’s marketing and culture."
5 Ways Foursquare is Changing the World
http://mashable.com/2010/01/16/foursquare-world/
Foursquare and 5 ways it's (and others) are changing the offline/online world.
How to set up a Facebook fan page that works
http://www.directcreative.com/blog/facebook-fan-page?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:%20DirectCreativeBlog%20(Direct%20Creative%20Blog)&utm_content=Google%20Reader
I’ve been talking to several people recently about setting up a Facebook fan page, how to get more fans, and how to use Facebook effectively. Full disclosure: Yes, I have a Facebook page, but it’s private. I use Twitter and LinkedIn for business, but I haven’t set up a page for my copywriting business. However, I DO run a Facebook page for the same nonprofit that I mentioned in a recent post on email marketing. It’s performing well, averaging 50 new fans a day.
7 Lessons for Better Networking with Social Media
http://mashable.com/2010/01/18/better-social-networking/
Social media allows us to discover, connect, and engage with new people of interest.
Social Network improvement
Social media allows us to discover, connect, and engage with new people of interest. While most people are open to new connections and receiving messages from people they don’t know, there is a fine line between reaching out and “spamming.” The challenge is to make a connection clearly and effectively without wasting people’s time.
How to Know if You Should Fire Your Social Media Consultant - Mashable
http://mashable.com/2008/09/29/social-media-consultant/
If your company, no matter how big or small, has hired a social media consultant to augment (or God-forbid, replace) your PR team, there are some things you should probably be sniffing out and identifying as red flags
"If your company, no matter how big or small, has hired a social media consultant to augment (or God-forbid, replace) your PR team, there are some things you should probably be sniffing out and identifying as red flags:" ... good checks on the hype here.
The Starbucks Formula for Social Media Success
http://thenextweb.com/2010/01/11/starbucks-formula-social-media-success/
Various ways Starbucks uses social media to connect with their customers. Amazing!
5 Steps to Building Social Experiences - Boxes and Arrows: The design behind the design
http://www.boxesandarrows.com/view/5-steps-to-building
Don't just 'add social' to your website. Design it with a purpose.
WebMii - Search for people and get their online visibility score
http://www.webmii.com/Default.aspx
The Altimeter by Charlene Li: Future Of Social Networks presentation from SXSW
http://blog.altimetergroup.com/2009/03/future-of-social-networks-presentation-from-sxsw.html
I had the honor of presenting at the SXSW conference last Saturday, on the topic "The Future Of Social Networks". I've embedded the slides below, and you can also access them on SlideShare. Below the slides I've included a quick...
Here's why every corporation should be thinking about how they will integrate Social Media. This is a great tool to demonstrate to your management team the importance of mapping Social Media features into your strategic roadmap.
A futre if/when your identity, contacts and social activities are ubiquitous
Future of soc nets - soc nets will be like the air
Social Technographics: Conversationalists get onto the ladder
http://blogs.forrester.com/groundswell/2010/01/conversationalists-get-onto-the-ladder.html
Forrester's updated social technographics ladder doesn't seem right. The Conversationalist involves less work or commitment than Critics, and seems too similar to Collectors & Joiners.
An update to the Groundswell Social Technographics ladder.
"1. Convince your boss this stuff is for real, and that if you haven't jumped on it, you're late. 2. Profile your customer base, and see what they're ready for, before planning a project to reach out to them. (After all, People is the first step in the POST process.) 3. Segment your audience; build different strategies for different segments. (Social is so prevalent now that a single approach for your company is probably too broad.)"
LEGO® CL!CK: Find your inspiration.
http://www.legoclick.com/
A little place on the Internet celebrating creativity and the everyday moments of inspiration that LEGO® enthusiasts call “CL!CK.” Come to inspire and be inspired.
The 4 Big Myths of Profile Pictures « OkTrends
http://blog.okcupid.com/index.php/2010/01/20/the-4-big-myths-of-profile-pictures/
almost-scientific quantitative analysis of dating website
Important for meeting and engaging people online, may be important for professional profiles depending on career
How to make your profile picture to pop out.
How to: Build a Social Media Cheat Sheet for Any Topic
http://www.readwriteweb.com/archives/redux_how_to_build_a_social_media_cheat_sheet_for.php
social media research work flow
apophenia: Facebook's move ain't about changes in privacy norms
http://www.zephoria.org/thoughts/archives/2010/01/16/facebooks_move.html
"If we're building a public stage, we need to give people the ability to protect themselves, the ability to face the consequences honestly. We cannot hide behind rhetoric of how everyone is public just because everyone we know in our privileged circles is walking confidently into the public sphere and assuming no risk. And we can't justify our decisions as being simply about changing norms when the economic incentives are all around. I'm with Marshall on this one: Facebook's decision is an economic one, not a social norms one. And that scares the bejesus out of me. People care deeply about privacy, especially those who are most at risk of the consequences of losing it. Let us not forget about them. It kills me when the bottom line justifies social oppression. Is that really what the social media industry is about?"
When the default is private, you have to think about making something public. When the default is public, you become very aware of privacy. And thus, I would suspect, people are more conscious of privacy now than ever. Because not everyone wants to share everything to everyone else all the time.
Danah Boyd : “Privacy isn’t a technological binary that you turn off and on. Privacy is about having control of a situation. It’s about controlling what information flows where and adjusting measures of trust when things flow in unexpected ways. It’s about creating certainty so that we can act appropriately. People still care about privacy because they care about control."
There isn't some radical shift in norms taking place. What's changing is the opportunity to be public and the potential gain from doing so. Reality TV anyone? People are willing to put themselves out there when they can gain from it. But this doesn't mean that everyone suddenly wants to be always in public. And it doesn't mean that folks who live their lives in public don't value privacy. The best way to maintain privacy as a public figure is to give folks the impression that everything about you is in public.
Digg Founder Launches WeFollow, A User-Generated Twitter Directory
http://mashable.com/2009/03/15/wefollow/
Digg Founder Kevin Rose has launched WeFollow, a User-Powered Twitter Directory that categorizes Twitter users by interests and industry.
A new user-generated Twitter directory by Kevin Rose
"twitter"
HOW TO: Get Rid of Annoying Facebook Notifications
http://mashable.com/2009/08/19/get-rid-facebook-notifications/
HOW TO: Get Rid of Annoying Facebook Notifications http://ow.ly/kIIQ [from http://twitter.com/TeacherToolbox/statuses/3429982068]
RT @mashable: HOW TO: Get Rid of Annoying Facebook Notifications - http://bit.ly/4pL9qF [from http://twitter.com/CollinVanUden/statuses/3403029039]
Pretty cool website called mashable. Can't wait to rid myself of annoying unnecessary notifications.
Do you constantly have 99 new notifications, marked with the little red button at the bottom right in your FacebookFacebook account? Would you like to only
Reading: How To Get Rid of Annoying Facebook Notifications: http://bit.ly/rFajG [from http://twitter.com/nickdaws/statuses/3402573744]
HOW TO: Get Rid of Annoying Facebook Notifications
Werbung: Das Komplexitätsproblem von Social-Media-Marketing » netzwertig.com
http://netzwertig.com/2008/12/18/werbung-das-komplexitaetsproblem-von-social-media-marketing/
Werbung auf Social Networks will weiterhin nicht so recht abheben. Sind daran die ignoranten Werbeauftraggeber schuld? Die phantasielosen Website-Betreiber? Oder liegt der Grund vielleicht doch ganz woanders? Ist Social Media vielleicht viel komplexer und neuartiger, als wir alle denken? Kein Zweifel: Social Media ist das Medienphänomen unserer Dekade. Viele Millionen von Internetusern verbringen erstaunliche Mengen von Zeit auf Facebook, Youtube, unzähligen Blogs und Diskussionsforen.
Grundlagenartikel, der die Unterschiede zwischen 1:n und n:n-Kommunikation erläutert
Werbung auf Social Networks will weiterhin nicht so recht abheben. Sind daran die ignoranten Werbeauftraggeber schuld? Die phantasielosen Website-Betreiber? Oder liegt der Grund vielleicht doch ganz woanders? Ist Social Media vielleicht viel komplexer und neuartiger, als wir alle denken? Kein Zweifel: Social Media ist das Medienphänomen unserer Dekade. Viele Millionen von Internetusern verbringen erstaunliche Mengen von Zeit auf Facebook, Youtube, unzähligen Blogs und Diskussionsforen.
Why Do You Tweet?
http://www.readwriteweb.com/archives/why_do_you_tweet.php
eMarketer reports that, according to the "Consumer Internet Barometer," the majority of Twitter users (42%) use the service to communicate with their friends. About 29% use Twitter to update their status, 26% to find news, and 21% for work-related reasons.
eMarketer reports that, according to the "Consumer Internet Barometer," the majority of Twitter users (42%) use the service to communicate with their friends. About 29% use Twitter to update their status, 26% to find news, and 21% for work-related reasons. Oddly, only 0.3% said that they use Twitter for fun
11% use the service to interact with brands eMarketer reports that, according to the "Consumer Internet Barometer," the majority of Twitter users (42%) use the service to communicate with their friends. About 29% use Twitter to update their status, 26% to find news, and 21% for work-related reasons. Oddly, only 0.3% said that they use Twitter for fun Almost 30% of all respondents also use the service to interact with celebrities - which is clearly a driving force in the mainstream adoption of the service
Which Social Media Channels Should You Be Using?
http://www.socialmediatoday.com/smc/118475
I've categorized and compared 7 social media channels that are currently being used by both B2B and B2C brands. I've suggested which type of brand works best in each channel.
wondering if makes sense to look at social sites in terms of G2C (government to citizen) or G2B (government to business) lens?
Internet 2009 in numbers | Royal Pingdom
http://royal.pingdom.com/2010/01/22/internet-2009-in-numbers/
What happened with the Internet in 2009?
What happened with the Internet in 2009? How many websites were added? How many emails were sent? How many Internet users were there? This post will answer all of those questions and many more. Prepare for information overload, but in a good way. We have used a wide variety of sources from around the Web. A full list of source references is available at the bottom of the post for those interested. We here at Pingdom also did some additional calculations to get even more numbers to show you.
What happened with the Internet in 2009? How many websites were added? How many emails were sent? How many Internet users were there? This post will answer all of those questions and many more. Prepare for information overload, but in a good way. ;)
Fascinating stats
Delicious Reborn as Real-Time News Tracker
http://www.readwriteweb.com/archives/delicious_reborn_as_real_time_news_tracker.php
The new front page is focused on political and tech news instead of the most popular topic on Delicious, web design. There also appears to be some smart filtering of the Twitter messages being counted, as the numbers are far lower than other services' counts and seem to exclude the spammy retweeting bots that pump up big news sources in other retweet counting services.
Yahoo's social bookmarking service Delicious launched a new home page this morning, combining recent tagging activity and cross-referenced links on Twitter to deliver what it calls the hottest news from around the web in real time. While the exact formula behind the front page remains unclear, its contents are clearly changing minute by minute.
RT@Philobiblos: RT @rww Delicious Reborn as Real Time News Tracker http://bit.ly/96QIY [from http://twitter.com/frankhellwig/statuses/3216989821]
Delicious has some new features that bring in news feeds and twitter feeds to the front page.
Yahoo's social bookmarking service Delicious launched a new home page this morning, combining recent tagging activity and cross-referenced links on Twitter to deliver what it calls the hottest news from around the web in real time. While the exact formula behind the front page remains unclear, its contents are clearly changing minute by minute. It is something the site probably should have done a while ago and if done correctly could make other services, like Digg, look all the more behind the times. The move could also help Delicious survive the coming Yahoo Search purge at the hands of Bing. The new front page is focused on political and tech news instead of the most popular topic on Delicious, web design. There also appears to be some smart filtering of the Twitter messages being counted, as the numbers are far lower than other services' counts and seem to exclude the spammy retweeting bots that pump up big news sources in other retweet counting services.
_55 Cool Twitter Widgets and Apps. « Iotovip’s Blog
http://iotovip.wordpress.com/2009/05/16/_55-cool-twitter-widgets-and-apps
Catalog of Twitter applications
Nice annotated list of twitter tools.
RT @chaseathompson 55 useful and cool Twitter widgets and apps:http://bit.ly/fMoS7 [from http://twitter.com/gbyat/statuses/1833462899]
Voilà: tout est dans le titre
Blogging Has Come a Long Way, Baby - eMarketer
http://www.emarketer.com/Article.aspx?R=1007027
If yesterday’s blogs were about personal expression, today’s are about two-way conversations that take place on many fronts: independent, standalone blogs; social networks; e-commerce and mainstream m
RT @MackCollier: 14% of the US internet population blogs, and 48.5% read blogs - http://is.gd/tT57 [from http://twitter.com/ErikNYC/statuses/1594495515]
The numbers tell the tale—or lo
If yesterday’s blogs were about personal expression, today’s are about two-way conversations that take place on many fronts: independent, standalone blogs; social networks; e-commerce and mainstream media sites; and microblogging platforms such as Twitter.
Twitter Zombies: 24% of Tweets Created by Bots
http://mashable.com/2009/08/06/twitter-bots/
24% of Tweets are created by automated bots, not humans, according to a recent study. Meanwhile, it was found that 5% of Twitter accounts generate 75% of
My Twittonary – Every Twitter Term and Tool I Can Find
http://www.sitemasher.com/seed-the-web-blog/my-twittonary--every-twitter-term-and-tool-i-can-find
SHARED USING: http://www.tagle.it
Extensive list, color coded list of terms, shorthands and tools.
fun, insightful info
Top Tools For Tracking Topics on the Web
http://www.readwriteweb.com/archives/top_tools_tracking_topics.php
Tracking topics on the Web can be a painful process, due to the amount of noise and difficulty of filtering it. So to help you out, we've selected and categorized the leading topic-tracking tools. This is based on the discussion that arose from our earlier post about topic feeds, which are RSS feeds for keywords or phrases. During the process of analyzing these topic tracking tools, we discovered - to our surprise - that not many of these services output results as RSS. Some of the leading apps in this field require users to visit their service. With that in mind, here is our full list and analysis.
Tracking topics on the Web can be a painful process, due to the amount of noise and difficulty of filtering it. So to help you out, we've selected and categorized the leading topic-tracking tools. This is based on the discussion that arose from our earlier post about topic feeds, which are RSS feeds for keywords or phrases. During the process of analyzing these topic tracking tools, we discovered - to our surprise - that not many of these services output results as RSS. Some of the leading apps in this field require users to visit their service. With that in mind, here is our full list and analysis.
Top Tools For Tracking Topics on the Web
Who needs newspapers when you have Twitter? | Salon News
http://www.salon.com/news/feature/2009/07/28/wired/index.html
Sorry, I don't use the word "media." I don't use the word "news." I don't think that those words mean anything anymore. They defined publishing in the 20th century. Today, they are a barrier. They are standing in our way, like a horseless carriage.
[english] Explication par Chris Anderson (wired.com) des conséquences d'internet pour les médias. Très pertinent.
What Social Followers Want - eMarketer
http://www.emarketer.com/Article.aspx?R=1007476
Brand marketers want consumers to follow them to build buzz and engagement, but social media users often desire something in return. What they’ve come to expect is a good deal, but many consumers&mdas
17 Ways to Use Twitter for Business and Some Not | Small Business Marketing Blog from Duct Tape Marketing
http://www.ducttapemarketing.com/blog/2009/02/26/17-ways-to-use-twitter-for-business-and-some-not/
More and more small business folks are giving in to what seems like an insurmountable mountain of hype and jumping on the twitter bandwagon. Lke all social media and marketing tactics, before you can determine if something makes sense you need to analyze your objectives. So, instead of asking why you would use it, ask how it might help you achieve some other already stated objectives.
What the Web of Tomorrow Will Look Like: 4 Big Trends to Watch
http://mashable.com/2010/01/24/internet-of-tomorrow-column/
r
The social behavior incentive (how your app can be as addictive as Facebook, Twitter, Foursquare)
http://scobleizer.com/2010/01/23/the-social-behavior-incentive-how-your-app-can-be-as-addictive-as-facebook-twitter-foursquare/
In my journey through these systems, I’ve been seeing how each gives incentives to their users. For instance, on Foursquare every time I check in it gives me points. If I check in a new place that it didn’t know about, it gives me a ton of points. It is rewarding my behavior. This “reward” turns very addictive. Twitter, on the other hand, has its own incentive system. It puts all sorts of things in your face, like how many Tweets you’ve done, how many people you’re following, how many followers you have, and how many lists you are on. Things that are measured become games and increase addiction. But Twitter has other games going on as well. Anytime someone uses your @name in a Tweet you see it. Remember that Dale Carnegie said in his book about how to win friends and influence people that your name is the sweetest and most important sound in any language.
I’m an addict. You already knew that, didn’t you? After all, I’m just about to pass my 30,000th Tweet and on Facebook I have more than 10,000 friends and on Foursquare I follow more than 3,000 people (about 1% of their user base as just reported). I’m not the only addict, though. On Google there are 402,000 results for “social media addiction.” Someone even made a rap video about social media addiction. In my journey through these systems, I’ve been seeing how each gives incentives to their users. For instance, on Foursquare every time I check in it gives me points. If I check in a new place that it didn’t know about, it gives me a ton of points. It is rewarding my behavior. This “reward” turns very addictive. Twitter, on the other hand, has its own incentive system. It puts all sorts of things in your face, like how many Tweets you’ve done, how many people you’re following, how many followers you have, and how many lists you are on. Things that are measured become games and incre
Twitter, on the other hand, has its own incentive system. It puts all sorts of things in your face, like how many Tweets you’ve done, how many people you’re following, how many followers you have, and how many lists you are on.
OK, hvis nogen ved disse ting så er det nok Scoble
How To Create Measurable Objectives | Brand Elevation Through Social Media and Social Business | Altitude Branding
http://altitudebranding.com/2009/12/how-to-create-measurable-objectives/
lots of people forget the planning phase in social media programs
Altitude Branding / 21.12.09
Great post from Amber Naslund on creating measurable objectives.
Lindsay Robertson
http://lindsayrobertson.tumblr.com/post/330892541/the-dos-and-donts-of-online-publicity-for-some
The Do's and Don'ts of Online Publicity, For Some Reason Lindsayism.com&nbsp; Bio&nbsp; Twitter NYmag.com posts
"...all eyeballs are not equal" - online PRs take note:
"There’s a question that has been bugging me for years: why are 99% of publicists and promotion/marketing people complete useless failures when it comes to blogs and online outlets?"
great notes on online publicity
How to Make Yourself Stand Out as a Freelancer - Noupe
http://www.noupe.com/freelance/how-to-make-yourself-stand-out-as-a-freelancer.html
ave when you begin trying to connect with the community, you. Your unique perspective and take on the various areas that you operate in, have not been and cannot be offered by anyone other than you, so use that to your advantage. Given that this is the case, making it a point to seek out and nurture your own voice will help ensure that when you start sharing that voice with the community, that it will resonate and connect with other members in the collective.
Top 10 Best Social Media Presentations – woorkup.com
http://woorkup.com/2010/01/17/top-10-best-social-media-presentations/
How to Better Engage Facebook Fan Page ‘Fans’ | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-better-engage-facebook-fan-page-fans/
5 Lessons Celebrities Can Teach Us About Facebook Pages
http://mashable.com/2009/05/15/celebrity-facebook-pages/
Mashable explains that authenticity, content, control and promotion are the keys to success on Facebook.
The Maturation of Social Media ROI
http://mashable.com/2010/01/26/maturation-social-media-roi/
The debate over measuring social media investment inspired many brands to cannonball into popular social networks and join the proverbial conversation without a plan or strategic objectives defined. At the same time, the lack of ROI standards unnerved many executives, preventing any form of experimentation until their questions and concerns were addressed. In 2010, we’re entering a new era of social media marketing — one based on information, rationalization, and resolve. Business leaders simply need clarity in a time of abundant options and scarcity of experience. As many of us can attest, we report to executives who have no desire to measure intangible credos rooted in transparency and authenticity. In the end, they simply want to calculate the return on investment and associate social media programs with real-world business performance metrics. Over the years, our exploration and experience has redefined the traditional metrics and created hybrid models that will prove critical t
The debate over measuring social media investment inspired many brands to cannonball into popular social networks and join the proverbial conversation without a plan or strategic objectives defined. At the same time, the lack of ROI standards unnerved many executives, preventing any form of experimentation until their questions and concerns were addressed.
- 15% optimistically hope for 5-10% In 2009, those companies that aligned social media investments with revenue estimates: - 5% or less revenue tied to social in 2009 foresee an increase of an additional 5% in 2010 - 6-10% of revenue stemming from social media is expected to increase more than 10% - Those with greater revenues resulting from social engagement expect an escalation of revenue derived from social at 20%
30 Tips for Using Social Media in Your Business
http://www.inc.com/articles/2010/01/30-tips-for-using-social-media.html
Inc.com
Inc. Magazine
#IranElection tracker for the easily overwhelmed (robinsloan.com)
http://iran.robinsloan.com/
RT @shimritben @dannysullivan via @boingboing, a super filtered site for reliable iran tweets & other info http://bit.ly/PoeiP #IranElection [from http://twitter.com/talgalili/statuses/2276663978]
15 Ways to Use Social Media for #FindingTheGood
http://mashable.com/2009/06/26/social-media-social-change-sites/
By allowing people from all around the world to come together and share info, stories, and knowledge, social media has become a wonderful catalyst for social change. Over the past few of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading information and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the world to join together and share info, experiences, and knowledge, social media has become a wonderful catalyst for social change. Over the past few of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading information and calling people to action by watching how it is being put to use in Iran.
By allowing people from all around the world to join together and share information, experiences, and knowledge, social media has become an amazing catalyst for social change. Over the past couple of weeks, we’ve all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the universe to come together and share information, experiences, and knowledge, social media has become an amazing catalyst for social change. Over the past couple of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading information and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the world to come together and share information, experiences, and knowledge, social media has become a wonderful catalyst for social change. Over the past couple of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the universe to join together and share info, stories, and knowledge, social media has become an amazing catalyst for social change. Over the past few of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading information and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the universe to come together and share info, stories, and knowledge, social media has become a wonderful catalyst for social change. Over the past few of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
By allowing people from all around the world to join together and share information, experiences, and knowledge, social media has become an amazing catalyst for social change. Over the past couple of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the universe to come together and share info, experiences, and knowledge, social media has become a wonderful catalyst for social change. Over the past few of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
By allowing people from all over the universe to join together and share information, experiences, and knowledge, social media has become an amazing catalyst for social change. Over the past couple of weeks, we’ve all witnessed how important and powerful social media can be as a vehicle for spreading information and calling people to action by watching how it is being put to use in Iran.
By allowing people from all around the world to come together and share information, experiences, and knowledge, social media has become a wonderful catalyst for social change. Over the past couple of weeks, we have all witnessed how important and powerful social media can be as a vehicle for spreading info and calling people to action by watching how it is being put to use in Iran.
How to Suck at Facebook - The Oatmeal
http://theoatmeal.com/comics/facebook_suck
Awesome stuff
louisgray.com: 10 Top New Web Services of 2008 and Their 2009 Forecast
http://www.louisgray.com/live/2008/12/top-new-web-services-of-2008-and-their.html
2008 has been both an exciting year and a very trying year for the world of Web innovation. When the year kicked off, we were still in the middle of Web 2.0 fever. We were just two months removed from Microsoft having invested $240 million in Facebook at a stratospheric $15 billion. In the first week of January, Yahoo! CEO Jerry Yang made his first appearance at CES and promised the company was "ready and excited". By mid-month, Pownce launched to the public to offer an alternative to Twitter. And by the end of January, Twitter crashed hard - for the first time.
You'll note two major themes regarding hot services in 2008: RSS and friends. Finding out what your friends were reading and sharing were key facets of most of the new products that gained my attention this year. Toluu, developed by Caleb Elston, offers a site where you can upload the OPML file of feeds you read, mark your favorites, and see how compatible you are with other users of the site, helping find new feeds, and new people. Over time, the service enabled me to see new blogs my friends were subscribing to, and you could even notify Twitter if you had added a new blog to your reading list.
10 ways library schools should be teaching social media • Blog Archive • socialibrarian
http://blog.danielhooker.com/2009/06/23/10-ways-library-schools-should-be-teaching-social-media/
A few days ago I came across a wonderful article on Mashable entitled "10 Ways Journalism Schools are teaching social media." The thought struck me about 30 seconds in: all these concepts should apply to library school, but why aren't they being pushed and taught in the same way? I thought since I wasn't being explicitly instructed on how social media can increase the quality and relevance of the library school curriculum, that I would break them down for us and attempt to explain the urgency with which librarians (and our schools' faculty) need to be catching up in this area.
Daniel Hooker appropriates the traits of a networked journalist to a social librarian. According to Hooker, the key to offseting the signal-to-noise ratio is leveraging social media for quality information retrieval. Just as in proprietary database research, an online community of valuable information sharers can improve findability. Opportunities for additional research include privacy issues.
Discusses the Web 2.0 tools that library schools need to teach to prepare 21st century librarians
ways education schools should be teaching social media
Conversation Agent: You're on Twitter, Now What?
http://www.conversationagent.com/2009/02/youre-on-twitter-now-what.html
Having a Twitter account may be all the rage, however there is something to be said for the power of focus.
Where To Find Social Media Power Users
http://searchengineland.com/where-to-find-social-media-power-users-17947
Where To Find Social Media Power Users - http://searchengineland.com/where-to-find-social-media-power-users-17947
technical tools
While having great content and an appropriate message are crucial for success on social media news sites, having a quality user help with promotion is essential to build momentum
Social Media Marketing: How Pepsi Got It Right
http://mashable.com/2010/01/28/social-media-marketing-pepsi/
Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn’t likely have otherwise. Companies like PepsiCo are going to extensive lengths to foster this type of collaboration with fans, and the payoff has been big.
Forget Gen Y: Gen X is Making Real Change - ReadWriteEnterprise
http://www.readwriteweb.com/enterprise/2009/09/forget-gen-y-gen-x-is-making-r.php
Forget Gen Y: Gen X is Making Real Change: http://bit.ly/k6M7k (via @RWW) [from http://twitter.com/desabol/statuses/3922302597]
Qui amène les technologies 2.0 en entreprise Gen X ou Gen Y? Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.readwriteweb.com%2Fenterprise%2F2009%2F09%2Fforget-gen-y-gen-x-is-making-r.php
Read: Forget Gen Y: Gen X is Making Real Change http://bit.ly/3vhhEg [from http://twitter.com/krisnelson/statuses/3922286748]
Sometimes even the best researchers forget that the answer you get depends entirely on who you ask. A new Forrester survey of 2,000 information workers has revealed that ...
@Literatenmelu Seit bk09 komm ich mir vor, wie #Vader #Abraham. Aber irgendwer muß die Kaputzen ja führen .... http://bit.ly/3bnV9f [from http://twitter.com/schulezweinull/statuses/3931304689]
PR 2.0: The State of PR, Marketing, and Communications: You are the Future
http://www.briansolis.com/2009/06/state-of-pr-marketing-and.html
Reading The State of PR, Marketing, and Communications: You are the Future: This post is long. If you pre.. http://cli.gs/93z14P [from http://twitter.com/ploked/statuses/2077952723]
While some are already predicting the death of PR, I fundamentally believe that it's simply the death of PR as we know it. As long as communications professionals want to learn and improve their craft, then we are positioned for evolution. No matter how much we think we know, we're now equalized as an industry in order to reset, learn, and define and earn an invaluable role within the business cycle – again.
Brian Solis on where PR is headed.
The State of PR, Marketing, and Communications: You are the Future
SHARED USING: http://www.tagle.it
SEOmoz | A Bad Day for Search Engines: How News of Michael Jackson's Death Traveled Across the Web
http://www.seomoz.org/blog/a-bad-day-for-search-engines-how-news-of-michael-jacksons-death-traveled-across-the-web
A timeline of who got the Jacko story when, from X17 to TMZ to CNN tweeting it to MSNBC officially reporting it to Google crashing.
Facebook Week: Facebook Resources, Analysis and Insights
http://mashable.com/2009/04/05/facebook-week-resources/
For the past seven days, MashableMashable has provided resources and analysis of FacebookFacebook through a series we called Facebook Week. From building a
If you’re trending towards Facebook, here are nine articles from the talented crew at Mashable covering everything from creating successful fan pages, to optimizing your brands presence on the platform.
For the past seven days, MashableMashable reviews has provided resources and analysis of FacebookFacebook reviews through a series we called Facebook Week.
Social Media Lists
http://mashable.com/category/social-media-lists/
Social Media Lists
HOW TO: Take Advantage of Social Media in Your E-mail Marketing
http://mashable.com/2010/01/20/social-media-email-marketing/
use social media share buttons in e-zines & eDMs
HOW TO: Build a More Beautiful Blog
http://mashable.com/2010/01/28/build-beautiful-blog/
Vector Social Media Icons
http://icondock.com/free/vector-social-media-icons
[webdesign][icon]
ベクターデータなので拡大・縮小も自由自在!ソーシャルメディアの無料アイコン集!
ソーシャルメディアのアイコン。ベクターデータ。
20+ mind-blowing social media statistics revisited | Blog | Econsultancy
http://econsultancy.com/blog/5324-20+-mind-blowing-social-media-statistics-revisited
I really tried to put alot of information as I could into Econsultancy’s Social Media Statistics, which is part of our Stats Compendium (a truly wonderful resource) but I find it is always neat to go back and review the old against the new.
20+ mind-blowing social media statistics revisited.
Remarkable stats about number of users, items uploaded, pages viewed, frequency etc on Flickr, Twitter, Facebook, LinkedIn etc.
Led by Facebook, Twitter, Global Time Spent on Social Media Sites up 82% Year over Year | Nielsen Wire
http://blog.nielsen.com/nielsenwire/global/led-by-facebook-twitter-global-time-spent-on-social-media-sites-up-82-year-over-year/
According to The Nielsen Company, global* consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. In addition, the overall traffic to social networking sites has grown over the last three years. Globally, social networks and blogs are the most popular online category when ranked by average time spent in December, followed by online games and instant messaging. With 206.9 million unique visitors, Facebook was the No. 1 global social networking destination in December 2009 and 67% of global social media users visited the site during the month. Time on site for Facebook has also been on the rise, with global users spending nearly six hours per month on the site.
According to The Nielsen Company, global* consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. In addition, the overall traffic to social networking sites has grown over the last three years.
According to The Nielsen Company, global* consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. In addition, the overall traffic to social networking sites has grown over the last three years. Globally, social networks and blogs are the most popular online category when ranked by average time spent in December, followed by online games and instant messaging. With 206.9 million unique visitors, Facebook was the No. 1 global social networking destination in December 2009 and 67% of global social media users visited the site during the month. Time on site for Facebook has also been on the rise, with global users spending nearly six hours per month on the site. [...] Australia led in average time per person spent, with the average Australian spending nearly 7 hours on social media sites in December."
Nielsen, Jan. 22, 2010.
Ongoing List of Social Media Marketing Efforts and Social Networks and Communities for Women
http://www.web-strategist.com/blog/2009/03/06/ongoing-list-of-social-media-marketing-efforts-for-women/
I've done a lot of other lists, for a variety of industries, verticals, age groups, but need to spend some time on women. Agencies and brands get to showcase their work (I've got great SEO in front of a social media audience) and it's easy for women
How women are quickly becoming a dominating demographic in social media.
A special report on social networking: A world of connections | The Economist
http://www.economist.com/specialreports/displayStory.cfm?story_id=15351002
Revista The Economista dedica seu dossiê às redes sociais.
Economist weighs in on web2.0
Online social networks are changing the way people communicate, work and play, and mostly for the better, says Martin Giles (interviewed here)
Drupal Gardens | Get a Free Drupal 7 Site Here
http://www.drupalgardens.com/
Hosted Drupal
Launch a product, promote an event, engage a community - You can create socially smart websites and microsites that accelerate your business with Drupal Gardens.
Very Interesting Social Media Statistics: Facebook, Twitter, Flickr, Linkedin and more… | buzzing, social Media
http://trak.in/tags/business/2010/02/01/social-media-statistics-facebook-twitter-flickr-linkedin/
Social Media Statistics * Facebook claims that 50% of active users log into the site each day. This would mean at least 175m users every 24 hours. * Twitter now has 75m user accounts, but only around 15m are active users on a regular basis. * LinkedIn has over 50m members worldwide..
FT.com / UK / Business - Social networks threaten advertising growth
http://www.ft.com/cms/s/0/45e61636-e25c-11dd-b1dd-0000779fd2ac.html?nclick_check=1
FT.com, January 15 2009. Two-thirds of advertising agencies are not prepared for the industry changes prompted by social networks and new forms of digital media, a report has found. The Institute of Practitioners in Advertising, which will publish the “Social Media Futures” report compiled by Future Foundation next week, has warned that advertising agencies face growth of just 1.2 per cent a year by 2016 if the industry fails to tackle the changes to the media created by sites such as Facebook, YouTube and Twitter. Social networks enable consumers to pass on information about products and services, and recommendations from friends are more influential than traditional forms of advertising.
cost for agencies if they do not adapt to social networking as an advertising medium
As long as advertising don't relationship building, dialogue, honesty and authencity they can forget about playing a part in new media.
How To Make Sponsored Conversations Work
http://www.web-strategist.com/blog/2009/03/02/how-to-make-sponsored-conversations-work/
Although Controversial, Sponsored Conversations are Here to Stay Sponsored conversations, although controversial, aren't going away. In fact during recession, they will likely increase. Update: See this growing list of bloggers and brands that have
Billets sponsorisés
The Sponsored Conversation phenomenon
300+ helpful tips on using social media | Blog | Econsultancy
http://econsultancy.com/blog/4106-300+-helpful-tips-on-using-social-media
300+ helpful tips on using social media : http://bit.ly/EmsQT [from http://twitter.com/modeling22/statuses/2733585907]
How IBM Uses Social Media to Spur Employee Innovation | Social Media Examiner
http://www.socialmediaexaminer.com/how-ibm-uses-social-media-to-spur-employee-innovation/
It’s tough enough for a small business. What if you’re #2 on Business Week’s best global brands list, with nearly 400,000 employees across 170 countries? At IBM, it’s about losing control.
Good post on LOSING CONTROL in #socmedia "How IBM Uses Social Media to Spur Employee Innovation | Social Media Examiner" http://j.mp/bqP38E
A case study on IBM's decentralized social media program which relies on crowd-sourcing and is driving unprecedented collaboration and innovation.
3 New Ways to Measure the Social Web
http://mashable.com/2010/02/02/social-analytics/
Tim Trefren is one of the founders of Mixpanel, Inc. a real-time analytics service that helps companies understand how users behave with web applications
State of the Internet Explained In One Giant Infographic [PIC]
http://mashable.com/2010/02/02/state-of-the-internet-image/
Statistics
FRONTLINE: digital nation: watch the full program | PBS
http://www.pbs.org/wgbh/pages/frontline/digitalnation/view/
M.I.T. students are among the world's smartest and most wired. They constantly multitask with their tech tools.
Digital Nation | Life on the virtual frontier. A documentary from PBS
8 Simple Steps to Growing a Quality Twitter Following | Social Media Examiner
http://www.socialmediaexaminer.com/8-simply-steps-to-growing-a-quality-twitter-following/
Tweet plans help businesses to brand their Twitter presence with keywords for stronger social media marketing.
Are you using Twitter and trying to figure out whether it’s doing anything for your biz?
Are you currently using Twitter and trying to figure out whether it’s doing anything at all for your biz?
tweet must be unique content because Twitter does not allow duplicate tweets. This next step of writing a series of unique tweets is simple if, for each tweet, you: * Keep your preferred audience in mind * Use one of your keywords
Do you have a strategy planned out? Or are you finding yourself haphazardly tweeting at random hrs. of the day about everything from what you had for breakfast to news in your industry?
List of Corporate Social Media Strategists, Corporate Community Managers in 2010 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/01/30/list-of-corporate-social-media-strategists-in-2010/
Welcome to the New Media Campaign Tools of 2012 | Mother Jones
http://www.motherjones.com/politics/2009/03/welcome-new-media-campaign-tools-2012-0
Interesting read about the use of technology in the Obama campaign. The link between my.barackobama.com and actual physical volunteering and organizing is particularly interesting.
"Everything I thought we knew about the campaign's use of technology and the Internet faded as I spent more time with the campaign. The game-changer in the Obama campaign, as I found in talking to key staff—and through volunteering in southern Ohio myself—was that technology was not an add-on: It represented a carefully considered element of almost every critical campaign function. Most remarkably, technology played a critical role in the one area least understood by the "digerati" and most online campaigners: moving online supporters toward real-world action. "
A smart post from Michael Silberman of echoditto
Enterprise Social Media Useage Policies and Guidelines | SocialComputingJournal.com
http://socialcomputingjournal.com/viewcolumn.cfm?colid=826
Nice blog on policies and guidelines for Enterprise Social Media
guidelines
Política de uso de Social Media empresariales y directrices
corporate social media guidelines
Redes sociales, quiero ser tu amigo documental de Tecnologia en documaniaTV.com
http://www.documaniatv.com/tecnologia/redes-sociales-quiero-ser-tu-amigo-video_08849b9d6.html
documental produït per la cadena de televisió cuatro, on es parla sobre les xarxes socials i els seus efectes. Trobat a través del portal estudiasocial.net
Aquest es un documental produït per la cadena de televisió cuatro, on es parla sobre les xarxes socials i els seus efectes. He arribat a ell a través del portal estudiasocial.net
Documental elaborat pels reporters de "Noticias Cuatro". És un exemple molt il•lustrador dels canvis que s'estan produint en les formes de relacionar-se i comunicar-se arran de l'expansió de l'Internet, situat en el context espanyol.
He escollit aquest reportatge que els nostres companys de la UNED tenen penja't al "blog estudiasocial.net", perquè em sembla que és un reportatge força interessant. El reportatge que la cadena de televisió Cuatro va emetre aquest mes de Juny ens ofereix una bona prespectiva del paper que tenen les xarxes socials actualment. He trobat aquesta pàguina utilitzant el cercador Yahoo! del Mozilla Firefox, per fer aquesta cerca he utilitzat les paraules clau blog, estudio, social, donat que la intenció era fer una recerca sobre blogs amb la temàtica "Àmbits d'actuació de l'educador/a social en la societat de la informació i la comunicació".
Documental de Cuatro, 50 minutos. Interesante
Documental realitzat per la cadena Cuatro en el que es tracta el tema de les xarxes socials i el seu impacte en diferents àmbits de la societat actual. La cerca ha estat realitzada a través de Google i la paraula clau emprada ha estat "xarxes socials i educación social", tot i que el procediment ha sigut mot intuitiu. El motiu d'aquesta elecció ha estat el format en que es presentava la informació (documetal) i el nivell d'interès.
Aquest documental em sembla interessant per què ens deixa veure les xarxes socials des de diferents àmbits. El procés de cerca ha estat a partir de la visualització d’aquest documental al canal Cuatro de televisió i en Google posant com paraules clau educación, redes sociales
documental sobre redes sociales TV
50 Terrific Twitter Tips for Job Seekers | MBA Jobs
http://www.mbajobs.net/blog/2009/50-terrific-twitter-tips-for-job-seekers/
Y algunos otros consejos para el diseño de página personal de Twitter
use ful data for new user in twitter
Great tips for being professional on Twitter and also some good tweet tools for jobseekers
SHARED USING: http://www.tagle.it
HOW TO: Conduct Live Polls via Twitter and SMS
http://mashable.com/2009/06/16/poll-everywhere/
From Mashable.com - Poll Everywhere is a tool to live poll an audience using text messages and tweets, direct to your PowerPoint slide. The live text walls and charts update instantly.
This is an interesting article about a new technology from Poll Everywhere that allows users to conduct live polls via embeddable widget, text message, mobile web, and most recently through Twitter. This is a great way for brands to conduct research, as more and more people are now using social media to voice their opinions
como fazer pesquisa usando redes sociais
Get Ready As Corporate Sites and Social Networks Start To Connect « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/07/12/get-ready-as-corporate-sites-and-social-networks-start-to-connect/
To Increase Engagement, Brands to Allow Users To Login With Facebook, MySpace, Twitter In a recent report titled the "Future of the Social Web" we found that we are entering the era of social colonization, every webpage and experience will be social
Jeremiah Owyang
A continued thought... the other part of Jeremiah's "Pollination" post. In that case, corps are putting their content out there... beyond their walls to make sure they are part of the unstructured/controlled conversation. In this case, corps are aggregating the other information onto their own site to bring the conversation closer to their home. Push/Pull at it's finest when taken together.
Survey Of Insular Social Media Elite Says: Twitter Is Better Than Facebook For Businesses
http://www.techcrunch.com/2009/02/17/survey-says-twitter-is-better-than-facebook-for-businesses/
If you were to ask over 200 social media leaders which social media site they would pay for if they had to, as ...
RT @mikefilsaime "Twitter Is Better Than Facebook For Businesses" , says Survey Of Social Media Elite: http://tinyurl.com/dekmdq [from http://twitter.com/barbhd34/statuses/1226732194]
If you were to ask “over 200 social media leaders” which social media site they would pay for if they had to, as Abrams Research recently did, Facebook would come out on top, with 32.2 percent saying they would pay for it. (Yeah, right). LinkedIn was second, Twitter was third, and MySpace and Digg tied for last place (with only 1.5 percent of respondents saying they’d pay for those services). But if you ask, which one would they recommend for businesses to pay for (if they had to), Twitter beats Facebook by more than two to one (39.6 percent vs. 15.3 percent). LinkedIn again comes in second. Why did Twitter come out on top. It is seen as an efficient way for companies to get their marketing messages out there. One typical response:
Twitter vs. Facebook for businesses
I Can’t Believe Some People Are Still Saying Twitter Isn’t A News Source
http://www.techcrunch.com/2008/11/27/i-cant-believe-some-people-are-still-saying-twitter-isnt-a-news-source/
If I didn’t hear about something important happening by watching my Twitter stream, it’s the first place I go to get an idea of what’s going on. Years ago I would have turned to the cable news channels, now it’s Twitter. It’s not just the speed of early reports either. Twitter also serves up a constant stream of updates as situations progress. The facts seem to be irrefutable. But some people disagree, as they wrote in comments to my Mumbai post. You should also read TomsTechBlog, who argues that it’s irresponsible to think of Twitter as a news source. The reason? The facts are often wrong. This is the same argument that mainstream journalists used against blogs when they rose to fill a void in the news over the last few years. Yet even the NY Times admitted years ago that blogs were an important news source when disaster struck: “For vivid reporting from the enormous zone of tsunami disaster, it was hard to beat the blogs.” But blogs are nothing compared to Twitter, which lets any
Tech Crunch post about use of Twitter in Mumbai
Interesting view. I'm still on the fence.
Twitter is emerging as a major force in breaking news.
Microblogging and news reporting...
people (who need it) point to this as major validation
Does Anyone Trust the Media? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007067
People around the world do trust the media, but to varying degrees. According to TNS, the good news, for Internet content producers, is that people now trust the information they get from online ne
Does Anyone Trust the Media? - Yes, but not all media http://ow.ly/4Hf3 [from http://twitter.com/barbhd34/statuses/1670958181]
State of the Art - Twitter Is What You Make It - NYTimes.com
http://www.nytimes.com/2009/02/12/technology/personaltech/12pogue.html?_r=1
No e-mail message, phone call or Web site could have achieved the same effect.... Most people are supportive and happy to help you out. There is, however, such a thing as Twitter snobbery. Twitter, in other words, is precisely what you want it to be.
8 Questions to Ask Your "Social Media Expert" | davefleet.com
http://davefleet.com/2009/02/8-questions-to-ask-your-social-media-expert/
“…we have a glut of people selling their expertise on how you should handle “the Twitter community” who have zero experience using the service the way most people do. They hopped on board the Consultancy Express, went straight to the head of the line, and now want to tell you how to talk to people at all of the stops they skipped.”
Lifestream - lvtrii
http://habari.lvtrii.co.uk/lifestream
"xstriim" is currently an alpha lifestreaming class, which intends to make it easy for people with virtually no PHP knowledge to set up their own lifestream on their website
Un script de lifestream à tester !
javascript lifestreaming class library
How Twitter and Facebook Now Compete with Google « blog maverick
http://blogmaverick.com/2009/05/15/how-twitter-and-facebook-now-compete-with-google/
** Posted using Viigo: Mobile RSS, Sports, Current Events and more ** Last year I wrote a blog post entitled "If the news is important it will find me". The point was that we all live in so many socia
Things change. We are seeing a change in our referral logs right now. That could translate into systemic change in user behavior and business opportunity
our referral behavior is changing. hearing people from twitter, and researching there, rather than google.
RT @mashable: Reading: "How Twitter and Facebook Now Compete with Google" - http://bit.ly/EQ06o [from http://twitter.com/Bleau/statuses/1817974302]
Why corporate IT should unchain our office computers. - By Farhad Manjoo - Slate Magazine
http://www.slate.com/id/2226279/pagenum/all/
RT @taxonomylady: Unchain the Office Computers! Post from Slate on how workplace web "restrictions infantilize workers" http://bit.ly/LIbSa [from http://twitter.com/sspohnjr/statuses/3561440824]
"So why not lock down workplace computers? Here's why: The restrictions infantilize workers—they foster resentment, reduce morale, lock people into inefficient routines, and, worst of all, they kill our incentives to work productively."
Interesting article about the freedom to use and explore apps that is available on the web. However, as seen from the comments to the post, there are some serious concerns about any IT depart being about to operationally support it. I figure there is a nice to balance it but at this moment I do not know how. Maybe an environment for staff to experiment ?
"There is a jargony HR phrase that describes these forward-looking firms: They're called "results-only workplace environments," where people are judged on what they produce, not how. "
Forget iTunes U: Students Now Getting College Credit via YouTube - ReadWriteWeb
http://www.readwriteweb.com/archives/forget_itunes_u_students_now_getting_college_credit_via_youtube.php
Story in RWW about RB on UNSW YouTube channel
A computer science professor at an Australian University is doing something revolutionary with YouTube - he's offering students who can't attend his classes college credit for watching his videos. The fact that Buckland is not charging the high school students who are remotely attending his courses but is still giving them college credit is what makes what he's doing so different...and perhaps groundbreaking.
A 2009 ReadWriteWeb.com article about institutions putting their lectures on YouTube to share lectures. Tells about an instructor offering credit for students watching his lectures on YouTube.
Although several universities use YouTube as repository for lectures, generally offered as supplementary material for enrolled students. Public nature of videos allows people from around world to view educational material that once took thousands of dollars to access. Duke, Stanford, MIT, Univ. of California etcalready post videos online to YouTube/iTunes U (audio/video podcasts). However, UNSW is unique, providing college credit to those watching the YouTube recordings. Really little difference between physically showing up in classroom to sit and listen to a lecture and viewing video of same lecture, few universities allow this type of unstructured remote learning to count as college credit for those who are not already enrolled in university. Instead, colleges that support distance learning initiatives usually require students to apply for admission and pay tuition, just as any other student attending classes on campus would have to.
A computer science professor at an Australian University is doing something revolutionary with YouTube - he's offering students who can't attend his classes college credit for watching his videos.
Context is King: How Videos Are Found And Consumed Online
http://www.techcrunch.com/2010/01/30/context-is-king-how-videos-found/
Part 3 great article about online video industry. good thoughts for monetizing DER
TechCrunch - metric about video consumption on-line. (Pyramid of content / average nb of times a video is seen)
Social Media and Young Adults | Pew Research Center's Internet & American Life Project
http://pewinternet.org/Reports/2010/Social-Media-and-Young-Adults.aspx
Two Pew Internet Project surveys of teens and adults reveal a decline in blogging among teens and young adults and a modest rise among adults 30 and older. Even as blogging declines among those under 30, wireless connectivity continues to rise in this age group, as does social network use. Teens ages 12-17 do not use Twitter in large numbers, though high school-aged girls show the greatest enthusiasm for the application.
Social media and mobile internet use among teens and young adults.
Your Agency Should Take Advantage of Web 2.0 - Small Agency Diary - Advertising Age
http://adage.com/smallagency/post?article_id=134804
If anything, it has made us work a little harder to keep company with some of the great agencies that we admire.
The big question is how should agencies respond to Twitter as a disruptive technology? Do you give up short-term revenue from traditional marketing services that may be obsolete in several years, so that you can reinvent your business model? Do you hang on to your current business model as long as possible and run the risk of falling behind? I bet that most of us believe that we can create a hybrid model where we continue to practice traditional marketing and introduce select social-media components to our programs.
How Social Media Tools Can Complement What You Do
why agencies should use more social media / twitter
Card.ly: Build a Beautiful Social Media Business Card
http://mashable.com/2009/08/04/card-ly/
Nice! Business cards are terribly outdated, and even though I just ordered a bunch through Visaprint, I doubt I'll ever go through them.
Similar to Magnetize (sp?)
This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for
Card.ly: Build a Beautiful Social Media Business Card
12 Great Tales of De-Friending
http://mashable.com/2008/11/25/social-network-defriending/
The Roles of Facebook and Twitter in Social Media Marketing | Brian Solis
http://www.briansolis.com/2010/02/the-role-of-facebook-and-twitter-in-social-media-marketing/
Social Media marketing is rapidly earning a role in the integrated marketing mix of small and enterprise businesses and as such, it’s transforming every
Social Media marketing is rapidly earning a role in the integrated marketing mix of small and enterprise businesses and as such, it’s transforming every division from the inside out. What starts with one champion in any given division, be it customer service, marketing, public relations, advertising, interactive, et al, eventually inspires an entire organization to socialize. What starts with one, a domino effect usually ensues toppling each department, gaining momentum, and triggering a sense of urgency through its path. And, it also marks the beginning of our journey through the ten stages of social media integration.
Social Media marketing is rapidly earning a role in the integrated marketing mix of small and enterprise businesses and as such, it’s transforming every division from the inside out. What starts with one champion in any given division, be it customer service, marketing, public relations, advertising, interactive, et al, eventually inspires an entire organization to socialize. What starts with one, a domino effect usually ensues toppling each department, gaining momentum, and triggering a sense of urgency through its path. And, it also marks the beginning of our journey through the ten stages of social media integration. ...
Social Strategy for Exciting (and Boring) Brands
http://blogs.forrester.com/groundswell/2009/05/social-strategy-for-exciting-and-boring-brands.html
Winning In A World Transformed By Social Technologies
The key with boring brands is to get people talking about their problems, since they won’t talk about your brand
Good background for both ends of the spectrum.
Google Buzz
http://www.google.com/buzz
"Go beyond status messages. Share updates, photos, videos, and more. Start conversations about the things you find interesting."
Start conversations about the things you find interesting. Share updates, photos, videos and more with your friends.
Working the Social: Twitter and FriendFeed - 6/15/2009 - Library Journal
http://www.libraryjournal.com/article/CA6663770.html
Information overload is so five years ago, but the problem it describes is all too real. Fortunately, there's hope yet for the savvy librarian: Twitter and FriendFeed turn information dissemination on its head, using friends and subscribers as a filter for the best, most credible, and most engaging information out there. As Clay Shirky said at the Web 2.0 Expo keynote in January, the problem isn't “information overload. It's filter failure.” Like other social media sites, Twitter and FriendFeed are excellent personal and professional social outlets, connecting users to friends and colleagues regardless of boring problems like geography. But they also connect users to the content those friends and colleagues share, clueing them into their network's likes and dislikes and jacking them in to the editorial decisions those in their network make about the stories and content that matter to them most. The best part? Everything about these services is eminently customizable...
This was helpful pulling my web 2.0 stuff together, but I think I have a more complete solution soon! #test
see the 20 ways for librarians to use twitter (at the bottom)
The Social Life of Health Information | Pew Internet & American Life Project
http://www.pewinternet.org/Reports/2009/8-The-Social-Life-of-Health-Information.aspx
Americans' pursuit of health takes place within a widening network of both online and offline sources. Whereas someone may have in the past called a health professional, their Mom, or a good friend, they now are also reading blogs, listening to podcasts, updating their social network profile, and posting comments. This Pew Internet/California HealthCare Foundation survey finds that technology is not an end, but a means to accelerate the pace of discovery, widen social networks, and sharpen the questions someone might ask when they do get to talk to a health professional. Technology can help to enable the human connection in health care and the internet is turning up the information network’s volume.
Americans' pursuit of health takes place within a widening network of both online and offline sources.
This Pew Internet/California HealthCare Foundation survey finds that technology is not an end, but a means to accelerate the pace of discovery, widen social networks, and sharpen the questions someone might ask when they do get to talk to a health professional. Technology can help to enable the human connection in health care and the internet is turning up the information network’s volume.
study conducted nov-dec 2008, published june 2009
Getting Intimate (with Customers) on Twitter
http://www.businessweek.com/technology/content/sep2008/tc2008095_701983.htm
Businesses should lose their inhibitions over using the microblogging tool to get closer to their customers
Twitter como canal de comunicación con los usuarios
It offered followers special discounts on rebuilt PCs. Twitter let Guerrero get to customers quicker and at lower cost than by direct mail. It let anyone interested in a deal follow him for announcements. It reduced his need to jockey for prominent space on the company's massive Web site, where refurbished products were often relegated to the online equivalent of Siberia.
SHARED USING: http://www.tagle.it
090906 part of a special section on microblogging
SEOmoz | 30 SEO Bookmarklets to Save You Time
http://www.seomoz.org/blog/30-seo-bookmarklets-to-save-you-time
We all work hard at the SEO process - analyzing sites, gathering data, researching potential problems and identifying the solutions. Today's post is on how to work smarter and faster using bookmarklets for SEO. No matter your browser, these plug-and-play links will let you get your job done faster and easier, and look like a pro in front of bosses and clients.
e all work hard at the SEO process - analyzing sites, gathering data, researching potential problems and identifying the solutions. Today's post is on how to work smarter and faster using bookmarklets for SEO. No matter your browser, these plug-and-play links will let you get your job done faster and easier, and look like a pro in front of bosses and clients.
How Social Gaming is Improving Education
http://mashable.com/2010/02/07/social-gaming-education/
RT @thomasjhardy: How Social Gaming is Improving Education - http://bit.ly/a4vwi5 [from http://twitter.com/axbom/statuses/8777021752]
How Social Gaming is Improving Education
Enter social video games as a solution — immersive environments that simulate real-world problems. Today, technologically eager schools are replacing textbook learning with social video games, and improving learning outcomes in the process. Here’s how they’re doing it.
5 Insightful TED Talks on Social Media
http://mashable.com/2010/02/08/ted-talks-social-meida
dodlisj: [추천동영상] “끌리고 쏠리고 들끓다”의 저자 클레이 서키, “트위터”의 공동 창업자 에반 윌리암스, “보라빛 소가 온다”의 저자 세스고딘 등의 강연 동영상입니다.
5 Insightful TED Talks on Social Media http://bit.ly/aBsZ54
TPUTH -- Socially Generated Newspaper for Geeks, Designers and Venture Capitalists
http://tputh.com/
We're TPUTH. Tech and design news. Socially curated. Machine processed. Hand polished. No bullshit.
Kinda offputting -- check this later to decide whether or not to ditch.
WARNING: Google Buzz Has A Huge Privacy Flaw
http://www.businessinsider.com/warning-google-buzz-has-a-huge-privacy-flaw-2010-2
"It gets to a deeper problem with Google Buzz: It's built on email, which is a very different Internet application than a social network." - I couldn't agree more; this new Google feature should NOT be based on your Gmail contacts, which are typically more private than, say, your friends on Twitter or Facebook.
Free Vector Social Media Set
http://www.webdesignerwall.com/general/free-vector-social-media-set/
Social Media: Consumers Trust Their Friends Less - Advertising Age - News
http://adage.com/article?article_id=141972
It's a finding that strikes at the foundation of many a social-media marketing philosophy: Tapping into peer-to-peer networks is a way for marketers to tell authentic, credible stories to consumers whose confidence in corporate CEOs, news outlets, government officials and industry analysts has taken a beating. But according to Edelman's latest Trust Barometer, the number of people who view their friends and peers as credible sources of information about a company dropped by almost half, from 45% to 25%, since 2008.
Findings - People Share News Online That Inspires Awe, Researchers Find - NYTimes.com
http://www.nytimes.com/2010/02/09/science/09tier.html
email use primarily for positive and intelligent sharing
But it turns out that readers have more exalted tastes, according to the Penn researchers, Jonah Berger and Katherine A. Milkman. People preferred e-mailing articles with positive rather than negative themes, and they liked to send long articles on intellectually challenging topics. Perhaps most of all, readers wanted to share articles that inspired awe, an emotion that the researchers investigated after noticing how many science articles made the list. In general, they found, 20 percent of articles that appeared on the Times home page made the list, but the rate rose to 30 percent for science articles, including ones with headlines like “The Promise and Power of RNA.” (I swear, the science staff did nothing to instigate this study, but we definitely don’t mind publicizing the results.)
readers wanted to share articles that inspired awe, an emotion that the researchers investigated after noticing how many science articles made the list. In general, they found, 20 percent of articles that appeared on the Times home page made the list, but the rate rose to 30 percent for science articles ... two criteria for an awe-inspiring story: Its scale is large, and it requires “mental accommodation” by forcing the reader to view the world in a different way. “It involves the opening and broadening of the mind,” people who share this kind of article [are] seeking emotional communion, Dr. Berger said. “Emotion in general leads to transmission, and awe is quite a strong emotion,” he said. “If I’ve just read this story that changes the way I understand the world and myself, I want to talk to others about what it means. I want to proselytize and share the feeling of awe. If you read the article and feel the same emotion, it will bring us closer together.”
Sociologists have developed elaborate theories of who spreads gossip and news — who tells whom, who matters most in social networks — but they’ve had less success measuring what kind of information travels fastest. Do people prefer to spread good news or bad news? Would we rather scandalize or enlighten? Which stories do social creatures want to share, and why?
the spread of articles/content online...leading the way: awe!
How to Do Everything in Google Buzz (Including Turn It Off) | Work Smart | Fast Company
http://www.fastcompany.com/1546226/how-to-do-everything-in-google-buzz-including-turn-it-off
Good utility post from Gina
Here's how to customize and use Buzz--or opt out of its inbox-cluttering updates completely.
The Man Who Looked Into Facebook's Soul
http://www.readwriteweb.com/archives/facebook_user_data_analysis.php
Visualizing 6 Years of Facebook [INFOGRAPHIC]
http://mashable.com/2010/02/10/facebook-growth-infographic/
Infograph that tries to depict Facebook’s growth over the past 6 years.
Mega Collection of The Best Free Social Media Icons for Designers
http://www.wpbeginner.com/showcase/mega-collection-of-the-best-free-social-media-icons-for-bloggers-and-designers/
social
Fav4.org
http://fav4.org/
kinda purty
é uma aplicação online que permite de uma forma bem clean ter uma página inicial com os quatro sites/serviços que mais usa como favoritos.
Fuck you, Google « Fugitivus
http://fugitivus.wordpress.com/2010/02/11/fuck-you-google/
Google Buzz
SXSW09: The Future Of Social Networks
http://www.slideshare.net/charleneli/sxsw09-the-future-of-social-networks
Charlene Li presentation at SXSW09
SXSW presentation
Did Google just sneakily launch a Facebook killer? - By Farhad Manjoo - Slate Magazine
http://slate.com/id/2217232
You are so vain and you've just handed (possibly) another rich lode for Google to mine. And you didn't know it.
Farhad Manjoo takes a look at Google's new profile option, which lets you control your brand in Google (to some extent). It could be a Facebook killer - or at leats be a new place you need to keep an eye on your brand.
Google Profile—a page that Google is encouraging everyone to create.
wow!
The Life and Times of A Twitter Link :: Blog :: Fuel Interactive
http://www.fuelinteractive.com/blog/2009/03/the-life-and-times-of-a-twitte.cfm
We asked the author of @thewholeworld, who has about 2,500 followers, to run a series of three tests promoting various funny videos or articles. What we found was surprising; nearly all traffic to those links was within five minutes of the tweet. After that… nothing.
A marketers view in some respects but interesting none the less. "The moral of the story is that twitter is like any social event you've ever attended. You can't expect the person you've just met to know what you told someone in a previous conversation. So get involved, have fun and make connections with your consumers."
Based on anecdotal empirical testing, the average useful lifespan of a link shared on Twitter is only ~5 min.
with 5 take aways
Fuel Interactive is a full-service web design, development and marketing agency
Social Radar Top 50 Social Brands (March 2009) | Buzz Study
http://infegy.com/buzzstudy/social-radar-top-50-social-brands-march-2009/
Weber Clients include Microsoft, Microsoft Windows, Microsoft XBox, General Motors,
Keeping up with online conversations can be a daunting task. As a freelance consultant, I not only need to keep up with what people are saying about me and my company, but I also need to monitor the latest industry trends to learn new skills and stay relevant. While wearing my blogging hat, I also have to keep up with conversations that would be interesting to web workers for this blog, or relevant for people building online communities for my own blog.
The Social Radar Top 50 measures the most social brands by the number of unique topics of conversation.
Twitter tops the list
Evangelizing Yourself
http://www.slideshare.net/whitneyhess/evangelizing-yourself-1184852
Please listen the following speech.
The presentation for my session at IA Summit 2009
Google Buzz Has Completely Changed the Game: Here’s How
http://mashable.com/2010/02/14/google-buzz-column/
In a few months, few will remember these privacy snafus. Just as people have forgotten about the Facebook News Feed fiasco and other Facebook disasters, people will forgive and forget about Buzz’s initial privacy concerns.
Web Strategy Matrix: Google Buzz vs Facebook vs MySpace vs Twitter (Feb 2010) « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/02/11/matrix-buzz-vs-facebook-vs-myspace-vs-twitter-feb-2009/
great comparative look at the current competing technologies.
Lack Of Signal In A Sea of Noise There’s an incredible amount of media and blogger noise about social networks, yet most focus on “killer app” hype without an objective point of view. My career mission? To cut out the hype and help companies make sense of what to do. For those fraught with information overload, this definitive matrix distills what matters. Situation: New Contender Shakes Up Industry Google has entered the social networking play with “Buzz”, and by the look of it, this time it’s for real. There’s a lot of market confusion on how they could stack up, so here’s my take. Let’s cut the noise and get to the heart of it with a comparison matrix based upon my insights talking to these companies in formal briefings, observations, as a user, my former research and dealing with the brands trying to reach them. Executive Summary: Brands Must Stay Focused On Where Customers Already Are Google’s entrance causes media havoc but web strategists should stay focused. Find out
Social Media and Social Networking
Analytikern Jeremiah Owyang ställer upp Buzz, Facebook, Twitter och MySpace i en matris där styrkor och svagheter rankas.
Why Brands are Becoming Media
http://mashable.com/2010/02/11/social-objects/
Programing the social web around a brand requires a consistent flow of engaging social objects. Here's why smart social content should be a major priority.
Buzz off: Disabling Google Buzz | Webware - CNET
http://news.cnet.com/8301-17939_109-10451703-2.html
y, Google's n
BBC tells news staff to embrace social media | Media | guardian.co.uk
http://www.guardian.co.uk/media/pda/2010/feb/10/bbc-news-social-media
if its important enough forJournalists to use....perhaps communications folks should follow along :-)
BBC news journalists have been told to use social media as a primary source of information by Peter Horrocks, the new director of BBC Global News who took over last week. He said it was important for editorial staff to make better use of social media and become more collaborative in producing stories.
BBC news journalists have been told to use social media as a primary source of information by Peter Horrocks, the new director of BBC Global News who took over last week BBC tells news staff to embrace social media |&#9;&#9;&#9;&#9;Media |&#9;&#9;&#9;&#9;guardian.co.uk
BBC news journalists have been told to use social media as a primary source of information by Peter Horrocks, the new director of BBC Global News who took over last week
"BBC news journalists have been told to use social media as a primary source of information by Peter Horrocks, the new director of BBC Global News who took over last week. He said it was important for editorial staff to make better use of social media and become more collaborative in producing stories."
BBC tells news staff to embrace social media
Facebook Sending More Traffic Than Google to Some Sites - Advertising Age - Digital
http://adage.com/digital/article?article_id=135112
Om vad som driver trafik.
Marketers spend billions to attract search traffic from Google, but late last year Facebook started becoming a bigger source of traffic for some large websites, according to analytics firm Hitwise.
人の流れがsearchからじゃなく、social mediaからに変わる傾向か。
HOW TO: Integrate Google Buzz Into Your WordPress Blog
http://mashable.com/2010/02/15/google-buzz-wordpress/
We’ve discussed how you can integrate Buzz with your other social networks, but what about integrating Buzz with your blog? If you use a self-hosted WordPress (WordPress) blog (sorry, WordPress.com users), there are already a variety of Google Buzz (Google Buzz) plugins and add-ons available. While it’s clear that people are really taking to using Buzz to share content and communicate, the service will undoubtedly reach more users as its sharing tools are integrated into other social sites. From buttons to social stream in your side bar, here’s how you can integrate Buzz with your WordPress blog. Google Buzz Buttons Mashable (Mashable) started sporting some nifty Buzz buttons a few days ago and lots of our readers have wanted to know how to add a similar feature to their own blogs. As it stands right now, how our Google Buzz buttons work (and how the buttons other sites are using also work) is that they create a share link from that post to Google Reader (Google Reader). As long as
Facebook Groups Vs Pages: The Definitive Guide
http://www.allfacebook.com/2010/02/facebook-groups-pages/
we thought it would be useful to highlight the core differences between Facebook Pages and Facebook Groups.
Facebook directs more online users than Google
http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2010/02/14/BUU51C0AMN.DTL
According to Web measurement firm Compete Inc., Facebook has passed search-engine giant Google to become the top source for traffic to major portals like Yahoo and MSN, and is among the leaders for other types of sites.
Is social media becoming more important than search engine ?
Study: Ages of social network users | Royal Pingdom
http://royal.pingdom.com/2010/02/16/study-ages-of-social-network-users/
Hmm ... what should one think when your age is well above the averages?
Age of people using various social networks
Some interesting demographics on social network users
Study: Ages of social network users
Please Rob Me
http://pleaserobme.com/
RT @hdmoore: Hilarious: http://bit.ly/98Tmfp ( sharing your location isn't always smart )
je kon er op wachten he.
The internet has everything!
The danger is publicly telling people where you are. This is because it leaves one place you're definitely not... home. So here we are; on one end we're leaving lights on when we're going on a holiday, and on the other we're telling everybody on the internet we're not home. It gets even worse if you have "friends" who want to colonize your house. That means they have to enter your address, to tell everyone where they are. Your address.. on the internet.. Now you know what to do when people reach for their phone as soon as they enter your home. That's right, slap them across the face.
The Buzz Starts Here: Finding the First Mouth for Word-of-Mouth Marketing - Knowledge@Wharton
http://knowledge.wharton.upenn.edu/article.cfm?articleid=2170
contagion
Call it viral, buzz or word-of-mouth advertising: Getting customers to spread the word about a new product through their social or professional networks is a hot strategy in the marketing world. Its proponents insist that the technique -- whether online or face-to-face -- is sure to boost a company's return on investment (ROI).
research papers or on conference speaker lists. "Physician 184 was self-effacing. He did not want to stand on a soap box," said Van den Bulte. "He was respected, but not in a flashy fashion. He was the opposite of a rock star."
The Buzz Starts Here: Finding the First Mouth for Word-of-Mouth Marketing
Knowledge@Wharton Marketing Research ArticleView Article on Knowledge@Wharton Mobile
HOW TO: Integrate Facebook, Twitter, and Buzz into Your Gmail
http://mashable.com/2010/02/12/facebook-twitter-buzz-gmail/
The 39 Social Media Tools I'll Use Today | Blogging and Content Creation | Social Media Consulting - Convince & Convert
http://www.convinceandconvert.com/social-media-tools/the-39-social-media-tools-ill-use-today/
I don’t feel the need to experiment with every new piece of software that emerges from its chrysalis, but I do feel a responsibility to you and my clients to have some idea of what’s out there and what’s worthwhile. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily
The 39 Social Media Tools I'll Use Today | Blogging and Content Creation | Social Media Consulting - Convince & Convert - http://www.convinceandconvert.com/social-media-tools/the-39-social-media-tools-ill-use-today/
social media tools
7 Superb Social Plugins for WordPress
http://mashable.com/2010/02/17/social-plugins-wordpress/
7 Superb Social Plugins for WordPress
How to Build a Facebook Landing Page for Your Business : Technology :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/technology/article/how-to-build-a-facebook-landing-page-for-your-business-matt-silverman
http://www.facebook.com/larry.sankey.
The Rush to Social Networks - eMarketer
http://www.emarketer.com/Article.aspx?id=1006910
The Rush to Social Networks
The Rush to Social Networks FEBRUARY 9, 2009 Plenty of users, but marketers can’t yet take them to the bank. The social networking audience is growing rapidly. eMarketer estimates that in 2008 nearly 80 million people, 41% of the US Internet user population, visited social network sites at least once a month, an 11% increase from 2007. By 2013, an estimated 52% of Internet users will be regular social network visitors. “The steady stream of social network updates and news is now a weekly—or even daily—habit for many online users,” says Debra Aho Williamson, eMarketer senior analyst and author of the new report, Social Networks: Five Consumer Trends for 2009. “That stickiness is good news for social networks.” Good news because social networks have yet to develop viable revenue models. But there is still time. “Social network usage is not tapering off—it is growing,” Ms. Williamson says. “Not only are more consumers joining social networks, but their level of involvement is deepe
Plenty of users, but marketers can’t yet take them to the bank. The social networking audience is growing rapidly. eMarketer estimates that in 2008 nearly 80 million people, 41% of the US Internet user population, visited social network sites at least once a month, an 11% increase from 2007
in 2008 nearly 80 million people, 41% of the US Internet user population, visited social network sites at least once a month, an 11% increase from 2007.By 2013, an estimated 52% of Internet users will be regular social network visitors.
79.7 million people, 40% of US Internet users, will create content on social networks at least once a month in 2009, either by updating a profile or communicating publicly.
PR 2.0: The Ties that Bind Us - Visualizing Relationships on Twitter and Social Networks
http://www.briansolis.com/2009/02/ties-that-binds-us-visualizing.html
MediaPost Publications Study: Brands Must Do Better in Social Media 07/13/2009
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=109574
既然微網誌上人氣有限,企業為什麼還要經營它?此文提供了一個觀點
brands have to participate directly in these online discussions or face growing irrelevance, says Razorfish. But they have to bring credible voices that "need to be more engaging, personal, humble, authentic and participatory than traditional advertising images," advises the report.
great summary of the interesting new research from razorfish
Social media sites aren't where most people go to get recommendations on products and services. Even so, marketers must still try to reach consumers through social media since that's where conversations about brands are increasingly taking place. That's one of the key conclusions of a new study on social influence marketing by interactive agency Razorfish. The report released today also includes a new index developed by the firm which scores brands based on how they're being discussed online.
Social Media Today | The 39 Social Media Tools I’ll Use Today
http://socialmediatoday.com/SMC/175340?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter
Thanks to Krysti Wetherell for this link
One social media pro weighs in on favorite social media tools to use daily
In the World of Facebook - The New York Review of Books
http://www.nybooks.com/articles/23651
Great article on facebook past, present and future.
Great overview of Facebook and MySpace. Interesting how the US military bans MySpace (where enlisted men hang out) but is OK with Facebook (officer country online)
50 Social Sites That Every Business Needs a P | Marketing | Focus.com
http://www.focus.com/fyi/marketing/50-social-sites-every-business-needs-presence/
If your business limits its online presence to advertising banners and blogging, it's missing out. The Internet provides powerful networking opportunities that allow users to effectively target their audience by logging on to social sites like LinkedIn, Digg and more.
www.linqia.com
HOW TO: Deal With Negative Feedback in Social Media
http://mashable.com/2010/02/21/deal-with-negative-feedback/
Answers the questions that causes the most hesitation when organizations think about adopting social media!
However, when you open the conversation up to anyone, you can also potentially invite negative criticism that you need to be prepared to deal with. Here’s a quick guide to dealing with negative feedback on social media.
social media
5 Fantastic Facebook Fan Page Ideas to Learn From : Technology :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/technology/article/5-fantastic-facebook-fan-page-ideas-to-learn-from-matt-silverman
So your biz is on Facebook, and brand engagement is up thanks to some savvy social media strategy. You might even be interested in further distinguishing your brand by building a custom landing page for your business account.
So your business is on Facebook, and brand engagement is up thanks to some savvy social media strategy. You might even be interested in further distinguishing your brand by building a custom landing page for your account.
» Google Analytics for Facebook Fan Pages - PHP, Web and IT stuff
http://www.webdigi.co.uk/blog/2010/google-analytics-for-facebook-fan-pages/
» Google Analytics for Facebook Fan Pages - PHP, Web and IT stuff
Google analytics about Facebook Fan Pages
We launched our Facebook fan page earlier this month and as with all Facebook pages only Facebook Insights program is available to page administrators.
5 Tips for Creating, Promoting and Managing a LinkedIn Group
http://blog.hubspot.com/blog/tabid/6307/bid/4710/5-Tips-for-Creating-Promoting-and-Managing-a-LinkedIn-Group.aspx
5 Tips for Creating, Promoting and Managing a LinkedIn Group
Four Ways of Looking at Twitter - Research - Harvard Business Review
http://blogs.hbr.org/research/2010/02/visualizing-twitter.html
I'm very much a visual learner, so I'm a sucker for data visualization tools. Here's a cool take on the subject in relation to Twitter activity. Before you roll your eyes and groan, check it out first.
Nice visualizations
Twitter visualization tools and tips
15 Way Cool Social Networking Sites You Never Heard Of
http://www.saycampuslife.com/2010/02/23/15-way-cool-social-networking-sites-you-never-heard-of/
MySpace is so 2003 while Twitter remains a mystery for most college students. As for Facebook, have you tired of a site where people you barely know send you stuffed animals and flowers yet? There are hundreds of social networking sites where you
some of this are really cool sites to visit, like Geni, create a geneological tree for free, only family views it.
15 Way Cool Social Networking Sites You Never Heard Of: There are hundreds of social networking site... http://bit.ly/bbgJ8c [from http://twitter.com/charanjit/statuses/9530046964]
The Science of Building Trust With Social Media
http://mashable.com/2010/02/24/social-media-trust/
Como establecer la verdad cuando nuestra identidad online esta poco mas que un avatar y pocas lineas de texto?
Few, if any, educational institutes teach the art of proper digital communication. Most of us have simply made up an impromptu strategy and crossed our fingers in the hopes that disaster doesn’t strike. With a bit of help from our friends in the fields of psychology and information technology, we can apply the age-old intuitions of face-to-face conversation to whatever advances in technology come our way.
Alright, so we keep talking about how government agencies need to gain the trust of our communities so they'll follow our recommendations. In the same breath, we declare that social media will be that silver bullet that will make everyone believe what we say and will allow our response/outreach/efforts to succeed beyond our wildest dreams. Turns out there's some research into how that actually happens. Take note and maybe your next response will be met with open ears and not wary eyes.
소셜미디어의 핵심은 진정성, 동영상으로 사례 설명한 부분이 인상적
Announcing the June 2009 State of the Twittersphere Report
http://blog.hubspot.com/blog/tabid/6307/bid/4829/Announcing-the-June-2009-State-of-the-Twittersphere-Report.aspx
RT @acarvin: rt @danzarrella: Just released a new State of the Twittersphere report: http://bit.ly/SOTblog0609 [from http://twitter.com/pabaker55/statuses/2102959075]
RT: @pabaker55 @acarvin @danzarrella: Just released a new State of the Twittersphere report: http://bit.ly/SOTblog0609 [from http://twitter.com/CircleReader/statuses/2103146004]
The top 100 most mentioned brands on Twitter - Brand Republic News - Brand Republic
http://www.brandrepublic.com/News/904325/top-100-mentioned-brands-Twitter/
Revolution teamed up with i-level's social media agency Jam to reveal the 100 most mentioned brands on Twitter and how they are aiming to capitalise on the buzz. Brand Mentions Followers Twitter 1 Starbucks 3.37m 120,868 @Starbucks 2 Google 1.01m 307,342 @Google 3 BBC 703,000 15.777 @bbcnews 4 Apple 512,110 None 5 AIG 455,000 None 6 Amazon 245,760 1007 @amazon 7 Microsoft 221,000 None 8 Guardian 211,000 14,913 @guardiannews 9 Dell 185,000 287,575 10 Coca-Cola 135,600 None 11 Ford 130,000 2,256 @ford 12 Sony PlayStation 117,550 20,651 @SonyPlayStation 13 eBay 107,000 1329 @ebayUK 14 Sony 107,000 None 15 Disney 106,000 7,354 @wdwnews 16 Yahoo! 94,500 9,541 @yahoo 17 Sky 74,370 10,248 @SkyNews 18 IKEA 72,300 None 19 IBM 70,400 1,180 @ibmevents 20 Nokia 68,100 None 21 Ford Scott Monty 62,600 16,562 @scottmonty 22 Guinness 59,700 None 23 HP 56,720 1,682 @hpnews 24 ComCast 50,400 14,688 @comcastcares 25 Skittles 48,600 None 26 Canon 48,200 605 @canon 27 McDonald's 45,340 234 @MON
Las 100 marcas más mencionadas en Twitter
Google facts and figures (massive infographic) | Royal Pingdom
http://royal.pingdom.com/2010/02/24/google-facts-and-figures-massive-infographic/
Google has perhaps more than any other company become The Internet Company. It's grown hand in hand with the internet and its entire business model has from the start been totally focused on the internet as a delivery platform. => A ton of facts and figures about Google.
ManageTwitter - Fast & Easy Unfollowing
http://managetwitter.com/
Good follow management tool for Twitter
Twitter Account Management
これ凄い。フォローバックしていない人/フォローしてるけど全然つぶやいていない人/元気につぶやいている人などを自動解析。まとめてアンフォローできたりする。
13 Ways to Move Your Facebook Fans to Action | Social Media Examiner
http://www.socialmediaexaminer.com/13-ways-to-move-your-facebook-fans-to-action/
average article but adding it for completeness
HOW TO: Build a Facebook Landing Page for Your Business
http://mashable.com/2010/02/22/build-facebook-landing-page/
5 Fantastic Facebook Fan Page Ideas to Learn From
http://mashable.com/2010/02/25/facebook-fan-page-ideas/
Here are five fantastic Facebook Fan Page ideas your small business can learn from.
[object Object]
A Collection of Social Network Stats for 2010 « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/01/19/a-collection-of-social-network-stats-for-2010/
For the third year running (see 2008, 2009) I'm going to aggregate stats in the social networking space on a single blog post, and update it through the year.  Data fiends should bookmark this post for future reference. Stats are important –but
Social network stats collection from Owyang - updated throughout the year
Google Wave Versus the Rest, Feature by Feature - Google Wave - Lifehacker
http://lifehacker.com/5451174/google-wave-versus-the-rest-feature-by-feature
16 Free Must-Read eBooks About Social Media | pamorama
http://www.pamorama.net/2010/02/03/16-free-must-read-ebooks-about-social-media/
16 social media ebooks van Pamorama, blog
Llibres recomanats sobre social media
Social Media Today | The 10 Social Media Metrics Your Company Should Monitor
http://socialmediatoday.com/SMC/177448?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter
The 10 Social Media Metrics Your Company Should Monitor
http://www.socialtimes.com/2010/02/social-media-metrics/
Personal Data Mining | Creativity Online
http://creativity-online.com/?action=news:article&newsId=136077
Nice piece on the growing trend of data design or data visualization.
The Dam Just Broke: Facebook Opens Up to OpenID - ReadWriteWeb
http://www.readwriteweb.com/archives/the_dam_just_broke_facebook_opens_up_to_openid.php
The Dam Just Broke: Facebook Opens Up to OpenID - http://ow.ly/83c3 [from http://twitter.com/barbhd34/statuses/1859036448]
RT @rww Facebook Opens Up to OpenID; http://bit.ly/fNmJE (via @tweetmeme) [from http://twitter.com/jcookaz/statuses/1841594646]
RT: @rww: The Dam Just Broke: Facebook Opens Up to OpenID http://bit.ly/I5Pjv [from http://twitter.com/CircleReader/statuses/1840467882]
In a few minutes Facebook will become the biggest example of a social network that allows users to log-in with OpenID credentials granted to them by other companies' websites. Major networks have said for months that their ID could be used as OpenID, but becoming "relying parties" that accepted OpenID from elsewhere was the step everyone was waiting for. The dam has broken.
5/18/09 In a few minutes Facebook will become the biggest example of a social network that allows users to log-in with OpenID credentials granted to them by other companies' websites.
Government 2.0 Meets Catch 22 - Bits Blog - NYTimes.com
http://bits.blogs.nytimes.com/2009/03/17/government-20-meets-catch-22/
“We have a Facebook page,” said one official of the Department of Homeland Security. “But we don’t allow people to look at Facebook in the office. So we have to go home to use it. I find this bizarre.”
best stuff is in the comments
Hoe ga je om met web 2.0 en bestaande richtlijnen? Die kunnen elkaar gelukkig heerlijk in de weg zitten ... Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fbits.blogs.nytimes.com%2F2009%2F03%2F17%2Fgovernment-20-meets-catch-22
Marketers Embrace Twitter over Facebook - eMarketer
http://www.emarketer.com/Article.aspx?R=1007229
"Marketers Embrace #Twitter over Facebook - eMarketer" http://j.mp/16izVT
Only 54% of Fortune 100 on Twitter
Some recent study info on social media: A recent study which looked at corporate blogs, Twitter accounts and Facebook profiles, about one-fifth of Fortune 100 firms only used one of the three channels. Those companies were overwhelmingly likely to choose Twitter (76%) over Facebook (14%) or blogging (10%).
Web 3.0 Might Be Really Stupid
http://www.readwriteweb.com/archives/activity_streams_poetry_or_nihilism.php
@marshallk: "talking about an old classic post with MySpace on phone: Web 3.0 Might Be Really Stupid http://bit.ly/J7s2P" (from http://twitter.com/marshallk/status/3110811430)
What are you doing? How about now? Has anything changed since you started reading this blog post? Every story has a who, what, where, when, and why - ...
The first version of the web was a navigable network of interconnected pages. The next version was based on easy self-publishing through blogs, video, commenting and the like. Still another big shift is believed to be underway; web applications are enabling and taking advantage of all that content to find patterns. Linked data, semantic analysis, analytics and data mining all form a layer on top of the content-web that could serve as the foundation for the next series of applications and other added value.
JESS3 / The State of The Internet on Vimeo
http://vimeo.com/9641036
Estatistica sobre internet
JESS3 designed and animated this for the JESS3 lecture at AIGA Baltimore in Feb 2010.
JESS3 designed and animated this for the JESS3 lecture at AIGA Baltimore in Feb 2010
Getting Social Media Approved By Your Boss » The Buzz Bin
http://www.livingstonbuzz.com/2009/02/11/getting-social-media-approved-by-your-boss/
Our final Georgetown U. Social Media for Social Good class post on the Groundswell deals specifically with Chapter 11, which discusses strategies on how to get social media improved inside the organization. Before I begin, a very special thanks to Charlene Li, who guest lectured last night via Skype (full photo set here).
good to do list when you are advocating social media
new media social web2.0 boss job approved obstacles
How Twitter in the Classroom is Boosting Student Engagement
http://mashable.com/2010/03/01/twitter-classroom/
How Twitter in the Classroom is Boosting Student Engagement
Social Media Today | The 10 Social Media Metrics Your Company Should Monitor
http://socialmediatoday.com/SMC/177448
How to measure ROI from social media campaign
ROI: How to Measure Return on Investment in Social Media
http://www.briansolis.com/2010/02/roi-how-to-measure-return-on-investment-in-social-media/
Great insights on Social media & ROI http://ow.ly/1a70E [from http://twitter.com/LauraleeGuthrie/statuses/9498298453]
ROI: How to Measure Return on Investment in Social Media
Return on engagement – the duration of time spent either in conversation or interacting with social objects, and in turn, what transpired that’s worthy of measurement. Return on participation – the metric tied to measuring and valuing the time spent participating in social media through conversations or the creation of, social objects. Return on involvement – similar to participation, marketers explored touchpoints for documenting states of interaction and tying metrics and potential return of each. Return on attention – In the attention economy, we assess the means to seize attention, hold it and as such measure the responses activities that we engender. Return on trust – A variant on measuring customer loyalty and the likelihood for referrals, a trust barometer establishes the state of trust earned in social media engagement and the prospect of generating advocacy and how it impacts future business.
HOW TO: Create a Successful Company Blog
http://mashable.com/2010/03/01/company-blog/
I’m often asked by entrepreneurs and business owners whether it is worth blogging, and if so, what they should blog about. On the first question, the answer is obvious to me — you must blog as an entrepreneur.
Top 5 Ways to Market Your Business With LinkedIn | Social Media Examiner
http://www.socialmediaexaminer.com/top-5-ways-to-market-your-business-with-linkedin/
A history of media technology scares, from the printing press to Facebook. - By Vaughan Bell - Slate Magazine
http://www.slate.com/id/2244198/pagenum/all/
"In 1936, the music magazine the Gramophone reported that children had "developed the habit of dividing attention between the humdrum preparation of their school assignments and the compelling excitement of the loudspeaker" and described how the radio programs were disturbing the balance of their excitable minds."
Slate Magazine
A useful historical look at the anxiety of technology and information overload.
This article from the Slate looks at a "history of media technology scares, from the printing press to Facebook." It gives a fine perspective on how whilst the technology evolves, the essence of prophets of doom railing against the technology remain basically the same.
How Facebook is Gunning for Google (And Killing SEO) | Copyblogger
http://www.copyblogger.com/facebook-killing-seo/
How Facebook is Gunning for Google (And Killing SEO) http://is.gd/19Wx0 [from http://twitter.com/steveblamey/statuses/2291526627]
How to handle Facebook's impact on SEO
RT @DavidAKennedy: Is Facebook killing SEO? http://bit.ly/22E8oW [from http://twitter.com/DangerGranger/statuses/2295297921]
'Causes' Social Networking May Be All Talk, No Cash for Nonprofits Seeking Funds - washingtonpost.com
http://www.washingtonpost.com/wp-dyn/content/article/2009/04/21/AR2009042103786.html
It seems foolproof: nonprofits using the power of the Internet to raise money through a clever Facebook application. After all, the Web earned gobs of cash for Barack Obama's presidential campaign. And besides, going online means sending fewer fundraising letters, which makes it appealing to penny-pinchers and environmentalists alike. But it turns out that approach doesn't always work
Only a tiny fraction of the 179,000 nonprofits that have turned to Causes as an inexpensive and green way to seek donations have brought in even $1,000, according to data available on the Causes developers' site. The application allows Facebook users to list themselves as supporters of a cause on their profile pages. But fewer than 1 percent of those who have joined a cause have actually donated money through that application.
It seems foolproof: nonprofits using the power of the Internet to raise money through a clever Facebook application. After all, the Web earned gobs of cash for Barack Obama's presidential campaign. And besides, going online means sending fewer fundraising letters, which makes it appealing to penn...
"The Facebook application Causes, hugely popular among nonprofit organizations seeking to raise money online, has been largely ineffective in its first two years, trailing direct mail, fundraising events and other more traditional methods of soliciting contributions. "
Washington Post - articolo sulla efficacia dello strumento causes di facebook per il non profit
Roadmap: Make Your Corporate Websites Relevant by Integrating Facebook, Google, MySpace, LinkedIn, or Twitter « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/03/01/roadmap-make-your-corporate-websites-relevant-integrate-social-network-features/
Companies must integrate customers behavior on social networks to their corporate website to increase relevancy, word of mouth, and trust. Social networks, which have your customers and prospects, have taken note, and have launched a variety of products that allows their thriving communities of buyers and prospects to connect with static corporate sites. The challenge? There are so many features available, it’s confusing to figure out what to do. Use this data as a roadmap and guide.
Finally, your corporate website can be relevant again Over the past few weeks, I’ve been conducting research to measure how different social networks allow for integration with corporate websites and their assets. Over 3 years ago, I wrote a piece on how corporate websites are becoming irrelevant, due to trusted decisions between prospects and customers taking place off the corporate site. This piece, which still gets traffic has been translated into over a dozen languages –the market recognizes that corporate sites can no longer operate as silos when customers have left.
Finally, your corporate website can be relevant again - Over the past few weeks, I've been conducting research to measure how different social networks allow for integration with corporate websites and their assets. Over 3 years ago, I wrote a piece...
Finally, your corporate website can be relevant again Over the past few weeks, I've been conducting research to measure how different social networks allow for integration with corporate websites and their assets. Over 3 years ago, I wrote a piece
Breakdown: 3 Ways Brands Are Earning –and Buying– Followers on Twitter « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/07/03/breakdown-how-brands-are-buying-and-earning-followers-on-twitter/
Companies who don’t have iconic brands with millions of adoring fans, often have to resort to other ways to get the attention of the market. This isn’t evil, nor is it uncommon, it’s just business, and was here before the web, and will be afterwards. Don’t get mad or emotional about it, let’s break it down to understand how it’s going to work, if you’re a concerned user, use this post to figure out how to beat it. If you’re a marketer, figure out what works –and throw away what doesn’t.
How To Market Your Mobile Application - Smashing Magazine
http://www.smashingmagazine.com/2010/03/03/how-to-market-your-mobile-app/
App Store is a competitive environment. Against more than 140,000 apps, all screaming for attention, how do you make sure your app gets its time in the spotlight? What does it take to get good media coverage? How do you get people to talk about your app—and, ideally, how do you get them to buy it and show it to their friends?
App Store is a competitive environment. Against more than 140,000 apps, all screaming for attention, how do you make sure your app gets its time in the spotlight?
35 Great Social Media Infographics | pamorama
http://www.pamorama.net/2010/03/03/35-great-social-media-infographics/
You may have seen some of these before, but there are some new ones here.
Ten emerging Enterprise 2.0 technologies to watch | Enterprise Web 2.0 | ZDNet.com
http://blogs.zdnet.com/Hinchcliffe/?p=1224
Some interesting BPM aspects to this: #5 is "enterprise platforms gaining a social layer", which is what I've been seeing (and presenting on) happening in BPMS for a couple of years. Also, #8, "enterprise social media workflow" is an opportunity for current BPMS vendors to get into the social space, or social media vendors to get into the BPM space.
4 Elements of a Successful Business Web Presence
http://mashable.com/2010/02/10/business-web-presence/
To improve your business or personal profile, you must increase you web presence.
Most Wanted Twitter Hacks and Plugins for WordPress
http://www.wpbeginner.com/wp-tutorials/most-wanted-twitter-hacks-and-plugins-for-wordpress/
Gmail Preferred By Students, But Nothing Beats Texting - ReadWriteWeb
http://www.readwriteweb.com/archives/gmail_preferred_by_students_but_nothing_beats_texting.php
nu stiu
«Today's high-school and college students got their first email account at an average age of 13. Most students have had one of their email addresses for 8 years and have an average of about 2.4 addresses each. But if you really want to reach these students, you should forget email. Send a text message instead.»
article about how students communicate with different technologies. For quest. 4 of hzau09.
chat roulette on Vimeo
http://vimeo.com/9669721
Dude. We did this EXACT experiment last night!
a movie about chat roulette.
a movie about chat roulette. i don't know what really know what else could be said. a movie by casey neistat NaSA Entertainment 2010
7 Insanely Useful Ways to Search Twitter for Marketing : Marketing :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/marketing/article/7-insanely-useful-ways-to-search-twitter-for-marketing-john-jantsch
As a marketing tool Twitter gets much more interesting and useful when you can filter out 99% of the junk that doesn&rsquo;t apply to your objectives
Social Networking Now More Popular Than Email, Report Finds - ReadWriteWeb
http://www.readwriteweb.com/archives/social_networking_now_more_popular_than_email.php
Nielsen Online, an analytics firm that tracks time spent online at various websites, has issued a report finding that throughout 2008 social networking sites and blogs saw more time spent by users than personal email. While not shocking, the finding does mark an important point in the history of the web.
Social Networking Now More Popular Than Email, Report Finds http://bit.ly/DV8tQ (corrected link) [from http://twitter.com/AdNerds/statuses/1306994610]
Nielsen Online has issued a report finding that throughout 2008 social networking sites and blogs saw more time spent by users than personal email.
Facebooks growth in audience numbers - stats
Getting the Most Out of Twitter, No Posting Necessary - NYTimes.com
http://www.nytimes.com/2010/03/04/technology/04basics.html
"The truth is, you don’t have to post a message to get the most out of Twitter. At its best, the social medium is a perpetual, personalized news service about topics of your choosing — whether health care reform, tech news or the latest episode of “Gossip Girl” — filtered and served to you by people who care a lot about what you care a lot about. Even the most prolific users say Twitter has become more useful as a way to tap in to the discussions of the day than to broadcast their own thoughts. And once you get pulled in, you might just find you have something to say after all. Biz Stone, Twitter’s co-founder, suggests that naysayers simply log on to Twitter’s home page and search for a topic they are interested in, whether it’s their favorite sports team, the name of their company or a topic in the news. Within a minute, they understand the appeal, he said." [continues with more suggestions]
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.nytimes.com%2F2010%2F03%2F04%2Ftechnology%2F04basics.html
50 Most Powerful and Influential Men in Social Media
http://immediateinfluenceblog.com/50-most-powerful-and-influential-men-in-social-media/
50 Most Powerful and Influential Men in Social Media - Ron Hudson
Top 50 guys in social media - companion list to the top 50 women in social media
These are the men I should be listening to
P&G Gives Its Marketers a Crash Course in Social Media - Advertising Age - Digital
http://adage.com/digital/article?article_id=135196
RT @TomL Fancy Social Media experiment by Procter & Gamble - http://tinyurl.com/djmf67 [from http://twitter.com/theholodeck/statuses/1317128065]
now what?
social media PPT
BATAVIA, Ohio (AdAge.com) -- ­Procter & Gamble Co. paired 40 digital media and agency executives with 100 of its North American marketing directors in a contest to sell Tide T-shirts for charity last night as its much-awaited "Digital Hack Night" became a four-hour reality show aired largely in social media.
The Social Media Cheat Sheet
http://thenextweb.com/shareables/2010/03/07/the-social-media-cheat-sheet/
Buzzzy - A Search Engine for Buzz.
http://buzzzy.com/
Buzzzy is a search engine for Google Buzz. We believe Google Buzz a is great source of real-time information and with Buzzzy, you no longer need to be a gmail user to find out what's really buzzin'. We've added our own take on search relevancy with some added filters which we hope you'll find useful.
moteur de recherche Google Buzz
Study: Social Media Transforming Our Influences on What to Buy - Mashable
http://mashable.com/2008/10/13/social-media-influence-on-what-to-buy/
The most recent report interviewed 17,000 people in 29 countries and is called “When did we start trusting strangers.” It conclusively proves that as we thought, social media is now directly impacting the way we buy products and services. The publishing of billions of thoughts, opinions and experiences online in the form of blog posts, videos, ratings, reviews and photos is fundamentally changing the way everybody online sources opinions on products, brands and services when they buy something.
Tom Smith, Head of Consumer Futures at Universal McCann, discusses how social media is transforming our influences on what to buy.
Mashable article on Universal McCann study tracking social media use among 17,000 Internet users, September 2008.
10 Killer Resources for Social Media Entrepreneurs | Copyblogger
http://www.copyblogger.com/social-media-entrepreneurs/
Bloggers Bible
Naomi of IttyBiz is in the middle of a great series about how her blog made $176,000 so far this year through six different types of income streams. Start with the post at the bottom of the page and move to the top… great stuff.
At least half of these resources would definitely be stuff that you guys might be interested in. Whether you’re deep into social media or just getting started, there’s a resource for you in Brian’s post.
10 Gorgeous Social Media Infographics | Penn Olson
http://www.penn-olson.com/2010/01/13/10-gorgeous-social-media-infographics/
A great series of social media representations
10 Gorgeous Social Media Infographics
"Infographics make information easy to consume. Mundane Charts vs Info graphics: Although they are essentially driven by the same set of information, our eyes are more attached to the ones that give aesthetic pleasure. Below are 10 that might suit your social media taste buds."
Infographics make information easy to consume. Mundane Charts vs Info graphics: Although they are essentially driven by the same set of information, our eyes are more attached to the ones that give aesthetic pleasure. Below are 10 that might suit your social media taste buds. -
Top 100 Marketers of 2008
http://www.invesp.com/2008/top-100-marketers-of-2008.html
Who are the Top 100 most influential Internet Marketers of 2008? The list voted by thousands of internet professionals. It contains “who is who” in internet marketing.
Internet Marketers - top 100 - SEO, Link building, e commerce, etc.
Don’t Believe these 10 Social Media Myths | Design And Marketing Blog
http://digitallabz.com/blogs/don%E2%80%99t-believe-these-10-social-media-myths.html
Social Media Marketing is Easy-
The importance of establishing a strong social media presence has been discussed to exhaustion. You know that you need to be an active user on these sites because social media can produce numerous benefits for you and your brand. Of course, as the bandwagon for social media has filled up, many myths have been spread.
PolicyTool for Social Media
http://socialmedia.policytool.net/
PolicyTool is a policy generator that simplifies the process of creating guidelines that respect the rights of your employees while protecting your brand online
PolicyTool is a policy generator that has you answer a brief questionnaire and provides you with a complete Social Media Policy customized to your company.
Why Social Networks Are Good for the Kids
http://www.techcrunch.com/2009/02/24/why-social-networks-are-good-for-the-kids/
I’m not a psychologist, nor am I a parent, so let me start by saying she might be right that these sites are harmful in some cognitive way. But I think she’s wrong to assume social networking is devoid of a “cohesive narrative and long-term significance.” I can see where she’s coming from, but like a lot of people who don’t actually use these sites, she’s missing a fundamental shift from Web 1.0 chat room days to Web 2.0 social networks: Real identity.
Interesting discussion of social networking
Why social networking is good for kids
Why Executives Don’t “Get” Social Media | Minnov8: Minnesota Innovation in Internet and Web Technology
http://minnov8.com/2009/01/05/why-executives-dont-get-social-media/
Your boss, executive client or any other leader with whom you’re dealing (or perhaps even you, yourself) may not intuitively understand social media. This is not because of a lack of understanding or the technical acumen to use some internet connected device and hosted software, but more likely because they don’t feel the need to put forth the effort or energy to embrace it (or why anyone else would goof with social media, for that matter). As social media continues to accelerate as a method of connecting people to one another as well as to news, information and other snippets of value, I keep thinking about people who aren’t all that social, are not inherently “connectors,” or are folks who are simply not all that interested in connecting with other people in some virtual way. Years ago I always thought not being social was, well, being antisocial. Being one of the weirdos who smell bad and can’t be trusted around small animals or children. The guys you see leaving Blockbuster on a
Good to use when talking to the c-level about SM
Your boss, executive client or any other leader with whom you're dealing (or perhaps even you, yourself) may not intuitively understand social media. This is
Your boss, executive client or any other leader with whom you’re dealing (or perhaps even you, yourself) may not intuitively understand social media. This is not because of a lack of understanding or the technical acumen to use some internet connected device and hosted software, but more likely because you don’t feel the need to put forth the effort or energy to embrace it (or why anyone else would for that matter).
FourWhere: start discovering the world around you (by sysomos)
http://fourwhere.com/
read
FourSquare data + Google Maps interface
pretty slick
The Ultimate (Fresh) Collection Of High-Quality Free Social Media Icon Sets @ SmashingApps
http://www.smashingapps.com/2010/03/08/the-ultimate-fresh-collection-of-high-quality-free-social-media-icon-sets.html
The Ultimate (Fresh) Collection Of High-Quality Free Social Media Icon Sets
social media icons
A browsable, searchable archive of tweets | stopdesign
http://stopdesign.com/archive/2010/03/02/browsable-searchable-archive-of-tweets.html
"I know there are a few apps or scripts that create backups and much more for you. But I wanted a database and simple UI completely within my own control. One that wouldn’t go away if the developer abandoned it. So one Saturday a few weeks ago, in a little over an hour, I had my own, free, browsable, searchable tweet archive. Now I can easily browse back to my very first tweet, or search for those quotes by Paul Rand I tweeted last year. This isn’t anything entirely new. I’m just writing it up what works for me in case it helps fit some pieces together."
Tweet backup and how to use it with wordpress
Use the RSS version of Tweetbackup.com, and import it into Wordpress (via the RSS importer). Then use the Twitter Tools plugin http://wordpress.org/extend/plugins/twitter-tools/ to grab consequent tweets.
Social Media Today | The top ten Twitter statistics and analytics tools
http://www.socialmediatoday.com/SMC/165191
not checked yet but popular topic
The Internationalization of Social Media | Brian Solis
http://www.briansolis.com/2010/02/the-internationalization-of-social-media/
UK: Social Network Profiles: Access = 42.6% | Users = 15.9m Photos: Access = 38.2% | Users = 15.7m Videos: Access = 11.5% | Users = 2.4m Blogging: Access = 8.4% | Users = 5.5m Micro Blogging: Access = 5.3% | Users = 4.6m
The State of Social Media Around the World 2010
The Rise Of The Social Nervous System - Forbes.com
http://www.forbes.com/2009/03/09/internet-innovations-hive-technology-breakthroughs-innovations.html?feed=rss_technology
...communication is the foundation of society, business and government. When you scale up communications, you change the world....As ever more people get connected, we see an acceleration in the way the Internet is used to coordinate action and render services from human input. We are witnessing the rise of a social nervous system.
"the Internet is, at bottom, a communications network, and communication is the foundation of society, business and government. When you scale up communications, you change the world."
Another outcome of the social nervous system is that we see the shift away from privacy as an inalienable right to an individual responsibility. In a social nervous system there will be increasing pressure to be connected 24/7 to the hive mind that is Facebook, Twitter and so on. Those who do not connect, share and collaborate will have a hard time in business and in social life. Older generations expect that digital natives will one day wish to erase all their indiscreet photos online. But I don't believe this nonstop exposure will go away as the digital natives mature. Our lives are increasingly being logged on the Internet. It is part of the trade. Given the complexity and precarious position of the modern world, getting people to genuinely reach out and touch their neighbors is a good thing but it will come at the price of reshaping our identities as part of a larger, interconnected whole.
Older generations expect that digital natives will one day wish to erase all their indiscreet photos online. But I don't believe this nonstop exposure will go away as the digital natives mature. Our lives are increasingly being logged on the Internet. It is part of the trade. Given the complexity and precarious position of the modern world, getting people to genuinely reach out and touch their neighbors is a good thing but it will come at the price of reshaping our identities as part of a larger, interconnected whole.
Tarpipe: Simplify Your Social Media Workflow - ReadWriteWeb
http://www.readwriteweb.com/archives/tarpipe_social_media_workflow.php
Keeping all your social media sites updated can feel like a lot of work sometimes. Services like Pixelpipe or Ping.fm allow you to quickly post messages or media files to various services from one central location, but sometimes you need a more flexible and granular approach. This is where Tarpipe, a Portuguese startup, comes in. Tarpipe allows you to develop complex workflows for publishing content to multiple social media sites through an intuitive, Yahoo Pipes-like interface.
Tarpipe allows you to develop complex workflows for publishing content to multiple social media sites through an intuitive, Yahoo Pipes-like interface.
Keeping all your social media sites updated can feel like a lot of work sometimes. Services like Pixelpipe or Ping.fm allow you to quickly post messages or media ...
10 Tips For Managing Twitter As Your Usage Increases | Blog of Mr. Tweet
http://blog.mrtweet.net/10-tips-for-managing-twitter-as-your-usage-increases
Twitter
How to win Twitter followers and influence people - Ars Technica
http://arstechnica.com/web/guides/2009/03/how-to-win-twitter-followers-and-influence-people.ars
People often ask, "How do I gain more Twitter followers?" Ars offers six Twitter etiquette tips to help you gain those followers without having resorting to dirty tactics or annoying habits.
FriendFeed Is In Danger Of Becoming The Coolest App No One Uses
http://www.techcrunch.com/2009/04/06/friendfeed-is-in-danger-of-becoming-the-coolest-app-no-one-uses/
Reading: Friendfeed is in danger of becoming the coolest app that no one uses http://tinyurl.com/de3ao9 [from http://twitter.com/ErikNYC/statuses/1471115840]
http://tinyurl.com/de3ao9 [from http://twitter.com/doktordab/statuses/1472301884]
RT @TechCrunch: FriendFeed Is In Danger Of Becoming The Coolest App No One Uses http://tr.im/imfp [from http://twitter.com/peterto/statuses/1467550396]
FriendFeed is in danger of becoming the coolest application that no one uses.
e fact is that FriendFeed may just be too complicated for the average user to quickly understand.
FriendFeed Is In Danger Of Becoming The Coolest App No One Uses http://ff.im/-1Y9U2 [from http://twitter.com/web2sil/statuses/1468873461]
Growth at Twitter, FriendFeed’s primary competitor, continues unchecked. According to Comscore the site is growing at approximately 33% a month and attracted just under 10 million unique worldwide visitors in February. It had just 1.2 million in February 2008. More importantly, every time I turn on the news, it seems the talking heads are pushing their Twitter account as their online identity. That kind of mainstream attention is driving users by the boatload. Meanwhile, competitor FriendFeed, despite a continuous stream of innovative new features, is languishing. It has just 637,000 monthly uniques according to Comscore, or about 6.4% of Twitter’s flow.
The DigiActive Guide to Twitter for Activism | DigiActive.org
http://www.digiactive.org/2009/04/13/twitter_guide/
Using Twitter for activism
20-page downloadable activist's intro
Guía para hacer activismo en Twitter. Documento en iglés en formato PDF.
8 Twitter Networking Tips: From Online to In-the-Flesh
http://www.twitip.com/twitter-networking-tips/
Whether it's getting instant responses or meeting people in real life via tweetup, some Twitter tips are not to be forgotten.
http://bit.ly/331kzj 8 Twitter Networking Tips: From Online to In-the-Flesh [from http://twitter.com/sahana2802/statuses/1249450959]
How Facebook, MySpace and YouTube Killed eBay
http://www.techcrunch.com/2009/05/23/how-facebook-myspace-and-youtube-killed-ebay/
I confess, I'd never even thought of declining entertainment factor as a reason for eBay's slow decline (and possible upcoming demise), but it makes a crapload of sense: while I went there occasionally for deals, most people I know eagerly shared hi-larious links for fun. Pays to know what business you're really in. (via @volckmann)
Artcile techcrunch
The author is writing about how eBay lost it's "pole position" due to the Markeplace developement on facebook.
This is a guest post by Keith Rabois, vice president of strategy and business development for Slide, the social entertainment company. Prior to Slide, Keith was a VP at LinkedIn and an EVP at PayPal in charge of among other things, competitive strategy vis-à-vis eBay. He also worked at eBay for three weeks following its acquisition of PayPal. Keith currently serves on the Board of Directors of Yelp, Vendio, Xoom and FanIQ.
Nice insights into eBay culture
Forget Facebook: 50 Social Sites for the Serious Student and Job Seeker - Career Overview
http://www.careeroverview.com/blog/2008/forget-facebook_50-social-sites-for-the-serious-student-and-job-seeker/
Forget Facebook: 50 Social Sites for the Serious Student and Job Seeker
This Machine Eats Tweets: The System Behind @Comcast and Others - ReadWriteWeb
http://www.readwriteweb.com/archives/this_machine_eats_tweets_the_system_behind_comcast.php
notes on how brands are using twitter analytics and CRM to manage cust service. Mentions Radian6 and WebTrends. Dell VP of Community has a 45 person team
use.. or misuse of social marketing
It turns out though, that far more than that was happening behind the scenes. An extensive machinery of tracking, delegation and analysis stood between Bill and my little Twe
Radian6 system and others - how social media monitoring works at large companies (with one screenshot of radian6)
The Five P's of Social Media--Where Do You Start? | The Ten Commandments Of Social Media | Fast Company
http://www.fastcompany.com/blog/lon-safko/ten-commandments-social-media/five-p-s-social-media-where-do-you-start?partner=homepage_newsletter
Everyone asks me, "Now that I'm getting a better idea of what social media is, How do I actually apply it? Where do I start?" Start with these, The Five P's of Social Media. The Five P's are
Everyone asks me, "Now that I'm getting a better idea of what social media is, How do I actually apply it? Where do I start?" Start with these, The Five P's of Social Media. The Five P's are; Profiles, Propagate, Produce, Participate, and Progress.
Facebook's Thiel Explains Failed Twitter Takeover - BusinessWeek
http://www.businessweek.com/technology/content/mar2009/tc2009031_743025.htm
Failed Twitter Takeover http://tinyurl.com/dn67kt [from http://twitter.com/ironpark/statuses/1268439427]
The social network intends to grow during the downturn, but Facebook's imprecise and illiquid stock valuation limited its appeal to Twitter.
The social network intends to grow during the downturn, but Facebook's imprecise and illiquid stock valuation limited its appeal to Twitter
Twitter: Building Businesses Tweet by Tweet - BusinessWeek
http://www.businessweek.com/magazine/content/09_64/s0904046702617.htm?chan=rss_topEmailedStories_ssi_5
Quittner, Jeremy. Twitter: Building Businesses Tweet by Tweet. BusinessWeek (April 3, 2009).
RT @c_blazquez: RT @tewfiq Twitter: Building Businesses Tweet by Tweet - BusinessWeek http://tinyurl.com/da7s4j [from http://twitter.com/hvaudaux/statuses/1456646432]
Entrepreneurs are finding the fast-rising microblogging site to be a useful tool for reaching out to customers.
fr. Business Week - Twitter: Building Businesses Tweet by Tweet - http://is.gd/qHUY [from http://twitter.com/randymatheson/statuses/1451834389]
While this exchange may seem a bit cryptic, Savage is one of a growing number of business owners to whom it makes an awful lot of sense. Savage frequently trolls Twitter looking for sales leads for his five-person, $1 million company, which makes software that facilitates video sharing through a private network.
What Twitter Looks Like For Twitter Employees (SCREENSHOTS)
http://www.businessinsider.com/what-twitter-looks-like-for-twitter-employees-screenshots-2009-4
example backend for twitter with Britney Spears info
It don't need to be pretty (though that helps), but it does need to work.
Francophone geek site Nowhere Else says hackers sent them screenshots from the site Twitter employees use to manage the microblogging service, admin.twitter.com.
...hackers sent them screenshots from the site Twitter employees use to manage the microblogging service, admin.twitter.com... [It's amazing to see all of the back-end stuff necessary to run something so "simple" as Twitter.]
Social Media Leads the Future of Technology — HBS Working Knowledge
http://hbswk.hbs.edu/item/6079.html
Without a doubt we are in the middle of a game change....finding simplicity in the massive complex, finding personal utility in the aggregation of information.
A dashboard concept is very important as the key to innovation, said Decker. "Increasingly, companies will find ways to leverage whatever social networks you're in, find ways to service those in ways easy for you to access, and try to go for more simplicity," she said. "Simplicity is the single thing people really want. It's going to get faster in terms of technology. There's going to be more opportunities and interconnections. "But fundamentally, removing the complexity and adding simplicity so you can easily access in an open way everything you want, and leverage a lot of social connections rather than going to multiple ones, is how the user experience will evolve.
Internet-connected televisions, social media, and the power of simplicity were all cited as launch pads for future innovation in technology
Harvard
"Increasingly, companies will find ways to leverage whatever social networks you're in, find ways to service those in ways easy for you to access, and try to go for more simplicity," she said. "Simplicity is the single thing people really want. It's going to get faster in terms of technology. There's going to be more opportunities and interconnections. But fundamentally, removing the complexity and adding simplicity so you can easily access in an open way everything you want, and leverage a lot of social connections rather than going to multiple ones, is how the user experience will evolve."
The 11 Commandments of Corporate Tweeting | The Big Money
http://www.thebigmoney.com/blogs/c-tweet/2010/03/05/11-commandments-corporate-tweeting
# We can articulate the company vision in 140 characters or less # We are willing to give credit to cool, innovative, or thought-provoking ideas # We are willing to challenge a potentially destructive position . # We are willing to listen to and engage with others # We will not get carried away # We will dedicate time each week to reading what others have to say and promise to retweet # We will never include in a press release, speech, or annual report # We actually have something meaningful to say. # If we don't have something to say, we'll find the person in the organization # If we cannot live up to these commandments we will reflect on whether corporate marketing is the right role for us. # We will use our Twitter channel not just to bump out cheery news, but to keep customers informed in the event of bad news.
From The Big Money
Last week, the Department of Defense issued its social-media policy, an admirably permissive guide for military personnel governing their use of Facebook, Twitter, blogs, Flickr, and YouTube. The upshot? It's all good, the Pentagon says.
"Making Sense of Privacy and Publicity"
http://www.danah.org/papers/talks/2010/SXSW2010.html
dannah boyd keynote notes from sxsw2010 via monstro
Twitter Blog: @anywhere
http://blog.twitter.com/2010/03/anywhere.html
Our open technology platform is well known and Twitter APIs are already widely implemented but this is a different approach because we’ve created something incredibly simple. Rather than implementing APIs, site owners need only drop in a few lines of javascript.
Worth keeping an eye on
Embeded Twitter....what else is this?
RT @anywhere: Announcing our @ platform! http://blog.twitter.com/2010/03/anywhere.html #sxsw
Twitter @anywhere : http://tinyurl.com/ydzc82t #fb
A CMO's Guide To The Social Media Landscape | CMO.com
http://www.cmo.com/social-media/cmos-guide-social-media-landscape
Social media marketing is expected to dominate this year -- but the growing list of online social media sites makes choosing the right route complicated. From Facebook to YouTube to Digg and beyond, which media outlets will net the most bang for the buck in terms of customer communication, brand exposure, traffic, and search engine optimization (SEO)? Includes a downloadable PDF version of a chart on leveraging social media options
INPROMO Social Media Planner
http://www.socialmediaplanner.de/
By http://bit.ly/Tweets2Delicious
9 Killer Tips for Location-Based Marketing
http://mashable.com/2010/03/15/location-based-marketing/
Importante Local
Social networking has finally become something valuable for brick-and-mortar businesses. Smartphones and location-based social networks allow users to interact, share, meet up, and recommend places based on their physical coordinates. This real-world connection to social media can mean more foot traffic and profits for business owners.
5 Emerging Social Media Sites to Watch in 2010 | Social Media Examiner
http://www.socialmediaexaminer.com/5-emerging-social-media-sites-to-watch-in-2010/
Sosiaalisen median uusia sovelluksia, opas sosiaalisen median viidakossa
5 Emerging Social Media Sites to Watch in 2010 | Social Media Examiner - http://www.socialmediaexaminer.com/5-emerging-social-media-sites-to-watch-in-2010/
Just as entrepreneurs increasingly becoming a new handle upon Myspace, Twitter, along with Facebook, the latest group of social networking sites are set to generate the sprinkle really.
6 Powerful LinkedIn Marketing Tips for Small Businesses | Social Media Examiner
http://www.socialmediaexaminer.com/6-powerful-linkedin-marketing-tips-for-small-businesses/
how can we use linked in to help us connect to people in our industry
16 Facebook Applications to Boost Popularity of Facebook Fan Page | Social @ Blogging Tracker
http://www.wchingya.com/2010/03/facebook-applications-fan-page-popularity.html
16 Facebook Applications to Boost Popularity of Facebook Fan Page http://bit.ly/ajj7jy #facebook
Do you know there are over 20 million people join as fans of Facebook Fan Pages daily? Forget about restricting Facebook as a private network. If you can get 5% of those people to land and join your fan page, the impact will be significant. Time to boost popularity of your fan page with the right Facebook applications. I setup a fan page for Social @ Blogging Tracker 5 months ago. Since then I witnessed the wonders it did to my blog traffic, proven it’s one heck of a networking site to promote our blogs and online presence. If a Ms. Nobody like me can gain some from it, you definitely can too!
Foursquare Introduces New Tools for Businesses - Bits Blog - NYTimes.com
http://bits.blogs.nytimes.com/2010/03/09/foursquare-introduces-new-tools-for-businesses/
Foursquare, a location-based facebook and myspace, intends to disperse a free of charge analytics application and dash panel inside the forthcoming days that will allow business people entry to an array of information and also figures regarding guests thus to their organizations.
Foursquare, a location-based myspace and facebook, intends to disperse a free stats instrument along with dash in the forthcoming weeks that could give companies usage of an array of info along with statistics about site visitors thus to their shops.
Foursquare, a location-based facebook and myspace, plans to deliver a free analytics tool and also dash panel in the arriving months that will give business owners access to an array of info as well as data regarding guests for their institutions.
Foursquare, a location-based social network, intends to deliver a free analytics device and also dash within the forthcoming days that could offer companies access to a range of information and statistics regarding site visitors recommended to their establishments.
Foursquare, a location-based myspace or facebook, plans to disperse a totally free statistics application and also instrument cluster in the forthcoming several weeks which will provide business people access to a variety of data as well as data about website visitors thus to their shops.
Foursquare, a location-based social network, intends to distribute a free stats tool and also dash inside the forthcoming several weeks that may offer business people entry to a range of information and data concerning site visitors thus to their institutions.
Foursquare, a location-based myspace or facebook, plans to send out a no cost stats device and dashboard inside arriving days which will offer business owners use of a variety of details along with statistics concerning site visitors to their establishments.
8 Easy Twitter Monitoring Ideas | Social Media Examiner
http://www.socialmediaexaminer.com/8-easy-twitter-monitoring-ideas/
Social Media Examiner / 08.03.10
4 Ways To Monitor Your Facebook Page Traffic
http://www.allfacebook.com/2010/03/facebook-page-traffic/
Facebook Insights, Google Analytics, Webtrends, and CoreMetrics
BBC News - The top 100 sites on the internet
http://news.bbc.co.uk/1/hi/technology/8562801.stm
Which are the biggest sites on the internet? Explore this interactive graphic to find out.
CaseStudiesOnline.com
http://www.casestudiesonline.com/
Gigantische selectie aan internationale case studies.
The Truth About the Average Twitter User [STATS]
http://mashable.com/2010/03/10/twitter-follow-stats/
Barracuda Labs also analyzed Twitter’s growth over time, and the numbers are consistent with previous reports that show while Twitter grew like wildfire in early 2009, it has dramatically slowed down in recent months. Going back further to early 2008, the report estimates that the microblogging tool grew by just 0.31%. However, with the quick rise of media coverage and the influx of celebrities such as Oprah and Shaq, Twitter use grew by 20% in April 2009 before dropping off to 0.34% growth in December 2009.
RT @mashable The Truth About the Average Twitter User [STATS] http://bit.ly/ahm9gi
A full 79% of users had less than 10 tweets in June 2009, but that number dropped to 73% by December. Eighty percent of users had less than 10 followers in June 2009, but that percentage dropped to 74% by December.
The latest research coming from protection organization Barracuda Labradors provides a few exciting skills directly into your your Twitterverse.
GAME ON: Top 5 Social Networks for Gamers
http://mashable.com/2009/08/05/gamer-social-networks/
Carsten
rede-social social-network gammers
GAME ON: Top 5 Social Networks for Gamers
As per Mashable. Social networks that appeal to gamers.
Five great social networking destinations for gamers to hang out online.
Building Community Sites with WordPress: 15 Plugins to Get Started - Noupe
http://www.noupe.com/wordpress/building-community-sites-with-wordpress-15-plugins-to-get-started.html
The good news is that there are plenty of great plugins out there that can help you get your visitors more involved in your blog. Some are simple: they let your users submit content they think is useful, or make it easier to have a real discussion in comments. Others are more complex, on par with full-featured social networks like Facebook. All of them can help you create a community surrounding your blog and your content.
What Social Media Users Want [STATS]
http://mashable.com/2010/03/18/social-media-sites-data/
Twitterers mostly consume news, MySpace users want games and entertainment, Facebookers are into both news and community and Digg's audience has a mixed bag of interests.
What Social Media Users Want [STATS] http://goo.gl/5b2L
How PR Pros Are Using Social Media for Real Results
http://mashable.com/2010/03/16/public-relations-social-media-results/
Co jeszcze zrobić w Polsce
PR professionals use social media every single day to get the word out about clients, to communicate with customers and to respond to questions or problems. Twitter, Facebook, YouTube and other social sites have quickly become important tools in a PR professional’s overall toolkit.
Obama Raised Half a Billion Online | 44 | washingtonpost.com
http://voices.washingtonpost.com/the-trail/2008/11/20/obama_raised_half_a_billion_on.html
all the figures behind obama's social networks and their achievements
Article on Obama's strategy for raising money via online, tms, email, etc.
Is Twitter Killing RSS? | Venture Chronicles
http://jeffnolan.com/wp/2009/04/01/is-twitter-killing-rss/
Twitter is killing RSS. Twitter gets people through to the website and can get conversions and will be trackable via analytics. RSS is not!
twitter and rss
polling sucks
via Popego.com
reading "Is Twitter killing RSS?" http://jeffnolan.com/wp/2009/04/01/is-twitter-killing-rss/ [from http://twitter.com/PaulDJohnston/statuses/1439921486]
Why Twitter is underhyped and is probably worth five to 10 billion dollars - scobleizer's posterous
http://scobleizer.posterous.com/why-twitter-is-underhyped-and-is-probably-wor
Chris Brogan's Trust Agents or Shel Israel's Twitterville.
...saying that Twitter is winning. Is winning big. Bigger than any of the tech blogs have admitted to yet. My new price for Twitter? $5 billion.
Trust Agents
Robert Scoble/Scobleizer, Aug. 30, 2009.
this might be the most important blog post on the internet right now.
4 Easy Ways to Engage Your Facebook Fans
http://mashable.com/2010/03/19/facebook-fan-engagement/
How to use Twitter for Social Learning - Social Media In Learning
http://janeknight.typepad.com/socialmedia/2010/03/how-to-use-twitter-for-social-learning.html
How to use Twitter for Social Learning http://bit.ly/cg8e1G
I had a number of requests to separate out my Guide to 140 Learning into how to use the different tools (Twitter, Facebook and Google Buzz), so my How to use Twitter for Social Learning is now available HERE at the C4LPT website. . However, I have reproduced the contents list below. About this Guide GETTING STARTED Getting started with Twitter Accessing and using Twitter THE BASICS Building Community Communicating with others Sharing links and resources Keeping up to date Problem solving Serendipitous learning Presentations, Events, Classes & Training Using the backchannel at an event Incorporating the backchannel in a...
CMO Council: Marketers Should Be in Charge of Social Media - Advertising Age - CMO Strategy
http://adage.com/cmostrategy/article?article_id=134085
From Jenna A: Below is a great article about how the marketing departments and CMOs should own the word of mouth marketing and social media space within their company, through a survey to some of the world's top companies (i.e. J&J, P&G, etc.). The article also discusses that many of these same companies both do not understand how either of these tactics (WOM and social media) affect their brands nor the best way to track what's being said about them. Through this article, we learn that we need to help our clients better understand what we do everyday with WOM and social media and how it can and will help them. Also, we can see that our clients will be monitoring these tactics much more closely as they continue to grow, allowing us to develop better metrics, tracking methods and impressions calculations to provide the best possible programs for their needs.
One problem for marketing executives is that they're not clearly in charge now of managing the customer experience, customer loyalty or social media today, given that public-relations, sales, consumer-affairs and research-and-development departments all have a stake in those areas now.
Who in corporate America owns the consumer relationship, the customer experience, word-of-mouth or social media? The answer appears to be nobody.
"The survey of 400 executives found that 56% said their companies have no programs to track or propagate positive word-of-mouth."
Survey by the CMO Council of 400 executives. "Survey said that 56% of respondents said that their companies have no programs to track or propagate positive word-of-mouth; 59% don't compensate any employees based on improvements in customer loyalty or satisfaction; and only 30% rated their companies highly in their ability to handle or resolve customer complaints. " "Despite all the hype about social media, only 16% of respondents said their companies have any routine system in place for monitoring what people are saying about them or their brands online."
Looks at what P&G is doing to track WOM
Best Buy's "Enterprise Twitter" - ReadWriteWeb
http://www.readwriteweb.com/archives/best_buy_enterprise_twitter.php
IBM&#8217;s got BlueTwit. Oracle&#8217;s testing OraTweets. SAP&#8217;s experiments include ESME, SAP Talk (laconi.ca), ShoutIt and apparently others. Yammer has an ad-hoc base at thousands of companies. But so ...
yammer
Internal microblogging/sharing at Best Buy.
5 Essential Apps for Your Business’s Facebook Fan Page : Technology :: American Express OPEN Forum
http://www.openforum.com/idea-hub/topics/technology/article/5-essential-apps-for-your-businesss-facebook-fan-page-matt-silverman
The Current State of Twitter [INFOGRAPHIC]
http://mashable.com/2010/03/18/twitter-infographic/
RT @Chegoyo: RT @pciudadano: El estado actual de Twitter RT @BBCCollege: [INFOGRAPHIC] http://bit.ly/aJAQZu
The following graphic takes a look at Twitter’s path to 10 billion tweets, what we have learned about its users and what they’ve been talking about along the way.
11 Essential Resources You May Have Missed
http://mashable.com/2010/03/20/social-media-resources-recap/
Catch up on the resources of the past week with these 11 post you may have missed. Topics include how-tos, app lists, and business guides.
10 Essential Social Media Tips for B2B Marketers
http://mashable.com/2010/03/18/b2b-social-media-tips/
10 Essential Social Media Tips for B2B Marketers
Facebook and Twitter Making a Major Impact on Purchase Decisions [STATS]
http://mashable.com/2010/03/16/facebook-twitter-purchase-decisions/
Of course, those findings might be a bit overstated — many people actively seek out the brands they’re already fans of and follow or fan them on Twitter and Facebook
Social Fans More Likely to Buy - eMarketer
http://www.emarketer.com/Article.aspx?R=1007568
Statistics in early 2010
Great article with stats on why Internet users become Fans/Followers & what that relationship results in in terms of sales.
Social media marketers looking for an indication that their efforts are helping the bottom line will be encouraged by findings from Chadwick Martin Bailey and iModerate that social friends and followe
Social media marketers looking for an indication that their efforts are helping the bottom line will be encouraged by findings from Chadwick Martin Bailey and iModerate that social friends and followers feel more inclined to purchase from the brands they are fans of.
How Twitter and Facebook Make Us More Productive | Magazine
http://www.wired.com/magazine/2010/02/st_essay_distraction/
Brendan Koerner argues that research shows that social media breaks actually boost the creativity and productivity of innovation-focused workers. He writes: "Twitter and Facebook give knowledge workers the chance to turn downtime into a game where creativity and insight are rewarded, if only with digital pats on the back."
RT @tcar Here's a great article to give your boss when they catch you slacking off on Twitter: http://bit.ly/amZ8qu
Contrary to recent research about social networks and efficiency, taking a break from work to read that tweet about Lady Gaga's lingerie might actually stoke creativity and enhance problem-solving skills.
Article discussing the value of "down time" in creativity, and extending the idea to Twitter, Facebook, etc.
10 Essential Design Tools for Social Media Pros
http://mashable.com/2010/03/23/social-media-design-tools/
cooll suite! join all asd ad asd
dlvr.it : deliver your content to the social web.
http://dlvr.it/
sync rss to publish twitter, facebook and more.
Use for blog to social network aggregation
Outil de (re)publication automatique de flux RSS sur Twitter, Facebook et LinkedIn
Service that takes an RSS feed URL and delivers updates to social media aggregators such as FB, Twitter, LinkedIn, etc.
The 7 Deadly Sins of Social Media
http://www.capturetheconversation.com/read/the-7-deadly-sins-of-social-media
How to Add Google Analytics to Your Facebook Fan Page | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-add-google-analytics-to-your-facebook-fan-page
11 Ways to Use Twitter to Help Your Site Go Viral
http://www.twitip.com/11-ways-to-use-twitter-to-help-your-site-go-viral/
DATOS TWITTER
Social networking and blogs now more popular than email, says Nielsen | Technology | guardian.co.uk
http://www.guardian.co.uk/technology/blog/2009/mar/09/nielsen-social-networks
RT @JesseNewhart: Social networking and blogs now more popular than email, says Nielsen: http://bit.ly/aWDI5 [from http://twitter.com/MandyBee/statuses/1303396335]
10 Steps To Create The Ultimate Facebook Fan Page for Your Brand
http://thenextweb.com/socialmedia/2010/03/24/10-steps-create-facebook-fan-page-brand/
Brands today have the incredible opportunity of interacting with consumers on the #1 social network in the world – Facebook – and creating relationships with them that are long lasting, personal and relevant.
The Social Media Bubble - Umair Haque - Harvard Business Review
http://blogs.hbr.org/haque/2010/03/the_social_media_bubble.html
What are the wages of relationship inflation? Three cancers eating away at the vitality of today's web. First, attention isn't allocated efficiently; people discover less what they value than what everyone else likes, right this second. Second, people invest in low-quality content. Farmville ain't exactly Casablanca. Third, and most damaging, is the ongoing weakening of the Internet as a force for good. Not only is Farmville not Casablanca, it's not Kiva either. One of the seminal examples of the promise of social media, Kiva allocates micro-credit more meaningfully. By contrast, Farmville is largely socially useless. It doesn't make kids tangibly better off; it just makes advertisers better off.
The Social Media Bubble http://j.mp/apBH1F
Reid Hoffman Tells Charlie Rose: “Every Individual Is Now An Entrepreneur.”
http://www.techcrunch.com/2009/03/05/read-hoffman-tells-charlie-rose-every-individual-is-now-an-entrepreneur/
interview with linked founding ceo
Full text transcript plus link to video.
RT @jonathanfields: LinkedIn founder says, "every individual is now an entrepreneur, whether they recognize it or not" http://bit.ly/i3MKd [from http://twitter.com/r1tz/statuses/1305251212]
Reid Hoffman is an entrepreneur’s entrepreneur. He worked at Paypal, founded LinkedIn, and invested in dozens more. Last night, he appeared on Charlie Rose (full interview embedded above, full transcript below), where he talks about the rise of social networking in general, and LinkedIn’s success in particular (it is adding one million professionals every 17 days and is emerging as a “low cost provider of really good hiring services”).
17 Killer Mashups for Taking Control of Your Government
http://mashable.com/2008/11/13/government-mashups/
Julkishallinnon mashupeja.
My 50 Most Linked To Posts | chrisbrogan.com
http://www.chrisbrogan.com/my-50-most-linked-to-posts/
I was just looking at something on Yahoo! Site Explorer and realized that I could pluck from it the 50 most linked to posts on my site without a lot of heavy
Chris Brogan's best blog posts...really good and helpful articles
6 Reasons You Shouldn’t Brand Yourself as a Social Media Expert | Personal Branding Blog - Dan Schawbel
http://personalbrandingblog.com/6-reasons-you-shouldnt-brand-yourself-as-a-social-media-expert/
If youre currently branding yourself as a social media expert, this post is mandatory reading for you. I, for one, am branded as a social media expert at EMC corporation, but thats not exactly how I want the world to see me. Whenever someone has a question about social media or requests some strategic guidance, my name comes into their minds first because its my job title, but not my personal brand. Were living in a world where everyone is starting to learn best practices in social media, whether youre in school or youre in the workforce. In the US, social networking is up 83% from a year ago.
If you’re currently branding yourself as a “social media expert,” this post is mandatory reading for you. I, for one, am branded as a “social media expert” at EMC corporation, but that’s not exactly how I want the world to see me. Whenever someone has a question about social media or requests some strategic guidance, my name comes into their minds first because it’s my job title, but not my personal brand. We’re living in a world where everyone is starting to learn best practices in social media, whether you’re in school or you’re in the workforce. In the US, social networking is up 83% from a year ago.
τι πρεπει να προσεξεις ασχολουμενος επαγγελματικα με τα social media ***
If you’re currently branding yourself as a “social media expert,” this post is mandatory reading for you. I, for one, am branded as a “social media expert” at EMC corporation, but that’s not exactly how I want the world to see me.
Your Facebook Profile Makes Marketers’ Dreams Come True | Epicenter
http://www.wired.com/epicenter/2009/04/your-facebook-profile-makes-marketers-dreams-come-true/
Your Facebook Profile Makes Marketers’ Dreams Come True
by Eliot Van Buskirk // Generally I stay away from Wired, which often has published technological fantasies and hype that have been downright silly -- and very misleading
Your Facebook Profile Makes Marketers’ Dreams Come True http://bit.ly/4rs9Z [from http://twitter.com/AdNerds/statuses/1659055245]
Don’t Let Your Baby Die - How to use Social Capital to Market Your Web App | Think Vitamin
http://thinkvitamin.com/business/how-to-use-social-capital-to-market-your-web-app/
Conversation and Empowerment, No one cares about your company. They’re into their journey. .....the most powerful way to do marketing in this day and age is to build ’social capital’. It’s a lot like Karma: do good and help others and it will come back to you.
Applying “A Pattern Language” To Online Community Design - Smashing Magazine
http://www.smashingmagazine.com/2010/03/18/applying-a-pattern-language-to-online-community-design/
Key Elements to Website Design
Report Says Twitter Would Take 36 Years to Catch Facebook - If Facebook Stopped Growing Today - ReadWriteWeb
http://www.readwriteweb.com/archives/facebook_kicking_twitters_ass.php
Marketing firm HubSpot will publish a report tomorrow on the state of Twitter at the end of 2008, based on user data the company harvested from its controversial ...
from HubSpot. / / 페이스북은 트위더보다 30배크고, 30배 빠르게 성장하고 있다. 하루 가입자만 최대 1만명. 굉장하다.
How to Build Engaging One-of-Kind Facebook Fan Pages
http://techcrunch.com/2010/03/28/how-to-build-engaging-one-of-kind-facebook-fan-pages/
How to build engaging Facebook fan pages
Techcrunch article on how to personalize your facebook fan pages
Just What is Social Media, Exactly?
http://mashable.com/2008/11/18/social-media-defined/
Mashable site used for uni: Social media are platforms for interaction and relationships, not content and ads
maybe I should know this, but I wanted a touch up- and even though it's bias because it's not "formally" written, I think it's helpful.
"What is social media, and is social media actually media in the traditional sense of the word?"
5 Essential Apps for Your Business's Facebook Fan Page
http://mashable.com/2010/03/28/facebook-business-apps/
to use and apply to fb giunti os
http://allamerican.yrals.com/size-no-bar-spray-on-snug-fit-condom-for-all-sizes/?um=79
15 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/03/27/social-media-resources-recap-2/
We've rounded up the week's essential social media reading into a one-stop-shop for the guides, lists, interviews, and how-tos you may have missed.
We have likely found a few of the week’s essential sources, nevertheless there’s usually which possibility you have missed something which can alter the advertising and marketing or perhaps company strategy.
Twitter, As We Knew It, Is Dead
http://howtogetfocused.com/chapters/twitter-is-dead/
I think it’s time that we again ask ourselves the question we’ve always been asking, what is Twitter? Or more, what has Twitter become? Just like the web, twitter has undergone a profound transition.
10 Essential Rules for Brands in Social Media - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=142907
Our process was to query data from hundreds of our brand clients to see what testable truths emerged -- and here's what we found: 10 rules that hold up across category and time.
social media great reference for measuring success
* Haven't read yet...
10 rules that hold up across category and time.
* Tip #1: Learn how to monitor your brand * Tip #2: Learn from your brand community * Tip #3: Have a game plan * Tip #4: Promote, promote, promote * Tip #5: Allow open, yet governed access for your employees
The Creation of Twitter Best Practices: Round 1
http://blog.ogilvypr.com/?p=426
eye on ompr
do's and don't's for Twitter
Do's and Don'ts of Using Twitter
Do’s and don’t’s of Twittering.
does and donts
40 of the Most Useful Social Media and PR Blog Posts of Q1, 2010 (Jan - Mar)
http://socialmediatoday.com/SMC/184721
Compiled by Adam Vincenzini  Late last year, I published my picks for the 99 most useful social media posts of 2009, a collection which was received really well. This year, I've been publishing 1
compilation of blog posts about social media.
Digital Ethnography » Blog Archive » Participatory Media Literacy: Why it matters
http://mediatedcultures.net/ksudigg/?p=192
Media literacy, Michael Wesch
Dr Michael Wesch at Kansas State University (history of 2.0)
"If print culture shaped the environment in which the Enlightenment blossomed and set the scene for the Industrial Revolution, participatory media might similarly shape the cognitive and social environments in which twenty first century life will take place (a shift in the way our culture operates)."
so, digital literacy is a literacy of using text (incl. visuals) for creating and nurturing dynamic fields and chain reactions of participation "Ultimately, participatory media literacy is as much about a literacy of *participation* as it is a literacy of media.
10 Social Media Monitoring / Analytics tools for Measuring Social Media
http://www.dailybloggr.com/2010/03/social-media-monitoring-analytics-tools/
Social Media ROI ? That's a weird term to many of us, right ? Many think that there is no ROI to Social Media, and while this topic is up for debate, I'm saying
social media analytics tools
nirosha
A Makeover for Your Google Results - WSJ.com
http://online.wsj.com/article/SB123379331364449967.html
m. Google rates Web sites, in part, by how many lin
For years, I winced at what popped up when I Googled my name. The top result of a search on "Julia Angwin" was an article I wrote for The Wall Street Journal in 2005 after I. Lewis "Scooter" Libby was indicted for making false statements, perjuring himself and obstructing justice by lying about how and when he learned the identity of CIA operative Valerie Plame. I hated seeing the story at the top of the list for a number of reasons: It was not a topic I normally wrote about; it had an underwhelming headline, "Novak's Role is Still Largely Unknown"; and -- most horrifyingly -- the story contained an error and had a correction appended to it. Mysteriously, this article had become my hallmark online, showing up in my top-five search results for years.
BUZZ NEWSROOM | get the buzz and the latest headline news
http://buzznewsroom.com/
Matrix: Evolution of Social Media Integration and Corporate Websites « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/03/28/matrix-evolution-of-integration-of-social-media-and-corporate-websites/
Many Brands That Adopt Social Are 'Throwing Away' Hard Earned Traffic Many brands are jumping on the social media bandwagon, without giving proper thought about the impacts to their marketing effort.  In particular, many brands are putting 'social
Brands that arbitrarily adopt social tools may be unknowingly undermining their own efforts. Instead, first understand the full ramifications as you integrate social with your corporate website
al login systems that allow users to stay on site
Many brands are jumping on the social media bandwagon, without giving proper thought about the impacts to their marketing effort. In particular, many brands are putting ’social chicklets’ on their homepage to “Follow us on Twitter” or “Friend us on Facebook” without considering the ramifications.
Stop Throwing Traffic Away! *Matrix* Evolution of Social Media Integration and Corporate Websites http://bit.ly/bc8Udc – Jeremiah Owyang (jowyang) http://twitter.com/jowyang/statuses/11200294735
The 6 Levels of Engagement in Online Conversations | Lateral Action
http://lateralaction.com/articles/engagement-conversations/
When you are engaging with your network (online or offline) who you are AND the nature and level of conversations you have will influence your level of your engagement with the other person.
Activity is not productivity - we all know that. But why do we keep engaging in activities that are not productive? One answer: Simply because it is easy to engage in activities that are not productive. This is true especially when it comes to activities that are geared towards building engagement with the other person. Sometimes, it is easy to think you are engaged when you are not even on the other person's radar. Here is the basic rule: When you are engaging with your network (online or offline) who you are AND the nature and level of conversations you have will influence your level of your engagement with the other person. The diagram above shows ONE framework that explains this relationship. As you can see, the need for creativity goes up significantly when you need higher levels of engagement Here are the levels: A. Mindless Chatter: This is basically saying whatever comes to your mind and sometimes you might get a reply (the other person may also be bored, right?) and you might
Micro Persuasion: The End of the Destination Web Era
http://www.micropersuasion.com/2009/05/the-end-of-the-destination-web-era.html
l'infomartion va vers l'utilisateurs
@steverubel - "Micro Persuasion: The End of the Destination Web Era" http://hub.tm/?zhaNN [from http://twitter.com/carreonG/statuses/1688535188]
Seth's Blog: The TED Tribes talk is now live
http://sethgodin.typepad.com/seths_blog/2009/05/the-ted-tribes-talk-is-now-live.html
300+ Online Reputation Management Resources : Todd And… Marketing | PR | Media | Web | History | Stuff
http://toddand.com/2009/03/17/300-online-reputation-management-resources/
Seznam zdrojů
A smorgasbord of ideas and executions in the world of marketing and beyond.
Domino's: How One YouTube Video Can Ruin a Brand - ReadWriteWeb
http://www.readwriteweb.com/archives/dominos_youtube_video.php
In terms of its social media presence, Domino's Pizza gets a lot of things right. It has a YouTube Channel, a Twitter account, and both a Facebook and MySpace profile. What Domino's could not plan for, however, was that two of its employees at a North Carolina franchise would use YouTube to broadcast a rather disgusting video that would severely damage the company's brand. Since the video first appeared, Domino's has quickly stepped up its social media presence in order to regain some positive momentum.
Domino's: How One YouTube Video Can Ruin a Brand http://tinyurl.com/cnu2ms [from http://twitter.com/AdNerds/statuses/1540990281]
Checkin Mania | Find out who is checking in around you
http://www.checkinmania.com/
Checkin Mania: Who's Checking In Around You http://bit.ly/cMvvdn
รวมการ checkin จากทั่วสารพัด social network ชื่อดังอย่างFoursquare Gowalla ไว้ด้วยกัน
Twittelicious - The most delicious Twitter pages out there!
http://www.twittelicious.com/
tipo um delicious para twitter
tipo um delicious do twitter
A digg-style system for storing and ranking tweets.
All the content here is user selected and voted. <br><br> Have you found an interesting Twitter page or post? Share it with us!<br><br><b>Follow us on twitter</b><br><a href='http://twitter.com/twliciousness' target='_blank'>twitter.com/twliciousness</a>
Facebook, Twitter, other social media help drive business for small firms -- chicagotribune.com
http://www.chicagotribune.com/business/chi-mon-minding-social-media-042apr27,0,7593202.story
Facebook, Twitter, other social media help drive business for ... - Chicago Tribune http://ff.im/-2pnCO [from http://twitter.com/chrisbechtel/statuses/1634130716]
While most digital media cost little to use, they do require an investment of time, something many small-business owners are short on. That's why small businesses are turning to experts for help keeping up with blog entries, Facebook announcements and Twitter tweets. "Go where your customers already are. Social media is not about being the first one into some new technology." Businesses should avoid using the hard sell, because participating in social media is like participating in a casual conversation. "Nobody wants a salesman in the middle of their conversation." One simple technique for building relationships involves responding to positive mentions by saying "thank you" and following up on negative mentions with an apology and a solution to the problem. "If someone is unhappy and you say, 'I'm sorry. I'd like to fix it,' those things add up pretty fast."
Seth's Blog: Intentionally building communities (More hallway!)
http://sethgodin.typepad.com/seths_blog/2009/04/intentionally-building-communities.html
Intentionally building communities (More hallway!) /Seth's Blog/ - If you think about the tribes you belong ... http://tinyurl.com/couqja [from http://twitter.com/jorgefsb/statuses/1482623217]
The challenge is to look at the rituals and events in your organization (freshman orientation or weekly status meetings or online forums) and figure out how amplify the real reason they exist even if it means abandoning some of the time-honored tasks you've embraced. Going around in a circle saying everyone's name doesn't build a tribe. But neither does sitting through a boring powerpoint. Working side by side doing something that matters under adverse conditions... that's what we need.
Working side by side doing something that matters under adverse conditions... that's what we need.
Measuring What Really Works on Twitter: Post Timing and Headlines
http://www.fourhourworkweek.com/blog/2009/02/26/measuring-what-really-works-on-twitter-post-timing-and-headlines/
Great article
RT @zaibatsu: Measuring What Really Works on Twitter: Post Timing and Headlines http://bit.ly/HOeOA PLZ RT [from http://twitter.com/Underdown/statuses/1312492812]
I like data and enhancing performance through following the numbers. I use half a dozen tools to track metrics on this blog, and I have similarly used tr.im to track click-through on Twitter links, demographic and geographic splits, etc.. I find retweets interesting, but only to the extent that they attract meaningful attention (not just impressions), which can be approximated with clicks on embedded links. In the last two weeks, I’ve found bit.ly to be more reliable and robust than tr.im.
blog on twittering
Influential Marketing Blog: 9 Ways To Make Twitter More Useful For You
http://rohitbhargava.typepad.com/weblog/2008/12/9-ways-to-make.html
"Influential Marketing Blog: 9 Ways To Make #Twitter More Useful For You" http://j.mp/cO9L39
Good ideas for twitter for business and personal use
How to Use Friendfeed as a Collaborative Business Tool | chrisbrogan.com
http://www.chrisbrogan.com/how-to-use-friendfeed-as-a-collaborative-business-tool/
Çıktı alınacak
The social media aggregation software, Friendfeed has much more value than one might originally think. The tool lets you add several disparate parts of your social web use into one spot (it collects your blog, your Flickr account, your upcoming.org event list, your bookmarks, etc).
The social media aggregation software, Friendfeed has much more value than one might originally think. The tool lets you add several disparate parts of your social web use into one spot (it collects your blog, your Flickr account, your upcoming.org event list, your bookmarks, etc). Most people use this as a way to share a more enriched experience with friends and colleagues. But I think there’s a business opportunity in using the tool for collaborative business. Remember, Friendfeed can collect your status information, your presence, media from several sources, your bookmarks. There are many ways to use that. Here’s one set of use cases to consider for that purpose.
The social media aggregation software, Friendfeed has much more value than one might originally think. The tool lets you add several disparate parts of your
Small Businesses Get Social - eMarketer
http://www.emarketer.com/Article.aspx?R=1007121
According to a study by Sage Software and AMI-Partners, more than 260,000 small businesses in the US and Canada employ social networking tactics.
BBQ Chain Smokey Bones Turns Staff Into Social Media Hosts - Advertising Age - Digital
http://adage.com/digital/article?article_id=137595
RT @Avinio: How to Make Your Employees the Voice of Your Brand Online http://bit.ly/hXHHV [from http://twitter.com/lekahe/statuses/2468109740]
BBQ chain created a site where employees ares hostess - facebook and myspace
Big Business should take a page from this highly effective integrated social web program playbook - great stats!
Smokey Bones, a BBQ restaurant chain, has given some of its employees second jobs -- as its social marketers.
Using Twitter and Facebook to Find a Job - TIME
http://www.time.com/time/business/article/0,8599,1903083,00.html
This article in Time magizine explains how social networking has changed the way people approach job searching.
Online social networks from Facebook to Twitter to LinkedIn are the new power tools for today\'s job seekers
FACEBOOK LITE: The Early Details and Screenshots
http://mashable.com/2009/08/12/facebook-lite-screenshots/
RT @BoraZ: RT @Mediabistro Big news overnight: Facebook is launching something called "Facebook Lite." http://bit.ly/HuGU6 [from http://twitter.com/matushiq/statuses/3266684526]
post that broke the FBlite news
This will be breaking news on CNN 10 minutes from now.
Aviary Makes Screen Grabs Insanely Easy
http://mashable.com/2009/06/29/aviary-screen-capture/
Screenshot creating tool
u’re satisfied with the image, all you need to do is either save it your desktop or save it online. From there, you can share it on the social sites of your choice, or do a
Web-based image editor AviaryAviaryAviary has just made it exceptionally easy to grab, edit, and share screen captures. To get started, all you need to do is type in “aviary.com/” in front of the URL of the page you’d like to screenshot. From there, Aviary opens up its web-based image editor, where you can do things like crop, resize, and adjust the quality of the image, as well as use some of Aviary’s editing tools, like adding text, doodles, or arrows. Once you’re satisfied with the image, all you need to do is either save it your desktop or save it online. From there, you can share it on the social sites of your choice, or do as us bloggers do and embed it in your blog posts.
Web-based image editor
Of course, by making it web-based, the screen capture feature is now available to anyone that wants it. As such, it also stands to introduce Aviary’s image editing tools to a much bigger audience by luring in users with a feature that lots of people need every day.
Interview With Andrew Keen At The Next Web 2009: “Web 2.0 Is F*Cked”
http://www.techcrunch.com/2009/04/16/interview-with-andrew-keen-at-the-next-web-2009-web-20-is-fcked/
The funny irony here is that Keen keeps pushing to see technology as fragmentation and individualism against notions such as McLuhan's "global village." He does suggest that twitter represents an age of radical inegalitarianism, and this is interesting, but tends to ignore the social collaborative projects dynamic technologies make possible.
bat shit crazy but interesting pov
Interview With Andrew Keen At The Next Web 2009: “Web 2.0 Is F*Cked” 157 Comments by Robin Wauters on April 16, 2009 TechCrunch Europe’s Mike Butcher and I just finished conducting a short video interview with entrepreneur and author Andrew Keen about the end of Web 2.0 and the dawn of a new age of individualism, driven primarily by Twitter.
TechCrunch Europe's Mike Butcher and I just finished conducting a short video interview with entrepreneur and author Andrew Keen about the end of ...
Next Web in Amsterdam
food for thought
The Ultimate Guide to Twitter Theme Design | Graphic and Web Design Blog
http://www.1stwebdesigner.com/design/ultimate-guide-twitter-theme-design/
This post will help you become a real Twitter theme design Guru. You will learn how to design the cool theme, where to draw inspiration or where to get/generate some free themes
10 Outstanding Social Media Infographics | @NowSourcing.Com
http://nowsourcing.com/2010/03/17/social-media-infographic/
RT @Inma_Eiroa: RT @MarAbad: 10 infografías de redes sociales http://bit.ly/dAve0G
Social media infographics
Facebook platform developers could see $500M in revenue this year » VentureBeat
http://venturebeat.com/2009/05/08/facebook-platform-developers-could-see-500m-in-revenue-this-year/
A growing number of game makers on Facebook are making money from virtual goods — from poker chips to virtual clothes that users can buy or earn while playing gaming applications with their friends on Facebook. The combined ecosystem of these game developers and other companies supplying services to them could generate half a billion dollars in revenue in 2009.
HOW TO: Use Twitter on the Go
http://mashable.com/2009/01/18/how-to-use-twitter-on-the-go/
We’ve written about some very specific applications for different mobile devices, and now we want to tell you how to be a power Twitter user on any mobile device with a browser, and how to post your tweets safely and hands free while on the go.
We’ve written about some very specific applications for different mobile devices, and now we want to tell you how to be a power Twitter user on any mobile device with a browser, and how to post your tweets safely and hands free while on the go. Matt Singley is a business process advisor that focuses on social media and UGC sociology. He authors a blog at Singley’s Blog Thoughts.
How to: Track a conversation in Twitter | Journalism.co.uk Editors' Blog
http://blogs.journalism.co.uk/editors/2009/01/23/how-to-track-a-conversation-in-twitter/
how to track a conversation in twitter
By the Numbers: Facebook vs The United States [INFOGRAPHIC]
http://mashable.com/2010/04/05/facebook-us-infographic/
Interesting break down of Facebook in the US vs US Population. Lots of nuggets for the water cooler. My favorite? More people claim DC in Facebook than live in DC IRL!
The Seven Needs of Real-Time Curators
http://scobleizer.com/2010/03/27/the-seven-needs-of-real-time-curators/
This is what I needed for my #drupaljam post: Scobleizer - The Seven Needs of Real-Time Curators http://bit.ly/9mo3Zn
The Seven Needs of Real-Time Curators
Real-time curators need to bundle Real-time curators need to reorder things Real-time curators need to distribute bundles Real-time curators need to editorialize Real-time curators need to update their bundles Real-time curators need to add participation widgets Real-time curators need to track their audience
article with few usefull definition
Hey Businesses! Social Media Users Want Your Attention - ReadWriteWeb
http://www.readwriteweb.com/archives/majority_of_social_media_users_want_businesses_attention.php
Out of the 85% of users who want companies to have a presence in social media, 34% want companies to actively interact with them and 51% want companies to interact with them as needed or by request. 8% think companies should only be passively involved on social media and 7% think companies should not be involved at all.
85% of Americans using social media think companies should have an active presence in the social media environment. What's even more interesting is that those users actually want the companies to interact with them while there.
Conversation Agent: Obama's Social Media Campaign
http://www.conversationagent.com/2009/01/obamas-social-media-campaign.html
The slide deck .. is by the talented Rahaf Harfoush - I share her passion for learning, developing, testing, and executing ideas, thinking in terms of possibility, and surrounding myself with interested people. Are these some of the essential qualities of a marketer 2.0? Plus Edelman Digital and Blue State Digital.
Reputation Is Dead: It’s Time To Overlook Our Indiscretions
http://techcrunch.com/2010/03/28/reputation-is-dead-its-time-to-overlook-our-indiscretions/
Attempting to command, as well as deal with, the on the internet status has become increasingly hard.
But the nonsense we’re all worried about today? I just don’t think it will carry the same weight in a few years. Because if there are pictures of the person hiring you smoking pot in college online, and there are pictures of every other candidate smoking pot in college online, it just won’t be a big deal any more. And the kind of accusations that can kill a career today will likely be seen as a badge of honor, and a sign of an ambitious individual who has pissed off a few people along the way. At least that’s what I hope will happen. Because there are a few pictures of me in high school and college that I’m tired of trying to keep off the Internet. Let’s just get it all out there sooner rather than later, and move on.
by Michael Arrington, TechCrucnh - March 28, 2010
Trying to manage, or even control, the on the web status has become progressively difficult.
Trying to handle, or maybe deal with, ones on-line popularity has become significantly hard.
Attempting to command, and even manage, the on-line popularity is now increasingly tough.
Trying to command, or even manage, the online standing is now more and more challenging.
How 5 Brands Are Mastering the Game of Foursquare
http://mashable.com/2010/04/02/foursquare-brands/
How 5 Brands Are Mastering the Game of Foursquare http://bit.ly/cnOgxy
We’ve already written about Foursquare’s savvy relationships with major media and entertainment brands and even talked about how it’s changing the world as we know it. In this post, we’ll delve deeper into the big brands and businesses that are experimenting with the platform and finding success with location-sharing.
The rise and rise of Twitter | Technology | guardian.co.uk
http://www.guardian.co.uk/technology/blog/2009/mar/27/twitter-popularity
The Guardian has a huge number of Twitter review articles - most of which are excellent.
Could Twitter really become 'the consciousness of the planet', or is it merely 'this year's Facebook'?
Why Every Company is a Media Company
http://mashable.com/2009/02/10/businesses-becoming-media-companies/
Why Every Company is a Media Company
Some good examples of non-media companies producing great content - author manages *not* to quote Clay Shirky
Smart businesses like 37 Signals, Whole Foods and, to a lesser extent, Craigie on Main, are beginning to produce content that’s less about their product and more about topics that their customers gravitate to.
Smart businesses like 37 Signals and Whole Foods are producing content that's less about their product and more about topics that their customers gravitate to.
12 Social Media Secrets From World’s Top Superstars | Social Media Examiner
http://www.socialmediaexaminer.com/12-social-media-secrets-from-worlds-top-superstars/
12 Social Media Secrets From World’s Top Superstars http://bit.ly/9n89vw #socialmedia
12 Social Media Secrets From World’s Top Superstars http://j.mp/9cXlUY #socialmedia #yam
10 signs you don't understand web analytics - iMediaConnection.com
http://www.imediaconnection.com/content/23436.asp
Useful info for MKT571 and MKTTM571 students.
LitmanLive.co.uk » Blog Archive » How to use Twitter to find your next job.
http://www.litmanlive.co.uk/2009/01/how-to-use-twitter-to-find-your-next-job/
FYI - retweeting is the art of broadcasting a message on Twitter that has been written by someone else but you feel will be of interest and value to your followers.. think of it as a kind of mini chain mail but one that has a use and purpose and doesn’t tell you that you’re going to die if you don’t send this email to 20,000 people in the next 12 seconds.
Blog post on networking to find a job using Twitter
Alltop - Top LinkedIn News
http://linkedin.alltop.com/
An aggregator page of the best RSS feeds related to using the LinkedIn social network, as well as news about the network itself.
"Alltop - Top LinkedIn News" http://j.mp/c0EdRc
What Brands Want From A Twitter Client « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/05/31/what-brands-want-in-a-twitter-client
Brands and twitter again
How to be a Twitter all-star - iMediaConnection.com
http://www.imediaconnection.com/content/21343.asp
twitter media
On Twitter, what really matters is how you play the game. It's still early in the first inning, and if you haven't already, now is the time to get off the bench. Here's how.
Stats: Old Media’s Decline, New Media’s Ascent
http://mashable.com/2009/01/29/stats-old-media-decline/
Quick: what was the most widely-used form of media in 2008? If you guessed Internet news sites, blogs, or social networks, you’d be way off. Network TV news
While old media is still on top, the trends in the survey, which has been conducted each of the last three years, point to a familiar story: media consumption habits are quickly changing.
OPEN Forum by American Express OPEN | The Art of Generating Buzz, Part II
http://blogs.openforum.com/2009/03/02/the-art-of-generating-buzz-part-ii/
Facebook is more hierarchical: As a marketer, you can have a dialogue with people who identified themselves as fans of your brand or category. Then, you hope that they will spread the word to their friends. On Twitter, you have access not only to those who are most passionate about your brand, but to anyone who mentions it.
HOW TO: Get the Most Out of Digg
http://mashable.com/2009/01/20/how-to-get-the-most-out-of-digg/
Since its launch in 2004, Digg (Digg reviews) has attracted more than 30 million unique visitors and 327 million page views per month. Its social bookmarking features allow users to submit their favorite pictures, videos, and articles to be voted on by their peers. The most popular and relevant of which, based on Digg’s algorithm, are promoted to the front page for all visitors to see.
HOW TO: Get the Most Out of Digg
Keith Starky Explains Twitter
http://explainingtwitter.tumblr.com/
Sparsely kept up, but a funny blog by a good writer at a University in Indiana.
Keith Starky, »leading researcher in the field of Advanced Sparse-Tree Social Networking Systems from Washington Polytechnical Institute in Indianapolis, Indiana« (wer da noch nicht grinst, ist selber schuld) spießt im unnachahmlichen pseudo-wissenschaftlichen Duktus die Absurditäten aus der Tweet-Masse. Sehr, sehr (sagte ich schon: sehr?) lesenswert.
"This 'weblog' is part of his ongoing research in humor propagation and fluid reputation dynamics."
Social Networks and 40-Something Women - eMarketer
http://www.emarketer.com/Article.aspx?id=1006795
Tools and Metrics You Need to Measure and Monitor Social Media Success
http://www.jmorganmarketing.com/tools-metrics-measure-monitor-social-media-success/
If you want to be able to track the success of a social media campaign (and for that matter any online marketing campaign) you have to benchmark and measure
Keep in mind that there plenty of other things to measure that don’t have a specific quantifiable number, however the focus of this post is just on quantifiable metrics and the tools to measure those metrics.
Definitive Guide to Word of Mouth Marketing - Left The Box
http://leftthebox.com/archive/definitive-guide-to-word-of-mouth-marketing/
Mooi overzichtelijk artikel over Womma
<3
What is Word of Mouth Marketing Why Word of Mouth Marketing is Important - Pitfalls of Advertising - During Product Creation Elements of Word of Mouth
HOW TO: Use Social Media for Sharing Music
http://mashable.com/2009/04/18/social-sharing-music/
Social media gives people the opportunity to find, discovery, share, and reinvent music in new and interesting ways. The following is a step-by-step guide on how to share the audio experience with friends using web-based tools.
April 2009
Twitter Bible: All You Need To Know About Twitter
http://www.computerworld.com/action/article.do?command=viewArticleBasic&taxonomyName=&articleId=9132843&taxonomyId=&intsrc=kc_feat
Excellent resource on all about Twitter - for businesses and individuals
Seth's Blog: Brands, social, clutter and the sundae
http://sethgodin.typepad.com/seths_blog/2008/12/brands-social-c.html
From Seth Godin's blog. Discusses the phenomenon of "social clutter" and why traditional ad campaigns fail online.
"Traditional advertising is inherently selfish. It interrupts in order to generate money (part of which pays for more interruptions). That approach doesn't work at a cocktail party, or at a funeral or in a social network." Very interesting take.
Seth Godin blog post on brands needing to provide value with social media
Corporate Tweets and the SEC: Sometimes It’s Better To Keep Your Mouth Shut
http://www.techcrunch.com/2009/05/03/corporate-tweets-and-the-sec-sometimes-its-better-to-keep-your-mouth-shut/
Disclosure and the web.
Good article on corporate disclosure and social media
What An Executive Blog Editor Needs to Know | chrisbrogan.com
http://www.chrisbrogan.com/what-an-executive-blog-editor-needs-to-know/
More blog thinking.
What an Executive Blog Editor Needs to Know-tips for blog building (Chris Brogan) http://twurl.nl/ulgrkw [from http://twitter.com/markivey/statuses/1418232817]
4 ReTweet Tools and Trackers
http://www.twitip.com/4-retweet-tools-and-trackers/
There's been a lot of buzz around Twitter about 'ReTweeting' lately. Quite a bit of it has been a result of some of the conversations like this one at
RT: @BookBuzzr: 4 ReTweet Tools and Trackers http://bit.ly/EOutW [from http://twitter.com/nickdaws/statuses/5530470350]
10% Of Twitter Users Account For 90% Of Twitter Activity
http://www.businessinsider.com/10-of-twitter-users-account-for-90-of-twitter-activity-2009-6
10% Of Twitter Users Account For 90% Of Twitter Activity
10% of twitter users = 90% of traffic. http://bit.ly/kaNDh [from http://twitter.com/madguy000/statuses/2027075241]
Digital Marketing for Advertising Agencies and PR Firms - Convince and Convert
http://www.convinceandconvert.com/convince-convert-digital-marketing-blog/
RT @jaybaer: "Brands Must be Social Media Selfish" What are you doing to protect your social media brand? http://budurl.com/3xld [from http://twitter.com/jcookaz/statuses/1134052291]
Jason Baer
Here are my 22 tips for dominating Linkedin. I put this presentation together for my good friends at Off Madison Ave in Arizona. Slides are available below via SlideShar
6 Steps for Creating a Social Media Marketing Roadmap & Plan
http://www.socialmediatoday.com/SMC/75950
"6 Steps for Creating a Social Media Marketing Roadmap & Plan" http://j.mp/9bZujV
not only great high level tips but also great comments on where to start, prioritize and effect a social media marketing plan
Clay Shirky: How cellphones, Twitter, Facebook can make history | Video on TED.com
http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html?awesm=on.ted.com_y&utm_campaign=ted&utm_content=site-basic&utm_medium=on.ted.com-twitter&utm_source=direct-on.ted.com
While news from Iran streams to the world, Clay Shirky shows how Facebook, Twitter and TXTs help citizens in repressive regimes to report on real news, bypassing censors (however briefly). The end of top-down control of news is changing the nature of politics.
The Ted Conferences have always provided interesting and though provoking content. This is a great view on the impact of video with social networking... listen up... Barack Obama did... and won an election without a lot of substance, but with a lot of social networking connections and digital media.
Evolution of media: 1. The printing press and moveable type 2. Wireless and telephone 3. Recorded image and sound (photographs then audio) 4. Harnessing of electromagnetic spectrum to send sound and images through the air (Radio and television) Up until then we had an asymmetry of media - the media that's great at creating groups is no good at creating conversations and the media that's great at creating conversations is no good at creating groups. Then came… 5. The internet! Key qualities… • Media as site of coordination • Consumers to producers • Global, social, ubiquitous and cheap • Convene people, not control them
"convene, don't control" audience
Twitter Media
http://media.twitter.com/
Knowledge and tools to help you use Twitter to transform media, entertainment, and journalism.
blog official
Tech Crunch says: "Twitter has just launched a new site called Twitter Media, where it’s offering media organizations and journalists some case studies and guidelines to better connect with their Twitter fans... Twitter has also launched an official Twitter Media account. The site has the description, “Knowledge and tools to help you use Twitter to transform media, entertainment, and journalism.” at the top, then gets right down to business with a series of blog posts. The first details how the Oxygen network used Twitter and other networks to hold a “social viewing party” as an episode was broadcast, which helped boost ratings 92%. (As a control the network only did this on the East Coast; the West Coast, which didn’t hold a “viewing party”, only saw a 14% increase in ratings over the previous season of the show). The site allows users to browse by media platform (tv or web); type (case studies or howto); and topics, which include API, design, legal issues, and news."
Recursos para uso de Twitter en periodismo
10 Essential Social Media Tools for B2B Marketers
http://mashable.com/2010/04/08/b2b-marketing-tools/
Pak vás možná zaujmou tipy na vhodné nástroje pro sociální média
HOW TO: Clean Up Your Facebook Profile
http://mashable.com/2010/04/08/clean-up-facebook/
Comment faire un peu de ménage sur votre profil #Facebook - http://is.gd/bsazh
tinypay.me | the easiest way to sell
http://www.tinypay.me/
La vente en ligne simplifiée, sans inscription, tout simplement génial! http://tinypay.me/ – Alexis Christoforou (a_christoforou) http://twitter.com/a_christoforou/statuses/12213534123
Follow Finder by Google
http://followfinder.googlelabs.com/
- this is a neat little idea
Find people to follow. By Google. http://bit.ly/apmUuo
Twitter google
24 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/04/10/social-media-resources-recap-4/
media resources
Another week down, and another chance to gather all the social media wisdom from the experts and put it to good use for your personal brand, your business, or
50+ Free Open Courseware Classes for Social Media Mavens | Best Online Colleges
http://www.onlinebestcolleges.com/blog/2009/50-free-open-courseware-classes-for-social-media-mavens/
50+ Free Open Courseware Classes for Social Media Mavens
Why the Four C's of Community Require the Commitment of Many - Advertising Age - DigitalNext
http://adage.com/digitalnext/article?article_id=132734
Have you ever given serious thought as to why marketers are so infatuated with the idea of "viral"? Think about it
Let Content, Context, Connectivity and Continuity Guide Your Efforts| David Armano
Social Media and Public Relations Consulting � PR Squared
http://www.pr-squared.com/index.php/2009/04/10-tips-for-social-media-marketers
10 Tips for Social Media Marketers ...
10 Tips for Social Media Marketers 1. Every brand can be and should be “social” 2. Just get started 3. Integrated marketing vs. social media 4. Find your brand’s own path 5. Media $ versus human capital 6. Agencies play a great role, but the voice needs to be the company’s 7. Your agency needs to walk the walk 8. Get legal involved early 9. Have a crisis management plan 10. Selling the C-Suite or ROI – One of the most popular questions
Pirate Moves- Promoting Without Being That Guy | chrisbrogan.com
http://www.chrisbrogan.com/pirate-moves-promoting-without-being-that-guy/
Find causes and nonprofit experiences to help out. Showing that you’re not just a capitalist pig goes a long way.
Yahoo Conn Fishburn on social media marketing: “Bring wine to the picnic”...
Really, really nice piece. Wish I'd written it.
Jennifer Aniston ended relationship with John Mayer because of his Twitter 'obsession' - Telegraph
http://www.telegraph.co.uk/scienceandtechnology/technology/twitter/5038203/Jennifer-Aniston-ended-relationship-with-John-Mayer-because-of-his-Twitter-obsession.html
Jennifer Aniston has reportedly ended her relationship with musician boyfriend John Mayer because he is obsessed with Twitter, it has been alleged.
What're the odds that this story was planted by Twitter itself? Is it a coin-flip? Is it a two-headed coin flip? http://is.gd/ozqS [from http://twitter.com/pktam/statuses/1380457308]
Home
http://girlinyourshirt.com/
Girl in Your Shirt wears your company tee while showcasing your business through social media and demonstrates how you stand out.
girl in your shirt
Conversation Agent: Top Ten Reasons Why Your Company Should not Have a Blog
http://www.conversationagent.com/2009/06/top-ten-reason-why-your-company-should-not-have-a-blog.html
(1) You get part time results for part time effort. (2) You never heard of a never ending "campaign" - called building permission-based relationships and learning with the community. (3) You publish only "perfect" posts. (5) You think it's marketing's job to write and edit the posts. (6) Your readers' comments are in lemon ink. (7) You ask all your sales people to hit the blog daily to get good traffic. (8) You hire an agency to blog for you.
I wrote a post a week or so ago about 3 things you should know before starting a blog and we had a very good conversation around those themes. In the comments, Mack Collier added two things that I feel should be highlighted:
While I encourage social media usage, I'm increasingly finding the "why not to engage" reasons compelling and well worth ensuring it's part of the process.
Logic+Emotion: Social Engagement Spectrum
http://darmano.typepad.com/logic_emotion/2009/05/social-engagement-spectrum.html
Doing a bit of thinking of how to frame up some of the differences between traditional, digital and social initiatives—each has it's own set of properties, there is some overlap and there are also distinct characteristics. Thought it might help...
How Many People Actually Use Twitter?
http://mashable.com/2009/04/28/twitter-active-users/
As you no doubt have heard, Twitter’s traffic is growing at an incredible rate – the most recent numbers we’ve seen show that the microblogging service
Shaping a Culture of Conversation: The Discussion Board and Beyond | Academic Commons
http://www.academiccommons.org/commons/essay/shaping-culture-conversation
I have been using this technology since 1995 and for the first time have really realized what it is that I have been working toward. I have always used a descriptive rubric to evaluate participation in the DF and that has helped somewhat in creating a learning community. But, now with Gallagher's "tools", the 5 Eyes, the legs, the social voice, I can really help students participate to regularly create the kind of community that has from time to time evolved serendipitously. For me, the social versus the solo voice has been the biggest challenge, but with the languaging Gallagher has shared, I am enthusiastic about my ability to raise the level of meaningful discourse a notch or two! I teach in a graduate program in Nursing, and one of the areas of my teaching is Nursing Education.
" The answers to question 13 on survey 1, for instance, revealed--quite frighteningly, actually--that these students saw themselves as passive, solitary, joyless toilers in a middle world devoid of intellectual community. "
Women Who Blog - eMarketer
http://www.emarketer.com/Article.aspx?R=1007122
good stats on mom's online usage.
US stats on women and blogs
5 Ways to Reduce Social Media Distractions and Be More Productive
http://mashable.com/2010/04/15/reduce-social-media-distractions/
RT @mashable 5 Ways to Reduce Social Media Distractions and Be More Prod.. http://bit.ly/bRZD44
5 Ways to Reduce Social Media Distractions and Be More Productive
Some good points about how to keep focused
Holistic Web Browsing: Trends Of The Future - Smashing Magazine
http://www.smashingmagazine.com/2010/04/10/holistic-web-browsing-4-trends-of-the-future/
The future of the Web is everywhere. The future of the Web is not at your desk. It’s not necessarily in your pocket, either. It’s everywhere. With each new technological innovation, we continue to become more and more immersed in the Web, connecting the ever-growing layer of information in the virtual world to the real one around us. But rather than get starry-eyed with utopian wonder about this bright future ahead, we should soberly anticipate the massive amount of planning and design work it will require of designers, developers and others.
HOW TO: Combine Facebook and Twitter for Live Chat
http://mashable.com/2009/07/11/savorchat/
HOW TO: Combine Facebook and Twitter for Live Chat - http://mashable.com/2009/07/11/savorchat/
HOW TO: Combine Facebook and Twitter for Live Chat http://bit.ly/aH0VC5 #facebook #twitter #chat
RT @mashable: HOW TO: Combine Facebook and Twitter for Live Chat - http://bit.ly/JEeSY [from http://twitter.com/MacGeeky/statuses/2586861785]
PR Squared: ROI for Social Media Marketing: It's Complicated
http://www.pr-squared.com/2008/11/roi_for_social_media_marketing.html
Facebook Growth Explodes, Site Reaches 140 Million Active Users - ReadWriteWeb
http://www.readwriteweb.com/archives/facebook_growth_explodes.php
Traffic and engagement statistics from Facebook in December 2008.
If there's any doubt that Facebook is rapidly becoming the next big thing in social networks, you only need look at their recent statistics. According to new reports, ...
Avec quelques 140 millions d'utilisateurs actifs, Facebook est le succès de 2008. Retour en chiffre sur le succès de l'année !
Twautor / Login
http://www.twautor.com/
check
Twitter tool which lets you mass spam everybody
Bobbie Johnson: Why I'm finished with 'social media' | Technology | guardian.co.uk
http://www.guardian.co.uk/technology/blog/2009/feb/04/web20-socialnetworking
RT @TwURLedNewsSM Bobbie Johnson: Why I'm finished with 'social media' | Technology | guardian.co.uk - http://tinyurl.com/bc7wsa [from http://twitter.com/barbhd34/statuses/1238842834]
Mark Robinson Mark Robinson Postet: 24.02.2009 Fast the Guardian har tröttnat... eller i alla fall Bobbie Johnson "Nobody talks about people down the pub laughing about Bale's expletive-laden bullying as a 'social drinking sensation'. They don't call people giggling about it on the phone as a 'social telecommunications sensation'. They call it joking, or they call it gossip, because that's what people do. Whether they do it online or offline, down the pub or on Facebook doesn't matter. 'Social media' is mainstream - we don't need to claim any more victories for it. [...] Social media is people. People talk about stuff. The end."
Social media is people. People talk about stuff. Good point :)
"Social media" is mainstream - we don't need to claim any more victories for it. So, that's it. I'm sick of "social media experts". (If I know you and you are one, then obviously I'm not talking about you). I'm sick of "social media sensations". And I'm sick of social media. Social media is people. People talk about stuff. The end.
Social media is people. People talk about stuff. The end.
Nobody talks about people down the pub laughing about Bale's expletive-laden bullying as a "social drinking sensation". They don't call people giggling about it on the phone as a "social telecommunications sensation". They call it joking, or they call it gossip, because that's what people do. Whether they do it online or offline, down the pub or on Facebook doesn't matter. "Social media" is mainstream - we don't need to claim any more victories for it.
Via, perhaps (but probably not) ironically, http://ash10.com
Bobbie Johnson has a righteous rant concluding with "Social media is people. People talk about stuff. The end." I agree wholeheartedly. But I also think there's plenty of work to be done in this area. The issue, I think, is that most studies of "social media" miss the point and do so annoyingly loudly. This is also why I'm currently looking for a term to describe what I do that isn't "social media"...
It's time to realise that we don't need to measure every event in terms of what people are doing on Facebook, YouTube or Twitter
1. Where The Hell Is Matt? (2008) - The Top 10 Everything of 2008 - TIME
http://www.time.com/time/specials/2008/top10/article/0,30583,1855948_1864281,00.html
Article Tools Print Email Reprints Related AddThis RSS Yahoo! Buzz Matt Harding is a 32-year-old videogame designer who quit his job in 2003 to travel around Asia. Along the way, he recorded and posted a short video of himself doing an elbow-intensive jig in Hanoi.
10 Things Teachers Should Know to Get Started with Twitter - Arizona K-12 Center Blog
http://azk12.org/blog/archives/46-10-Things-Teachers-Should-Know-to-Get-Started-with-Twitter.html#extended
great how to
Tony Vincent
RT @aliyares: If you know a non-Twittering educator, send them here: http://bit.ly/eA0RF #NECC09 @johnstonsarah [from http://twitter.com/nandikerri/statuses/2408526682]
10 Things Teachers Should Know To Get Started With Twitter http://bit.ly/WysaH RT @phaoloo #teachers (via @TrendTracker) [from http://twitter.com/MarketingVeep/statuses/3439310295]
OPEN Forum by American Express OPEN | | Twitterhawk: No Guts, No Story
http://blogs.openforum.com/2009/05/27/twitterhawk-no-guts-no-story/
twitter marketing paid service
How Much Is A Suggested Slot On Twitter Worth? Jason Calacanis Offers $250,000.
http://www.techcrunch.com/2009/03/12/how-much-is-a-suggested-slot-on-twitter-worth-jason-calacanis-offers-250000/
Mahalo CEO Jason Calacanis, who is no Twitter slouch himself with 61,266 hard-earned followers, thinks that being one of the top 20 on the suggested list will be worth as much as a Superbowl ad within five years. He is offering Twitter $250,000 to lock in a spot on the suggested list for two years, or $120,000 for one year. I emailed Calacanis (who is our partner in putting on the TechCrunch 50 conference) and he confirms the offer is dead serious. In fact, he contacted Twitter co-founders Jack Dorsey and Evan Williams last week about it, and is lobbying investor Fred Wilson.
The Evolution of the Social Media API
http://mashable.com/2009/05/21/social-media-api/
s part of Mashable’s Social Media series for developers, highlighting handy tips and resources for software developers. This series is supported by Forum Nokia’s Calling All Innovators competition.
Dit artikel beschrijft de begindagen van de APIs van sociale media, de groei van sociale netwerkplatforms en enkele van de innovatieve zaken die momenteel gebouwd worden m.b.v. deze sociale API's. Een bredere kijk dus op het concept 'API', de ontstaansgeschiedenis ervan, en een blik op wat verwacht wordt.
here did these social APIs originate, how have they evolved, and what are people going to be building in the future? This article explores some of the early days of the social media API, the growth of social networking platforms, and a few of the great innovations being
My Best Advice About Social Networking | chrisbrogan.com
http://www.chrisbrogan.com/my-best-advice-about-social-networking/
Web Analytics for Social Media - ClickZ
http://www.clickz.com/3632960
Everything you learned about Web analytics three years ago is now wrong. What to measure in social media.
Web analytics, like much of the marketing world, has tended to focus on the short term, measuring marketing to do better marketing. But social media is different than transaction, and it calls for a different approach to measurement
"It's great to monitor online activity, better to develop reporting around online activity, and better yet to engage customers in their native online habitats."
via jay goulart
Whoa, Twitter Mania
http://www.techcrunch.com/2009/03/13/whoa-twitter-mania/
Maybe it is all the TV news mentions, but Twitter is seeing the growth in U.S visitors to its site accelerating. In February, 4 million people in the U.S. visited the site, up from 2.6 million the month before, according to the latest data from comScore. That represents a 55 percent month-over-month growth rate, compared to 33 percent growth in each of the two months prior. (ComScore has yet to release February figures for worldwide visitors, but for January that number is 6 million).
Twitter for Research: Why and How to Do It, Including Case Studies
http://www.twitip.com/twitter-for-research-why-and-how-to-do-it-including-case-studies/
amazing twitter research capabilities.
Twitter for Research: Why and How to Do It, Including Case Studies
SEO is Dead
http://learntoduck.com/search-marketing/seo-is-dead
Yesterday I moderated a panel on SEO and Social Media Marketing at the Thin Air Summit in Denver. Panel went great, the folks on the panel were fantastic. Jeremiah Oywang has a great run down of the panel and the advice given, so I wont rehash it her
http://tinyurl.com/69x7dw
Facebook Developers
http://developers.facebook.com/plugins
Social plugins enable you to provide engaging social experiences to your users with just a line of HTML. Because they are hosted by Facebook, the plugins are personalized for all users who are logged into Facebook — even if the users haven't yet signed up for your site.
Facebook Social plugins : The easiest way to add #FB to your site | La façon la + simple d'ajouter FB à votre site
HOW TO: Boost Your SEO with a YouTube Channel
http://mashable.com/2010/04/16/boost-seo-youtube/
VIDEO tags how to make your videos seen
HOW TO: Boost Your SEO with a YouTube Channel Come incrementare la propria SEO con un canale YouTube
5 Unique Ways to Use Twitter for Business
http://mashable.com/2010/04/20/twitter-for-business/
twitter material
The Formula for Effective Facebook Ads [REPORT]
http://mashable.com/2010/04/20/nielsen-facebook-ad-report/
The Formula for Effective Facebook Ads [REPORT] http://bit.ly/96nOt6
20 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/04/17/social-media-resources-recap-5/
Now Trending on Mashable: "20 Essential Social Media Resources You May Have Missed" - http://bit.ly/97FUWy – Pete Cashmore (mashable) http://twitter.com/mashable/statuses/12401749919
social media tools
"Big changes in the social media landscape this week mean there’s a lot to discuss. These posts highlight all the latest and greatest tools, tips, trends, and strategies for navigating the ever-changing social waters."
How to Create a Facebook Fan Page Editorial Guide | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-create-a-facebook-fan-page-editorial-guide/
Artículo que explica cómo crear una página de facebook. Muy interesante
Twollars: An Innovative Approach to Fundraising on Twitter
http://mashable.com/2009/05/26/twollars/
Twollars: An Innovative Approach to Fundraising on Twitter http://bit.ly/1ED6JM [from http://twitter.com/FredericMartin/statuses/1928736633]
. When you put all this together, what do you get? A very powerful virtual-currency-meets-micropayments economy that could be a great way for charities to raise funds, individuals to (directly or indirectly) support a good cause, and businesses to raise awareness of their brand by supporting a good cause. On the other hand, since Twollars are basically free, I see certain potential for misuse; for example, a group of people can create thousands of Twitter accounts for the pure purpose of influencing the Twollar economy.
Twollars: An Innovative Approach to Fundraising on Twitter http://bit.ly/1ED6JM [from http://twitter.com/digital_capital/statuses/1930717473]
Very interesting concept. Part fundraising, part awareness campaigning...
Socialthing for Websites
http://socialthing.com/forwebsites/
# Enable everyone coming to your site to broadcast their activity to their social graph # Socialthing for Websites doesn’t require clients or plugins to be installed by the user # Deeper engagement through synchronous communication (IM and Chat)
SocialThing é da TimeWarner
Socialthing for Websites is an advanced suite of social networking services that enable site owners to keep users engaged wherever they are.
なんか使えるかものメモメモ。
New Study Shows the Mobile Web Will Rule by 2015 [STATS]
http://mashable.com/2010/04/13/mobile-web-stats/
In a dense, 87-page report, Morgan Stanley analysts have charted the most important online trends and predicted the future of the Internet. In addition to forecasting more online shopping and showing the geographical distribution of Internet users, the study also shows a dramatic shift toward mobile web use. Including devices such as the Kindle, the iPhone (iPhone) and other smartphones, web-enabled tablets, GPS systems, video games and wireless home appliances, the growth of the mobile web has been exponential — and we’re still just at the beginning of this cycle. Morgan Stanley’s analysts believe that, based on the current rate of change and adoption, the mobile web will be bigger than desktop Internet use by 2015.
In a dense, 87-page report, Morgan Stanley analysts have charted the most important online trends and predicted the future of the Internet
In a dense, 87-page report, Morgan Stanley analysts have charted the most important online trends and predicted the future of the Internet.
Time Spent on Facebook up 700%, but MySpace Still Tops for Video | Nielsen Wire
http://blog.nielsen.com/nielsenwire/online_mobile/time-spent-on-facebook-up-700-but-myspace-still-tops-for-video/
As theories circulate about the actual dollar value of sites like Facebook and Myspace-analysts recently placed Facebook’s worth at $10 billion-there is no question that people continue to gravitate in droves towards social networking and blog sites. In the U.S. alone, total minutes spent on social networking sites has increased 83 percent year-over-year. In fact, total minutes spent on Facebook increased nearly 700 percent year-over-year, growing from 1.7 billion minutes in April 2008 to 13.9 billion in April 2009, making it the No. 1 social networking site when ranked by total minutes for the month.
afternoon Facebook posted about how the site is growing beyond regional networks and how networks will no longer be part of the privacy settings. The rationale is that the company has grown beyond it's previous boundaries … Jun 4, 2009, 11:55 AM - In con
Top 10 Social Networking and Blog Sites Ranked by Total Minutes for April 2009 and Their Year-over-Year Percent Growth (U.S., Home and Work)
LiveJournal
Like Button
http://likebutton.me/
FODA
What people you know like on the internet right now in
the aggregate of what everyone 'likes' on the internet, your friends included. just... wow. http://likebutton.me/ /via @samijae
interesting way to see what your friends are up to/like
Podcasting Goes Mainstream - eMarketer
http://www.emarketer.com/Article.aspx?id=1006937
Great stats on podcasting and purchasing behaviour.
Podcasting was born of the collision between social media and the iPod. Or, as Wired described it in a March 2005 article, “the bastard offspring of the blog and the Apple MP3 player.” Back then podc
Good stats
Podcasting was born of the collision between social media and the iPod. Or, as Wired described it in a March 2005 article, “the bastard offspring of the blog and the Apple MP3 player.” Back then podcasting was the domain of a few tech aficionados who saw it as a cheap and easy outlet to broadcast their views. All they needed was a microphone, some off-the-shelf software, and an installed base of iPod owners and Web surfers. But things have changed.
Open Graph protocol - Facebook Developers
http://developers.facebook.com/docs/opengraph
The Open Graph protocol enables you to integrate your web pages into the social graph. It is currently designed for web pages representing profiles of real-world things — things like movies, sports teams, celebrities, and restaurants. Once your pages become objects in the graph, users can establish connections to your pages as they do with Facebook Pages. Based on the structured data you provide via the Open Graph protocol, your pages show up richly across Facebook: in user profiles, within search results and in News Feed.
Top 10 Marketers of 2008
http://www.invesp.com/2008/top-10-marketers-of-2008.html
Increase you conversion rates with Invesp optimization service.
Top 10 Most influential marketers of 2008
Chris Hughes
Ning’s Bubble Bursts: No More Free Networks, Cuts 40% Of Staff
http://techcrunch.com/2010/04/15/nings-bubble-bursts-no-more-free-networks-cuts-40-of-staff/
NING NO LONGER FREE
Ning cuts it's free service.
Ning refocusing business plan, phasing out free networks. Will there be a NPO discount??
"As a result of today’s news I suspect we’ll see quite a few active networks jump to whatever the cheapest premium option is; I don’t expect Ning to make it especially easy to port their data to a different service. There will also certainly be a backlash from Ning’s vocal community of Network Creators, many of whom have invested quite of bit of time building out their niche networks."
10 Fresh Tips for Community Managers
http://mashable.com/2010/04/13/community-manager-tips/
10 Fresh Tips for Community Managers http://bit.ly/alWdXc – Christophe AMALRIC (TiKris) http://twitter.com/TiKris/statuses/12827200506
10 Fresh Tips for Community Managers http://bit.ly/alWdXc
Paper.li - read a Twitter stream as a daily newspaper
http://paper.li/
read a Twitter stream as a daily newspaper
http://paper.li/ Twitter as newspaper
Cliente de Twitter que convierte tu canal informativo en un periódico electrónico. El periódico se divide en secciones variadas, fotos, vídeos y anuncios. En las sessciones se incluyen las publicacines de tus contactos.
ItsTrending.com - A real time feed of the most shared content on Facebook
http://www.itstrending.com/
How to Follow Everyone Back on Twitter Without Ruining Your Experience
http://www.twitip.com/how-to-follow-everyone-back-on-twitter-without-ruining-your-experience/
How often have you heard the argument that not following back everyone who follows you is ’snobby’ and ‘arrogant’? (It’s not, and you shouldn’t listen to anyone who tells you so. You have a right to choose who you follow and don’t follow.) Following everyone back...
How to Follow Everyone Back on Twitter Without Ruining Your Experience http://twurl.nl/a66055 [from http://twitter.com/JonayCom/statuses/1623202941]
short answer: tweetdeck
@DEE522 Yeah (http://is.gd/uvxo) and (http://is.gd/c17V) is interesting too, got me thinking. [from http://twitter.com/suPEARLative5/statuses/1621050784]
Enterprise Microsharing Matrix: Yammer and 14 Rivals Compared - Mashable
http://mashable.com/2008/09/25/enterprise-microsharing-matrix/
Laura Fitton presents a side-by-side comparison of 15 enterprise microsharing applications.
A comparison of 15 internal "enterprise 2.0" tools similar to Twitter
the first side-by-side comparison of 15 enterprise microsharing applications:
Twitter (Twitter)’s “water cooler” collaboration, support and problem-solving qualities have led to much discussion about a similar application for internal “Enterprise 2.0″ collaboration and communication. Yammer’s success touched off a spate of announcements about similar applications, and Jeremiah Owyang and I have been tracking the growing list.
Facebook Open Graph: The Definitive Guide For Publishers, Users and Competitors
http://www.readwriteweb.com/archives/facebook_open_graph_the_definitive_guide_for_publishers_users_and_competitors.php
Ausführlicher Bericht über Facebooks Open Graph
@tveskov Enig, vi skændes også dagligt her på EB om det (hvad får vi ud af det?). Lidt forklaring her: http://tinyurl.com/22lt6s8 – systemaddict (systemaddict) http://twitter.com/systemaddict/statuses/12930429945
moritz.stefaner.eu - revisit - demo
http://moritz.stefaner.eu/projects/revisit/
O Revisit é uma opção mais gráfica para acompanhar o buzz sobre um dado assunto ou menções sobre usuários específicos (twitterwall). Traça relação entre tweets, retweets, replies e favorites dentro de um período de tempo ou do dia atual. Segundo palavras do criador: "Revisit is a real-time visualization of the latest twitter messages (tweets) around a specific topic. Use it create your own twitter wall at a conference or an ambient display at your company or whatever other idea you come up with. In contrast to other twitterwalls, it provides a sense of the temporal dynamics in the twitter stream, and emphasizes the conversational threads established by retweets and @replies". Mais informações em http://flowingdata.com/2010/04/26/conversational-twitter-threads-visualized/.
Nice! - Visualizing Twitter Conversations in Real Time: http://j.mp/bYmj9w (via @AmirKassaei)
Revisit is a real-time visualization of the latest twitter messages (tweets) around a specific topic. Use it create your own twitter wall at a conference or an ambient display at your company or whatever other idea you come up with. In contrast to other twitterwalls, it provides a sense of the temporal dynamics in the twitter stream, and emphasizes the conversational threads established by retweets and @replies.
Wow, this is pretty wild: http://bit.ly/bYmj9w #visualizations #flowingdata
15 Applications For A Better Facebook Fan Page | Inspired Magazine
http://www.inspiredm.com/2010/04/25/15-facebook-apps/
I could use some of this for the Fort page...
Facebook fan page apps
15 Applications For A Better Facebook Fan Page
Nielsen: Facebook's Ads Work Pretty Well - Advertising Age - Digital
http://adage.com/digital/article?article_id=143381
Yep, la vinculación de amigos+publicidad está funcionando.
Gives examples of how ads on Facebook actually work and you can use them to promote events through Willow
It pays to have fans on Facebook if you want your ads to work there too, according to the first public study to come out of the collaboration of Nielsen Co. and Facebook.
Частично - нюансы продвижения в фейсбуке. Что интересно.
Facebook's Ads Work Pretty Well
Social Media Demographics: Who’s Using Which Sites? / Flowtown (@flowtown)
http://www.flowtown.com/blog/social-media-demographics-whos-using-which-sites?display=wide
Social media demographics whos using which sites
[illustration] Social Media Demographics / segmentation drastique de qui utilisent quoi - http://bit.ly/cAAhpX
10 Killer Tips for Creating a Branded YouTube Channel
http://mashable.com/2010/04/26/branded-youtube-channel/
YT has changed so much since 2005.
http://zesty.ca/facebook/
http://zesty.ca/facebook/
Any information you see below is visible to anyone on the Internet through normal use of the Facebook Graph API.
a tool that will help you see what is public about a given facebook profile.
What does Facebook publish about you and your friends?
One click: See all the information Facebook shares about you to anyone: http://j.mp/dcZsdP – Tips, Tools, Status (Twitter_Tips) http://twitter.com/Twitter_Tips/statuses/12970476402
ublish about you and your friends?
facebook activity graph
Lessons Learned from Seth Godin - Sources of Insight
http://sourcesofinsight.com/2010/04/25/lessons-learned-from-seth-godin/
“Busy does not equal important. Measured doesn't mean mattered.” – Seth Godin There’s a hidden message in this post – it’s your free prize inside. Whether you find the free prize or not, this post will make you think. About your life. About work. About just about everything. Why? Because it’s a distillation of lessons from a man named Seth. Seth Godin is an author, an agent of change, a meaning maker, and an Idea Merchant.
“Busy does not equal important. Measured doesn’t mean mattered.” – Seth Godin
Seth condensed into 25 essential lessons/insights
21 Creative Ways To Increase Your Facebook Fanbase | Social Media Examiner
http://www.socialmediaexaminer.com/21-creative-ways-to-increase-your-facebook-fanbase/
Really great list to make tweaks to a Facebook fan page from @marismith
10 Dos and Don'ts for Brands on Twitter
http://mashable.com/2010/04/27/twitter-brand-dos-and-donts/
RT @KOttavio: 10 Dos and Don’ts for Brands on Twitter from @mashable: http://bit.ly/aBZBEI
This could apply to libraries & other organizations too.
In short: be professional, use grammar, be content oriented, don't get too personal, engage users who say positive things about your brand, make it a conversation
corporate Twitter how-to
From Social Media to Social Strategy - Umair Haque - Harvard Business Review
http://blogs.hbr.org/haque/2010/04/from_social_media_to_social_strategy.html
Today, the meaning is the message. The "message" of the Internet's social revolution is more meaningful work, economics, politics, society, and organization.
More useful (albeit heavily sprinkled with marketing buzz words and phrases) on the best way of using social media as part of an organisation.
Ning: Failures, Lessons and Six Alternatives
http://mashable.com/2010/04/18/ning-alternatives/
We’re not sure how pricing will change over the next few weeks, but what we do know is that the dotcom-era free-for-all of apps, services and content for end users is not-so-gradually coming to a halt. In the light of economic reality, nothing is free. Someone — be it an advertiser, an administrator, an investor or an entrepreneur — is footing the bill for every one and zero that’s electronically transmitted across this great Internet of ours. And at some point, most of those folks expect to see a return on their investment.
ideas to replace NING
Alternatives to Ning
Ning, the particular community regarding support systems which boasted twenty million website visitors per month, is actually producing massive personnel cutbacks and contains declared a complete end for you to free providers for its users. People that spend on quality expert services are going to be enquired to pay for more, along with those who are having their particular myspace free of charge is going to be asked for you to fork above as well as stage journey Ning podium.
tha
Your Mom’s Guide to Those Facebook Changes, and How to Block Them
http://gigaom.com/2010/04/22/your-moms-guide-to-those-facebook-changes-and-how-to-block-them/
Changes to Facebook and privacy
Facebook launched some fairly impressive new features and services at its recent f8 conference, but some of them were also more than just a little scary. Since a lot of what the company talked about was introduced in either “developer speak” — involving terms like API [...]
33 Blogs To Make You Social Media And Marketing Guru | Graphic and Web Design Blog
http://www.1stwebdesigner.com/development/worth-reading-social-media-marketing-blogs/
33 Blogs To Make You Social Media And Marketing Guru
对社会化媒体关注比较高的博客
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MediaShift . Building the Ideal Community Information Hub | PBS
http://www.pbs.org/mediashift/2009/04/building-the-ideal-community-information-hub120.html
Mark Glaser provides eight tips on how to create a community hub for local information that aggregates it all in one online source. His tips include cracking open government data and access and bringing stake-holders together for face-to-face discussion.
Breaking News Site Info
Great outline of an approach to public information and community hubs; picks up from the Power of Information approach
Can User-Generated Content Change Your World? - eMarketer
http://www.emarketer.com/Article.aspx?id=1006888
Dobrý úvod
eMarketer 2008年的报告,关于生产性用户、生产的内容等的调研与预测
This article hypothesis about the long term impacts of user generated web content on greater society, and the many professional facets within society (albeit within an American context). Stills discusses how user generated content can only increase in size and rapidity, as new media platforms continue to increase in size and rapidity. He also discusses how platforms such as the internet have allowed for a liberation of free speech and communication amongst individuals, whereas 10 years ago there were limited avenues to get your opinion heard. This article provides an interesting insight into the phenomenon of user generated content and how pervasive it has actually become.
Every day, user-generated content (UGC) is part of the online experience of millions of US Internet users. From entertainment to communications to e-commerce, consumers are taking charge of the creation, distribution and consumption of digital content. And it’s growing. Up from 83 million in 2008, eMarketer estimates the number of UGC creators will grow to 115 million in 2013.
Info on growth of UGC and creators, consumers of UGC
Statistics and predictions
Junta42 blog: 42+ Social Media and Content Marketing Predictions for 2009
http://blog.junta42.com/content_marketing_blog/2008/12/42-social-media-and-content-marketing-predictions-for-2009.html
Junta42 Content Marketing blog: 42+ Social Media and Content Marketing Predictions for 2009 http://ow.ly/1ENfj
Some people hate them, but I'm a sucker for prediction articles. The switch over to the next calendar year always provides the perfect scenario to decide what the fate of marketing will be. We reached out to the Junta42 community,...
Official Google Blog: @Twitter: Welcome to Google Friend Connect
http://googleblog.blogspot.com/2008/12/twitter-welcome-to-google-friend.html
How to Google's friend connect works with Twitter
We're trialling Friend Connect on Dogear Nation's website, will be interesting to see what the take-up is like.
Johnny Holland - It’s all about interaction » Blog Archive » A Social Interaction Primer
http://johnnyholland.org/?p=308
Article discussing the frame work on social interaction design and how a 2.0 expereince needs a different way of thinking focusing on the users expectations and assumptions instead of the creators intended purpose.
The Social Media Monitoring Funnel - Social Monitoring Flowchart
http://www.ignitesocialmedia.com/social-media-monitoring-funnel/
Social Media Monitoring Funnel
PR Squared: Blogger Relations (and Social Media Release!) Case Study
http://www.pr-squared.com/2009/02/blogger_relations_and_social_m.html
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.pr-squared.com%2F2009%2F02%2Fblogger_relations_and_social_m.html
We created unique angles and pitches for each and every blogger, helping them to see how and why their specific reader community would use slydial. RESULTS: In one month of blogger relations outreach, MobileSphere’s slydial service was covered in 381 blog posts. These results were the direct result of SHIFT’s blogger relations outreach, combined with the viral effect of the initial, high-profile posts.
Peter Schwartz: Facebook's Face Plant: The Poverty of Social Networks and the Death of Web 2.0
http://www.huffingtonpost.com/peter-schwartz/facebooks-face-plant-the_b_149497.html
Article arguing that generic social networking such as Facebook will not last. Don't have enough information to decide whether he is right or not but worth reading
Facebook's Face Plant: The Poverty of Social Networks and the Death of Web 2.0 - The Huffington Post
Peter Schwartz has worked for Microsoft, lectured in political philosophy and is the Founder and President of an online legal publishing and database. This article is an interesting discussion of the pros and cons of Facebook and the interconnectivity these online applications allow.
Peter Schwartz explores the 'death' of Web 2.0 and how social networking is replacing the basis for business models. Schwartz also examines the decline of banner ads and the increase of advertising on Facebook and the revenue it generates. Ultimately the main focus of the article is on Facebook rather than online advertising.
The Huffington Post's Peter Schwartz claims that Web 2.0 is dead. Looking at Facebook, he asks if its business model is in trouble, and considers the risk that users will grow tired of the site.
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.huffingtonpost.com%2Fpeter-schwartz%2Ffacebooks-face-plant-the_b_149497.html
Reflexiones sobre Web 2.0
New Data on Top Twitter Applications and Usage
http://blog.hubspot.com/blog/tabid/6307/bid/4584/New-Data-on-Top-Twitter-Applications-and-Usage.aspx
Data on Twitter application usage to update Twitter.
Let's look at a random sample of a half a million tweets and see what people actually use to post updates to Twitter.
Feb 09 statistics on where and how people use Twitter
HOW TO: Spring Clean Your Twitter Account
http://mashable.com/2010/04/26/twitter-organize/
Spring clean your twitter account
Facebook's Eroding Privacy Policy: A Timeline | Electronic Frontier Foundation
http://www.eff.org/deeplinks/2010/04/facebook-timeline
Since its incorporation just over five years ago, Facebook has undergone a remarkable transformation. When it started, it was a private space for communication with a group of your choice. Soon, it transformed into a platform where much of your information is public by default.
Article showing comparison of Facebook's privacy policy over the years
History of Facebook privacy erosion.
Facebook's Eroding Privacy Policy: A Timeline
Since its incorporation just over five years ago, Facebook has undergone a remarkable transformation. When it started, it was a private space for communication with a group of your choice. Soon, it transformed into a platform where much of your information is public by default. Today, it has become a platform where you have no choice but to make certain information public, and this public information may be shared by Facebook with its partner websites and used to target ads.
10 Twitteriffic tools - CNN.com
http://www.cnn.com/2009/TECH/03/12/twitter.tools/index.html?eref=rss_latest
circa March 2009
tips for twitter
Reversing the Enterprise 2.0 Pricing Model - ReadWriteWeb
http://www.readwriteweb.com/archives/reversing_the_enterprise_20_pricing_model.php
Enterprise2.0の価格モデルについて
Why is the Enterprise 2.0 market not taking off more strongly? The reason has to do partly with ill-conceived pricing structures: volume-discount (VD) schemes. Fix them, and you fix one of the obstacles preventing the market from expanding rapidly. And by fixing them is meant reversing them, in particular by using volume-increasing schemes.
by Julien le Nestour: Why is the Enterprise 2.0 market not taking off more strongly? The reason has to do partly with ill-conceived pricing structures: volume-discount (VD) schemes. Fix them, and you fix one of the obstacles preventing the market from expanding rapidly. And by fixing them is meant reversing them, in particular by using volume-increasing schemes.
Volume-discount pricing structures are simple, tried, and true. So, why aren't they efficient? The reason is because of where returns on investment (ROIs) are located. Enterprise social computing offerings provide increasing marginal productivity as they scale, at both the individual and organizational level.
How to Grow Your Follower Numbers to Over 10,000 in a Week
http://www.twitip.com/how-to-grow-your-follower-numbers-to-over-10000-in-a-week/
The Twitaway: An Experiment In Social Media It’s never too late to build a large, loyal Twitter following—if you think outside the box. In this guest
rocket.ly - Blog - Top Ten Reasons You Should Quit Facebook
http://www.rocket.ly/home/2010/4/26/top-ten-reasons-you-should-quit-facebook.html
Go to Number 3 for how to delete your FB account
Tim Ferriss: 7 Great Principles for Dealing with Haters
http://mashable.com/2010/04/29/deal-with-haters-tim-ferriss/
Dealing with negativity online can be tough, which was why we were all ears when Tim Ferriss, author of The Four Hour Work Week, took the stage at The Next Web ‘10 event in Amsterdam to discuss how to learn to love haters. While Mashable recently offered you advice on how to deal with negative feedback specifically in the social media realm, Ferriss takes the concept a step further with advice on how to contend with — and benefit from — criticism across all platforms. We caught up with Ferriss backstage at the event to find out more about his seven principles for dealing with haters. Read on for some interesting ideas and let us know which work for you — as well as your own strategies — in the comments below.
Tim Ferriss' "7 Tips for Dealing with Haters" is brilliant. I'd just add "listen well enough to know when you're wrong" http://bit.ly/cRbab2 – Chris Anderson (chr1sa) http://twitter.com/chr1sa/statuses/13312105642
BBC NEWS | Business | Bosses 'should embrace Facebook'
http://news.bbc.co.uk/1/hi/business/7695716.stm
Companies should not dismiss staff who use social networking sites such as Facebook and Bebo at work as merely time-wasters, a Demos study suggests. Attempts to control employees' use of such software could damage firms in the long run by limiting the way staff communicate, the think tank said.
All in the Facebook family: older generations join social networks - CNN.com
http://www.cnn.com/2009/TECH/04/13/social.network.older/index.html?iref=t2test_techmon
There are now about 1.5 million female users older than 55 on the site, the group says -- roughly a 550 percent increase over six months ago. By comparison, membership among people younger than 25 grew by less than 20 percent over the same period, Inside Facebook says.
While online social networks like Facebook, Twitter and MySpace are known hang-outs for younger adults and teenagers, older generations in recent months have been taking to the medium at a faster rate than any other age group, according to industry reports.
Facebook and elderly
See for sources of stats about Facebook, and for ifo about Facebook adoption/usage.
Women older than 55 make up the fastest-growing age group on Facebook. Expert says the site has hit a "tipping point," causing older people to join. Some older family members use the site to get in touch with younger generations. One mother says Facebook has become her family's "living room."
Online communities, etc.
http://forum.nin.com/bb/read.php?9,731489
Trent Reznor is still cool even though he's not single man http://bit.ly/JuYKP [from http://twitter.com/DangerGranger/statuses/2185029292]
good comment below
Trent Reznor versus anonymous douchebags. "The reason no record label knows how to market anything to new media is they don't live there. They don't get it because they don't use it. What you've seen happen with the marketing and presentation of NIN over the last years is a direct result of living next to you, listening to you, consuming with you and interacting with you. Directly. There's no handlers or PR people here, it's me and my guys - that's it. There's no real plan, even - it's just trying to do the right thing that respects you the fan, the music, and me the artist. That's the goal - a mutual and shared respect. "
Trent Reznor talks about his recent social networks use, what he found difficult like trolls, ...
Faced with leaving the infrastructure of traditional record labels and figuring out what the right thing to do is in this new world - I found myself realizing that for me to have any concept of how to interact with the community and know what they might want / what they find appropriate, I need to immerse myself in that world and live it for a while.
Die Band Nine Inch Nails hat letztes Jahr den Webby für ihre innovative Webnutzung bekommen. Jetzt ist Frontsänger Trent Reznor total genervt von den Social Communies.
Nine Inch Nail's Trent Reznor explains (in a bit of a rambling rant) why he's quitting Twitter and why 'idiots rule'. Interesting take on social networking from the perspective of a celebrity.
I will be tuning out of the social networking sites because at the end of the day it's now doing more harm than good in the bigger picture and the experiment seems to have yielded a result. Idiots rule. ... With all of that said, I have business in the real world to attend to including wrapping up the live version of NIN, DOING some cool new shit and spending as much time as possible with the most amazing woman in the world. Nine Inch NailsのTrent Reznorの「残念なUSのWeb」発言である。 日本ではこうこう、それに対してアメリカではなんて、議論は成り立たないことの好例だ。リテラシーが欠如している人間は本当にどうしようもないんだ。 そして、Reznorが言っているように、なによりリアルなビジネスや生活が一番なんだ。ソーシャルwebにウツツを抜かすことよりもっと大切なモノがあるだろということだ。
A nice rant from Trent Reznor :)
Have you read this? Trent speaks out about social media sites and how they're not worth the trouble.
Red Sweater Blog – Elements Of Twitter Style
http://www.red-sweater.com/blog/1225/elements-of-twitter-style
Elements Of Twitter Style - http://goo.gl/d5yK
"Red Sweater Blog – Elements Of Twitter Style" http://j.mp/dwInoi
Advice on writing tweets and using Twitter.
21 Tips for Using Twitter and Facebook for Business
http://www.briansolis.com/2010/05/21-tips-for-using-twitter-for-business/
Ein Excerpt von Brian Solis' neuem Buch. Damit die 381 Social Media Berater in Deutschland endlich mal wieder eine neue Präsentation machen können und Klaus Eck und Konsorten wieder viele neue "eigene" Ideen auszubreiten haben.
RT @JamieCrager 21 Tips for Using Twitter and Facebook for Business - http://bit.ly/cCidGq #Engage (RT @briansolis - in case you missed it) – Javan Ng (javanng) http://twitter.com/javanng/statuses/13367948951
WordPress Leaps Into Social Networking With BuddyPress 1.0
http://mashable.com/2009/04/30/buddypress-social-networking/
Disqus
à lire.
Automattic, the company behind WordPress (WordPress), is moving into social networking, with the 1.0 launch of BuddyPress, an installable, open source software platform that runs on your own website. The software is freely available, and can be downloaded from BuddyPress.org.
Blackbird Pie – Twitter Media
http://media.twitter.com/blackbird-pie/
Ich glaube, da mach ich lieber einen Screenshot. HOW TO: Embed a Tweet --> http://media.twitter.com/blackbird-pie/
RT @jemimakiss: And here' it is: Twitter's 'Blackbird Pie" tool. http://media.twitter.com/blackbird-pie/
Serviço que transforma uma mensagem do Twitter (um tweet) em código HTML, facilitando assim a sua citação em páginas e posts.
Conversation Agent: 63 Twitter Tools and One Word of Advice
http://www.conversationagent.com/2009/06/62-twitter-tools-and-one-word-of-advice.html
63 twitter tips on using twitter better
"Conversation Agent: 63 Twitter Tools and One Word of Advice" http://j.mp/bUkrh0
There are countless tools for Twitter. Looking for a big roundup? This post provides an excellent overview of some of the most popular.
9 Essential Social News and Bookmarking Sites for Designers
http://mashable.com/2010/04/26/social-bookmarking-designers/
graphic design resources & ideas
For designers who enjoy social media — or anyone interested in design news and resources — there are a number of sites and services for you to check out and participate in. Here are nine noteworthy social news and bookmarking sites aimed at designers and design enthusiasts.
Top Ten Reasons You Should Quit Facebook - Facebook - Gizmodo
http://gizmodo.com/5530178/top-ten-reasons-you-should-quit-facebook
The State of Online Word of Mouth Marketing [STATS]
http://mashable.com/2010/04/25/word-of-mouth-marketing-stats/
In a session yesterday at Forrester’s Marketing Forum, Forrester analysts Josh Bernoff and Augie Ray presented research findings on peer influence and word of mouth marketing. Some of the statistics were surprising, and the presentation was rife with practical tips for marketers we thought worth sharing.
Masable word of mouth marketing
Designing for Social Interaction - Boxes and Arrows: The design behind the design
http://boxesandarrows.com/view/designing-for-social
Designing for Social Interaction Strong, Weak, and Temporary Ties By Paul Adams Senior User Experience Researcher at Google. I'm the research lead for sociability, and I work with teams building products and features for the social web. I've previously worked as a User Experience consultant at Flow (working with the BBC, The Guardian, Vodafone, London Underground, and others), and as an Industrial Designer at Dyson.
RT @timkastelle: Terrific post! Can't find who mentioned it first - Designing for Social Interaction http://bit.ly/axYN9P
A Social Media Glossary » The Buzz Bin
http://www.livingstonbuzz.com/2009/02/24/social-media-glossary/
Social media glossary from the Buzz Bin.
The Internet is a melting pot for new tools and trends, i.e. Social Media. For every new tool, new words or phrases are created. As more and more organizations struggle to embrace social media, we ended up cobbling together a quick glossary of terms for them. This is just a starter’s list based on things we’ve been asked. Please feel free to add to the list! (img from digitalheretix.com) Additional resources for social media terms include Mike Sansone’s Glossary of Blogging and Social Media Terms and Social media’s A-Z of social media.
A Social Media Glossary » The Buzz Bin http://ff.im/-7jqHl [from http://twitter.com/maxilprof/statuses/3610933332]
Good reference tool
a good glossary of sm terms
HOW TO: Secure Your WordPress Blog
http://mashable.com/2010/04/28/wordpress-security-tips/
Here are some of our tips for keeping your WordPress website or blog more secure and less susceptible to malicious attacks.
5 Tips for Making Your Business Presentations More Social
http://mashable.com/2010/04/29/business-presentations-social/
1. Create Anticipation, 2. Create a Social-Friendly Presentation, 3. Use Interactive Polling, 4. Use the Backchannel, but Wisely, 5. Keep the Conversation Going After You’ve Left the Podium
Great for press conferences, speaking opps, power points, etc
Use social tools to build buzz ahead of time, stage interactive text-message polls or get your audience talking by moderating a back-channel Twitter discussion, suggests Chuck Dietrich. "These methods allow you to connect with your audience before, during, and after you deliver your message," he adds.
Plodding through a dull PowerPoint presentation is no way to impress your audience. Seal the deal with social engagement using these 5 strategies.
nice hints for #fsln10 seminar on making presentations more social: http://bit.ly/a2iGcM
Facebook's Eroding Privacy Policy: A Timeline | Electronic Frontier Foundation
http://w2.eff.org/deeplinks/2010/04/facebook-timeline/
Facebook is a dangerous place to have a profile on - not because of maurading online predators, but because you don't know where you stand with it as a company. This research from the EFF proves that they are happy to re-jig their privacy rules in order make money from their users.
Users Over 55 Quitting Facebook: The Baby Boom Times Over?
http://mashable.com/2009/05/27/facebook-baby-boomers/
For a campaign for tutoring
Note to @Mashable: Baby boomers start at age 45, not just ovr 55 set (focus of yr "Baby Boom" quitting FB article) http://bit.ly/EpCZ4 [from http://twitter.com/markivey/statuses/1940778411]
Users Over 55 Quitting Facebook: The Baby Boom Times Over? http://bit.ly/13D1D5 [from http://twitter.com/digital_capital/statuses/1941662067]
stats on FB demographics
C-Tweet: Points to Consider for Twitter-Friendly CEOs and CMOs - Advertising Age - CMO Strategy
http://adage.com/cmostrategy/article?article_id=136159
Talks about the increases of CEOs using twitter and other SoMe.
advice for ceo's who twitter
The rapid growth (and destruction) and growth of marketing
http://sethgodin.typepad.com/seths_blog/2008/10/watching-market.html
Social media, it turns out, isn't about aggregating audiences so you can yell at them about the junk you want to sell. Social media, in fact, is a basic human need, revealed digitally online. We want to be connected, to make a difference, to matter, to be missed. We want to belong, and yes, we want to be led.
On the surface this post was promoting Seth’s new book Tribes, but take a closer look and he’s explaining why mass marketing and yelling at your audience doesn’t work, and how social media reveals a basic human need that we want to be connected, to make a difference and to matter.
Awesome - can't believe I missed this one first time round.
Seth Godin's blog
ideas that spread, win
Seth Godin: "Social media, it turns out, isn’t about aggregating audiences so you can yell at them about the junk you want to sell. Social media, in fact, is a basic human need, revealed digitally online. We want to be connected, to make a difference, to matter, to be missed." [via:Adriana Lukas]
Presentatie - ontwikkeling van marketing
Six Things You Need to Know About Facebook Connections | Electronic Frontier Foundation
http://www.eff.org/deeplinks/2010/05/things-you-need-know-about-facebook
Facebook is moving people to their new 'Connections'. And it appears that your privacy settings have been dumped in the process.
This #Facebook lack of #privacy stuff is REALLY concerning me http://bit.ly/9nnk4j
Facebook's creepy new privacy settings
NYTimes Appoints First Social Media Editor
http://www.readwriteweb.com/archives/nytimes_appoints_social_media_editor.php
The New York Times hires Jennifer Preston as its first social media editor.
RT @davewiner: NYTimes Appoints First Social Media Editor. http://tr.im/mscX [from http://twitter.com/writelife/statuses/1925869553]
NY Times appoints 1ST Social Media Editor (YET NO ONE KNOWS ANYTHING ABOUT HER) http://bit.ly/lCnPr VIA @jakrose [from http://twitter.com/markivey/statuses/1926725588]
RT @mattsingley: NYTimes has hired a Social Media Editor. That's a big move for SMO http://bit.ly/dVb4o [from http://twitter.com/ErikNYC/statuses/1928717412]
RT @lebrun @jowyang: Mainstream Media Gets More Social: NYT appoints social media editor http://bit.ly/zDxlB [from http://twitter.com/axbom/statuses/1933777521]
"Jennifer Preston has been appointed the first Social Media Editor of the New York Times. ... Little is known about Preston's personal use of social media, she's either using aliases or is remarkably quiet around the web, and details are still forthcoming about the new position she'll fill."
Become a Fan of Facebook Pages With a Text Message
http://mashable.com/2009/03/26/facebook-pages-text-messaging/
Use SMS to become a Fan on Facebook.
Också en bra funktion – att man kan sms-a för att bli ett fan av en FB-sida. Sånt som vi kan ha nytta av när vi försöker branda våra tidningar – i själva tidningen. Men också som en del av våra försök att ge annonsörer bättre erbjudanden – vi kanske ska skapa dessa FB-sidor som en del av ett stort annonspaket och sköta om deras sidor.
draw.to — Draw something and share it!
http://draw.to/new
Draw something and share it!
Draw anything you like and share it instantly via email, instant messaging, Twitter, Facebook and more!
Easy way to draw and embed.
Facebook’s Gone Rogue; It’s Time for an Open Alternative | Epicenter | Wired.com
http://www.wired.com/epicenter/2010/05/facebook-rogue
Your privacy and Facebook RT @flashlight: Good read on Wired about the need for an open Facebook alternative. http://bit.ly/aHWMuI
Facebook is redefining what "privacy" means.
it's one thing to try to ignore big brother, but we're just giving him our keys and credit cards
RT @ryanwynia: RT @ScottMonty: RT @Dfrom82: Facebook’s Gone Rogue; It’s Time for an Open Alternative http://is.gd/c0p23
RT @fmeichel: #diaspora RT @rosselin "Zuckerberg rêve de dominer le monde, il est temps de trouver une alternative" @daveWiner http://bi ...
Wired Magazine: Facebook's gone rogue. http://bit.ly/9Wl9uc
facebook =/= privacy.
Thinking about quiting ole Facebook soon. http://is.gd/bZVab Just getting tired of it. But can I do it? Is the question. Started thinking – Jabiz Raisdana (intrepidteacher) http://twitter.com/intrepidteacher/statuses/13623538994
The Evolution of Privacy on Facebook
http://mattmckeon.com/facebook-privacy/
(d)Evolution of privacy on Facebook. Very cool. http://mattmckeon.com/facebook-privacy/ – Matt Suddain (suddain) http://twitter.com/suddain/statuses/13624852352
This really brings the point home.
Really interesting infographic showing how Facebook's default privacy settings have increasingly exposed one's profile to a broader and broader audience.
Visualizing Facebook's Privacy Evolution http://bit.ly/deZJyu #fb #privacy #temporal
The Evolution of Privacy on FaceBook http://bit.ly/alyy8g (I'd call it devolution.) #eventprofs #assnchat #engage365
RT @draenews: Del The Evolution of Privacy on Facebook: http://bit.ly/cEf3sP
In the beginning, it restricted the visibility of a user's personal information to just their friends and their "network" (college or school). Over the past couple of years, the default privacy settings for a Facebook user's personal information have become more and more permissive. They've also changed how your personal information is classified several times, sometimes in a manner that has been confusing for their users. This has largely been part of Facebook's effort to correlate, publish, and monetize their social graph: a
Official Google Blog: Replay it: Google search across the Twitter archive
http://googleblog.blogspot.com/2010/04/replay-it-google-search-across-twitter.html
Just bookmarking the post announcing Twitter archive search from Google last month
Following the ebb and flow of twitter over time
Google twitter search and timelines
Find the most relevant content shared on updates services like Twitter by zooming to any point in time and “replay” what people were saying publicly about a topic.
46% of the Digg Front Page is Controlled by 50 Websites | Soshable | Social Media Blog
http://soshable.com/digg-whitelisted-sites/
46% of the Digg Front Page is Controlled by 50 Websites
Recent changes and restrictions made by Digg.com to encourage diversity in the range of users whose submissions reach the front page have had 2 profound results. Newer and less active users have seen their stories reach the front page, but the sources that are able to hit the front page have tightened.
"Despite tens of thousands of submissions every week, the last seven days have shown that 46.6% of the Digg front page comes from 50 websites, according to data accumulated on di66.net."
"Despite tens of thousands of submissions every week, the last seven days have shown that 46.6% of the Digg front page comes from 50 websites". A strong UK showing here - Telegraph at #1, with the Daily Mail at #9 and The Guardian at #10 [via Martin Stabe]
"Despite tens of thousands of submissions every week, the last seven days have shown that 46.6% of the Digg front page comes from 50 websites, according to data accumulated on di66.net." -- and guess who's top: the Telegraph.
Recent changes and restrictions made by Digg.com to encourage diversity in the range of users whose submissions reach the front page have had 2 profound results. Newer and less active users have seen their stories reach the front page, but the sources that are able to hit the front page have tightened. Despite tens of thousands of submissions every week, the last seven days have shown that 46.6% of the Digg front page comes from 50 websites, according to data accumulated on di66.net.
100 Inspiring Ways to Use Social Media In the Classroom | Online Universities
http://www.onlineuniversities.com/blog/2010/05/100-inspiring-ways-to-use-social-media-in-the-classroom
Social media may have started out as a fun way to connect with friends, but it has evolved to become a powerful tool for education and business. Sites such as Facebook and Twitter and tools such as Skype are connecting students to learning opportunities in new and exciting ways. Whether you teach an elementary class, a traditional college class, or at an online university, you will find inspirational ways to incorporate social media in your classroom with this list.
Long list of inspiring ways to use social media in the classroom - much insight into informal learning.
@kynanr @willie42 100 ways to use social media in the classroom http://twurl.nl/a1tt5t
Twitter Essentials: 7 Most Valuable Twitter Resources / Tools
http://twitteressentials.blogspot.com/2009/06/7-most-valuable-twitter-resources-tools.html
twitter
Twitter Essentials: 7 Most Valuable Twitter Resources / Tools
There is no denying that Twitter mania has taken over the world. Currently the fastest social network in existence, Twitter serves a valuable communication tool for a lot of its users.
Facebook and CNN: The Power of the Social Web Revealed - ReadWriteWeb
http://www.readwriteweb.com/archives/facebook_and_cnn_the_power_of_the_social_web_revealed.php
commentary on case study cnn and facebook
8500
A look at the use of Facebook Connect for CNN and the Obama inauguration
social-media-map.pdf (application/pdf-Objekt)
http://www.ovrdrv.com/social-media-map/pdf/social-media-map.pdf
Government 2.0: A Theory of Social Government
http://mashable.com/2008/08/07/theory-of-social-government/
"Given that governments are inherently reactive, rather than proactive (I need give no examples), how can this be compatible with the rapidly evolving world of social software?"
Dr. Mark Drapeau about government 2.0.
"Ironically, however, many government agencies block such sites for use at work. For example, I cannot access MySpace or YouTube from the computer in my office at the Department of Defense, and the Department of Homeland Security (DHS) blocks most social networking sites besides LinkedIn. At least one part of the National Institutes of Health (NIH) blocks Google Chat. Not only do these policies make little sense (there are legitimate research uses for all of these sites, while email, iTunes, and non-blocked websites are ‘abused’ daily), the policies are inconsistent. Despite this, there are overt sprinklings of Web 2.0 influence all over the federal government. For example, in mid-2007, the Department of Health and Human Services (HHS) sponsored a public blog about pandemic influenza, which I contributed to due to my work on global health security. This was a great early example of a government agency engaging with an interested, and in many cases, expert audience. "
Mark Drapeau blog on social government
What Happens When Twitter Gets Mainstream Attention « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2009/04/19/what-happens-when-twitter-gets-mainstream-attention/
Reading: What Happens When Twitter Gets Mainstream Attention http://bit.ly/SJjlD [from http://twitter.com/sandroalberti/statuses/1566648616]
Twitter is getting a tremendous amount of buzz from brands, celebrities, media, politicians, and athletes. Despite the hype, it’s still a very small social networking site (likely under 10mm), compared to the social giants like Google, Microsoft, Facebook and MySpace (150-300mm), see my stats page to learn more. I assert that mainstream attention is different than mainstream usage.
What Happens When Twitter Gets Mainstream Attention http://bit.ly/kh5hv - the Twitterscape will undergo some significant changes. [from http://twitter.com/jebworks/statuses/1561355883]
Twitter成为主流给互联网及媒体带来的变化
I like his approach here, and I agree with a lot of what he says--particularly about the "A-Listers" becoming "B-listers" once again and now needing to seek out new environments (possibly back to blogs, friend feeds, etc)
26 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/05/01/essential-social-media-resources-2/
The week gone by was loaded with essential reading, especially in the tech department. We know you’re busy, and digging through that RSS reader for all the good stuff you missed is a chore. That’s why we’ve once again gathered the Crème de la Crème in our weekly super-post. Take a weekend stroll through this garden of resources that includes a few environmentally friendly gadget guides, some killer small business advice, and an inbox master cleanse, which may be a weekend project itself.
How Small Businesses Are Using Social Media for Real Results
http://mashable.com/2010/03/22/small-business-social-media-results/
Social networking could be a frightening prospect for smaller businesses; not like standard marketing methods, the idea places a part of the actual information in the hands of the buyers.
Advertising and marketing is usually a scary possibility regarding small business owners; not like classic marketing methods, this places section of the actual concept within reach of the actual consumers.
Advertising and marketing can be a scary probability for small businesses; not like traditional marketing techniques, it applies a part of your concept within reach of the customers.
Social media could be a alarming possibility pertaining to smaller businesses; in contrast to standard advertising models, the idea puts portion of the actual message within reach of your customers.
Social networking could be a scary prospect pertaining to smaller businesses; not like traditional marketing methods, this puts section of the particular principles within reach of the particular buyers.
Advertising and marketing can be quite a terrifying prospect regarding small businesses; unlike conventional marketing methods, the idea applies part of the actual principles within reach of the clients.
Social media is usually a terrifying prospective client for small business owners; in contrast to standard marketing techniques, the idea sets a part of the actual concept at the disposal of the particular customers.
WordPress 3.0: The 5 Most Important New Features
http://mashable.com/2010/05/10/new-features-wordpress-3/
#WordPress Version 3.0 due out this month: The 5 Most Important New Features @mashable http://bit.ly/drJlgU – Diane Bourque (DianeBourque) http://twitter.com/DianeBourque/statuses/13790289425
RT @mashable WordPress 3.0: The 5 Most Important New Features http://bit.ly/drJlgU #blog #blogging #blogs
Wiki:interactive media resources | Social Media CoLab
http://socialmediaclassroom.com/host/vircom/wiki/interactive-media-resources
präsentationsoftware
:List of diverse applications which can be used in online learning - no essential grouping or cartegorisation used
links de medias interativas, incluindo mindmaps: como é possível ter um espaço onde informação é compartilhada, além do ppt.
8 Websites You Need to Stop Building - The Oatmeal
http://theoatmeal.com/comics/websites_stop
8 Websites You Need to Stop Building - The Oatmeal
Absolutely hysterical. Of course, Amplify manages to squeak by not being any of these but by borrowing a little bit from all of them. (at least, that's why I think I like it)
HOW TO: Target Social Media Influencers to Boost Traffic and Sales
http://mashable.com/2010/04/15/social-media-influencers/
excellent stuff
new
As this data shows, successful social media marketing isn’t simply about amassing thousands of followers, but instead precisely identifying the most influential members of your audience and recognizing them for their value. By directly engaging one influencer with exclusive opportunities, special offers, and unique content, you are indirectly engaging thousands of other people who are part of this influencer’s social sphere. Sounds pretty enticing, right? But the challenge in crafting a successful marketing program that activates influencers is two-fold. First, you have to use the right data and traffic analysis tools to find out who your most influential followers are. Second, you have to connect with these people in an authentic, “non-salesy” way, and truly build a relationship with them –- because if you overly “sell” to your influencers, you’ll burn a bridge and potentially turn your biggest fans into your worst detractors.
Diving into the Twitter API | Nettuts+
http://net.tutsplus.com/tutorials/other/diving-into-the-twitter-api/
text
Nice tutorial on using the Twitter API
21 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/05/09/essential-social-media-resources-3/
Indeed, it is the period again — time to dive back in the week’s worth associated with social media marketing health benefits and get up to date upon any experience it's likely you have overlooked.
Yes, it’s that time again — time to delve back into a week’s worth of social media goodness and catch up on any insights you might have overlooked. This round-up features a host of analysis and resources for social non-profits, great mobile app reviews, and some paper saving tips for your small business.
21 Essential Social Media Resources
When Skittles Met Twitter - BusinessWeek
http://www.businessweek.com/managing/content/mar2009/ca2009038_020385.htm
A bold social media marketing experiment on the Mars brand's home page prompted a lively debate at the fourth annual Social Media Conference
But just two days after its launch, Skittles was forced to rethink its social media strategy after users deluged the site with inane and often profane "tweets," the messages sent by Twitter users. The Twitter feed, once prominently displayed as the home page, is now harder to find—just a small link in the corner of the screen.
Skittles decided on March 2nd that it would transfer its original homepage into it's Twitter page. This huge change shows how powerful social media has become in today's world of marketing. It is not only Skittles that is putting much of their marketing efforts into social, but thousands of other powerhouse companies are doing the same.
9 Ways to Enhance Your Facebook Fan Page | Social Media Examiner
http://www.socialmediaexaminer.com/9-ways-to-enhance-your-facebook-fan-page
9 ways to customize your Facebook fan page with static fbml and improve your business branding.
tips, business guid
5 Things That Don’t Work on Facebook Pages (and 5 That Do)
http://webworkerdaily.com/2010/03/31/5-things-that-dont-work-on-facebook-pages-and-5-that-do/
Before integrating Facebook Pages (sometimes called “Facebook Fan Pages”) into your social media marketing mix, you need to think strategically. Georgina provided a basic overview of the need for strategy in “Businesses and the Social Media Trap,” and I ranted about the problem of not understanding strategy in the first place in “It’s the Social Media Strategy Struggle.” This week, I want to discuss why people become fans of Facebook Pages in the first place. I’ll follow that with some thoughts on what doesn’t really work on Pages. After that, I’ll list some things that I believe do work, based on personal and professional experience, industry news and anecdotal information.
Mary Meeker: Mobile Internet Will Soon Overtake Fixed Internet
http://gigaom.com/2010/04/12/mary-meeker-mobile-internet-will-soon-overtake-fixed-internet/
via @lmalita
How Tech Start-ups Like Foursquare and Meetup Are Trying to Overthrow Old Media and Build a Better New York -- New York Magazine
http://nymag.com/news/media/65494/
Tweet Tweet Boom Boom A new generation of tech entrepreneurs in the city is trying to overthrow old media and build a better New York—with the help of their iPhones. Are they dreaming? Definitely. But in a good way
Dina Kaplan '93 mentioned in later part of the article
Mentions Dina Kaplan '93
looks like it's worth a skim
Go to a party for an “old” media company, and there can often seem to be a cloud of doom hanging over the proceedings. It can seem like half the guests have been laid off and the other half fear they still could be. The talk is of cutbacks and making do with less and paradigm shifts whose conclusions are, inevitably, the death of the industry.
9 Social Media Topics that Need To Die | Brand Elevation Through Social Media and Social Business | Altitude Branding
http://altitudebranding.com/2010/03/social-media-topics-that-need-to-die/
I’m agitated. This kind of publish is probably crabby. Certainly not the usual ticket. By pass it
Twitter to Launch Twitter Business Center [SCREENSHOTS]
http://mashable.com/2010/05/10/twitter-business-center-toolkit/
RT @ragythomas: Twitter to Launch Twitter Business Center - http://spr.ly/6018DD6
Twitter starts testing new feature called "Twitter Business Center" A business needs to activate its account (not sure if this is free/paid) It allows multiple contributors so you can have several employees operating one account Also allows you to accept DMs from everyone, even people you are not following
Social Page Evaluator
http://evaluator.vitrue.com/
7 Ways to Use Psychological Influence With Social Media Content | Social Media Examiner
http://www.socialmediaexaminer.com/7-ways-to-use-psychological-influence-with-social-media-content/
One of the hallmarks of social media is content: creating it, sharing it and engaging with it. The best content in social media inspires, informs, educates or entertains (and if you’re really lucky, it does all four!). But how do you create content that goes viral? What follows are seven strategies you can employ to help your content succeed.
Among the hallmarks associated with social media will be articles: creating the idea, sharing it along with getting from it. What follows are more effective strategies it is possible to use to help your articles do well.
7 Ways to Use Psychological Influence With Social Media Content
Social media marketing with content created on the convergence of neuroscience, human psychology and group dynamics.
50 Social Bookmarking Icon Sets for Bloggers – Part 2 - Speckyboy Design Magazine
http://speckyboy.com/2010/04/14/50-social-bookmarking-icon-sets-for-bloggers-part-2/
Ikony dla społecznościowych serwisów
Welcome to Brandkarma
http://www.brandkarma.com/
By helping each other we can make more informed buying decisions, influence business behavior and, with enough of us involved, make the world a better place - one brand at a time. Social media with a motive and it makes every1 an activist with a small "a". We believe in action – we're what we do
Sito dove le persone possono dare un rating al "karma" dei brand in ambito: planet, customers, employees, suppliers, investors
Brandkarma’s mission – ‘to help everyone make better brand choices and influence brand behavior for good’. Make the world better, one brand at a time.
let the collective speak out and make a difference. stand up and speak out!
50+ Ways to Search Twitter
http://socialmediatoday.com/SMC/189327
Very very good ! 50+ Ways to Search #Twitter - #sm #socialmedia http://is.gd/c4oa9
zoeken op Twitter
Establish and Maintain Your Online Identity - identity management - Lifehacker
http://lifehacker.com/5531465/establish-and-maintain-your-online-identity
Building an online identity in clear steps
What message? The message that you're old news, you don't keep up on what's going on, and there has to be someone out there more interesting and relevant than you. If the only thing online that points to you are old blog posts from 2005 and a stale social networking profile, you might as well be walking around with a cassette player and some floodwaters on, exclaiming "We put a probe on Mars? Who's this Obama guy?"
13 Essential Social Media Lessons for B2B Marketers from the Masters
http://mashable.com/2010/03/25/b2b-marketer-lessons/
A B2B target audience is usually narrower in scope than a B2C audience. So your use of social media needs to be narrower and more focused. People buy expertise. If I had to choose a core difference between how most B2B business operate versus B2C companies, this would be it. While you might buy a box of cookies or even a digital camera because of features or taste, most B2B sales are based on demonstrating some type of expertise either in a type of service or in the category of a product that you are providing. Once you realize this fact, the lesson for using social media effectively is clear: if you can demonstrate your expertise through social media, you can have a measurable impact on your sales efforts.
Why Your Brand Needs to Be on Facebook Now
http://mashable.com/2010/03/24/brand-facebook-now/
With 450 million users globally (and millions more being added each week) Facebook is dominating the web in unparalleled ways. Yet, even as the social network has steadily grown over its short but remarkable history, many brands have remained on the sidelines of the social media revolution. Facebook was the most visited site on the web for the week ending on March 13, 2010, surpassing even Google in week-long stats for the first time in history, according to Hitwise. The shift in user habits and audience targeting is palpable and it provides marketers, brand managers, issue advocates, and political campaigns today with an age old choice: Adapt and change or face irrelevance and extinction.
"Change happens. To survive it, you must anticipate it; and to be successful, you must embrace it." - http://krz.ch/vx1E – Lars Neumann (lupmac) http://twitter.com/lupmac/statuses/12171530699
SeaWorld’s Whale of a Social Media Campaign
http://mashable.com/2009/06/02/seaworld-social-media/
possible campaigns
This is clearly the direction where social media campaigns are headed – going beyond simply having a presence on key social sites and also doing something creative that engages customers with your brand.
50 Viral Images Part Two
http://thefuturebuzz.com/2009/01/26/50-viral-images-part-two/
Viral images are the most powerful content to spread on the web due to their portability, instant gratification, and impact. Marketing and Public Relations..
Tropicana Fresh-Squeezed Tweets!
http://anorangeamerica.com/
Produced in just under 76 hours by the JESS3 team, this site was built with the Twitter community in mind during the 2008 Elections. Launching on Election Day 2008, I worked with the NMS team to get some amazing coverage for it... not to mention tweets, too :)
interesting data visualisation
Twitter + Information Visualisation + Advertising
apophenia » Blog Archive » Facebook and “radical transparency” (a rant)
http://www.zephoria.org/thoughts/archives/2010/05/14/facebook-and-radical-transparency-a-rant.html
Zuckerberg and gang may think that they know what’s best for society, for individuals, but I violently disagree. I think that they know what’s best for the privileged class. And I’m terrified of the consequences that these moves are having for those who don’t live in a lap of luxury.
Interesting insight from female scholar
Must read: Facebook and “radical transparency” (a rant) by researcher Danah Boyd http://j.mp/9EjHul – Jean-Luc Raymond (jeanlucr) http://twitter.com/jeanlucr/statuses/14000875802
OPEN Forum by American Express OPEN | | How to Use Social Media: An Interview with Lee Aase of Mayo Clinic
http://blogs.openforum.com/2009/06/23/how-to-use-social-media-an-interview-with-lee-aase-of-mayo-clinic/
Lee Aase is the manager for syndication and social media for Mayo Clinic. This means he’s in charge of making in-depth health and medical news content available directly to patients and interested consumers in order to encourage feedback, dialog, and sharing of information. He is also the chancellor of Social Media University, Global (SMUG), an institution that provides training in social media. In this interview he explains how the Mayo Clinic uses social media as a marketing and communications tool.
How to Use Social Media: An Interview with Lee Aase of Mayo Clinic
Report: Social Media Marketing Up During Recession
http://www.web-strategist.com/blog/2009/03/16/report-social-media-marketing-up-during-recession/
A User's Guide to Twittering - WSJ.com
http://online.wsj.com/public/article/SB122826572677574415-rXaM5BTzeRQMfvAuP3_4gjVJm_A_20091203.html?mod=rss_personal_technology
I found this Wall Street Journal introduction really helpful. As good a starting point as any.
ARTCILE WSJ offers a nice Twitter 101 guide
Twitter overview fron Walt Mossberg
Well, These New Zuckerberg IMs Won't Help Facebook's Privacy Problems
http://www.businessinsider.com/well-these-new-zuckerberg-ims-wont-help-facebooks-privacy-problems-2010-5
Facebook
"I feel Mark doesn't believe in privacy that much, or at least believes in privacy as a stepping stone. Maybe he's right, maybe he's wrong." Again in Kirkpatrick's book, Facebook COO Sheryl Sandberg puts it this way: "Mark really does believe very much in transparency and the vision of an open society and open world, and so he wants to push people that way. I think he also understands that the way to get there is to give people granular control and comfort. He hopes you'll get more open, and he's kind of happy to help you get there. So for him, it's more of a means to an end. For me, I'm not as sure." Facebook declined to comment about Mark's attitude toward privacy. Read more: http://www.businessinsider.com/well-these-new-zuckerberg-ims-wont-help-facebooks-privacy-problems-2010-5#ixzz0o6FVa5qF
"They trust me. Dumb fucks." ~Mark Zuckerberg http://bit.ly/9I9eZ1 /via @alleyinsider
Facebook CEO Mark Zuckerberg and his company are suddenly facing a big new round of scrutiny and criticism about their cavalier attitude toward user privacy.
What Social Media Ad Types Work Best? [STATS]
http://mashable.com/2010/03/30/social-media-ad-stats/
What Social Media Ad Types Work Best? [STATS]
From Mashable
* Regardless of format, the most effective advertisements were those that were related to the content on the publisher’s website (i.e. a soup advertisement on a cooking website). * Of the seven advertising types, banner ads and newsletter links were the most successful at encouraging purchase intent. Surprisingly, the study suggests that banner ads may be the best choice for advertisers that want to push a product. However, for campaigns that want to build engagement, corporate profiles or sponsored content is the better option.
The Ultimate List: 300+ Social Media Statistics
http://blog.hubspot.com/blog/tabid/6307/bid/5965/The-Ultimate-List-300-Social-Media-Statistics.aspx
estatísticas das redes sociais
Army Orders Bases to Stop Blocking Twitter, Facebook, Flickr | Danger Room | Wired.com
http://www.wired.com/dangerroom/2009/06/army-orders-bases-stop-blocking-twitter-facebook-flickr/
RT @chrisguillebeau: Wired: Army Orders Bases to Stop Blocking Twitter, Facebook, and other social networking sites - http://bit.ly/y9kle [from http://twitter.com/gvillearchitect/statuses/2112505130]
Army unblocks social media tools
"...a click in the right direction for the armed service which seems to be making a slow but steady recovery from its lingering hostility towards social media."
The Army has ordered its network managers to give soldiers access to social media sites like Facebook, Flickr, and Twitter, Danger Room has learned. That move reverses a years-long trend of blocking the web 2.0 locales on military networks. Army public affairs managers have worked hard to share the service’s stories through social sites like Flickr, Delicious and Vimeo. Links to those sites featured prominently on the Army.mil homepage. The Army carefully nurtured a Facebook group tens of thousands strong, and posted more than 4,100 photos to a Flickr account. Yet the people presumably most interested in these sites — the troops — were prevented from seeing the material. Many Army bases banned access to the social networks.
Logic+Emotion: The Micro-Sociology of Networks
http://darmano.typepad.com/logic_emotion/2009/03/the-microsociology-of-networks.html
introducing the WHUFFY :-)
Finding Utility in the Jumble of Tweeted Thoughts - NYTimes.com
http://www.nytimes.com/2009/04/14/technology/internet/14twitter.html?_r=1
On Twitter, Followers Don't Equal Influence - Research - Harvard Business Review
http://blogs.hbr.org/research/2010/05/influence-and-twitter.html
On Twitter, Followers Don't Equal Influence - Research - Harvard Business Review http://ow.ly/1MBcN
It could be that Twitter research is popular because Twitter data is free and so accessible. That's okay. Gift horses are just as good for riding. The best, latest entry in Twitter research is the handiwork of Meeyoung Cha from the Max Planck Institute for Software Systems in Germany. (Co-authors are: Hamed Haddadi, Royal Veterinary College, University of London; Fabricio Benevenuto, Federal University of Minas Gerais, Brazil and Krishna P. Gummadi, also from Max Planck Institute.)
The number of followers of a Tweeter is largely meaningless, says Meeyoung Chaa from the Max Planck Institute for Software Systems in Germany. After looking at data from all 52 million Twitter accounts (and, more closely, at the 6 million "active users"), Cha says, "Popular users who have a high indegree [number of followers] are not necessarily influential in terms of spawning retweets or mentions".
Harvard Biz Review: On Twitter, Followers Don't Equal Influence http://bit.ly/c3Qvv0 (via @Vocus)
Your results seem to suggest that number of followers does not equal influence and that other factors show that number of follows is in fact a bad indicator of actual influence. That would mean those companies both marketing techniques to increase followers, and the ones paying tweeters with large numbers of followers, are in the wrong business.
he number of followers of a Tweeter is largely meaningless, and Cha, after looking at data from all 52 million Twitter accounts (and, more closely, at the 6 million "active users") seems to have proven Avnit right. "Popular users who have a high indegree [number of followers] are not necessarily influential in terms of spawning retweets or mentions," she writes.
Hitwise Intelligence - Robin Goad - UK
http://weblogs.hitwise.com/robin-goad/2009/06/twitter_sending_traffic_to_online_media_but_not_retail.html
An interesting post about Twitter traffic growth in the UK. But, the most interesting part is the chart showing sources of traffic for various vertical categories of websites. Notably that over 40% of traffic to sites in the 'Entertainment' category is coming from either Twitter or Facebook. This reinforces my hypothesis that social media is a particularly powerful marketing channel for content.
Interesting article about how Twitter is becoming a powerful director of web traffic:
Twitter downstream traffic stats June 2009 from Hitwise
Significant growth in 2009
Facebook Now Growing by Over 600,000 Users a Day - And New Engagement Stats
http://www.insidefacebook.com/2008/12/16/facebook-now-growing-by-over-600000-users-a-day-and-new-engagement-stats/
Facebook stats
droolit
Facebook se vendendo para marketing viral
Social Media Revolution 2 (Refresh) « Socialnomics – Social Media Blog
http://socialnomics.net/2010/05/05/social-media-revolution-2-refresh/
General Motors | GM Reinvention | Corporate Information
http://www.gmreinvention.com/
Voorbeeld SM-website
Discover the new GM today, we are committed to reinventing the automobile and our company. Share your thoughts and ideas with CEO Fritz Henderson.
Your window into the reinvention of General Motors.
Lo spazio di incontro tra azienda GM e clienti con la possibilità di fare domande al ceo!
21 Rules for Social Media Engagement
http://mashable.com/2010/05/18/rules-social-media-engagment/
Most organizations already have social media guidelines and policies but do they have rules for engagement with customers ?
Tweets From the Chiefs - BusinessWeek
http://images.businessweek.com/ss/08/09/0908_microblogceo/1.htm
How CEOs are using Twitter
RT @petergold99: CEO's on Twitter. Interesting news post. http://bit.ly/12oq9c [from http://twitter.com/theholodeck/statuses/1704520144]
Lifehacker - Google Profiles Give You Control Over What Google Says About You - Google Profiles
http://lifehacker.com/5221323/google-profiles-give-you-control-over-what-google-says-about-you
11 Essential WordPress Plugins To Get Your Blog In Motion | Social Media Examiner
http://www.socialmediaexaminer.com/11-essential-wordpress-plugins-to-get-your-blog-in-motion/
Where does blogging fit into your social media mix? Many people I encounter still haven’t taken the time to start a blog for their business. I’ve heard many different reasons for not having a business blog—from not having enough time to insecurity about writing style. Blogging should be one of the cores of your business. It should be right in the middle of your social media mix—the bulls-eye, the main target. It’s important to note that your blog is the hub into which all of your social media networks feed for optimal exposure. Some people feel overwhelmed by the notion of starting and maintaining a blog, so below I discuss 11 essential WordPress plugins to get your blog off to a racing start.
Utilize these WordPress plugins to optimize your blog!
The Sorry State Of Music Startups
http://www.techcrunch.com/2009/03/27/the-sorry-state-of-music-startups/
20090327 Online streaming music startups are in one very sorry place. On demand streaming rates range from .4 cents to 1 cent per stream - this is what the startups pay to the labels every time they play a song for a user. Add bandwidth and storage costs on top of that, which aren’t trivial for services that want to stream music quickly on demand. The result is hundreds of millions of dollars flowing from venture funds to startups to labels. Little of it makes its way to artists, and advertising revenues only cover a tiny portion of the fees.
"Online streaming music startups are in one very sorry place. On demand streaming rates range from .4 cents to 1 cent per stream - this is what the startups pay to the labels every time they play a song for a user. Add bandwidth and storage costs on top of that, which aren’t trivial for services that want to stream music quickly on demand. The result is hundreds of millions of dollars flowing from venture funds to startups to labels."
Online streaming music startups are in one very sorry place
5 Essential Facebook Privacy Tips
http://mashable.com/2010/05/18/facebook-privacy-tips/
HOW TO: Market Your Small Business With No Budget
http://mashable.com/2010/05/19/market-business-no-budget/
Twitter’s Biz Stone: Thoughts On Repositioning Twitter, Search Ads, The Twitter Ecosystem & More
http://searchengineland.com/twitters-biz-stone-thoughts-on-repositioning-twitter-19737
Interesting Q&A w/Twitter's Biz Stone: Repositioning, Search ads, Twitter ecosystem, more: http://twurl.nl/1fxt1p [from http://twitter.com/markivey/statuses/1924330908]
I talked with Twitter cofounder Biz Stone on a variety of issues about Twitter but especially focused around search. In the interview, he discussed: how Twitter may redesign its home page to better reposition itself as a sharing and discovery service; how discovery might be enhanced by perhaps by allowing people to share “groups” of friends with each other; how the Twitter ecosystem of third-party software and services have helped people have “patience” with the service by adding features it couldn’t yet develop; the importance of SMS and more.
RT @problogger: Reading: Twitter’s Biz Stone: Thoughts On Repositioning Twitter, Search Ads, The Twitter Ecosystem http://is.gd/EhrO [from http://twitter.com/Bleau/statuses/1920813574]
check.in
http://check.in/
Check in to location services Foursquare, Gowalla, Brightkite, Whrrl, and others with one service.
Qui veut tester Check.in ? http://check.in #code #beta
check.in - one checkin to rule them all http://ow.ly/1NKXl
check.in http://bit.ly/d232GN Endlich eine App für den Checkin bei #4sq, #gowalla, #brightkite #iphone #android #ipad #fb
将你现在的位置发布到多个基于位置的社会化网站
Give Each Blog Post a Pretty Face With Flickr | chrisbrogan.com
http://www.chrisbrogan.com/give-each-blog-post-a-pretty-face-with-flickr/
Spread Your Wings- Get More Retweet Action Today | chrisbrogan.com
http://www.chrisbrogan.com/spread-your-wings-get-more-retweet-action-today/
Good Article on ReTweets.
Tweet unto others as you would like to be tweeted.
May 20, 2009
Top Five Twitter Analytical Tools
http://inventorspot.com/articles/top_five_twitter_analytical_tools_29218
List of five great Twitter analyzer tools
BBC NEWS | Technology | Online time 'is good for teens'
http://news.bbc.co.uk/1/hi/technology/7740895.stm
News article Nov 2008. Surfing the internet, playing games and hanging out on social networks are important for teen development, a large study of online use has revealed.
Surfing the internet, playing games and hanging out on social networks are important for teen development, a large study of online use has revealed.
Surfing the internet, playing games and hanging out on social networks are important for teen development, a large study of online use has revealed. The report counters the stereotypical view held by many parents and teachers that such activity is a waste of time.
Businesses use Twitter to communicate with customers - USATODAY.com
http://www.usatoday.com/tech/news/2009-06-25-twitter-businesses-consumers_N.htm
Customer service + Twitter
Twitter
Comcast's deft use of Twitter underscores what is becoming a staple in modern-day customer service. Increasingly, corporate giants such as Comcast, PepsiCo, JetBlue Airways, Whole Foods Market and others are beefing up direct communications with customers through social-media tools such as Twitter, Facebook and YouTube.
Technology is Great, but Are We Forgetting to Live? - ReadWriteWeb
http://www.readwriteweb.com/archives/technology_is_great_but_are_we_forgetting_to_live.php
RT @draenews: Del Technology is Great, but Are We Forgetting to Live? - ReadWriteWeb: http://bit.ly/bVtDrm
RT: thanks @sarahintampa Technology is Great, but Are We Forgetting to Live? http://ff.im/-Ict0 [from http://twitter.com/jcookaz/statuses/1139811040]
the balancing act of using technology so much and missing the real life moments.
New Social Networking Site Changing The Way Oh, Christ, Forget It | The Onion - America's Finest News Source
http://www.theonion.com/articles/new-social-networking-site-changing-the-way-oh-chr,17465/
Let Someone Else Report On This Bullshit
RT @davidianm: http://onion.com/bBpcN3 via @TheOnion - New Social Networking Site Changing The Way Oh, Christ, Forget It
"Through its competitive elements like badges and points, Foursquare helps generate brand loyalty," said the Ph.D.-holding individual, whose decades in higher education were basically shit upon by our inane questions about various bits of Foursquare ephemera. "It's a unique and transformative social networking tool." "Can I go now?" he added.
How to Use Google Analytics to Get a Better Picture of Your Twitter Traffic : Codswallop
http://www.cogniview.com/convert-pdf-to-excel/post/twitter-traffic-analytics/
This one walks you through setting up campaigns in Google Analytics to track the success of your Twitter efforts.
Method to create 'campaign' urls and post them to twitter, then use Google Analytics to track their activity
An obvious return on investment is more people reading your tweets and as a consequence checking out your website. This certainly does work, but apart from a gut feel that you are gaining visibility, how do you know exactly what you are doing is working, and in particular, the specific attempts that worked and those that fell flat?
30-Minute Brand Building for Twitter | Personal Branding Blog - Dan Schawbel
http://personalbrandingblog.com/30-minute-brand-building-for-twitter/
Whee! New numbers on social network usage | The Social - CNET News
http://news.cnet.com/8301-13577_3-10160850-36.html
social network usage
Pro Tools for Social Media Monitoring and Analysis: Sysomos Launches MAP and Heartbeat
http://www.readwriteweb.com/archives/pro_tools_for_social_media_sysomos_launches_map_and_heatbeat.php
Very good offering of social media analytics
Both MAP and Heartbeat are surfing the current wave of enthusiasm for the real-time web, and MAP's crawlers index an enormous number of blog posts, forum posts, news reports, and tweets every hour.
MAP is a powerful and flexible analysis tool. It gives its users the ability to research any topic on blogs, social media sites, and in traditional news media reports.
Produle: Create Highly Customized Social Widgets
http://mashable.com/2009/06/15/produle/
Beware Social Media Marketing Myths - BusinessWeek
http://www.businessweek.com/technology/content/may2009/tc20090522_078978.htm
MySpace, Twitter, and Facebook are all the rage, but for most business owners there are better ways to stay close to customers.
MySpace, Twitter, and Facebook are all the rage, but for most business owners there are better ways to stay close to customers
Dont Tell Ashton - The worlds first Twitter artwork
http://donttellashton.com/
In a recent study social currency was defined as the extent to which people share a brand, or information about a brand, as a part of their everyday lives
Join the worlds first artwork made by Twitter users! The artwork will later be made into a physical piece by Swedish artist Jon Holm. Tweet and get your profile pic inside the frame. More followers = bigger size. Only one person has enough followers to cover the entire frame. Some call him an actor. Others call him a Twitter God Almighty. To us, it doesn't really matter what you call him as long as you just don't tell him.
un proiect realizat de studenti
QuitFacebookDay.com
http://www.quitfacebookday.com/
5 Great Ways to Find Music That Suits Your Mood
http://mashable.com/2010/05/06/music-sites-mood/
5 Great Ways to Find Music That Suits Your Mood | Mashable http://ow.ly/1OHIF
When Does a Social Media Policy Go Too Far? Ask the Associated Press
http://mashable.com/2009/06/23/ap-social-media-policy/
As the social web has exploded in growth, so has the need for companies to respond and set guidelines. For large companies especially, these rules can be key
Social media policy overkill
Top 4 new skills all PR professionals must have
http://prsarahevans.com/2009/03/top-4-skills-all-new-pr-professionals-must-have/
SOMEWHAT FRANK : Web/Tech, Social Media & Marketing Conferences
http://www.somewhatfrank.com/web-tech-conferences.html
events
Study: Young adults haven't warmed up to Twitter | The Social - CNET News
http://news.cnet.com/8301-13577_3-10253161-36.html
The makings of a media mogul: Michael Arrington of TechCrunch » By Elias Bizannes » article » Liako.Biz
http://liako.biz/2008/12/the-makings-of-a-media-mogul-michael-arrington-of-techcrunch/
Crashing Motrin-gate: a Social-Media Case Study - Advertising Age - News
http://adage.com/article?article_id=132787
Chronologie und Hintergründe zum "Motrin Moms" brouhaha
Did Motrin pull the ad too quickly?
AdAge article from 11/24/08 that highlights the Motrin crisis case study.
A social media case study - Motrin of J&J
The Twitter Platform: 3 Years Old and Ready to Change the World - ReadWriteWeb
http://www.readwriteweb.com/archives/the_twitter_platform_3_years_old_and_ready_to_change_the_world.php
Twitter marked its 3rd birthday this weekend and the site that Nielsen called the fastest growing social network last month shows no signs of slowing down. While active ...
This article really centres on the energy and creative flow that is coming from micro blogs, a platform to reach people faster and more reliably then ever but also seen as a business i.e. Brand monitoring. "Microblogging" in general has world-changing potential as long as the content is publicly and programmatically available. The flow of microblogging and user generators are helping marketers and academics within the media are aiding in finding resourceful people and follow creative trends and happenings.
"Twitter marked its 3rd birthday this weekend and the site that Nielsen called the fastest growing social network last month shows no signs of slowing down. While active participation by users is a great show of strength, the use of Twitter as a platform for developers and aggregate data analysis is the most exciting thing about the company."
Overview of the ways in which Twitter is fast developing into (and allowing others to develop it into) a means for journalists and others to discern leads- using data mining, and other tools...
Paid Twitter Streams Are Here: Super Chirp
http://www.techcrunch.com/2009/06/07/paid-twitter-streams-are-here-super-chirp/
service enables publishers to offer premium tweets via direct message to paying subscribers
Is this the end of the world as we know it? Maybe. I'm not ruling out that a good Twitter stream is worth paying for - I just haven't seen it yet.
reading Paid Twitter Streams Are Here: Super Chirp http://ow.ly/cPDN [from http://twitter.com/ploked/statuses/2072907093]
A new service from 83 Degrees called Super Chirp launches this evening that lets Twitter users get paid for their content stream.
A new service from 83 Degrees called Super Chirp launches this evening that lets Twitter users get paid for their content stream. ...
A new service from 83 Degrees called Super Chirp launches this evening that lets Twitter users get paid for their content stream. This is a theme we’ve touched on in the past. There is a huge market for celebrity fan pages that Super Chirp will play right into. In fact, 83 Degrees CEO Narendra Rocherolle wrote a guest post here last year called A Missed Opportunity - Britney On Twitter where he talks about the idea. Twitter is mobile and it’s real time, two huge advantages over normal fan sites. And it’s constantly refreshed with new content. Britney Spears has 1.7 million Twitter followers. How many of them would be willing to pay $1, or $10, per month to see a premium stream of her content?
It’s Not How Many Followers You Have That Counts, It’s How Many Times You Get Retweeted
http://www.techcrunch.com/2008/12/29/its-not-how-many-followers-you-have-that-counts-its-how-many-times-you-get-retweeted/
Proposes to give additional relevance weight to twitter accounts based on how many times their messages get re-tweeted (90%+ messages do not get RT)
It's not the # of followers you have on Twitter, it's how deep your influence and engagement goes
University offers social media degree about Facebook, Twitter and Bebo - Telegraph
http://www.telegraph.co.uk/scienceandtechnology/technology/5073683/University-offers-social-media-degree-about-Facebook-Twitter-and-Bebo.html
University offers social media degree about Facebook, Twitter and Bebo
Masters in Social Media
Reading: "University offers social media degree about Facebook, Twitter and Bebo - Telegraph" ( http://tinyurl.com/dbda3c ) [from http://twitter.com/markivey/statuses/1418394247]
ז'רום בורדון, שים לב. אוניברסיטת בירמינגהם פותחת מסלול ללימודי תואר שני ב... מדיה חברתית. פייסבוק, טוויטר, בלוגים ופורומים הם רק חלק מהסילבוס של המסלול הייחודי, הראשון מסוגו בעולם. הטלגרף הבריטי מדווח ששכר הלימוד יעמוד על כארבעת-אלפים וארבע-מאות פאונד. להרשמה: http://www.bcu.ac.uk/courses/media/socialmedia
Facebook's New Public Profiles: Good for Businesses, Bad for People - ReadWriteWeb
http://www.readwriteweb.com/archives/facebooks_new_public_profiles_good_for_businesses_bad_for_people.php
e brings new functionality to what was once just the status update box. Before, that box prompted you to finish the sentence that began with your name and ended with
Mooie kans voor bedrijven op Facebook, maar ReadWriteWeb denkt daar iets anders over.
Well written review and research on FaceBook business pages versus personal pages.
For public figures on Facebook, the biggest change was the revamp of Facebook Pages. Now called "Public Profiles," these pages are supposed to act more like personal profiles - they can even update the News Feed. However, that alone stands as the only major change of note to these company-centric locales on Facebook. In almost all other ways, pages remain static, broken, and difficult.
Rubicon Consulting - Insight - WinMarkets - Michael Mace's Blog
http://rubiconconsulting.com/insight/winmarkets/michael_mace/2008/10/online-communities-and-their-i.html
Online Communities and Their Impact on Business: Ignore at Your Peril
From Rubicon Consulting: Review of research done by the firm that provides data supporting the value of online community to businesses. A PDF of the report is available for download.
Eight oddball Twitter utilities | Webware - CNET
http://news.cnet.com/8301-17939_109-10149198-2.html
I've dug through countless services to find some interesting, loopy, and just plain cool tools that allow you to do more than talk to friends. From receiving tweets when your clothes are clean to tracking packages, Twitter is a great place to solve many of the day's tasks.
If you want to do more than just talk to friends on Twitter, here are some fun tools to extend Twitter's capability. Read this blog post by Don Reisinger on Webware.
Twitter is a great personal and social communications platform. But that's not all you can use it for. I've dug through countless services to find some interesting, loopy, and just plain cool tools that allow you to do more than talk to friends. From receiving tweets when your clothes are clean to tracking packages, Twitter is a great place to solve many of the day's tasks.
Eight uses of Twitter are provided here, from tracking packages, car service and task lists to providing an audio versio of Twitter.
If you want to do more than just talk to friends on Twitter, here are some fun tools to extend Twitter's capability.
Yes, Twitter is a source of journalism — mathewingram.com/work
http://www.mathewingram.com/work/2008/11/26/yes-twitter-is-a-source-of-journalism/
chaotic situations result in poor information flow — even to the “professional” journalists who are working at the scene. First-hand and second-hand reports on Twitter are no worse. Should anyone take them as gospel, or the final version of the events? No. Obviously, at some point someone has to check the facts, confirm reports, analyze the outcome, and so on. News reporting and journalism are much more of a process than they are a discrete thing. But as I have tried to argue before, Twitter reports are a valuable “first draft of history,” and that is a pretty good definition of the news.
Globe and mail online journ writer
How to Integrate Twitter to WordPress Blog Comments
http://themesphere.com/twitter-wordpress-comments.html
Wouldn’t it be cool if the commenter provides URL to their twitter profile in the website URL field, and you can add a link to a cute little icon with “Follow Me!” text right next to their comment?
How the NBA is Using Social Media
http://mashable.com/2009/06/09/social-media-nba/
best practices
Facebook flashmob shuts down station - CNN.com
http://www.cnn.com/2009/WORLD/europe/02/09/uk.station.flashmob/
Facebook flashmob / estación de Londres
Flashmobs
Thousands of dancers jammed a major London train station in a Facebook-driven "flashmob" mimicking an advertisement for a phone company.
Thousands of dancers jammed a major London train station in a Facebook-driven "flashmob" mimicking an advertisement for a phone company. And the event last Friday evening was so successful that another is planned for next Friday in Trafalgar Square in central London. Plus, a group has been set up to organize another one at Liverpool Street Station a week later.
Thousands of dancers jammed a major London train station in a Facebook-driven "flashmob" mimicking an advertisement for a phone company. And the event last Friday evening was so successful that another is planned for next Friday in Trafalgar Square in central London. Plus, a group has been set up to organize another one at Liverpool Street Station a week later. Videos posted on the social-networking site showed Liverpool Street Station completely filled with people, counting down the seconds until the clock showed 7 p.m., then dancing to music on their mp3 players as the hour struck.
Brier Dudley's blog | Microsoft debuts Vine in Seattle: Twitter+Facebook on steroids | Seattle Times Newspaper
http://seattletimes.nwsource.com/html/technologybrierdudleysblog/2009134578_microsoft_debuts_vine_in_seatt.html
Thanks to my very good friend @ikepigott, I heard about this Microsoft Vine project. It looks like a social networking aggregrator service that pulls information from tens of thousands of traditional media sources, as well as new media (your facebook and twitter friends for example) and presents it in a dashboard fashion. The new part is that it allows you to send alerts to groups of people you've identified in your social network (online and offline). They're pushing it out to the emergency management field now as beta testers. I just installed my copy tonight and will start playing around with it. If it looks useful, I'll be sure to post on it.
"Vine is a hyperlocal, personalized message and alert system. It's intended to be a dashboard that people can use to keep tabs of their family, friends, activities and major events in their community."
Twitter+Facebook on steroids?
Vine is a hyperlocal, personalized message and alert system. It's intended to be a dashboard that people can use to keep tabs of their family, friends, activities and major events in their community. The dashboard -- which appears as a widget on a PC screen -- displays a map of the user's community and the status of their contacts.
It’s the most secure distribution version of Windows XP ever produced by Microsoft: More than 600 settings are locked down tight, and critical security patches can be installed in an average of 72 hours instead of 57 days. The only problem is, you have to join the Air Force to get it. The Air Force persuaded Microsoft CEO Steve Ballmer to provide it with a secure Windows configuration that saved the service about $100 million in contract costs and countless hours of maintenance. At a congressional hearing this week on cybersecurity, Alan Paller, research director of the Sans Institute, shared the story as a template for how the government could use its massive purchasing power to get companies to produce more secure products. And those could eventually be available to the rest of us.
Could be pretty cool.
officials are already trying to glean information from services such as Twitter and Facebook, but it's challenging because they're basically sending limited streams of text. Vine "provides an avenue to consolidate some of that information and analyze it in a more comprehensive way." "The underlying technology, where it provides a more structured data form, will long-term be a very valuable asset, whether it's generated from Microsoft or others,'' he said. Seattle is the first place Vine will be publicly available. During a testing period that begins today, people can sign up at www.vine.net to be among more than 10,000 testers the company hopes to enlist. Similar tests will begin shortly in a rural community in the Midwest and an isolated island community, the locations of which haven't been disclosed yet.
Wiki:Participatory media lesson plans | Social Media CoLab
http://socialmediaclassroom.com/community/wiki/participatory-media-lesson-plans
Participatory media lesson plans
These are a series of small lesson plans (I call them "labs") I've used as assignments for my students. These pages serve as more permanent reminders of what I show them during the face to face class meeting, as assignments, and as resource pages for further learning. Please feel free to add your own.
Twitter Passes NYT, WSJ in Unique Visitors - ReadWriteWeb
http://www.readwriteweb.com/archives/twitter_passes_nyt_wsj_in_unique_visitors.php
Twitter Passes NYT, WSJ in Unique Visitors - ReadWriteWeb http://ow.ly/6qOu [from http://twitter.com/10minuteexpert/statuses/1773547846]
RWW: Twitter Passes NYT, WSJ in Unique Visitors http://bit.ly/kbSIM [from http://twitter.com/WayneNH/statuses/1784737289]
5/11/09
Social Media in Africa, Part 1 - ReadWriteWeb
http://www.readwriteweb.com/archives/social_media_in_africa_part_1.php
Africa is undergoing a connectivity revolution unlike anything it has ever seen. Mobile phones in particular are propagating at an incredible rate, with penetration ranging from 30% to 100%. The average is 30.4% and there are 280 million subscribers in total, making Africa the fastest growing mobile market in the world. This series is to highlight African contributions to social media and, in turn, reveal how social media is changing Africa.
Drei Teile. Sehr gute Artikel. 1. Web 2.0 in Africa. Mit Links zu Afrigator, Zoopy, Ushahidi. 2. Handytechnolgie. Bezahldienste wie MPESA, Wizzit. Oder mpedigree, questionbox. 3. Einfluss auf Demokratie/Cencorship
2008/10 ReadWriteWeb - The point of this series is to highlight African contributions to social media and, in turn, reveal how social media is changing Africa.
25 Most Shocking Crimes in Social Media History | Masters in Criminal Justice
http://www.mastersincriminaljustice.com/blog/2009/25-most-shocking-crimes-in-social-media-history/
The popularity and near necessity of social media sites has grown tremendously in the last few years, helping small businesses make connections, giving freelancers and students the chance to network with people they’d never be able to meet otherwise, and allow a place for all kinds of interest groups to chat and make friends online–from gardeners to book lovers to sports junkies. There is a dangerous and corrupt side to social media creators and users; however, and the ability to create fake profiles and violate privacy and copyright rules is still more than possible. Read below for 25 of the most shocking crimes in social media history.
los mas famosos ccrimenes de la historia
Twitter highjacking
From fake profiles to privacy violation and copyright rules
Everything You Need To Know About Twitter - PC World
http://www.pcworld.com/article/164738/everything_you_need_to_know_about_twitter.html?loomia_ow=t0:s0:a41:g12:r1:c0.205005:b24624386
How (and Why) to Get Started on Twitter, Twitter Tips, Search Tips and Twitter Add-Ons for Better Organization, Twitter for Marketing Pros, Twitter Alternatives, Twitter on Your Mobile Device
Social Media Marketing FAQ | Traffikd
http://traffikd.com/smm/faq/
As more and more bloggers and website owners turn to social media as one of their major promotional methods, the need to understand Social Media Marketing becomes even more important. I put this post together in effort to help those who are new to social media, or those who simply want to get better results. If you have suggestions for questions that should be included, please leave a comment. What is Social Media Marketing (SMM)? SMM involves promoting content in various ways to social media users, in attempt to increase traffic and exposure. SMM can involve developing content that targets social media users, building a network of other users, requesting votes from others, and anything else that involves getting votes and traffic from social media websites.
Wrench10 Tools for the Social Media
preguntas y respuestas a social media
Study: Influencers are Alive and Well on Social Media Sites - ReadWriteWeb
http://www.readwriteweb.com/archives/influencers_are_alive_and_well.php
Who are your brand leaders?
User Generated content stats - the arguement
Highlights of the Rubicon Consulting study: http://rubiconconsulting.com/downloads/whitepapers/Rubicon-web-community.pdf
How To Unfollow On Twitter With Class
http://www.twitip.com/how-to-unfollow-on-twitter-with-class/
How To Unfollow On Twitter With Class
Great article on Twitter Follow/Unfollow
True/Slant Tests Web Journalism Model - WSJ.com
http://online.wsj.com/article/SB123922742849502695.html
never saw this before, looks relevant
This week, a new Web news site is entering the fray, with a novel approach to journalistic entrepreneurship, new forms of advertising, and an effort to blend journalism and social networking.
interesting example of alternative publishing models: writers/eds as curators, reporters, moderators; letting advertisers create content, mingle with audiences
Is Obama Ready To Be A Two-Way President?
http://www.techcrunch.com/2008/11/15/is-obama-ready-to-be-a-two-way-president/
Tech-related aspects of Obama campaign.
Brian Solis asks if the same social media tools that Obama deployed to communicate “to” constituents could/would also be used to listen and interact with supporters as well as those who don’t currently endorse the President-elect?
This isn’t just about broadcasting content through new channels or merely soliciting feedback, participating in popular networks or actively listening. It’s the ability to identify and internalize themes to precipitate change and earn support through action—not just words. For the first time, the U.S. President can cultivate grassroots communities directly where people create, discover, and share information online. He is already thinking in this direction, as evidenced by his intention to record the weekly Presidential address on Youtube, in addition to broadcasting it over the radio. The videos will be hosted on Change.gov, with the first one already recorded. Other opportunities to engage with citizens online include:
AP: The Modern Newsroom Looks Like a Little RSS Reader - ReadWriteWeb
http://www.readwriteweb.com/archives/ap_the_modern_newsroom_looks_like_a_little_rss_reader.php
RWW Network ReadWriteWeb ReadWriteTalk Last100 AltSearchEngines Jobs About Subscribe Contact Advertise RSS RWW Daily by Email RSS RWW Weekly Wrap-up Home Products Trends Company Index Predictions Best of RWW Archives Enterprise AP: The Modern Newsroom Looks Like a Little RSS Reader Written by Marshall Kirkpatrick / September 29, 2008 10:43 AM / 4 Comments « Prior Post Next Post » The 20th century news and stock ticker used to be one of the most archetypal images of newsrooms all around the world. It was timely and exciting, if a bit impersonal, for editors to watch the wires for breaking news from the big news syndicates and select stories to run in the local paper. That ticker doesn't print everything out any more, though, and a constant stream of news is something that millions of consumers now see for themselves inside their RSS feed readers. How are newspapers adapting to digital syndication? Today the Associated Press announced that more than 500 newspapers are using thei
Interesting short piece on new search, delivery, and syndication tool to help fuel AP stories in local papers.
Seth's Blog: The first law of mass media
http://sethgodin.typepad.com/seths_blog/2008/08/the-first-law-o.html
"One by one, the mass marketers have insisted on robocalling, spamming, jingling and lying their way into our lives. " / "The public works tirelessly to flee to actual interactions between real people, and our organizations work even more diligently (and with more leverage) to corporatize and anonymize the interactions. The irony, of course, is that an organization with guts can go in the opposite direction and win."
Organizations will work tirelessly to de-personalize every communication medium they encounter. The public works tirelessly to flee to actual interactions between real people, and our organizations work even more diligently (and with more leverage) to corporatize and anonymize the interactions. The irony, of course, is that an organization with guts can go in the opposite direction and win.
"The irony, of course, is that an organization with guts can go in the opposite direction and win." - think about this
Anderson Cooper 360: Blog Archive - State Department to Twitter: Keep Iranian tweets coming « - Blogs from CNN.com
http://ac360.blogs.cnn.com/2009/06/16/state-department-to-twitter-keep-iranian-tweets-coming/
- State Dept. says keep tweeting... ( http://bit.ly/rwobD ) [from http://twitter.com/aphofer/statuses/2196162891]
State Department to Twitter: Keep Iranian tweets coming http://bit.ly/b4WX7 [from http://twitter.com/KeithDriscoll/statuses/2200387369]
The importance of social networking
While officials would not say whether they were communicating with Iranians directly, one senior official noted that the US is learning about certain people being picked up for questioning by authorities through posts on Twitter.
Dedicated Social-Media Silos? That's the Last Thing We Need - Advertising Age - Jonah Bloom
http://adage.com/columns/article?article_id=137106
social media's place in the marketing mix
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fadage.com%2Fcolumns%2Farticle%3Farticle_id%3D137106
Social media isn't a box to be ticked or a department to be manned or even a campaign to be launched. It's about thinking differently about marketing, customer service, the entire company.
Facebook Overtakes MySpace - eMarketer
http://www.emarketer.com/Article.aspx?R=1007145
In May 2009, Facebook became the most popular US social networking site. But it was close. According to comScore, Facebook totaled 70,278,000 unique visitors, up 97% from May 2008 to May 2009. MySpace hits shrank 5% over the same timeframe, fading to 70,255,000 unique visitors.
latest stats on US traffic to social networking sites
How To Filter Out Facebook "Friends" Without Them Knowing
http://www.businessinsider.com/how-to-filter-out-facebook-friends-without-them-knowing-2009-6
9 Ways to Lifestream or Build your own! | theWPresser
http://thewpresser.com/lifestreaming/
If you made your own and want to show it off leave a comment with the url…
Tutoriales para construir paginas lifestreaming
Neue Studie: Communitys krempeln Netz-Nutzung um - SPIEGEL ONLINE - Nachrichten - Netzwelt
http://www.spiegel.de/netzwelt/web/0,1518,612124,00.html
Nielsen-Zahlen zur Internet-Nutzung.
Social Networks wie Facebook, MySpace oder Wer-kennt-wen? gehören zu den populärsten Anwendungen des Web. Jetzt aber explodiert ihre Nutzung geradezu, sagen die Marktforscher von Nielsen. Zugleich wird ihre Nutzerschaft älter - was den Medien- und Werbemarkt erschüttern könnte.
10 Ways to Keep Your Precious Followers on Twitter | CHROMATIC
http://www.chromaticsites.com/blog/10-ways-to-keep-your-precious-followers-on-twitter/
twitter personal accounts professional
Things that we need in life in order to survive: food, water, air, and Twitter followers. Here are some tips to help retain your Twitter followers.
Quite an honest list. All amateur tweeters should refer.
RT @problogger: 10 Ways to Keep Your Precious Followers on Twitter - http://bit.ly/ZVkpi [from http://twitter.com/10minuteexpert/statuses/1849724732]
Dell Starts Offering Exclusive Discounts Through Twitter
http://www.techcrunch.com/2009/02/03/dell-starts-offering-exclusive-discounts-through-twitter/
Dell Starts Offering Exclusive Discounts Through Twitter http://tcrn.ch/ainRDr
Over the holidays, Dell was offering discounts exclusively to the 11,844 people who follow @DellOutlet. For instance, here is a Tweet with a link to a 30-percent-off deal on an XPS laptop. When you click on the link, it takes you to this product page on Dell.com.
Want Success on Digg? Think Choc Chip Cookies - ReadWriteWeb
http://www.readwriteweb.com/archives/want_success_on_digg_think_choc_chip_cookies.php
Weird analogy but some useful points.
pretty decent article on how to win the internets.
hip cookies. "Much like social media, choc chip cookies are made up of five key ingredients," he e
Some of us know what hitting the front page of Digg can do: send 20,000 - 200,000+ clicks through to a site. Some of us have even felt the blessing (or curse, depending on how you look at it) of the Digg Effect. But how much do you know about integrating social media, specifically Digg, into your site, and what the benefits of doing so can bring to publishers?
1. Sharing: If you love something, set it free 2. Integration: Don’t try to do everything yourself 3. People: People who know: ROFLCopter, LMAO, PWND, Noob 4. Platform: One to one is now one to many 5. Authenticity: Stay true to your core competency
Tweetizen - Discover Tweets That Matter To You.
http://www.tweetizen.com/beta/
Tweets by topic.
34 Million Moms Online - eMarketer
http://www.emarketer.com/Article.aspx?R=1007118
Keeping up with their children keeps moms on the leading edge of new technologies and online activities. In fact, they are among the most savvy of all online users. They are also one of the larger
Keeping up with their children keeps moms on the leading edge of new technologies and online activities. In fact, they are among the most savvy of all online users.
eMarketer estimates 34 million mothers in the US go online at least once a month.
Keeping up with their children keeps moms on the leading edge of new technologies and online activities. In fact, they are among the most savvy of all online users. They are also one of the larger user groups online. eMarketer estimates 34 million mothers in the US go online at least once a month.
study shows what they are researching and purchasing online (18% of respondents researched health/fitness)
Ten Elements Every Company Blog Should Have | Marketing Profs Daily Fix Blog
http://www.mpdailyfix.com/2008/11/ten_elements_every_company_blo.html
The basics of a company blog
Power.com: For Social Networking Power Users
http://www.techcrunch.com/2008/11/30/powercom-for-social-networking-power-users/
Chances are you use at least two major social networks - 49 million people, for example, visited both MySpace and Facebook in October 2008 (Comscore, worldwide). Nearly 7 million people in the UK use both Bebo and Facebook. A lot of people maintain very different friend lists on LinkedIn than MySpace or Facebook. Etc. And when you add in niche social sites like YouTube, Flickr, etc., there’s even more overlap among users.
Chances are you use at least two major social networks - 49 million people, for example, visited both MySpace and Facebook in October ...
How to Destroy Your Twitter Brand in Minutes
http://mashable.com/2009/01/24/how-to-destroy-your-twitter-brand-in-minutes/
It's exactly what it sounds like.
The Future Of Social Networks - SlideShare
http://www.slideshare.net/charleneli/the-future-of-social-networks-presentation
From Charlene Li, via Alex Iskold on Twitter
An important slide which should be followed.
Not particularly groundbreaking, but sets down in words the way things have been moving.
An interesting video that what seems to be a student did about social networking and how it is the future
Tweet Street: 7 Extraordinary Twitter Uses in the Home
http://mashable.com/2009/05/12/twitter-at-home/
I wish the plant thingies came ready made, I would definitely use those
das internet der dinge.. internet of things
Twitter Tips: How to Use Twitter to Job Hunt - CIO.com - Business Technology Leadership
http://www.cio.com/article/482324/Twitter_Tips_How_to_Use_Twitter_to_Job_Hunt
Though LinkedIn tops the list of professionally-oriented social networks for job seeking, you can also use Twitter to get the word out about your skills and talents to relevant people in your industry.
Good read: How to use Twitter to job hunt: http://tinyurl.com/ce7ou5 [from http://twitter.com/jobsgucc/statuses/1267582781]
Twitter Tips: How to Use Twitter to Job Hunt
Pixelated - Your New Business Conference Starts Now Online | Six Pixels of Separation - Marketing and Communications Blog and Podcast - By Mitch Joel at Twist Image
http://www.twistimage.com/blog/archives/pixelated-your-new-business-conference-starts-now-online/
Pixelated is a an online video mash-up inspired by Brian Eisenberg that is a full-day online conference all from the comfort of your own computer. This is Mitch Joel’s conference that will educate you and motivate you to think differently about your business. Featuring remarkable videos from people like Seth Godin, Chris Brogan, J.J. Abrams (creater of Lost), and one of my favorite speakers Benjamin Zander.
Pixelated is a free full-day online conference with some of the world's leading speakers on the topic of how business is changing including: Sir Ken Robinson, Seth Godin, Chris Anderson, Avinash Kaushik, Chris Brogan and many more.
Online conference platform
PR 2.0: Reviving the Traditional Press Release
http://www.briansolis.com/2009/05/reviving-traditional-press-release.html
Extremely useful reading for PR practitioners mapping the new world of interactions within a modern era of 2.0
** Posted using Viigo: Mobile RSS, Sports, Current Events and more ** Source The press release is over 100 years old and for the most part, its evolution is mostly stagnant for the majority of its
Head-to-Head: TweetDeck vs Seesmic Desktop
http://mashable.com/2009/04/08/tweetdeck-vs-seesmic-desktop/
Useful stuff: "TweetDeck vs Seesmic Desktop" ( http://tinyurl.com/c44xe7 ) [from http://twitter.com/johnhaydon/statuses/1767794271]
Gen Y Says: "I Want My Social TV!" - ReadWriteWeb
http://www.readwriteweb.com/archives/gen_y_says_i_want_my_social_tv.php
RWR on social tv
Research showing Gen Y/digital natives are interested in social TV features, often tied to games.
BBC NEWS | UK | Online networking 'harms health'
http://news.bbc.co.uk/2/hi/uk_news/7898510.stm
Give me strength the BBC, just keep on getting worse - http://tinyurl.com/aey775 why report such nonsense? [from http://twitter.com/AndyBoydnl/statuses/1227816912]
Danger danger!! Facebook will damage your health. Too much screen time means much less physical connection with other people. i agree, we all need balance in our lives, but saying that Faceboo keeps people apart is a bit strange. "People's health could be harmed by social networking sites because they reduce levels of face-to-face contact, an expert claims. Dr Aric Sigman says websites such as Facebook set out to enrich social lives, but end up keeping people apart."
People's health could be harmed by social networking sites because they reduce levels of face-to-face contact, an expert claims. Dr Aric Sigman says websites such as Facebook set out to enrich social lives, but end up keeping people apart. Dr Sigman makes his warning in Biologist, the journal of the Institute of Biology. A lack of "real" social networking, involving personal interaction, may have biological effects, he suggests. He also says that evidence suggests that a lack of face-to-face networking could alter the way genes work, upset immune responses, hormone levels, the function of arteries, and influence mental performance. This, he claims, could increase the risk of health problems as serious as cancer, strokes, heart disease, and dementia. 'Evolutionary mechanism' Dr Sigman maintains that social networking sites have played a significant role in making people become more isolated. "Social networking is the internet's biggest growth area, particular among young childre
This article focuses on health concerns that may arise due to lack of actual or "real" social networking that involves personal interaction. Author Dr Aric Sigman says that evidence suggests that a lack of face-to-face networking could alter the way genes work, upset immune responses, hormone levels, the function of arteries, and influence mental performance. This, he claims, could increase the risk of health problems as serious as cancer, strokes, heart disease, and dementia. I wondered if this evidence was substantiated by any research. There are many mixed comments from readers suggesting the positive and negative effects of social networking sites for them. My opinion is that this article is valuable as it highlights health concerns, however, it must be recognised that most people to not solely rely upon online forms of communication and still participate in 'actual' socialing with people.
This one's an article from the BBC News, about the disadvantages of social-networking websites on health. It discusses how these sites could be altering the way our genes work, increasing problems like cancer, heart disease, dementia, and it also mentions the issue of decreasing 'face to face' contact. The article demontrates the other side of the story regarding social media and its convergences, and is of particular interest as it relates it all to the health of individuals involved. The article seems pretty legitimate as it is from a reputable news source, and also (conveniently) provides other readers comments and opinions to the topic beneath, whether they be for or against.
Why it's time to break out of Twitter (Scripting News)
http://www.scripting.com/stories/2009/03/12/whyItsTimeToBreakOutOfTwit.html
Interesting article on how Twitter delivers disproportionate attention/audiences to recommended users, and why that flies in the face of fair Web practice.
Why it's time to break out of Twitter
"Why it's time to break out of Twitter" - Dave Winer (Scripting News) http://tr.im/hjy4 [from http://twitter.com/kenmat/statuses/1319637185]
Why it's time to break out of Twitter First, so there are no misunderstandings, I am using Twitter, I will continue to use Twitter and I will recommend Twitter to others, as I have been for 2 or so years. This is not me slamming the door on the way out, something I dislike intensely. If you're leaving just go. But I'm not leaving. Permalink to this paragraph There was an event a few weeks back that convinced me that it's time to break out, like jailbreaking an iPhone. I don't like the relationship Twitter-the-service has with Twitter-the-company. Yesterday I was talking with a Twitter board member, Bijan Sabet, someone who is becoming a personal friend, and said that it was good that the phone company wasn't part of the conversation. That's exactly how I feel about the company he is on the board of. Yet they are very much part of the conversation. Permalink to this paragraph
Social Media and Car Insurance: A Match Made in Heaven?
http://mashable.com/2009/04/05/compare-the-meerkat/
great case study to follow for primelink/relland
Case history for UK financial comparison company
Top 12 Facebook Marketing Hacks
http://www.allfacebook.com/2008/12/facebook-marketing-hacks/
Over the past week there has been a bunch of buzz about what essentially are Facebook marketing hacks; quick “guerilla” tactics that help boost exposure to your profile or brand. Whether you are a small business or a big business, there are some quick “tricks” that can instantly gain you more exposure. These Facebook marketing hacks are not encouraged by Facebook and ultimately, I would assume that Facebook will develop filters for people gaming the system.
Who Will Monetize Social Media?
http://mashable.com/2009/03/28/monetize-social-media/
In 2000, a company in Mountain View, California launched a program for keyword-targeted advertising with 350 clients known as AdWords. That company, Google, is
In 2000, a company in Mountain View, California launched a program for keyword-targeted advertising with 350 clients known as AdWords. That company,
Is Real-time the Future of the Web?
http://mashable.com/2009/05/09/future-real-time/
Minutes are not fast enough for our information-hungry society anymore. If it takes you several minutes to break a story, you may be out of luck – Twitter probably has already broken the story and thousands of people are already discussing its ramifications. But there are some major disadvantages to the real-time evolution. With faster information, we have less filters and checks to be sure it’s correct. Rumors about swine flu or any other noteworthy story, can be spread and retweeted without a proper fact check. And some deeper stories require research and dedication that only journalists and other professionals can provide. Social media is even moving toward’s real-time information. Facebook’s redesign is meant to bring the information stream into focus. Friendfeed now updates in real-time. And there are several Twitterapplications that auto-update as well.
post date 05/09/09 by Ben Parr on RRW.
Globe Information ImageIt’s clear that the Web has altered how we as a society consume information. Not only has Internet communication made information more accessible, but social media has made it easier to organize, filter, and most of all, create. Yet with innovations like TwitterTwitterTwitter and microblogging, we’re reaching a point where the flow of information has become so heavy that the only way to really keep track of it is via real-time web tools. With FriendFeedFriendFeedFriendFeed recently switching over to a real-time interface and demand for faster information, is real-time the future of the web? Can we as a society keep up with an ever-increasing amount of information? Or will we have to find better alternatives to filter out the information so only the most important stuff reaches us first?
It's clear that the Web has altered how we as a society consume information. Not only has Internet communication made information more accessible, but social
It’s clear that the Web has altered how we as a society consume information. Not only has Internet communication made information more accessible, but social media has made it easier to organize, filter, and most of all, create. Yet with innovations like Twitter (Twitter reviews) and microblogging, we’re reaching a point where the flow of information has become so heavy that the only way to really keep track of it is via real-time web tools.
Webapps: Tarpipe Publishes Updates, Content to Social Sites via Email
http://lifehacker.com/5099268/tarpipe-publishes-updates-content-to-social-sites-via-email
Web site Tarpipe streamlines your updates to various social web sites creating simple or complex workflows to update several buckets
Web site Tarpipe streamlines your updates to various social web sites, creating simple or complex workflows to update several buckets in one fell swoop.
Enfin des données statistiques sur Twitter | Médias sociaux
http://www.mediassociaux.com/2009/06/24/enfin-des-donnees-statistiques-sur-twitter/
New FriendFeed: Simpler, Faster, Better (Maybe Too Fast)
http://www.techcrunch.com/2009/04/06/new-friendfeed-simpler-faster-better-maybe-too-fast/
ble to see a demo
PR 2.0: Humanizing Social Networks: Revealing the People Powering Social Media
http://www.briansolis.com/2009/03/humanizing-social-networks-revealing.html
# cialmedia # statistics # socialnetworking # stats # socialnetworks
Social Networks are among the most powerful examples of socialized media. They create a dynamic ecosystem that incubates and nurtures relationships between people and the content they create and share. Gives some growth stats
stats
Demographics behind social media
90+ Essential Social Media Resources
http://mashable.com/2010/05/31/92-essential-social-media-resources/
Check out our extensive list of social media, business, mobile and tech resources. No matter what you're into, you're sure to find it here!
How to Customize Your Facebook Page Using Static FBML | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-customize-your-facebook-page-using-static-fbml/
Beginning Staes of pimping out the fbook page
How to use Static FBML to customize your Facebook Fan page and add a clickable image and embed a YouTube video.
RT @tracitoguchi: How to Customize Your Facebook Page Using Static FBML http://ow.ly/1W034 (via @ericesilva) #bm
Good tutorial on using Static FBML to customize your Facebook Page
22 Educational Social Media Diagrams
http://blog.hubspot.com/blog/tabid/6307/bid/6005/22-Educational-Social-Media-Diagrams.aspx
22 diagrams
Everyone learns differently. Social media marketing has a lot of moving parts and processes which make it hard to get up to speed. This challenge is only compounded by the ever-changing nature of the market, in which new applications and opportunities arise daily.
RT @trupheme: 22 Educational Social Media Diagrams http://tinyurl.com/34at78b
Twitter / World Cup 2010 - What’s happening?
http://twitter.com/worldcup/worldcup
Le système mis en place par Twitter pour la Coupe du Monde est impressionnant http://twitter.com/worldcup/ #soccer
Watching the World Cup unfold on Twitter at http://twitter.com/worldcup/worldcup #fb
do you want to know what’s happening in the world cup 2010? Twitter is here again. #twitter #worldcup http://twitter.com/worldcup/worldcup
RT @twitter_es: Países hispanohablantes en la Copa Mundial: #arg #mex #esp #chi #par #uru #hon http://twitter.com/worldcup/worldcup
http://twitter.com/worldcup/worldcup Página de Mashable para estar al tanto de los partidos que se juegan, en el mundial Sudáfrica 2010.
Watching the World Cup unfold on Twitter at http://bit.ly/9jFFol. Pretty slick idea. Nicely done.
13 Truths About Social Media Measurement | Brand Elevation Through Social Media and Social Business | Altitude Branding
http://altitudebranding.com/2010/05/13-truths-about-social-media-measurement/
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Faltitudebranding.com%2F2010%2F05%2F13-truths-about-social-media-measurement
Rating can be a control, as well as it has to be business-wide. If you are planning to ask around the particular Return on your investment, price, or perhaps impact associated with social media marketing and ways in which to be able to evaluate the idea, I am going to consult how maybe you are proceeding about figuring out those things with regard to additional regions of your company, and ask one to convert or even modify some of those routines up to sociable projects.
Street Giant » Leroy Stick – the man behind @BPGlobalPR
http://streetgiant.com/2010/06/02/leroy-stick-the-man-behind-bpglobalpr/
"The point of this story is that if someone is terrorizing your neighborhood, sometimes it’s alright to grab a stick and take a swing. Social media, and in this particular case Twitter, has given average people like me the ability to use and invent all sorts of brand new sticks. I started @BPGlobalPR, because the oil spill had been going on for almost a month and all BP had to offer were bullshit PR statements. No solutions, no urgency, no sincerity, no nothing. That’s why I decided to relate to the public for them. I started off just making jokes at their expense with a few friends, but now it has turned into something of a movement. As I write this, we have 100,000 followers and counting. People are sharing billboards, music, graphic art, videos and most importantly information. I think.. people can smell the bullshit and sometimes laughing at it feels better than getting angry or depressed over it. At the very least, it’s a welcome break from that routine. "
My name is Leroy Stick and I am the man behind @BPGlobalPR. First, let me begin by explaining my name.
Leroy Stick – the man behind @BPGlobalPR http://bit.ly/dzOIKS
Effing fantastic: Street Giant » Leroy Stick – the man behind @BPGlobalPR http://j.mp/cZh24t [from http://twitter.com/brianbreslin/statuses/15344024949]
5 Surprising Social Media Business Success Stories
http://mashable.com/2010/05/21/surprising-social-media-business-success/
Businesses that successfully used social media - not your typical retail businesses
5 Surprising Social Media Business Success Stories http://icio.us/hpbslt [from http://twitter.com/jorgefsb/statuses/15632128101]
12 Applications to Make Your Facebook Page More Engaging
http://www.socialmediatoday.com/SMC/197503?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter
APPS para fanas
12 Applications to Make Your Facebook Page More Engaging
Currently, there are more than three million active Facebook Pages on the top ranked site, with the typical Page boasting an average of less than 1,000 fans – oops, I mean ‘likes‘ (seriously, that just doesn’t roll off your tongue quite the same way). Standing out from the static requires you to dress up your Page and make it more interesting and fun for your ‘likers’. That’s where Facebook applications come in. They’re basically like plugins for your Page and there are tens of thousands of them available. Deciding what apps you’d like to incorporate depends on how you’d like to engage with your peeps (that’s an even better word than ‘likers’).
How To Permanently Delete Your Account on Popular Websites - Smashing Magazine
http://www.smashingmagazine.com/2010/06/11/how-to-permanently-delete-your-account-on-popular-websites/
How difficult is it to deleted your social networking account? in some cases very and in others imposible
[...] we’ll take a look at the account deletion processes of popular websites and services, and how easy or difficult they make it. Then we’ll discuss why sites make things so complicated, and some things to consider when designing your own deletion policies.
Poderá ser util, um dia, quem sabe?
5 Easy Steps to a Winning Social Media Plan | Social Media Examiner
http://www.socialmediaexaminer.com/5-easy-steps-to-a-winning-social-media-plan/
Check this out for your new grant
HootCourse
http://hootcourse.com/
Create Twitter and Facebook connected networks for courses. Messages can be publicly or privately displayed.
Chat with students through Facebook or Twitter
Online platform for classrooms.
How to Display Twitter Updates on Websites
http://mashable.com/2010/06/09/twitter-update-display-resources/
How to Display Twitter Updates on Websites - http://mashable.com/2010/06/09/twitter-update-display-resources/
20 resources for displaying Twitter
5 Innovative Websites That Could Reshape the News
http://mashable.com/2010/05/18/innovative-news-websites/
5 sites qui réinventent l'info aux States (local inside) http://bit.ly/dtDdJ4 (mashable) – rosselin (rosselin) http://twitter.com/rosselin/statuses/16075752452
RT @RoyHP: 5 Innovative Websites That Could Reshape the News http://bit.ly/dfPeE1 RT @alicanth – Arnaud@Thurudev (arnaud_thurudev) http://twitter.com/arnaud_thurudev/statuses/15685339421
RT @alicanth: 5 Innovative Websites That Could Reshape the News http://bit.ly/dfPeE1
Few industries are experiencing greater upheaval at the hands of technological progress than the news media. New ideas are popping up every day, so we’ve collected five of the most interesting ones for your consideration. The previous generation of sites that redefined the news birthed several household names — Twitter (Twitter), YouTube (YouTube) and Digg (Digg), to name a few. It’s no secret that newspapers have struggled as blogs and social networking sites have grown in prominence, but in the rapidly changing worlds of mobile and web technology, the distribution methods for news information are once again shifting. It’s difficult to predict whether or not these newly noticed innovators will become as popular as their predecessors, but they are introducing new approaches to the consumption of information that few have tried or thought of before.
Le nouveau Facebook : un guide complet pour les éditeurs, les annonceurs, les utilisateurs et la concurrence  | ReadWriteWeb France
http://fr.readwriteweb.com/2010/04/26/a-la-une/nouveau-facebook-guide-complet-les-diteurs-les-annonceurs-les-utilisateurs-concurrence/
"Facebook : un guide complet pour les éditeurs, les annonceurs, les utilisateurs et la concurrence" http://bit.ly/aHC8tm – regis vansnick (vansnick) http://twitter.com/vansnick/statuses/12871793391
"Facebook a secoué le monde des tech­no­lo­gies en annonçant une série d’innovations majeures qui consti­tuent, prises dans leur ensemble, un mou­ve­ment des­tiné à faire du web tout entier un web social et séman­tique. Les rumeurs fai­sait état d’un simple bou­ton ‘Like’ : en lieu et place, Zuckerberg et son équipe ont révélé une nou­velle pla­te­forme ambi­tieuse que l’on ne peut pas ignorer."
26 avril 2010 par Fabrice Epelboin et Alex Iskold. Facebook a secoué le monde des tech­no­lo­gies en annonçant une série d’innovations majeures qui consti­tuent, prises dans leur ensemble, un mou­ve­ment des­tiné à faire du web tout entier un web social et séman­tique.
Mark Zuckerberg - From Facebook, answering privacy concerns with new settings
http://www.washingtonpost.com/wp-dyn/content/article/2010/05/23/AR2010052303828.html
Six years ago, we built Facebook around a few simple ideas. People want to share and stay connected with their friends and the people around them. If we give people control over what they share, they will want to share more.
Mark Zuckerberg/The Washington Post, May 24, 2010.
"There needs to be a simpler way to control your information. In the coming weeks, we will add privacy controls that are much simpler to use. We will also give you an easy way to turn off all third-party services."
http://www.profilewatch.org/
http://www.profilewatch.org/
on Facebook
Herramienta para conocer el nivel de privacidad de tu cuenta en Facebook
Servizio per valutare la privacy delle proprie informazioni su Facebook
Check your Facebook privacy
Four Ways to Find Out if Your Customers Are Active With Social Media | Social Media Examiner
http://www.socialmediaexaminer.com/four-ways-to-find-out-if-your-customers-are-active-with-social-media/
Facebook Further Reduces Your Control Over Personal Information | Electronic Frontier Foundation
http://www.eff.org/deeplinks/2010/04/facebook-further-reduces-control-over-personal-information
The issue with Facebook's latest change is not that they force you to link your interests without permission, but rather that they remove an option to express yourself on the profile without links. As we noted, Facebook users now face a Hobson's choice between the new Connections and no listed interests at all. As Facebook explains, "If you didn't connect to any of the suggestions, the sections of your profile to which those suggestions corresponded will now be empty." (The transition tool also allows you to delay the choice by saying 'Ask Me Later'). Previously, you could list interests in your profile without linking; after the transition, you cannot. You do have options to adjust visibility on the profile page, for which we commend Facebook, but nevertheless, this is not a true opt-out because the all the "Facebook Pages you connect to are public."
An ordinary human is not going to look through the list of Facebook's millions of cooking fans. It's far too large. Only data miners and targeted advertisers have the time and inclination to delve that deeply.
"Once upon a time, Facebook could be used simply to share your interests and information with a select small community of your own choosing. As Facebook's privacy policy once promised, "No personal information that you submit to Facebook will be available to any user of the Web Site who does not belong to at least one of the groups specified by you in your privacy settings.""
13 Essential Tips for Landing a Job on LinkedIn
http://mashable.com/2010/05/19/job-search-linkedin/
Tips para encontrar trabajo en LinkedIN
21 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/04/24/essential-social-media-resources/
21 Essential Social Media Resources You May Have Missed http://ow.ly/1Ij7t – Social Media News (SocialNetDaily) http://twitter.com/SocialNetDaily/statuses/13565476160
Protect Your Privacy Opt Out of Facebook’s New Instant Personalization – Yes You Have to Opt Out | Librarian by Day
http://librarianbyday.net/2010/04/protect-your-privacy-opt-out-of-facebooks-new-instant-personalization-yes-you-have-to-opt-out/
OK right @librarianbyday link: RT @mikebutcher: Outside sites "Instant personalisation" via Facebook is opt out, not in http://bit.ly/cWleqW – Nicola Osborne (suchprettyeyes) http://twitter.com/suchprettyeyes/statuses/12668465502
40 Tools To Spice Up Your Twitter Background | Tools
http://www.hongkiat.com/blog/free-online-tools-to-spice-up-twitter-background/
Tips and tutorials
herramientas para mejorar tu fondo de twitter, fondos gratuitos y aplicaciones para crearlos
@techinfocus this will help u http://bit.ly9r1mpB http://bit.ly/aBSWRu
AP Stylebook Adds 42 New Guidelines for Social Media
http://mashable.com/2010/06/02/ap-social-media-guidelines/
The AP Stylebook has released its new social media guidelines, including the official change from “Web site” to “website” (a move first reported back in April) and 41 other definitions, use cases and rules that journalists should follow.
The AP Stylebook has released its new social media guidelines, including the official change from “Web site” to “website” (a move first reported back in April) and 41 other definitions, use cases and rules that journalists should follow. Among the more interesting changes –- at least from a grammar and style standpoint –- are separating out “smart phone” as two words, hyphenating “e-reader,” and allowing fan, friend and follow to be used both as nouns and verbs. Beyond that, the AP has also defined a number of acronyms that are commonly used in texting and instant messaging. While most of them should be fairly well-known to regular web and mobile phone users (ROFL, BRB and G2G are among the definitions) one actually was new to me: POS.
Technology Review: Blogs: Guest Blog: Why Twitter Is the Future of News
http://www.technologyreview.com/blog/guest/25128/?a=f
From MIT. Information on Emerging Technologies & impact on business & society
On Kwak et al 2010
"...No matter how many followers a user has, the tweet is likely to reach [an audience of a certain size] once the user's tweet starts spreading via retweets," says Kwak et al. "That is, the mechanism of retweet has given every user the power to spread information broadly [...] Individual users have the power to dictate which information is important and should spread by the form of retweet [...] In a way we are witnessing the emergence of collective intelligence." [...] "Half of retweeting occurs within an hour, and 75% under a day." And it's those initial re-tweets that make all the difference: "What is interesting is from the second hop and on is that the retweets two hops or more away from the source are much more responsive and basically occur back to back up to 5 hops away." 67.6% of users are not followed by any of their followings in Twitter," they report. "We conjecture that for these users Twitter is rather a source of information than a social networking site."
Christopher Mims/Technology Review, April 30, 2010.
Social media demographics
http://www.iamblog.nl/wp-content/uploads/2010/04/social-media-demographics9.png
INFOGRAPHIC - #SocialMedia Demographics: Who's Using Which Sites? http://ow.ly/1DZfG
OH MY GOD WHAT HAPPENED AND WHAT SHOULD I DO?
http://www.ohmygodwhathappened.com/
This Book helps you to move into the Digital era of awesomeness. Download it for free: http://bit.ly/4R9rth
Oh My God What Happened and What Should I Do? a new #book about digital awesomeness http://bit.ly/cCGD2b
How to Measure Social Media Marketing Performance | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-measure-social-media-marketing-performance/
How to Measure Social Media Marketing Performance http://kiss.ly/cUX0HR #measure – KISSmetrics Tweets (KISSmetrics) http://twitter.com/KISSmetrics/statuses/16165902998
t’s clear that social media is here to stay, and accountable programs must be created to deliver performance and ROI. Here are 3 steps to help you get started
Early efforts in social media marketing have created a tremendous amount of buzz and interest, but surprisingly few case studies focus on monetization.
Social Media Examiner / 19.05.10
Reputation Management and Social Media | Pew Research Center's Internet & American Life Project
http://www.pewinternet.org/Reports/2010/Reputation-Management.aspx
"More than half (57%) of adult internet users say they have used a search engine to look up their name and see what information was available about them online, up from 47% who did so in 2006. Young adults, far from being indifferent about their digital footprints, are the most active online reputation managers in several dimensions. For example, more than two-thirds (71%) of social networking users ages 18-29 have changed the privacy settings on their profile to limit what they share with others online. Reputation management has now become a defining feature of online life for many internet users, especially the young. … When compared with older users, young adults are more likely to restrict what they share and whom they share it with. “Contrary to the popular perception that younger users embrace a laissez-faire attitude about their online reputations, young adults are often more vigilant than older adults when it comes to managing their online identities,” said Madden."
"Young adults, far from being indifferent about their digital footprints, are the most active online reputation managers in several dimensions. For example, more than two-thirds (71%) of social networking users ages 18-29 have changed the privacy settings on their profile to limit what they share with others online."
More than half (57%) of adult internet users say they have used a search engine to look up their name and see what information was available about them online, up from 47% who did so in 2006. Young adults, far from being indifferent about their digital footprints, are the most active online reputation managers in several dimensions. For example, more than two-thirds (71%) of social networking users ages 18-29 have changed the privacy settings on their profile to limit what they share with others online.
Internet Trends 2010 by Morgan Stanley Research
http://www.slideshare.net/CMSummit/ms-internet-trends060710final
Check the Online advertising section starting at slide 25
Internet Trends 2010 by Morgan Stanley Research
50 Power Twitter Tips
http://www.chrisbrogan.com/50-power-twitter-tips/
A while back, I wrote 50 Ideas on Using Twitter for Business. It still gets plenty of attention, as it’s listed as an official resource on the Twitter business resources page (thanks, @ed!). But you know, I can’t leave
50 dicas para utilizar melhor o Twitter
A while back, I wrote 50 Ideas on Using Twitter for Business. It still gets plenty of attention, as it&#8217;s listed as an official resource on the Twitter business resources page (thanks, @ed!). But you know, I can&#8217;t leave
Great tips for businesses. Thanks to Chris bogan for sharing these.
12 Applications to Make Your Facebook Page More Engaging
http://www.socialmediatoday.com/SMC/197503
Currently, there are more than three million active Facebook Pages on the top ranked site, with the typical Page boasting an average of less than 1,000 fans – oops, I mean ‘likes‘ (seriously, that just doesn’t roll off your tongue quite the same way). Standing out from the static requires you to dress up your Page and make it more interesting and fun for your ‘likers’. That’s where Facebook applications come in. They’re basically like plugins for your Page and there are tens of thousands of them available. Deciding what apps you’d like to incorporate depends on how you’d like to engage with your peeps (that’s an even better word than ‘likers’).
52 Questions To Ask When Hiring A Social Media Company
http://outspokenmedia.com/social-media/quesitons-hiring-a-social-media-company/
If you need some help getting started, here are 52 questions to ask when hiring a social media company. This isn’t meant to be a full list, just something to get the conversation started.
52 Questions To Ask When Hiring A Social Media Company http://bit.ly/dvdj8i #socialmedia #brand #reputation #questions
Great list of things to consider when hiring a social media company like the Social Method or any other.
This isn’t meant to be a full list, just something to get the conversation started.
Exhaustive list of questions to ask of your company as you're getting ready to participate in social media.
15 more awesome social media infographics | Econsultancy
http://econsultancy.com/blog/6077-15-more-awesome-social-media-infographics
About six months ago, I threw together a blog post based on a bunch of social media infographics. At the time, they were surprisingly difficult to root out, but it seems that more are emerging, given the continued development and understanding of the channel.
2010 Social Media Marketing Industry Report | Social Media Examiner
http://www.socialmediaexaminer.com/social-media-marketing-industry-report-2010/
10 Things You Need To Know About Today’s Facebook Privacy Changes
http://www.allfacebook.com/2010/05/facebook-privacy-must-know/
On facebook privacy, from May 26, 2010.
Facebook changes 05/10
4 Tips for Integrating Social Media Into the Classroom
http://mashable.com/2010/05/11/social-media-school/
RT @jswiatek: 4 Tips for Integrating Social Media Into the Classroom - http://bit.ly/cTn5at – Steven W. Anderson (web20classroom) http://twitter.com/web20classroom/statuses/13810979208
RT @bdescary: Intéressera peut être @jyaire 4 astuces en vue d'intégrer les médias sociaux en classe http://bit.ly/dBygRw
RT @nbenyounes: RT @bdescary: Intéressera peut être @jyaire 4 astuces en vue d'intégrer les médias sociaux en classe http://bit.ly/dBygRw
4 astuces en vue d'intégrer les médias sociaux en classe http://bit.ly/dBygRw
RT @web20classroom: More Tips On Integrating Social Media Into The Classroom: http://bit.ly/aaRYjd
16 Tips for Successful Online Video Marketing | Social Media Examiner
http://www.socialmediaexaminer.com/16-tips-for-successful-online-video-marketing/
16 Tips for Successful Online Video Marketing שיווק וידאו
Interesting blog on the use of video marketing.
Social Media Examiner / 29.04.10
Video marketing tutorial to connect with your audience and get better search engine results with videos.
Online video marketing tips.
4 Ways to Measure Social Media and Its Impact on Your Brand | Social Media Examiner
http://www.socialmediaexaminer.com/4-ways-measure-social-media-and-its-impact-on-your-brand/
good stuff
social media management/measurement
A starting place for those that are looking for how to measure social media
looks relatively understandable
5 Free Services for Pre-Scheduling Your Twitter Updates
http://mashable.com/2010/04/30/schedule-tweets/
Twitter’s very real-time functionality is obviously the main attraction of the service. But it can also be a downside — if you want to send a tweet at a specific time, you usually have to be poised over a keyboard or phone. But there are some great solutions. The ability to post-date a tweet is useful for event promotion (where you may be busy at said event), to reach an audience in a different time zone, to space out your messages, or to keep your account nice and lively while you are away. While some popular Twitter clients offer scheduling options built-in, others don’t. For those in need, here are five great, free online services you can use to queue up tweets for future broadcasting. To narrow down the vast number of services out there, criteria for this list includes: 1) That it’s free; 2) That it offers OAuth “sign in with Twitter” access, or OpenID sign-in; and 3) That it does what it says on the proverbial packaging. These five hand-picked options are our favorites, but as
Twitter Blog: Twitter Places: More Context For Your Tweets
http://blog.twitter.com/2010/06/twitter-places-more-context-for-your.html
It's been a little surprising that Twitter hasn't integrated this long ago, given the rise of location based services. Bottom line is, Tweets can now be sources to a location if the sender OKs it. For a lot of location-oriented companies, there's a lot of potential here.
Twitter launches location - allows you to 'tag' tweets with locations, and it ties in with Foursquare/Gowalla. Big news in terms of easing integration and the fact that location is important, regardless of privacy issues. There will be a tech briefing available.
Twitter Blog: Twitter Places: More Context For Your Tweets http://orz.se/C3N
Starting today, you can tag Tweets with specific places, including all World Cup stadiums in South Africa, and create new Twitter Places. You can also click a Twitter Place within a Tweet to see recent Tweets from a particular location. Try it out during the next match—you will be able to see Tweets coming from the stadium.
Share and discover what’s happening right now, anywhere in the world.
How Much Is a Facebook Fan Really Worth?
http://gigaom.com/2010/06/11/how-much-is-a-facebook-fan-really-worth/
cuanto cuesta un fan en facebook
Calculan que el fan en Facebook vale 136,38 dólares (Gigaom) http://micurl.com/Etfcus – Evento Blog España (eventoblog) http://twitter.com/eventoblog/statuses/16370768524
Education Week's Digital Directions: Social Networking Goes to School
http://www.edweek.org/dd/articles/2010/06/16/03networking.h03.html
Education Week's Digital Directions: Educators are integrating Facebook, Ning, and other sites into K-12 life despite concerns about privacy and behavior
This article shows how a school in New Jersey is using Twitter, Ning, Facebook, etc. for educational purposes. It also features a school here in Jacksonville that is using Skype to interact with students around the world in their "Around the World with 80 Schools" project.
Great article with lots of ideas from schools using social networking in their classes.
RT @NMHS_Principal: Social Networking Goes to School http://bit.ly/bZLI5l
June 14, 2010
extensive article
"Social Networking Goes to School" http://bit.ly/cjz4cX (EdWeek via @yooEducation) – LJ Create (LJCreate) http://twitter.com/LJCreate/statuses/16448777736
HOW TO: Build A Twitter Strategy for Your Business
http://mashable.com/2010/06/17/twitter-strategy-business/
HOW TO: Build A Twitter Strategy for Your Business
Every business needs a Twitter strategy. Here are some concrete ways to build your brand and connect with an audience online.
HOW TO: Build A Twitter Strategy for Your Business http://bit.ly/aKXDqt [from http://twitter.com/inti/statuses/16410237873]
"HOW TO: Build A Twitter Strategy for Your Business" http://j.mp/bDTtS6
How the World Is Spending Its Time Online [STATS]
http://mashable.com/2010/06/15/time-spent-online-nielse/
Cómo se gasta el tiempo online.....
RT @mashable: Now trending on Mashable: "How the World Is Spending Its Time Online [STATS]" - http://bit.ly/aS9PH4
EduDemic » Every Teacher’s Must-Have Guide To Facebook
http://edudemic.com/2010/06/every-teachers-must-have-guide-to-facebook/
RT @thnorfar: RT @kylepace: Every Teacher's Must Have Guide To Facebook: http://bit.ly/a6JSDG #edchat
You can’t swing a stick in social media without hitting something on Facebook. Same goes for education. You can’t talk about how technology is revolutionizing education without mentioning Facebook. It’s a simple service to figure out but what about once you become a regular user? If you’re a teacher, you would be well served by spending 3 minutes to read through this must-have guide. (We timed it out and it’s a bit under 3 minutes. It’s almost summertime, you can spare it for us!)
RT @pgsimoes: Every Teacher’s Must-Have Guide To Facebook http://dlvr.it/1p3xz (@edudemic)
Collection of resources about Facebook from an educators perspective and some cautions about using it.
Become Social Networking Guru With 45 Handy Twitter Tools
http://www.1stwebdesigner.com/development/social-networking-twitter-tools/
RT @courosa: 45 Twitter tools http://bit.ly/ctIWO6 (although stupid article title - if u think this will make you a 'guru', you're missi ...
Master Twitter - find more targeted followers, track visitors - who is following, not following, deadbeat users, clean your account and even more, check it now!
Twitter has progressed so much in past few years and now it has been used almost by everybody – let it be freelancer designer, programmer, social media company, printing company, everybody evaluates Twitter power and actually try to make their brand more powerful with it.
List of useful Twitter tools
Ideal para sacarle provecho a las redes sociales
Tweet! Tweet! Tweet! - Roger Ebert's Journal
http://blogs.suntimes.com/ebert/2010/06/tweet_tweet_tweet.html
"I like the internet, but I don't want to become its love slave." Well said, @ebertchicago http://cwu.me/dnrbvv (thx for @ cx, @digiphile) [from http://twitter.com/MacDivaONA/statuses/16081979732]
Roger Ebert-"I vowed I would never become a Twit. I have been humbled...": http://bit.ly/ddJQyE /via @SocialMedia411
RT @SocialMedia411: Roger Ebert - "I vowed I would never become a Twit. I have been humbled...": http://bit.ly/ddJQyE ★★★
Everyone could learn a thing or two from Roger Ebert: http://bit.ly/ddJQyE
RT @florencedesruol: @Kriisiis tu as lu son billet sur l'addiction je l'avais tweeté il y a qq temps ? http://is.gd/cXxfC
Tweet! Tweet! Tweet! by @ebertchicago http://spncr.me/b7 (awesome)
"I vowed I would never become a Twit. Now I have Tweeted nearly 10,000 Tweets. I said Twitter represented the end of civilization. It now represents a part of the civilization I live in. I said it was impossible to think of great writing in terms of 140 characters. I have been humbled by a mother of three in New Delhi. I said I feared I would become addicted. I was correct." Roger Ebert discusses the benefits of Twitter.
Roger Ebert (@ebertchicago) on how he became a convert to #twitter http://bit.ly/bWReQo #eventprofs
jTweetsAnywhere - jQuery Twitter Widget with @Anywhere support
http://thomasbillenstein.com/jTweetsAnywhere
jTweetsAnywhere - jQuery Twitter Widget with @Anywhere support - http://thomasbillenstein.com/jTweetsAnywhere/
jQuery Twitter Widget
jQuery Twitter Widget with @Anywhere support
Pay with a Tweet - A social payment system
http://www.paywithatweet.com/
.
Geniale Idee! Social Payment System http://www.paywithatweet.com Downloads mit einem Tweet bezahlen. (via @wpSEO)
this is great way to promote digital artefacts through twitter
How We Got To 40,310 Facebook Fans In 4 Days
http://www.allfacebook.com/2010/06/how-we-got-to-40310-facebook-fans-in-4-days/
ну хорошая инструкция
5 Terrific Tools for Keeping Tabs on Twitter Trends
http://mashable.com/2010/06/16/twitter-trends-tools/
RT @draenews: Del 5 Terrific Tools for Keeping Tabs on Twitter Trends: http://bit.ly/dk6QIG
Whether you’re tracking your brand, optimizing your content, or just plain curious about the way information is virally shared, you’ll want to check out these five web-based tools for keeping tabs on Twitter trends.
Online Fundraising Pages | Personal Internet Fundraisers | Fund Raise Online for Charity | Crowdrise
http://www.crowdrise.com/
philanthropy showcase. started by hollywood ppl
via Frank - this is Edward Norton's group fundraising site
6 Ways to Constantly Produce Quality Blog Content | Social Media Examiner
http://www.socialmediaexaminer.com/6-ways-to-constantly-produce-quality-blog-content/
Social Media Examiner
5 Teen Social Media Trends that Can Be Applied to Small Business
http://mashable.com/2010/06/16/teen-social-media-trends-small-business/
According to Rick Burnes, who leads the content production team at HubSpot, a marketing software firm that produces the Inbound Marketing Blog and Inbound ...See all stories on this topic (via Google Alerts and AlertRank)
Adults must read -> 5 Teen Social Media Trends that Can Be Applied to Small Business http://ow.ly/1ZP92 – Flowtown (Flowtown) http://twitter.com/Flowtown/statuses/16721168937
How To Develop a Social Media Strategy: A Roadmap for Integration — Very Official Blog
http://veryofficialblog.com/2010/06/01/how-to-develop-a-social-media-strategy-a-roadmap-for-integration/
How To Develop a Social Media Strategy: A Roadmap for Integration
55 Examples of Beautifully Integrated Social Media Links in Web Design | Inspiration
http://webdesignledger.com/inspiration/55-examples-of-beautifully-integrated-social-media-links-in-web-design
Des exemples d'intégration des icônes des médias sociaux
Facebook "Like" Increases Referral Traffic to Blogs by 50% [REPORT]
http://mashable.com/2010/06/13/facebook-like-increases-blog-referral-traffic/
TypePad users who installed the Facebook “Like” widgets on their blog sidebars have experienced a 50% increase in referral traffic from Facebook collectively, TypePad revealed in a blog post.
For those asking about the FB Like button: Facebook “Like” Increases Referral Traffic to Blogs by 50% - http://j.mp/b9LHKV #pr20chat – Mike Whaling (30lines) http://twitter.com/30lines/statuses/16269703692
RT @AmritRichmond: Report says FB like button increases referral traffic to blogs by 50%: http://bit.ly/cJStk3 (cc: @tolles)
n their blogs since
About New York - Creating a Network Like Facebook, Only Private - NYTimes.com
http://www.nytimes.com/2010/05/12/nyregion/12about.html
A few months back, four geeky college students, living on pizza in a computer lab downtown on Mercer Street, decided to build a social *opensource* network that wouldn’t force people to surrender their privacy to a big business.
Five Steps for Consumer Brands to Earn Social Currency | Fast Company
http://www.fastcompany.com/magazine/145/next-tech-five-steps-to-social-currency.html
Five Steps for Consumer Brands to Earn Social Currency
How to Create a Custom Twitter Background Design | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-create-a-custom-twitter-background-design/
BACKGROUND SIZE
EduDemic » The Ultimate Twitter Guidebook For Teachers
http://edudemic.com/2010/06/the-ultimate-twitter-guidebook/
Adopting a new communication tool is not easy. Figuring out the best way YOU can use Twitter is even harder. Luckily you are not going it alone. We have culled the following resources from an array of websites that try to help anyone understand and better use Twitter.
We have culled the following resources from an array of websites that try to help anyone understand and better use Twitter.
Facebook Fans Spend More Money [STUDY]
http://mashable.com/2010/06/12/facebook-fan-value/
A social media marketing company called Syncapse surveyed 4,000 people who've Liked brands on Facebook and figured out how valuable those fans are.
Facebook Fans Spend More Money [STUDY]
The study (“The Value of a Facebook Fan: An Empirical Review”) estimates that someone who has Liked a brand will spend an average of $71.84 more each year on that brand’s products or services than will someone who has not Liked it on Facebook, for a total average annualized value of $136.38.
Social Networks/Blogs Now Account for One in Every Four and a Half Minutes Online | Nielsen Wire
http://blog.nielsen.com/nielsenwire/online_mobile/social-media-accounts-for-22-percent-of-time-online/
New statistics about social media consumption rates, broken down by individual medium.
Latest global survey from research house Nielsen shows Australia and Brazil are the top Social Media users in the world http://bit.ly/9W6k0d
36 Awesome Social Media Blogs Everyone Should Read
http://blog.hubspot.com/blog/tabid/6307/bid/5977/36-Awesome-Social-Media-Blogs-Everyone-Should-Read.aspx
Unboxed - Yes, People Still Read, but Now It’s Social - NYTimes.com
http://www.nytimes.com/2010/06/20/business/20unbox.html
the speed with which we can follow the trail of an idea, or discover new perspectives on a problem, has increased by several orders of magnitude. We are marginally less focused, and exponentially more connected.
“THE point of books is to combat loneliness,” David Foster Wallace observes near the beginning of “Although of Course You End Up Becoming Yourself,” David Lipsky’s recently published, book-length interview with him.
is it good or bad?
It’s no accident that most of the great scientific and technological innovation over the last millennium has taken place in crowded, distracting urban centers. The printed page itself encouraged those manifold connections, by allowing ideas to be stored and shared and circulated more efficiently. One can make the case that the Enlightenment depended more on the exchange of ideas than it did on solitary, deep-focus reading. Quiet contemplation has led to its fair share of important thoughts. But it cannot be denied that good ideas also emerge in networks.
many great ideas that have advanced culture over the past centuries have emerged from a more connective space, in the collision of different worldviews and sensibilities, different metaphors and fields of expertise. (Gutenberg himself borrowed his printing press from the screw presses of Rhineland vintners, as Mr. Carr notes.)
If you happen to be reading the book on the Kindle from Amazon, Mr. Wallace’s observation has an extra emphasis: a dotted underline running below the phrase. Not because Mr. Wallace or Mr. Lipsky felt that the point was worth stressing, but because a dozen or so other readers have highlighted the passage on their Kindles, making it one of the more “popular” passages in the book.
Zonkk | Create your own Social Network
http://www.zonkk.com/
Anyone replacing their Ning with Zonkk http://bit.ly/cbkFvq?
Create your own social network for your family, business, club, sports team or anything you like. It is quick, simple and, best of all, free to get started and you can be up and running in minutes.
Facebook: Facts You Probably Didn't Know [INFOGRAPHIC]
http://mashable.com/2010/05/13/facebook-facts-infographic/
Infographic with interesting information about Facebook
If you actually want to win over anyone with the information about Fb miscellanea, below will be the best cheat published as a really significant infographic. Take pleasure in!
Help me help my friend in DC. | Ask MetaFilter
http://ask.metafilter.com/154334/Help-me-help-my-friend-in-DC
A Russian friend of mine may be in a dangerous situation in Washington, DC. My friend and former student K arrived in DC yesterday, along with a friend. She came over on some kind of travel exchange program put together by a Russian travel agency called 'XXXXX'. They paid about 3K for this program. The program promised a job offer in advance, but didn't deliver. They said they would send one via email, but failed there, too. Her contact in the USA barely speaks English, doesn't answer her calls but does answer mine. He has asked her and her friend to meet in NYC tonight around midnight, with promises of hostess work in a lounge. Yes, I know how horrific that sounds- that's why I am working all possible angles here. She is not going to NYC but I need some help handling and understanding how to handle this- I have a friend helping them with a cheap hotel for the night, but that's all at the moment. I am presently driving to LA and could fly her and her friend to meet me there on Satu
This is so amazing - shows that the Internet is really wonderful sometimes.
The most amazing Ask Metafilter thread ever?
Una fiaba dei tempi di internet. Vera. Molto meglio della storia del cellulare perso raccontata da Shirky in "Here Comes Everybody" (ma del resto è accaduta dopo l'uscita del libro).
The most awesome thing I've ever seen.
this is why i'm in love with the internet.. http://is.gd/cnYy9 [from http://twitter.com/yonderboy/statuses/14664855628]
Use of Metafilter to prevent likely human trafficking. Like Kottke said, this is what the internet is for.
3 New Ways to Use Twitter at Live Events | Social Media Examiner
http://www.socialmediaexaminer.com/3-new-ways-to-use-twitter-at-live-events/
Twapper Keeper
3 usos de Twitter para cubrir eventos http://ow.ly/217PZ #medios #periodismo #periodistas #redessociales – Gerardo Albarrán (saladeprensa) http://twitter.com/saladeprensa/statuses/17179873400
3 New Ways to Use Twitter at Live Events http://bit.ly/94H3L4 (via @smexaminer) #AmmanTT – Mohamad Khawaja (mkhawaja) http://twitter.com/mkhawaja/statuses/17151556201
3 cool tools to help create socially mediated events
7 Ways Journalists Can Use Foursquare
http://mashable.com/2010/05/14/journalists-foursquare/
How to Use Social Media for Crisis Management | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-use-social-media-for-crisis-management/
When most people think about the advantages of using social media for business, they immediately think of the marketing benefits. However, many businesses are starting to use social media as a tool for listening and providing customer service. When a crisis or emergency erupts, the power of social media can be an amazing tool for businesses. A crisis can include anything from a simple website outage to negative publicity. This article will reveal how to use social media during a crisis and provide many examples you can model.
RT @pattyschinzing: How to Use Social Media for Crisis Management. http://bit.ly/aMQGap #smallbusiness
How to Use #SocialMedia for #Crisis #Management - http://ow.ly/1XWpO
Social media can be used for more than just marketing- what about crisis management? http://ow.ly/1XRzs – Big Fuel (bigfuel) http://twitter.com/bigfuel/statuses/16228528084
"Privacy and Publicity in the Context of Big Data"
http://www.danah.org/papers/talks/2010/WWW2010.html
presentation script by danah boyd
Big data, the currency that users pay Facebook and other social media companies for the right to use 'free' services
Facebook's Culture Problem May Be Fatal - The Conversation - Harvard Business Review
http://blogs.hbr.org/cs/2010/05/facebooks_culture_problem_may.html
"They just assumed Facebook would evolve as their lives shifted from adolescent to adult and their needs changed. Facebook's failure to recognize this culture change deeply threatens its future profits."
"Facebook's imbroglio over privacy reveals what may be a fatal business model..."
Privacy. Seemingly altruistic companies screwing over their users for monetization and business models
What lessons can we draw from the Facebook flameup? Lifecycle changes can trump generational change and cultural values perceived as crucial at the age of 13 can be very different at 20. A business founded on the values of a generation, such as Facebook, has to keep up with, and respect, evolving lives and needs.
HOW TO: Make the Most of Your Twitter Profile Page
http://mashable.com/2010/05/10/organize-twitter-profile/
24 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/05/22/essential-social-media-resources-5/
summarium
How To Manage Your Social Media Marketing In 10 Minutes Daily | Social Media Examiner
http://www.socialmediaexaminer.com/how-manage-your-social-media-marketing-in-10-minutes-daily/
How To Manage Your Social Media Marketing In 10 Minutes Daily | Social Media Examiner http://ow.ly/24ihH
How To Put Facebook On A Privacy Lockdown
http://www.businessinsider.com/how-to-lock-down-your-facebook-profile-2010-5
If you're going to use Facebook, you should definitely know how to keep your information private.
Myspace is a social media site that is operated and drunk driving charge possessed. The positioning ended up being started by simply Mark Zuckerberg any time he or she had been the basic university student at Harvard as well as grew swiftly to incorporate hundreds of millions involving people
But if you're going to use Facebook, you should definitely know how to keep your information private.
Worried about Facebook privacy but still want to keep your account? A visual guide to how to lock it down. http://bit.ly/aHcihN
You'll never quit. So protect yourself.
How To Set Your Privacy settings in Facebook - FB really, really made it hard to impossible.... ¦ http://bit.ly/bARi1x
Musicians – This Is How You Create A Great Looking Facebook Page
http://techcrunch.com/2010/06/27/facebook-musicians-page/
Like most of you, I too LIKE Facebook, and ever since my last TechCrunch post (How to Build Engaging One-of-Kind Facebook Fan Pages), I've been exploring and trying to find new ways to improve the creation process of a Page. This time, I'd like to focus on a how-to for the musicians among you.
If you are one of the talented musicians on Facebook, this simple guide should be of great use to you.
5 Ways Facebook Will Impact E-commerce
http://mashable.com/2010/05/07/facebook-open-graph-ecommerce/
"Using Facebook’s API, a website can take your interests and use them to personalize your browsing experience. ... Considering anyone can pull your Open Graph via Facebook’s API, this information can be used to personalize an online store based on your past purchases, likes, and preferences quite easily. ... According to Nielsen, 90% of people trust recommendations from people they know, and Facebook’s 'like' button is the perfect way to recommend a product to a friend."
RT @RonaldYau: 5 Ways Facebook’s Open Graph Will Impact E-commerce http://bit.ly/9WELrE
Customize Your Facebook Fan Page: Tips, Tricks, Applications
http://www.1stwebdesigner.com/development/customize-facebook-fan-page/
Customize your #Facebook fan page: tips, tricks, applications http://dld.bz/jBDU
Full List - Best Blogs of 2010 - TIME
http://www.time.com/time/specials/packages/completelist/0,29569,1999770,00.html
BlastFollow!
http://www.blastfollow.com/
Giant Follow within Hastags search
type in a hashtag and it'll aggregate all from twitter
BlastFollow enables you to follow Twitter users who share your interests en masse
One-Third of Twitter Users Talk Brands - eMarketer
http://www.emarketer.com/Article.aspx?R=1007750
good stats about users talking about brands on Twitter and Facebook
at least once a week, 33% of active Twitter users share opinions about companies or products, while 32% make recommendations and 30% ask for them. Connectés à la marque, ces taux augmentent.
TWITTER IS A GOLDMINE (STILL UNTAPPED!)
How Consumers Interact with Brands on Social Networks - eMarketer
http://www.emarketer.com/Article.aspx?R=1007742
Coupons remain a leading driver of brand interactions in social networks
“Those who still think that social network users are too busy engaging with friends to notice marketers must change their viewpoint,” said Debra Aho Williamson, eMarketer senior analyst and author of the new report “Brand Interactions on Social Networks.” “Brand interactions are real, valuable and growing. “ According to a February 2010 survey by Chadwick Martin Bailey, a market research firm, 33% of Facebook users have become fans of brands on the network.
EduDemic » The Ultimate Teacher’s Guide To Social Media
http://edudemic.com/2010/06/the-ultimate-teachers-guide-to-social-media/
a flipbook that briefly describes a variety of social media 'outlets' (no mention of Delicious)
Describes a book as well as listing some other ideas.
RT @edudemic: From Twitter to Diigo to Glogster and beyond...The Ultimate Teacher's Guide To Social Media helps everyone! http://bit.ly/ ...
Why Your Company Needs to Embrace Social CRM
http://mashable.com/2010/05/21/social-crm/
Why We Check In: The Reasons People Use Location-Based Social Networks
http://www.readwriteweb.com/archives/why_use_location_checkin_apps.php
[RRW] Case studies, usage examples on location-based social networking
As good as a description I've read RT @marshallk: Why We Check In: Reasons People Use Location-Based Social Networks http://bit.ly/d6yJjv
How to Use Facebook for Business and Marketing » Techipedia | Tamar Weinberg
http://www.techipedia.com/2010/how-to-use-facebook-for-business-and-marketing/
Articles on marketing with social media.
Explained without the classes.
The Tell-All Generation Learns When Not To, at Least Online - NYTimes.com
http://www.nytimes.com/2010/05/09/fashion/09privacy.html
RT @eni_kao: [Sochol] La génération sans pudeur apprend à se préserver en ligne et à s'auto-censurer. http://nyti.ms/cPWLZ8 (via @palpitt)
Min Liu, a 21-year-old liberal arts student at the New School in New York City, got a Facebook account at 17 and chronicled her college life in detail, from rooftop drinks with friends to dancing at a downtown club. Recently, though, she has had second thoughts.
How Non-Profits are Using Social Media for Real Results
http://mashable.com/2010/05/03/non-profit-social-media-results/
Andrey Ternovskiy’s Web site, Chatroulette : The New Yorker
http://www.newyorker.com/reporting/2010/05/17/100517fa_fact_ioffe?currentPage=all
LETTER FROM MOSCOW about Chatroulette. Andrey Ternovskiy, an eighteen-year-old high-school dropout from Moscow, has a variety of explanations for why he created the Web site Chatroulette. The most reliable version, however, centers on a shop called Russian Souvenirs, where Ternovskiy started working in 2008, selling Soviet paraphernalia…
ndrey Ternovskiy, an eighteen-year-old high-school dropout from Moscow, has a variety of explanations for why he cr
perfil do criador do chat roulette
The Web Strategy Pyramid: A Well-balanced Web Strategy
http://sixrevisions.com/content-strategy/the-web-strategy-pyramid-a-well-balanced-web-strategy/
Remember when mom always told you to eat your vegetables? Little did you know she was giving you fantastic advice for managing your Web strategy. In these days of Twitter, Facebook, forums, blogs and more, it can be tempting to skip over the basics and dive headfirst into an oh-so-tempting dish of social media or SEO "tricks." Businesses of all sizes are pigging out on social media without putting an equal amount of effort into forging a solid foundation built on a user-friendly Web experience and great content. To deliver a site that gives users the experience they are looking for, we need to set it upon a solid foundation of content, usable navigation, and strong SEO practices. With this in mind, let’s take a look at what I call the "The Web Strategy Pyramid" (a tip of the hat to the FDA’s Food Pyramid for the inspiration).
Jason Schubring
Let's take a look at what I call the The Web Strategy Pyramid.
Mayors of Starbucks Now Get Discounts Nationwide with Foursquare
http://mashable.com/2010/05/17/starbucks-foursquare-mayor-specials/
Poynter Online - Digital Journalist Survival Guide: A Glossary of Tech Terms You Should Know
http://www.poynter.org/content/content_view.asp?id=185861
This glossary defines terms related to web standards, programming, online tools.
A very handy explanation from Poynter Online of abbreviations and jargon you may find occasionally confounding
10 Beautiful Social Media Infographics
http://mashable.com/2010/07/01/social-media-infographics/
Digital love from Mashable. Gorgeous graphics for your viewing pleasure.
Grace Smith, writing on Mashable.com, introduces 10 infographics that make sense of social media's impact on our lives, and are beautiful to look at, too!
infographics,
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web,
Why Small Businesses Shouldn't Take Social Media for Granted
http://mashable.com/2010/06/13/small-business-advice/
When done right, social media can be a valuable source for customer acquisition, retention and satisfaction. Here a few reasons to help drive the value home.
5 Ways to Build a Loyal Audience on YouTube
http://mashable.com/2010/06/15/build-loyal-audience-youtube/
5 Ways to Build a Loyal Audience on YouTube http://bit.ly/biO2wg #socialmedia #PR #Journalismus
Awareness, Inc. | Social Marketing Software
http://www.awarenessnetworks.com/
New Media, Old Media - Pew Research Center
http://pewresearch.org/pubs/1602/new-media-review-differences-from-traditional-press
A study of top news stories finds that not only do social media (blogs, Twitter and YouTube) differ sustainably from mainstream media, but they also differ greatly from each other. Among 49 weeks studied, in only 13 did blogs share the same lead story with the traditional media; Twitter (four weeks of 29) and YouTube (eight weeks of 49) were even less likely to match up with the mainstream press. The least overlap, however, occurred within social media. In just one week of 29 studied did blogs, Twitter and YouTube share the same top story. That week was June 15-29, 2009, when all three social media platforms were led by the political protests in Iran. The study of top stories found that different social media regularly focus on different topics. Bloggers gravitate toward stories (often political) that elicit emotion. Twitter is squarely focused on technology. YouTube, while its top story was often seemingly random, has social media's most international mix of stories.
Technology makes it increasingly possible for the actions of citizens to influence a story’s total impact.What types of news stories do consumers share and discuss the most? What issues do they have less interest in? What is the interplay of the various new media platforms? And how do their agendas compare with that of the mainstream press? A review of a year's worth of data sheds light on these questions.
why new media is important
"the Pew Research Center's Project for Excellence in Journalism has gathered a year of data on the top news stories discussed and linked to on blogs and social media pages and seven months' worth on Twitter. We also have analyzed a year of the most viewed news-related videos on YouTube. Several clear trends emerge."
News today is increasingly a shared, social experience. Half of Americans say they rely on the people around them to find out at least some of the news they need to know. Some 44% of online news users get news at least a few times a week through emails, automatic updates or posts from social networking sites. In 2009, Twitter's monthly audience increased by 200%.
35 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/06/27/essential-social-media-resources-10/
35 Essential Social Media Resources You May Have Missed
35 Essential Social Media Resources You May Have Missed: Saved from instachrome extension http://bit.ly/cixPsI
7 Scientific Ways to Promote Sharing on Facebook
http://www.briansolis.com/2010/05/facebook-sharing-driven-by-simplicity/
Zarrella studied Facebook data for quite some time and observed that simplicity, among other interesting linguistic and timed attributes, is the key to triggering word of mouth.
Video: Major Facebook security hole lets you view your friends’ live chats
http://eu.techcrunch.com/2010/05/05/video-major-facebook-security-hole-lets-you-view-your-friends-live-chats/
You've got to hand it to Facebook. They certainly know how to do security -- not. Today I was tipped off that there ...
The Social Media Style Guide: 8 Steps to Creating a Brand Persona
http://www.briansolis.com/2010/06/the-social-media-style-guide-8-steps-to-creating-a-brand-persona-2/
The Social Media Style Guide: 8 Steps to Creating a Brand Persona
The Social Media Style Guide: 8 Steps to Creating a Brand Persona http://ow.ly/238zf – weknowmore.org (weknowmore) http://twitter.com/weknowmore/statuses/17027325488
Brian Solis ----> Anyone who has ever worked in corporate marketing, advertising, and branding is more than familiar with a brand style guide. It’s how we ensured that the brand was represented as intended through marketing aesthetics and messaging – including detailed usage instructions on font, style, color, language, placement, positioning, etc. It is our bible and adherence to its tenets and instructions is strictly enforced. However, with the unstructured proliferation of social media within many organizations, the brand style guide is seemingly disregarded or not considered in favor of expediting the creation of profiles in social networks and the participatory engagement that immediately ensues.
How To Live Tweet A Conference
http://inflexionadvisors.com/blog/2010/05/13/how-to-live-tweet-a-conference/
Mark Stelzner, writing on the Inflexion Advisors blog, offers a compact post full of tips on the right way to live-tweet conference proceedings on Twitter.
Top 10 Twitter Tutorials on YouTube
http://www.socialmediatoday.com/SMC/204858
10 twitter tutorials on youtube.
195 Social Media Measurement Tools & Technologies
http://www.salesrescueteam.com/social-media-measurement-tools/
RT @ToddLebo: RT @tjmccue 195 Social Media Measurement Tools & Technologies http://bit.ly/coSQXh – MarketingSherpa (MarketingSherpa) http://twitter.com/MarketingSherpa/statuses/16743618610
195 Social Media Measurement Tools & Technologies and growing
10 Ways to Cut Through the Social Media Noise and Be Heard | Social Media Examiner
http://www.socialmediaexaminer.com/cut-through-noise/
10 Ways to Cut Through the Social Media Noise and Be Heard http://ow.ly/1SeZj – weknowmore.org (weknowmore) http://twitter.com/weknowmore/statuses/15679523018
10 Ways to Cut Through the Social Media Noise and Be Heard by @chrisgarrett http://bit.ly/d6oDo8 – Calvin Lee (mayhemstudios) http://twitter.com/mayhemstudios/statuses/14930690907
How CEOs are Using Social Media for Real Results
http://mashable.com/2010/06/14/ceos-social-media-real-results/
How CEOs are Using Social Media for Real Results - http://bit.ly/b2PMMw [from http://twitter.com/hadhad/statuses/16217963282]
How CEOs are Using Social Media for Real Results http://goo.gl/Ys5n #yam – Samuel Driessen (driessen) http://twitter.com/driessen/statuses/16456541230
WordPress 3.0 for Web Designers | Carsonified
http://carsonified.com/blog/design/wordpress-3-0-for-web-designers/
ThinkVitamin - Carsonified's blog about the web
5 Small Business Social Media Success Stories
http://mashable.com/2010/06/02/small-business-social-media-success-stories/
@CeeFor Try giving your boss case studies http://ow.ly/2650O http://ow.ly/2651z & will measure ROI http://ow.ly/2653n
Tumblr
Emerson Salon
Best practices from assorted small businesses.
How to Make Twitter More Useful for Your Business | Social Media Examiner
http://www.socialmediaexaminer.com/how-to-make-twitter-more-useful-for-your-business/
Twiter tips for business
Twitter Launches “Places” Feature with Foursquare Integration
http://mashable.com/2010/06/14/twitter-places/
I'll be keeping an eye on this as we build out our geolocation ideas at TBD. Twitter has a much bigger base than Foursquare, so if they do this right, every service can benefit from the user boost.
After months of rumors and hinting, Twitter has unveiled its major new foray into the world of geolocation, Twitter Places.
VoiceThread - Group conversations around images, documents, and videos
http://voicethread.com/#q.b26224.i145977
RT @mike08: RT @kylepace: RT @nharm: 100 ways to use voicethread in education: http://voicethread.com/#q.b26224.i145977
RT @mike08: RT @kylepace: RT @nharm: 100 ways to use #voicethread in education: http://voicethread.com/#q.b26224.i145977 #austl
RT @kylepace: RT @nharm: 100 ways to use voicethread in education: http://voicethread.com/#q.b26224.i145977
RT @tenteacher: Great resource! RT @nharm 100 ways to use voicethread in education: http://voicethread.com/#q.b26224.i145977
100 ways to use voicethread in education: http://voicethread.com/#q.b26224.i145977
This can be used within the writing process in all aspects especially for your student publications.
voicethread it a great collaborative tool with slideshow and video capabilities
HOW TO: Evaluate Your Social Media Plan
http://mashable.com/2010/06/25/evaluate-social-media-plan/
it takes time, effort, and resources before this new media will have an impact on you brand
Making Your Mark On The Web Is Easier Than You Think - Smashing Magazine
http://www.smashingmagazine.com/2010/07/02/making-your-mark-on-the-web-is-easier-than-you-think/
We who work on the Web live in wonderful times. In the past, we did of lot of trial-and-error learning, and the biggest hurdle was getting people to understand what we were on about. Over time, companies like Google, Yahoo, Skype, Facebook and Twitter managed to get the geeky Web into the living rooms of regular people and into the headlines of the mainstream press.
Making Your Mark On The Web Is Easier Than You Think
We who work on the Web live in wonderful times. In the past, we did of lot of trial-and-error learning, and the biggest hurdle was getting people to understand what
Clay Shirky: How cognitive surplus will change the world | Video on TED.com
http://www.ted.com/talks/clay_shirky_how_cognitive_surplus_will_change_the_world.html
Clay Shirky looks at "cognitive surplus" -- the shared, online work we do with our spare brain cycles. While we're busy editing Wikipedia, posting to Ushahidi (and yes, making LOLcats), we're building a better, more cooperative world.
TED Talks Clay Shirky looks at "cognitive surplus" -- the shared, online work we do with our spare brain cycles. While we're busy editing Wikipedia, posting to Ushahidi (and yes, making LOLcats), we're building a better, more cooperative world.
Clay Shirky: How cognitive surplus will change the world - Clay Shirky http://bit.ly/aJTIY2 /cc @feedly
"Clay Shirky looks at "cognitive surplus" -- the shared, online work we do with our spare brain cycles. While we're busy editing Wikipedia, posting to Ushahidi (and yes, making LOLcats), we're building a better, more cooperative world."
collaboration
Clay Shirky: How cognitive surplus will change the world | Video on TED.com http://goo.gl/ZIgA
7 FBML examples to rock your Facebook fan page.
http://blog.webdistortion.com/2010/03/22/7-fbml-examples-to-rock-your-facebook-fan-page/comment-page-1/?utm_source=twitter&utm_medium=twitter&utm_term&utm_campaign=manual+repeats&utm_content
Facebook markup language or FBML for short is used in a variety of places within the social network. Anyone who has written any Facebook applications will already be pretty familiar with its tags, and will probably have used it to write data to walls, or share postings with others programmatically. If however you haven’t yet dipped your toe in the water of the Facebook API, or indeed haven’t actually needed to – there are some snippets of FBML which prove to be mighty useful when creating custom Facebook Fan Pages, and can easily and quickly out of the box be used with the FBML widget, which adds an extra much needed layer of customisation to an existing Facebook fan page. The static FBML widget can be added multiple times, and in multiple places (sidebar and tabs) to facilitate this. Once you’ve added it to your page, simply go to “edit page”, then under Applications click “edit” under Static FBML. This will give you the options you need to paste in your code.
Social Media Strategy from A to Z » Techipedia | Tamar Weinberg
http://www.techipedia.com/2010/social-media-strategy-a-z/
Social Media Strategy from A to Z
Study: Twitter Is Not a Very Social Network
http://www.readwriteweb.com/archives/study_twitter_isnt_very_social.php
RT @rww Study: Twitter Is Not a Very Social Network http://bit.ly/bfjiSq
After analyzing over 41 million user profiles and 1.47 billion follower/following relationships, the researchers concluded that only 22% of all connections on Twitter are reciprocal. On Flickr, this number is closer to 68% and on Yahoo 360 it's 84%. The large majority (78%) of connections between users on Twitter are one-way relationships.
More a broadcast network than a social network: 68% of Twitter users aren't followed by anyone they are following http://bit.ly/bfjiSq – Michael Zimbalist (zimbalist) http://twitter.com/zimbalist/statuses/14333138366
Clay Shirky: 'Paywall will underperform – the numbers don't add up' | Technology | The Guardian
http://www.guardian.co.uk/technology/2010/jul/05/clay-shirky-internet-television-newspapers
52 Cool Facts About Social Media - Danny Brown
http://dannybrown.me/2010/07/03/cool-facts-about-social-media
Great social media stats - July 2010
22 Essential Social Media Resources You May Have Missed
http://mashable.com/2010/07/05/social-media-resources-recap-6/
major
4 Proven Steps to Facebook Page Success | Social Media Examiner
http://www.socialmediaexaminer.com/4-proven-steps-to-facebook-page-success/
POST - 4 Proven Steps to #Facebook Page Success - http://ow.ly/26wSe
What Do You Check First: E-mail or Facebook? [INFOGRAPHIC]
http://mashable.com/2010/06/16/email-or-facebook-study/
Where you start your digital day says a lot about you, according to a new study http://bit.ly/cNcnY8 (via @isabelleokane) /via @gleonhard
http://www.seomoz.org/img/upload/google-ranking-algo-survey.gif Where you start your digital day says a lot about you, according to a new study from ExactTarget, an e-mail and social media marketing company. If you check e-mail first, the company said, you tend to be more task-oriented and only interact with brands online when you need something, such as researching a deal, getting information about promotions or finding new product information. However, if start your day with a visit to Facebook, you might welcome “extracurricular” content from brands, such as interaction and entertainment that isn’t directly related to a purchase or business transaction.
HOW TO: Use Social Media for Lead Generation
http://mashable.com/2010/06/24/social-media-lead-generation/
most important emerging channels for lead generation. Being that social media is a great place to attract new customers, we put together a quick guide on how to use social media for lead generation.
Facebook Search
http://willmoffat.github.com/FacebookSearch/
Want to easily see public status updates on Facebook? See OpenBook: http://bit.ly/dsvSnT (I recommend "drunk prom") Le sigh. – danah boyd (zephoria) http://twitter.com/zephoria/statuses/14126705736
RT @zephoria: Want to easily see public status updates on Facebook? See OpenBook: http://bit.ly/dsvSnT (I recommend "drunk prom") Le sigh.
open graph + "s="
There's a new Facebook search site out there with a concept similar to PleaseRobMe, a site that demonstrates just how easy it is for bad guys to use social networking crap to tell when you're away from your home. This new Facebook Search allows anyone to search for potentially embarrassing updates that can now be viewed by the public.
Facebook Status Search
The Real Life Social Network v2
http://www.slideshare.net/padday/the-real-life-social-network-v2
210p.
@jcstearns The Real Life Social Network v2 - http://goo.gl/2fDa <-in slideshare . A must read.
This is fascinating! — The Real Life Social Network v2 http://spncr.me/br
http://www.slideshare.net/padday/the-real-life-social-network-v2
awesome!
Social Media Parenting: Raising the Digital Generation
http://mashable.com/2010/05/13/parenting-social-media/
dang it! apparently no app for good parenting *grmbl* http://mashable.com/2010/05/13/parenting-social-media/
from Mashable
子供にどうソーシャルメディアを使わせるべきか、という記事。企業のソーシャルメディアポリシーの考え方に通じるところがあるのが興味深い。結局、どちらも教育と信頼関係が大事ということですかね。 http://bit.ly/aclXEb – 徳力 基彦 (tokuriki) http://twitter.com/tokuriki/statuses/13948349264
open 18 Conference
Design a Facebook page for Free!
http://www.pagemodo.com/
Pagemodo, design a tab, design a welcome page, facebook
Facebook - to help set up Facebook pages.
Design a Welcome page for Facebook so people see this page before they see your wall, etc.
7 Great Completely Free eBooks on Social Media You Have to Read
http://www.makeuseof.com/tag/7-great-completelyfree-ebooks-social-media-read/
"Do you love books? Love getting free stuff? Yeah, me too. That’s why I’ve decided to share with you all a selection of excellent books on social media that are all available to read for free."
a selection of completely free ebooks which come highly recommended by social media professionals.
4 Tips for B2B Marketing on Facebook
http://mashable.com/2010/05/20/facebook-b2b-tips/
Facebook presents a unique opportunity to connect with and educate your target market in a way that your website and even your blog can’t match. The trick is coming up with meaningful content that people will want to share, and that brings them back again and again. Become an industry resource Expand beyond your wall Lighten up Engage the community
RT @Mike_Stelzner: 4 Tips for B2B Marketing on Facebook http://bit.ly/cros90 via @Mashable – B2B Online Marketing (B2BOnlineMktg) http://twitter.com/B2BOnlineMktg/statuses/14461326742
Social networking sites: 10 mistakes organizations make
http://www.washingtonpost.com/wp-dyn/content/article/2010/06/25/AR2010062504382.html
Millions of people log onto social media Web sites daily, prompting such varied organizations as Gaithersburg-based MedImmune, the American Red Cross and the Department of Housing and Urban Development to follow. But simply creating an account on Facebook or Twitter rarely equates to being plugged in. Area consultants said many organizations spend ample time and resources on social media without seeing much return. Here are 10 common mistakes that they see businesses, nonprofits and government agencies make.
Good set of points for those of you interested in using Social Media to promote your organization. http://ow.ly/26eed
99 Icon Sets To Use In Commercial Design Projects | Creative Nerds
http://creativenerds.co.uk/freebies/99-icon-sets-for-use-in-commercial-design-projects/
99 setow do wykorzystania komercyjnie
クオリティ高いなぁ。
Designing A Facebook Fan Page: Showcases, Tutorials, Resources - Smashing Magazine
http://www.smashingmagazine.com/2010/07/07/designing-a-facebook-fan-page-showcases-tutorials-resources/
The Fastest Way to Increase Your Google Ranking | Social Media Examiner
http://www.socialmediaexaminer.com/the-fastest-way-to-increase-your-google-ranking/
From Social Media Examiner
How to use blog to increase your SEO
The Fastest Way to Increase Your Google Ranking - http://bit.ly/cVQnKS via @smexaminer – Ben Cotton (BenCotton) http://twitter.com/BenCotton/statuses/16713058191
The Fastest Way to Increase Your Google Ranking - http://bit.ly/cVQnKS via @smexaminer
How To Create Impressive Welcome Page For Your Facebook Fan Page Absolutely Free
http://savedelete.com/how-to-create-impressive-welcome-page-for-your-facebook-fan-page-absolutely-free.html
Foursquare Launches Location Layers - This is Big
http://www.readwriteweb.com/archives/foursquare_launches_location_layers_-_this_is_big.php
Para Diego y Luis
IFC polled its member base for short descriptions of their favorite places in the towns they lived in or visited, then picked the place-descriptions that best suited the IFC's brand ("Always on, slightly off") to upload into a Foursquare database. Foursquare users can now opt-into getting those tips pushed to them whenever they check in near one of the annotated locations. It's a chance to effectively say, "I want to see this town as IFC fans see it." For marketers, this has got to be incredibly appealing, and for urban explorers it could be one of the best examples yet of effective Augmented Reality."
"IFC polled its member base for short descriptions of their favorite places in the towns they lived in or visited, then picked the place-descriptions that best suited the IFC's brand ("Always on, slightly off") to upload into a Foursquare database. Foursquare users can now opt-into getting those tips pushed to them whenever they check in near one of the annotated locations. It's a chance to effectively say, "I want to see this town as IFC fans see it." For marketers, this has got to be incredibly appealing, and for urban explorers it could be one of the best examples yet of effective Augmented Reality."
Independent Film Channel announced a new campaign this morning with leading location-based social network Foursquare that will allow you to do just that. The Huffington Post launched a Foursquare layer today as well. IFC polled its member base for short descriptions of their favorite places in the towns they lived in or visited, then picked the place-descriptions that best suited the IFC's brand ("Always on, slightly off") to upload into a Foursquare database.
In January, Canadian newspaper chain Metro did a deal with Foursquare that tied content like restaurant reviews to specific locations as "tips." When we saw that, we said that the era of location as platform had arrived. Then, in April the Wall St. Journal began experimenting with location-based news, adding interesting news tidbits to locations around New York City on Foursquare. That was getting interesting - not just lightweight content like restaurant reviews but things like a note that a terrorism suspect was once arrested in a particular location!
A nice example of businesses, including the Huff Post, using foursquare to push content to users based on location. Nice stuff.
5 Social Media Trends to Watch Right Now
http://mashable.com/2010/07/05/5-social-media-trends/
via 7/7/2010 Leaguer post
5 Social Media Trends to Watch Right Now - http://ow.ly/27fiD – Pete Cashmore (mashable) http://twitter.com/mashable/statuses/17813579238
7 Social Media Truths You Can Ignore and Still be Successful | Social Media Examiner
http://www.socialmediaexaminer.com/7-social-media-truths-you-can-ignore-and-still-be-successful/
There are tons associated with social networking professionals out there there—including those who maintain it’s my feeling this kind of point as being a “social mass media expert”—and they’re sharing with us precisely how advertising and marketing operates, the way it does not work, and the way most of us must act in the social media industry.
One Rule Worth Following Provide value. That’s it. In social media it’s all too easy to unfollow, unfriend or unsubscribe from someone who’s not providing value. Every tweet, status update, blog post, video, or check-in should provide value to your audience. Value means different things to different people. Your value may be in creating thought leadership blog posts. It might be in always posting links to great resources. Or it might be creating irreverent, sarcastic or even off-color commentary on what’s going on in your audience’s lives. The key is to just keep providing that value to your audience.
There are a lot associated with advertising and marketing experts out there—including those who maintain there’s no these thing being a “social media expert”—and clearly showing us all precisely how advertising and marketing works, the way it won't operate, and the way most of us should behave in the social networking world.
7 Social Media Truths You Can Ignore and Still be Successful | Social Media Examiner
http://www.socialmediaexaminer.com/7-social-media-truths-you-can-ignore-and-still-be-successful/
There are tons associated with social networking professionals out there there—including those who maintain it’s my feeling this kind of point as being a “social mass media expert”—and they’re sharing with us precisely how advertising and marketing operates, the way it does not work, and the way most of us must act in the social media industry.
One Rule Worth Following Provide value. That’s it. In social media it’s all too easy to unfollow, unfriend or unsubscribe from someone who’s not providing value. Every tweet, status update, blog post, video, or check-in should provide value to your audience. Value means different things to different people. Your value may be in creating thought leadership blog posts. It might be in always posting links to great resources. Or it might be creating irreverent, sarcastic or even off-color commentary on what’s going on in your audience’s lives. The key is to just keep providing that value to your audience.
Uvumi
http://www.uvumi.com/
Top 6 Social Media Mistakes And How to Fix Them | Social Media Examiner
http://www.socialmediaexaminer.com/top-6-social-media-mistakes-and-how-to-fix-them/
here are six reasons social media might not be working for you—along with ways to overcome these problems.
Top 6 Social Media Mistakes And How to Fix Them (#SocialMedia Examiner) - http://is.gd/dkdez
"Top 6 Social Media Mistakes And How to Fix Them | Social Media Examiner" http://j.mp/bZU4Hy
While there are many success stories of people using social media for personal and business reasons, there are also plenty of people who may feel their efforts are not paying off. Whether you use social media to market your business, increase sales, promote your blog, or raise awareness for a non-profit organization, here are six reasons social media might not be working for you—along with ways to overcome these problems.
Top 6 social media mistakes and how to fix them http://dld.bz/k9Vs
5 Ways to Clean Up Your Social Media Identity
http://mashable.com/2010/07/06/clean-social-media-identity/
Social Media Identity Management
HOW TO: Organize Your Contacts for Networking Success
http://mashable.com/2010/06/03/how-to-organize-contacts/
Facebook, MySpace Confront Privacy Loophole - WSJ.com
http://online.wsj.com/article/SB10001424052748704513104575256701215465596.html
Emily Steel and Jessica E. Vascellaro/The Wall Street Journal, May 21, 2010.
5 Ways to Clean Up Your Social Media Identity
http://mashable.com/2010/07/06/clean-social-media-identity/
Social Media Identity Management
HOW TO: Organize Your Contacts for Networking Success
http://mashable.com/2010/06/03/how-to-organize-contacts/
Facebook, MySpace Confront Privacy Loophole - WSJ.com
http://online.wsj.com/article/SB10001424052748704513104575256701215465596.html
Emily Steel and Jessica E. Vascellaro/The Wall Street Journal, May 21, 2010.
5 Ways to Clean Up Your Social Media Identity
http://mashable.com/2010/07/06/clean-social-media-identity/
Social Media Identity Management
HOW TO: Organize Your Contacts for Networking Success
http://mashable.com/2010/06/03/how-to-organize-contacts/
Facebook, MySpace Confront Privacy Loophole - WSJ.com
http://online.wsj.com/article/SB10001424052748704513104575256701215465596.html
Because big sites (Facebook) pass along my clickstreams.
Emily Steel and Jessica E. Vascellaro/The Wall Street Journal, May 21, 2010.
5 Ways to Clean Up Your Social Media Identity
http://mashable.com/2010/07/06/clean-social-media-identity/
Social Media Identity Management
HOW TO: Organize Your Contacts for Networking Success
http://mashable.com/2010/06/03/how-to-organize-contacts/
Facebook, MySpace Confront Privacy Loophole - WSJ.com
http://online.wsj.com/article/SB10001424052748704513104575256701215465596.html
Because big sites (Facebook) pass along my clickstreams.
Emily Steel and Jessica E. Vascellaro/The Wall Street Journal, May 21, 2010.
5 Ways to Clean Up Your Social Media Identity
http://mashable.com/2010/07/06/clean-social-media-identity/
Social Media Identity Management
HOW TO: Organize Your Contacts for Networking Success
http://mashable.com/2010/06/03/how-to-organize-contacts/
Introduction to social media
http://c4lpt.co.uk/academy/ism/index.html
RT @cristobalzamora: RT @ictlogist: Introduction to Social Media http://bit.ly/apyVr3 (via many people! ;)
From Nancy White
C4LPT
Social Media Employee Policy Examples from Over 100 Organizations | Social Media Today
http://socialmediatoday.com/ralphpaglia/141903/social-media-employee-policy-examples-over-100-companies-and-organizations
"The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online"
Social Media Employee Policy Examples from Over 100 Organizations | Social Media Today
http://socialmediatoday.com/ralphpaglia/141903/social-media-employee-policy-examples-over-100-companies-and-organizations
I get asked almost daily for examples of employee policies regarding social media, blogging, online comments and social networking... Before you read any further, by doing so, you acknowledge and accept my recommendation that whatever your company puts into place must be reviewed and edited by your corporate legal counsel before implementation. The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online... The left side column is the name of the organization, and it is linked to their organizational or corporate home page. The right side column displays a link to the actual document of policy web page for you to either download or review. When people ask me "How do I get started with Social Media Marketing" my initial response is that they should FIRST develop their official employee policy for social media and web based publishing.
"The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online"
Social Media Employee Policy Examples from Over 100 Organizations | Social Media Today
http://socialmediatoday.com/ralphpaglia/141903/social-media-employee-policy-examples-over-100-companies-and-organizations
I get asked almost daily for examples of employee policies regarding social media, blogging, online comments and social networking... Before you read any further, by doing so, you acknowledge and accept my recommendation that whatever your company puts into place must be reviewed and edited by your corporate legal counsel before implementation. The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online... The left side column is the name of the organization, and it is linked to their organizational or corporate home page. The right side column displays a link to the actual document of policy web page for you to either download or review. When people ask me "How do I get started with Social Media Marketing" my initial response is that they should FIRST develop their official employee policy for social media and web based publishing.
"The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online"
Facebook Privacy Settings: How To Fix Your Profile In 2 Minutes (VIDEO)
http://www.huffingtonpost.com/2010/05/13/facebook-privacy-settings_n_575732.html
I thought I had done enough to reasonably privatize my Facebook settings... this video showed me a couple things I had missed.
Here's everything you need to know to go back to the old days when you could control your privacy on Facebook with just a few clicks.
8 Tips for a Successful Social Media Cause Campaign
http://mashable.com/2010/05/10/social-cause-campaign/
Social Media Employee Policy Examples from Over 100 Organizations | Social Media Today
http://socialmediatoday.com/ralphpaglia/141903/social-media-employee-policy-examples-over-100-companies-and-organizations
I get asked almost daily for examples of employee policies regarding social media, blogging, online comments and social networking... Before you read any further, by doing so, you acknowledge and accept my recommendation that whatever your company puts into place must be reviewed and edited by your corporate legal counsel before implementation. The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online... The left side column is the name of the organization, and it is linked to their organizational or corporate home page. The right side column displays a link to the actual document of policy web page for you to either download or review. When people ask me "How do I get started with Social Media Marketing" my initial response is that they should FIRST develop their official employee policy for social media and web based publishing.
"The following table contains the names of over 100 companies and organization that have published their Employee Social Media Policies or Guidelines online"
5 Creative Uses for Crowdsourcing
http://mashable.com/2010/05/26/creative-crowdsourcing/
5 Creative Uses for Crowdsourcing
Crowdsourcing can be an important or disastrous way to build a company. Here are 5 ways startups have creatively used crowdsourcing to their advantage.
10 Cool Facebook Status Tips and Tricks
http://mashable.com/2010/07/10/facebook-status-tips-tricks/
5 Rules for Professional Social Networking Success
http://mashable.com/2010/07/02/professional-social-networking/
Dan Klamm
5 Rules for Professional Social Networking Success http://ow.ly/1813jw
5 Rules for Professional Social Networking Success
http://mashable.com/2010/07/02/professional-social-networking/
Dan Klamm
5 Rules for Professional Social Networking Success http://ow.ly/1813jw
What Makes Up a Social Marketing Strategy? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007766
What Makes Up a Social Marketing Strategy?
It’s quickly becoming common wisdom among marketers that a strategy is needed to use social media effectively. Of course, that doesn’t mean a majority of those involved in the space have gotten on boa
52% of social marketers are operating “without a game plan”
The Price of Facebook Privacy? Start Clicking - NYTimes.com
http://www.nytimes.com/2010/05/13/technology/personaltech/13basics.html
how nytimes surfaces complex graphics in articles
Which is longer: Facebook privacy policy or the US Constitution?
If you guessed the latter, you’re right. Facebook’s Privacy Policy is 5,830 words long; the United States Constitution, without any of its amendments, is a concise 4,543 words.
Which Identities Are We Using to Sign in Around the Web?
http://info.gigya.com/Identity.html
What online IDs are people using the most to sign in around the web?
RT @smashingmag What online IDs are people using the most to sign in around the Web? (Infographic) - http://bit.ly/d4sK7A (via @creattica)
Why Your Grandpa Is on Facebook [STATS]
http://mashable.com/2010/06/15/aarp-baby-boomer-study/
Why Your Grandpa Is On Facebook (Mashable) http://bit.ly/czpzIp #SocialMedia #Stats rt @Flipbooks @xanpearson @paul_steele
facebook stats for older demographic
The Price of Facebook Privacy? Start Clicking - NYTimes.com
http://www.nytimes.com/2010/05/13/technology/personaltech/13basics.html
how nytimes surfaces complex graphics in articles
Which is longer: Facebook privacy policy or the US Constitution?
If you guessed the latter, you’re right. Facebook’s Privacy Policy is 5,830 words long; the United States Constitution, without any of its amendments, is a concise 4,543 words.
Free Technology for Teachers: Seven Videos All Educators Should Watch
http://www.freetech4teachers.com/2010/07/seven-videos-every-teacher-principal.html
Seven Videos All Educators Should Watch: http://bit.ly/caQq8u via @addthis
Good intros to PD
6 Tips For Experimenting With Web Video
http://mashable.com/2010/06/18/tips-for-web-video/
Everyone has heard the first “golden rule” of web video: keep it short. There are plenty of articles and statistics illustrating audiences preference for short content on the web. To be clear, sh
6 Tips For Experimenting With Web Video http://bit.ly/dCoBwW
RT: @mashable: 6 Tips For Experimenting With Web Video - http://bit.ly/bwQzcd [from http://twitter.com/pablolopez_eu/statuses/16478791187]
NameChecklist - Find your name the easy way!
http://www.namechecklist.com/
Use namechecklist to check if your brandname, username, domain and vanity url are still available on the worldwide web.
namechecklist: check if your branding, username, domain or URL are still available - http://bit.ly/dxzNJ4 – Smashing Magazine (smashingmag) http://twitter.com/smashingmag/statuses/18420811805
Find your name the easy way! Use namechecklist to check if your brandname, username, domain and vanity url are still available on the worldwide web.
Maureen Johnson Books » Blog Archive » MANIFESTO
http://www.maureenjohnsonbooks.com/2010/06/08/manifesto/
STILL NEED TO READ
"She was certainly not the first person I’d heard this from. I hear this almost everywhere I go where there are people talking about social media, and I feel that it is time that I rise up against it. In fact, I did, right there and then. I grabbed the microphone from her grasp and said, 'I am not a brand' ... Some people don’t get it. They don’t get that the internet is a conversation."
Some people don’t get it. They don’t get that the internet is a conversation. They think the message only goes one way—out. Things must be shouted. Things must be thrust in your face. Things must be sold.
The Internet is about conversation, not about branding or selling.
RT @peteashton The most important thing you will read about Social Media this week: http://bit.ly/ckRInQ – Andrew Dubber (dubber) http://twitter.com/dubber/statuses/16814698958
Author on social media.
The internet is made of people. People matter. This includes you. Stop trying to sell everything about yourself to everyone.
anti-branding manifesto
// I am not saying that it is a bad or dishonest thing to try to sell your work. It is not. What I am saying is that I am tired of the rush to *commodify* everything, to turn everything into products, including people. I don’t want a brand, because a brand limits me. A brand says I will churn out the same thing over and over. Which I won’t, because I am weird. // i cry with laughter and i love her ♥♥♥
How-to: Effectively manage your Facebook privacy settings with three simple lists -- Engadget
http://www.engadget.com/2010/07/13/how-to-effectively-manage-your-facebook-privacy-settings-with-l/
I used to love Facebook. I was in law school at Wisconsin when it launched, and everyone I knew on the site was basically a peer -- people who I'd known well or at least met in person at some point. Then... I graduated. Suddenly having a Facebook account full of pictures from blurry nights in Madison and Pulitzer Prize-caliber dirty jokes from my friends wasn't so awesome anymore -- especially once I started working for Engadget and lots and lots of people I didn't actually know (or, somewhat even worse, only knew professionally) started looking at my personal page. So I needed a system -- a way to still use Facebook to share personal stuff with friends, professional stuff with colleagues, and awesome stuff with everyone, all without blurring any lines or accidentally sharing too much with people I don't know.
I used to love Facebook. I was in law school at Wisconsin when it launched, and everyone I knew on the site was basically a
Is Social a Source for B2B Leads? - eMarketer
http://www.emarketer.com/Article.aspx?R=1007752
While many business-to-business (B2B) companies have gotten turned on to the value of social media marketing and find it helpful for tasks like prospecting and lead generation, inbound social marketin
Annotated link http://www.diigo.com/bookmark/http%3A%2F%2Fwww.emarketer.com%2FArticle.aspx%3FR%3D1007752
LinkedIn and Wikipedia users were more likely to browse around company Websites before leaving. LinkedIn users, however, tended to be interested in “careers” pages, suggesting the business-oriented social network refers many job seekers. It was visitors from Wikipedia who were most likely to be carrying out product research.
Google's Long History of Social Media Attempts [INFOGRAPHIC]
http://mashable.com/2010/07/09/google-social-media-attempts/
Mashable hat eine wunderbare Infografik ausgegraben, die die Anfänge von Social Media im Februar 2003 bis heute nachzeichnen:
Why Many Teens Are Moving on from Facebook - eMarketer
http://www.emarketer.com/Article.aspx?R=1007808
There’s no question of Facebook’s position at the top of the social networking space, and one thing that makes the site so powerful is that when it comes to social networking, a user’s friends must be users too. But among some teens, Facebook may be losing its stickiness.
There’s no question of Facebook’s position at the top of the social networking space, and one thing that makes the site so powerful is that when it comes to social networking, a user’s friends must be users too. But among some teens, Facebook may be losing its stickiness. According to a study from OTX and virtual fashion site Roiworld, nearly one in five teens with a Facebook profile had decreased or discontinued their use of the site as of April 2010. What’s more, the decreases seemed to speed up in recent months, with two-thirds of the lapsed users having turned away from the site in the past six months.
decrease apparently not related to privacy or influx of older users: it's just boring!
JULY 12, 2010, eMarketer
boredom.....really?
How to Get the Social-Media Generation Behind Your Cause - Advertising Age - Digital
http://adage.com/digital/article?article_id=144686
"Once social activism meant protest marches, civil obedience and sit-ins. But for today's 20-somethings ... supporting or denouncing a cause is as simple as hitting the "like" button on Facebook or posting a hashtag to Twitter. And that's often where it ends.... But that can also be where it begins...."
How to Get the Social-Media Generation Behind Your Cause http://adage.com/digital/article.php?article_id=144686&qwr=FullSite
Adults born between 1982 and 1992 came of age during a decade that promised an "embarrassment of riches," said Eliza Esquivel, TBWA's planning director and author of the study. "They were told that the future was theirs to win, and they've been very empowered, very educated, and as a result this is a very optimistic group." At the same time, they are a group that witnessed spectacular failures of institutions and corporations, having witnessed the scandal at Enron and now being bombarded with news of misdoings by Goldman Sachs and BP. Thus along with their optimism, this is a group equally prone to cynicism about corporate efforts.
GlastoTag - One huge photo. A whole load of tags. | Glastonbury Music Festival | Orange UK
http://glastonbury.orange.co.uk/glastotag/
Sensationelle Facebook Foto Tagging Aktion mit einem hochauflösenden Festival Foto
Usuários podem se tagear com o Facebook
Matrix: Challenges of the Social Technology Industry, July 2010 Edition « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing
http://www.web-strategist.com/blog/2010/07/05/matrix-challenges-of-the-social-technology-industry-july-2010-edition/
While the opportunities for social technologies to change the world, business, and our individual lives continue to unveil, it's also key to focus in on the challenges that impact the industry.  For many folks who have decided to invest in social te
Great Matrix: Challenges of the Social Technology Industry http://bit.ly/bXGHG8 (via @jowyang) – Sean McBride (mcbrizzle4) http://twitter.com/mcbrizzle4/statuses/17967981230
While the opportunities for social technologies to change the world, business, and our individual lives continue to unveil, it’s also key to focus in on the challenges that impact the industry. For many folks who have decided to invest in social technologies to improve their careers and business, it’s even more important to pay attention to these challenges. First of all, have the right mindset. The savvy person will realize this isn’t a list of gripes, but instead an opportunity list. Leaders at vendors, agencies, or brands will see these list of challenges of problems to fix and monetize. If you’re in this space, you’ll want to send this list to your product teams, or strategy teams so they can think about how to solve many of these issues –or at a minimum, be prepared for it.
The social web is like a vuvuzela, everyone has one, blows it, resulting in a pure buzzing sound.
Small, useful tools for Twitter
http://twitter.seocoder.org/
My #twitter age is 505 days 4 hours 50 minutes 56 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 653 days 24 hours 46 minutes 14 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
ojo que tuitea sin avisar
My #twitter age is 847 days 3 hours 46 minutes 43 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 922 days 21 hours 51 minutes 10 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 704 days 24 hours 48 minutes 12 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 860 days 17 hours 39 minutes 31 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime – allesmoegliche (allesmoegliche) http://twitter.com/allesmoegliche/statuses/16609373661
My #twitter age is 1072 days 17 hours 27 minutes 56 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 881 days 5 hours 34 minutes 40 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 384 days 21 hours 43 minutes 0 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 303 days 5 hours 56 minutes 26 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 516 days 23 hours 18 minutes 26 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime
My #twitter age is 1190 days 10 hours 54 minutes 19 seconds. Find out yours at http://twitter.seocoder.org/ #twittertime – Bruno Ortiz Bisso (blogdenotas) http://twitter.com/blogdenotas/statuses/18009923041
Social Media is the 3rd Era of the Web
http://socialfresh.com/social-media-is-the-3rd-era-of-the-web/
Social Media is the 3rd Era of the Web http://bit.ly/9NCUuw #socialmedia
I've done this search dozens of times since December and have shared it in slides many times since. It's a search that compares the world wide search volume on
great comparisons in stats on "social media"
What’s also interesting is that the decline of Web 2.0 and the rise of social media are connected. Since Facebook has hit the scene, the original social media tools have peaked in usage: blogs, wikis, forums and RSS.
RT @BBHLabs: Excellent charts. Good long-term context - RT @steverubel: Social Media is 3rd Era of Web - http://j.mp/ciowqR
twitFlink, find a link!
http://www.twitflink.com/
Encuentra enlaces perdidos
Buscador de twits en el timeline de algun usuario en especifico.
twitFlink - Find a link! http://bit.ly/aRUeyJ
Find a link!
RT @TweetSmarter: See all links tweeted by any user, filtered by keyword: http://j.mp/8XZRlh /via @nirmaltv
buscar links que pasó un usuario
See all links tweeted by any user, filtered by keyword: http://j.mp/8XZRlh /via @nirmaltv – TweetSmarter (TweetSmarter) http://twitter.com/TweetSmarter/statuses/18458990287
neato! RT @TweetSmarter: See all links tweeted by any user, filtered by keyword: http://j.mp/8XZRlh /via @nirmaltv
Guía de Community Managers en Facebook
http://blog.ikhuerta.com/guia-de-community-managers-en-facebook
Social Media is the 3rd Era of the Web
http://socialfresh.com/social-media-is-the-3rd-era-of-the-web/
An interesting series of graphs about the rise and rise of social media, especially Facebook
Social Media is the 3rd Era of the Web http://bit.ly/9NCUuw #socialmedia
Citizen journalism: can small be bountiful? | Media | The Guardian
http://www.guardian.co.uk/media/2010/jun/14/citizen-journalism-hyperlocal-news
Hyperlocal news projects that start tiny have a greater chance of success – but many find themselves with more kudos than cash
Hyperlokale Nachrichtenprojekte sprießen derzeit wie Pilze aus dem Boden. Doch haben sie eine echte Chance? Diese Fragen gehen Jemima Kiss und Heather Christie für den Guardian nach.
Gran análisis sobre periodismo ciudadano en GB por parte del blog de medio de The Guardian
Jemima Kiss and Heather Christie/The Guardian, June 14, 2010.
"Would you trust a citizen brain surgeon?" This was a common refrain in 2005, as the news industry grappled with citizen journalism and the implications of a new technologically empowered public. But many of the most promising and worthy projects have vapourised. While the concept seems admirable, and experimentation valuable, it is invariably the finances that just don't work. So is there any viable commercial future? The "citizen journalism" label has been largely unhelpful. The most exciting developments now might be news, but the content is often closer to community activism. Many are finally beginning to tap into the growing resources of community tech tools, from FixMyStreet.com to a wave of civic-minded apps, such as those developed by Social Innovation Camp.
10 Reasons to Stop Apologizing for Your Online Life - The Conversation - Harvard Business Review
http://blogs.hbr.org/cs/2010/07/10_reasons_to_stop_apologizing.html
Via Ida: "everything_is_in_real_life" :P
"IRL: In Real Life. It's used as shorthand all over the Internet, to distinguish what happens online from what happens offline. And it's a lie. If we still refer to the offline world as 'real life,' it's only a sign of deep denial — or unwarranted shame — about what reality looks like in the 21st century."
Why are we ashamed of our online lives? It is part of our lives. http://ow.ly/2dlxy – baldy7 (baldy7) http://twitter.com/baldy7/statuses/18914126930
Why are we ashamed of our online lives? It is part of our lives. http://ow.ly/2dlxy
"It's time to start living in 21st century reality: a reality that is both on- and offline. Acknowledge online life as real, and the Internet's transformative potential opens up..."
There's no denying the differences between life online and off. In our online lives we shake off the limitations of our physical selves, perhaps even our names and consciences, too. What remains are the fundamentals: human beings, human conversations, human communities. To say that "reality" includes only offline beings, offline conversations and offline communities is to say that face-to-face matters more than human-to-human.
What if we stopped all the hand wringing and really honored our online lives? http://j.mp/dcifHx #wrbm #life_online
RT @MichaelSurtees: RT @Malbonnington: 2 sides to a story: The bliss found in switching off: http://j.mp/dyvrSc; & the joys of being onl ...
twitFlink, find a link!
http://www.twitflink.com/
App to search links from any Twitter account.
It´s a very simple searching tools that allows anyone (do not need authentication) to find link from any Twitter account.
Encuentra enlaces perdidos
Buscador de twits en el timeline de algun usuario en especifico.
twitFlink - Find a link! http://bit.ly/aRUeyJ
Find a link!
Guía de Community Managers en Facebook
http://blog.ikhuerta.com/guia-de-community-managers-en-facebook
Citizen journalism: can small be bountiful? | Media | The Guardian
http://www.guardian.co.uk/media/2010/jun/14/citizen-journalism-hyperlocal-news
Hyperlocal news projects that start tiny have a greater chance of success – but many find themselves with more kudos than cash
Hyperlokale Nachrichtenprojekte sprießen derzeit wie Pilze aus dem Boden. Doch haben sie eine echte Chance? Diese Fragen gehen Jemima Kiss und Heather Christie für den Guardian nach.
Gran análisis sobre periodismo ciudadano en GB por parte del blog de medio de The Guardian
Jemima Kiss and Heather Christie/The Guardian, June 14, 2010.
"Would you trust a citizen brain surgeon?" This was a common refrain in 2005, as the news industry grappled with citizen journalism and the implications of a new technologically empowered public. But many of the most promising and worthy projects have vapourised. While the concept seems admirable, and experimentation valuable, it is invariably the finances that just don't work. So is there any viable commercial future? The "citizen journalism" label has been largely unhelpful. The most exciting developments now might be news, but the content is often closer to community activism. Many are finally beginning to tap into the growing resources of community tech tools, from FixMyStreet.com to a wave of civic-minded apps, such as those developed by Social Innovation Camp.
10 Reasons to Stop Apologizing for Your Online Life - The Conversation - Harvard Business Review
http://blogs.hbr.org/cs/2010/07/10_reasons_to_stop_apologizing.html
via jared / ida
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people, innovation, leadership, and more.
Via Ida: "everything_is_in_real_life" :P
"IRL: In Real Life. It's used as shorthand all over the Internet, to distinguish what happens online from what happens offline. And it's a lie. If we still refer to the offline world as 'real life,' it's only a sign of deep denial — or unwarranted shame — about what reality looks like in the 21st century."
twitFlink, find a link!
http://www.twitflink.com/
App to search links from any Twitter account.
It´s a very simple searching tools that allows anyone (do not need authentication) to find link from any Twitter account.
Encuentra enlaces perdidos
Buscador de twits en el timeline de algun usuario en especifico.
twitFlink - Find a link! http://bit.ly/aRUeyJ
Find a link!
Guía de Community Managers en Facebook
http://blog.ikhuerta.com/guia-de-community-managers-en-facebook
Social Media is the 3rd Era of the Web
http://socialfresh.com/social-media-is-the-3rd-era-of-the-web/
I’ve done this search dozens of times since December and have shared it in slides many times since. It’s a search that compares the world wide search volume on Google for new media, web 2.0, and social media. What the above graph shows is that we’re at an inflection point in the language we use to describe the macro trends of innovation on the web. I believe it’s the indicator that we’re in the 3rd Era of the Web and it’s The Era of Social Media.
An interesting series of graphs about the rise and rise of social media, especially Facebook
Social Media is the 3rd Era of the Web http://bit.ly/9NCUuw #socialmedia
Activos Intangibles: Bibliografía sobre social media y comunicación on line: 35 ebooks en castellano
http://www.activosintangibles.com/2010/06/bibliografia-sobre-social-media-y.html
Alguna vez ya había preparado una breve bibliografía sobre Web 2.0 pero en esos tiempos no disponíamos de la gran cantidad de recursos on line con los que contamos hoy. La mayoría de ellos están para descargar en formato PDF, por lo que pueden ser disfrutados en vuestras pantallas de tablets, móviles, iPads o la amplia gama de lectores de ebooks disponibles en el mercado.
Bibliografía sobre social media y comunicación on line: 35 ebooks en castellano
'New York Times' Bans the Word 'Tweet' - The Awl
http://www.theawl.com/2010/06/new-york-times-bans-the-word-tweet
Updated: http://techcrunch.com/2010/06/10/new-york-times-tweet/
RT @romenesko NYT tells staff: "Tweet" has yet to achieve the status of standard English -- so don't use it. http://is.gd/cK7JX – Steve Rubel (steverubel) http://twitter.com/steverubel/statuses/15850485557
Phil Corbett, the latest standards editor at the Times (maybe the greatest job in the world?), has issued a proclamation! Yesterday, the following memo went
'New York Times' Bans the Word 'Tweet'
Ceci n'est pas une tweet. http://slate.me/breHfL The treachery of editorial standards, via @stevesilberman @hangingnoodles [from http://twitter.com/CircleReader/statuses/15857259604]
Phil Corbett, the latest standards editor at the Times (maybe the greatest job in the world?), has issued a proclamation! Yesterday, the following memo went out, asking writers to abstain from the invented past-tense and other weird iterations of the magical noun-verb "Twitter." His case isn't terrible, actually—and he offers this terrifying vision: "Someday, 'tweet' may be as common as 'e-mail.'" Oh dear. Well, read for yourself and decide.
'New York Times' Bans the Word 'Tweet' http://www.theawl.com/2010/06/new-york-times-bans-the-word-tweet – coryhaik (coryhaik) http://twitter.com/coryhaik/statuses/16169371772
New York Times Bans the word 'tweet' - out of spite? http://bit.ly/ah1f12 #NYT /via @hectorlima – naomi covacs (laconics) http://twitter.com/laconics/statuses/15928417052
'New York Times' Bans the Word 'Tweet' - The Awl http://bit.ly/aJB49T
Top 10 Social Bookmarking Plugins for Wordpress - Speckyboy Design Magazine
http://speckyboy.com/2010/07/15/top-10-social-bookmarking-plugins-for-wordpress/
Muy insteresante
7 Ways to Track Hot Trends on the Internet
http://www.friedbeef.com/7-ways-to-track-hot-and-popular-trends-on-the-internet/
interesting - id not thought about tracking video downloads before
Trendistic
Useful: 7 Ways to Track Hot Trends on the Internet http://ow.ly/2dvhx
7 Ways to Track Hot Trends on the Internet
http://www.friedbeef.com/7-ways-to-track-hot-and-popular-trends-on-the-internet/
Corporate Social Media Policies: The Good, the Mediocre, and the Ugly | Fast Company
http://www.fastcompany.com/1668368/social-media-policies-the-good-the-bad-and-the-ugly
Includes links to or text from CNN, Intel, Best Buy, Walmart, Ford, Time Warner Cable The BBC and Easter Seals.
Good summary piece
Corporate Social Media Policies: The Good, the Mediocre, and the Ugly
http://tinyurl.com/25fr95t 'Corporate Social Media Policies: The Good, the Mediocre & the Ugly' - good discussion starter for #inf506
How to Create a Social Media Strategy for Your Business | Social Media Examiner
http://www.socialmediaexaminer.com/7-steps-for-a-successful-social-media-strategy/
First look at “revolutionary” social news iPad app: Flipboard — Scobleizer
http://scobleizer.com/2010/07/20/exclusive-first-look-at-revolutionary-social-news-ipad-app-flipboard/
Flipboard - http://bit.ly/aaAj24
We have seen news viewers just like NewsGator, Yahoo Reader, or even, even, more recent people for apple company ipad such as Heart beat, yet you’ve not witnessed one particular this way.
There is the envy you feel for.. there is the envy you get when.. then, there is the envy you feel when you see what loos to be the ipad's killer app, the thing which will turn it from a .. into a ..
f u don't have ipad,try http://paper.li RT @scobleizer First look at “revolutionary” social news iPad app: Flipboard http://bit.ly/cgOXDe
A Complete Guide To Tumblr - Smashing Magazine
http://www.smashingmagazine.com/2010/07/22/a-complete-guide-to-tumblr/
3 Reasons Facebook Trumps Twitter for Business | Social Media Examiner
http://www.socialmediaexaminer.com/3-reasons-facebook-trumps-twitter-for-business/
3 Reasons Facebook Trumps Twitter for Business http://dlvr.it/2YQXq #Tools #resource
3 Reasons #Facebook Trumps #Twitter for #Business http://bit.ly/cLL1sm
Get People to "Like" Your Facebook Page | Social Media Examiner
http://www.socialmediaexaminer.com/10-ways-to-grow-your-facebook-page-following/
@wchingya
How to build your Facebook community by getting people to like your business page.
#1: Be Prepared With Quality Wall Posts and Consistent Engagement #2: Reward Your Loyal Supporters #3: Leverage Your Existing Social Networks #4: Integrate Facebook Social Plugins to Your Website #5: Remind Your Fans to Like and Share #6: Utilize Forum Signatures and Membership Sites #7: Take the Initiative: Request Help From Friends #8: Use Tagging and Acknowledgments #9: Participate Outside Your Page #10: Collaborate With Other Page Admins for a Social Event
3 Reasons Facebook Trumps Twitter for Business | Social Media Examiner
http://www.socialmediaexaminer.com/3-reasons-facebook-trumps-twitter-for-business/
3 Reasons Facebook Trumps Twitter for Business http://dlvr.it/2YQXq #Tools #resource
How To Write A Social Media Press Release | Social Media Today
http://socialmediatoday.com/sarah-hartshorn/147284/how-write-social-media-press-release?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter
If you’re used to traditional press release formats its evolution to social media press release (SMPR) won’t be too much of a challenge. Knowing what to include and how to format your SMPR will be a big help in securing media and blogger coverage for your brand’s news and happenings.
See also the 2006 version, which is still relevant: http://www.pr-squared.com/2006/05/the_social_media_press_release.html
Designing a Facebook landing page: 12 of the best! - Web Design Blog – DesignM.ag
http://designm.ag/design/designing-a-facebook-landing-page-12-of-the-best/
Designing a Facebook landing page: 12 of the best! http://ow.ly/2fB5W
A Creative Brief To Guide Social Media Efforts - PSFK
http://www.psfk.com/2010/07/a-creative-brief-to-guide-social-media-efforts.html
A Creative Brief To Guide Social Media Efforts http://bit.ly/9GaWMx #socialmedia
How To Write A Social Media Press Release | Social Media Today
http://socialmediatoday.com/sarah-hartshorn/147284/how-write-social-media-press-release?utm_source=smt_newsletter&utm_medium=email&utm_campaign=newsletter
Back in the day, press releases were the primary means of communication between business enterprises and the media. However, the advancement of the internet has made the traditional format of a press release less effective as journalists, press members and readers crave small chunks of succinct details that incorporate social media, linking and multimedia to make it more digestible and relevant. If you’re used to traditional press release formats its evolution to social media press release (SMPR) won’t be too much of a challenge. Knowing what to include and how to format your SMPR will be a big help in securing media and blogger coverage for your brand’s news and happenings. The basic SMPR parts are: 1. headline 2. secondary headline 3. overview 4. body 5. facts 6. about 7. multimedia links 8. relevant links 9. tags
How To Write A Social Media Press Release http://bit.ly/bXG2AW #socialmedia
TIp
The future of social relations | Pew Research Center's Internet & American Life Project
http://www.pewinternet.org/Reports/2010/The-future-of-social-relations.aspx
The future of social relations | Pew Research Center's Internet & American Life Project http://bit.ly/aFbc5a #gwws
Pew research
Overview The social benefits of internet use will far outweigh the negatives over the next decade, according to experts who responded to a survey about the future of the internet. They say this is because email, social networks, and other online tools offer ‘low-friction’ opportunities to create, enhance, and rediscover social ties that make a difference in people’s lives. The internet lowers traditional communications constraints of cost, geography, and time; and it supports the type of open information sharing that brings people together.
"Report: Future of the Internet, Social Networking, Communities The future of social relations " -- Pew
2010 research report on the ways in which social media are expected to enhance relationships. Positives outweigh negatives.
6 lecturas selectas para Community Managers
http://www.maestrosdelweb.com/editorial/lecturas-para-community-managers/
6 lecturas que te ayudarán a comprender más sobre tu labor, métodos para mejorar y tendencias.
Lecturas para Community managers
lecturas obligatorias para un community manager
Top 50 Branded Facebook Pages, June 2010: Clear Winners Emerge | Ignite Social Media
http://www.ignitesocialmedia.com/top-50-branded-facebook-pages-june-2010-clear-winners-emerge/
top 50 pages
Pepp
6 New Terms to Use When Measuring Social Marketing Efforts
http://webworkerdaily.com/2010/06/02/6-new-terms-to-use-when-measuring-social-marketing-efforts/
attractions, participations, interactions, actions, transformations, transactions
Sysomos | Judging a Twitter User by Their Followers
http://sysomos.com/insidetwitter/followers/
The ROI of Social Media Marketing: More than Dollars and Cents | Forrester Blogs
http://blogs.forrester.com/augie_ray/10-07-19-roi_social_media_marketing_more_dollars_and_cents
Brands are making plenty of money in social media: Dell Outlet’s Twitter account has generated millions for Dell, the Intel Channel Voice community has decreased costs by eliminating the need for expensive in-person events, and P&G used media mix modeling to demonstrate that the BeingGirl.com community is several times more effective at driving sales than the brands' television ads.
Kukunu Trip Planner | Create Your Travel Itinerary with 300000+ Hotels, Restaurants and Activities Worldwide
http://www.kukunu.com/
Plan your next trip with Kukunu: build your itinerary, share with your friends, add hotels, restaurants and activities. Get the best price and book.
to plan your next trip. A free and friendly tool to create your itinerary, save hotels or activities you don't want to miss.
planificacion de viajes
Create Your Travel Itinerary with 300000+ Hotels, Restaurants and Activities Worldwide
How I became a Foursquare cyberstalker | Technology | The Guardian
http://www.guardian.co.uk/technology/2010/jul/23/foursquare
How I became a Foursquare cyberstalker
How I became a Foursquare cyberstalker | Technology | The Guardian
20 libros de Social Media y Comunicación (gratis y en español) | Clases de Periodismo
http://www.clasesdeperiodismo.com/2010/07/07/20-libros-de-social-media-y-comunicacion-gratis-y-en-espanol/
RT @porkambin: 20 libros de Social Media y Comunicación (gratis y en español) http://bit.ly/dycA5g
Kukunu Trip Planner | Create Your Travel Itinerary with 300000+ Hotels, Restaurants and Activities Worldwide
http://www.kukunu.com/
planifica viajes con calenario etc
Create Your Travel Itinerary with 300000+ Hotels, Restaurants and Activities Worldwide
Plan your next trip with Kukunu: build your itinerary, share with your friends, add hotels, restaurants and activities. Get the best price and book.
to plan your next trip. A free and friendly tool to create your itinerary, save hotels or activities you don't want to miss.
How I became a Foursquare cyberstalker | Technology | The Guardian
http://www.guardian.co.uk/technology/2010/jul/23/foursquare
Privacy advocates fear that Foursquare, along with other geolocation apps such as Gowalla and Google Latitude, are vulnerable to "data scraping", namely, the sophisticated trawling and monitoring of user activity in an effort to build a rich database of personal information. The big worry, say critics, is who might get to make use of this information.
How I became a Foursquare cyberstalker
20 libros de Social Media y Comunicación (gratis y en español) | Clases de Periodismo
http://www.clasesdeperiodismo.com/2010/07/07/20-libros-de-social-media-y-comunicacion-gratis-y-en-espanol/
20 libros de Social Media y Comunicación (gratis y en español)
Interesante lista de libros a leer sobre social media web2.0 y todas esas cosas extrañas
RT @porkambin: 20 libros de Social Media y Comunicación (gratis y en español) http://bit.ly/dycA5g
Ian Bogost - Cow Clicker
http://www.bogost.com/blog/cow_clicker_1.shtml
The making of cow clicker, and a look at the trend of social games
In which he describes the hows and whys.
Une excellente crique et analyse sur les "jeux" sociaux.
Compulsion explains the feeling of struggling to return to something in spite of ourselves. Its flipside involves the disrespect of time that we might otherwise spend doing more valuable things—or even just pondering the thoughtful and unexpected ideas that an asynchronous game might raise. Social games so covet our time that they abuse us while we are away from them, through obligation, worry, and dread over missed opportunities.
"You get a cow. You can click on it. In six hours, you can click it again. Clicking earns you clicks. You can buy custom "premium" cows through micropayments (the Cow Clicker currency is called "mooney"), and you can buy your way out of the time delay by spending it. You can publish feed stories about clicking your cow, and you can click friends' cow clicks in their feed stories. Cow Clicker is Facebook games distilled to their essence." -- Reminds me of the game where you do the dishes.
The dialectic between theory and practice often collapses into a call and response panegyric. This in mind, I thought it might be productive to make an example that would act as its own theory.
Top 5 Social Media Myths Debunked | Social Media Examiner
http://www.socialmediaexaminer.com/top-5-social-media-myths-debunked/
ime I heard this one….  Seriously, this myth keeps more businesspeople from interact
Myths
Mitos da social media desmitificados.
Don't fall into these social media myths and engage in social media interaction with your customers.
"Top 5 Social Media Myths Debunked | Social Media Examiner" http://j.mp/9T4pWO
Myth #1: My Customers Aren’t on Social Media Myth #2: I Can’t Measure the Impact of Social Media on My Business Myth #3: I Don’t Have Time to Manage Social Media Myth #4: If I Engage on Social Media Sites, I’ll Get Loads of Negative Comments Myth #5: Social Media Is Hard Work
Top 5 Social Media Myths Debunked | Social Media Examiner
http://www.socialmediaexaminer.com/top-5-social-media-myths-debunked/
ime I heard this one….  Seriously, this myth keeps more businesspeople from interact
Myths
Mitos da social media desmitificados.
Don't fall into these social media myths and engage in social media interaction with your customers.
BBC GEL Social Media Icons – the set // nicepaul.com
http://nicepaul.com/icons
Top Five Social Media Marketing Mistakes - BusinessWeek
http://www.businessweek.com/managing/content/jun2010/ca20100617_480316.htm
RT @leeodden: Top 5 social media marketing mistakes http://bit.ly/apJ4aG via @juntajoe – Glenn Gabe (glenngabe) http://twitter.com/glenngabe/statuses/17569980407