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Marissa Mayer On Charlie Rose: The Future Of Google, Future Of Search
http://www.techcrunch.com/2009/03/06/marissa-mayer-on-charlie-rose-the-future-of-google/

Charlie Rose, who's been focusing lately on Silicon Valley personalities, interviewed Google Vice President Marissa Mayer last night. In a long and broad ...
Great interview of Marissa from Google on Charlie Rose http://tinyurl.com/b35f9n (via @jowyang) [from http://twitter.com/gunnarr/statuses/1293260644]
Charlie Rose, who’s been focusing lately on Silicon Valley personalities, interviewed Google Vice President Marissa Mayer last night. In a long and broad ranging discussion, Marissa talks about the product development cycle at Google as well as the future of search and other key areas of technology.
Marissa Mayer on the future of Google | News | TechRadar UK
http://www.techradar.com/news/internet/marissa-mayer-on-the-future-of-google-496016
Marissa Mayer on the future of Google | TechRadar UK
Maye [...] believes that personalisation – "What can we understand about the user and how can we tailor the results to them?" – will be an important part of search. Search engines will be better because they'll understand more about the user. "Maybe the search engine of the future will know where you're located," Mayer suggests. "Maybe they'll know what you know already, or what you learned earlier today. Or maybe they'll fully understand your preferences because you've chosen to share that information with us. We aren't sure which personal signals will be most valuable, but we're investing in research and experimentation on personalised search now because we think this will be very important later."
As the self-proclaimed search addict points out, there's still a lot of opportunity for innovation, change and progress in search. Although typically tight-lipped about future products, she does hint at the direction Google is going to take. "We think it's really important to move beyond just keywords and allow people to ask questions, and maybe access things more easily from their mobile phone," she says. "We're also looking at how to weave new media into it and how we can bring books, videos and news right into the search experience. And then there are various pieces of personalisation."
Pretty much every product that Google works on has to go through gatekeeper Marissa Mayer, who decides whether it's ready to be released or needs more work. She even approves every single Google Doodle that adorns the search giant's homepages around the world. From being hired as the first female engineer nine and a half years ago to becoming one of the key decision makers at Google, she's come a long way.
3-1-2009
"I look for the insight and innovation that's baked into the idea," Mayer explains. "I also look at the overall energy and strength of the team that's presenting it. Then I develop an overall sense of confidence that it's both a good product idea and that we have a good team who are interested in moving it forward. If those two things come into alignment, it's going to be a successful product."
It's really important to move beyond just keywords"
"She's absolutely devoted to the needs of the 'end user' and often uses her mom as a reference point to check whether an idea is simple enough. But what other criteria does she take into account when she decides whether a product is a goer? "I look for the insight and innovation that's baked into the idea," Mayer explains. "I also look at the overall energy and strength of the team that's presenting it. Then I develop an overall sense of confidence that it's both a good product idea and that we have a good team who are interested in moving it forward. If those two things come into alignment, it's going to be a successful product."
[TechRadar]