5 Ways Facebook Will Impact E-commerce
"Using Facebook’s API, a website can take your interests and use them to personalize your browsing experience. ... Considering anyone can pull your Open Graph via Facebook’s API, this information can be used to personalize an online store based on your past purchases, likes, and preferences quite easily. ... According to Nielsen, 90% of people trust recommendations from people they know, and Facebook’s 'like' button is the perfect way to recommend a product to a friend."
RT @RonaldYau: 5 Ways Facebook’s Open Graph Will Impact E-commerce http://bit.ly/9WELrE